Most Innovative CEO to Watch in 2024

ENTREPRENEUR TIMES

Edition March 2024

Most

Innovative CEO to Watch in 2024

Miranda Mapleton, CEO, White Swan Featuring Proles

Natasha Makhijani

Simplifying Cloud Development with Elad Ben-Israel, CEO of Wing Group CEO, Oliver Sanderson Group PLC

ELAD BEN-ISRAEL

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Chief Editor

Michael

Art

Olivia Davis

DIGITAL

Kevin Smith

Sangam B. & Alex

Robert K.

Liam Anderson

James Clark

Rohan Singh

Aisha Verma

Kunal Kapoor

ASSISTANT

Noah Taylor

Editor’s Note

Simplifying Cloud Development with Elad Ben-Israel, CEO of Wing

InthiseditionofTheEntrepreneurTimesMagazine,wearethrilledto presentourcoverstoryfeaturingEladBen-Israel,theCEOandCofounderofWing,asoneoftheMostInnovativeCEOstoWatchin2024. Aswenavigatetherapidlyevolvinglandscapeoftechnologyand entrepreneurship,itisindividualslikeEladwhoinspireuswiththeir visionaryleadership,unwaveringcommitmenttoinnovation,and dedicationtoshapingthefuture.

Elad'sjourneyfromasoftwareengineertothehelmofWingexemplifies thetransformativepowerofpassionandperseverance.Hisbeliefinthe potentialofsoftwaretoimprovetheworld,coupledwithhisvisionfor simplifyingcloudcomputingthroughWinglangandtheWingplatform, haspositionedhimasatrailblazerintheindustry.

Throughthisarticle,readerswillgaininsightsintoElad'sbackground, thephilosophybehindWing,andthecompany'ssignificant contributionstoopensourceandcommunity-driveninnovation.Aswe delveintoElad'sperspectiveonthefutureofcloudtechnologyandthe roleofleadershipinfosteringacultureofgrowthandcollaboration,we areremindedoftheboundlesspossibilitiesthatlieahead.

WeinviteyoutoimmerseyourselfinElad'sstory,tobeinspiredbyhis visionforthefuture,andtojoinusincelebratinghisremarkable achievements.AswehonorEladBen-IsraelasoneoftheMost InnovativeCEOstoWatchin2024,weareexcitedtowitnessthe continuedimpactofWinganditsjourneytowardsshapingthedigital landscapeoftomorrow.

Simplifying Cloud Development with Elad

Ben-Israel, CEO of Wing

18.

24.

The Digital Frontier: How Technology is Shaping Entrepreneurship

Miranda Mapleton CEO, White Swan

28.

34.

Passion to Profit: Transforming Ideas into a Thriving Business Venture

Natasha Makhijani,Group CEO,Oliver Sanderson Group PLC

Cover Story

Cover Story

Miranda Mapleton CEO, White Swan

Purpose-DrivenMarketingandAIforHealth:

Miranda'sapproachtodevelopingavisionandstrategyfor White Swan involves leveragingAI and analytics through the Million Minds platform. This proprietary technology combines social data with AI to create patient-orientated actionable health insights, accelerating diagnosis, improving clinical trial design and new treatments, and informingresearchpriorities.

BalancingCommitmentsandFuturePlans:

Miranda's energy and passion drive her ability to balance roles at White Swan and freelance commercial and marketingconsultancywork.Lookingahead,WhiteSwan's key initiatives include expanding Million Minds' capabilities and adopting a more agile approach to meet evolvingclientneedswithnewinsightsofferings.

SupportingWhiteSwan'sMission:

Individuals and organizations can contribute to White Swan's mission through donations, introductions, or volunteering time. For those eager to make a positive impact on healthcare, reach out to White Swan at hello@whiteswan.org.uk which offers an opportunity to support.

InspirationfromPersonalStories:

Miranda's commitment toWhiteSwan's mission is deeply rooted in personal stories of transformation. Julie King (sister to Steve King), went from being wheelchair-bound and facing a life-threatening condition to completing a triathlon after a correct diagnosis enabled by the same technologythatunderpinsallofWhiteSwan’sworktoday. ThisinspiredthestartoftheWhiteSwancharityandserves as a powerful reminder of the impact that timely and accurate healthcare interventions can have. Her story continuestobeadrivingforcebehindtheongoingworkat WhiteSwan.

LivingValuesandCorporateSocialResponsibility:

MirandaemphasizesthatthesuccessofWhiteSwanisnot just measured in terms of achievements but is deeply intertwined with the organization's values. As a charity, White Swan's governance structure ensures that every

activity aligns with the charitable mission of improving health through technology and analytics. The enduring commitment to values is evident in the longevity of volunteers and staff, fostering a culture that transcends organizationalgrowth.

LeveragingAIforSocietalHealth:

White Swan's proprietary AI health insights platform, Million Minds, stands as a testament to Miranda's dedication to leveraging technology for societal health. The platform analyzes vast amounts of social data, providing actionable insights into various health conditions By understanding patient perspectives at scale, Million Minds has become a powerful tool for acceleratingdiagnosesimprovingclinicaltrialdesignand new treatments, informing research priorities, and influencingpolicydecisions.

SuccessStoriesofImpact:

One remarkable success story involves White Swan's collaboration with a Consultant at Birmingham University Hospital. Focused on Hypertrophic Cardiography, a rare cardiac condition often undetected until a cardiac arrest, the team analyzed social conversations.Theresultingcorrelationgraphhighlighted the relationships between early symptoms and theWhite SwanteamidentifiedSportsTeachers/Coachesascrucial audiences for education. This groundbreaking approach exemplifieshowinnovativeusesoftechnologycanleadto tangibleimprovementsinhealthcareoutcomes.

Conclusion: A Visionary Leader Driving Positive Change:

Miranda Mapleton's journey from corporate success to founding White Swan exemplifies visionary leadership and a commitment to driving positive change in healthcare. Her strategic acumen, dedication to team engagement,andtheimpactfuluseofAIandanalyticsat White Swan showcase the potential for transformative approaches to societal health As the organization continues to evolve and expand its reach, Miranda's leadership remains at the forefront of a mission-driven initiativethatseekstoimprovethehealthandwell-being ofcommunitiesworldwide.

Simplifying Cloud Development with Elad

CEO of Wing