Gives Back, Pays Forward and Engages in Community
A party.
A plan. A partnership.
by Elizabeth Denham How many times have we made big plans for the New Year only to have them relegated to distant memories a few short months later (or a few weeks for some of us)? If this sounds like you, let Jillian Lorenz and Ariana Chernin, founders of The Barre Code teach you a lesson in dedication, execution and perseverance. Lorenz and Chernin met at a New Year’s Eve party in 2009 through
46 The Franchise Woman
their husbands who were their boyfriends at the time. They began talking about their goals for the coming year. When Lorenz mentioned wanting to start a fitness business, it struck a chord within Chernin’s entrepreneurial spirit. They spent 15-20 hours on New Year’s Day 2010 planning and figuring out the roots of who they were and crafting a vision and mission. Six months later, they opened their first studio.
Dual roles of best friends and business partners isn’t something everyone could pull off, but Lorenz and Chernin do it seamlessly. “About a week into our partnership, Jill was planning her wedding six months away,” Chernin said. “And she asked me to be a bridesmaid. I thought that was so cool, such a milestone because we weren’t best friends then. And now, ten years later, we are best
