The Gibraltar Magazine September 2020

Page 70

beauty

CONFESSIONS OF A BEAUTY ADDICT Beauty tools.

BY ALEX ORFILA

I

nstagram - or ‘beautygram’, as I like to call it - is brimming with shots and stories of the latest beauty tools. However, the fact is that beauty devices have been around for decades, far longer than the social media app itself. Most notably, hair styling tools and hair removal devices such as epilators have donned bathroom cabinets for years. But in recent times we have seen a surge of skincare devices being released which promise salon results at home and which also happen to be oh-so-Instagramable. I’m talking about rose quartz facial rollers, LED masks, electronic cleansing brushes and many more. Why are these so on trend at the moment? Is it just a fad? Or are people simply embracing these new tools because they are so very effective? Is it also just a coincidence that they happen to be so expertly marketed and beautifully packaged? The top online beauty websites all 70

have sections devoted exclusively to beauty tools, which goes to show how very lucrative this area of the beauty industry really is. When browsing through this impressive arsenal of products it is hard to imagine exactly what purpose each would serve… thankfully, we have YouTube

tutorials and many online reviews available to lend a helping hand. As a devoted beauty consumer, I must admit that I myself have only dipped my toes into this beauty sub section. I bought my first rose quartz roller completely on a whim after rooting for bargains GIBRALTAR MAGAZINE SEPTEMBER 2020


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