TGP MEDIA PACK 2021

WOMEN'S

•

MEN'S

•

UNI

•

VETS

•

WALKING

•

DISABILITY

•

SMALL-SIDED

...&FUTSAL!

LONDON & THE HOME COUNTIES EDITION

MEDIA PACK

CHAMPIONING THE BEST OF GRASSROOTS FOOTBALL

A REACHOOTS R GRASSIENCE AUD

2021 / 22

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WHO ARE WE?

The Grassroots Post is a free monthly paper and online publication championing the best of grassroots football.

Born from a love of grassroots football, a desire to see more coverage of the positive stories that exist within the amateur game and an understanding of the opportunities for brands and organisations within that market, we launched to fantastic success in December 2020. Covering Women’s, Men’s, University, Veterans, Disability, Walking, Small-sided and Futsal forms of the sport our content is always diverse, warm, relatable and positive. We currently cover London and The South East, but we aim to go much further. We are the ONLY periodical that covers grassroots football in The UK.

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WHAT'S GOOD ABOUT IT? • We’re a FREE publication both in print and online, so no barrier to our audience.

•W e’re at the heart of grassroots football, in 80 venues and growing, including all Goals and Powerleague venues, and numerous clubhouses that see close to 200,000 players, coaches, managers and volunteers through their gates every week.

A RECENT SURVEY REVEALED THIS ABOUT OUR AUDIENCE:

• • • • • • •

•W e feature on the Matchday Digital App, alongside some of the most well-known football titles in The UK and are also able to link out to your site from our digital version.

•W e are in touch with 150 local leagues and 10 County FAs to share editorial and drive awareness of our publication to a grassroots audience.

•O ur readership in print and online is currently at 45,000, and we expect this to rise dramatically as the season starts and restrictions around supporters, changing rooms and footfall are lifted.

82% 25-44 71% male, 29% female 62% play 2-3 times a week!

86% play 11aside!

79% have a say in+ purchasing decisions for their team!

64% play small sided football!

34% grassroots coach or manager!

Our Partners: We work with brands and organisations that enhance the grassroots game.

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WHAT'S IN IT? We champion the best of grassroots football:

CLUBS • LEAGUES • PLAYERS • REFEREES • COACHES CLINICS • PERSONAL & INSPIRATIONAL STORIES • PHOTOGRAPHY • GREATEST GAMES • INSIGHT FROM LEADING ORGANISATIONS • COUNTY ROUNDUPS • TOP SCORERS • LEAGUE TABLES • UNSUNG HEROES • HALL OF FAME As well as...

BOOTS • KITS • APPAREL • EQUIPMENT • TRAINING • PERFORMANCE • FOOD & DRINK • APPS • TECH • TOURS • MEDIA • GAMING • BOOKS • EVENTS • HEALTH • GROOMING • ORGANISATIONS • MATCHDAY • SPONSORS • PARTNERS • Got a product launching in these sectors?

• Running a social campaign targeting grassroots football that needs supplementing?

• Want to reach the lost segment of that audience that gets up, gets out and plays and doesn’t necessarily live on social media?

• Want to place your brand among the great and good of grassroots football?

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WHAT COULD IT LOOK LIKE? BOOTS

Website:

Use Code:

unozero.com

GRASSROOTS15

WHAT’S IN A NUMBER?

This Page: (Top) Unozero 4pp advertorial feature opener; (Below) FOOTY ADDICTS DPS advertorial feature

Unozero, the young football brand changing the game for the better

Opposite Page: (Top) Joymo Single page advertorial / single page advertisement; (Below, left) Man V Fat single page advertisement; (Below, right) Kitlocker single page advertisement, including QR Code

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WHEN'S IT OUT? PUBLICATION DATES:

2021 / 2022: ISSUE 5: AUGUST 27th ISSUE 8: JANUARY TBC (Copy deadline 18th) (Copy deadline TBC) ISSUE 6: OCTOBER 15th (Copy deadline 6th)

ISSUE 9: MARCH TBC (Copy deadline TBC)

ISSUE 7: NOVEMBER 26th ISSUE 10: JUNE TBC (Copy deadline 17th) (Copy deadline TBC)

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WHAT'S THE COST? ADVERTISING RATES:

ADVERTS: Double Page Spread................................................................................................... £750 Full Page.................................................................................................................................... £400 Half Page .................................................................................................................................. £250

ADVERTORIALS: DPS (produced by TGP - copy, images, design - signed off by client).......................... £1000 DPS (copy and images supplied by client, design by TGP)............................................... £800 DPS (copy and images supplied by client to specs)............................................................ £700 FULL PAGE (copy and images supplied by client, design by TGP)............................ £500 FULL PAGE (copy and images supplied by client to specs)........................................ £400

*All DPS come with a carousel social post, similar to page opposite

SOCIAL POST:

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PARTNERSHIPS As with our current crop, our most effective way of working is with long term partners. That way we can offer category exclusivity so you and you alone in your field, will be part of an exclusive club of brands and organisations that truly enhance the grassroots game.

We are able to create bespoke partnership packages to suit your needs, from the following:

BRAND AWARENESS: • Ads • Front Page Takeover • Feature Sponsorship • Social Posts / Reshares of their posts • Co-Branded POS (1 Partner Only) • Distribution of posters to venues

PLAYER ENGAGEMENT: SALES DRIVING:

• Competition • Ads • Social Media Stories • Advertorials • New Feature Creation • Inserts • Samples • Ambassador Scheme

Email mike@grassrootspost.uk to set up a chat.

• Coupons • Ads • Back Links to Site • QR Code in Paper • The Grassroots Post Official Endorsement • Influencer / Player / Team Endorsement

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HAVE YOU GOT THE SPECS? S INGLE PAGE AD REQUIREMENTS (ABOVE):

• A rtwork Dimensions: W: 170mm x H: 250mm + 5mm bleed all around (total artwork dimensions: W175mm x H255mm) • Colourspace: CMYK or GREYSCALE • Min. Artwork Resolution: 300dpi

S UPPLIED SINGLE PAGE ADVERTORIAL REQUIREMENTS (BELOW): • Artwork Dimensions: W150mm x H225mm (no bleed necessary) • Colourspace: CMYK or GREYSCALE • Min. Artwork Resolution: 300dpi

NOTES: • Please keep ink coverage low and images as light as possible.

• The Grassroots Post is printed on a salmon coloured paper, so please accept the colours in your artwork may not be perfect when printed.

17 BLEED: 5mm

HEIGHT: 250mm

SINGLE PAGE AD

WIDTH: 170mm

SLUG

PAGE MARGIN (10mm)

HEIGHT: 225mm

ARTWORK AREA

WIDTH: 150mm

SUPPLIED SIGNLE PAGE ADVERTORIAL

ARTWORK AREA

THE GRASSROOTS POST — CHAMPIONING THE BEST OF GRASSROOTS FOOTBALL

grassrootspost.uk mike@grassrootspost.uk