Dominic Parsons

Dominic Parsons Graphic design student Preston (University of Central Lancashire) domparsonsdesign@gmail.com +44 (0)7853 334834

Hi I’m Dom! London while on my industrial placement year.

Experience: B&B Studio BMBD Jack Renwick Studio Landor Associates Turner Duckworth The Partners (Superunion)

Christmas Fairy Brief - Create a seasonal/holiday based brand extension for an iconic British household product.

Solution - Christmas Fairy. At a time of the year when British households do more washing up than any other holiday, it made sense to create a festive brand extension for Fairy liquid. *Collaborative project with Jack Parker

The Christmas sparkle lasts longer with

Harris Museum & Gallery Brief - Create a new visual identity for Preston’s iconic Harris Museum & Gallery.

Solution - A simple, flexible identity that can accommodate the various elements of the Harris based upon its iconic architecture.

One of the largest, most imposing and memorable buildings in Lancashire.

Hartwell and Pevsner British art historians

Harris Museum and Art Gallery in 1893 Š

HARRIS MUSEUM

HARRIS MUSEUM

HARRIS GALLERY

HARRIS LIBRARY

HARRIS MUSIC

www.harris.co.uk www.harris.co.uk

www.harris.co.uk

MARTIN CREED ARTIST ROOMS EXHIBITION TH JANUARY 27 RD MAY 3 2017

F I N E T A E R X T T I L E S

3

Extra Strong Plasters Brief - Take an item worth roughly ÂŁ1 and increase its saleability and presence on shelf with a creative packaging idea.

Solution - Symbolise strength through the design of the plasters on pack.

Creating a disruptive on-shelf presence.

WINNER 2017

Type for Change Brief - Use typography to re-communicate a misrepresented community or culture.

Solution - Type for change. A campaign communicating the achievements of online activism and highlighting the true power for change we all have at our fingertips.

Type for Change is a composite graphical typeface that has been designed to represent this world wide community.

It has been created by sourcing and compiling different keys taken from both PC and Apple keyboards, from all regions and nations across the globe where online activism has become an important tool for change.

#TypeforChange

Support Alt Lifestyles

App The Type for Change app is a free tool that utilizes the font and lets you type a message for your social or political cause. You can then output the content as a digital file for any medium, whether it be sticker sheets, A size posters, social media banners or even screen prints.

The aim was to create a graphical font that could be used as a visual incentive for change to further any cause by any community or individual, anywhere on the planet that wishes to use the internet as a platform to highlight intolerance, predjudice and injustice.

Key locations Interactive touch screens strategically placed in transit points are designed to engage the general public with the campaign. For example, communicating the importance of online support for all those currently seeking asylum.

Jack Renwick Studio Christmas/New Year card Brief - Red,stripey, Christmas, New Year, 1 week.

Solution - Spreading the festive cheer!

Thank you!

Thank you for looking through a selection of my work and please feel free to get in touch.