Marketing Tips
Seasonal Marketing
with an Eye
It is an understatement to say that this year has NOT been business as usual. In any other year, most business owners and leaders would be looking at their last year’s marketing efforts for the holiday season to evaluate and make a plan for this year. However, in this very different holiday buying season, many owners are feeling a little lost about which marketing approach is best to take.
to the New Year If you are feeling a bit uncertain about marketing this holiday season, let’s take a step back and ask some basic questions: 1. Who is your market and what do they need from you during this season? 2. What can you give to your clients and customers from now until the end of the year? 3. Where are your clients and customers spending their time right now? 4. Who is your market and what do they need from you during this season?
26 The Franchise Woman
by Michele Rempel
