Sonas Bathrooms Big Bathroom Survey

For the second year running SONAS Bathrooms, one of Ireland’s largest suppliers of bathroom products, have surveyed the nation to find out what is happening in the world of Irish bathrooms. While Pinterest has reported bathing rituals as a hugely searched trend in 2021, 81% of us prefer a shower to a bath, less than 3% have a bath daily and 54% say they have a bath less than once a month. However, 89% of us still have at least one bath in our homes. With Instagram awash with glamourous gold taps in bathrooms, two thirds of us are still opting for chrome, while a quarter (up 9% from last year) are fans of black taps to bring that designer feel to the bathroom. Heads will nod in agreement at the fact that 59% of us haven’t enough storage in the bathroom. For those with bathroom cabinets, the most popular unit colours are greys, whites and blues. Most homes have at least two WC’s and coloured sanitary ware is having a moment. While 83% still favour the standard satin white WC, one in ten braver souls would opt for a charcoal grey WC with 5% going for carbon black. When planning their bathroom people still like to see retailer showroom displays to help choose bathroom products, with websites the second choice. 48% of respondents say they are likely or highly likely to purchase bathroom products online. Unfortunately for those in the market for a new bathroom, Covid restrictions has delayed plans for self-build or renovation for 68% of respondents, with 29% saying the delay is more than six months. The survey was carried out amongst 1245 respondents in Spring 2021.

For more information, please visit sonasbathrooms.com

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