Franchise Journal May 2022 by TheFranchiseJournal

FRANCHISE Journal LEARN Which Fitness Brand is Right For You? p. 64

MAY 2022/FranchiseJournal.com

ANTHONY GEISLER, Founder/CEO, XPONENTIAL FITNESS p. 86

THE SCOOP 2022 Top Fitness Franchise Report p. 16

HOW TO Move For Something That Matters p. 46

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contents

MAY 2021

SKYHAWKS SPORTS ACADEMY

GUIDANT FINANCIAL 2022 Top Fitness Franchise Report

Fitness Franchises: 2022 Trends to Watch by Seth Lederman

It’s a Matter of Personalization in Staying Fit by Rich LeBrun

28 SKFIT STUDIO Unique Personal Training Q&A with SKfit Studio CEO by Janice Charles 32 Helping Talent Meet Opportunities In The Fitness Industry! by Rick Morgin

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

46 38

PILLAR TO POST HOME INSPECTORS® Franchisee is Ready to Thrive in His New Hometown of Tucson by Rhonda Sanderson

42 SKYHAWKS SPORTS ACADEMY Community Impact at the Center of Skyhawks Sports Academy’s Record Year by Brett Larimer 46

ROCKBOX FITNESS Move For Something That Matters by Becca Brennan

MEDI-WEIGHTLOSS The Leading Medical Weight Loss Brand Celebrates 8 Million Pounds Lost

54 FLOOR COVERINGS INTERNATIONAL Former Enterprise Manager Brings Gorgeous Floors to the Doors of Northwest Columbus Ohio Residents by Rhonda Sanderson

SKILL SAMURAI Preparing For Summer Doesn’t Always Have to Be Physical by Abi Pepin

Which Fitness Brand is Right For You? by Greg Mohr

68 SEASHORE ACADEMY The Freedom and Flexibility of Homeschooling with the Quality of a Private Education by Kinsey Cooper

THE CAMP TRANSFORMATION CENTER Transforming Lives and Fitness Franchise Expectations

118 DOOR RENEW Door Renew is Beautifying Doors Across the US by Stephanie Sumner

THE NOW MASSAGE Expands Footprint Across The Country; Targets 175 Boutiques by 2025

122 PAINTER BROS

Fit To Be Sold: Summer Means Demand Spikes for Home Prep Services by Abi Pepin

PAUL DAVIS Director of Catastrophe is His Official Title by Rhonda Sanderson

XPONENTIAL FITNESS

Xponential Fitness is the largest global franchisor of boutique fitness brands.

110 IFRANCHISE GROUP Is Your Franchise Preparing a Lesson Plan for Teachers? by Mark Siebert 114 MEDSPA810 Find REMARKABLE Results with a medspa810 Franchise by Stephanie Sumner

Taking The “Pain” Out Of Painting

126 PATCHMASTER

130 WINDOW HERO Spring Brings Pollen and Opportunity by Brandon Wilson

134 Did You Know You Can 1031 Exchange Into A Leased Property? by Brandon Wilson

138 EXPRESS EMPLOYMENT PROFESSIONALS Staffing Is In Demand and Express Is Leading The Way by Vinny Provenzano

142 A PLACE AT HOME IFA Franchisee of the Year Recognized for Advocating for Inclusion in Healthcare WWW.FRANCHISEJOURNAL.COM | MAY 2022

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welcome

NOTES

Our cover celebrates the accomplishments of the XPONENTIAL team led by founder Anthony Geisler, or “AG” as he is known throughout franchising. While many would expect this to be an editorial about the growth of his company and how they are taking over the world, for me the pandemic showed what kind of heart AG has.

ANTHONY GEISLER When the pandemic hit, we realized that with the school closings cascading across the country children who relied on schools to eat were going to be immediately and massively impacted. We entered into a partnership with Feeding America, created the “Feed A Kid” campaign and appealed to franchise brands to support us. My phone immediately rang and AG said “we want to help” and they did. XPO mobilized their locations, sent Feed A Kid links to their thousands of franchisees and encouraged them to start food drives. As a result, tons of food and countless dollars were raised. This occurred against the stressful backdrop of a CEO

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

facing an unprecedented drop in volume as customer visits were plummeting and people stopped going to gyms. The fact that his instinct was to immediately step into the breach and help others instead of turning a blind eye to the problem speaks volumes about the kind of leader he is. As the world’s largest boutique multi-brand fitness platform the effects of COVID were significant on the fitness category. The steady hand that Geisler exhibited under

these challenging conditions brought his company through the pandemic and to the NYSE for their IPO in 2021. How they adroitly continued to grow and succeed is a testament to the people of XPONENTIAL, the power of their franchise brands and the value they create for their customers every day. The COVID-19 pandemic brought this fast-moving world to a standstill. The impact of this pandemic continues to be massive, and the imposed lockdown,

resulting in the closure of business activities, public places, fitness and activity centers, and overall social life, hampered many aspects of the lives of people including routine fitness activities, which has resulted in various psychological issues and serious fitness and health concerns. Regular fitness workouts at home during the lockdown greatly helped them to overcome psychological issues and fitness concerns but the lack of interaction with other people at fitness studios weighed heavily on people’s minds. As the curator of some of the best brands across many verticals in the fitness space, Xponential Fitness has grown its portfolio to include iconic brands such as Club Pilates, CycleBar, StretchLab, Row House, AKT, YogaSix, Stride, Rumble and Pure Barre. These brands are now found across the globe as they continue to grow and invest into their franchisees. The sudden changes in people’s lifestyle included physical activities and exercise. COVID-19 home confinement resulted in a decrease in all levels of physical activities and about 28% increase in daily sitting time as well as an increase in unhealthy patterns of food consumption. Although these abrupt changes have influenced every individual, many people who were regularly following their fitness activities in gyms, or in the ground, or other places before the lockdown were also affected intensely. The experience of hampered

physical activities, restricted social communication, uncertainty, and helplessness lead to the emergence of psychological and physical health issues that were found to create psychological problems in adults and children. XPONENTIAL is up to the task of getting the world healthy again. AG and his team rolled up their sleeves and continued to work through the pandemic and beyond. Having grown up in a workingclass family in Orange County, California and always having an entrepreneurial mindset, AG spent weekends working for his mom's cleaning business and was the first in his family to attend college. His history of innovation, vision and hard work are matched with a heart that cares for the communities they serve.

Nick Neonakis

Editor, Franchise Journal WWW.FRANCHISEJOURNAL.COM | MAY 2022

FOUNDER

NICK NEONAKIS DESIGN DIRECTOR

Pete Neonakis DIGITAL DIRECTOR Chantae Arrington ART DIRECTOR Brenda Lesch

SENIOR EDITOR Bill Polk ONLINE EDITOR Seth Lederman STAFF WRITER Megan Neonakis SOCIAL MEDIA EDITOR Ted O'Shea ASSOCIATE EDITOR Mariel Miller ONLINE EDITOR Mike Ciccarelli

CONTRIBUTORS Becca Brennan Janice Charles Kinsey Cooper Brett Larimer Seth Lederman Rich LeBrun Greg Mohr Rick Morgin Abi Pepin Vinny Provenzano Rhonda Sanderson Mark Siebert Stephanie Sumner Brandon Wilson

VIDEO PRODUCER Matt Panepinto

MAY 2021 | WWW.FRANCHISEJOURNAL.COM

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Attention Investors:

Medi-Weightloss®

is seeking franchisees to open new locations to meet BOOMING DEMAND.

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Bring the best weight loss method to your friends and neighbors. Medi-Weightloss® offers individualized programs with proven results, backed by scientific evidence. Our system-wide revenue remained strong throughout the pandemic and continues to increase as people focus on their health. Be in business for yourself, not by yourself. Our franchise opportunity comes with extensive training, web-based systems, and dedicated support. Medi-Weightloss® is poised for growth in a lucrative industry. The U.S. weight loss market is valued at over $70 billion. Don’t miss this opportunity!

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813.549.7259 or visit

MediWeightlossFranchising.com †Not an offer to sell a franchise. The average gross revenue for all reporting franchises in 2021 was $919,044. The top 1/3 of all reporting franchises generated $1,505,843 in average gross revenue. See Item 19 of our Franchise Disclosure Document (FDD) for details regarding our financial performance representations. ††On average, Medi-Weightloss® patients lose 29 pounds in 13 weeks. Medical supervision required. Reference: Journal of Public Health © 2022 Medi IP, LLC. All Rights Reserved.

Looking for a top-performing fitness franchise with stupendous growth, great franchisee relationships, and commitment to customer and community service? Read our thorough Fitness Franchise Report at guidantfinancial.com, which evaluates franchises across multiple axes to present you and your clients the best fitness franchise opportunities in 2022. GUIDANT CAN HELP YOU SEAL MORE DEALS. We offer franchising funding done right the first time. From leveraging retirement funds to assisting with SBA loans, we’ve got you and your candidates covered! And we’re not the kind of company to fund it and forget it. Worry less about your candidates and franchisees by recommending Guidant’s business services. With our payroll, accounting and tax, and other business services, Guidant takes on the bulk of business admin so franchisees can focus on what’s actually important: becoming profitable and being a fantastic franchise brand ambassador.

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

Guidant: Increasing the number of people fitness fanatics who succeed in small business. Guidant helps business owners secure financing to start, buy, or grow a business or franchise. Visit Guidant at guidantfinancial.com.

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HEALTH & FITNESS EDITION

Fitness Franchises: 2022 Trends to Watch by Seth Lederman, Consultant, The Franchise Consulting Company

itness trends have always come and gone, but some of the changes wrought by the pandemic may turn into keepers. For some, COVID-19's impact on their access to a gym resulted in simply getting out of the exercise habit. Meanwhile, others got creative about their workouts—turning to Zoom or the great outdoors. As society continues to emerge and return to its prepandemic routines, what fitness trends from the worldwide lockdown will continue?

Many gyms are offering hybrid experiences to entice members with the choice of an in-person or online class. Regarding getting back to the gym, interest in personal training is anticipated to increase. People like the personalized attention that comes with working one-onone with a trainer. Having prescribed workouts created just for them is a great way to achieve whatever personal fitness or health goals an individual may have. Finally, a key component of getting fit and staying healthy

Jennifer Aniston to athletes like Cristiano Ronaldo, the fitness practice is expected to grow from its current market value of $12.8 billion with a projected annual growth rate of 11.7% through 2025. Pilates offers participants both strength training and small class sizes that build on the desire for a personalized workout.

"I DON'T SET TRENDS. I JUST FIND OUT WHAT THEY ARE AND EXPLOIT THEM." — DICK CLARK TOP FITNESS TRENDS FOR 2022 AND BEYOND People's interest in and use of live online and on-demand exercise classes appears to stay. This option is available anytime, anywhere, but it also provides a wealth of options that may not be available to some people. The flexibility alone of digitally streaming exercise classes makes them appealing to many, and, of course, many like not having to go to a gym physically.

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

includes strength training. More people are anticipated to want to add this type of exercise using free weights like barbells, kettlebells, dumbbells, and medicine balls into their workout routines. FITNESS FRANCHISES TO WATCH — BODYBAR Pilates was developed in the early 20th century, and interest in the practice has grown in the last 20 years. Popular with a host of celebrities like

Equally enticing is this number—9 million. That's the number of Americans practicing Pilates today. If you are interested in capitalizing on that, consider a BODYBAR Pilates franchise. The fitness franchise typically offers an anticipated return on your investment in less than three years and a predicted profit margin of 30%. No previous Pilates or fitness experience is required for BODYBAR's modern take on the classic Pilates workout.

The investment for a BODYBAR franchise is between about $250,000 and $400,000, with $150,000 of liquid capital required to cover the initial startup costs. BODYBAR offers its franchisees their full support and backing every step—from the initial location search to the build-out to marketing and promoting your new franchise location.

FITNESS FRANCHISES TO WATCH — THE EXERCISE COACH Ideal for the post-pandemic workout world, The Exercise Coach focuses on creating an environment that appeals to those who want a more individualized exercise experience. The franchise offers brief, 20-minute workouts to be attended twice weekly. The Exercise Coach utilizes specialized equipment specific to their brand and is geared toward business professionals and retirees between 45 and 65. The Exercise Coach is a lowcost option with high-profit potential. The startup expenses are only about $200,000, including the necessary working capital. The locations work in any retail or office park setting and only run 800 to 1,500 square feet. These studio gyms only require two to four employees, even further minimizing operating expenses. The Exercise Coach bills its patented and exclusive exercise technology as the "World's Smartest Workout." If you have

thought of building your own fitness business, it may just be the world's most innovative way to achieve your dream.

FITNESS FRANCHISES TO WATCH — 9ROUND Combining kickboxing and circuit training, 9Round offers a fun and social workout that will continue to grow in popularity as people venture back into the post-pandemic world. The franchise is an excellent option for someone with a love of fitness. The workouts incorporate functional, interval, cardiovascular, and circuit training. A proprietary system of nine challenging workout stations, 9Round's 30-minute workouts were developed by a professional fighter. The full-body workout is professionally led by trainers, who can also provide nutritional advice and meal planning with a follow-up online. The appeal of a 9Round franchise lies in the business's fitness offering and the potential for weight loss that the workouts can offer. This franchise offering capitalizes on the fitness trend for strength training and a more personalized experience. All 9Round's equipment is explicitly branded for their workouts, and they send franchisee locations new workouts daily to keep members excited about coming in for their training. Thanks to 9Round's circuit model, locations only require 1,500 to 1,800 square feet and

an average investment of about $113,000 to $267,000. Onboarding and training support from 9Round is extensive and includes site selection, build-out, pre-sell marketing, and an immersive in-person training camp. While Covid certainly changed the landscape for fitness, the desire to get and stay healthy to ward off serious health issues has never been stronger. With the most challenging days of the pandemic behind us, there are a lot of opportunities for someone interested in pursuing their entrepreneurial dreams. If your business interests lie within the fitness world, the time is now to investigate your options, as this industry is coming back strong. ABOUT THE AUTHOR Seth Lederman, CFE, a Franchise Acquisition, and Development Specialist, is a multi-faceted entrepreneur with over 30 years of experience in small business success, including ownership and sale of his own business enterprises. He is a frequent contributing author to The Franchise Journal and is on the exclusive Forbes Business Council. Contact him at 312-307-1297 or at seth@ thefranchiseconsultingcompany.com.

WWW.FRANCHISEJOURNAL.COM | MAY 2022

HEALTH & FITNESS EDITION

It’s a Matter of Personalization in Staying Fit by Rich LeBrun, Consultant, The Franchise Consulting Company

ealth is Wealth. As Cliché as it sounds, this is undeniably true. Staying at utmost condition gives us the liberty to work, experience and enjoy life. Good, balanced diet and physical fitness is what will help us retain our best condition. Experts have been sharing on why and how to achieve this, and it turns out that each of us has individual needs to stay healthy. There is tons of content in different social media, books, journals about fitness and it shows that capitalizing on the need to stay fit is a good business. This is where boutique fitness studios step into the picture. Their business plan of offering a unique, highly personalized experience is what set them apart. This business model has been booming even before the pandemic. Now that we are bouncing back, boutique fitness studios are predicted to be among the fastest ones to make a comeback and this trend is here to stay. A couple of decades ago the gym was the option if you want to stay fit. However, it can be overwhelming seeing a multitude of equipment and getting to know which of these is actually what you need. Boutique fitness studios

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

are selling specific fitness classes and experiences, and the consumer is free to buy individual sessions and class packs giving them the flexibility in turn of expenses and using only what they need. Compared to traditional fitness chains, the boutique fitness studio experience is much more intimate and goes much deeper. The main difference compared to traditional gyms is that boutique fitness studios usually focus on one specific area of fitness and they tend to be more exclusive and community-oriented. MEASURING THE INDUSTRY Growth at boutique studios is booming. According to the International Health, Racquet, and Sportsclub Association; between 2013 and 2017, membership at traditional gyms grew by 15%, while membership to boutique studios grew by 121%. Vying for an even larger share of the $25.8B fitness market, studios are ramping up expansion. It is evident how Covid19 affected a lot of businesses. The fitness industry alone, though suffering intermittent and brief closure, had lost almost half of projected revenue as clients wished to postpone or hold their subscription. However,

the industry has been making substantial planning and implementation to show that fitness gyms are a safe place. Clubs must learn to bundle different options delivered via a variety of ways, such as live streaming, and on demand classes, here is where fitness studios have the advantage. CONSIDERING THE MOST NOTABLE THREE AT THE MOMENT Orangetheory Fitness is one of the leading boutique fitness studios with over 1,300 studios across 50 states and 23 countries. Since its start in 2010, the chain has gained over a million members after a decade of operation. It has surpassed a billion-dollar systemwide sales even before 2020. This business model focuses on two groups which are treadmill, and weights or rowers. OTF also has integrated technology into their business such as heart monitoring for safety but also for additional motivation for attendees to gain points which is a clever idea. Crossfit concept is to design and promote fitness regimen that involves constantly varied functional movements performed at high intensity.

Since its founding in 2000 Crossfit has grown well over 15,000 studios and affiliates. Members can rest assured that regiments they will be following and instructors guiding them are properly certified ensuring consistent, safe, and effective workout. Cyclebar is branded as a premium indoor cycling studio. This is a very interesting concept. Yes, there is nothing new with cycling, and a ton of stationary cycling equipment are being sold out there. Just like the feel and motivation that you can get while in a gym seeing other members exerting more to go further is the idea. Of course, they have regimented exercises for beginners to experienced ones that show very promising results even from running and other weight losing programs. Since its founding in 2004, Cyclebar has established more than 200 locations. BUILD COMMUNITY; WHAT ATTRACTS MILLENNIALS TO SUCH A BUSINESS MODEL. Millennials grew up with access to technology, online retail and the sharing economy; they thus exhibit a discernable preference for experiences rather than products when spending time and money. This apparently contributes to preferences, and expectation of convenient and amenityrich environments. Building communities is a process that not only fosters connection amongst people, but it offers a collective space for experience sharing which is one of the defining ideas of Boutique Fitness Studios.

Fostering Connections: can help members of boutique studios to establish connections or create a network that they can choose whom to connect with. Creates Space for Sharing: Members who have the same interest can have an immediate and safe area to share, talk or exchange information thus appealing more to millennials. Collective Learning and Growth: Granted that there is already a common interest for members of boutique fitness studios. The constant exchange helps its members to learn and expand their network, enticing them to return more for another chance of informational exchange. FITNESS IS ALWAYS A GOOD BUSINESS Investing or starting up your business in fitness is a good

option. Of course, you need to do it right. Looking for the right location, what concept, services or product to sell equally matters. Running it yourself or hiring professionals also weighs-in. At the end of the day, fitness and health, becoming fit and staying healthy for most people is now important. Capitalize on the need of most people for guidance in staying fit, and we are more than happy to get you started in the fitness industry. ABOUT THE AUTHOR Rich LeBrun is the founder and CEO of LeBrun Advisory group Inc. and owner in the Franchise Consulting Company, working with clients around the US and many parts of the world. Rich is an author of “What’s My Next Move”. Rich is a certified franchise broker (CFB) and commercial investment manager (CCIM). Contact Rich at 847-912-4310 or at rich@ thefranchiseconsultingcompany.com.

WWW.FRANCHISEJOURNAL.COM | MAY 2022

Recruiting Specialists

We’ve added EXECUTIVE SEARCH to our popular model

MORE POSSIBILITIES SAME LOW PRICE

TAKING EXECUTIVE RECRUITING TO THE NEXT LEVEL While we will still maintain our staﬃng services in our CORE niche, expanding into Executive Search opens up more possibilities, for the same, low price franchise oﬀering, thereby exponentially increasing franchisees ability to maximize ROI in a home based, low overhead, professional model.

With the Patrice & Associates Executive Search channel, franchisees can: Create an additional revenue stream to impact ROI Place professional, management and C Suite positions both in and outside of hospitality Take advantage of industries and job functions that are booming RIGHT NOW! Secure higher fees

Examples of Recent Executive Search Placements include: Multi Store Operations Supervisor, Brand Grocery Store Chain Executive Chef, Hospital Chief Operating Oﬃcer, Lawn Care Company Director of Marketing, Nationwide Dry Cleaning Company Director of Finance, Global Entertainment Company

About the Pandemic Patrice & Associates has continued to service its clients throughout the Pandemic and beyond. With more and more businesses beginning to resume operations, they are calling on us to help them re-staff and backfill positions in our CORE niche of Hospitality and Food/Beverage. We’re getting leads for new clients every week that want our help. As the economy rebounds, we’ll be there to help our client’s staff back up!

HEALTH & FITNESS EDITION

Unique Personal Training Q&A with SKfit Studio CEO by Janice Charles, Consultant, The Franchise Consulting Company

e had the pleasure of sitting down with SKfit Studios CEO, Sylvester King. We are excited to share this fantastic emerging fitness franchise with you!

SO JUST WHAT IS SKFIT? SKfit is a Personal Training Studio franchise opportunity for Owner/Operators or those seeking a semiabsentee franchise fitness concept. SKfit provides Personal Trainers with a place to train their clients. New clients also come in and request individual training, so it is available to anyone seeking one-on-one personal training. SKfit also provides their signature Supplement Line and SKfit Branded Merchandise. Both are very popular with SKfit clients and provide additional sources of income to franchise owners. SKfit has their corporate location in San Diego, CA. They have two franchisees in the New Jersey area with multiple new locations in the works. Let’s learn more about SKfit from “Sly”! WHERE DOES YOUR PASSION FOR FITNESS COME FROM? The passion for fitness stems back to when I was younger and watched the movie “Rocky”. It inspired me to embrace the notion that no matter what’s going on around me, I had a chance to do what I wanted to do when it came to working out. If I worked as hard as I could and made sure nobody out worked me, I felt like I’d succeed.

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

WHY DID YOU DEVELOP SKFIT? As a Personal Trainer, I ran into a bunch of walls working for other gyms that I deemed unfortunate. I wanted to have a space where I could train and work out and provide the same opportunity to other trainers. I developed SKfit by taking pieces from other gyms, then developed a first-class studio with SKfit. My main goal upon development of SKfit was to ensure trainers wouldn’t have the frustrations they faced in regular gyms. We really wanted to provide a training studio modified just for trainers. WHO ARE YOUR TRAINERS AND WHAT QUALIFICATIONS DO THEY NEED? We have all different types of personal trainers, from athletic to senior trainers. We are a partner facility with the National Academy of Sports Medicine. They have worked with us for over 20 years and are there to help us improve. Our trainers need a CPT (Certified Personal Trainer) certification from any nationally accredited school. WHO ARE YOUR CLIENTS AND HOW CAN THEY GET A PERSONAL TRAINER? Our clients typically live in the neighborhood surrounding our studios. Many come to us looking for a trainer. They would rather workout individually so there isn’t pressure to perform in front of others. Individual training provides a comfortable setting for those who may not be sure about fitness and health. Many are the “Average Joe” looking to get one-on-one time in with a professional trainer. WHAT TYPE OF CLIENT IS BEST FOR YOUR STUDIO? DO THEY HAVE TO BE IN EXCELLENT SHAPE? Everyone is our ideal client! All our clients come to us with different needs and abilities. Personal

Trainers customize workouts depending on the individuals’ current fitness level and goals. DO YOU OFFER GROUP CLASSES WITH A TRAINER? We do offer group classes; each location offers their own schedule. Group classes allow family members and friends to workout together. DO YOU OFFER SPECIFIC SESSIONS FOR HS ATHLETES? Yes, we do! We will have them complete a sport specific assessment to understand their needs and goals! Then it’s private training time! HOW IS AN INDIVIDUAL ABLE TO HAVE A PERSONAL TRAINING SESSION AT SKFIT? First, they come in for a complimentary consultation where they can see the studio, meet a trainer, and make sure they are comfortable. Then, we schedule a day for their assessment where we’ll learn about their current fitness ability. After that, we start planning their individual program to accomplish their goals.

WHAT KIND OF PERSON ARE YOU LOOKING FOR IN A FRANCHISEE? We are looking for Owners who want to be leaders in the personal training industry. This is where they can lead a group of trainers and provide the opportunity to grow their own personal SKfit business. We also have semi-absentee owners, where the studio is always available, and timeslots are booked via our online calendar. There’s not much that needs to be organized except for rental times. HOW MUCH DOES IT COST TO OPEN AN SKFIT AND HOW LONG DOES IT TAKE TO OPEN ONCE SOMEONE HAS SIGNED A FRANCHISE AGREEMENT? Our Item 7 reflects a cost range of $79,400 to $153,800. We provide a new studio turnkey ready in 30-60 days! WHAT STATES ARE YOU TARGETING? All non-registration states as of now before we take over the country!

Are you interested in your own SKfit franchise? Reach out to Steve Phelps with Franchise Genesis at: stevep@ franchisegenesis.com. ABOUT THE AUTHOR Janice Charles is a Franchise Veteran with 40 years of franchising experience. Based in CO, Janice helps franchise businesses as well as finding franchises for people to own. She has been a multi-unit Franchisee herself, worked for Franchisors and was raised in a franchise family. Contact Janice at 303-319-5186 or at janice@ thefranchiseconsultingcompany.com.

WHAT OTHER SERVICES DO YOU PROVIDE TO YOUR CLIENTS? We provide nutritional consultations, private personal training, small group classes, our own SKfit Supplements and SKfit Merchandise. Our supplements include Chocolate Whey ISO Protein, Fruit Punch Flavored PreWorkout powder, Strawberry Collagen Gummies and MultiVitamins available in men’s and women’s formulations. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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HEALTH & FITNESS EDITION

Helping talent meet opportunities in the fitness industry! by Rick Morgin, Consultant, The Franchise Consulting Company

MARIA MURRAY

With over a decade of expertise in the health, wellness, and fitness industry, Maria has consistently proven to be efficient, enduring, and professional in her role of growing business models. She possesses extensive experience with planning, developing, and marketing startup locations, building competent teams from the ground up, and leading with continuous business growth. Maria’s notable experience is distinguished by her role in successfully rescuing and launching Orangetheory Fitness studios around the

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

country. All while supporting states on a regional level. Her passion and strong aptitude is in identifying the most qualified and competent people to carry out your mission & goals. With her extensive background, comes invaluable exposure of working with franchisees and staff. Partnering with them in this role, leads to identifying solutions for their operational and hiring opportunities. Maria is passionate about leading by example, a kick-ass work ethic, and believes in an involved, hands-on approach.

Q: I did not know that the fitness industry used staffing firms. Can you tell us about your company Staffing Fitness and how it started? MARIA: It’s kind of a funny and interesting story as to how this company kicked off. The founders actually had no intention of doing recruitment or starting a staffing solution. Xan Carr and Chris Weber met as consultants in the space. Previously, Chris was managing partner for a fastgrowing franchise investment group running multiple units across the boutique fitness

space. Meanwhile, Xan Carr was similarly working as a managing partner with another Area Developer in Texas launching a major franchise brand. They didn’t know each other at that time but both exited and started working with different franchisors as independent consultants. They were introduced by a mutual contact and hit it off right away. Xan had a heavy expertise in Marketing so combined with Chris’s Sales and Operations expertise they complemented each other really well. After a about a year working together the “problem” kept reappearing from their clients “Guys, we love the work you do for us but WHO IS GOING TO EXECUTE… CAN YOU FIND US STAFF?” So naturally the problemsolving lightbulb went off. They initially contacted all the “recruitment” solutions in the fitness franchise space and even tried to outsource recruitment to those companies. Unfortunately, not a single one of them understand the roles their clients needed help with, the need to scale, nor the franchise model well enough. Chris said to Xan “Hey I’ve had 159 employees before, we had to

recruit, train, and develop all of them ourselves so let’s figure this out” They got to work, came up with the brand Staffing Fitness so both candidates and potential clients could figure out who they were and exactly what they did and started talking to hundreds of candidates a week. This built up the network very quickly and brought brand awareness to Staffing Fitness as a go to solution in the space on the candidate side. Naturally they then went back to their clients and let them know they had prescreened, vetted, and highly qualified candidates in their market. Their clients loved it and Staffing Fitness was established in 2018.

Q: Is there a specific qualification process that you take prospective candidates through to present them to your clientele? MARIA: We streamline the pre-screening process by doing an in-depth Client Specification which flushes out exactly who our clients are looking for. Then to further improve our process we use AI application forms to weed out subpar candidates and resumes. Then once a candidate passes the prescreen, we interview and vet them not only for the specific experience needed to be successful but also the personality of the individual.

Q: Does Staffing Fitness work Nationally? MARIA: Absolutely, we have done placements all over America and we actually started working internationally in 2020 to help business recover and grow. Q: Do you work with Franchised Fitness brands? Please give a few examples. MARIA: Franchise brands are the bread and butter of our business. We have worked with franchisees and franchisors in some of the largest and fastest growing brands in the franchise space: Orangetheory Fitness, Crunch Fitness, Club Pilates, Rowhouse, F45

Q: How does Staffing Fitness provide a better recruitment service than Fitness companies themselves or individual studio owners? MARIA: Staffing Fitness utilizes our network of 35,000 candidates and leverages their internal operator knowledge first hand. We do a combination of targeted messaging to only get traction with the right candidates who are what we consider a “rockstars” for the job. Once a candidate shows interest they then go through a highly thoughtful screening and vetting process to flush out only the best of the best. This process saves our clients thousands of dollars in “job board spend” and any between 100-300 hours of sorting resumes and having bad interviews that lead nowhere. WWW.FRANCHISEJOURNAL.COM | MAY 2022

Q: How can prospective

Training, Pure Barre, SolidCore, Title Boxing Club, and many more. Now we are going into other complimentary franchise brands as well such as: European Wax Center, Dogtopia, Amazing Lash, etc.

clients get in touch with you? MARIA: Simply go to our website www.staffingfitness. com and click recruit staff fill out a quick form and we’ll be in touch!

Q: What do your clients like

ABOUT THE AUTHOR

best about Staffing Fitness? MARIA: Our clients trust our industry expertise as every single person on our team has been a boot on the ground in the industry and worked their way up into senior leadership roles or ownership… our founders are currently franchise Area Developers. We all eat, sleep, and breathe the franchise business model.

Rick Morgin is a Consultant with The Franchise Consulting Company and alumnus of Santa Clara University. We assist clients with the educational process of researching and selecting available franchise businesses that best suit desired lifestyles and financial goals. The research, qualification, and application service we provide is free; our fees are paid by the Franchise company when a client opens their business. For more information please email rick@ thefranchiseconsultingcompany.com, call/text at 925-324-6371.

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#FRANCHISESTARS

Pillar To Post Home Inspectors® Franchisee is Ready to Thrive in His New Hometown of Tucson by Rhonda Sanderson, CEO, Sanderson & Associates

#FranchiseStars Rhonda Sanderson is a franchise expert who has owned and operated Sanderson & Associates and Sanderson PR, both specializing in, traditional, social media and crisis PR in the franchise space since 1986. She has authored many articles, helped grow numerous franchise chains and is considered one of the Top 30 Small Business Influencers (Fit Business) in the U.S. Find her at Rhonda@sandersonpr. com or on LinkedIn where she is the author of Franchise Stars at https://www.linkedin. com/in/rhondasanderson-a6b658/

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

ne piece of advice I know I can give,” said Luis Guzman, new owner of Pillar To Post Home Inspectors, serving Pima, Santa Cruz, and Cochise Counties in Arizona. “Don’t skip your home inspection, no matter what, in this hot sellers’ market.” Luis has a dream background for the new career he has chosen. He shared, “I have a solid background in construction with more than 20 years of experience. I have a bachelor’s degree in Architecture and a master’s degree in Administration. I was a Construction and Development Director for a Development Company in Mexico and the last 5 years I worked in the same position for two different universities.” Luis knows his stuff. The U.S. building inspector industry, measured by revenue, is estimated to have a market size of $4.9 billion in 2022, according to global research firm IBISWorld. “I was planning to start up my own business in either the construction or real estate area,” Luis continued. “While studying to get a realtor license I came upon the Pillar

To Post Home Inspectors franchise opportunity and realized my profile and experience suited this career the best.” One of the many reasons Luis chose Pillar To Post Home Inspectors, the largest home inspection company in North America, is the innovative technologies the company recently introduced. These advanced technologies, along with the business model, provide an exceptional home inspection with unique and innovative features that are all delivered within a seamless brand experience. All developed pre-pandemic and ready to be utilized when the pandemic struck, the new features further highlight Pillar To Post Home Inspectors’ standing as a visionary in its industry. They are: • PTP360 is available with every home inspection and provides an interactive, 360-degree visual inspection summary that brings the inspection report to life and

LUIS GUZMAN BRINGS PILLAR TO POST HOME INSPECTORS TO TUCSON AREA

includes every room and a home’s exterior. It can be accessed anywhere, anytime from any device and shared with family or contractors. • PTPEstimates provides a cost estimate for inspection summary items. This upgrade is extremely useful for sellers who do a pre-listing inspection, letting them learn what recommended repairs will cost based on prices charged in their area. Estimates can be requested with one click. • PTPFloorPlan provides an accurate floor plan of the entire home. This useful upgrade can be used to determine furniture fit and placement, and also provide exact dimensions to contractors for estimating

purposes. • PTPHomeManual is an upgraded service that provides a digital owner’s manual for a home, letting users download manuals/ warranty information, find safety recalls on appliances, learn the age and useful remaining life of systems and much more. Luis says he eventually would like his wife to join him in the business and have several home inspectors on the team. Guzman said proudly, “We will offer the best service…a home inspection service Realtors can trust, not just because of the Pillar To Post inspection standards and training, but because we pay attention to the Realtor's clients. We are easy to book; and deliver the information on-time and

on-site in such a way that the client understands completely so they can just love their new house without worry. And we will do it bilingually!” ABOUT PILLAR TO POST HOME INSPECTORS® Founded in 1994, Pillar To Post Home Inspectors is the largest home inspection company in North America with home offices in Toronto and Tampa. There are nearly 600 franchises located in 49 states and nine Canadian provinces. They’ve ranked in Entrepreneur Magazine’s Franchise500® for 25 years. Long-term plans include adding 500 to 600 new franchisees over the next five years. For further information, please visit www. pillartopostfranchise.com. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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Explore your Allegra Center ownership opportunity. Contact us today. 866.433.4131 | allegrafranchise.com © 2019 Alliance Franchise Brands LLC. All Rights Reserved. Alliance Franchise Brands LLC is the parent company of Allegra Network LLC and KK Printing Canada ULC. This advertisement is not an offering. An offering can only be made by a disclosure document filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. MN F-4115

HEALTH & FITNESS EDITION

Community Impact at the Center of Skyhawks Sports Academy’s Record Year by Brett Larimer, Executive Director of Brand Development, Skyhawks Sports Academy

ummer is quickly approaching, which means for many people that it’s time to get outside and get active. For parents, summer provides the opportunity to give their kids that option with the burden of finding productive outlets while school is out. This time last year, more families than ever opted to get their kids in camps run by Skyhawks Sports Academy throughout the nation. The

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

youth sports camp franchise is fresh off a year of recordbreaking participation across multiple seasons, including nearly 60 percent growth in Summer 2021 compared to prepandemic levels. That level of demand is the

result of parents wanting to give their kids a fun way to learn a new sport, but also validates a larger mission for brands like Skyhawks who serve families – and kids, more specifically – in communities across the country. Franchisees like Kia Mirkia, who operates the locations in the California’s East Bay region, says he saw that excitement first-hand. “Last summer was really the best summer I’ve ever had,” he said. “That happened, even through a pandemic, because Skyhawks always strives to get better and add resources. That doesn’t even mean adding sports, but just adding better processes and procedures, and coming at it f rom an honest way.” Businesses and f ranchise brands know all too well how many changes they had to navigate through the pandemic, but families and kids needed a way out of these interruptions as much as anyone. At the start of this year, U.S. Surgeon General Vivek Murthy called the state of mental health a “devastating crisis” for youth in the pandemic. Whether it’s the isolation and lack of socialization, or even the

disruption of routines, there have been clear impacts for kids of all ages in the past two years. But parents see at least one clear option that could help – youth sports. According to research from the President’s Council on Sports, Fitness & Nutrition Science Board, nearly 75 percent of parents believe sports benefit their child’s mental health. Naturally, families went searching for that outlet and overwhelmingly chose Skyhawks Sports Academy. Because of their existing infrastructure and variety of programming, Skyhawks camps were able step up to the plate where school programming or city parks and recreation departments lacked resources. That’s exactly the kind of support and community impact franchisees throughout the entire system have sought from the start.

“The reason I do this is because I get joy from helping families in these communities and being out with the kids,” Mirkia says. “I love seeing kids come in, especially the little ones who don’t know what’s going on or don’t have confidence, and watching them build their skills and confidence. I’m a dad, my son is 20 now but I remember how important it was to watch him experience that growth. These life lessons are simple – being a team player and a good sport and help other people – but they’re so important even off the field.” Not only do kids and families see the benefit, but so do the employees. Many of those employees are college students getting their first leadership opportunity as coaches or interns, building experience in the sports industry while spending time outdoors and with kids. “I’ve been a franchisee for

almost a decade, and I love that Skyhawks has never lost sight of who they are as a brand,” said Mirkia. “These are goodhearted people who go out of their way to help you and help the community. ‘Teaching life skills through sports’ is more than a slogan. It’s something we actually demonstrate on a daily basis.” That fulfillment and validation from franchisees, employees, and families prove that not only is the foundation as strong as ever, but that there is always room for growth when your work serves a purpose for those around you. ABOUT THE AUTHOR Brett Larimer is the Executive Director of Brand Development for Skyhawks Sports Academy, the nation’s leading youth sports camp franchise. Larimer attended Skyhawks and SuperTots programs as a child, worked as a coach in college, and now dedicates her daily work to positively impacting the lives of children across the nation.

WWW.SKYHAWKS.COM WWW.FRANCHISEJOURNAL.COM | MAY 2022

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HEALTH & FITNESS EDITION

Move for Something

THAT MATTERS by Becca Brennan, Director of Branding, RockBox Fitness Franchise

he month of May is Mental Health Awareness Month and RockBox Fitness has found a way to connect physical and mental health through their charity partner, To Write Love on Her Arms. To Write Love on Her Arms (TWLOHA) is nonprofit movement dedicated to presenting hope and finding help for people struggling with depression, addiction, self-injury, and suicide. TWLOHA exists to encourage, inform, inspire, and invest directly into treatment and recovery. Through their partnership with TWLOHA, RockBox Fitness has committed to a 2022 goal of $100,000 raised across their network of 38+ open studio locations. Mental and physical health are equally important components of overall health according to the CDC. Mental illnesses like depression can increase the risk for many types of physical health problems, like diabetes, heart disease, and stroke. Similarly, the presence of chronic conditions can increase the risk for mental illness. That is why it is so important for people to flex not only their physical muscles, but their mental muscles as well!

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Here are 5 things that you can do this summer to get active both physically and mentally: 1. Learn a new skill. This can help boost self confidence and can connect you to others with a similar interest. 2. Make a social connection with someone in person. In today’s digital world, it’s easier than ever to connect with people over text or FaceTime, but nothing beats meeting a friend or family member for coffee and catching up face-to-face. 3. Get 7-8 hours of sleep per night. Don’t sleep on the importance of sleep! Without 7-8 hours of restful sleep, your body will not function at optimal levels and you are at greater risk of getting sick. 4. Make healthy eating decisions. Nourishing your body promotes mental clarity and increased energy levels, all so you can take your summer vacation by storm 5. Get help when you need it. Seeking help is a sign of strength — not a weakness. Visit the TWLOHA Find Help tool at twloha.com/ find-help/

MORE THAN A KICKBOXING GYM RockBox Fitness is a state-ofthe-art boutique fitness studio that combines confidencebuilding boxing and kickboxing, with strengthening functional exercises in a fight club meets nightclub atmosphere. The 50-minute, energetic workout allows members to boost confidence, help them lose weight, and tone up with long-lasting results through our supportive, fun, and unique fitness community. With over 200 functional movements on their iPad kiosks, 4 different class types with 3 different focus types, RockBox Fitness solves the nation’s #1 program with any fitness program: boredom! From site selection and beyond, RockBox Fitness’ Franchise Owners are set up to have a strong launch and

become a successful franchise business. By using the latest and proven digital marketing techniques to acquire a solid membership base from prelaunch to opening day, RockBox Fitness’ business model is structured to generate sales. READY TO ROCK? As the $96.7 billion fitness industry continues to grow, RockBox Fitness is in the perfect position to continue as a fast-growing, successful brand. RockBox Fitness is looking for Area Developers that come from diverse backgrounds and are passionate about health and wellness. The Area Developer Program includes a 10 unit deal with an appealing incentive package. RockBox’s Franchise Owners also come from diverse backgrounds like corporate executives, medical sales

professionals, athletes, doctors, coaches, and project managers familiar with leading a team. Although these individuals have a wide variety of skill sets and experiences, they each have a passion for health and wellness while turning that passion into real business results. Do you think you match the description to start a new journey with RockBox Fitness? Then visit, rockboxfitness. com/franchise-opportunities/ or contact rockboxfitness@ frandev.co to learn more! ABOUT THE AUTHOR Becca Brennan is the Director of Branding for RockBox Fitness Franchise. Shortly following her graduation from the University of South Carolina with a degree in Journalism and Mass Communications, Becca found a home at RockBox Fitness and has been with the brand for nearly three years.

ROCKBOXFITNESS.COM WWW.FRANCHISEJOURNAL.COM | MAY 2022

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grow a healthy business Saladworks is the original create-your-own, fast-casual salad franchise. Healthy – USDA reports that American adults are choosing healthier foods such as fruits and vegetables to support a healthier lifestyle. That’s why nearly half of all Millennial and Gen Z consumers buy 3+ entrée salads per week away from home. Saladworks is on-trend.

grow a healthyequipment-light business and easy Simple – Our concept is asset-light, Saladworks is the original create-your-own, to operate. No fryers and salad no hood means less expensive fast-casual franchise. buildout costs for Healthy you.– USDA Just chop, sliceadults and dice to serve the reports that American are choosing healthier foods such as fruits and vegetables to support a tastiest create-your-own salads is turn-key. healthier lifestyle. That’s whyaround. nearly half of all Saladworks Millennial and Gen Z consumers buy 3+ entrée salads per week away from home. Saladworks is on-trend.

Accessible – The fast-casual landscape is overbuilt and Simple – Our concept is asset-light, equipment-light and easy to operate. No fryers and no hood means less expensive cluttered with create-your-own burger, sandwich, pizza, buildout costs for you. Just chop, slice and dice to serve the tastiest create-your-own salads around. Saladworks is turn-key. Mexican and smoothie concepts. Landlords are looking for Accessible – The fast-casual landscape is overbuilt and healthy concepts like ours. We have market, venue, format cluttered with create-your-own burger,the sandwich, pizza, Mexican and smoothie concepts. Landlords are looking for Saladworks is the original create-your-own, concepts like ours. We have the venue, format and footprint you healthy want. Saladworks ismarket, available. fast-casual salad franchise.

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Healthy – USDA reports that American adults are choosing healthier foods such as fruits and vegetables to support a healthier lifestyle. That’s why nearly half of all Millennial and Gen Z consumers buy 3+ entrée salads per week away from home. Saladworks is on-trend.

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Simple – Our concept is asset-light, equipment-light and easy to operate. No fryers and no hood means less expensive fransales@saladworks.com buildout costs for you. Just chop, slice and dice to serve the tastiest create-your-own salads around. Saladworks is turn-key.

* Details located at Item 19 inside Saladworks Franchise Disclosure Document.

t sales for top quartile*

Accessible – The fast-casual landscape is overbuilt and cluttered with create-your-own burger, sandwich, pizza, Mexican and smoothie concepts. Landlords are looking for healthy concepts like ours. We have the market, venue, format and footprint you want. Saladworks is available.

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saladworksfranchising.com

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* Details located at Item 19 inside Saladworks Franchise Disclosure Document.

$1,227,858 median net sales for top quartile*

HEALTH & FITNESS EDITION

The Leading Medical Weight Loss Brand Celebrates 8 Million Pounds Lost Multiple streams of revenue appeal to franchisees.

edi-Weightloss®, the nationally recognized non-surgical weight loss management franchise, has transformed lives for 17 years. With 115 sold locations in 27 states, they effectively battle obesity with an evidencebased program that helps people lose and keep weight off. Recently, Medi-Weightloss reached a new milestone – they have helped patients lose over 8 Million Pounds! “We’re the leading and largest physician-supervised weight loss franchise in the country,” confirmed Andrew Cox, SVP of Business Development.

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

Besides revolutionizing wellness through weight loss, franchisees join a financially sound and successful business structure with huge potential – the top franchises averaged over $1.5 million in revenue last year. It’s not just the clinical expertise that distinguishes Medi-Weightloss in its space. Cox points out that multiple revenue streams make the franchise unique because “25-30% of your revenue is from additional revenue streams. Our vitamin-based injections, specially formulated supplements, as well as our protein shakes and bars sell very, very well in our franchises.” The vitamin-based injections bring in non weight-loss patients who are seeking an energy boost, immune system support, and overall wellbeing. The products, which are highquality and manufactured exclusively for Medi-Weightloss, are part of a comprehensive approach for patients that includes continuous health check-ins, prescription medication, individualized

nutrition plan, an exercise curriculum and more. Patients love the products designed to perfectly complement the Medi-Weightloss program; franchisees love the profit margin. Plus, franchisees get credit when patients buy products online without having to purchase any inventory. And as Cox explained, “We’re not only giving our franchisees credit on website sales for any patient assigned to them, but they’re also able to see when their dormant or former patients purchase online, creating opportunities for the franchisee to reach out and invite the patient to come back into the office.” This franchise opportunity comes with extensive training, web-based systems, and vast support. “I don’t think you’ll find anything to the level of support that Medi-Weightloss has,” Cox said. From the moment a franchise is signed, the support team steps in to assist with everything from finding real estate to being

ANDREW COX

onsite opening day.” Medi-Weightloss is poised for growth in a lucrative industry. Don't miss this opportunity! For more information, visit mediweightlossfranchising. com or call 813-549-7259 to speak with a Business Development Representative. Not an offer to sell a franchise. The top 1/3 of all reporting franchises generated $1,505,843 in average gross revenue. See Item 19 of our Franchise Disclosure Document (FDD) for details regarding our financial performance representations.

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Former Enterprise Manager Brings Gorgeous Floors to the Doors of Northwest Columbus Ohio Residents by Rhonda Sanderson, CEO, Sanderson & Associates

atthew Relyea enjoyed an 11-year career with the world’s largest car rental operator, Enterprise, managing businesses with annual revenue reaching $120 million during his tenure and now he’s taken that business acumen and put it to work for himself. Recently the 36-year-old Dublin, Ohio resident became a franchise owner with Floor Coverings

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

International, the brand that’s consistently ranked No. 1 in the mobile flooring category, visiting customers’ homes in a Mobile Flooring Showroom stocked with thousands of flooring samples from top manufacturers. His Floor Coverings International of Northwest Columbus serves customers throughout Columbus, Dublin, Hilliard, and Upper Arlington, Ohio. “I started right out of college,” Relyea said of his previous

career with the billion-dollar global company. “My time there taught me a business philosophy to live by that I utilize daily owning my own business now: ‘Take care of your customers and employees, and growth and success will follow.” Relyea found success in multiple markets in multiple states with his former employer by following that simple philosophy, “but I knew I wanted to own my own business,” Relyea said. “And I wanted to find a franchise system that had a similar culture to what I enjoyed along with a strong support system for franchisees, especially during the startup phase,” Relyea said. In Floor Coverings International, Relyea found a company that has tripled in size since 2005 by putting a laser focus on consumer buying habits and expressed desires, its impressive operating model, growth ability, marketing, advertising, and merchandising. Floor Coverings International further separates itself from the competition through its customer experience, made up of several simple and integrated steps that exceed

customers’ expectations. For this, Floor Coverings International was given the Innovation Award for Customer Response from Franchise Update Media in 2020, and the same award again in 2021 for Best Use of Technology. Franchise Update is the benchmark publication and conference entity that is the Gold Standard of Franchising. “When meeting the team at Floor Coverings International, I knew they were great people who have fun as a team, but they also had a defined roadmap for a path to business-ownership success,” Relyea said. It should come as no surprise that Relyea pursued the path of small-business ownership since his grandfather, father, and his father’s brothers all owned businesses. “I knew when leaving the corporate world that it was my time to transition from being an intrapreneur to an entrepreneur,” Relyea said. “To be able to carry that torch of successful business ownership into a third generation is something that means a lot to me.” With the home improvement industry booming, the flooring market is also keeping pace. The global flooring market was estimated to reach $409 billion in 2021, according to Grand View Research. The market is

expected to grow at an annual rate of more than six percent through 2028, reaching overall sales of $621 billion. “Trends and styles are always changing and advancements in technology have really helped many different flooring products become much better suited for everyday life in a residential or commercial space,” Relyea said. ABOUT FLOOR COVERINGS INTERNATIONAL Norcross, GA-based Floor Coverings International has ranked consistently as the No. 1 Mobile Flooring Franchise in North America

by Entrepreneur Magazine. The 181 franchisees and their Design Associates offer a unique in-home experience with a mobile showroom that comes directly to the client’s door. More than 3,000 flooring choices are available to view in the home with and alongside the existing lighting, paint, and furniture. The company will open several more locations throughout the U.S. and Canada through franchise expansion in 2022. For franchise information, please visit www.opportunities.flooringfranchise.com and to find your closest location go to www. floorcoveringsinternational.com.

ABOUT THE AUTHOR Rhonda Sanderson is a franchise expert who has owned and operated Sanderson & Associates and Sanderson PR, both specializing in, traditional, social media and crisis PR in the franchise space since 1986. She has authored many articles, helped grow numerous franchise chains is considered one of the Top 30 Small Business Influencers (Fit Business) in the U.S. Find her at Rhonda@sandersonpr.com or on LinkedIn where she is the author of Franchise Stars at https://www.linkedin.com/in/rhonda-sanderson-a6b658/ WWW.FRANCHISEJOURNAL.COM | MAY 2022

Own a Creative, Dynamic Business in the $100 Billion Flooring Industry INDUSTRY TOTAL INVESTMENT: $180K-$200K Mobile Flooring Showroom We bring the showroom to the customer and bring her an experience the Amazon Way – where she wants it, when she wants it; IN HER HOME, with her own lighting and home décor.

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Preparing For Summer Doesn’t Always Have to Be Physical by Abi Pepin, Content Writer, FranDevCo

s families are getting ready for summer, one problem typically arises: what will students do all summer while they're not in school? While children are being consumed by devices and technology, especially if they’re stuck at home all summer, Skill Samurai’s mission is to help kids channel their obsession and turn it into something that helps prepare them for their future, instead of wasting their summer. The perfect solution to a fun, but also educational summer vacation: Skill Samurai’s summer camps! Skill Samurai’s summer camps offer campers powerful experiences that develop confidence, selfexpression, empathy, self esteem and interpersonal skills. With options like Game Development Camp, Artificial Intelligence Camp, Minecraft Modding Camp, and YouTube Creator Camp, kids have a blast while learning careerreadiness skills. Skill Samurai prides themselves on engaging different learning styles using compelling activities and immersive experiences. Over the past 6 years, Skill Samurai has been delivering

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

creative summer camps worldwide to over 10,000 students, offering unique programming for the whole family. Skill Samurai’s philosophy and approach to teaching is based on

enrichment with a primary focus on experimentation, confidence building, positivity, and character building. The camps are designed to be a combination of traditional day camp and an innovative art,

science, technology-based program for students ages 8-16. Weekly enrollment is limited by age groups and every week is a new theme. Safety is a top priority for Skill Samurai, as they provide a safe space for campers as COVID-19 lingers. While capacity is reduced, a smaller number of campers contributes to the quality

SKILL SAMURAI IS SET UP TO BE RECESSION RESISTANT WITH MULTIPLE, PREDICTABLE, REVENUE STREAMS RESIDING IN THREE DISTINCT INDUSTRIES: EDUCATION AND TUTORING, SUMMER CAMPS, AND BIRTHDAY PARTIES.

and overall experience. With an adult-led professional staff with a computer background and summer camp experience, the low ratios also ensure campers are getting the most out of each session.

Extended care is free and included, allowing both kids and parents to benefit from an enjoyable, convenient, stressfree experience. Skill Samurai is set up to be recession resistant with multiple, predictable, revenue streams residing in three distinct industries: education and tutoring, summer camps, and birthday parties. The three industries create a combined and steady growth of $143.8 billion annually. Because of the way technology is replacing jobs with computers at an increasing rate, the need for STEM programs isn’t slowing down anytime soon. BUSINESS DESCRIPTION Skill Samurai is the world’s first Franchise focused on career-readiness education. Their STEM program promotes their mission of becoming a leader in lifelong enrichment. A staggering 50% of current jobs will be replaced with technology by 2025, but the public education system doesn’t have the programs to adequately prepare students for emerging careers in techrelated fields. Skill Samurai provides a clear solution to this problem by offering a career readiness education to students ages 7-18 that build interest, excitement, and requisite skills–not just for the jobs today, but for those that will be in demand in the near future. With such a high demand, Skill Samurai’s Franchise Owners can choose a mobile, on-the-go business model, brick and mortar facility, or a combination of the two. Staff

can be easily trained to handle the teaching so Franchise Owners can focus on building a stable and successful business, while still enjoying their personal lives. Because Skill Samurai implements a selfdirected learning curriculum, a ratio of 1 teacher to 10 students is sufficient. Skill Samurai has a successful, proven business model in place to hire university and college computer science students as teachers and coaches, with locations able to operate with 1-3 part-time employees. FRANCHISE OPPORTUNITY The need for advanced IT and programming is continuing to increase. There are currently about 1.4 million open computing jobs, but only about 400,000 computer science graduates with skills to fill them. Skill Samurai offers real programming languages opposed to dragand-drop programs other STEM programs use to simplify coding processes. This future-focused vision allows the Franchise to constantly develop and create new classes, ensuring that Skill Samurai will always be relevant, current, and their curriculum is updated every 6 months to keep up with ever-changing technology. Unlike competitors, Skill Samurai creates opportunities WWW.FRANCHISEJOURNAL.COM | MAY 2022

unique, industry-leading service to the students in their communities. Because a portion of Skill Samurai’s revenue is generated by securing partnerships, Owners should have networking abilities and be ready to get out into the community to foster relationships with businesses in their area. Do you fit the description for an ideal Franchise Owner? Visit https://franchising. skillsamurai.com/ or reach out to skillsamurai@frandev.co to get more information! ABOUT THE AUTHOR to learn more than just coding, but all STEM aspects for lifelong learning. At Skill Samurai, they are looking for business

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

professionals who want to join us on their mission to change the world. An ideal Franchise Owner should share their vision for providing a

Abi Pepin, one of FranDevCo's Content Writers, is a recent graduate from Appalachian State University. With a degree in communications, journalism, she is using her writing skills to create content that promotes brands.

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HEALTH & FITNESS EDITION

Which Fitness Brand is Right For You? by Greg Mohr, Franchise Maven

hy consider fitness franchises as an option to investing? Because people enjoy keeping fit and staying healthy. They also like having a support system to help them do so. I recently had the opportunity to interview Brandon Wilson of Rockbox Fitness and Cary Tober of Alloy Personal Training. To listen to the interview go Franchise Maven Podcast. Whether you are an investor or looking for a new workout this information may come in handy. ROCKBOX FITNESS Rockbox fitness is the fight club that meets nightclub experience. It's boxing, it's

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

kickboxing, and functional strength training all tied together. This creates a really fun atmosphere, you've got the loud music, the lights, it's a great time, but the biggest piece of Rockbox is taking the boredom out of fitness routine. Their members are never repeating the same workout routine. Even if they're coming in seven days a week, they're not going to do the same workout twice. It's different every time. Combining these different functionalities to it, makes it very fun, very engaging. And it helps retain members long term because they enjoy coming back. That's the big piece. But beyond that, Rockbox is also holding their members accountable. That is really one of their core values

as well, accountability. Making sure that they are helping them to achieve their goals. That's the big focus for the brand. Steve Halloran, the primary founder, he was an amateur boxer and had some corporate roots and was a serial entrepreneur. Back in 2013. He started Fast Fit boxing. That was really the first iteration of what's now Rockbox. As he started to build that up, he changed the name to Rockbox. And then the other co-founder, Roger Martin, who had been in the pharma industry for 25 years and executive

level positions, he ended up becoming a member and loved the brand saw the big long-term potential of it and wanted to help scale it. He came on board, they started to implement some new systems. And then, shortly thereafter, in 2018, started franchising. The brands partnered up with Jeff Duden, who has quite the background in franchising himself. At this point, they have grown to 54 franchise partners, 36 open locations and over 100 locations sold. A lot of growth is coming this year in 2022, as well. ALLOY PERSONAL TRAINING Alloy is different in the fitness space. And it offers a complete twist on the fitness industry. They don't fight for the limited discretionary income of the 25- to 35-year-olds. They focus mainly on the 45- to 65-yearold age bracket. This age bracket typically holds about 70% of the nation's disposable income. The differentiator for Alloy is that they limit it to about six people per session. They are not doing that big group sweaty, high five thing. They offer highly customized non modality based full body workouts. Their clients are achieving their goals without risk of injury. They focus very heavily on injury prevention. Because if you are in that 45- to 65-year-old age bracket, you usually got like one or two chinks in your armor. You need a little love, a little customization. But the interesting thing about what they do is that they cap all of their facilities at about 130 members. It makes it really easy to start a business and

ramp it up get to 130 members. Then, because of their intense cut to the customization and their high-quality relationships with their members, their retention rates are about 97%. At 130 members, you're really only losing four to five members every single month that you need to replace. With some of the other larger fitness facilities where they might have 500 members, you have to replace something like 50 or 60 members every single month. You're always in driving sales mode, spending a lot of dollars on marketing. What you really want to do is just focus on fitness, really leverage that experience. That's perfect, especially for Alloy. Folks that have had some experience in life and are up there always know what we call it, we call it we call it a premium demographic. We like that better. We like being called a premium. You're like the Cadillac of demographics. Their founder, Rick Mayo, and if anybody's in the fitness space, you may have heard of him, he's been operating since 1992. And he found some substantial fame early on, while he was running just one on one personal training. He got his business in the 90s, up to a million dollars out of his location. I think at one point, it was the highest revenue per square foot of any fitness facility in the country. And he was approached a few years after opening by a franchisee of one of the big gym franchises who said, I love what you're doing on the personal training level. Can you write the programming for my franchise? He did it, and it worked really well. At that point

the big gym’s corporate called and said, can you do it for all of the franchisees? And so, he did that, and then ended up on the board of directors at that gym. He then repeated the same thing for another large fitness franchise and ended up on their board of directors as well. Boutique fitness started knocking on his door. Rick's an entrepreneurial guy, so, he's like, I think I'm just going to franchise myself, and he started doing that in 2019. www.franchisemaven.com ABOUT THE AUTHOR Greg Mohr is a former corporate ladder climber, author of “Real Freedom, Why Franchises Are Worth Considering and How They Can Be Used For Building Wealth”, and has managed restaurants, been a microelectric circuit engineer, owned and operated dry cleaners, storage units, rental properties, and franchises. Greg has helped hundreds of people invest in a few hundred franchise units. Contact Greg at 361-772-6401 or greg@franchisemaven.com

WWW.FRANCHISEJOURNAL.COM | MAY 2022

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SALESINFO@STGBRANDS.COM EBD CB, LLC (“EBD CB”) is a franchise seller/broker representing CycleBar Franchising, LLC (“CycleBar”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a CycleBar franchise which may be made only after your receipt of the CycleBar Franchise Disclosure Document, which first must be registered with certain states. CycleBar franchises are offered solely by means of the franchise disclosure document issued by CycleBar Franchising, LLC, 3185 Pullman Street, Costa Mesa, CA 92626, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, CycleBar will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at EBD CB for an updated list of jurisdictions where franchises can be sold. Copyright © 2018 EBD CB, LLC. ALL RIGHTS RESERVED.

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The Freedom and Flexibility of Homeschooling with the Quality of a Private Education by Kinsey Cooper, Content Writer, FranDevCo round. Seashore Academy’s unique educational offerings, including summer camps, smash the longstanding perception that academically rigorous learning isn’t fun and is something children need breaks from. Instead, Seashore is on a mission to instill a love of learning and strong moral character in children while maintaining high academic standards and flexibility for families to customize schedules and learning objectives. ELITE EDUCATION MEETS HOMESCHOOLING FLEXIBILITY Seashore Academy's Founder

he idea of ‘school’ conjures certain images in most people’s minds that seem universal to the educational experience. Expectantly waiting for summer break is one of the more prominent ones. But learning shouldn’t only be confined to predetermined time windows sitting at a desk. The right mix of active, functional, handson and outdoor learning keeps young minds and bodies in top shape year-

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

Marlene Dandler answer to the growing demand for the high-quality education offered by elite schools at an affordable price and with the flexibility offered by homeschooling. Marlene launched Seashore as a Mandarin Immersion Program in 2011 and four years later it evolved into a private learning center. By 2019, she was offering customizable academic programming for transitional kindergarten through 8th grade students,

respect, gratitude, humility, hard work, forgiveness, and fortitude. Seashore offers full transparency into the curriculum, and traditional pen to paper learning with no screen time.

between the ages of 4 and 14. “Parents want to have choice,” explains Marlene, “The shutdown accelerated that trend but we know demand was already there because we grew from 4 to 170 students in one year pre-COVID. We serve top athletes, families that need to travel extensively, gifted children who need to learn outside their grade level, and parents that want their children to love learning but also be held to high standards and strong, traditional values.” Seashore is committed to a 15:1 average student to teacher ratio and offers classes Monday to Friday

with some days designated for adaptive learning and some for traditional academics. The high-quality programming is focused on building a strong command of core subjects while fostering a sense of joy in learning and building intellectual curiosity. Parents can choose which subjects and schedules are right for their children, regardless of their ages or grade level, and are then provided with a strict, structured curriculum with specific learning objectives. The curriculum and culture is designed to create a physically and emotionally safe but structured and disciplined environment infused with old-fashioned values such as kindness,

FAMILIES ARE TAKING BACK EDUCATIONAL CONTROL The $1.96 trillion U.S. education market is experiencing a significant shift: more families are choosing to homeschool their children. A total of 5.5 million students in the U.S. are currently homeschooled and the global pandemic only exacerbated this trend. In fact, the number of families that moved to homeschooling doubled to 11.1% in the few months between the spring and fall of 2020. Homeschooling offers many benefits, including more educational control and flexibility, but many parents are also looking for support in helping their children excel academically, building strong moral character, and finding opportunities to socialize. Seashore Academy offers a direct answer to these challenges and the growth over the past 11 years is proof that there is a strong market for education options with flexible, structured learning that can be customized to meet individual needs. JOIN A FAST-GROWING EDUCATIONAL FRANCHISE With demand rising, Seashore Academy decided to begin franchising this year. Now, people with a passion for education can WWW.FRANCHISEJOURNAL.COM | MAY 2022

SEASHORE ACADEMY FRANCHISE OWNERS GET PROVEN BUSINESS SYSTEMS, INDUSTRYLEADING MARKETING PROGRAMS, AND UNPARALLELED TRAINING.

own a rewarding educational franchise that is one of the fastest-growing brands in the educational industry. It is a great fit for entrepreneurs who want high-yield unit economics in a family-style business that offers the opportunity to integrate their children with their work lives. Seashore Academy

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Franchise Owners get proven business systems, industryleading marketing programs, and unparalleled training. Plus, the business model was built with an eye toward longterm attainment so Owners can build a loyal community and enjoy a recurring student base. Before and after school programming and camps

offered during school breaks mean year-round revenue and Owners are provided with training and support for the structured curriculum, lesson plans, tuition billing, payroll, and more. Some ideal characteristics for a Seashore Academy Owner include passion for providing educational alternatives, strong leadership skills, general business acumen, and a teacher or coach mentality. Anyone who is ready to bring a unique education experience into new communities throughout the U.S. can learn more by emailing seashoreacademy@ frandev.co. ABOUT THE AUTHOR FranDevCo's content writer Kinsey Cooper has spent her career in marketing, public relations and strategic communications. She uses her skills to help brands showcase what makes their business unique.

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HEALTH & FITNESS EDITION

The Camp Transformation Center: Transforming Lives and Fitness Franchise Expectations

hat if someone offered to help you lose 20 pounds in six weeks with unlimited boot camp style workouts, a customized meal plan, and support from a nonjudgmental community? Better still, what if you could get it all for free? That’s the revolutionary idea behind The Camp Transformation Center’s 20-pound weight loss challenge. Though participants do put down a deposit to join, they receive a full refund after successfully completing the challenge. However, a whopping 96% of participants decline the refund and opt to use it towards membership at The Camp. That phenomenal retention rate is largely due to The Camp’s success at helping people get in shape and stay healthy. The roots of The Camp Transformation Center can be traced back to 2004 when working mom Alejandra Font realized that obesity was causing her to be unhealthy and unhappy. She decided to take control of her health and got into fitness, eventually starting a healthy cooking blog and working as a trainer

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

at a local gym. After seeing the benefits of the boot camp process, she and her husband, Luis Font, decided to start their own boot camp. Together with their friend Sam Bakhtiar, who had experience operating a fitness business, they founded The Camp. The three partners soon recognized that working- and middle-class people struggling with weight loss are an underserved demographic in the fitness industry, so they sought to create an experience that would be comfortable and affordable for everyday people. While some boutique fitness centers are more interested in what you wear into their clubs than what you get out of them, The Camp doesn’t think a gym membership should be a status symbol. They provide a top-notch experience at a reasonable rate because they believe everyone deserves to live a happy and healthy

life. Along with dynamic interval workouts in a clean and upbeat gym, members receive nutritional guidance and find a culture of support and accountability which helps them feel motivated to continue working towards a healthier lifestyle. This unique holistic approach sets The Camp apart from the competition and has driven its success. As members reach their weight loss goals, they encourage family members and friends to join The Camp as well. In fact, the program is so successful that many of the company’s franchisees began as members who personally experienced the transformation promised in the company’s name. Those same franchisees have seen that The Camp’s culture of support exists at every level of the business. From day one, franchisees receive expert guidance in

WHILE SOME BOUTIQUE FITNESS CENTERS ARE MORE INTERESTED IN WHAT YOU WEAR INTO THEIR CLUBS THAN WHAT YOU GET OUT OF THEM, THE CAMP DOESN’T THINK A GYM MEMBERSHIP SHOULD BE A STATUS SYMBOL

implementing The Camp’s business model. The development team provides advice on securing financing, choosing the perfect gym site, hiring qualified employees, and much more. A two-week intensive training program prepares franchisees to manage daily operations without a hitch, and a 12-week pre-sale campaign means that the new gym will have members on day one. Best of all, the assistance doesn’t end when the gym opens. Franchisees receive ongoing support through content creation for marketing campaigns, monthly business operation trainings, access to franchise business consultants, and networking with other franchisees. Now is the perfect time to invest in a fitness franchise. Many people thought that gyms wouldn’t recover from the COVID-19 lockdown; but according to research reported by the U.S. Chamber of Commerce, the pandemic has “prompted consumers to place a heightened focus — and greater spending — on their physical, nutritional, and mental fitness.” Americans are ready to shed the pounds and the bad habits they acquired over the last two stress-filled years, and The Camp is helping them do just that in more than 100 locations across the country.

Since January, they’ve opened two new fitness centers, and another 12 are scheduled to open by the end of 2022. The Camp’s mission statement is, “Inspiring our community through health and wellness to transform lives.” And they’re looking for like-minded individuals to assist them with that goal. If you have an entrepreneurial spirit and are passionate

about health and fitness, visit thecampfranchise.com for more information. MORE ABOUT THE CAMP TRANSFORMATION CENTER Founded in 2010, The Camp Transformation Center (The Camp) is an industry leader in the weight loss and wellness niche. The Camp currently has nearly 150 locations in more than a dozen states. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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HEALTH & FITNESS EDITION

The NOW Massage Expands Footprint Across The Country;

Targets 175 Boutiques by 2025 With accessible prices and a celebrated design aesthetic, the fast-growing massage f ranchise is set to revolutionize the industry

Q. Tell us about The NOW’s evolution and how the business was started? A. The NOW Massage

ubbed “L.A.'s most stunning self-care oasis” by Forbes, The NOW’s highly Instagrammable locations feature clean, modern interiors that incorporate natural materials, heightened by the scent of its signature jasmine coconut candles. We caught up with Co-Founder & Chief Creative Officer Gara Post to discuss the brand’s continued success and why NOW is the time to invest in the wellness industry.

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

franchise was founded on the principle that self-care is a necessity, not a luxury. My husband Jason and I cofounded The NOW with our company Post Investment Group, which focuses on three sectors; health and wellness, real estate and consumer products. We saw there was a void in the marketplace for high quality massage in an inspired setting without the time commitment and cost of a traditional spa. Success followed and we scaled from one to four boutiques in 18 months. Our franchise journey began in 2019 and in less than two years, The NOW Massage reached the monumental achievement of signing its 100th franchise location. This is just the start as we embark on the next phase of our national expansion and franchise journey.

Q. What sets The NOW apart as a brand? A. We strive to make each NOW Massage boutique feel connected but unique in its own way. Using canvas draping to separate massage spaces adds an airy feeling to the relaxed atmosphere. Some themes are the same; sheepskin throws, a carefully placed cactus gallery and whitewashed walls that echo the sounds of ocean waves. Our Massage Therapists receive advanced training on the custom menu that go far beyond the traditional modalities one would expect.

Guests can choose from three Swedish-based massage options and select from a curated menu of customizable enhancements. The goal of each bespoke massage service is to make self-care simple and easy to integrate into one's daily life. Straightforward monthly massage memberships are designed to save repeat guests money, and provide special monthly gifts and perks.

Q. Who is the ideal NOW Massage Franchise Owner? A. The NOW Massages’

ideal franchise owner is a multi-unit operator and entrepreneurial self-starter with a passion for wellness. We have built an inclusive culture upon a common set of Brand Truths – encouraging our franchise owners to “Live In The NOW,” which means to be present and take time to recharge and reconnect within. Also, “Care For Those That Care For Others,” is one of our core values and calls on our franchise owners to foster an environment where team members feel valued, recognized and rewarded. One of our favorite brand truths is “Kindness is Magic,” positive energy is really important and creates a circle of warmth for our guests.

Q. What are your top growth markets for 2022? A. Looking ahead, the brand is aiming to open additional franchises in markets such as Salt Lake City, San Diego, San Francisco, Minneapolis, Boston, Detroit, Indianapolis,

the Tri-State area and more. We recently brought on Jeff Platt as President of The NOW. Jeff became well-known in the franchise industry as co-founder and former CEO of Sky Zone, where his leadership helped transform the company into the largest indoor trampoline park brand in the world, with over 225+ locations in 12 countries, visited by over 20M people a year. In his new position, Jeff has helped The NOW Massage achieve its 100th license milestone and his top-notch leadership will continue to support the brand's future growth plans.

Q. Why is NOW the time to buy a NOW Massage Boutique? A. Owning a NOW Massage franchise is a good investment for multiple reasons. For starters, the global wellness economy is forecasted to grow 60% by 2025*. The NOW Massage also boasts competitive buildout costs, a recurring and predictable revenue stream, in-depth training and support across real estate, operations, marketing and more, plus a seasoned executive team

with a combined 50 years of experience. All of this contributes to a scalable model that allows for franchise owners to easily open multiple units. Finally, there is a pride of ownership that comes with owning a NOW Massage boutique that our franchise owners really embrace. It is truly a lifestyle brand where guests can come to disconnect from the outside world and reconnect within through the healing benefits of massage. (*Global Wellness Institute) The cost to open a NOW Massage franchise ranges from $414,850 - $767,600, including a $60,000 franchise fee. For more information on franchising with The NOW Massage, visit thenowmassage.com/own-aboutique. MORE ABOUT GARA POST Gara Post is the Co-Founder and Chief Creative Officer of The NOW Massage, a new concept massage boutique offering high-quality, affordable massage services in an inspired setting. Recognized for her innovation, Gara fosters brand loyalty through the rituals of crafting experiences that leave impressions, celebrate individuality and build community. https://thenowmassage.com/ WWW.FRANCHISEJOURNAL.COM | MAY 2022

The NOW Delivers High-Quality Massages and Impressive Unit Economics

The NOW Massage is a new concept massage boutique founded on the principle that self-care is a necessity, not a luxury. The NOW delivers high-quality, affordable massage services in an inspired setting, and offers attractive unit economics for franchisees: $9,786,536 Consolidated Gross Revenue $1,555,917 Consolidated EBITDA 4 existing boutiques – January 2019 - Dec 2019

Prime territories still available in most major markets.

Learn more at thenowmassage.com/own-a-boutique * In Item 19 of the 2020 Now Massager FDD, we disclose a comprehensive overview of the historical performance results generated by each of the four (4) affiliate-owned Boutiques that were owned and operating as of December 31, 2019 (each, an "Existing Boutique"). We do not exclude any Boutique's results in our Item 19. The Existing Boutiques have earned this much. Your individual results may vary. There is no assurance that you'll earn as much. See Item 19 of the 2020 Now Massage FDD for explanatory notes and details.

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BUSINESS PROFILE

Director of Catastrophe is His Official Title

U.S. Army Veteran Calls on Skills Learned in the Military to Lead Paul Davis Catastrophic Restoration Response by Rhonda Sanderson, CEO, Sanderson & Associates

ake Wilson is a man in motion before trouble – in most cases, catastrophic trouble – even hits. His mind is racing in a hundred different directions, but he processes it all in a calm, assured manner thanks to his six years in the U.S. Army that taught him the importance of discipline and leadership. Whether it’s a hurricane,

MAY 2022 | WWW.FRANCHISEJOURNAL.COM

wildfire, earthquake, snowstorm or any other natural disaster that Mother Nature can dish out, Wilson is literally the man in the eye of the storm for Paul Davis Restoration, one of the most trusted brands in the insurance restoration industry. He’s a Master of Disaster, or according to his official title, Director of Catastrophe and Field Services. But that doesn’t

do justice to what Wilson really does, because he’s very good when things are very bad – just the type of qualities you want from the person in charge – in helping lead Paul Davis teams across North America to become heroes by delivering extraordinary care to people in their greatest time of need. “Paul Davis shows up in times of despair, chaos and disaster. The facial expressions I see are always the same when we show up to serve. They are signs of gratitude and relief. Knowing it more than likely is the worst time of these peoples’ lives makes what we do feel less like a job and more of a selfless service,” Wilson said. Wilson was formerly a Quality Assurance manager for six years with Paul Davis before assuming his newly created position in 2021, in which he trains, oversees, and directs

catastrophic restoration efforts for Paul Davis, the insurance industry’s restoration expert and recognized as one of The Best Franchises to Open in 2021. A typical day for Wilson, is to be honest, unlike any other day, because there is no typical day for Wilson. He might be tracking hazardous weather events across all time zones; establishing the needs and resources local offices will require for cleanup; conducting network calls with hundreds of Paul Davis offices to determine who can offer support; dealing with insurance companies regarding claims and much more. Once onsite, he’s working with local officials to reach damaged properties that might be affected by r oad closures; directing the removal and storage of property contents; overseeing tree removals, water extraction and repairs to damaged pipes, boarding up houses… the list is endless. Wilson and the Paul Davis teams he directs are clearly Difference Makers™, honoring daily the 2022 tagline of the company, as they provide extraordinary care for those affected by disasters in their communities. “By shifting the course of a tragic moment in someone’s life, not only are you changing

that moment in time, but you’re also making an impact on their life,” Wilson said. “Each and every moment, whether good or bad, will make an impact on a person at their lowest point. Those impactful moments are ones that change the course for their lives. Changing their life leads to changing their world… the world they live in. I’m a Difference Maker because I help save the world by changing lives and serving those in their time of need.” Wilson served in the U.S. Army from 2003 to 2009, serving as a Military Police Special Reaction Team and Corrections Emergency Response Team leader. He was stationed at Fort Sill, Okla., but was deployed to South Korea and Iraq. The military laid his foundation of integrity, respect, honor, discipline, and leadership and after his separation from the military, Wilson said he searched for a long time to establish a career “that was bigger than myself.” “I wanted to be in a field not only where I could continue serving the people of this great nation, but a career field that was fulfilling, meaningful and one that amplified purpose. That’s when I stumbled upon the restoration industry,” Wilson said. “Leading teams here

at Paul Davis has been a lot like the teams I’ve led in the military. The Army’s core values are equivalent to our serving basics, making teamwork, leadership and partnership second nature. “Dropping into catastrophic chaos to assist those in their time of need is abundantly equivalent between the two careers, minus the gunfire and explosions. The teamwork, camaraderie and the duty are one in the same.”

About Paul Davis Restoration For more than 55 years, Paul Davis Restoration has restored residential and commercial properties damaged by fire, water, mold, storms, and disasters. Paul Davis is a one-stop shop for disaster damage and restoration and is approaching 350 franchises in the United States and Canada. The professionals at Paul Davis are certified in emergency restoration, reconstruction, and remodeling. For more information, visit the company website at www.pauldavis.com. For more information about a franchise go to www.pauldavisbusiness.com

WWW.FRANCHISEJOURNAL.COM | MAY 2022

A BUSINESS BUILT on

HELPING PEOPLE in their time of need

•

Over 50 years of expertise in essential cleaning and restoration in ﬁre, water, mold, and storms

•

Currently cleaning COVID-19

•

World class training facility & online training opportunities

•

Reconstruction and remodeling

PaulDavisBusiness.com Jfairfax@pauldavis.com • (401) 862-9567

The best in Boutique Fitness Xponential Fitness is the largest global franchisor of boutique fitness brands. The company operates a diversified platform of ten brands spanning across verticals including Pilates, barre, cycling, running, rowing, dancing, stretching, boxing, yoga, and functional training.

Anthony Geisler is the Founder and Chief Executive Officer of Xponential Fitness. He is a fitness franchising veteran with over 20 years buying and building household names. After successfully growing LA Boxing into the largest boxing, kickboxing and MMA fitness franchise in the U.S., he then sold it to UFC Gyms and saw there was more opportunity in specialized workouts in a boutique, premium setting. Geisler bought Club Pilates in early 2015, a small collection of boutique Reformer Pilates studios concentrated in California that is now the largest Pilates brand worldwide. In 2017, Anthony recognized there was further opportunity with scheduled boutique fitness and ormed Xponential Fitness to acquire and build the best brands across every major modality in boutique fitness. He formed a founding Xponential team and recruited the industry’s experts for each brand’s growth.

Xponential’s leadership team has decades of experience in fitness and wellness franchising. We have the network, resources, platform, and playbook in place to ensure continued growth and expert support every step of the way.

Semi-Absentee Executive Model

Proven Marketing & Sales Systems that Harness a Recurring Revenue Model

RECOGNIZED AS THE BEST, BY THE BEST.

Sarah Luna President

Ryan Junk Chief Operating Officer

7 Years at Xponential

5 Years at Xponential

14 Years Industry Experience

27 Years Industry Experience

Exceptional Franchisee Support from the Minute Agreement Signed

Resources & Network to Ensure Continued Growth & Support

BY THE NUMBERS

2,100+ STUDIOS OPEN

TOP NEW & EMERGING FRANCHISE

4,400+ LICENSES AWARDED

COUNTRIES

US STATES

“

We were looking for a differentiated franchise opportunity and we found it with AKT, a best-in-class, revolutionary boutique fitness experience. We have been impressed since the first day with the quality of the resources and significant investment in brand development. It is exciting to be part of the Xponential family and have the opportunity to leverage proven systems and resources and a team of dedicated individuals who are committed and invested in your success!” - Paul and Jodi Duma- Franchise Area Developer - South Florida

Melissa Chordock AKT President 4 Years at Xponential 9 Years Industry Experience

THE OPPORTUNITY Executive model/semi-absentee - scalable

WHERE CARDIO MEETS RESISTANCE.

High Value Proposition, Reasonable price point No national franchise competitor

Founded in 2013, AKT is a full-body workout that

THE MODEL

combines cardio dance intervals with strength and

Membership based - EFT reoccurring revenue

toning, which are effective and accessible for all

Straight forward business model - manager operated, minimal staff

fitness levels. AKT is fueled by positivity and the

Offering 4 class types for an effective and efficient workout

belief that movement has a powerful, lasting impact.

New class content curated every 3 weeks

With four signature class formats including dance-

Studios range from 1,800 - 2,200 Sq. Ft.

based, cardio and strength circuits, strength training intervals and toning.

Max class size is 30 bands

THE MONEY

Item 7 Range | $320,616 - $495,516* CONTACT INFO

salesinfo@xponential.com theakt.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing AKT Franchise, LLC (“AKT”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy an AKT franchise which may be made only after your receipt of the AKT Franchise Disclosure Document, which first must be registered with certain states. AKT franchises are offered solely by means of the franchise disclosure document issued by AKT Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, AKT will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness AKT for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 8674. Copyright © 2022 AKT Franchise, LLC. ALL RIGHTS RESERVED.

“

Xponential has been very successful with other brands. And so this being their ninth brand we’ve, we had a real sense of comfort that this was also going to be very successful. You have the edginess, the cool factor and then you have a team that’s been successful doing this….we had a real sense of security that we were going to be successful and the team was going to ensure success. That’s what we wanted to be a part of!” - Karen & Nate Nelson, West Frisco, TX

Shaun Grove Rumble Boxing President 7 Years at Xponential 26 Years Industry Experience

THE OPPORTUNITY Multi-unit opportunity with wide open markets

10 ROUNDS. 2 FISTS. ZERO EXPERIENCE NECESSARY. Founded in New York City in 2017, Rumble is a group fitness concept delivering a combination of boxinginspired circuits and the transformative power of

Social community - Celebrity backed Executive model/semi-absentee - scalable High value proposition, Reasonable price point Rumble’s a no BS, authentic experience - every time.

THE MODEL Membership based - EFT reoccurring revenue

resistance training. Pro and amateur fighters glove up

Straight forward business model - manager operated, minimal staff

together, no matter their fitness level or skill, to reveal

Proprietary training programs, wide array of classes

their inner fighter. The experience is a 45-minute, 10-round, full-body cardio and strength workout crafted around specially designed water-filled, teardrop-style boxing bags.

2,500-2,700 sq/ft for boutique and 3,500-4,500 sq/ft for signature

THE MONEY

Item 7 Range Boutique | $393,700 - $575,900* Item 7 Range Signature | $3,258,833 - $4,028,333* CONTACT INFO

salesinfo@xponential.com rumbleboxinggym.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing Rumble Franchise, LLC (“Rumble”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Rumble franchise which may be made only after your receipt of the Rumble Franchise Disclosure Document, which first must be registered with certain states. Rumble franchises are offered solely by means of the franchise disclosure document issued by Rumble Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9764. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Rumble will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. Copyright © 2022 Rumble Franchise, LLC. ALL RIGHTS RESERVED.

“

I could see we shared the same values as Xponential and passion for fitness and specifically running. Running has transformed our lives so it was a no-brainer for us to open a STRIDE studio. It truly feels like a partnership and I always know who to go to for whatever support I need. There is also an Xponential Playbook that has been customized for STRIDE that allows me to execute thoughtfully and leave my fingerprint on the business.” - Bryan Cliver, Franchise Owner, Crown Point, IN

Jeff Stokes STRIDE Fitness President 3 Years at Xponential 26 Years Industry Experience

THE OPPORTUNITY First mover advantage - NO national brand franchise competitor 170M people participate in running, jogging and walking

WALK. JOG. RUN. TRANSFORM. Founded in 2017, STRIDE FITNESS is a treadmill-based

Executive model/semi-absentee - scalable High Value Proposition, Reasonable price point

interval training concept, delivering a total-body

THE MODEL

workout designed for every fitness level. An engaging

Membership based - EFT reoccurring revenue

program led by dynamic authorized coaches and

Straight forward business model - manager operated, minimal staff

utilizing heart-rating monitoring technology, STRIDE

Proprietary training programs, wide array of classes

offers a supportive and inclusive environment

Studios range from 1900-2500 sq ft

providing three signature class formats including

Max class size is 25 treads

interval, endurance-based and strength training.

THE MONEY

Item 7 Range | $372,412 - $533,512* CONTACT INFO

salesinfo@xponential.com runwithstride.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing STRIDE Franchise, LLC (“STRIDE”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a STRIDE franchise which may be made only after your receipt of STRIDE’s Franchise Disclosure Document, which first must be registered with certain states. STRIDE franchises are offered solely by means of the franchise disclosure document issued by PB Franchising, LLC 17877 Von Karman Ave., Suite 100, Irvine, CA 92614. Or by phone at (949) 490-5989. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, STRIDE will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the New York Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 9441. Copyright© 2022 Stride Franchise, LLC ALL RIGHTS RESERVED.

“

My brother and I wanted to find a business that resonated with us and what our core beliefs were. Growing up surfing and being active everyday then progressing to professional rugby but now with families meant we naturally gravitated towards the gym environment and opening a BFT means we can create that fitness focused community we’ve always enjoyed, along with creating a legacy for our children. As soon as we came across the programming and training methodology backed up by head office and how they operate, it became a no-brainer for investing in BFT. This business model is also amazing for anyone who is outside of the industry.” - Mitch & James Aubusson, NSW, AU (Former Professional NRL Players)

Lou DeFrancisco BFT President 5 Years at Xponential 18 Years Industry Experience

THE OPPORTUNITY Delivers a need in the marketplace Science-based training technique

TRANSFORM YOUR TRAINING. Founded in 2017 in Melbourne, Australia by fitness industry veteran Cameron Falloon, BFT offers a community-based 50-minute functional training and strength-based program across 13 workouts.

Inclusive of all fitness levels Executive model / semi-absentee opportunity i.e. scalable High value proposition with reasonable price point Recognizable international brand

THE MODEL Membership based - EFT recurring revenue Straightforward business model - manager operated, minimal staff

BFT uses science and technology based training

8-week progressive training model - wide array of classes

techniques to drive individual member health goals in

Xponential Fitness resources for growth & support

an inclusive, coach-led group environment.

Studios range between 2,200 - 3,000 SQFT

By combining cardio with resistance programs, members benefit from training a different energy system and different muscle types every day to

Max class size is 36

THE MONEY

Item 7 Range | $362,700 - $548,600*

diversify movement patterns that aim to reduce fat and create lean muscle.

CONTACT INFO

salesinfo@xponential.com bodyfittraining.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing BFT Franchise Holdings, LLC (“BFT”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a BFT franchise which may be made only after your receipt of the BFT Franchise Disclosure Document, which first must be registered with certain states. BFT franchises are offered solely by means of the franchise disclosure document issued by BFT Franchise Holdings, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9764. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, BFT will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. Copyright © 2022 BFT Franchise Holdings, LLC. ALL RIGHTS RESERVED.

“

We were inspired by the mission to serve all people of all shapes, sizes, and abilities, and attracted to the stability and expertise of the largest group of boutique fitness studios. It’s a simple business model and we love impacting the lives of people that walk in our doors. Everyone has a purpose and has a place in our boat.” - Chad & Shelley Ramsey - Row House Cool Springs

Nik Kish Row House President 2 Years at Xponential 26 Years Industry Experience

THE OPPORTUNITY Executive model/semi-absentee - scalable

ROW. TOGETHER.

High Value Proposition, Reasonable price point One of the most effective forms of full-body exercise Demographic age range is 18-78 years

Founded in 2014, Row House is the largest indoor

For all fitness levels

rowing brand by number of studios, offering incorporated personalized performance metrics,

THE MODEL

resistance training, rowing and stretching exercises

Membership based - EFT reoccurring revenue

to build aerobic endurance and muscular strength.

Straight forward business model - manager operated, minimal staff

The low-impact nature of rowing workouts makes

Proprietary training programs, wide array of classes

Row House accessible to a broad range of consumers

Studios range from 1,800 - 2,500 Sq. Ft.

with six signature Row House class formats including

Max class size is 25 rowers

introductory, interval-based, strength training, stretching and two endurance-based formats. Its high quality instructors are trained through a specialized training program for Authorized Rowing Coaches, known as ‘RH University’.

THE MONEY

Item 7 Range | $247,116 - $483,316* CONTACT INFO

salesinfo@xponential.com therowhouse.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC RH is a franchise seller/broker representing Row House Franchise, LLC (“Row House”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Row House franchise which may be made only after your receipt of the Row House Franchise Disclosure Document, which first must be registered with certain states. Row House franchises are offered solely by means of the franchise disclosure document issued by Row House Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Row House will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC RH for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 8453. Copyright © 2022 Row House Franchise, LLC. ALL RIGHTS RESERVED.

“

Club Pilates is the community you get to build with not just your team but all the members that walk through your doors. It’s amazing to see how people from all fitness levels and ages can experience the benefits of Pilates and truly impact their lives. I believe in the concept, I believe in what we’re bringing, and I love that Club Pilates is really for everyone.” - Sheri Walker - La Grange, IL

Mike Gray Club Pilates President 6 Years at Xponential 27 Years Industry Experience

THE OPPORTUNITY Affordable & accessible reformer pilates for the masses Not a fad - Pilates has existed for 100 years 9x larger than the 2nd Pilates provider

Founded in 2007, Club Pilates is the largest Pilates brand by number of studios, designed with the vision of making Pilates more accessible, approachable and welcoming to everyone. Based in Irvine, CA, Club Pilates has appeared in Entrepreneur Magazine’s Franchise 500 list four years running, as well as The Fastest Growing Fitness Franchise by Inc. Magazine’s Inc. 5000 and Inc. 500 years running.

Executive model/semi-absentee - scalable High Value Proposition, Reasonable price point

THE MODEL Membership based - EFT reoccurring revenue Straight forward business model - manager operated, minimal staff Proprietary training programs, wide array of classes Studios range 1,500 - 1,800 Sq. Ft. Max class size is 12 reformers

Club Pilates offers extensive training certification for its Instructors. Its 500-hour training program includes

THE MONEY

instruction on Pilates, barre, Triggerpoint, and TRX

Item 7 Range | $185,800 - $388,200*

Suspension Trainers.

CONTACT INFO

salesinfo@xponential.com clubpilates.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing Club Pilates Franchise, LLC (“Club Pilates”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Club Pilates franchise which may be made only after your receipt of the Club Pilates Franchise Disclosure Document, which first must be registered with certain states. Club Pilates franchises are offered solely by means of the franchise disclosure document issued by Club Pilates Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Club Pilates will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 7774. Copyright © 2022 – Club Pilates Franchise, LLC. ALL RIGHTS RESERVED.

“

As an entrepreneur and as a mom, I’m proud of being able to show my children what a female-run business looks like and also how you can succeed in different avenues of life.” - Liz Roberts, Area Developer/Multi-Unit Owner, MA & CT

Regan Stokes Pure Barre President 3 Years at Xponential 6 Years Industry Experience

THE OPPORTUNITY Most recognized & household name in boutique fitness

LIFT. TONE. BURN. Founded in 2001, Pure Barre is the largest barre brand by number of studios, offering a range of

6x larger than the 2nd barre provider Executive model/semi-absentee - scalable High Value Proposition, Reasonable price point

THE MODEL

effective, low-impact, full-body workouts for a broad

Membership based - EFT reoccurring revenue

range of fitness levels. Pure Barre has four signature

Straight forward business model - manager operated, minimal staff

class formats including introductory, classic barre,

Proprietary training programs, wide array of classes

interval training and resistance training. Its high

Studios range from 1,400 - 1,800 Sq. Ft.

quality instructors receive specialized multi-tiered

Max class size is 25

training allowing for class format and choreography to be refreshed on a quarterly basis.

THE MONEY

Item 7 Range | $214,287 - $457,337* CONTACT INFO

salesinfo@xponential.com purebarre.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing PB Franchising, LLC (“Pure Barre”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Pure Barre franchise which may be made only after your receipt of Pure Barre’s Franchise Disclosure Document, which first must be registered with certain states. Pure Barre franchises are offered solely by means of the franchise disclosure document issued by PB Franchising, LLC 17877 Von Karman Ave., Suite 100, Irvine, CA 92614. Or by phone at (949) 529-1880. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Pure Barre will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the New York Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 7009. Copyright© 2022 PB Franchising, LLC ALL RIGHTS RESERVED.

“

The Xponential playbook and YogaSix plan have guided us in the most positive way. I would say we heavily rely on the Corporate Team - why reinvent the wheel when they’ve done a lot of it for us already?! One of the lessons we learned as well is to follow their playbook. They’ve figured this out. They also adapt to make changes, which I think is it - they’re so supportive to all the owners, with lots of communication. They don’t leave you hanging.” - Michelle & Neil Gratton, Multi-Unit Franchise Owners, CA

Lindsay Junk YogaSix President 4 Years at Xponential 27 Years Industry Experience

THE OPPORTUNITY Not a fad - yoga has existed for 5,000 years Modern day approach to yoga

CALM MIND. STRONG VIBE. Founded in 2012, YogaSix is a boutique yoga brand

Executive model/semi-absentee - scalable High Value Proposition, Reasonable price point

that offers a broad range of heated and non-heated

THE MODEL

yoga classes, boot camp style fitness classes and

Membership based - EFT reoccurring revenue

meditation accessible to all. Class formats include

Straight forward business model - manager operated, minimal staff

Y6 101, Y6 Restore, Y6 Slow Flow, Y6 Hot, Y6 Power

Proprietary training programs, wide array of classes

and Y6 Sculpt Flow. Classes at YogaSix eliminate the

Studios range from 1,800 - 2,200 Sq. Ft.

intimidation factor that many people feel when trying

Max class size is 40 mats

yoga for the first time, offering a fresh perspective on one of the world’s oldest fitness practices.

THE MONEY

Item 7 Range | $294,836 - $499,236* CONTACT INFO

salesinfo@xponential.com yogasix.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing Yoga Six Franchise, LLC (“Yoga Six”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Yoga Six franchise which may be made only after your receipt of Yoga Six’s Franchise Disclosure Document, which first must be registered with certain states. Yoga Six franchises are offered solely by means of the franchise disclosure document issued by Yoga Six Franchise, LLC 17877 Von Karman Ave., Suite 100, Irvine, CA 92614. Or by phone at (949) 529-1880. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Yoga Six will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the New York Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 8762. Copyright© 2022 Yoga Six Franchise, LLC ALL RIGHTS RESERVED.

“

StretchLab is a brand I’m proud to be a part of. Opening three existing locations, with an additional three opening in the future with the support from Xponential and the StretchLab team has been a truly rewarding and worthwhile investment. Our members love the services and StretchLab is complementary to all workouts and walks of life.” - Terry Rackley, Multi-Unit Franchise Owner, TX

Verdine Baker StretchLab President 5 Years at Xponential 14 Years Industry Experience

THE OPPORTUNITY Executive model/semi-absentee - scalable High Value Proposition, Reasonable price point

LIVE LONG. Founded in 2015, StretchLab is a leading assisted

Attractive consumer-oriented concept Complementary to any boutique fitness or wellness services Proprietary Flexologist® Training Program

stretching brand that was created to help people through customized flexibility services. It offers

THE MODEL

one-on-one stretching sessions to customers across

Membership based - EFT reoccurring revenue

a broad range of age and fitness levels, utilizing

Straight forward business model - manager operated, minimal staff

TRX MAPS 3D body scanning technology, which

Minimal buildout/Fast opening

tracks mobility, muscle activation, posture, and

Studios range from 1,100 - 1,400 Sq. Ft.

body symmetry to create individually tailored and

Max size is 10 benches

more targeted stretching programs for clients to achieve their wellness goals. StretchLab’s advanced

THE MONEY

“flexologist” instructors receive extensive training,

Item 7 Range | $160,300 - $299,260*

including both classroom and on-the-job trainings programs.

CONTACT INFO

salesinfo@xponential.com stretchlab.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness, LLC is a franchise seller/broker representing Stretch Lab Franchise, LLC (“Stretch Lab”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a Stretch Lab franchise which may be made only after your receipt of the Stretch Lab Franchise Disclosure Document, which first must be registered with certain states. Stretch Lab franchises are offered solely by means of the franchise disclosure document issued by Stretch Lab Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, Stretch Lab will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness, LLC for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 8451. Copyright © 2022 Stretch Lab Franchise, LLC. ALL RIGHTS RESERVED.

“

We say party on the bike, but that’s exactly what this is. Riders are getting an amazing workout and they’re having fun at the same time…and it is the community that we create within our studio. We really prioritize that with our members and with any prospective members that walk through our doors. So the workout, the ride, the community, all of that is CycleBar and it’s what sets us apart from the competition.” - April Amory, Multi-Unit & Multi-Brand Franchise Owner, Virginia

Trevor Lucas CycleBar President 4 Years at Xponential 9 Years Industry Experience

THE OPPORTUNITY Not a fad - indoor cycling has been around for several decades 3x larger than the #2 operator

ROCK YOUR RIDE

Inclusive of all fitness levels

Founded in 2004 and franchising since 2014,

High Value Proposition, Reasonable price point

CycleBar is the largest indoor cycling brand by number of studios and offers a variety of low-impact, high-intensity indoor cycling workouts, which are inclusive of all fitness levels. CycleBar offers an

Executive model/semi-absentee - scalable

THE MODEL Membership based - EFT reoccurring revenue Straight forward business model - manager operated, minimal staff Proprietary training programs, wide array of classes

immersive, multi-sensory experience in state-of-the-art

Studios range 2,000 - 2,800 Sq. Ft.

“CycleTheaters,” led by specially trained instructors,

Max class size is 50 bikes

enhanced with high-energy “CycleBeats” playlists and tracked using rider-specific “CycleStat” performance metrics.

THE MONEY

Item 7 Range | $346,910 - $487,910* CONTACT INFO

salesinfo@xponential.com cyclebar.com

* Please see Item 7 of the 2022 FDD for explanatory notes and details. Xponential Fitness CB, LLC is a franchise seller/broker representing CycleBar Franchise, LLC (“CycleBar”). This advertisement does not constitute a franchise offering or the solicitation of an offer to buy a CycleBar franchise which may be made only after your receipt of the CycleBar Franchise Disclosure Document, which first must be registered with certain states. CycleBar franchises are offered solely by means of the franchise disclosure document issued by CycleBar Franchise, LLC, 17877 Von Karman Ave., Suite 100, Irvine, CA 92614, and at (949) 346-9794. Certain states and foreign countries have laws governing the offer and sale of franchises. If you are a resident of one of these states or foreign countries, CycleBar will not offer you a franchise unless and until it has complied with all applicable legal requirements in your jurisdiction. Please consult with your franchise seller/broker at Xponential Fitness CB for an updated list of jurisdictions where franchises can be sold. RESIDENTS OF NEW YORK: This advertisement is not an offering. An offering can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law. RESIDENTS OF MINNESOTA: MN Franchise Registration Number: 7558. Copyright © 2022 Xponential Fitness/CycleBar Franchising, LLC. ALL RIGHTS RESERVED.

BUSINESS ADVICE

Is Your Franchise Preparing a Lesson Plan for Teachers? by Mark Siebert, CEO, iFranchise Group

hile there was no empirical evidence at the beginning of 2022 that teachers were quitting in record numbers, there has been ample news about teacher strikes, a slew of TikTok videos that went viral featuring fed-up teachers quitting, and protests over stagnant pay and lack of safety measures by public school officials. The plight of public school education and the need for supplemental learning for students is not new — test scores nationwide have been steadily declining for years, especially in math and science — but what is new is this exodus is providing a potential new source to draw from for both franchisees and employees for your childenrichment franchise. Or if you’ve been considering franchising your concept, this is the time to consult with a franchise expert to assess

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whether you’re ready for that next step, and if not — how to get there. Schools, like the restaurant and retail industries, are having trouble recruiting and retaining workers. But, in addition to a shortage of teachers, there’s a shortage of teachers who want to go back to teaching in the public school system. This means there’s a readily available source of potential franchisees who have the training to lead or work in educational franchises – and the heart to do so. Teachers know how to follow established systems and procedures, prepare lesson plans and work closely with parents, as well as children. They are also well-versed in the value of teamwork and multitasking — and no small feat, they know how to deal with difficult parents. Budget cuts at many schools are eliminating music and art programs, which will also add a number of creative people to the unemployment ranks. And competitive parents are always looking for former star athletes or coaches to provide additional sports training to make

their son or daughter the next Olympic gold medalist or pro player. With uncertainty still clinging to the economy, many of these talented educators are at a point where they’re considering other opportunities. So why not yours? A former teacher may not be able to afford the franchise fees and the buildout of a brick-and-mortar center on his or her own, but several educators banding together in a consortium could. We’ve seen this work in other industries, such as the high-end kenneling business, where we brought together multiple veterinarians to

A FORMER TEACHER MAY NOT BE ABLE TO AFFORD THE FRANCHISE FEES AND THE BUILD-OUT OF A BRICK-AND-MORTAR CENTER ON HIS OR HER OWN, BUT SEVERAL EDUCATORS BANDING TOGETHER IN A CONSORTIUM COULD. share the costs and profits. This model will work for opening one location or several over a period of time. As the franchisor, you can act as a “matchmaker” from your existing leads or hire a firm to put together the consortium for you. While a consortium may be necessary in highercost franchises, those not requiring real estate, such

as tutoring, are even more accessible to this group. A selling point for educational franchises has always been the flexibility they offer, as well as the support. If you already have former teachers as franchisees, ask them for testimonials. They can become your super promoters since they’ve found success in your

organization, and can also be a good resource on how to bring more like-minded people into the fold. Stand out in a crowded field by emphasizing your credibility, ethical leadership team and safety measures, all of which are especially important when offering services to children. Take some time with your marketing team to define what you offer that would be particularly compelling to educators. What are you the best at? Do you offer skills that similar concepts don’t; do you have a proven system that is unique to the area where you’re recruiting? It’s human nature to want to go with the best, but coming out of a pandemic, instincts will lead us to opportunities that are a comfortable fit for both our skill set and lifestyle. So put a human face on your opportunity, along with the numbers and stats. And above all, don’t get caught up with the idea that all teachers will make good franchisees, or even good employees. Do your due diligence, just as you expect them to do. But it wouldn’t hurt to stock up on apples, just in case your next discovery day or training session is filled with teachers.

ABOUT THE AUTHOR Mark Siebert is CEO of the leading franchise consulting firm iFranchise Group. Reach him at 708.957.2300 or info@ifranchisegroup.com. His book is Franchise Your Business: The Guide to Employing the Greatest Growth Strategy Ever.

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HEALTH & FITNESS EDITION

Find REMARKABLE Results with a medspa810 Franchise by Stephanie Sumner

Non-invasive aesthetic services have become increasingly safe and effective. Procedures such as injectables and chemical peels are rapidly gaining popularity as both men and women seek to rejuvenate their appearance and experience minimal posttreatment downtime. The rise in a health and fitness culture, changing lifestyles, and higher adoption of antiaging solutions are driving the growth of the medical spa market. The global medical spa market is expected to reach $27 billion by 2023. Further,

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medical spa industry revenues have grown more than 20% annually since 2013. The American Society of Plastic Surgeons defines a medspa as "a combination of an aesthetic medical center and a day spa that provides non-surgical aesthetic medical services under the supervision of a licensed physician." Francis X. Acunzo is a 25-year veteran of the spa industry. With his wife and business partner, Colleen, the couple is

recognized as the founders of the medical spa movement in the United States. Francis had the vision to create the industry's first consolidation of day spas, merging his medical spa company with the nation's most prominent cosmetic laser company. This merger was the conception of medspa810. Francis personally handselected the aesthetic procedures, services, and skincare product lines offered at medspa810. His goal was to give consumers a more personalized experience when seeking nonsurgical aesthetic treatments - one that always prioritizes safety, professionalism, and comfort. WHO IS MEDSPA810? medspa810 is a leading franchisor of medical aesthetic clinics that provide injectables, clinical skincare services, laser hair removal,

and body contouring. Each medspa810 operates under the supervision of a medical director, and all service providers are licensed in their respective fields and receive extensive training and support. Through our consultation process, clients identify their goals, and together we create a treatment plan to meet these goals within their budget. Our team partners with franchise owners to continue to build upon a proven business model. Our membership program is popular with regular clients and drives recurring revenue. medspa810 services include: • Injectables – Botox(R) and dermal fillers • Clinical Skincare Services – facials, chemical peels, light-emitting diode (LED) therapy, and more • Laser Hair Removal • Non-Invasive Body Contouring – CoolSculpting® OWN A MEDSPA810 For more information about owning a medspa810, contact Rhino7 Franchising: medspa810info@r7fdc.com.

FRANCHISING A MEDSPA810 Late 2019, Greg Longe was named President and CEO of medspa810, and a few years later, Rhino7 Franchise Sales and Development joined medspa810 on franchise sales, consulting and construction management. "We are confident that Greg, Rhino 7 and the medspa810 team will escalate our franchising and propel medspa810 into of the most successful medspa franchise chains in the U.S. As a luminary in the franchise industry, Greg enhances our executive team positions us for strategic growth," states Acunzo. Under Greg's leadership, the company has identified and pursued opportunities for innovation and more robust operational support. Additional features include: • Marketing Support – With extensive marketing experience in the aesthetic industry, our team at medspa810 has created marketing objectives, strategies, and tactical plans that dynamically drive the brand locally and nationally. • Technologies – We provide owners with advanced, easy-to-use technologies that help streamline business operations. Our point-of-sale system is a multi-faceted tool that franchisees can access from anywhere. The system pinpoints customer habits, tracks analytics, runs reports, manages employees, etc. • High-Quality Products and Services – Our extensive line of technologically advanced treatments meet customers' needs with particular interests and preferences. Additionally, we gain loyal clients with a step-up program. • Operations – Medspa810's proven experience benefits franchisees looking for guidance, support, and resources to ensure success. We address everything from front desk operations to recommended treatments and services. ABOUT THE AUTHOR Stephanie came to Rhino7 with 20 plus years of experience in marketing. She has spent most of her career working with Fortune 500 companies building relationships and marketing for numerous national franchise brands.

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The DumpStor Advantage Simplified model with potential to operate remotely Only 1-3 employees No CDL license requirements Recession Resistant industry, classified as "essential" Exclusive, patent pending DumpStor Pro container 100% Equipment Financing options available All-in-one, user friendly business operating system Versatile and streamlined product lineup for efficiency Over 40 years industry experience for

ecnereff D rotSpmuD ehT

DumpStor is a dumpster rental company with a unique edge. Hitting the sweet spot in the market with their efficiently sized open top and enclosed dumpster products, DumpStor took it a step further by merging the dumpster and mobile storage industries into one patent pending product, The DumpStor Pro. Learn more about the exciting franchise opportunities before your territory is taken!

Franchisee support

877.737.DUMP (3867)

No brick and mortar buildout requirements

sales@dumpstor.com

Great territories available, inquire today!

www.dumpstor.com

FASTSIGNS of New Orleans, LA

When Did You See The Sign?™

FASTSIGNS of Arlington, TX

FASTSIGNS provides candidates with an Item 19 including full profitability information. And you’ll enjoy owning a business with these compelling features: • Business-to-business hours

• Professional business clientele

• Low staffing requirements

• Attractive margins

Fast Franchise Facts Franchising Since: Founded 1985 ®

Total Franchise Operating Units: Over 700 in 9 countries Minimum Liquid Capital: $80,000

Franchisor Support

Minimum Net Worth: $300,000

• Site selection and build-out

Total US Investment: $218,596 - $298,679 Total Canadian Investment: $257,626 - $338,718 CAD

• Four weeks of training, including one week of training in a FASTSIGNS center, followed by two weeks at our Dallas Headquarters, and one week of onsite training in your new center

Franchise Fee: $49,750

• Pre-opening marketing blitz to drive your sales and reduce ramp time

VetFran & First Responders Discount: $24,875 Franchise Fee

• Grand opening support and guidance from an Outside Sales Manager and Brand Ambassador

Royalty (per unit): 6% (Reduced to 3% for 12 months)

• Dedicated Business Consultants to assist with business/finances training, marketing and sales, production and staff management

Advertising Fund (per unit): 2% (Reduced to 1% for 12 months) FASTSIGNS has over 400 markets approved for development in the US and Canada and is also seeking Master or Area Developer expansion in markets worldwide

• Franchisee Mentor Program to guide you and lend support in every aspect of your business • 24-hour web-based learning management system that keeps you and your staff up-to-speed and in-the-know in this fast-paced market

FOR MORE INFORMATION ON FASTSIGNS:

214-346-5679 | mark.jameson@fastsigns.com | www.fastsigns.com

ABOUT US

Door Renew is Beautifying Doors Across the US by Stephanie Sumner

as painters and other tradespeople typically do not refinish doors. Additionally, the refinishing process can be completed at a fraction of the replacement cost. THE PROCESS

n 2012, John Eggenberger began transitioning from his corporate office job to start a door refinishing business, which enabled him to embrace his passion for woodworking. Growing up with nine siblings who enjoyed crafting and carpentry projects, it is no surprise one of them ended up going into the restoration business. "One of my brothers started refinishing doors and realized it presented a business opportunity. He

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kept telling me how much he enjoyed the work, how happy the customers were with the finished product, and the huge need for door refinishing," Eggenberger said. Intrigued yet doubtful of its potential success, John started to refinish doors and other woodworking projects for a growing number of clients. To John's surprise, work continued to pour in, and Door Renew was born. Today, demand is strong for Door Renew's services,

The door is your home's first impression, and Door Renew ensures it looks its best. Door Renew uses techniques gleaned from tradespeople who refinish antique wooden boats; Door Renew employs a professional, thorough, and long-lasting approach to door restoration. Whether wood grain or fiberglass doors, Door Renew uses a multi-step approach to renewing the door so the customer does not have to replace the door. After a homeowner's door is removed, a temporary door is installed, and the Door Renew trained craftsman begins the restoration process at their local workshop. To restore it to its original beauty, the team first strips down the door to its original state. With the old finish stripped away, they meticulously sand it clean of all faults. Restoring the deep-seated glow of each raw slab door

BEFORE begins with meticulous cleaning. All traces of dirt, dust, and oil are wiped away, leaving a clean slate for refinishing. The craftsman applies a fresh coat of stain, giving it an eye-catching sheen worthy enough for displaying the beauty just brought back to life. Door Renew seals all doors with at least five coats of a high-build, top-quality, marine-grade varnish containing UV filters. A finish coat is applied, and the result is a beautiful stain that will withstand the constant beating of the elements. The door renewal refinishing process can be performed on any residential or commercial interior or exterior door. At Door Renew, door and wood refinishing are their specialty; it's all they do. DOOR RENEW FRANCHISING – A PROVEN PATH TO BUSINESS SUCCESS As Door Renew grows, it is expected to "BLOW THE DOORS OFF" nationwide with little to no competition in the door refurbishing space. With strong demand for door restoration across the country,

AFTER

BEFORE

in 2020, Door Renew started to franchise. In 2021, Greg Longe was named CEO, and Rhino7 Franchising and Development began supporting the franchising sales. Door Renew franchisee and Rhino7 CEO Doug Schadle says, "The opportunity with Door Renew is striking to me. As the Franchisee in Raleigh, NC, we have the chance to be the dominant provider of our services in the market rapidly. The competition is limited, and the need for our services is high." Door Renew founder John Eggenberger demonstrated that it does not take a professional craftsman to open a door refinishing franchise. Door Renew has an extensive hands-on training program and has developed a proven system with a record of success. Door Renew is an area developer model - all markets are exclusive to a single franchisee. This is an excellent opportunity for someone who wants to grow a more significant business and develop it over time.

AFTER As the franchisee's territory grows, they can easily scale up their business to multiple territories in their market. FRANCHISE SALES Rhino7 Franchising and Development has significantly expanded the Door Renew footprint across the country. In a brief time, Door Renew has several locations in development in multiple states. Rhino7 supports franchisors by offering sales, operational, real estate, and development support. For more information on a Door Renew franchise, please email doorrenewinfo@r7fdc.com.

ABOUT THE AUTHOR Stephanie came to Rhino7 with 20 plus years of experience in marketing. She has spent most of her career working with Fortune 500 companies building relationships and marketing for numerous national franchise brands.

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YOUR AD HERE ADVERTISE WITH US!

ABOUT US

TAKING THE “PAIN” OUT OF PAINTING

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s the weather begins to warm up, the consumers are warming up to the idea of a refresh. BBQ’s, family get-togethers, birthday celebrations. . . All these things tend to take place in the home. Having a fresh coat of paint, maintenance on the house, fixing the little cracks here and there, fresh epoxy in the garage; any one of these can make the difference between being proud of your home or hoping someone else is hosting! Folks want to feel comfortable and confident in their house and we at Painter Bros give them the peace of mind and luxury of a beautiful home, inside and out. Doing business across in all 50 states, we understand different climates, seasons, and regions, and what it takes to provide the proper solutions for each specific area. We are not a one size fits all provider. From using the right paint in the desert states to prevent sun fading over the years, to ensuring the stucco walls don’t damage by the humidity and rain in the coastal regions, we’ll make sure you are fully equipped and prepared to provide the right solutions and education to your customers, no matter where you are located. One of the most difficult parts of the construction and business services space is seasonality. As a Painter Bros franchisee, you’ll find that the summer months grow busier for your residential

customers, and your commercial clients will keep you busy during the rest of the year. Over the past ten years, we’ve developed long lasting relationships and partnerships with Corporate America, providing an effective and consistent stream of multiple revenues for our franchisees. We often hear, “but I’m not a painter.” That’s great! We don’t want our franchise owners to be out holding a paint bush. We want you in the comfort of your home or office running your business. Leave the professional building service work to the certified professionals, your

sub-contractors. Keeping your overhead costs low and minimizing the number of paid employees, subcontracts work on a “get paid by the job” basis, not hourly. Your subs will be motivated to get the job done quickly, maintain professionalism and the highest quality of workmanship to ensure for repeat work opportunities, and are certified to handle any job you want to tackle in the painting and service industry. Enjoy the air-conditioning, spend time with your family or take a vacation while being able to manage your

WE OFTEN HEAR, “BUT I’M NOT A PAINTER.” THAT’S GREAT! WE DON’T WANT OUR FRANCHISE OWNERS TO BE OUT HOLDING A PAINT BUSH. WE WANT YOU IN THE COMFORT OF YOUR HOME OR OFFICE RUNNING YOUR BUSINESS. business with our proprietary software. Don’t worry about paying extra money on a pay-per-click lead generator and enjoy the ease of leads being directed to your franchise portal with our SEO and Google Ads services, all managed within our software. Have a functioning technological estimation tool and track your techs timecards from the ease of your phone or laptop. Collect paid invoices automatically when jobs are completed and worry less about the how’s of getting paid in a timely manner. We take the “pain” out painting. Whether it’s residential or commercial, our team has developed a proven system for your success as quickly as possible. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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Support youth sports, work smarter, and fundraise more. Youth sports participation is at an all-time high, and school funding cannot keep up. The need for fundraising is real!

Since 2009, Fundraising University has worked with over 8,000 schools and raised more than $45M

Low startup costs, under a $100K investment with over $1.2M in average revenue. Home based business, no lease required. Small staff, zero to one employees.

HIGH REVENUES

$1.2M

Quick ramp up- revenue within the first 60-90 days. Led by Fundraising Veterans with 25+ years of experience. Turnkey support from Franchisor in training, sales, marketing, and operations. Flexible schedule - work as much as you want.

NET WORTH

LIQUID CAPITAL

INVESTMENT RANGE

$100K $50K $76K-99K

“

Fundraising University is the best Vision & Values fundraising company I have worked with. Our first year we raised over $24,000 then $35,000 the second year with Fundraising University. Head Coach Fayetteville High School Football

”

fundraisinguleads@franchisefastlane.com | 531.333.3278 https://fundraisingu.net/franchising/

HIGH EBITDA AVG. OF

$286K

ABOUT US

FIT TO BE SOLD:

Summer Means Demand Spikes for Home Prep Services by Abi Pepin, Content Writer, FranDevCo

ore than the weather heats up in the summer: it’s also when many families scramble to finalize home purchases and get settled before the new school year starts. This leads to high demand and mobility, which means both home sellers and buyers are motivated to whip their houses into shape for the summer. Whether it’s drywall repair, plaster repair, or painting, PatchMaster Franchisees are ready to step in and provide hassle-free services to get homes ready for the upcoming demand spike in the market. Especially during the stressful time of moving, homeowners often don't have the time or expertise to fix dings, dents, or holes in walls; that’s where PatchMaster technicians come in. As North America’s #1 Drywall Repair Specialists, PatchMaster does the work that drywall companies, plumbers, contractors, and homeowners don’t want to do, while offering customers sameday services. PatchMaster has over 40 years of industry

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experience with their proven and scalable business model. During that time, PatchMaster has created the most streamlined and efficient job processes in the industry because they understand time is money. With their simple and efficient business concept, homebuyers are able to make their new house feel like home, and homesellers are able to make their homes ready to be sold. A HOME SERVICE BUSINESS BUILT FOR GROWTH Franchise Owners love PatchMaster because of their niche market, low competition, and high margins. They utilize their franchising experience combined with proven processes to streamline their business model, allowing a fast path to profitability. With multiple business tracks, including OwnerOperator, Executive Model and Investor, PatchMaster offers a scalable concept that includes their proprietary tools, operational support, and small business financial acumen. The business model offers today’s entrepreneurs the perfect opportunity to

build a thriving, home service business that is built for growth and backed by some of the most successful and experienced team members in franchising. PatchMaster’s services not only appeal to homeowners, but to home service professionals and businesses. As the “drywall repair specialists,” PatchMaster’s Franchise Owners offer both consumers and businesses a convenient, affordable, and professional option for repairs. Having more than one business model creates benefits like unlimited customer potential, increased brand awareness, indemand and essential service, and high referral revenue. THE FASTEST GROWING RETAIL CATEGORY Overall, the recession-resistant home improvement industry is a $394 billion industry, projected to increase to $465.5 billion by 2023. The booming industry is expected to grow at a compound annual growth rate of 4-5%, in the coming years. According to Forbes, home improvement is the fastest growing retail category because of three factors: total

homeowner equity has nearly doubled in the last five years, the average age of current homes in the U.S. is 20+ years old, and the millennial demographic is entering the housing market. As the industry continues to grow, PatchMaster will also continue to grow and is well positioned to become a household name for drywall repair due to their efficient and affordable process. A BRAND WORTH INVESTING IN PatchMaster has a business model for every type of entrepreneur and their Franchise Owners are as diverse as their backgrounds. People looking to have their own business and people with hands-on or construction experience will thrive with the brand. Individuals with a strong attention to detail and a positive attitude are the kind of Franchise Owners that will be able to build and scale their business quickly. Do you fit the description for an ideal Franchise Owner? If so, visit patchmasteropportunity.com or contact patchmaster@ frandev.co today! ABOUT THE AUTHOR Abi Pepin, one of FranDevCo's Content Writers, is a recent graduate from Appalachian State University. With a degree in communications, journalism, she is using her writing skills to create content that promotes brands. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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Recession Resilient Industry

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Meineke runs on innovation. Meineke gives you the unbeatable combination of experience, brand strength, and industry-leading technology. Customers come to our one-stop centers for everything from oil changes to tire replacement, transmission work and general auto repair. They know and trust our brand, love our customer service, and reward us with their loyalty. That’s why we continue to add new stores and grow same store sales with the help of our passionate Franchise Owners.

Ready to get started? Shoot us an email or visit us online! Franchising@Meineke.com

MeinekeFranchise.com

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Spring Brings Pollen and Opportunity by Brandon Wilson, Director of Franchise Development, FranDevCo

llergy season is in full swing across the United States and as the pollen count rises, so do negative health impacts for the 19.2 million adults diagnosed with hay fever in the past 12 months. As people try to balance the desire to spend time outside with avoiding allergy triggers, they start looking for solutions that will offer the best of both worlds. Yes, medication is one way to keep sneezes at bay but keeping the inside–and outside–of the house pollenfree is just as important. That’s why spring is the time many homeowners schedule window and pressure washing appointments. It’s also a great time to talk about the benefits of franchising with exterior cleaning businesses like Window Hero. AN OPPORTUNITY OF EPIC PROPORTIONS The recession-resistant exterior cleaning industry is a $10.3 billion market in the U.S. and it is poised for continued growth. Window washing alone is expected to have grown 6.9% in 2021 to reach $1.9 billion. With increases in building activity and residential home improvement investments,

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there are only going to be more opportunities, especially for companies that focus on the customer experience. We know that 86% of consumers read reviews for local businesses and 93% say that online reviews influence their purchasing decisions. However, the exterior cleaning industry is highly fragmented–only one industry player captures more than 5% market share–and most operators compete primarily on price. That leaves plenty

of room to gain market share through customer service. Plus, in a market like exterior cleaning that has traditionally been highly dependent on commercial ventures, focusing on service-oriented models yields additional opportunities in residential property maintenance. CUSTOMER SERVICE IS OUR SUPERPOWER With a business model designed for low investment, minimal employees, and

ability to scale, Window Hero has a lot of strengths. But our real superpower lies in a commitment to customer service–including a 100% Satisfaction Guarantee– because happy customers mean more market share, repeat business, and recurring revenue. In fact, when Founder Tyler Kirk launched Labor Panes, which would later become Window Hero, in 2005, he did so as a “customer service business that happens to do exterior cleaning.” Fifteen plus years, 14 Owners, and 17 locations later, the many lessons Tyler learned have been turned into solutions that benefit both customers and Owners. For example, jobs can be scheduled online–an uncommon convenience in the industry–or by calling our

company-owned and operated Sales and Scheduling Center that handles scheduling, customer questions, and lead generation. Because the CRM works hand-in-hand with the Sales and Scheduling Center, that team is also able to generate exact proposals, including any discounts, that can be accepted online; efficiently route jobs; and notify customers when technicians are about 30 minutes from the property. That frees up Owners to focus on doing great work onsite and growing their business while ensuring customers are treated as a priority. Once onsite, Window Hero’s fully insured technicians execute a diverse range of professional services, including window washing and pressure washing, with a unique,

solution-based process that uses the correct pressure and the appropriate equipment to transform outdoor living areas gently and safely. By including damage-free gutter cleaning and gutter guard installation services, which see high demand in winter months, Owners avoid the seasonality that can impact similar businesses and customers get yearround support. Window Hero gives Owners all the tools to create an experience that leads to a loyal customer base and recurring revenue. Combined with the other business features, Window Hero Franchisees are set up for profit and success. BECOME A HERO Spring symbolizes opportunity and Window Hero is looking for motivated, experienced leaders with good communication skills and business experience to join our franchise family. For more information, email windowhero@frandev.co.

ABOUT THE AUTHOR Brandon Wilson (CFE) brings a wealth of franchising, small business management and marketing knowledge to his role with FranDevCo, in addition to serving in medical battalions with the Army National Guard.

WWW.FRANCHISEJOURNAL.COM | MAY 2022

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AMERICA’S #1 DRYWALL REPAIR SPECIALIST 100+

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ecomaids values

AN OPPORTUNITY TO BUILD YOUR LEGACY

promoting sustainable living

ecomaids is the leading innovator of environmentally responsible, nontoxic residential cleaning services for families throughout the country.

supporting our local communities saving the planet, one spotless home at a time

franchiseinformation@ecomaids.com www.ecomaids.com/franchise-opportunities We’re a Happinest Company

BUSINESS ADVICE

Did You Know You Can 1031 Exchange into a Leased Property? by Brandon Wilson, Consultant, The Franshie Consulting Company

This is an amazing way to 1031 into Franchise Investments. Your entire buildout and location can be covered by 1031 exchange funds.

ong-Term Interests, in some instances, feetitle real estate can be exchanged for leasehold interests. Internal Revenue Service regulations state that a leasehold interest of 30 years or longer is like-kind with feetitle real estate. Subsequent rulings provide that option renewal periods are included in determining the leasehold interest length; thus, if the lease has a 20-year initial term and three five-year options, the length of the lease is 35 years for 1031 exchange purposes. For example, to avoid incurring a sizable taxable gain, Dan Smith wants to use an exchange to sell a $750,000 office building and purchase a franchise or group of franchises utilizing those proceeds. My team and I work in the process to identify a

suitable franchise and/or multiunit opportunity. We select a brand and move forward in leasing one, or multiple locations. We negotiate a 10-year lease with two 10-year extensions. This provides us with a leasehold length of 30 years. In compliance with IRS guidelines, Smith can sell the office building and buy the leasehold interest as replacement property to complete a successful exchange. These new franchise investments allow for a significant tax deferral, as well as offer income to the former property owner. Tenant improvements, build outs, acquisitions can all be funded through this exchange. The opportunities for growth as well as tax savings is immense. Please feel free to reach out for more information.

ABOUT THE AUTHOR Jeff Alexander presently owns multiple business interests throughout a variety of different sectors to include retail, medical, and f ranchising. He has a passion for building the entrepreneurial spirit into future generations. Contact Jeff at 719-964-3284 or at jeffalexander@thefranchiseconsultingcompany.com.

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434-995-5582

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FRESHNESS ISN’T JUST A SAYING, IT’S A COMMITMENT. A SINCERE BELIEF THAT A GOOD MOOD BEGINS WITH GOOD FOOD AND EVERYONE HAS A PLACE AT THE TABLE. VISIT OUR WEBSITE FOR FRANCHISE INFORMATION MAHANAFRESH.COM SEE US AT ALL OF THE GREAT AMERICAN FRANCHISE EXPOS: WWW.FRANEXPOUSA.COM

ABOUT US

Staffing Is In Demand and Express Is Leading The Way by Vinny Provenzano, CFE VP of Franchising, Express Employment International

hile the past two years have been a struggle for many brands and businesses, Express Employment Professionals has seen our Franchise Owners not only survive, but thrive.

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To witness the economic resiliency of our business model, look no further than unit-level performance of the average Express office. The latest FDD shows that offices open more than two years average more than $6.1 million in sales. New offices succeed

as well, with first year sales averaging more than $900k and doubling in year two. Together with our owners, we recently celebrated the end of a monumental year here at Express. In 2021, our owners achieved 3 consecutive quarters of record-breaking sales, with company revenue topping $4.1 billion for the year. Year-over-year growth remains strong in 2022, with sales up more than 15%. Express was recently named the #1 staffing franchise by Entrepreneur for the 11th consecutive year and one of America’s best professional and temporary recruiting firms by Forbes. While these accolades mean a great deal to us, one of our proudest accomplishments is earning a 99% satisfaction rating and the designation of being a World Class Franchisor by our Franchisees for the 16th consecutive year. These accolades and the opportunity that is present with Express made an impact with those who joined in 2021, as we awarded 66 new franchise owners. Our business model is simple: our franchise owners work within their communities to

help people find good jobs by helping companies find good people. We offer a full range of employment solutions, including temporary staffing, evaluation hire, direct hire, and professional search services. And with businesses struggling to fill their job openings, the staffing industry is experiencing high demand with no end in sight. At Express, ideal owners are those who can commit themselves full-time to daily operations of the business, are personable and high-energy, have strong communication skills, are community-minded and sales-driven. Our owners often come from corporate America, having led and managed teams in the past, and are ready to put their well-honed business acumen to work for themselves.

In 2021, Express franchise owners put more than 586,000 associates to work with more than 84,000 unique clients. Even in times of economic uncertainty, such as those the world has experienced over the last two years, the staffing industry remains recessionresilient despite market changes. The staffing industry is big business, with the market projected to exceed $182 billion this year. In preparation for our continued market share growth, Express has extended our $25,000 new owner incentive into 2022. Any new owners who are awarded a new territory with Express before the end of the year will receive $25,000 after they complete New Franchise Owner Training. We wouldn’t be where we are today without the support

from The Franchise Consulting Company, which is why we’re excited to announce the return of our infamous $50,000 Bounty Market List. With more than 110 open territories remaining across North America, we’ve handpicked 25 of our top territories and need your help to find qualified owners for these areas. As a thank you for your hard work and continued efforts, consultants who refer a candidate for a bounty territory that awards by December 31st, 2022, will receive a $50,000 placement fee – that’s an additional $18,000 bonus on top of our standard $32,000 placement fee. Each time a target territory from the bounty list is awarded, we’ll add a new one to the list. If you want to learn more about the opportunities with Express, make sure to attend our Broker Discovery Day on May 24th. When you register, you’ll receive a gift basket from Express and for those who join and stay until the end of the presentation, you’ll be entered into a raffle $100 $500 gift cards. Express has open territories remaining across the U.S. and Canada, in addition to a revolving inventory of resale opportunities. Now is the time to refer your candidate to Express. ABOUT THE AUTHOR Vinny Provenzano, CFE is Vice President of Franchising at Express Employment International and has more than ten years of experience in the franchising industry. WWW.EXPRESSFRANCHISING.COM

WWW.FRANCHISEJOURNAL.COM | MAY 2022

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CREATE YOUR OWN SUCCESS STORY WITH CERTAPRO PAINTERS® Build your own business with the largest residential and commercial painting franchise in North America. By becoming a CertaPro Painters® franchise owner and leading a professionally managed business you’ll: • Join a brand that has proven system-wide growth. In 2019, the average gross sales for a CertaPro Painters® business was $1,544,808.* • Get support every step of the way with field and online training, technology and resources that position you for a successful start.

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800-693-5859 OwnACertaPro.com *These are average Gross Sales for US CertaPro Painters® franchisees who were in operation for the full 12 months of 2019. All figures are based upon information provided to CertaPro® by US franchisees, who operated a CertaPro Painters® business for the full 12 months of the respective year, including those that are certified to perform commercial services. Some franchisees own more than one territory. The financial performance of a CertaPro Painters® business will vary depending upon a variety of factors. Please see item 19 of our FDD for complete details. Each CertaPro Painters® business is independently owned and operated.

THE NUMBER OF PEOPLE IN AMERICA AGED 65 AND OLDER WILL HIT 70 MILLION BY 2020 Now is the best time to start a business in this $300 billion dollar industry.

From personal care to privateduty nursing, ComForCare’s mission is to help provide a safe environment for seniors who are aging in place, allowing them the grace, dignity, and pride they deserve. ComForCare is known throughout the industry for developing specialized senior care programs including Alzheimer’s care.

CarePatrol is the nation’s largest senior placement organization. We take the pressure off families to help them find safer care options including assisted living, independent living, memory care, in-home care and nursing homes. Our senior advisors personally meet with families and serve as their guide -free of charge.

Estate sales often manifest when people find themselves at a crossroads in their lives. They may be downsizing upon retirement, dealing with the death of a loved one, or moving to assisted living. We provide an organized and professional way to sell their personal estate.

Visit us at BestLifeBrands.com to learn about each of these unique franchise opportunities in the senior care space.

BUSINESS PROFILE

IFA Franchisee of the Year Recognized for Advocating for Inclusion in Healthcare

Jerome Philips of A Place At Home - South Portland

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he International Franchise Association (IFA) named Jerome Philips of A Place At Home – South Portland as Franchisee of the Year. Philips was honored at IFA’s 62nd Annual Convention in San Diego, California, for being an outstanding franchise establishment owneroperator. “Franchisee of the Year Awards are the highest honors presented to individual franchisees,” said Matthew Haller, President and CEO of the International Franchise Association. “These local business owners, like Jerome, represent some of the best entrepreneurs in the country. We are proud to recognize his contributions to his community, his employees, and all those he serves.” The Franchisee of the Year

Award recognizes leading franchisees who exemplify at least one of IFA’s “Open for Opportunity” core pillars: Community, Workforce, Diversity, Equity, and Inclusion, and Veterans. Jerome Philips, owner of A Place At Home – South Portland, is passionate about keeping seniors in their homes longer, with a better quality of life. That mission means providing his clients with safe and effective care and ensuring that his caregivers have a safe and inclusive environment with which to provide that service. Over the years, Portland has struggled with racial and cultural disparity within its local healthcare system, making providing safe and quality care difficult. In the past, clients and other customers have had the option to say they don’t want care provided by someone with an accent or from a particular ethnic background. And healthcare agencies have had the option of accommodating those requests.

Cooperating with racially driven requests poses several issues. Inclusion, for one. The first and most obvious issue is that of racism and discrimination in general. Allowing individuals to turn away caregivers because of their ethnic background perpetuates a cycle of unfounded inequity. It also impacts the quality of care that’s available in general. Caregivers are highly qualified and trained to do their job well, regardless of their background. And, from an employment perspective, it’s a problem. “It’s a huge issue because it’s preventing those employment opportunities for entire communities.” Jerome shares that as soon as they opened their doors, they wrote policies against discrimination for his employees and clients. Even with those policies in place, it’s been necessary to express to some of his clients that they won’t make accommodations for them that are based on racial discrimination. And for families that are blatantly racist or hostile toward individuals? Jerome discontinues services. “We terminate services because we won’t make those accommodations. It’s not fair to our caregivers, and our caregivers know that we have their back, that we support

OVER THE LAST COUPLE YEARS, THE PANDEMIC HAS BROUGHT THE CONCEPT OF CARE IN THE HOME INTO EVEN GREATER FOCUS. them, and we’re willing to make difficult decisions so that they have a safe working environment.” Thankfully, once a hesitant family accepts a caregiver, they end up becoming attached. In Jerome’s experience, the situation goes from something the client may have found uncomfortable initially to a situation where they’ve formed a bond with that person and find comfort in the quality of care they’re being given. In addition, they find the caregivers are highly trained, efficient, and able to help in an invaluable way. Jerome’s stance on these issues goes beyond how he operates A Place At Home. He’s committed to seeing a change from a higher level. He’s partnered with the Oregon Healthcare Association (OHCA). Together, they’ve advocated for their caregivers. They’ve had discussions with legislators at a state level expressing their concerns. “We’re talking to them and giving them very real stories because they really don’t understand what it’s like for our employees.” Operating under the old paradigm undermines the quality of care available. However, the new guidelines will offer hope if other agencies get on board.

Jerome believes they will, even if that means they’ll have to decline care to those clients who won’t comply. Most clients, he believes, will realize that they can’t determine their caregivers’ race. So they’re going to have to become comfortable with the idea of inclusion. And he believes that agencies changing their practices when it comes to accommodating discriminating requests will positively change the experience of home care for all parties involved. “If the whole industry enforces these guidelines, change will come.” Over the last couple years, the pandemic has brought the concept of care in the home into even greater focus. As a result, several hospital systems are testing models of delivering care to patients in their homes. The idea is that treating people in familiar surroundings will produce better outcomes from a quality of life perspective. We need a skilled, effective, compassionate, and diverse workforce to provide quality care. Inclusion policies are key. Jerome and A Place At Home – South Portland are here for it. If you are interested in learning more about an A Place At Home Franchise opportunity, complete our inquiry form on APlaceAtHomeFranchise.com. WWW.FRANCHISEJOURNAL.COM | MAY 2022

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