FRANCHISE Journal LEARN Why You Should Consider Business Ownership Now p. 20
THE SCOOP On How 2021 Is The Comeback Year p. 50
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JANUARY 2021/FranchiseJournal.com
A NEW DAY. A NEW YEAR. TOP EMERGING FRANCHISES of 2021
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JANUARY 2021
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DOGTOPIA LEADS PET FRANCHISES
16
DOGTOPIA Jump Into This Leading Pet Franchise In 2021
32
20 Why Now Is One of the BEST Times
36 From Employee To Business Owner: Stories
To Consider Business Ownership and Emerging Brands By Chris Otter
24 iFRANCHISE
Lessons Learned in Franchise Sales and Operations Thanks to COVID-19 By Mark Siebert
28 NATIVE CEUTICALS An Alternative Business Model for an Alternative Therapy By Eddie Rodriguez
6
28
JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
he Excitement & Passion of an T Emerging Brand By Mitchell Licata
Of Transformation To Inspire In 2021 By Seth Lederman
42 TINT WORLD Wrapping Up 2020 With Explosive Growth And Improvements
46 THE JUNKLUGGERS An Incredible Success Story Based On Peace, Love & Junk By Dave Schaefers
50 2021 The Comeback Year
By Ken Boyce
54 VAVIA Out With The Waste Stigma, In With The Market Advantage By Camantha Magoon
58 FRANDEVCO Leverage Our Experience While Building Your Franchise Enterprise By Camantha Magoon
54
64 BEST OF 2020
On A Grown Mission By Shannon Allen
42 BEST OF 2020
Titans of Franchising 2020
78 BEST OF 2020
The Women of Franchising 2020
82 BEST OF 2020
Strickland Brothers: Brand On The Move By FranDevCo
86 BEST OF 2020
Anodyne Pain & Wellness Solutions By Lindsay VanderBroek
92 BEST OF 2020 A Culture Of Collaboration And Teamwork That Fosters Positive Change By Roger Martin
98 BEST OF 2020
82 114 BEST OF 2020 The Culture and Lifestyle Benefits of Being a Mosquito Hunters Franchisee By Cassidy McAloon
118 BEST OF 2020 25 Year Veteran: Greg Harkrider Is Proud To Call Himself A Lawn Doctor Franchisee 122 BEST OF 2020
Premium Service Brands
Mowbot: A Revolutionary Lawn Care Franchise By FranDevCo
138 PAYROLL VAULT
104 BEST OF 2020
142 SMASH MY TRASH
Building Franchise Value Through Disruptive Innovation
Kitchen Solvers: Design. Install. Enjoy. By Kali Morgenthaler
esigned for Small & Mid-Sized Businesses D By Jon Ovens
110 BEST OF 2020
146 PREMIER MARTIAL ARTS
Going Green Is Beyond A Trend At Ecomaids® By Cristina Merrill
PREMIER’s rocket ship momentum is providing new franchisees a fast path to profitability! WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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NOTES
WE HAVE ALL BEEN THROUGH A TRYING YEAR. • 81,000,000 cases of Covid-19. • 1,770,000 deaths. • Millions of lives upended. The list of challenges can seem never ending. As humans, however, we are nothing if not resilient. Our DNA has been through times like this before.
“IMAGINE YOU WERE BORN IN 1900. ON YOUR 14TH BIRTHDAY, World War I starts, and ends on your 18th birthday. 22 million people perish in that war. Later in the year, a Spanish Flu epidemic hits the planet and runs until your 20th birthday. 50 million people die from it in those two years. Yes, 50 million. On your 29th birthday, the Great Depression begins. Unemployment hits 25%, the World GDP drops 27%. That runs until you are 33. The country nearly collapses along with the world economy. When you turn 39, World War II starts. You aren’t even over the hill yet. And don’t try to catch your breath. On your 41st birthday, the United States is fully pulled into WWII. Between your 39th and 45th birthday, 75 million people perish in the war. At 50, the Korean War starts. 5 million perish. At 55, the Vietnam War begins and doesn’t end for 20 years. 4 million people perish in that conflict. On your 62nd birthday you have the Cuban Missile Crisis, a tipping point in the Cold War. Life on our planet, as we know it, should have ended. Great leaders prevented that from happening. When you turn 75, the Vietnam War finally ends. Perspective is an amazing art, refined as time goes on, and enlightening like you wouldn’t believe. Let’s try and keep things in perspective." — American Author Unknown
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“If you’re going through hell... keep going. Never, never, never give up” — Winston Churchill The corollary to this 75 years of turmoil that our grandparents went through is they also saw the dawn of a new era where cars and airplanes replaced horses and buggies. They lived to see electricity in every home, the ability to have tropical produce in the winter and to communicate with loved ones over the telephone. They saw man land on the moon. Their average life expectancy increased dramatically. Science cured countless diseases that had been the scourge of humanity for millenia. While it could be viewed as a terrible 75 years, it was also an amazing time to be alive. For every trial and tribulation, there are countless wonderful stories that we can find if we decide to look for them. It is simple to dwell on the problems we face. It is another thing to get up and do something about it. That is exactly what we are celebrating in this issue. In fact, it is the reason for this magazine. To celebrate the accomplishments of people who find the courage to become entrepreneurs. To look past the fear of the unknown. To make the leap. To reach for something greater than what is given them.
CHALLENGE IS NOTHING NEW. From the dawn of civilization there has never been a year that can’t be called “tough”. But human history is not written with the charcoal of despondency. It is painted with the vibrant colors of achievement. That achievement was exemplified every day, all around the world by countless first responders, nurses, doctors, care givers and neighbors who reached out and did something positive for their fellow man. While the human toll of the past year has been vast, it is not unprecedented. Our perspective is defined by our immediate time frame and while for many 2020 will be a year of unemployment, death and sorrow for others it was a year of zoom meetings, take out and Amazon delivering most of your shopping needs. What was your perspective?
WHATEVER 2020 WAS FOR YOU, A NEW DAY IS DAWNING.
This pandemic shall pass just as surely as all the others have. A brighter day awaits and your ability to continue to move forward and reach for a better tomorrow comes to you from countless ancestors who have done the same. You are here because you are the culmination of thousands of generations of survivors. Think about the innumerable links across history that make you who you are. It is a certainty that you will make it through this because you are here today, living proof of how resilient you are. You are ready for 2021.
Nick Neonakis
Editor, Franchise Journal
FOUNDER
NICK NEONAKIS DESIGN DIRECTOR
Pete Neonakis DIGITAL DIRECTOR
Abel Beyene ART DIRECTOR
Marty Greenbaum
EXECUTIVE EDITOR Chantae Arrington
VIDEO PRODUCER Matt Panepinto
MANAGING EDITOR Brenda Lesch
CONTRIBUTORS
DEPUTY EDITOR Faizun Kamal
Ken Boyce
SENIOR EDITOR Bill Polk ONLINE EDITOR Seth Lederman STAFF WRITER Megan Neonakis SOCIAL MEDIA EDITOR Abel Beyene
JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
FranDevCo Seth Lederman Mitchell Licata Camantha Magoon Cassidy McAloon Cristina Merrill Kali Morgenthaler Chris Otter
ASSOCIATE EDITOR Mariel Miller
Jon Ovens
ONLINE EDITOR Mike Ciccarelli
Dave Schaefers
SENIOR DESIGNER Patrick Elsner
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Shannon Allen
Eddie Rodriguez
Mark Siebert Lindsay VanderBroek
FRANCHISEJOURNAL.COM
If you want to get ahead in franchising, The Franchise Journal has the most concepts and tactics to help you become a business owner.
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EMERGING BRANDS
NEW YEAR, NEW YOU! Jump Into This Leading Pet Franchise In 2021 Dogtopia Is On A Tear As The Leading Pet Services Franchise Brand
N
orth America’s fastest-growing dog daycare, boarding and spa franchise has more than 150 locations across North America. With more than 240 sold and in development, Dogtopia is positioned to have 400 daycare centers operating by 2024. Peter Dufall, who opened in San Jose, California in 2017, understands why. The former factory operations director got
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into the dog daycare business to escape working with people who didn’t share his positive attitude and ambition. “I wanted to work for myself,” Dufall says. Because he didn’t
JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
know enough to enter the burgeoning pet care industry by himself, he explored franchise opportunities. Then he found Dogtopia. He was drawn to Dogtopia’s support, branding and marketing and its promise to give dogs their “most exciting day ever.” “Every person I met at Dogtopia was my kind of people: practical and down-toearth,” he says. “They have the same goals and attitude as me.” Speaking of support, Dogtopia’s experienced team members and operating systems are unparalleled in the industry. And Dufall adds “the other franchisees are approachable and helpful as well whenever there’s a challenge or question.”
In San Jose, Peter faced higher-than-average operating costs in rent and labor. Nevertheless, his business became profitable within about six months. “If I can make money, anybody can,” he says. Pet parents appreciate Dogtopia’s safe daycare and the dedication to socialization, exercise and education. Plus, dog moms and dads love the ability to check in on their dogs via Dogtopia’s live webcams. Dogtopia’s technology is leading the industry and since the COVID-19 Pandemic, Dogtopia has been leveraging their curbside pickup/dropoff feature in its mobile app. The brand has opened more than 30 daycares centers despite the pandemic, has proven to be an essential service, resilient and recession resistant. Dogs play in open rooms outfitted with protective rubberized flooring while Canine Coaches guide dogs through exercise routines and training, making sure the dogs socialize safely. Playrooms are grouped by size, personality, and play style to ensure dogs are happy, comfortable and safe. Socialization is at the heart of Dogtopia’s mission to help dogs become better canine citizens. Dogtopia’s mission is to enhance the joy of dog parenthood and to enable dogs to positively change our world. WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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EMERGING BRANDS
WHY NOW
Is One of the BEST Times
To Consider Business Ownership and Emerging Brands by Chris Otter, Consultant, The Franchise Consulting Company
W
hile many have been “circling the wagons” through the pandemic, this is one of the best times in history for those considering business ownership, and especially new “emerging” brands that provide what today’s savvy investors and entrepreneurs are looking for: 1. WELL POSITIONED FOR POST-COVID GROWTH While many brands face the possibility of becoming the next Blockbuster, others are well positioned to offer products are services with minimal customer/employee exposure 2. LOW INVESTMENT Limits capital investment and risk exposure while retaining personal funds during crisis 3. HIGH CASH-ON-CASH RETURN Provides ability for business to fund its own growth with low cost of entry 4. FAST RAMP-UP/ HIGH INCOME POTENTIAL 5. SCALABILITY 6. SIMPLE BUSINESS MODEL 7. LOW LABOR REQUIREMENTS Typically, in franchising, these characteristics are more often found in early “emerging” brands with a solid concept and good unit economics that are in sustainable recession resistant industries. Emerging brands typically offer several significant advantages (for example, think of those who invested in McDonald’s 40 years ago):
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• Highest ROI vs. lower cost • First to market providing: ◇ Rapid market penetration due to few competitors ◇ Ability to establish Market Dominance due to low saturation of brand ◇ Best territories/market still available • Increase in Asset Value (resale value): ◇ As the franchise system grows, so does the intrinsic value of your franchise, or as we say in franchising – “As the tide rises, so do all ships!” SO, WHY IS NOW A GREAT TIME TO CONSIDER BUSINESS OWNERSHIP? This too shall pass. When it does, based on past experience, relatively slow-moving massive market upheaval will be met with adaptation (different from a “crash”) – market conditions will change, and we WILL move forward. It is during these times of transition that we typically see the greatest opportunity. Particularly for small business owners. Always has been.
It's NOT getting lucky or unlucky – it’s about the having the right CONDITIONS in place that are favorable to new business creation and acceptance. Wheb those conditions exist – we have found TIMING is critical as the market WILL level out and swing back on all levels at some point. While most of us, if not all, are fearful of what the future brings, smart investors view this as an opportunity to grow. Examples: • What if you purchased equities during 2009 or 2010? • What if you purchased commercial property during that period of time? • What if you signed a longterm lease during that period of time? The reality is during times of
crisis is the time that you want to be strategic about your future and how you are investing. WHY IS THIS A GOOD TIME? Here’s what we’re seeing – the trifecta if you will: 1. Low cost of capital/ Low funding rates 2. Low cost, great lease space/ real estate availability: ◇ BUYER/LESSEE’s market – able to secure GOOD space at GOOD rates LONG term (i.e., LOWER fixed costs!) 3. Labor availability – excellent market for the business owner LOW COST OF CAPITAL: In this case, makes sense to use OPM – or SBA – retain personal capital as much as possible for short-term needs,
especially in next 3-6 mos. Plus – the #’s make sense – easier to do when SBA is at all-time (and maybe one-time) LOW business funding rates with widely expanded financial programs available, including special programs for existing business owners. ATTRACTIVE REAL ESTATE MARKET CONDITIONS FAVORING NEW BUSINESS OWNERS/LESSEE: Opportunity to negotiate attractive retail, office, warehouse or any brick & mortar space at very attractive rates/terms as landlords may be eager to replace/retain long-term tenants. Especially in the small to mid-sized retail space, but also office, or light industrial/warehouse.
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Opportunities include commercial real estate acquisitions or business owners looking for lease space. We expect to see GOOD lease space available – at VERY attractive rates and terms - so owners can look to negotiate LOW rates – while still available – for long-term financial costs savings to drive bottom-line income. FAVORABLE LABOR MARKET: For those considering new business ownership, we also see MASSIVE advantages in the availability of employees at ALL levels creating
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opportunities in recruiting, hiring and staffing at all levels – including sales and management – with STAFFING being a critical component in virtually ANY business that can be SCALED to grow. Bottom line, in uncertain times, people go to brands they KNOW and TRUST – that tends to be franchises due to the national brand recognition and proven, shared operating systems that deliver a consistent, high-level brand experience consumers are looking for and trust being part of a much larger national company.
JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
While many brands and concepts are facing the very real possibility of becoming the next “Blockbuster,” we are seeing outstanding opportunities in wellestablished sectors that are in position to best serve changing consumer demands and needs. We are also seeing exciting opportunities in emerging sectors who offer a needed product/service or more attractive way of doing business in response to new market opportunities. Just as important – this allows you to CHOOSE…POST-Covid – what industries, concepts and brands are BEST positioned for success and to GROW in the “New” economy and are in perfect position or have modified their offering to meet the demands of today’s marketplace. In the current environment, we recommend opportunities with strong unit economics (with #’s to prove it) and/or low investment level options to retain capital (and/or leverage attractive funding rates and options) – and SCALING development of multiple units with high cash-on-cash return over a 3-5-year period. WATCH BILLIONAIRE MARK CUBAN SHARE WHY NOW’S THE TIME TO START A BUSINESS: CLICK HERE. ABOUT THE AUTHOR Chris Otter is a Senior Franchise Consultant with The Franchise Consulting Company with over 25 years experience in franchising and business ownership. If interested in learning more, please contact Chris at (912) 506-9208 or at Chris@ TheFranchiseConsultingCompany.com.
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COVID-19 GUIDANCE
LESSONS LEARNED
in Franchise Sales and Operations Thanks to COVID-19
T
by Mark Siebert, Founder, iFranchise Group he COVID-19 pandemic has challenged the franchise world in many ways, and as expected, the franchise industry has risen to the challenge and waged a creative and strong response. In franchise consulting, we are now able to identify more permanent benefits in franchise lead generation, sales, quality control and franchisor support. FRANCHISE LEAD GENERATION AND SALES While franchisors were encouraged to continue to implement their marketing plans and generate leads during the difficult months after the pandemic hit, the loss of in-person meetings required modified franchise marketing and sales tactics. Some of these changes resulted in systemic improvements that franchisors will continue to use as part of the franchise marketing process, even postpandemic. Trade shows pivoted to an online format. Franchisors, both emerging and established, found they could generate leads from online events and it is anticipated
24
that even live tradeshows in the future will continue to have a virtual component. The costs savings in time and travel may compel even more prospective franchisees to “visit� these events, thereby creating a larger potential pool of franchise candidates. With more franchise buyers
JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
conducting their research online (as was the case even before the pandemic and certainly more so now), it remains vitally important for franchisors to develop digital marketing tools that will help promote the franchise opportunity. For example, we are seeing more franchisors
using video testimonials to provide validation. These are presented to candidates several ways – through a franchisor-protected extranet, as part of a stand-alone module, or as a link to a publicly-available platform like You Tube, Zoom or the franchisor’s own website. Likewise, Search Engine Optimization has taken on an even more prominent role in franchise lead generation as the validation of a page one search response becomes increasingly important. The franchise sales process has also shifted due to restrictions on in-person meetings. Franchisors have seen success using virtual discovery days. While it is expected that some brands will continue to use virtual discovery days exclusively, others will rely on a hybrid approach and some may revert to all in-person. A hybrid approach may involve multiple smaller meetings with limited staff and the franchisor may space them out over a couple of days. Even if the sales process involves doing market tours of locations or of the competition, franchisors might conduct those remotely. FRANCHISORS’ QUALITY CONTROL AND ASSISTANCE In light of the restrictions on in-person meetings, franchise support professionals have spent the last ten months of the pandemic adapting their quality control measures as well. The Franchise Operations Manual incorporates important information for the initial and ongoing operations of
a franchise. It serves several very essential functions in a franchise system, including franchisee training, which is critical to ensuring quality control. Remote training through a Learning Management System (LMS) had been used successfully by franchisors for years. During the COVID-19 era , this has taken on added importance. An LMS allows the manual to be hosted online in a custombranded environment that can be accessed from any web-enabled device, including tablets and smartphones. An adapted version of the online manual and training program can also be used by franchisees when training their employees. Clearly, with a pandemic or not, remote training is here to stay. Support provided by the franchisor is, of course, one of the fundamental benefits of franchising. The travel and other COVID-era restrictions have also moved franchisors into providing more virtual field
support. Franchisors who were already using technology in support functions were better prepared when the pandemic emerged, and it is anticipated many more will be on board with some sort of remote field support functionality going forward. There are even some franchisors who are incorporating a full digital suite of support services into its operations, allowing, for example, more robust use of technology such as remotemonitored cameras and virtual visual time-stamped records of completed tasks. Access to financing vendors and guidance is one more way franchisors typically provide assistance to their franchisees. Recently, more franchisors than ever have been formalizing strategic financing relationships and introducing potential franchisees to financing sources earlier on in the sales process. Some franchisors are even offering internal financing programs and offering bridge
WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
25
loans. We expect expanded franchisor assistance in this area to continue. While the impact of COVID-19 has forced the franchise industry, like so many others, to quickly pivot in terms of marketing and operations, the end result is likely to be that, in many ways, the industry will wind up being stronger going into 2021. ABOUT THE AUTHOR Mark Siebert is the author of Franchise Your Business, The Guide to Employing the Greatest Growth Strategy Ever and The Franchisee Handbook, and a franchise business consultant since 1985. Mr. Siebert founded the iFranchise Group in 1998 as an organization dedicated to developing long-term relationships with successful franchisor clientele. He can be reached at 708-957-2300. www.ifranchisegroup.com
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JANUARY 2021 | WWW.FRANCHISEJOURNAL.COM
The best way to FRANCHISE YOUR BUSINESS is with a proven leader. For the SECOND YEAR running, iFranchise Group was ranked the #1 Franchise Consulting/Development firm by Entrepreneur magazine.
Providing State-of-the-Art Franchise Consulting and Development Services to Emerging and Established Franchisors
Contact us to see why 700+ franchisors voted us THE BEST OVERALL www.iFranchiseGroup.com 708.957.2300 info@iFranchiseGroup.com
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EMERGING BRANDS
An Alternative Business Model for an Alternative Therapy by Eddie Rodriguez, Consultant, The Franchise Consulting Company
P
eople are looking for alternative therapies for pain, insomnia and anxiety for themselves and even sometimes their pets. Over the past several years, there have been changing perceptions about the use of CBD. Many people now recognize the health and wellness benefits that were previously met with uncertainty. Native Ceuticals is a CBD investment opportunity that is a licensed
simple business model. It is an alternative to a typical franchising model. This means there are no franchise fees, royalties, expensive overhead or special equipment. Sounds intriguing, doesn’t it? Native Ceuticals’ products are 100% natural, organic and nonGMO. They are trusted, pharma
grade and have the highest concentration of Cannabinoids. Products include topicals, tinctures, ingestibles, a pet line, a bath line and more. Each Native Ceuticals location has an inviting retail store design with a relaxing environment. They also have a free online member program for those not able to get to the retail location. The CBD industry is relatively new. In 2018, the Farm Bill passed. With this, the CBD market began to explode with the public. In early 2019, Native Ceuticals partnered with a CBD product formulator to create a trusted line of products. Also, in 2019, the company identified gaps in the CBD marketplace. In 2020, even with the pandemic, the company has had national expansion through their licensing a simple business model. CBD INDUSTRY FACTS: • CBD industry is expected to reach $20 Billion by 2024 • It has a compound annual growth rate of 49% • CBD consumers are at an average of 40 • CBD consumers have a higher education and are more likely than nonconsumers to be employed full time. Source: BDS Analytics
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NATIVE CEUTICALS OFFERS A TURNKEY CBD INVESTMENT OPPORTUNITY WITH THE FREEDOM TO RUN YOUR BUSINESS THE WAY YOU WANT WITHOUT PAYING ROYALTIES. Native Ceuticals offers a turnkey CBD investment opportunity with the freedom to run your business the way you want without paying royalties. The target audience for products range from ages 21 to 85. In addition to the Business to Consumer (B2C) approach of selling online and in a retail store to the public, there are additional Business to Business (B2B) revenue streams by marketing to and partnering with chiropractors, fitness studios, gyms, wellness centers, spas and holistic medical practitioners. This makes this model very attractive to people who are ready to grow a business. The ideal owner for Native Ceuticals is a very selfmotivated person. The model can be owner-operator or semi-absentee, which means they can work in the business full-time or hire a manager to run the business while they stay engaged part-time. The ideal owner needs to have an entrepreneurial spirit and truly values outstanding customer service. No retail experience is needed. The company will train as to what you need to know and how to market. Daily operations of the company are simple. Hourly employees working the retail operation receive hourly wages, can have flexible hours and the model requires minimal employees.
The territory for a Native Ceuticals business is 80,000 in population or 10 miles between locations. Retail locations are placed in areas with high foot traffic, such as shopping plazas, or near coffee shops and healthcare facilities. They are not in a stand-alone location. Retail locations range from 400-1500 square feet so no large overhead/rent payments. Territories are available in 46 states, so there are plenty of places to start your own store! Consider this great alternative
business model and emerging brand for those looking to pursue business ownership and help people through alternative therapies. ABOUT THE AUTHOR Eddie Rodriguez has been a successful entrepreneur/business owner for over 30 years, primarily in the Apparel industry. He's also owned a multiunit fitness franchise and worked as a franchise consultant for the past six years. If you want to open a new business, his background and experience will serve you well. Contact Eddie at 305-460-9925 or at eddie@ thefranchiseconsultingcompany.com.
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EMERGING BRANDS
A
The Excitement & Passion of an
EMERGING BRAND by Mitchell Licata, Consultant, The Franchise Consulting Company
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s a franchise consultant I really get excited and passionate about showing emerging franchise brands to my clients. What these franchises lack in historical revenue history they make up for in excitement and passion. Now emerging brands are not for everyone, but if you are an early adopter, someone who wants to get in on the ground floor and grow with a concept, it may be for you. With an emerging brand you may have the opportunity to make suggestions on products or services that you wouldn’t have with a more established franchise. In the early 1960’s Lou Green, a McDonald’s early franchisee in Cincinnati, was faced with a problem. Cincinnati at the time was a very Catholic area and Catholics were not supposed to eat meat on Fridays. Lou’s McDonald’s came to almost a complete stop every Friday. That was the birth of the Filet-OFish Sandwich. Lou Green came up with the idea and convinced Ray Kroc to allow him to sell it in his Cincinnati McDonald’s. Ray Kroc was initially against the idea but finally came around. They had to figure out how long to cook it and what kind of tartar sauce to put on it. One of Lou Green’s young crew members even suggested putting a piece of cheese on it. It was so popular that in 1965 they made it a permanent item on the menu. The Big
IN THE EARLY 1960’S LOU GREEN, A MCDONALD’S EARLY FRANCHISEE IN CINCINNATI, WAS FACED WITH A PROBLEM. CINCINNATI AT THE TIME WAS A VERY CATHOLIC AREA AND CATHOLICS WERE NOT SUPPOSED TO EAT MEAT ON FRIDAYS. Mac, Hot Apple Pie and Egg Mc muffin all came from franchisors’ suggestions. Now, I’m not suggesting that all emerging brands will turn into McDonald’s. Most won’t come anywhere close, but don’t discount an emerging brand that has the potential to grow to 200, 300 or 500 locations. They can be very successful and profitable. Think of the excitement of being the 5th, 10th or 20th franchisee in a 500 franchise concept. The same person that would have bought Apple, Microsoft or Amazon when they first went public may be the same person that is interested in an emerging brand. When buying an emerging brand, you may be able to
lock up a larger territory than a more mature brand. As an early franchisee you may have much more influence on the direction of the company than someone who purchases a more mature brand. You may be more of a risk taker. If you have a concern, issue or want to make a suggestion with a mature franchise you are going to call the district or regional manager. With an emerging brand, you are going to call the founder. As a franchise consultant with the Franchise Consulting Company, I have seen brands go from 1 or 2 locations to 100 territories sold in one year. We are currently showing a brand that has grown to 400 territories sold in less than one
year. Many clients purchasing emerging brand come back and purchase additional territories once they realize that this is turning into a rocket ship and they want to be on board for a larger piece of the pie. Many equity firms are purchasing franchise brands and are always on the lookout for the next big franchise. As I stated at the beginning of this article, emerging brands are not for everyone. If you are looking to make an investment and looking for a steady predicable rate of return an emerging brand is not for you. If you are looking for the excitement of being in on the ground floor with a great product or service, one that has a sound management team, a vision for the future and unlimited growth potential you may want to ask your franchise consultant to show you 1 or 2 emerging brands as they present you with franchise opportunities. ABOUT THE AUTHOR Mitchell is a Franchise Consultant with industry experience as a Certified Project Manager. He is also a former UPS Store franchise owner, and a franchise area developer. He brings a unique perspective on purchasing a franchise. Mitchell can help you find the right franchise that fits your life style, goals & budget. He can be reached at Mitchell@ thefranchiseconsultingcompany.com or 954-242-4891
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TURN YOUR PASSION INTO RESULTS BECOME A PART OF ONE OF THE HOTTEST BRANDS IN THE FITNESS INDUSTRY
15
states & expanding
70+
locations
structured to generate
SALES
STRONG item 19
HIGH
customer retention
Investment Range: $203,200 - $448,100
4 SBA Approved
4 Veteran Discount
4 Low Overhead
For franchising information contact: rockboxfitness@frandev.co • 704.659.1816
BUSINESS ADVICE
FROM EMPLOYEE TO BUSINESS OWNER:
Stories of Transformation to Inspire in 2021 by Seth Lederman, Consultant, The Franchise Consulting Company
“THEY SAY THAT TIME CHANGES THINGS, BUT YOU ACTUALLY HAVE TO CHANGE THEM YOURSELF.” —Andy Warhol
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The pandemic unarguably has changed the way people think and behave. But not all of the shifts have been negative. The economy has given employees a taste of freedom and a whole new perspective on balancing work/life. As we embark on 2021, the hope that many have is that COVID will be a thing of the past, but that doesn’t mean that they are
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willing to give up many of the privileges that COVID brought to slow things down and remember what matters. For some, lessons learned will mean creating their own opportunities like owning a business in the coming year. As post-pandemic shifts are being studied, the statistics show us that as many as 81%
of workers want to continue to work from home, well after COVID is a thing of the past. And 45% of workers want to work over half of their day outside of the home. Once more, only 50% of employees miss their pre-COVID work pace. And overall, 53% of people report experiencing a better work/family balance due to remote working. So 2021 might be the year when entrepreneurialism thrives and helps people adapt to a “new normal” that is more fulfilling and meaningful in their work life.
Is it Time for a Change?
For many of us, the pandemic has made the daily grind feel like a distant memory. Yet, we’re not in a rush to return to the status quo. If you are one of the millions of workers who feel as if it was time for a change pre-COVID but didn’t recognize it, you may be looking to move into a different type of role. If you are struggling with questioning whether you want to switch what you do, there are some warning signals that might help you to decide. The Thought of Going to Work is Miserable If you lay your head on the pillow every night with dread knowing that you have to do your day all over again tomorrow, that is not a good sign. If your job misery is starting to permeate everything else, it isn’t worth it. Reclaim your life by putting in two weeks and start breathing again. It is Hurting Your Mental and Physical Well Being Do you take all of the sick days
allowable just as they refresh? Do you find yourself needing a glass or two of wine a night to forget your day? Are you spending more hours at work than doing other things like exercising, sleeping, or eating well? No job or career is worth making yourself unwell over. You’ve Hit the Ceiling. Why spend all of your time in a position where there is nowhere to go? If you can’t see a path of where you’re going or how to get there, then you are at a dead end, and it is time to find a new direction. When you’ve gone as far as you can, you have to switch gears to keep moving, not stay stuck. The Culture Isn’t a Good Match. For workers who want to have work flex time to be home with their family, a traditional day job is probably not going to be a good match. No matter how much you like what you do, if you don’t like how much time it is taking up, it’s time to look elsewhere.
An Entrepreneurial Solution to Unemployment
If you are ready to let the entrepreneur hidden within you out, one of the best tips for success is, Don’t start from scratch. Instead of creating a business from scratch, defining your brand, and creating loyalty when you buy a franchise, those things are done for you. You are already well-established and have the support and proven systems from the franchisee well before opening your doors for business.
The Former Employees
Imran Rahman - Former Legal Professional Turned Franchise Owner “I met my franchise consultant at the very beginning of my journey into small business ownership at a time when I was exploring a broad range of options for the next step in my career. I know I made the right
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provide free advice to help you navigate the process of choosing the right franchise opportunity. Tip 3: Speak with former and current franchisees. Conduct an on-site investigation with due diligence on the opportunity you are considering.
Will You Embrace a New Path in 2021? leap for myself and my family, and I credit the franchise consultant's ability to help me define my path.” Joseph Boyd, Former Sales Executive Turned Franchise Owner “The franchise consultant was a great resource and extremely supportive while I performed my due diligence on each model. Through several rounds of discussion and insight, they helped me narrow the franchise prospects down to two.” Regina Armstrong - Former Corporate Executive Turned Franchise Owner “I had no direction and was unsure about which Franchise opportunity was
right for me, but once I linked up with a franchise consultant, he walked me through the process step wwby step. I'm so happy to find the business model that was best for me.”
Tips for Exploring Franchise Opportunities Do some introspection to consider all the things about you that will affect not just your probability of success but whether it will bring fulfillment to your life.
Tip 1: Commit to your franchise search. Tip 2: Get a professional to help you delve into the fine details. Consider making an appointment with a Franchise Consultant. Typically, they
SUPPLIER FORUM
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The economic conditions brought about by the COVID pandemic aren’t all adverse. Many workers realize that they weren’t happy in their current work/life role and seek new opportunities for more fulfillment. If you are ready to let the inner entrepreneur in you shine, now is an excellent time. Let 2021 be your year to find success both professionally and personally. ABOUT THE AUTHOR Seth Lederman, a Franchise Acquisition and Development Specialist, is a Multifaceted entrepreneur with over 30 years of experience in small business success, including ownership and sale of his own business enterprises. He is a frequent contributing author to The Franchise Journal and is on the exclusive Forbes Business Council. Contact him at 312-307-1297 or at seththefranchiseconsultingcompany. com.
THE NUMBER OF PEOPLE IN AMERICA AGED 65 AND OLDER WILL HIT 70 MILLION BY 2020 Now is the best time to start a business in this $300 billion dollar industry.
From personal care to privateduty nursing, ComForCare’s mission is to help provide a safe environment for seniors who are aging in place, allowing them the grace, dignity, and pride they deserve. ComForCare is known throughout the industry for developing specialized senior care programs including Alzheimer’s care.
CarePatrol is the nation’s largest senior placement organization. We take the pressure off families to help them find safer care options including assisted living, independent living, memory care, in-home care and nursing homes. Our senior advisors personally meet with families and serve as their guide -free of charge.
Estate sales often manifest when people find themselves at a crossroads in their lives. They may be downsizing upon retirement, dealing with the death of a loved one, or moving to assisted living. We provide an organized and professional way to sell their personal estate.
Visit us at BestLifeBrands.com to learn about each of these unique franchise opportunities in the senior care space.
FRESHNESS ISN’T JUST A SAYING, IT’S A COMMITMENT. A SINCERE BELIEF THAT A GOOD MOOD BEGINS WITH GOOD FOOD AND EVERYONE HAS A PLACE AT THE TABLE. VISIT OUR WEBSITE FOR FRANCHISE INFORMATION MAHANAFRESH.COM MEET MAHANA AT THE GREAT AMERICAN FRANCHISE EXPO IN HOUSTON AND DALLAS! FOR FREE TICKETS GO TO: WWW.FRANEXPOUSA.COM
Unlimited Monthly Retainer Program
INCLUDED Unlimited emails and phone calls Preparation of Franchise Agreement Addenda, State Registration/ Renewals, including Comment Letters Defaults, Terminations, Pre-Dispute Resolution, Transfers, Asset Purchase Agreements, Annual Updates Guidance with building franchise sales compliance program, Implementing DocuSign for FDD disclosures and signing Franchise Agreements
ONBOARDING PROCESS Initial Audit of FDD Transfer Legal Documents Word Versions of FDD & Franchise Agreement State Registrations & State specific FDDs Signed Franchise Agreements Trademark Registrations Corporate Documents Schedule Strategy Session Phone, In-Person, or Zoom Up and Running!
980-202-5679
info@franchise.law
EMERGING BRANDS
WRAPPING UP 2020
with Explosive Growth and Improvements
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hile COVID-19 has wreaked havoc on most businesses, Tint World® owners have been able to push forward, resulting in one of the biggest years to date in terms of record store sales and awarded franchise locations. “To create and maintain sustainable business success, it’s important to re-invest in the future for tomorrow’s success,” says Charles Bonfiglio, founder, president, and CEO. “Since day one,
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we’ve always had a Tint World® road map in place with our plans for expansion and improvement at each phase of our evolution. At Tint World® HQ, we are constantly working behind the scenes to evaluate what works, what needs improvement and what we need to do for it to work even better.” Tint World® offers sales and installation of auto and marine accessories,
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mobile electronics, audiovideo equipment, security systems, custom wheels and tire packages, window tinting, vehicle wraps, paint protection films, detailing services, nano ceramic coatings, maintenance and repair services, and more. Tint World® is also the leading provider of residential, commercial and marine computerized window tinting, and security film services. Recently, Tint World® has rolled out several new support systems for its stores, starting with a new and improved point-
“TO CREATE AND MAINTAIN SUSTAINABLE BUSINESS SUCCESS, IT’S IMPORTANT TO RE-INVEST IN THE FUTURE FOR TOMORROW’S SUCCESS.” — Charles Bonfiglio, Founder, President, and Ceo Of Tint World of-sale system. This new system will assist owners with invoicing and accepting payments either in-person or online, providing tools to send automated appointment reminders and confirmations to customers, and tracking important business management metrics. Franchisees also just received a 2020 Brand Image Standards Guide to help with in-store branding and promotions, as well as exclusive vendor products and tools. Following this guide will ensure consistency across all locations so every customer receives the same professional experience no matter which store they visit. Additionally, Tint World® announced its new enhanced social media and review response platform, giving franchisees
the ability to schedule storespecific posts, view corporate content schedules and access content libraries with imagery and videos for individual promotions.
Improvements to franchise development marketing include adding sales staff as well as aligning with thousands of franchise brokers from the top five professional franchise broker networks. Hundreds of franchise opportunity requests are coming in, and multi-store developers are joining the team, monthly. With goals to create a worldwide presence and a focus on expanding to 300 locations in all 50 states by 2025, Bonfiglio states, “Whether it’s a U.S. location opening every other week, exponential growth in Canada, or even upcoming expansions in the Middle East – our brand is rapidly growing to more and more cities around the world.” For more information on a Tint World® franchise, visit tintworldfranchise.com. WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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JOIN THE FUTURE OF LAWN CARE TODAY!
Better for your lawn l Better for the environment l Better for you
WHY FRANCHISE WITH MOWBOT? Simple & Scalable Operation Recurring Revenue Model Marketing Support & Call Center Recession Resistant
is a revolutionary franchise poised to permanently disrupt the
$99.5 billion landscaping industry! LOW INVESTMENT RANGE: $61,510 - $129,680
l
SBA APPROVED
Ground Floor Opportunity
l
VETFRAN DISCOUNT
Prime Territories Available Nationwide
mowbot@frandev.co • 704.274.1742
EMERGING BRANDS
An incredible success story based on
PEACE, LOVE & JUNK
by Dave Schaefers
I
t should be of no surprise that The Junkluggers© state of the art headquarters is squarely settled in Seymour, Connecticut with an address on Progress Street, AKA (Seymour Progress). While the address is a fun play on words, the incredible growth the company is currently experiencing makes this brand an absolute category disrupter. With a passion to create an Eco-Friendly Junk removal company, Josh Cohen founded The Junkluggers© in 2004. At The Junkluggers©, Eco Friendly means that landfills are utilized as a destination of last resort while franchisees enthusiastically donate, recycle, re-purpose and find alternative options for products that can be used by people and organizations in need. By 2019, The Junkluggers© successfully grew its franchise to 21 franchisees, geographically covering a large percentage of the eastern seaboard. With the help and support of family, friends and mentors, Josh created one of the most inspiring corporate cultures in all of franchising. Even though the company was experiencing great success by any standards, Josh
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recognized there was more out there. Clearly the company’s trajectory was impressive, and Josh instinctively knew he had created something special. Despite this success and true to his dedication of always improving, Josh sought the guidance and support of Larry Janesky, founder and CEO of Contractor Nation. If you are unfamiliar with Contractor Nation, they specialize in supporting home service businesses by providing coaching, training, marketing, sales expertise and world class team building tools. The level of detail in everything they do is uncanny, and the culture and overall friendliness is beyond infectious. In the home service space, there is a saying that “if you cannot be found online, you cannot be found at all.” While traditional brick and
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mortar franchises often rely on “location, location, location”, our brand’s location is predominantly found online. And even if you are found, you need to have a complete process in order to convert online leads into lifelong customers. By uniting The Junkluggers© business system with the support and strength of Contractor Nation, the franchise capitalized on the strength of each other while always recognizing nothing good happens unless you have a highly capable and motivated staff. As an essential business and a highly needed service, Josh and his incredible team proactively set out to change the rules of franchising in the highly competitive home service space. As many highly capitalized, educated and experienced
IF YOU CANNOT BE FOUND ONLINE, YOU CANNOT BE FOUND AT ALL
businesswomen and men were either laid off or furloughed throughout the COVID-19 pandemic, the situation created an incredible pool of highly qualified candidates for The Junkluggers©. But what would this new pool of talented individuals see in a small Junk removal franchise from the North East? The answer is everything! Prior to Covid-19, Josh was convinced that the recent changes in the company would spark a renewed interest in his brand. In order to capitalize on this change, Josh partnered with BrandONE a national Franchise Growth Organization whose primary focus is providing responsible and supportable growth for its franchise partners. Over the last half of 2019 a collective growth plan was formulated and established the cornerstone of The Junkluggers© 2020 growth initiative. The strategy included a sophisticated
OVER THE LAST HALF OF 2019 A COLLECTIVE GROWTH PLAN WAS FORMULATED AND ESTABLISHED THE CORNERSTONE OF THE JUNKLUGGERS© 2020 GROWTH INITIATIVE. pre-crafting of geographical boundaries based on population, demographics, and online purchasing behaviors. In addition, The Junkluggers© took the time to accurately tell its story by creating multiple and comprehensive educational platforms that would help potential franchisees understand the unique characteristics of The Junkluggers©. With an emphasis on educating candidates on all aspects of marketing, operations, technology, training, and business development, prospects were introduced to a highly organized and welloiled machine. And if new candidates wanted to utterly understand the health of the
company, who better to share experiences than our franchisees. Likewise, the company insisted that franchise prospects utilized existing franchisees as a critical data point in their onboarding decision making process. As luck would have it, the strategy was and continues to be phenomenal success. Poised to grow nearly 300% in 2020 by raising the standards and qualifications of entry, the future looks bright green for The Junkluggers©. The company is beyond excited to build upon the great franchisees who pioneered this brand by adding a new wave of passionate and crazy-fun franchisees to the system. While The Junkluggers© is riding a big green wave, there is still plenty of white space available. To learn more lease visit our website at www.thejunkluggers.com.
ABOUT THE AUTHOR Over the last 30 years I have been fortunate enough to have worked with some of the very best minds in all of franchising. As a former multi unit franchisee, national brand president and chief development officer of one of the largest franchise conglomerates, I cherish the opportunity to share a career of best practices with all my partners in franchising. Contact Dave Schaefers at 704-641-7328 or at daveschaefers@brandonefd.com.
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HONORED
TO HAVE THE
highest
WOMEN
consultants
WE DO...
s
percent active OF
in the
INDUSTRY
and we're proud!
BUSINESS SUCCESS
2021
The COMEBACK YEAR! by Ken Boyce, Consultant, The Franchise Consulting Company
2020 has been a mixed bag for many people. The deaths associated with COVID-19 have been awful. With the vaccines on the near horizon, there is finally a light at the end of the COVID tunnel. There are individuals that have had their lives destroyed by the pandemic. Their families and businesses
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lost forever. Everyone is looking forward to turning the page and welcoming in 2021. No one can predict the future but I feel that 2021 will be known as The Comeback Year! My prediction is a record and banner year for franchise companies. There are many key indicators
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that are ripe for franchise companies to expand and open new locations.
HERE ARE THE TOP 5 INDICATORS: 1) Pent Up Demand: Consumers have been forced to stay at home and not travel. The positive part of
this environment has been savings. People have saved more money than in any other time in history because they have far little to spend it on. U.S. savings rates hit a record high of 33% as coronavirus causes Americans to stockpile cash, curb spending. The personal savings rate hit a historic 33%, says the U.S. Bureau of Economic Analysis. Consumers are ready to spend money again. 2) Business Closers: One of the terrible consequences of COVID has been the closing of small businesses. No one wants to benefit from another’s loss but there will be less competition. This will create a void to fill and franchise companies are in a great position to fill that void. 3) Abundant Labor: With the higher unemployment rate creates more choices of labor. Franchise owners are going to have more choices of potential employees. Employees is always a challenge to maintain but 2021 will provide more choices of people. 4) Commercial Leasing: Franchise companies that are required to lease a location to operate their business will be in the driver’s seat for 2021. Landlords are losing tenants at much higher rates leaving much more availability. Franchise companies will be able to demand better ratee and terms to operate their locations.
PEOPLE HAVE SAVED MORE MONEY THAN IN ANY OTHER TIME IN HISTORY BECAUSE THEY HAVE FAR LITTLE TO SPEND IT ON. U.S. SAVINGS RATES HIT A RECORD RECORD HIGH OF 33% AS CORONAVIRUS CAUSES AMERICANS TO STOCKPILE CASH, CURB SPENDING. 5) Stock Market Highs: How much higher is your 401k going to rise? If you go by history, we are due for a major correction very soon. I do not have a crystal ball and really don’t need one. May be the market goes up more in 2021 but wouldn’t you rather invest your 401K in a franchise business instead of stocks? You can do this
with NO TAX PENALTY. Companies like FRANFUND provide these options. The amount of activity for individuals looking for franchise opportunities has already started to increase dramatically over 2020. It is going to be exciting to l ook back on 2021 and see the results!
ABOUT THE AUTHOR Ken Boyce has 25 years of experience in franchising and 18 years of business ownership. He focuses on working with C-Level professionals helping them create wealth and is a consultant with The Franchise Consulting Company. Contact Ken at ken@TheFranchiseConsultingCompany.com or visit his website at www.owningyoursuccess.com.
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EMERGING BRANDS
Out with the Waste Stigma, in with
the Market Advantage
by Camantha Magoon, Content Writer, FranDevCo
VaVia is an up-and-
coming franchising brand in the waste disposal industry with unmatched leadership and backed by 50+ years of experience in the waste, franchising, and technology development industries. VaVia (Italian for “It goes away”) restores order to job sites by removing excess waste while giving people, homes and businesses back their
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space. Their process is easy. Their team is cordial. Their clients and their neighbors are happy with VaVia’s simple, yet attractive design; no unsightly containers! The production of waste is not something that is new, but the way they handle it continues to change, and at VaVia they thrive on finding new ways to manage it. A Promising Year Ahead VaVia is an emerging brand with 2021 being the first full year of national expansion. In 2020 they awarded 2 new Franchise Owners, and they currently operate in 4 states: Alabama, Georgia, South
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Carolina, and Tennessee. Utilizing smaller trucks and 10yd and 15yd containers, VaVia’s Franchise Partners provide a “smart”, easy disposal service for both residential and commercial customers alike. VaVia has created a brand that provides each franchisee a competitive market advantage through their strategic disposal networking and unique technology solutions, allowing for quicker returns on investment. The Waste Industry is a $76 Billion/yr industry and VaVia has the goal of ripping the stigma off of garbage. They make the
trash industry look appealing with their simple, polished branding and truck design that keeps the attention off of the consumers' disposal needs. They keep all their sites and streets looking beautiful, ensuring happy customers with happy neighbors! Boost in Business VaVia has proven recession resilient during 2020. The Coronavirus Pandemic hasn’t slowed down their progress; if anything, business is booming. Within the construction waste industry, there is a projected growth rate of 5% just by 2024 alone, and in March of 2020, with the pandemic keeping everyone in-doors, home refinance applications surged by 79% and were 479% higher than the year prior. This spike in home refinances is predicted to yield further growth as homeowners seek new ways to enhance their existing homes. With VaVia’s focus being on commercial construction and residential home improvement, as well as having a 95% customer retention rate, this surge in consumer growth is an
upward trend the brand plans to continue in the coming year as they branch out and open locations nationwide. VaVia has found the key to growing a strong franchise in their market is to be a community of individuals that focuses on the personal, professional, and economic growth of everyone involved. VaVia is looking to partner with people that are involved, committed members of their own community. Individuals that are organized, time-efficient, and dedicated to putting in the time and effort to create lasting business relationships are the kind of consumercentered leaders that will excel within VaVia. Market Advantage VaVia understands each market is unique and comes with it’s own set of opportunities and challenges. As such, they continuously refine their playbook and currently have no equals in any market. The combination of their industry relationships, unique user-friendly technology, consumer-centered approach, and experienced Executive Team sets VaVia apart from their competition and has brought the brand to the top of their local markets. At their Nashville and Birmingham franchise locations, VaVia
has become the market leader within 12 months of operation, with both markets having 6 or more established competitors when VaVia was originally launched. VaVia is a brand on the forefront of the waste disposal industry and will continue to pitch out the competition in their market with their industry and consumer advantages as they grow their brand to a household name. For Franchising Information Interested in learning more about opportunities available with VaVia franchising? Reach out to Nathan Millhouse at vavia@frandev.co.
ABOUT THE AUTHOR FranDevCo’s Content Writer, Camantha Magoon, has a background in Anthropology and Linguistics from Grand Valley State University in Allendale, Michigan
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FASTSIGNS of New Orleans, LA
When Did You See The Sign?™
FASTSIGNS of Arlington, TX
FASTSIGNS provides candidates with an Item 19 including full profitability information. And you’ll enjoy owning a business with these compelling features: • Business-to-business hours
• Professional business clientele
• Low staffing requirements
• Attractive margins
Fast Franchise Facts Franchising Since: Founded 1985 ®
Total Franchise Operating Units: Over 700 in 9 countries Minimum Liquid Capital: $80,000
Franchisor Support
Minimum Net Worth: $300,000
• Site selection and build-out
Total US Investment: $218,596 - $298,679 Total Canadian Investment: $257,626 - $338,718 CAD
• Four weeks of training, including one week of training in a FASTSIGNS center, followed by two weeks at our Dallas Headquarters, and one week of onsite training in your new center
Franchise Fee: $49,750
• Pre-opening marketing blitz to drive your sales and reduce ramp time
VetFran & First Responders Discount: $24,875 Franchise Fee
• Grand opening support and guidance from an Outside Sales Manager and Brand Ambassador
Royalty (per unit): 6% (Reduced to 3% for 12 months)
• Dedicated Business Consultants to assist with business/finances training, marketing and sales, production and staff management
Advertising Fund (per unit): 2% (Reduced to 1% for 12 months) FASTSIGNS has over 400 markets approved for development in the US and Canada and is also seeking Master or Area Developer expansion in markets worldwide
• Franchisee Mentor Program to guide you and lend support in every aspect of your business • 24-hour web-based learning management system that keeps you and your staff up-to-speed and in-the-know in this fast-paced market
FOR MORE INFORMATION ON FASTSIGNS:
214-346-5679 | mark.jameson@fastsigns.com | www.fastsigns.com
EMERGING BRANDS
Leverage Our Experience While
Building Your Franchise Enterprise
by Camantha Magoon, Content Writer, FranDevCo
FranDevCo is a turn-
key franchise development organization that partners with emerging and growthoriented brands to provide franchise lead generation, sales, management, and process guidance to generate sustainable and consistent growth. We do this through our team of industry experts, a best in class coaching program, and the execution of our proven processes. We deliver real-world solutions to growing a franchise brand and offer a wide range of services to meet every type of need. We start our process by helping our clients strengthen and enhance their existing support systems in order to build a strong foundation that’s ready to branch out and grow. At FranDevCo, we leverage our knowledge and experience within the franchise industry, providing full-service franchisee recruitment capabilities, as
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well as excellent followthrough and support for our franchisor partners. We work to find our partnering brands the best candidates, which is an essential step for their growth and sustainability. Our foundation is built on our company values; we create a path to inspire growth by honoring relationships within our community of brands and partnerships, while also leveraging a century’s worth of combined experience and proven execution, ultimately driving sustainable results so our brands can become successful and thriving franchisors while building their enterprise. Why Emerging Brands Partner with Us? Franchising is a unique business, with a steep learning curve! Emerging franchisors must learn to create a growth strategy,
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generate and recruit new franchisees, build outstanding support, implement training, and build a support infrastructure all while launching new locations, and more. 300+ new concepts enter the market each year, and 82% of franchisor brands within the market have less than 100 units, but at FranDevCo we use our advantages and followthrough combined with our client’s strengths to launch our partner brands into the 5.3% of franchisors that surpass 100 units! Partnering with FranDevCo allows brands to take the guesswork out of how to scale and become a successful franchisor. Learning through your own trials and tribulations can take time and become costly. With FranDevCo, our unique shared services model transpires time and cost savings while reducing acquisition costs, and our franchise industry experts have successfully sold and exited multiple franchise businesses. With the experience under our belt, our team can help franchisors when it comes time to sell or merge their franchise business. Our franchise industry network is extensive,
and our connections in the franchise industry along with our reputation of integrity and results allows us to have an ‘in’ with franchise consultant networks and leading industry vendors. Our mission is to grow our partnering brands and be as invested in their success as they are!
OUR BRANDS
FranDevCo partners with brands that have clear market differentiators and competitive advantages. Even amidst a global pandemic we were able to witness impressive growth and success with all of our brands, not only in terms of deals awarded but growth within their support and infrastructure! Learn about our current brands below:
Ranked #583 on the prominent Inc 5000 list, Strickland Brothers 10 Min Oil Change is a one-stop shop for fast and friendly oil change & maintenance services. Although they are well-known for their drivethru and contactless 10 minute oil change, they also offer a variety of professional automotive maintenance and
repair services.They aim to provide dependable services and quality products for a fair price in a friendly, honest and accommodating environment. In the first 9 months of franchising Strickland Brothers is positioned to become a household name by awarding 35+ Owners for over 100 units across the United States in 2020, all thanks to their simple yet scalable business model, industry leading proprietary technology, full service marketing and an unmatched support team! For more information contact: sboilchange@frandev.co.
Anodyne is an all-in-one solution for pain management with a trusted national healthcare provider focused on non-opioid, non-surgical treatment of acute & chronic pain. They provide patients with a specialized treatment plan that enables them to live a pain-free life and achieve true health from within.This unique business model enables Franchise Owners to help those dealing with chronic pain, while taking advantage of a simplified started up that generates sufficient revenues. For more information contact: anodyne@frandev.co.
Kitchen Solvers offers homeowners quality, costeffective options in three key categories of home remodeling services. Focused primarily on cabinet refacing in the kitchen, bathroom and other areas of the home they help homeowners achieve a “like-new” look for just a fraction of the cost. With 38 years of experience, Kitchen Solvers understands the industry and provides topnotch coaching and support to ensure their Franchise Owners ramp-up quickly with a roadmap to success. This has allowed the brand to obtain an above-industry-average Franchisee satisfaction ranking of 80.8 from the Franchise Business Review in 2020. For more information contact: kitchensolvers@frandev.co.
Mowbot is a revolutionary franchise poised to permanently disrupt the lawn care industry! With their partnership with the global leader of outdoor robotics, Husqvarna, they have created a smart and simple investment for entrepreneurs who are passionate about
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emerging technologies that are environmentally friendly, cost-effective, and outperform traditional methods. With low ongoing costs and a small staff, Mowbot is a chance to get in on a groundbreaking concept that will change the way Americans take care of their lawns forever. For more information contact: mowbot@frandev.co.
RockBox Fitness is so much more than a kickboxing gym, it is a state-of-the-art boutique fitness studio that combines confidence-building boxing and kickboxing, with strengthening functional exercises in a fight-club meets night club atmosphere. They are solving the nation’s #1 problem with any fitness program...BOREDOM! This opportunity is not only very lucrative, but it's a simple, yet proven model built for growth, speed and structured to generate sales from preopening and beyond. For more information contact: rockboxfitness@frandev.co.
VaVia (Italian for “It goes away”) is an up-and-coming brand that exists to help create or restore order in the lives of their customers by providing a “smart”, easy disposal service for both residential and
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commercial customers alike and is ripping the stigma off of “garbage” with their polished aesthetics. Their unique, user-friendly technology, consumer-centered approach, and easy but safe disposable solutions sets them apart from the competition as they leverage more than 50+ years of experience in the waste, franchising, and technology development industries. The benefit to Franchise Owners; a strong “go-to-market” sales playbook that ensures quick business growth and even quicker returns on investment. For more information contact: vavia@frandev.co.
Village Juice Company is a fast, casual, lifestyle restaurant that serves scratch-made, honest, healthy food for all dietary types (gluten free, vegan, vegetarian, etc). The Founders are passionate about food and juice that tastes as amazing as it is for your body. All locations have a curated feel and attention to design detail adds to the overall customer experience. The full & diverse menu attracts a variety of customers from millennials and college students to those focused on a healthy, active lifestyle as well as people just looking for
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a good, quick bite on the go. Franchise Owners are proud to provide have a loyal following and the goal of the Village Juice Co. Executive team is to help each one prepare for success, from build out, pre-launch, grand opening, through marketing for success after opening. For more information contact: villagejuiceco@frandev.co.
Our Success in 2020 FranDevCo facilitated and awarded over 60 New Owners across all of our brands for a total of 150+ units in 2020 alone. While working with our partnering brands and growing their businesses in their markets, we were also able to grow in our own market and launch FranDevCo NorthWest; a sister company headquartered in Seattle, Washington. Co-founder of FranDevCo, Jeff Dudan, explains the demand for our services: “by providing a turnkey development solution to the brands we partner with, we help them avoid mistakes, grow and structure their offering worldwide." FranDevCo works with each of our partnering brands to provide top-tier, continuous support that creates a market advantage and puts growth potential at the top of the list.
Partner With Us!
Interested in learning more about how FranDevCo partners with growth-oriented brands? Reach out to John Moreau, President, Southeast & Ashly Loza, VP of Operations at info@frandev.co.
! Y L I M A F R U O JOIN Be a part of the Fastest-Growing Concept in the Automotive Maintenance Industry! “It is such an exciting time to be a part of Strickland Brothers 10 Minute Oil Change. Our staff is eager to help and grow with our Franchise Partners. The family atmosphere is what makes Strickland Brothers who we are. Each customer is our most valued customer.” —Justin Strickland, CEO/President
90+ UNITS AWARDED
25+ OPEN
LOCATIONS
15+
$8 BILLION INDUSTRY
STATES
Investment Range: $221,400 - $363,900
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SBA Approved
sboilchange@frandev.co
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RECESSION RESISTANT
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Veteran Discount
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YOUR AD HERE Tips & Traps, LEARN Tax, Payroll. p. 24 the Family On
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Transition Effectively p. 114 HOW TO Ownership. to Business
ADVICE Getting Pre-Approved Funding, Is It for Worth It? p. 78
HOW TO Find the Right Franchise for You p. 94
THE SCOOP Millennials — the Entreprenuers of the Future. p. 74
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LAUNCH YOUR VISION 20/20
JANUARY
FEBRUARY
PREMIER ISSUE
2020 /Franch
iseJournal.com
TM
THE AMERICAN DREAM is ALIVE & WELL
ON THE
COVER
SHANNON & RAY ALLEN ARE ON A MISSION
HOW TO: BUILD AN BLE IRRESISTI BRAND
MEET THE TITANS
A CELEBRATION OF BLACK HISTORY MONTH
ADVERTISE WITH US!
CONTACT US INFO@FRANCHISEJOURNAL.COM
We're taking a quick look back at 2020, what a year it was! Many amazing people & brands were showcased in the pages of Franchise Journal, here are some of our editor’s favorites.
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BEST OF 2020
ON A MISSION by Shannon Allen, Owner & Creator of Grown, Franchise Marketing Systems
We were in LA for the 2008 NBA Finals (Lakers/Celtics). This was the moment we had all prayed for, and the thing my husband Ray dreamed of and worked for his entire life- the Championships. Everything seemed perfect- except for one thing- our 17 month old son, Walker was suddenly not himself. He was lethargic, peeing thru his diaper, he taught himself how to say “Juice Mommy” between Monday & Friday because he was excessively thirsty and then, he started vomiting. 64
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I remember Ray saying to me the night before Game 5, “Shan, something’s wrong with Walker.” The next morning, I took Walker to the hospital (and thanks to great advice from the hotel physician), I demanded a blood test. Twenty minutes later the doctor came in to the room- she was white as a ghost and tears were streaming down her face. “Oh my God”, I said, “You have bad news for me.” She said, “Your blood sugar is supposed to be between 70-120; Walkers is 639. He has Type 1 Diabetes and has entered a phase of Diabetes called keto acidosis which means his blood sugar is poisoning him to death; if he doesn’t get insulin soon, you are going to lose him.”
convenience of a drive thru- for Walker and my other boys who were all in tow. What I quickly discovered was that what I was looking for did not exist and that simple realization left me feeling powerless, defeated and broken.
It was as if the rug had been pulled out from underneath me and I was hurdling thru space. In an instant I became a warrior for my son- an activist, an advocate. It changed the course of our lives forever; but, what happened next was the thing I never could’ve prepared myself for. I was on my way to buy groceries for dinner and Walker, who was in his car seat, was suddenly suffering from an extremely low blood sugar. My plan of the casual schlepp to the grocery store was out the window- I needed real food and I needed it NOW. I frantically scanned the highway in search of what I wanted- a delicious, freshly prepared meal made with organic ingredients and the
stable number; I found myself sobbing on my shower floor. I was exhausted. I was depleted and defeated and resigned to the fact that no one was going to fix this for me.
I got up, dried off, looked in the mirror and thought, “no one is coming to save you Shannon. And, if this is a problem for you, it’s just a problem period, and you’ve got to solve it.
IT ALSO EMPOWERED ME TO ACTION.
After racing down RT.9, leaving my kids in a running car (not a proud moment), hurriedly grabbing take out from a mom & pop restaurant then dashing quickly home to feed my boys- sure Walker was safe and his blood sugar was at a
THIS WAS THE MOMENT THAT CHANGED EVERYTHING.
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BEST OF 2020
THIS WAS THE MOMENT THAT GROWN WAS BORN. I called my husband Ray and told him that if no one has big enough balls to reinvent fast food, we had to do it. It took eight years to get our doors open and 18 months to successfully complete our organic certification process... but, we did it...we created the thing we wished existed and it’s growing! I can’t tell you how many people told us “no” or that this was “impossible”, that of fast food could never be better or that if it could, someone a lot smarter than us would’ve already done it. Thankfully, we don’t believe in the words “no” or “impossible” and we recognize that if someone smarter than us was more capable; they would’ve done it already-but, they didn’t, we did and we continue to grow and evolve because the words we believe in are GRATITUDE, THANK YOU, DEDICATION, TEAMWORK, FAITH, GRIT, FAMILY, TOGETHERNESS, DREAMING and YES! We are so grateful to every single person that helped and
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supported us, encouraged us and even for the naysayers (you may not know it, but your lack of imagination and disbelief inspired us to push on, go harder and to persevere). We are thankful to our amazing #grownteam that continue to invest in this collective dream to franchise grown all over the country and the world, but most importantly to our grown guests that overwhelmingly and religiously support us with your patronage, loyalty and by championing grown every single day. Your faith in our mission to change the world one USDA organic certified fast food meal at a time is the thing that sustains us. I never dreamed of being a foodtrepreneur or restaurateur; the truth is, grown was born from pure frustration and desperation.
BUSY PEOPLE DESERVE BETTER.
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Grown is the future of fast food and we won’t stop until we are accessible and affordable to every family – regardless of mean income or zip code. Walker is 13 years old now and he is the most resilient, brilliant, loving, athletic, happy, joyful, kindhearted & talented person I know- he makes everything look easy- because life with T1D, frankly, is hard. He has never complained, or asked “why me” and he doesn’t allow it to slow him down or to limit his dreams. November was World Diabetes Month, but every day for Walker is spent living with diabetes. Ten finger pricks, 7-10 insulin injections each day, carb counting, highs and lows- its always there- he never gets a break from this serious medical condition- not on Christmas, or during exams, for his basketball tournaments or even on his birthday. To the world, Ray may be the 2x NBA Champ and Hall of Famer, but, in our house, Walker will always be the real MVP whose daily battle with diabetes gave birth to our grown mission and this extraordinary movement!
JANUARY 2020 COVER STORY
WE BELIEVE FOOD SHOULD BE DELICIOUS, ORGANIC AND INSPIRING.
It's not made, it's not manufactured, it's grown. To own your own grownTM and join our fast food revolution, please visit grown.org. Now awarding grownTM franchises!
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TW OT H O U SA N D
We help you explore franchise opportunities. FREE of Charge. Reach out Today.
Mark Ehrlich - CA
Joe Fox - CA
Rick Morgin - CA
Stephen Winterrowd - AZ
Brian Pearson - NV
Seth Lederman - TX
Greg Mohr - NM
Mike Chiodo - Ill
Aaron Bakken - WI
Amanda Tokos - IN
CALIFORNIA
Mark Ehrlich • 858-354-2611 Mark@TheFranchiseConsultingCompany.com
CALIFORNIA
Joe Fox • 949-354-2075 JoeFox@TheFranchiseConsultingCompany.com
CALIFORNIA
Rick Morgin • 925-324-6371 Rick@TheFranchiseConsultingCompany.com
ARIZONA
Stephen Winterrowd • 310-773-7662 Stephen@TheFranchiseConsultingCompany.com
NEVADA
Brian Pearson • 702-728-6668 BPearson@TheFranchiseConsultingCompany.com
TEXAS
Seth Lederman • 312-307-1297 Seth@TheFranchiseConsultingCompany.com
NEW MEXICO
Greg Mohr • 361-772-6401 GregMohr@TheFranchiseConsultingCompany.com
ILLINOIS
Mike Chiodo • 847-308-8830 MikeChiodo@TheFranchiseConsultingCompany.com
WISCONSIN
Aaron Bakken • 608-576-4592 Aaron@TheFranchiseConsultingCompany.com
INDIANA
Amanda Tokos • 260-804-5552 Amanda@TheFranchiseConsultingCompany.com
OHIO
Telanda Sidari • 800-361-8292 Telanda@TheFranchiseConsultingCompany.com
NORTH CAROLINA
Meg Marion • 336-414-4791 Meg@TheFranchiseConsultingCompany.com
PENNSYLVANIA
Julie Kreider • 540-645-0915 Julie@TheFranchiseConsultingCompany.com
PENNSYLVANIA
David Jones • 412-400-9209 David@TheFranchiseConsultingCompany.com
Meet them at a Great American Franchise Expo near you. www.FranExpoUSA.com
Telanda Sidari - OH
Meg Marion - NC
Julie Kreider - PA
David Jones - PA
Linda Schaeffer - PA
Faizun Kamal - VA
Evelyn Romero - CT
Mitch Pinckney - NY
Scott Milas - MA
Bill Polk - MA
Mike Ciccarelli - GA
PENNSYLVANIA
Linda Schaeffer • 609-332-1720 Linda@TheFranchiseConsultingCompany.com
VIRGINIA
Faizun Kamal • 443-604-6276 Faizun@TheFranchiseConsultingCompany.com
CONNECTICUT
Evelyn Romero • 860-989-2806 Evelyn@TheFranchiseConsultingCompany.com
Kevin Baron - FL
Todd Weiss - NY
Marilyn Imparato - FL
GEORGIA
Mike Ciccarelli • 678-641-6473 Michael@TheFranchiseConsultingCompany.com
FLORIDA
Kevin Baron • 407-394-5281 Kevin@TheFranchiseConsultingCompany.com
FLORIDA
Marilyn Imparato • 727-735-7000 Marilyn@TheFranchiseConsultingCompany.com
NEW YORK
Mitch Pinckney • 516-313-2845 MPinckney@TheFranchiseConsultingCompany.com
NEW YORK
Todd Weiss • 917-604-6670 Todd@TheFranchiseConsultingCompany.com
MASSACHUSETTS
Scott Milas • 413-935-5111 ScottMilas@TheFranchiseConsultingCompany.com
MASSACHUSETTS
Bill Polk • 617-834-9681 BillPolk@thefranchiseconsultingcompany.com
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Reach out to any one of our consultants for your FREE Copy of the Amazon Best-Seller, The Franchise MBA Book.
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BEST OF 2020
TITANS OF FRANCHISING LAST YEAR, WE ASKED SOME OF THE GREAT FRANCHISEE'S IN THE INDUSTRY to share their success stories with us and what advice they have for people starting out. Each story is unique with a little insight into their background, goals and views on the franchising industry. Check out their businesses online.
Ben Carson Jr.
Gary Brackett Stacked Pickle
I
StackedPickle.com
went from walk in college to a free agent and Captain of a super bowl team in the NFL. I leveraged my skill set from playing Football and my knowledge obtained from getting an MBA to invest in Stacked Pickle sports bar. After a few years I purchased the company and grown it to 10 corporate locations in addition to 7 Franchise locations. The goal is to grow at a pace at 10 a year so we consistently support or franchisees so they can be successful.
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Interprise Partners
www.interprisepartners.com
B
en Carson Jr. is Co-Founder and Partner at Interprise Partners, a lower-middle market private investment firm based in Maryland, where he assists in the overall guidance of the company and its portfolio. In this role, Mr. Carson focuses on the total financial health of Interprise and its holdings with an emphasis on capital structures, deal origination, and strategic planning. Complementing his prior experiences in investments and operations, he supports portfolio executive teams with capital market insights and growth strategies. Mr. Carson becomes directly involved with portfolio companies to support
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strategic alliances, business development, and corporate development initiatives. Interprise Partners is one of the few minority owned private investment firms in the country. The firm primarily invests in healthcare, business services, and infrastructure companies with at least $1,000,000 of EBITDA. Each target investment is $330 million backing proven executive teams leading highly scalable businesses. Mr. Carson is also involved in the community and serves on several boards, including Tufts University (Tufts Entrepreneurship Center), YPO Southeast US, Mt. Washington Pediatric Hospital Foundation Board, and The Carson Scholars Fund.
Antwanye E. Ford Enlightened, Inc.,
A
www.enlightened.com
ntwanye E. Ford is President & CEO of Enlightened, Inc., a leading Information Technology and Management Consulting firm founded in 1999. As co-founder of Enlightened, Antwanye has led the Company’s growth from a start-up business to a diverse organization with over 200 employees. He continually leads the Company’s corporate vision, strategic
planning, and innovation efforts. As far as my greatest learning experience and a concept that has helped me throughout my life, it comes down to one statement: “do what needs to be done, but what other people are not willing to do”. A Black Executive and mentor, who was a shining star at a Fortune 500 company, told me that this was his method of accelerating his career. It has never failed. Be ready to take the risk.
Robin Kirksey
M
Paul Davis Emergency Services of Mansfield
I
mansfield.pauldavis.com
K-Bilt Investments, LLC DBA Wingstop wingstop.com
y background is growing up in LA/Gardena having a love for Family, God, sports and neighborhood friendships. Month to month living and bad credit was rampant. I decided from an early age that I would be a little different in that realm of life. I listened, grasped and
Pele Nunley
took direction well but did not always want to be in a less authoritative position. I now own/operate 8 locations with a different concept in fruition called the Lash Lounge. Advice I would give today is to live below your means, save money, be diligent and resilient. Really study what concept you think you would like the most.
'm a mechanical engineer by education. I attended the Colorado School of Mines and worked in the Oilfield for 18 years. I really enjoyed solving engineering problems and leading teams. However, there was a certain aspect to my work that left me unfulfilled emotionally. I didn't feel like I was helping people or positively impacting lives. So, when I was laid-off in 2014 I hired a franchise consultant (thanks Nick Neonakis!!!!) to help me find a business that would be profitable and fulfilling. Do your homework and visit the franchisor and meet with current owners.
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BEST OF 2020
Brian Pearson
The Franchise Consulting Company
Rod O'Neal JR Whitsett
R
www.mrwhitsettinc.com
od O’Neal was raised in Las Vegas, Nevada. During his employment with the State of Nevada Gaming Control Board, Brother O’Neal started a Cleaners business serving as the company’s Vice President. The company later expanded into concessions at the McCarran International Airport located in Las Vegas, Nevada and operates five (5) Mrs. Field’s/TCBY, three (3) Port of Subs, Popeye’s Chicken and Biscuits, Jody Maroni’s, Vienna Beef Hotdogs, and an Accessories for Wireless Store. He expanded the company into the Seattle-Tacoma International Airport located in SeaTac, Washington where he owns the Africa Lounge and Mountain Room bars in the A concourse. He operates the largest African American owned companies in the states of Washington and Nevada based on the number of employees and gross receipts in excess of $11 Millon collectively.
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I
started out in franchising in 1999 with smaller franchise concept as western regional business consultant and learned the operational aspects of being a successful franchise operator from training, staffing, budgeting, business planning and operational excellence. Boston Pizza Restaurants and Sports Bar was a great franchise chain. I had the pleasure of working for under the leadership of Jim Treviling learning the restaurant industry
thefranchiseconsultingcompany.com in the Casual Dining sector with higher ticket franchise investments. I truly enjoyed working with Boston’s, but I was inspired by the example I saw from Jim to start my own company and become a business owner. In 2007 I started my 1st company that was a Franchise Coaching, Consulting and Franchise brokerage firm. In 2007 I also attained my Certified Franchise Executive designation for the International Franchise Association and was the 5th African American to attain it in.
Michael Poe
H
aving spent over 20 years working on a global stage developing and leading brands across countries on 5 continents, Michael is truly a global citizen who brings his unique perspective and business management experience to the world of franchising through his work as a consultant for The Franchise Consulting
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The Franchise Consulting Company thefranchiseconsultingcompany.com Company and as a Franchising Development advisor to the Swedish start up community. Michael received in BA in Religion from Trinity College in CT. and he obtained his MBA from Duke University’s Fuqua School of Business. Originally from New York City, Michael continues his explorative nature and currently resides in Malmö Sweden with his wife and young son.
Donnell Thompson
I
have been in the food business over 30 years. I was a part of a training program with McDonalds while playing Football in the NFL. I was bless to have very good mentors at McDonalds. I graduated from the university of North Carolina at Chapel Hill and was a student athlete. This is where I learned about everything is about the entire team! I played on the kicking team
Checker Board Foods LLC Checkerboardfoods.com my first year in collage and did not like it, but that’s where I was needed. Business is sometimes the same way. You must do what you have to do to Win! People are the most important part to anyone’s success. We have the Dennys Brand and Rally’s / Checkers Brand today. I love the QSR business. We were blessed to buy the Birmingham AL. Market Rally’s in early 2019 and are very pleased with the Rally’s Brand.
Carlos White Frost Brown Todd
C
arlos White is a Member at Frost Brown Todd LLC., an AM Law 200 law firm. He has been recognized multiple times by D Magazine as one of the best franchise lawyers in Dallas. Carlos has a 360° view of franchising. He has advised franchisors and franchisees on various domestic and international franchise disclosure, registration,
frostbrowntodd.com relationship, and transactional issues, and he has even operated a franchise unit with his wife. As a result of his professional background, Carlos has clients throughout the US and has represented numerous start-ups and mid-market companies on franchise and corporate matters raising capital through private offerings, and structuring legally compliant joint venture arrangements.
Hiawatha Williams Williams Chicken
H
williamschicken.com
iawatha Williams is the Founder and CEO of WILLIAMS CHICKEN. The Dallas-based fast casual chain is celebrating more than 30 years as the most beloved ‘chicken spot’ in North Texas. With nearly 40 stores and about 500 employees, Hiawatha Williams has worked tirelessly to cook up a stellar reputation. Serving GREAT CHICKEN, COOKED FRESH, NEVER FROZEN has been the passion Williams has dedicated his life to. His popular mantra, dedicated to serve, grow and give back to the community, resonates with the company’s work ethic and unmatched ‘give back spirit’ supporting major community outreach in the area of education, youth programs, and corporate philanthropy. He and the company have been featured in Black Enterprise Magazine Top 100, Our Texas Magazine, Dallas Business Journal and so many others.
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BEST OF 2020
Tim Williams
Williams Chicken | williamschicken.com
T
im Williams is a Certified Franchise Executive with more than 25 years in the franchise industry. Williams’ experience, however, spans into various fields, including commercial real estate, franchise licensing, and business development consulting. An executive who prides himself on crafting deals that makes a difference for everyone, Tim Williams has led the growth of WILLIAMS CHICKEN for more than two decades. As Director of Franchise Development and Operations for Williams
Fried Chicken Inc., and Williams Chicken Licensing Company, Inc., he has lead the company into multi-million dollar status, becoming one of the largest Af ricanAmerican Franchisors in the nation. Under Williams’s leadership, Williams Chicken has experienced tremendous growth and development with more than 40 stores in its system. Williams has been called upon for his innovation, creativity and relationship building skills that has allowed him to keep the Williams Chicken brand top of mind for prospective franchise partners and consumers.
Williams is well respected and is known throughout the country and state of Texas for his work as a leading Franchise Developer and Operations Executive. Williams earned a bachelor’s degree in Finance from Texas Tech University, and received his Certified Franchise Executive Designation more than 10 years ago.
Karim Zaman
The Zaman Group | www.thezamangroup.com
K
arim Zaman, President of The Zaman Group has been a successful business owner for over twenty two years and Home Guardian Angels for two years. The Zaman Group’s diverse business includes: Public Communications, Wholesale Distribution and Airport Retail Concessions with Joint Venture Partner, The Hudson Group, the nation’s premier airport retailer. Long dominant in Public Communications with 8
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airport contracts, The Zaman Group expanded its offering into Airport Retail Concessions on June 1, 2009. Significant in The Zaman Group’s new growth ventures is its Joint Venture partnership with The Hudson Group, Magic Johnson Enterprises and other partners to include 46 airport retail concession stores at Los Angeles International Terminal (LAX), including the Tom Bradley International Terminal at LAX. In addition to the Hudson News brand, this partnership
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contains specialty retail including: Hugo Boss, Rip Curl, Harley Davidson, Magic Johnson Sports, Mattel, Armani, Coach, Michael Kors, Tumi, Victoria’s Secret, Fred Segal and Bvlgary (partial list).
NANCY LANARD
Deciding to become a franchisee is a big step, LET US HELP! JESSICA DEMPSEY
ERIN PALLAS GRAY
TRUSTED GUIDANCE CUSTOM LEGAL SOLUTIONS FOR FRANCHISEES NATIONWIDE
At Lanard and Associates, we create tailored legal strategies to help your business thrive. YVONNE HOLDEN
25 YEARS of FRANCHISE
EXPERIENCE
NATIONAL REACH
throughout the United States
WIDELY RECOGNIZED
"Superb" Rating on AVVO
PERSONAL ATTENTION
We work Closely with Our Clients
SARA KOROL
FREE CONSULTATION: 215-392-0030 REBECCA ROSS
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lanardandassociates.com
BEST OF 2020
WOMEN
FRANCHISING
Women Have Been an Integral Part of the Fabric of Our Country and in Building Franchising Around the World.
R H O N DA SANDERSON Founder, CEO Sanderson & Associates
We've highlighted 3 Extraordinary Women Who Make a Difference Every Day in the World.
Sanderson & Associates, Ltd. was founded in 1984 by Rhonda Sanderson. Since then Sanderson and her staff have been fulfilling the publicity needs of franchise systems nationwide and introducing new products for companies that wish to develop a national profile. Specializing in both consumer and business-to-business publicity, Sanderson & Associates has represented hundreds wellknown national companies. "Every company has a story to tell and it's our job to tell it the right way and to the right audience to get the desired results for the franchisor and the franchisee," Sanderson said. "Usually that means customers in the doors and calls from prospective franchisees who are interested in a franchise of their own."
www.sandersonpr.com 78
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OF FRANCHISING
THE WOMEN
CAT H E R I N E MO NSO N
B E T H CA RON N ILS S E N
CEO
Director
Fast Signs
Great Clips
Catherine became CEO of FASTSIGNS International, Inc. in 2009, bringing over 25 years of franchising and management experience. In 2012, Catherine appeared on the Emmy Awardwinning series Undercover Boss to learn new ways to advance the FASTSIGNS® brand. Under Monson's leadership, FASTSIGNS International, Inc. received the 2016 Secretary of Defense Employer Support Freedom Award, the highest recognition presented by the Department of Defense to employers for their exemplary support of National Guard and Reserve members. In 2017, Monson received the Distinguished Women Award presented by Northwood University in Midland, Michigan. In 2018, she was honored by the Sales and Marketing Executives International (SMEI) with their Ambassador of Free Enterprise Award. Catherine has served on the Board of Directors of the IFA since 2008 and is currently Vice Chair and became Chairwoman in February 2020. Additionally, she serves on the Board of Directors of Brain Balance and on the Board of Directors of the franchisor Big Blue Swim School.
Beth Nilssen, CFE joined the Great Clips franchise development department in 2007. She has been the Director of Franchise Development at Great Clips since 2013. She is the first female to have this role and is currently the youngest director at Great Clips. Beth has helped grow Great Clips to nearly 4500 salons in the US and Canada. Standing a striking 6’2” tall, she has been recognized as one of the brightest rising stars in franchising. When asked, her peers rarely comment on her multiple professional achievements, but rather on her willingness to help lift others within the franchising community. She attended Calvin University and received a degree in Communications with a double specialization in theatre and Mass Media. "I quickly realized that being a reporter was not my calling in life and decided to work retail while I reconsidered my options. Franchising entered my life when a friend connected me with Rob Goggins, now the current President of Great Clips. I was very clear with Rob that I didn’t know anything about franchising, however Rob assured me that I had the intangibles to be successful and he could teach me what I didn’t know about franchising."
www.fastsigns.com
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America's Premier Kitchen Remodeling Franchise PROVEN
38-YEAR
CONCEPT RE-ENERGIZED
for TODAY'S ENTREPRENEURS
AFFORDABLE START-UP
NO REMODELING CASH-BASED EXPERIENCE BUSINESS NEEDED
RECESSION RESILIENT
CUSTOMIZED BUSINESS PLAN
A L L - S TA R C U LT U R E 76.2 70.9
FBR Average Rating
INVESTMENT RANGE $91,584 - $116,720
Kitchen Solvers Rating
SBA APPROVED
kitchensolvers@frandev.co
•
VETFRAN DISCOUNT
303.435.8297
BEST OF 2020
BRAND ON THE MOVE by FranDevCo
W
hat does Tater Bugs and Paw Paw’s bench have in common? They are the key ingredients and a few pages of the story of a successful one-stop-shop for oil changes and preventive maintenance franchise -- Strickland Brothers 10 Minute Oil Change. After a loan from his Paw Paw, Justin Strickland took
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lessons from an industry he felt was underperforming and started three Tater Bugs oil change locations. In 2016, he sold Tater Bugs opened the first Strickland Brothers location (named after Justin’s sons) in Thomasville, NC. And outside of each Strickland Brothers location customers will find a cozy bench, a nod to C.W Strickland, better known as Paw Paw. Strickland Brothers currently has 23 open locations across the country, and this number will continue to increase with 34 new Franchise Owners for 107 units awarded and counting! Joining the Strickland Brothers family is a win-win for anyone interested in the automotive maintenance space. A one-stop-shop for oil
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changes and other preventive maintenance, Strickland Brothers offers a 10-minute stay in your car oil change, tire rotations, inspections, and other preventive services at a fair price, backed by exceptional service. And their core values permeate every touchpoint. “It is such an exciting time to be a part of Strickland Brothers 10 Minute Oil Change. Our staff is eager to help and grow with our franchisees. The family atmosphere is what makes Strickland Brothers who we are. Each customer is our most valued customer.” Justin Strickland, CEO/President
ABOUT THE CULTURE Strickland Brothers takes culture seriously, and every operator is considered family. A photo of Justin’s two sons, Tate and Beckett, whom Strickland Brothers is named after, hangs at each corporate location as a reminder of the importance of family. It’s also a reminder to customers that by providing excellent service to protect their customers’ vehicles, their families are kept safe. Beyond the families served, Strickland Brothers believes in giving back to the community as well. Together with the Winston Salem Foundation, they’ve created a fund aimed at helping elementary school youth. ‘Buddy Benches’ are placed on local elementary school playgrounds to encourage students to be a buddy to classmates who may have trouble finding friends and playmates. The Strickland Brothers Foundation Fund also supports under-funded schools with education and scholarship programs. WHY STRICKLAND BROTHERS? Strickland Brothers, a recession resilient business model, is simple and scalable -- and most importantly, proven. Built on their core value of hospitality and providing the highest level of customer service, they provide owners with the same level of support. Whether looking to be a single store operator or a multi-unit franchisee, you’ll be supported and equipped to meet your personal and
professional goals. Each location is assigned a dedicated f ranchise business consultant to offer customized support and service for our owners. To ensure continuity and top of the line service, Strickland Brothers University offers operators and employees training to equip them with the tools necessary to be effective and successful. With recent expansion from New Hampshire to Nevada,
Strickland Brothers is a brand on the move. Leadership is critical to the success of any business and Strickland Brothers has it covered. This is a franchise poised for rapid growth. To learn more about the Strickland Brothers 10 Minute Oil Change franchise opportunity check out their website at www. sboilchange.com/franchisestricklandbrothers
FRANCHISE OWNER SUPPORT SYSTEM In addition to being a proven and scalable model, Strickland Brothers offers comprehensive support to their Franchise Owners: 1. The Inclusive Inventory Model is built on strategic relationships with vendors who order products and even stock them on the shelf on behalf of the Owner. Whether it’s oil, oil filters, drain plugs, air filters wipers, or any other maintenance item, the inventory partners have the Franchise Owner covered. 2. The maintenance-free oil system simplifies the business model, so Owners can focus on scaling the business. Owners still get the advantage of national buying power without the maintenance associated with bulk storage. This drives efficiencies through reduced equipment, maintenance, and a cleaner work environment. 3. Low build-out cost is a key advantage of Strickland Brothers. Strickland has pre-designed proto-types with the full functionality of a quick oil change facility without the cost to keep average build-out costs to around $250,000.
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BEST OF 2020
Anodyne Pain & Wellness Solutions
Franchises that Make a Difference
by Lindsay VanderBroek, Brand Manager, FranDevCo
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he $18 Billion Alternative Healthcare industry is poised for serious growth as more and more Americans focus on combating the opioid epidemic with holistic solutions free of opioid usage. Emerging franchise brand Anodyne Pain & Wellness Solutions is a nationwide network of integrated, multidisciplinary doctors offices helping thousands of patients with non-surgical, non-opioid therapies and treatments. Anodyne is a mission-driven company in
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the fight against the opioid crisis and has become a market leader in treating pain without the use of harmful medications or invasive surgeries. In just 2 short years since the company’s formation, Anodyne Pain & Wellness Solutions has already expanded to 12 locations in 7 states stretching across the country from Florida to Alaska, uniquely different from other emerging brands that typically have locations in a regional cluster. Anodyne has developed a
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distinct and high-performing business model that separates the clinical side from the operations side with the use of streamlined technology that capitalizes on the strengths of both the business operator and their clinical team. The Anodyne infrastructure platform was engineered with an exclusive, strategic partner that supports many well known franchise brands. Anodyne teamed up with FranDevCo earlier this year to begin its national expansion, offering qualified entrepreneurs a chance
Gregg Rondinelli, Anodyne's Founder & CEO
to build a highly scalable business within the lucrative pain management industry. No medical experience necessary! Now is the ideal time for individuals to take advantage of this opportunity as the global market for non-opioid pain treatments is projected to grow to $31.8 Billion by 2024 at a CAGR of 18.3%.
Anodyne’s Founder & CEO, Gregg Rondinelli recently sat down with FranDevCo’s Brand Manager, Lindsay VanderBroek, to discuss future growth plans and share personal insight into the Anodyne Pain & Wellness Solutions franchise concept. Tell us about the Anodyne concept Anodyne is a medically integrated, full spectrum pain management care facility, providing treatment based on Physical Medicine, Traditional Medicine, Functional Medicine
and Regenerative Medicine. These specialities are brought together using a case management approach that creates a unique care plan for each patient, all while avoiding the use of opioids and invasive surgical procedures. We do this in our clinics by treating the underlying problem not the outward symptom. What made you decide to franchise this model? In our first 2 years of business, we brought together 8 new clinics that began converting to the Anodyne model, with
ANODYNE IS A MEDICALLY INTEGRATED, FULL SPECTRUM PAIN MANAGEMENT CARE FACILITY, PROVIDING TREATMENT BASED ON PHYSICAL MEDICINE, TRADITIONAL MEDICINE, FUNCTIONAL MEDICINE AND REGENERATIVE MEDICINE.
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with smart, engaging people, they tend to make a positive difference in people’s lives. That’s what I’m in it for. In terms of professional skills, ideal partners are team builders with leadership experience, a well developed business acumen and a collaborative spirit.
these clinics located across the country. Based on the immediate success of these locations, I saw a need to expand our model to businessminded people that were not necessarily physicians, but appreciated the goal we have in treating health care more holistically. By using best in class business tools, our care teams are able to focus on treating people, one unique patient at a time. Who is your ideal Franchise Partner? Passionate, and compassionate. The passion needs to be for our mission, which is to heal people one unique case at a time and the compassionate side is important because care providers are compassionate people, so the ideal business partner needs to have that same DNA. It goes without saying, smart, I love working
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Tell us about how your technology empowers Owners to manage their business more efficiently We assembled together literally the best in class tools and partners, that was the key to making our opportunity a good fit for franchisees looking to enter the healthcare industry. Our EMR (electronic medical records system) is intuitive, easy to use and the industry standard, we wrapped that around an accounting system that supports the most successful franchise concepts, and the third piece is financial modeling tool that allows us to assess information in a vast manner, which is both very unique and under utilized in our industry. By integrating and then outsourcing these functions, less money is spent on payroll and the result is high quality financial report and case management which benefits the Owner and both the medical and administrative teams. What advice do you have for potential Owners? Be highly focused on the details. Be prepared to love what you are doing! It’s intoxicating to see people regaining their physical health, which trickles straight across
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to regaining emotional health and mental well being. With that said, it’s an ever-changing landscape with respect to evaluating new care options, as well as medical compliance and guidelines. So it is very important to be a good learner, than a good teacher. In your opinion, why do you think Anodyne would be a great opportunity for someone? The way I see it, you need to love what you are doing. If you want to make a difference in people’s lives, be a significant part of your community, then I can’t see a better fit. From a straight business perspective, our model really checks a lot of boxes, I know that from seeing lots of small business opportunities over the past 35 years. What is your vision for growth? We are in touch with candidates in nearly every state, there is a side of me that wants to say to the world, we’re in every state of the greatest country on the planet. If we can get to 250300 locations, that would be great, as long as we get one in Hawaii, I was married there, and we’re already in Alaska. DO YOU WANT TO MAKE A DIFFERENCE IN YOUR COMMUNITY? Reach out to anodyne@frandev.co or visit the website www.anodynepain. com, where you can also learn more about their complete range of services and how you can make a difference in your community while earning an honest living doing something you can be proud of every day, as you help one patient at a time.
Join the premier managed IT services franchise, TeamLogic IT IN-DEMAND BUSINESS-TO-BUSINESS OPPORTUNITY
AWARDS AND RECOGNITION
TeamLogic IT provides businesses with technology support and services that range from simple computer systems support to managed IT services and project outsourcing. As an owner of your own TeamLogic IT business, you’ll help small- and medium-sized companies with a broad range of IT services. Your clients will come to rely on you to keep their technology current and their businesses running efficiently. You’ll help them with proactive, preventative and responsive IT services. Our monthly recurring revenue model is a win-win for you and your clients. And, the camaraderie, peer support and drive among our network of franchisees are like none other in the industry.
• The Channel Company® MSP 500 ELITE 150 • Channel Futures™ MSP 501 #37 • Entrepreneur ® Magazine Top 500 Franchise • Forbes Best Franchise to Buy • Franchise Business Review™ Top Franchise • Franchise Times® Top 200 Franchise • Franchise Gator Top 100 Franchise • Inc. 5000
FRANCHISE OWNER PROFILE The ideal candidate for a TeamLogic IT business is a person who wishes to work in a business environment, understands technology, has an aptitude for sales and/or building relationships, and enjoys working with other business professionals while building a team to deliver outstanding service and support. Many of our franchise owners were previously IT directors for small companies, executives in corporate America, engineers or technology consultants.
READY TO LEARN MORE? CONTACT US TODAY.
866.TEAMLOGIC
TeamLogic IT 949.683.3314 26722 Plaza, Mission Viejo, CA 92691
pspaan@teamlogicit.com teamlogicit.com teamlogicfranchising.com
FRANCHISORS AGREE ON THEIR BIGGEST CHALLENGE: FINDING AND CONVERTING QUALIFIED FRANCHISE LEADS.
You drive your business. We drive your growth.
WHAT WE DELIVER
WHAT IS FRANCHISE FASTLANE?
Franchise FastLane is an accelerated turn-key franchise sales organization (FSO). We work with a limited number of franchisors to perfect their discovery process, bring them qualified franchisee leads and drive explosive growth.
SAVE MONEY Minimal cost until we deliver
Expedite your growth
PROFIT
STAY FOCUSED
Become a sustainable brand
Continue to do what you do best
WHY OUTSOURCE FRANCHISE DEVELOPMENT WITH FRANCHISE FASTLANE?
SAVE MONEY
FIND THE RIGHT FRANCHISEES
EXPERIENCE & FOCUS
ACQUIRE FUTURE VALUE
AVOID SLOW DEATH
Less financial risk for you. You pay FastLane’s commissions once a franchisee has paid you and no organic franchise development marketing budget is required.
We know how to leverage consultant relationships, structure your FDD and design your marketing materials to get you noticed. Simply put, we know how to deliver explosive growth.
We have founded franchise concepts, been the franchisor and the franchisee and created meaningful relationships in this space for many years.
Private equity is investing more dollars than ever
To grow your franchise into a sustainable brand, you must grow quickly to build your team and resources.
Each new store you open is worth a multitude of earnings.
RESIDENTIAL MOSQUITO CONTROL
For more information, contact Franchise FastLane at fastleads@franchisefastlane.com
|
531-333-3278 (FAST)
BEST OF 2020
A Culture of Collaboration and Teamwork that Fosters
POSITIVE CHANGE by Roger Martin, Co-Founder and Managing Member, RockBox Fitness
R
ockBox Fitness is so much more than a kickboxing gym, it is a state-of-the-art boutique fitness studio that combines confidence-building boxing and kickboxing, with strengthening functional exercises in a fight-club meets night club atmosphere. This new and rapidly growing concept is solving the nation’s #1 problem with any fitness program...BOREDOM! We’ve
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purposefully implemented the perfect variety of equipment to allow us to create a full-body, goal-smashing, life-changing workout. But, what‘s better is that we can infinitely change the workout to keep it fresh and engaging. This 50minute, energetic workout allows members to boost confidence, help them lose weight, and tone up with longlasting results through our supportive, fun, and unique
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fitness community. Part of what makes RockBox so special is the culture of collaboration, transparency, and drive to be the best. Our culture is vital to our growth and that of our franchisees. Culture drives our
OUR UNIQUE OFFERING IS UNPARALLELED AND COMBINES ACCOUNTABILITY, NUTRITION, SUPPLEMENTS AND A FITNESS PROGRAM. NO OTHER CONCEPT OFFERS THIS FULL SOLUTION! actions and our involvement in every community our owners are part of. We look to our Franchise Owners to inspire fun and fitness in their communities and create an environment which fosters positive change in their members. When choosing RockBox Fitness, owners are supported by our dedicated team members who understand the true value they bring to the community and the wider organization. Our values inspire the RockBox family to work hard, bring 100% to everything we do, and provide the highest level of service to our members.
Managed Member Acquisition (MMA): At the end of the day, we are a marketing company that focuses on fitness and results! We help our Franchise Owners acquire leads, help work those leads, and assist in building programs that retain those newly converted studio members.
High Customer Retention: Our fitness franchise is built with an eye on long-term attainment, but with a focus on measurable goals, giving Franchise Owners a muchneeded edge to stand out from the competition. Our unique offering is unparalleled and combines accountability, nutrition,
THE ROCKBOX DIFFERENCE Low Overhead: Unlike big box gyms, we do not have the expensive overhead or equipment requirements that most fitness facilities need. We have maximized every inch of our square footage and do not need expensive equipment, keeping our investment low. Structured to Generate Sales: From site selection to 7-figure studio, our Franchise Owners are set up to have both a strong launch and ongoing fitness franchise business. This is accomplished using the latest and proven digital marketing techniques to acquire a solid membership base during pre-launch through opening day. WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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supplements and a fitness program. No other concept offers this full solution! Investing in a RockBox Fitness franchise is really an investment in you. RockBox provides an opportunity to take control of your future and benefit from the support system we offer and the business plan we know works. This is more than just if you should own a kickboxing studio, but really if you should control your destiny. “RockBox is about a culture of family. The closeness I’ve seen with the Franchisor and Franchisees can not be replicated,” said Clarence Carter, owner of RockBox Concord. “I’ve studied and gone through the process of many Franchises over the last 2 years and RockBox just feels like home. The team is there for you in many ways to ensure success and is welcoming on many fronts.” During the last six months, RockBox has had nine new franchise locations awarded, including Clarence’s in
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Concord, North Carolina, 7 new studios open and a record breaking opening studio revenue. The RockBox Home Office team is continuing to hire employees to offer support and guidance for our new franchise owners, including the appointment of April Fisk as President. “It’s a great time to join RockBox right now. It’s a growing community, we have tremendous momentum and the best locations are still available in your market,” Jeff Dudan, RockBox CEO. ABOUT ROCKBOX FITNESS Founded in 2017 and franchising since 2018, RockBox Fitness is a stateof-the-art fitness studio that combines boxing, kickboxing, and functional weight training to help members get into shape. With strategically designed studios, kickin’ audio systems to keep that in-it-to-win-it mood, while the state-ofthe-art adaptive lighting inspires an even higher-
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energy workout; RockBox’s workouts are an immersive experience for every member that walks through the door. Every workout f rom group fitness to personal training are designed to focus on an individual’s improvement and self-esteem while increasing their strength and agility. Today, there are 18 successful studios open and operating in 9 states, with numerous others in various stages of development across the country. For more information, contact rockboxfitness@ f randev.co or visit www. rockboxfitness.com. ABOUT THE AUTHOR Roger is the Co-Founder and Managing Member of the industryleading group fitness studio, RockBox Fitness. This concept changes lives, and he believes that changing lives is the best feeling in the world. Prior to co-founding RockBox Fitness, Roger worked in the pharmaceutical industry and most recently served as President for a leading contract manufacturer organization.
Smart Franchises Know That Powerful Customer Engagement = Stronger Sales! THIS WILL BLOW YOU AWAY!
TM SmartPatch… the ultimate Brand-to-Fan Patch or Keychain that instantly “engages” your customers directly to their smart phone. And the BEST PART…. you can redirect or send new offers, messages, coupons at anytime in the future. IMAGINE THE POSSIBILITIES!
CALL 800-872-8778 TO LEARN MORE A DIVISION OF
PACIFIC SPORTSWEAR & EMBLEM COMPANY
PACIFIC SPORTSWEAR & EMBLEM CO. SAN DIEGO, CALIFORNIA
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SmartPatch.com
©2017-2020 SmartPatch™ SmartPatch™ is patent-pending. All rights reserved.
BEST OF 2020
Mowbot: A Revolutionary Lawn Care Franchise by FranDevCo
In a few short years, you are going to see robotic lawn mowers on almost every lawn in the country. Advancements in artificial intelligence and domestic robotic technology are transforming the way we experience the world. Mowbot is at the forefront of these
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advancements, and as a result, is poised to revolutionize the $99.5 billion lawn care industry by bringing battery-powered and robotic technology to lawn maintenance. For far too long, lawn care has been dominated by 20th century technology that causes long-term harm to our environment. The Environmental Protection Agency reports that traditional lawn care equipment is a
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major source of pollution, accounting for 5% of all U.S. air pollution. Even more damaging is the fact that Americans spill more than 17 million gallons of gasoline into the soil every year, and one gas powered lawn mower produces as much toxic emissions in one hour as 11 new cars produce in the same amount of time. Mowbot represents the end of the lawn care industry’s
dependence on fossil fuels, and ushers in a new era of environmental responsibility and stewardship. The robots deployed by Mowbot are state-of-the-art. Using advanced sensors and selfcharging technology, that never requires even a drop of gasoline. The mowers, equipment and vehicles are all battery-powered; as such, they use less energy than the equipment of traditional lawn care companies. Along with environmental issues, the lawn care industry has also been struggling with serious labor problems. Trying to find and keep personnel to service their customers’ yards is the number one thing that keeps current lawn care guys up at night. Mowbot solves this problem by using robotic mowers with GPS tracking, which means they can work autonomously and there is no need for a full crew. The mowers and batterypowered equipment are virtually silent, so there is also a lot less noise pollution! This is a welcome alternative to noisy leaf blowers and mowers, especially in an age where a great deal of companies are permanently shifting to remote work with an unprecedented amount of workflow happening in home offices across the country.
MOWBOT REPRESENTS THE END OF THE LAWN CARE INDUSTRY’S DEPENDENCE ON FOSSIL FUELS, AND USHERS IN A NEW ERA OF ENVIRONMENTAL RESPONSIBILITY AND STEWARDSHIP. are more environmentally friendly, cost-effective and outperform traditional methods. With low ongoing costs, small staffing requirements and a clear support plan to help Owner’s become quickly established, this is an opportunity to get in on the ground floor of a groundbreaking concept that will change the way Americans take care of their lawns forever.
Mowbot’s streamlined operations are fueled by a fully integrated, cloudbased technology platform that creates a simple and scalable business for Franchise Partners. Mowbot is also a recurring revenue business through contract sales to residential and commercial customers. Since the robotic mowers reside at customers’ properties, Owners can
Why Franchise with Mowbot? Mowbot is a smart and simple investment for entrepreneurs who are passionate about emerging technologies that WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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INDIVIDUALS SEEKING THE INDEPENDENCE AND FREEDOM OF OWNING THEIR OWN BUSINESS ARE ATTRACTED TO MOWBOT, ESPECIALLY IN THE UNCERTAIN TIMES SURROUNDING THE PANDEMIC. operate the business from home without having to lease an expensive brick & mortar retail location. Why is there a Demand for Mowbot? People are looking for reliable lawn care service, one that shows up and doesn’t have to delay due to weather or personnel issues. Grass is the largest crop in the US and people care a great deal about their lawns. Mowbot customers range from people that have been doing their own yard work
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and just no longer have the time or energy to handle the mowing part, to people that have always had a lawn service but just aren’t happy with their service. Commercial operators also employ Mowbot to reduce their labor burden and free up their staff for the higher margin parts of their contracts. While the machines are autonomous, they still need the assistance of a trained operator to get the most out of the technology. This is where Mowbot shines in the marketplace; Mowbot
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manages the service for customers by maintaining realtime contact with the machines and can respond immediately when one needs help, maintenance, adjustment or in the rare case it is stolen. Mowbot uses Husqvarna’s fleet management app, which features GPS tracking and remote monitoring, and all equipment is insured. Who is Mowbot Looking to Partner With? Mowbot attracts a wide variety of franchise partners, including individuals with a pioneer mindset, early technology adopters and commercial landscaping companies looking for a leg up on the competition. Individuals seeking the independence and freedom of owning their own business are attracted to Mowbot, especially in the uncertain times surrounding the pandemic. During the last six months alone, Mowbot has added over 30 new franchise locations across the country, with a growing national footprint that currently covers 11 states from New York to Colorado! To learn more about the Mowbot franchise opportunity, please reach out to mowbot@frandev.co!
B2B RESALE OPPORTUNITIES FROM COAST-TO-COAST!
“Hit the ground running” by acquiring an established business through our Allegra Resale Program that connects retiring owners with interested entrepreneurs. Available locations in the U.S. and Canada include: • Seattle, WA • New York, NY
Allegra Centers provide graphic design, printing, mailing, promotional products and marketing services needed by virtually every local business and institution. As an owner, you’ll benefit from the unsurpassed network support provided by Alliance Franchise Brands – a world leader in marketing and visual communications. Among the other advantages of acquiring an Allegra Center:
• Boston, MA • Phoenix, AZ
✓ Proven, 40+ year franchise concept ✓ Excellent profit potential ✓ Monday-Friday, 8:30a-5:00p business hours ✓ Industry-leading programs
• Miami, FL • Stuart, FL • East Greenwich RI • Ontario, Canada • British Columbia, Canada • Where you want to purchase an up and running business!
Explore your Allegra Center ownership opportunity. Contact us today. 866.433.4131 | allegrafranchise.com © 2019 Alliance Franchise Brands LLC. All Rights Reserved. Alliance Franchise Brands LLC is the parent company of Allegra Network LLC and KK Printing Canada ULC. This advertisement is not an offering. An offering can only be made by a disclosure document filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. MN F-4115
THE STAFFING INDUSTRY IS BOOMING. There has never been a better time to join Express Employment Professionals! The global staffing industry exceeded $500 billion in 2019. • Express franchisees have average annual sales per territory of over $6 million in the U.S.* • Express franchises employed more than 552,000 people in the last year.
CONSIDER THIS • Express was named the #1 staffing franchise for nine consecutive years by Entrepreneur magazine. • Express earned a 99% rating from franchisees on the quality of the Express franchise system. • 92% of current franchise owners would recommend the Express system to prospective franchisees.
WHAT’S THE INVESTMENT? Express offers two paths to ownership: • Traditional Model – Requires an investment of $150,000 to $174,000 and an active role in new business development by the franchise owner. • Professional Market Model – Requires an investment of $200,000 to $224,000 and applies to pre-designated territories with a high propensity for professional staffing. The minimum net worth required for an Express franchise is $250,000. Funding from a combination of cash in bank accounts, stocks, bonds, vested 401(k), IRA, home equity, or a line of credit is acceptable. Express funds payroll for temporary employees.
2011 – 2020
©2020 Express Services, Inc. All rights reserved. 5/20
Express Employment Professionals Item 19 demonstrates an exceptionally strong ROI. • The average new owner generates annual revenue of $1,027,786 by their 12th month of operation and $2,040,268 by their 24th month. • Mature offices average over $6 million in annual sales, with an annual gross margin over $1 million. • Express franchisees paid an effective royalty of just 8.6% in 2019. *All figures are demonstrated within Item 19 in the Express Franchise Disclosure Document.
BEST OF 2020
DESIGN. INSTALL. ENJOY. A Commitment to Franchise Partners & Their Clients by Kali Morgenthaler, Director of Marketing, Kitchen Solvers
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t’s no secret that the kitchen is the heart of the home. From hosting friends and family get-togethers, to preparing daily meals or making holiday cookies, the kitchen is oftentimes the place to congregate. Recently, the kitchen has even transformed into home offices, homeschool, and a safe space to enjoy the comforts of family. No kitchen is the same; it lives in a home and becomes a product of the people who
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enjoy it. Each kitchen has different characteristics that make it unique, but one thing remains the same, their functional purpose. This is why Americans spend $60 billion on their kitchens each year!1 With more time spent in the home, homeowners are looking to make upgrades to their home now more than ever. In fact, Metrostudy/ Zonda recently released the Residential Remodeling Index, which is 28.8% higher than the last peak in residential remodeling in 2007. “Metrostudy/Zonda projects the RRI will see an annual increase of 6.3% for the full year in 2020.�2 This indicates the home remodeling industry
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is steadily growing and is in need of more remodelers to support demand. Kitchen Solvers has been recession resilient throughout the 38 years as a kitchen and bath remodeling franchise. The franchise specializes in embracing what makes a house a home and empowers homeowners to create a space that is truly their own. At its core, the company believes in providing the most pleasant remodeling experience by promising clients to design, install, and help them enjoy their kitchen completed in timely service the whole time,
THE KITCHEN SOLVERS HOME OFFICE TEAM BELIEVES IN SUPPORTING THEIR FRANCHISE PARTNERS THROUGH THE ENTIRE PROCESS AND CREATING EFFICIENCIES AS THEY GROW THE BUSINESS. every time. This commitment is so ingrained into their culture, almost all of their clients leave reviews about the process and not just the finished space. One homeowner writes, “I have recently finished a kitchen remodel with Kitchen Solvers of Fort Lauderdale. They were fabulous to work with and our kitchen turned out perfect. I’m a type A personality so for me to say it is perfect is A LOT! There is not one thing I wish was done differently or better. They ensured my satisfaction at every step. I now feel like I should have my own cooking show. I’m enjoying every minute in my new kitchen!” Just like the commitment franchise partners make to their homeowners, the home office echoes that commitment to its franchise
BEFORE
partners by helping them design, install, and enjoy a legendary business opportunity. “All of our franchise partners are unique, but they do all share one commonality - their purpose,” says Zach Nolte, President of Kitchen Solvers. “Some have remodeling experience, others haven’t touched a tool in their lives. Some come from corporate backgrounds, while others have no management or business-building experience. Each has different strengths and weaknesses, and various experiences that have brought them to the kitchen remodeling franchise opportunity, however, each franchise partner shares one common purpose, which is seeing the joy in creating those “wow” moments for their clients.” Just like a kitchen remodel,
building a business from the ground up is no easy process. The Kitchen Solvers Home Office Team believes in supporting their franchise partners through the entire process and creating efficiencies as they grow the business. One of the core values at Kitchen Solvers is “Energized”, meaning the Home Office feeds off of the energy that franchise partners feel when they are succeeding, while franchise partners feed off of the energy they get from happy homeowners. They stop at nothing to make sure franchise partners are meeting their individually set goals and then help share in the celebration when they get there. This sense of community and partnership allows the franchise system to continually grow and evolve. One franchise partner, Larry
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Schaffert, owner of Kitchen Solvers of Frederick remarks, “I couldn’t be more impressed with the willingness of the support staff to embrace the ideas and feedback from franchisees. They have a real understanding of the challenges franchisees face and deliver the systems to overcome those challenges. As a franchise owner since 1998, I have always been impressed by the new and innovative support programs they continually provide.” DESIGN, INSTALL, ENJOY — three words to describe the Kitchen Solvers franchise as a whole. While these terms perfectly describe the projects Kitchen Solvers franchise partners are completing, they also describe the business the home office team is helping them create. The team has an unyielding passion to create a winning business plan for each location, which outlines the franchise partner’s goals and aspirations for the
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business. They install the system into every location by creating tactical steps for both the home office team and franchise partner to take together to meet the goals. Then they support, celebrate, and enjoy the successes of each franchise partner. WHAT’S NEXT FOR KITCHEN SOLVERS AND FUTURE FRANCHISE PARTNERS? With this winning equation, Kitchen Solvers is expanding their footprint. There are a lot of areas in demand of the pleasant remodeling experience and Kitchen Solvers is ready to serve. They are looking for the right franchise partners, with the same passion for client satisfaction. Now, with recent shifts due to COVID-19 to more virtual appointments, by-appointment-only showrooms, and in-home visits on the rise, it is a perfect time to join the Kitchen Solvers family.
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Kitchen Solvers is a franchise that offers a home-based or showroom model that can be owner-operated or semiabsentee. The business system is streamlined with a plan in place for quick ramp-up and is designed as an affordable investment. Kitchen Solvers has been a recession resilient business model for the last 38 years and is experiencing record-breaking growth. The franchise system offers comprehensive training and support and an awardwinning “family” culture. FOR MORE INFORMATION To learn more about the opportunity, visit www.kitchensolversfranchise.com.
ABOUT THE AUTHOR Kali Morgenthaler is the Director of Marketing for Kitchen Solvers and works directly with franchise partners to build and support marketing strategies. Her extensive corporate marketing experience along with her education (Bachelor of Science in Marketing and MBA) has allowed her to grow and manage localized marketing plans for each franchise, while also managing national campaigns.
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BEST OF 2020
GOING GREEN
Is Beyond A Trend At ecomaids® by Cristina Merrill
The Home Cleaning Brand Seeks Franchisees Who Are Interested In a Lucrative and Environmentally Conscious Business Opportunity That Provides Recurring Revenue. 110
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onsumers are becoming more and more ecologically conscious and aware of their own carbon footprints. Brands that do not stay on top of their “green game” by committing to sustainable practices risk losing even the most loyal of customers. No brand understands the importance of sustainability and going green quite like the cleaning franchise ecomaids. The emerging concept offers residential and light commercial cleaning services using Green Seal certified products and supplies that are non-toxic, chemical-free, all-
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natural and biodegradable. The ecomaids leadership team understands that “going green” is not a fad that will be going away. “There is more awareness of the health and environmental benefits of using eco-friendly cleaning products,” ecomaids CEO Lindsay Dellasega said. “ecomaids, as an eco-friendly home cleaning service, addresses those customer demands better than any other brand. As a full-service cleaning franchise that dispatches trained, bonded and trustworthy teams that use only eco-friendly products, ecomaids is setting itself apart from the rest as our nationwide footprint begins to grow.”
“ECOMAIDS IS WELL-POSITIONED TO BECOME A LEADER IN THE GREEN SEGMENT.” — ERIC MARTIN, HAPPINEST VICE PRESIDENT OF FRANCHISE DEVELOPMENT BRANDS ADOPTING SUSTAINABE PRACTICES The cleaning franchise is not the only company taking this route. Brands of all sizes are making public declarations in favor of sustainable practices. Starbucks and Heineken are two larger examples of such companies. “Today, more than ever, the world needs leadership in environmental sustainability,” Starbucks CEO Kevin Johnson said in a statement. “We agree with the consensus of scientific experts who note that without drastic action from everyone – governments, companies and all of us as individuals – adapting to the impact of climate change in the future will be far more difficult and costly, taking a toll on our supply chains, our business and more importantly the lives of everyone involved, including coffee farmers, our suppliers, Starbucks partners, customers and every community we serve.” Heineken has a sustainable development strategy called “Brewing a Better World.” “We are determined to contribute to the UN Sustainable Development Goals (SDGs),” the company states on its website. “Our focus areas are linked with specific SDGs and their targets, ensuring that we make a meaningful and transparent contribution to the global goals to protect the planet, ensure prosperity and end poverty. We have defined
new 2030 strategies for water and climate change, and we are in the process of developing strategies and targets beyond 2020 for other focus areas.” Another major brand committed to sustainability is Nike. “If there is no planet, there is no sport,” the company states on its website. “To understand how this affects all of us, we’ve partnered with expert researchers at the Climate Impact Lab to show the connection between a stable climate and athletic performance and the future of our playing field: Planet Earth.” COMPANY SUPPORT Even though the ecomaids brand itself is very early in its development of locations, the leadership team is highly determined to commit to sustainability. The brand is not alone in this, as it recently came under the umbrella of its parent company,
Happinest. Happinest is also the parent company for bugbanishing franchise Mosquito Hunters and lawn-care franchise Lawn Doctor, and currently oversees nearly 700 franchised locations. Now that ecomaids is under the Happinest umbrella, it is wellpositioned for an elevated profile in 2020. “ecomaids is well-positioned to become a leader in the green segment,” Happinest Vice President of Franchise Development Eric Martin said. “There are many reasons to invest in an ecomaids franchise, such as a simple, low infrastructure business model that offers recurring revenue. The support of Happinest will undoubtedly help ecomaids make waves in 2020 and beyond, as the leadership team continues to recruit prospective franchisees who share in their vision for a more ecofriendly world.”
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Your Home Thoughtfully Clean The Green Clean Customers Need At ecomaids, we help franchisees tap into the vast supply of consumers who want eco-friendly solutions for their home cleaning needs. Our safe, natural cleaning products, and our thorough 64-point checklist, help us shine brighter than anyone else in the industry.
Why Our Franchisees Love Our Spotless Opportunity
In House Financing
In House Marketing
Proud to offer $10,000 Discounts to Military Veterans, First Responders and ethnic minorities
Recurring Revenue
Available to qualified candidates
Corporate call center to close sales
Repeat customer business model
High-Demand for Green Business
Better for Planet Earth
We’re a Happinest Company
People want safe, natural products
Keep chemicals out of the environment
Franchise experts with 50 years of experience
To get more info on this eco opportunity, contact: 855-424-8683 or franchiseinformation@ecomaids.com
BEST OF 2020
The Culture and Lifestyle Benefits of Being a Mosquito Hunters Franchisee Running A Mosquito Hunters Business From Home Is Just One Of The Advantages The Brand Offers by Cassidy McAloon
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here’s no shortage of reasons to franchise with Mosquito Hunters. From a recurring revenue stream to a low cost of entry and simple business model, the financial advantages that come with being a part of the Mosquito Hunters brand have resonated well with business owners across the country — in 2019 alone, the brand had
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42 new franchisee signings, nearly 70 new units awarded and over 80 units open before the end of the year. But not all of the reasons to franchise with Mosquito Hunters are financial. Another thing that makes the Mosquito Hunters franchise opportunity attractive to aspiring business owners and entrepreneurs is the wealth of culture and
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lifestyle benefits that come with ownership. For example, because Mosquito Hunters is a seasonal concept, franchisees have more flexibility during the quieter winter months to work on their business. This was one of the main reasons that Anthony Scheeda, a franchisee with Mosquito Hunters in Buffalo, New York, was interested in franchising with the brand. He said, “Not only are we not working year-round, but having that break also gives us time to reflect on the business. We get to see where we did well, what we can improve and how we can make the next season even better.” Owning a Mosquito Hunters f ranchise also gives f ranchisees like Scheeda and his wife, Eliza, the ability to spend more time with their families. The business model is designed so that it can easily be run out of a home, which makes it an ideal option for parents of children
“MY WIFE IS A STAY-AT-HOME MOM, AND SHE WANTED TO TRANSITION BACK INTO THE WORKFORCE. THIS BUSINESS MODEL HAS BEEN PERFECT FOR US BECAUSE WE CAN RUN IT OUT OF OUR HOME.” — Anthony Scheeda, Mosquito Hunters franchisee in Buffalo
who want to save on childcare expenses. As an added bonus, those children can then be raised around a business and learn first-hand from their parents what it takes. “My wife is a stay-at-home mom, and she wanted to transition back into the workforce,” said Scheeda. “This business model has been perfect for us because we can run it out of our home.” The Scheedas’ children are ages 5, 8 and 13, and they’ve noticed that their eldest son is already showing interest in the business operations behind the scenes. Scheeda added, “He wants to learn how to do some of the things my wife does like invoicing and scheduling. Our children see the technicians coming to the house and they always ask a ton of questions.” By providing franchisees with a business model that boasts benefits outside of work as well, Mosquito Hunters stands out from the competition.
THE TOTAL INVESTMENT NECESSARY TO OPEN A MOSQUITO HUNTERS FRANCHISE RANGES FROM $71,937 TO $94,937. THE FRANCHISE LICENSE FEE RANGES FROM $25,000 TO $35,000. Ronald Ens, franchise development manager for Mosquito Hunters, said, “At the end of the day, we’re only successful when our franchisees are successful. That’s why our entire business model is set up with them in mind — we want our local owners to be excited to be a part of the Mosquito Hunters team. We’re proud
to be able to offer a business ownership opportunity that supports a positive work-life balance while also providing the opportunity to take charge of your financial future.” FOR MORE INFORMATION On franchising opportunities with Mosquito Hunters, visit https:// mosquitohuntersfranchise.com/.
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Why Schooley Mitchell? 10 New Franchises Per Month… For The Past 6 Months There’s A Reason For That 4 Great Systems 4 Multi-Million Dollar Tools 4 Great Exit Strategy 4 Low Investment; High Profits call: 1-888-6477 email: development@schooleymitchell.com sign-up: smfdportal.com
Painting, Coatings & Surface Restoration Semi- Absentee
Gross Revenues: $1,505,972 Net EBITDA: $259,779
Investment Range:
Owner Operated
Gross Revenues: $352, 589 Net EBITDA: $121,245
$129,700-$162,375
$2,800
Subcontractor model
Industry Average Paint Ticket
Average ticket 3x industry average Semi-absentee opportunity Estimating & proposal building service provided by franchisor Proprietary sales system 40+ commercial & residential services offered
CONTACT CONTACT
$10,531 Lime Average Ticket
70% Fewer Projects Needed
LIMEPAINTINGFRANCHISE.COM
DAVID TARR • LEADS@REPMGROUP.COM DAVID TARR • LEADS@REPMGROUP.COM
BEST OF 2020
25 YEAR VETERAN
Greg Harkrider is Proud to Call Himself a Lawn Doctor Franchisee The former Airline Pilot and Naval Officer was drawn to the corporate team and the lawncare franchise’s business model.
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orn in Texas and now living in Jacksonville, Florida, Greg Harkrider spent a majority of his teenage years helping his father with lawn and maintenance work, growing a true liking for hands on labor. Wanting to serve his country, Harkrider decided to join the Navy when he was 18, spending 25 years both enlisted and as a commissioned officer. After retiring in 2012 and spending a few years flying for the airlines, Harkrider knew he wanted to get involved in a small business of his own and he discovered the lawn-care franchise Lawn Doctor. When beginning to consider franchise ownership, Harkrider connected with his lifelong friend of 30 years who was already a franchisee with another home service concept. His friend spoke highly of his experiences with the franchise
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industry and discussed the freedom and flexibility the business provided. He recommended for Harkrider to look into available franchise opportunities instead of trying to start a business from scratch. Harkrider wanted to get involved in a service business that provided lifestyle flexibility, multiple revenue streams and recurring revenue, so the lawn-care franchise industry seemed like a great fit. “I connected with a franchise consultant who asked what I was specifically looking for in a franchise. He presented a few different options and Lawn Doctor was the business I wanted to move forward with. Lawn Doctor is the cream of the crop. I instantly connected with the corporate team and everything was laid out and easy to follow, and that’s what I was looking for — there were no loop holes and the contract was simple. Our conversations
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with a number of current franchise owners at Lawn Doctor is what really sealed the deal for my fiancée and coowner Sherri and I,” Harkrider said. According to Martin, Greg’s background as a veteran set him up for a perfect transition into franchise ownership. Veterans are usually well equipped to run franchises because they are instinctly used to following processes and systems. “It’s a real honor when a veteran is drawn to our franchise business model. Greg and Sherri’s location has only been open a short time and it’s been extremely well received in the Jacksonville community. They are bringing in multiple new customers a week,” Martin said. Since opening in July, the business partners credit the success to their dedication and excitement to serve the Jacksonville community. Harkrider is spending time working the van, the route and meeting new customers, while Sherri assists with marketing, follow-up and
administrative tasks in their home office. “We really like how Greg and Sherri have set their business up in these early stages. They will bring on a technician sooner than we expected and more than likely another in the not too distant future,” Martin said. “We love seeing the divide and conquer mentality, even if that means a spouse or partner can only dedicate a few hours a week here and there. Even with minimal assistance, it can make a
world of difference in the ramp up period.” “Being a veteran has set me and my fiancé up for success with the Lawn Doctor business model. My Father and the Navy gave me a strong work ethic and the will to lead, and it has flown me right into running a small business of my own. I went from being an Officer in Charge of 150 people to now owning a franchise. I might not be holding 150 people accountable, but I’m
dedicated to my business, team and serving the Jacksonville community,” Harkrider said. The couple is excited for the next couple of months as their customer base is rapidly growing, and they’re looking forward to expanding and serving the Jacksonville market for years to come. “I’m technically a retired veteran, but I have no plans of slowing down. Owning a Lawn Doctor has given me a new purpose,” Harkrider said.
HARKRIDER WANTED TO GET INVOLVED IN A SERVICE BUSINESS THAT PROVIDED LIFESTYLE FLEXIBILITY, MULTIPLE REVENUE STREAMS AND RECURRING REVENUE, SO THE LAWN-CARE FRANCHISE INDUSTRY SEEMED LIKE A GREAT FIT. WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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Build your own media company with
Your brand. Our audience. DIGITAL-OUT-OF-HOME ADVERTISING Social Indoor is an advertising franchise that focuses on marketing in local venues, primarily in restrooms of restaurants, bars, community centers, stadiums, and more. We install full motion digital monitors with audio capabilities to give our advertisers the most captive and powerful impression in out-of-home advertising. Consumers can’t flip the page, change the channel, or turn it off. Guaranteeing your clients ads are seen!
PROVEN LEADERSHIP: Our founder, Tony Jacobson, pioneered the industry back in 1987 with AJ INDOOR, and successfully reinvented it in 2002 with AllOver Media. His vision for this next chapter, is to build a national, digital advertising franchise network. Over 30 years of success in small to medium-sized cities and major metro areas.
TRAINING & SUPPORT: We have a comprehen-
sive training program & ongoing support to help you succeed.
PROPRIETARY TECHNOLOGY: Social Indoor
has developed SIMON, a proprietary software that will manage hundreds of venues and ads with flexible content. The monitors have full motion video, sonar and sound, allowing our ads to be even more engaging to consumers. Our SIMON software manages your market.
LOW START UP COSTS: You can own your own territory or even an entire market for as little as $50,000. We provide franchises with the digital monitors, pay for most of the installations and assist with any technical maintenance.
NO BRICK & MORTAR LEASE & NO/LOW EMPLOYEE NEEDS: Manage from your home and grow your team as you grow your business.
socialindoor.com
952.800.1909
People still need haircuts. Own a Great Clips salon.
www.greatclipsfranchise.com Great Clips, Inc. • 4400 West 78th Street, Suite 700 • Minneapolis, MN 55435 • 800-999-5959 or 952-893-9088 • State of MN Reg. #F-928 This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law and the State of New York. Such filing does not constitute approval by the Department of Law of the State of New York. THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING.
BEST OF 2020
6 BRANDS LEADING
THAT ARE
THE PROPERTY SERVICES INDUSTRY
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At Premium Service Brands, we’re proud to offer unique, lucrative home service franchise opportunities within six in-demand niches. These brands position us effectively within the home improvement industry, allowing us to provide our franchisees with comprehensive training and support for every step of their business journey. If you’re a go-getter seeking the success of leading a business that delivers reliable service and unforgettable customer service experiences, it’s time to consider Premium Service Brands.
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BEST OF 2020
360 PAINTING 360° Painting is a rapidly growing residential and commercial painting franchise that has consistently been recognized for its exceptional service and outstanding business model through rankings on Entrepreneur’s Franchise 500 list as the No. 1 franchise in the painting category and placements on the Inc.5000 list. In addition to a strong business plan, 360° Painting owners benefit from the proprietary technological integrations, experienced staff, individual business coaching, advanced software, fully operational contact center and vendor partnerships with national businesses like PPG Paints and Sherwin-Williams. The perfect candidate for 360° Painting is a selfmotivated and hungry entrepreneur looking to make their mark and grow their business. Naperville, Illinoibased franchisee Brian Conrad is an example of a franchisee with the drive and passion for his work that makes him an outstanding addition to the 360° Painting family. Conrad ultimately chose 360° Painting because of the scalable business model, low initial investment and because
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“owners are positioned to maximize their earnings and become leaders in the painting industry.” “Now is an unbelievable time to get involved in the home improvement industry,” said Joel Gotshall, vice president of 360° Painting. “Some reports suggest that demand for home improvement has jumped as much as 20% because people are staying in their homes more. This is a great opportunity for us to provide a needed service, safely.”
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THE INVESTMENT FOR A 360º PAINTING FRANCHISE IS $100,000 TO $150,000, WITH A FRANCHISE FEE OF $60,000. FOR MORE INFORMATION, VISIT OUR WEBSITE AT: www.premiumservicebrands. com/360-painting/
BEST OF 2020
HANDYMAN PRO Handyman Pro, one of the country’s fastest-growing home repair and remodeling franchises, has built a tradition of excellence in residential and commercial handyman services. The business structure focuses on bridging the home improvement gap. Whether it’s prompt appointments, dependable professionals,
reasonable rates, and topquality work, the Handyman Pro franchise opportunity is committed to customer service and creating longterm relationships. Handyman Pro’s services fill the gap between simple doit-yourself projects and giant remodeling companies. They handle carpentry, electrical, siding, windows, doors, masonry, plumbing, HOA maintenance, landscaping, construction cleanup, furniture assembly and other
“I ENJOY BEING OUT IN TOWN AND CLIENTS THANKING ME FOR THE WORK WE’VE DONE, WHETHER IT’S A SMALL OR BIG JOB, IT’S VERY REWARDING.” — Jim Hanington, Owner of Handyman Pro Fairfield County
types of work for projects ranging in size and scope. When a customer chooses Handyman Pro their repair, remodel, or maintenance project will be completed by craftsmen who are licensed, bonded, insured and value customer service. “Because of Handyman Pro I‘m able to build relationships in my community and give back to it as well,” said Jim Hanington, Owner of Handyman Pro Fairfield County. “I enjoy being out in town and clients thanking me for the work we’ve done, whether it’s a small or big job, it’s very rewarding.” Handyman Pro offers customer-focused solutions from technicians who are dedicated to making sure the job is done right the first time.
THE INVESTMENT FOR A HANDYMAN PRO FRANCHISE RANGES FROM $99,125 - $139,500, WITH A FRANCHISE FEE OF $60,000. FOR MORE INFORMATION, VISIT OUR WEBSITE AT: https://www. premiumservicebrands.com/ handymanpro.
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BEST OF 2020
KITCHEN WISE Kitchen Wise is a home organization franchise that helps homeowners declutter their spaces and make their kitchens, pantries, and bathrooms more intelligent, efficient and elegantly designed. Kitchen Wise sets themselves apart by their quick turnarounds, one day installations, and lifetime warranties.The no pressure, just solutions approach allows homeowners to collaborate on how to make their kitchen just right and optimize each and every cabinet or drawer. There is opportunity with Kitchen Wise; this untapped $450 billion industry is a new concept with little competition. The ideal Kitchen Wise owners are experienced business professionals and self-motivated entrepreneurs who don’t need to have experience in this industry and offer world-class training and access to premium products, exclusive to Kitchen Wise. “We were looking for an opportunity that we could be involved with together,” said Michaeleen and Wayne Jensen, owners of Kitchen Wise Salt Lake City. “With Kitchen Wise we are able to help people create a much smoother way to enjoy their kitchens and not be frustrated with where things were.” The
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THE INVESTMENT FOR A KITCHEN WISE FRANCHISE RANGES FROM $101,825 - $144,000, WITH A FRANCHISE FEE OF $60,000. FOR MORE INFORMATION, VISIT OUR WEBSITE AT: https://www.premiumservicebrands.com/kitchenwise
Jensens felt like Kitchen Wise was a natural fit and love to
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help customers transform their homes.
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BEST OF 2020
MAID RIGHT
Maid Right was acquired by Premium Service Brands in 2018 and has since grown to over 25 locations with plans to double by the end of 2020. With Maid Right, customers can rely on great service and the same team, every team, giving them peace of mind. Maid Right has been recognized by the Entrepreneur Franchise 500 and has set themselves apart from the competition with their reliance on safer, healthier and greener cleaning products that are non-toxic, 100% ecofriendly and pet-safe. Their signature cleaning method, MR Shield, delivers hospitalgrade disinfectant on every surface in a home or office.
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The Maid Right business structure is always evolving to offer better lifestyle options to owners. Launched this summer, the new semi-absentee business model. This model is made possible because parent company Premium Service Brands is one of the few franchisors in the home service industry with a fully operational in-house contact center. Because of that, owners can rely on the contact center to handle all estimates, appointments and confirmations, taking the burden of the day-today work off of owners and giving them the opportunity to expand their investments into other ventures. Clients now have the opportunity to schedule their appointments directly on line with a
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completely digital scheduler that even estimates the cost to clean their home or office. The semi-absentee model gives owners the chance to earn passive income while they continue their jobs or grow other businesses. Owners like Matt McCollum in Dallas Fort-Worth found success through Maid Right and his several businesses in the area, including a pilates studio. McCollum noted that because of new health guidelines due to COVID-19, there’s more demand than ever for Maid Right’s ecofriendly disinfection services. “With the semi-absentee business model, franchisees have all the tools and training they need to give their communities premium, ecofriendly cleaning services while enjoying a great work-life balance,” said Paul Flick, CEO of Premium Service Brands.
THE INVESTMENT FOR A MAID RIGHT FRANCHISE RANGES FROM $99,375 - $141,500, WITH A FRANCHISE FEE OF $62,500. FOR MORE INFORMATION, VISIT OUR WEBSITE AT: https://www. premiumservicebrands.com/ maid-right/
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BEST OF 2020
PROLIFT GARAGE DOORS ProLift Garage Doors is a trusted voice in a fractured industry, providing reliable installation, repair, replacement and maintenance service on overhead garage doors and loading docks for both residential and commercial clients through 25 locations across 20 states. ProLift sets
themselves apart by offering same-day services with a warranty and guarantee that means home and business owners can rest easy knowing that they’re taken care of. The ideal ProLift Garage Doors owners don’t have experience in garage door repair but rather are selfpropelled entrepreneurs who want to provide excellent service and scale their business. Owners like Lou
Kim of ProLift Garage Doors of Denver rely on the training and 1-1 business support that they receive both through the intensive month-long training program, but also through the monthly individualized follow ups that help new owners scale their business. “The integrity and mission of ProLift Garage Doors is what first drew me to them,” said Kim. “I’ve learned that the #1 priority for a business should be customer service so when I chose a franchise system, I looked for an alignment of values.” The business model was also attractive to Kim who liked the low overhead costs and the flexibility. David Raymond, vice president of ProLift Garage Doors, highlighted the business model as the major value proposition. “Most of our competitors try to upsell new garage doors to customers. However, garage doors can be repaired to like-new condition which is more affordable for our clients and ultimately results in steadier business for us.” said Raymond. “At the end of the day, our clients trust us to do what is best by them.” FOR MORE INFORMATION, VISIT OUR WEBSITE AT: https://www. premiumservicebrands.com/ prolift-garage-doors/
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BEST OF 2020
RENEW CREW
Renew Crew was founded in 1993 as an innovative way to keep outdoor surfaces and structures clean and protected. This mission has carried the brand through growth and change, the most recent being its acquisition by Premium Service Brands. Renew Crew offers home and business owners a non-corrosive, ecofriendly and long-lasting cleaning and protection solution so that they can enjoy their outdoor spaces for longer. Renew Crew’s proprietary three-step process cleans, restores and protects wood, pavers, brick, vinyl siding and pavement. This not only prolongs the life of these
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surfaces, but also boosts the curb appeal and ultimately the value of the home. All the products are eco-f riendly and are designed to protect the environment and the surrounding landscape. Chris Miller, owner of Renew Crew of the Triangle, is a great example of an ideal franchisee. Miller chose Renew Crew because of their strong marketing and business support and then sought out the most promising market he could. His experience has emphasized the importance of corporate support and leadership in both marketing and business strategy as well as maintaining a good perspective about the importance of customer service.
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For Miller, that’s the difference between his business and other businesses. “We do what we say we will do and we always perform quality work,” said Miller.
THE AVERAGE RENEW CREW INVESTMENT RANGES FROM $100,000 TO $150,000, WITH A FRANCHISE FEE OF $60,000. FOR MORE INFORMATION, VISIT OUR WEBSITE AT: https://www. renewcrewfranchise.com
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ABOUT US
PAYROLL VAULT
Designed for Small & Mid-Sized Businesses by Jon Ovens, Content Writer, FranDevCo
In addition to the “traditional� essential services of automotive, renovation or cleaning services we usually think of first, we don’t need to forget there are also Business-to-Business (B2B) essential services. Payroll services is a very essential service for businesses. Payroll Vault is a boutiquestyle, full-service payroll company. It's designed for small and mid-sized
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businesses that may not need a large payroll services vendor and full suite of services those offer. The company is founded by a career CPA who identified the benefits of separating payroll from traditional accounting to achieve more efficient results. Because they understand small and mid-sized businesses, they are able to help them achieve their business growth objectives faster. This is a great business opportunity, fueled by a multibillion-dollar industry that is growing every day. Over
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the years, compliance standards have consistently and frequently changed. Also, Labor Law is evolving as technology advances and legislation is leading the way to increased complexity in all areas. These changes have made payroll processing timeconsuming for small to midsize business owners. In 2008, Payroll Vault identified the need to focus on payroll and workforce management services to
PAYROLL VAULT PROVIDES AN OPTION TO ENTER A BUSINESS-TO-BUSINESS MODEL AS AN OWNER/OPERATOR TO MINIMIZE LABOR COSTS WITH NO ACCOUNTS RECEIVABLE, CREDIT CARDS, CHECKS, OR INVENTORY NEEDED. proactively aid in businesses’ success and efficiently while maintaining a highly personalized client touch. In doing so, a substantial market opportunity presented itself. Four years later, Payroll Vault launched as a franchise concept. It created an emerging opportunity for entrepreneurs across the nation to help support small business in their local professional community. They also have expert guidance from accomplished professionals in a rapidly growing industry. In the United States, there are 30 million businesses that drive a $47 billion industry. Payroll Vault has emerged as the leading full-service payroll franchise opportunity for entrepreneurs, and a license opportunity for existing accounting firms. Small businesses generate 65% of new jobs in the United States, and 97% of the businesses employ less than 100 employees. With regulations constantly changing on the city, state, and national levels, small businesses need a reliable, local provider that can provide a personal, consultative approach for their workforce management systems. Payroll Vault provides an
option to enter a Businessto-Business model as an Owner/Operator to minimize labor costs with no accounts receivable, credit cards, checks, or inventory needed. Changing compliance standards driven by legislation is keeping payroll in the top three outsourced business services. The company tracks the frequently changing payroll compliance standards, so companies avoid expensive payroll penalties. In addition to payroll and workforce management services, Payroll Vault offers HR services, workers compensation, time and attendance, Labor Law poster services, pay cards (alternative to paper checks with direct deposit is not an option), background checks and payroll financing. This franchise opportunity offers monthly, quarterly, and annual recurring revenue streams which are scalable from a single location without needing a brick-and-mortar location. The annuitized revenue makes this business attractive and can be created as a legacy. This is also a good franchise opportunity for veterans and first responders. Leadership skills learned are transferable and invaluable. Perseverance and hard work are the keys to your
entrepreneurial success and your proven leadership skills are the foundation to strong business growth. Whether you seek a bustling city, or sanctuary in a rural area, the perfect opportunity awaits you.
ABOUT THE AUTHOR Over 30 years of leading domestic and international businesses in the US and overseas, John Ovens has extensive experience operating multi-location companies globally. For more than a decade, John has helped individuals find alternative business opportunities for corporate employment. Contact John at 404-432-3272 or johnovens@ thefranchiseconsultingcompany.com
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EMERGING BRANDS
Building Franchise Value Through Disruptive Innovation Smash My TrashÂŽ
is an emerging franchise brand rapidly disrupting the commercial waste industry. As one of the fastest-growing commercial franchise concepts in the country, franchise owners use proprietary technology to reduce waste volume by as much as 70%, saving businesses money, time, and aggravation. Furthermore, Smash My Trash is serious about environmental stewardship. Smash services significantly reduce vehicle CO2 emissions by decreasing the volume of waste trucks on the road while reducing the need for landfill space. Smash My Trash offers a simple model that is attracting entrepreneurs who are looking for a service-based, scalable opportunity unlike anything else on the market. The rapid growth of Smash My Trash is a testament to the disruptive business model. In a year of unprecedented economic challenges, Smash My Trash has established
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franchise sales records, growing at a breakneck pace. The brand shows no signs of slowing down in 2021. This emerging brand accelerated its growth by partnering with Franchise FastLane in late 2019; in just one year, the brand has sold more than 450 territories, quickly blanketing the United States and securing the position of the dominant brand in the space. Smash My Trash is committed to the success of
BEFORE
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its franchise partners. The brand has invested heavily in franchise support and learning and development. As 2020 comes to a close, the Smash team consists of 32 franchise support and development professionals. The brand also continues to develop valuable enhancements to its sales and operational systems, coupled with significant investments in technology platforms. There is no question the brand has sold an extraordinary number of franchises, but they have also successfully launched over 230 territories with more than 60 franchise partners in 2020. The momentum looks
AFTER
SMASH MY TRASH PLANS TO ADD 60 NEW FRANCHISE PARTNERS, INCREASING THE NUMBER OF FRANCHISE OWNERS TO 200 (OPERATING IN APPROXIMATELY 650 TERRITORIES). to continue into 2021; Smash My Trash plans to add 60 new franchise partners, increasing the number of franchise owners to 200 (operating in approximately 650 territories). Smash My Trash is off to a great start already; with nearly 80 franchise partners already scheduled to open in 2021. Why is this model so attractive? Franchisees continue to confirm it “checks all of the boxes” for what they find attractive in a potential business. It is simple, scalable,
and disruptive. There is no requirement for a brickand-mortar office and few employees; it is equipmentbased, efficiently utilizes technology, and operates in the coveted B2B service industry. In addition, waste is one of the last industries to embrace true disruptive innovation, which intrigues many franchise buyers. Smash My Trash is growingquickly, in part, because the simplicity of the franchise model is key to scaling longterm growth and enterprise
value for franchisees. The brand continues to innovate for customers large and small throughout the United States. There is no doubt the future is bright for Smash My Trash and its franchise partners. In just a few short years, there will be Smash Trucks in most major cities in the United States, delivering meaningful value to customers by reducing dumpster haul volume, resulting in savings of time, money, and significant contributions to environmental stewardship. WWW.FRANCHISEJOURNAL.COM | JANUARY 2021
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Thank you to all of our partners. We couldn’t have done this without you!
CONGRATS TO SMASH MY TRASH ON SMASHING 2020! 450 TERRITORIES SOLD IN 12 MONTHS
JENNIFER CAIN VP of Franchise Dev.
PRIME TERRITORIES STILL AVAILABLE!
BRITTANY BODE Senior Director of Franchise Dev.
SMASHMYTRASHLEADS@FRANCHISEFASTLANE.COM | 531-333-3278
DON TARINELLI Director of Franchise Dev.
AN ICONIC BRAND RE-ENERGIZED FOR TODAY’S MARKETPLACE APPROXIMATELY 500 LOCATIONS Affordable, scalable and profitable // Multi-unit retail/service opportunity // Legendary brand, category leader
A NEW ACQUISITIONS & CONVERSION MODEL:
Martinizing employs a unique real estate approach that seeks out existing dry cleaning business owners who are ready for an exit, allowing new franchisees to open quickly and minimize their initial investment.
A B U S I N E S S W I T H M U LT I P L E R E V E N U E S T R E A M S
Mobile App-Driven
Retail
Routes
Lockers
Mobile App-Driven
On-Demand
Spanning Eight Countries // 70-Plus-Year Heritage // Open for Business Quickly Total Investment: $419K-$736K // Liquid Capital Requirement: $150K Net Worth Requirement: $700K
CORPORATE SUPPORT ENCOURAGING REAL BUSINESS GROWTH
On-going. corporate support and education puts Martinizing owners on a path to success.
Site Selection // Financial Analysis // Store Design & Buildout // Comprehensive Training Existing Cleaner Acquisition Assistance // On-Going Operations & Marketing Support Individual financial results may differ from results stated in Item 19.
*
FRANCHISE INQUIRIES < Kira Kusky // kira.kusky@thinkhuntington.com (Jo Gonzalez // jo.gonzalez@thinkhuntington.com)
EMERGING BRANDS
A Track Record of Success for Supporting “Koalafied” Franchise Partners Koala Insulation,
an emerging franchise brand in the $52-billion insulation industry, recently announced that it has signed agreements for 133 new franchise territories in 2020. Through the new franchise partners, the emerging, yet rapidly expanding concept is set to expand into attractive
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markets throughout 20+ states across the US. In only a few years, Koala has quickly become the fastestgrowing franchise in the category and by early 2021, it will be the largest franchisor over 130 franchise territories operational. Its founder, Scott Marr, founded and scaled a previous mobile service
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franchise over 15 years prior to founding Koala Insulation. That experience and the bumps in the road have been proven invaluable for growing Koala in record time. The momentum behind Koala Insulation shows no signs of slowing down in 2021. In 2020 alone, Koala already launched nearly 50 franchise territories, with franchisees launching as quickly as 60-90 days after signing agreements. The ‘Marsupial Mayhem,’ is expected to award over 200+ territories in 2021. “To be able to grow our footprint so substantially in recent months speaks to the strength of our franchise concept, its resilience to recent economic shifts and the very strong relationships we’ve established with our existing franchisees,” said Koala Insulation Founder and CEO Scott Marr. “We are in an incredible position for growth.” As it continues to attract high-quality franchise partners, Koala Insulation has doubled down on reinvesting to support franchisees. Most
"WE ARE INHERENTLY RECESSIONRESISTANT, WHICH HAS BEEN A HUGE DRAW FOR ENTREPRENEURS LOOKING TO BREAK INTO BUSINESS OWNERSHIP IN TODAY’S CLIMATE." — Scott Marr, Koala Insulation Founder and CEO recently, Koala has added five additional team members at its Melbourne headquarters and has nearly doubled the corporate team since the start of 2020. New Koala Insulation team members include: • National Recruiter • Social Media Marketing Specialist • In-House B2B Client Relationship Representative • Specialized Equipment Technician “The wind is at our back as we continue to grow. In addition to the support, we offer franchisees and the strong brand we’ve built, insulation remains one of the only home improvement processes that saves homeowners money and increases energy efficiency. We are inherently recessionresistant, which has been a huge draw for entrepreneurs
looking to break into business ownership in today’s climate,” added Marr. The focus on selling customer’s savings has proven to be a lynchpin for Koala’s success. Koala completed construction on its state-of-the-art 14,000 sq. ft headquarters and training facility this year to keep up with the growth. Its headquarters includes a 2,500 sq. ft model home, providing partners the opportunity to get hands-on practice installing insulation. The Koala culture feels more like a Silicon Valley culture than an insulation company. A young founder and a focus on technology; help Koala franchise partners think and market in today’s mediums, with an emphasis on branding, which is not a typical focus of insulation companies. Koala Insulation has
differentiated its business model with a system that delivers efficiency and comfort to its clients. It specializes in a full range of insulation options including spray foam, blown-in and blanket (batt) insulation. The brand’s commitment to white-glove service is executed through promptness, trusted expertise and cleanliness. You can’t forget about the incredible branding the Koala team has done with our mascot, Outback Obie, or our catchy national radio jingles. Insulated from today’s market shifts, Koala Insulation’s franchise opportunity requires a low-overhead while offering quick ramp-up time. As a mobile concept with no leases required, entrepreneurs are offered a low-barrier opportunity to break into business-ownership in the fastgrowing, $52-billion recessionresistant insulation industry. The brand is equipped with a thorough franchise support structure, complete with training, operations, marketing, lead generation and technology systems for its franchisees.
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TAP INTO A $52 BILLION INDUSTRY KOALA INSULATION FRANCHISING • A proven business model that works
YEAR ONE
Gross Sales: $468,838.29 Gross Profit: $242,813.13
YEAR TWO
• Sliding scale royalty (you pay less as you sell more) • Low franchise fees and a low initial investment of $120-$160k • Training with master-level certification • Semi-Absentee or Owner-Operator model
Gross Sales: $609,489.78 • Proven Marketing & Lead Generation Gross Profit: $315,657.07
• Fair advertising fund and technology fees
• Mobile – no lease no landlords! • Advanced, proprietary technology • Normal working hours yields a flexible work/life balance
K
• Serving residential & commercial customers • Do something good for the environment and community
FRANCHISE OPPORTUNITIES
NOW AVAILABLE
877-87-KOALA Ext. 9
WWW.KOALAINSULATION.COM/FRANCHISE Disclaimer: This is not an offer to sell a franchise. An offer can only be made through the Koala Franchise, LLC., 2020 Franchise Disclosure Document. Certain states require franchise registration, check the Koala Franchise, LLC., 2020 Franchise Disclosure Document regarding your state.
MONEY REALLY GROWS ON TREES.
MOST CHOOSE THE STATUS QUO. SOME CHALLENGE IT.
WEâ&#x20AC;&#x2122;RE CHANGING IT.
Monster Tree Service is the only franchise opportunity in the $17 billion tree service industry dominated by mom & pop shops. Our recessionresistant business was deemed an essential service in each market and has continued to grow during COVID-19. With over 200 territories in the US and over 80 franchisees, franchise owners need no prior tree or green experience and can be semi-absentee or full-time owner-operator. Additionally, we are not just tree care! We have multiple revenue streams including our Plant Health Care Program as well as non-royalty revenue streams on the backend like reselling woodchips and firewood. Our turn-key investor model will help franchisees find qualified employees, so youâ&#x20AC;&#x2122;ll never have to climb a tree!
Smash My Trash is a highly disruptive, first to market, patent-pending model built to shake up the commercial waste industry. There is virtually no competition. Our essential B2B, reoccurring revenue model is an extremely simple semi-absentee business that has a low-overhead cost. With our environmentally friendly 15-minute service we can compact commercial trash in waste containers and reduce haul volume by 70% on average. This not only dramatically reduces emissions to the environment, but we are SAVING our consumers 20% net or more on their waste hauling services. In addition, Smash My Trash is a moderate investment that has a strong Item 19 ($1.388M $601k net income).
EMERGING BRANDS
The Word is Out!
Premierâ&#x20AC;&#x2122;s Rocket Ship Momentum Is Providing New Franchisees A Fast Path To Profitability!
Premier Martial Arts is in its 17th year of empowering lives; focused on grade school kids, character development and community impact. Since partnering with Franchise FastLane in 2019, they have opened their 100th school and awarded 320 units to 110 new franchisees in just 18 months. Iconic Founder/CEO Barry Van Over has since doubled the headquarters support staff and even built a mock karate studio in the expanded office space for discovery days and new franchisee training. PREMIER is consistently recognized as a Top 3 growing brand nationally, now in 36 United States and three other countries. The word is out! This rocket ship momentum represents a simple and affordable brick-and-mortar concept with exceptional profitability. During the bizarre 2020 year, the pandemic somewhat 150
catapulted this youth enrichment categorized brand (not fitness!). Zero locations permanently closed. The brand pivoted very quickly and proved to be incredibly resilient. Last Spring the shortterm virtual karate classes exploded in popularity, leading to PREMIER breaking the world record for the largest-
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ever martial arts class (online) one Saturday afternoon. Furthermore, numerous elementary school principals contacted franchisees to serve as the official physical education program for their entire school. In 2020 alone, with the support and expertise from partners RPM (turnkey
construction/buildout) and Morrow Hill (master broker), 90 new leases have been signed or are in negotiation. In recent months, there have been more than a dozen new school grand openings with record-setting founding student pre-sale numbers, which provides new franchisees a fast path to profitability. A ‘Rising Star’ franchisee, Scott Raven, who secured four territories in Georgia, reflected via his LinkedIn article: “A year ago, the opportunity to enter franchising with Premier Martial Arts emerged in earnest. From day one, I was excited about the opportunity that it presented and what the brand stood for. But it was
very different from 15 years in a corporate office. Yes, there were many skills that I acquired that would serve me well — but this is small business. This is entrepreneurship. Am I ready? What if I fail? Ultimately, I decided to go for it. Because for too long, I didn't take the alternate path. The hours don't feel like work because there's a passion behind the cause. Seeing our initial members at our first school enjoying themselves at our soft opening last night was a visual I'll always have in mind.” January 2021 marks Premier Martial Arts 20th discovery day with Franchise FastLane, with seven to thirteen buying groups monthly, coordinated
by FastLane VP Brent Seebohm. Not a single new franchisee had any professional martial arts background. This semi-absentee brand epitomizes semi-absentee, simple, low employee count, profitable, scalable and hugely creating legacy impact among the next generation – especially in this crucial era of bullying, childhood obesity and video game addiction. As Franchise FastLane’s cofounders Ryan Zink and Carey Gille both witnessed as keynote speakers at recent PREMIER annual symposiums: this franchisor is proven and robust with a cohesive, servant leader family culture among nearly 175 thriving franchisees.
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EMPOWERING LIVES THROUGH MARTIAL ARTS
OVER 100 SCHOOLS OPEN AND 200 IN DEVELOPMENT
WE EMPHASIZE FINANCIAL PERFORMANCE
EMPOWER MORE STUDENTS OF ALL AGES WITH MARTIAL ARTS
A FRANCHISE SERIOUS ABOUT BRANDING & MARKETING
PREMIER MARTIAL ARTS IS IN RAPID GROWTH MODE
Premier Martial Arts is unique in the $4 billion martial arts industry because of our focus on financial performance. Our business model is designed to maximize profitability, and our ongoing coaching helps our franchisees meet their goals.
We teach thousands of students on a daily basis, beginning at age 4 and all the way up to senior citizens. Our curriculum emphasizes life-lessons, as well as self-defense and fitness, providing a well-rounded approach to martial arts.
Premier Martial Arts is one of the only martial arts franchise systems that has developed the professional branding necessary to build brand awareness. Our expertise in branding allows us to help our franchisees market effectively in their communities.
We have more than 100 schools open across the United States. Our business model has generated significant interest from entrepreneurs and martial art studio owners who want to own a martial arts business with the potential for long-term success.
NO KID SITS THE BENCH! • 95% Student Retention Rate • Semi-Absentee Ownership • FREE Online Karate Lessons for Kids during Quarantine • 15-Year Business History • Establishes Self-Discipline, Respect, Self-Confidence & Self-Defense
premierleads@franchisefastlane.com
531-333-3278
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