C&I Retailing Magazine August-September 2024

Page 30


In this issue

Regulars

08 Face Time

Chris Peczalski, Channel Sales Manager, Imperial Brands Australia

12 Store Review

7-Eleven Burdell, Townsville

Features

16 In-store Technology

How P&C is harnessing technology to gain a competitive edge

20 Ready-Made Meals

Demand for fresh and convenient ready-made meals continues to grow

24 Bottled Water

A rapidly evolving category with plenty of innovation

28 Hot Beverages

The P&C staple that continues to impress

New Products

32 Product Ranging

We bring you all of the latest new product launches

Industry

Experts

52 Opinion

Theo Foukkare, AACS; Jason Joukhador, Ampol; Michael Brick, Meris

58 Industry Updates

IGA Awards; Kel Campbell Pty Ltd; Energy drink crackdown; Shell Reddy Express

68 Petrol News United Petroleum; APCO; Live fuel prices; Electric Vehicles

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Innovate and elevate

Welcome to the August/ September issue of Convenience & Impulse Retailing magazine, your go-to source of insights, news, and trends in the petrol and convenience channel.

First up, we meet Chris Peczalski, Channel Sales Manager at Imperial Brands Australia. Chris discusses his upbringing, his career, and how his views on life have shifted through opportunity and adversity. We then head up to Far North Queensland to 7-Eleven Burdell in Townsville, where we get an in-depth look at the first-ever 7-Eleven in the great Far North.

In our first feature, we explore the instore technology that’s revolutionising convenience stores. From smart shelving to generative AI to innovative fuel theft technology, these advancements are not only streamlining operations but also enhancing customer satisfaction.

We then turn our focus to readymade meals. As time-poor consumers seek quick and nutritious options, convenience stores are uniquely positioned to meet this need. Our feature highlights the latest trends in ready-made meals, offering insights into consumer preferences and how brands are working to differentiate themselves in this category.

Bottled water, another essential category, is also under the spotlight. With increasing awareness around health and sustainability, consumers are more discerning about their choices. We examine the current market dynamics, including which SKUs are performing best and the evolution of the water category.

Lastly, we dive into the world of hot dispensed beverages. As the coffee culture continues to grow, convenience stores are becoming key players in providing quality hot drinks on the go. We look at everything from the latest equipment and product innovations to strategies for maximising sales and customer satisfaction.

We’re also bringing you coverage of the 25th National IGA Awards of Excellence at the Star Gold Coast, where independent retailers are recognised, highlighted, and celebrated across the country.

As always, we are grateful for our columnists Theo Foukkare, CEO of AACS, Jason Joukhador, GM Merchandise and Dealer Channel at Ampol, and Michael Brick, Partner and General Manager of Meris Food Equipment.

Happy reading!

Thomas Oakley-Newell
Safa de Valois
Alyssa Coundouris James Wells

Smash your sweet sales

Introducing Swizzels Squashies. From the company who make some of Australia’s much-loved and classic confectionery impulse lines such as Giant Love Hearts rolls, Giant Fizzers rolls, and Double Dip.

Squashies are a sweet, colourful and soft squishy lolly. These puffy, soft sweets are almost like a milkshake, but in a highly snackable candy format. Available in three flavours: Original Raspberry & Milk flavour, the new Fizzers flavour, and new Strawberry & Cream flavour.

These sweet treats can be enjoyed onthe-go, so keep a pack handy for when those sugar cravings hit. Contact CTC Australia to stock up today.

sales@ctcaustralia.com | 02 9743 8631

KitKat goes for gold

Nestlé has launched KitKat Gold Crush Bar – elevating breaks to gold status.

KitKat Gold Crush will delight the senses with its famous sweet KitKat Gold chocolate with added caramel crisp pieces, covering the famous iconic KitKat wafer.

Melanie Chen, Head of Marketing Confectionery at Nestlé, said they are excited to have launched a new flavour that builds on Aussies’ love for textured chocolate, and passion for the popular KitKat Gold range.

“KitKat Gold Crush is an elevated twist on having a ‘break’. With more Aussies than ever finding small moments of joy in their everyday purchasing choices, KitKat’s new flavour offers a decadent moment to ‘break’ and enjoy the moment.” www.kitkat.com.au

Game-changing solution for chilled beverages

Discover the new industry standard for chilled drinks merchandising: GlideTracks. This innovative, low-cost, low-friction gravity solution glides effortlessly in both back and front-loading chillers, improving efficiency and sales.

Proven Performance: Experience significant time savings on restocking and front-facing.

Hassle-Free Maintenance: Easier to clean and maintain compared to traditional rollers that can dislodge and malfunction.

Effortless Setup: Lightweight with integrated dividers and fronts make installation easier.

Exceptional Durability: Built to last with no moving parts, keeping costs low over time. Upgrade your chillers with GlideTracks and experience the difference! Contact Juan Illidge on (02) 8883 1157 or 0417 316 037. www.hl-display.com

Fujivision LED banners for convenience

One technology that is increasing in popularity within the convenience sector is LED banner digital signage.

Screens connect together creating a ribbon effect of multiple static images or moving content that offers an immersive customer experience. LED banners use space normally not utilised, such as bulkheads or open areas above fridges and shelves.

This technology can be retrofitted to existing sites by customising heights to fit in with current fixtures.

Fujivision has a full range of LED and LCD digital signage and can assist with content creation, including 3D effects. fujivisionsales@fujifilm.com

vodafone.com.au/prepaid-idd-rates for

Seizing the moment

From adversity to opportunity, Chris Peczalski, Channel Sales Manager at Imperial Brands

Australia, has had a few, but always maintains a positive outlook. This is his story…

I WAS BORN in Wroclaw, Poland, and my early years were spent in a cramped, two-room flat, which wasn’t exactly spacious. When I say two-room, I mean it comprised of a bedroom, a living room, a kitchen, and a bathroom. I shared this tight space with my parents, grandparents, and my aunt.

When I was quite young, my parents decided to move to Australia, initially settling in Sydney before moving to Queanbeyan, NSW, and finally to Canberra, ACT. Canberra is where I spent the majority of my childhood and early adulthood.

I attended a local public school and, like many kids, tried my hand at various sports, including basketball and tennis. However, it wasn’t until high school that I discovered my true passion: motor racing. From the ages of 14 to 19, I raced karts around NSW, participating in both state and national championships. This experience ignited a lifelong love for motorsport.

My first job, outside of pretending to help out at my parents’ Polish smallgoods shop, was as a busboy at the Sizzler restaurant in Tuggeranong, ACT. This role taught me the value of hard work and the importance of customer service, lessons that have stayed with me throughout my career.

With a family spread across different continents, my wife and I have travelled extensively. We’ve made numerous trips to Europe to visit family and spent a short stint in Germany for work. Our travels have also taken us to Southern Africa and Vietnam to visit friends, both of which were incredible experiences.

One of the highlights of our travels was spending a couple of weeks volunteering at an elephant sanctuary in Thailand. More recently, I was fortunate enough

to participate in the AACS International Study Tour, which took me to Zurich and Barcelona. Both cities are remarkable, and the experience was made even better by the amazing group of people I travelled with.

Currently, I work as the Channel Sales Manager – Organised at Imperial Brands. My career path has been diverse, starting in data and insights at companies like GfK and Circana (then known as Aztec). My experience in consulting for various suppliers motivated me to transition from agencies to a senior category role at Johnson & Johnson Consumer. From there, I moved into a National Business Manager role at Woolworths and later into a Sales Strategy position. These roles ultimately led me to my current position.

Reflecting on my career, two highlights stand out. The first is the impact I’ve had on my team members. I have always had a passion for helping my team members to succeed and grow and one of my proudest career moments came when I caught up with my former team for dinner. One of the more senior team members pulled me aside and said, “You know, you’ve really built something special here.” This really cemented for me the impact that I can make on individuals in my team as well as the value of investing into people.

The second highlight, though not a traditional one but extremely impactful, was my battle with NonHodgkin’s Lymphoma in 2018. Almost overnight, I went from being Chris the corporate guy to Chris the cancer patient. It reframed my entire view of who I was and where I invested my energy, resulting in a much healthier balance between work and personal life.

Above: Chris’ diverse career led him to Imperial Brands
“I have always had a passion for helping my team members to succeed and grow and one of my proudest career moments came when I caught up with my former team for dinner.”

In my spare time, I watch far too much sports on TV and am consumed by tackling house renovation projects. To counterbalance the time I spend in front of spreadsheets at work, I host trivia nights every Thursday at a local pub. Give me a microphone and an audience, and I’m in my happy place.

Today, my family consists of my wonderful wife, our rescue dog Nacho, and a budgie. Nacho, who we adopted from the RSPCA, has become the primary beneficiary of my wife and I’s salaries!

My advice to retailers would be to leverage the wealth of data at your disposal. Sales, transactions, shopper behaviour, and profiles, when combined with the power of AI, can drive more effective decisions and help carve out a unique market position aligned with shopper preferences.

For suppliers, it’s too easy to get caught up in the four-walls of the head office, especially with the ever-increasing information and time demands inherent in working for a global FMCG organisation. Get every function in your organisation out and into your customer’s stores, talk to the staff and observe their shoppers. Not only will you get some of the best insights into the dynamics of your category, but it will also bring to life the plethora of data that we all have access to.

Looking ahead, I hope to continue broadening my experience in various markets, embracing the challenges and opportunities that the petrol and convenience (P&C) channel presents. ■

Enjoying a beer in Nuremberg, Germany
Chris and his wife volunteering with elephants in Thailand
Chris and his rescue dog, Nacho
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King in the North

WITH A CLAIM to fame as being the first 7-Eleven store in North Queensland, 7-Eleven Burdell is an incredibly innovative store for the market, offering the community access to fresh foods, 7-Eleven’s extended range and iconic products such as Slurpee, Smoothies, and Krispy Kreme Doughnuts in a unique concept store.

In the suburbs of Townsville, over 1,356km from Brisbane, it has several schools in close proximity and provides access to over 4000 weekly customers to fresh food delivered daily, a rarity in North Queensland, which Laurel-lea Tonion, Field Manager for the Townsville area, identified as one of the points that makes it stand apart from local competitors.

“It is not easy to ensure that Townsville receives fresh food every day, including the Krispy Kreme Doughnuts locals love. It takes extensive work and investment from not only the team in-store but also the entire support office team to make this possible. But by making this happen, customers know they can get fresh food and a treat which has been delivered that day, with an extensive range of products to choose from.”

Tonion explained that the range has not been reduced to the bare basics to simplify the supply chain challenges the location presents. The range has been carefully curated and developed based on customer research, insights, and direct feedback from the local community.

Engagement with the community was important to 7-Eleven. Prior to entering the market in June 2022, 7-Eleven conducted a bespoke local area marketing campaign and extensive community engagement run for over a year.

“The team engaged with community leaders, including political leaders, First Nations Elders, and community groups to demonstrate the investment that was being

As the first 7-Eleven in North Queensland, 7-Eleven Burdell is a unique concept store that continues to attract customers with its impressive range and community focus.

made in Townsville, the jobs and career development we intended to provide, the local suppliers we were supporting, and the iconic products we were bringing to Townsville for the first time.

“These elements combined with our store fit out and design, range, digital transaction solutions, store standard implementation and great service have set up this store to lead from day one in the Townsville community and set a new standard for convenience in the area,” said Tonion.

Community impact

Value and convenience are key for 7-Eleven Burdell with an array of unique offers and services at value price points as customers increasingly look for ways to save money, with Tonion explaining that their $2 coffee offer, meal deals, and the My 7-Eleven App Fuel Price Lock have been critical over the past 12 months.

“The value comes from the product range and everyday pricing we offer, as well as our range of promotions and offers through the My 7-Eleven App. The team make sure they are having conversations with customers about offers or deals that can save them money, such as the My 7-Eleven App rewards and fuel price lock.

“What we are looking to provide to local customers is convenience and value, with friendly efficient service. We’ve built a local team and trained them to provide just this, which complements their friendly, people focused service skills.”

It’s emphasis on supporting the community is evident through 7-Eleven Burdell’s local initiatives, primarily focused on food insecurity, cup recycling, and minimising food waste.

Above: 7-Eleven Burdell is one of 7-Eleven’s test concept stores

“7-Eleven Burdell has a direct partnership with The Salvation Army Australia’s local corps. Together, they ensure perfectly good food that would otherwise have gone to waste is redirected to those in need. This program also allows the store to seek advice and support from the Salvos in areas of social need.”

In-store experience

Designed to bring its food and drink offer to life, 7-Eleven Burdell is one of 7-Eleven’s test concept stores and has been designed based on customer feedback. It will provide insights that will help transform the future state of design for 7-Eleven store formats.

“The key principles of the design were that food needed to be first. As customers increasingly look to convenience to provide quality food on the go, food location and quality cues needed to heavily influence the design.

“In this store, food is the focus of key retail traffic areas. It is modern, fresh and contemporary to create a café feel. The range is customer mission and occasion based, as well as being flexible and modular to enable the store to adapt and evolve to customer needs and new innovations in an agile and sustainable way,” explained Tonion.

The store layout caters to customer needs and occasions with a consistent look. The coffee zone, near the bakery and Krispy Kreme cabinet, includes co-buy displays of sweet treats to encourage breakfast purchases. The food-to-go section at the back offers lunch and dinner options like sandwiches, hot pastries, ready meals, and healthy choices, with a nearby microwave for convenience. These zones make it easy for customers to add drinks or snacks to their meals on their way to the counter.

“The 7-Eleven branding is still prominent, but the white background and polished concrete floors make the store light and bright. The labelling, blocked range displays, and shelf heights have been chosen to ensure the customer can easily navigate to the area of the store they need, that is clearly labelled, and then to the counter.”

It includes innovative new offers such as a self-serve Smoothie and Frappe machine and bake-in-store bakery lines. The point-of-sale counter is designed for efficient maintenance of the coffee and bakery displays while providing customer service. The food preparation area is nearby for efficient operations.

“Everyone wants to walk into a clean store, with the right products ready for them to choose from.”
- Laurel-lea Tonion, 7-Eleven Field Manager, Townsville

“The door placement has been moved away from the counter to improve the customer shopping experience and avoid congestion at the counter.  Digital signage is prominent in this store, enabling customer messaging to change quickly as needed, but also adapt to time of day or focus messaging.”

Looking at 7-Eleven Burdell, Tonion says that running a successful store all comes down to the foundation of having a well-presented store that is well-stocked throughout the day.

“Whether it is the tradies coming in at 5am before work wanting a coffee and maybe a hot pastry or sandwich, the parents and kids coming after school for a treat and fuel up, or someone coming home after a long day at work to grab something quick and tasty for dinner, everyone wants to walk into a clean store, with the right products ready for them to choose from.” ■

The $2 coffee offer is popular with customers
7-Eleven Burdell has fresh food delivered daily, a rarity in North Queensland
Laurel-lea Tonion, Field Manager, former Store Manager of 7-Eleven Burdell

Tech takes the wheel

Cutting edge

technologies

are emerging as key drivers of competitive advantage, transforming customer experiences, operational efficiency, and security in P&C retail.

IN THE RAPIDLY evolving retail landscape, petrol and convenience stores are harnessing cutting-edge technologies to gain a competitive edge. According to Theo Foukkare, CEO of the Australian Association of Convenience Stores (AACS), the adoption of these technologies is a strategic response to the challenges of shifting consumer behaviours, escalating operational costs, and the constant demand for improved efficiency.

A strategic advantage

Generative AI is a cutting-edge form of artificial intelligence (AI) that is revolutionising industries, offering significant benefits for petrol and convenience retailers. The recent Microsoft report, ‘Australia’s Gen-AI Opportunity,’ highlights several advantages of integrating this technology into retail operations.

One of the primary benefits of Generative AI is its ability to personalise customer experiences. By analysing extensive data, AI can generate tailored recommendations and promotional offers. For P&C retailers, this means crafting highly personalised marketing strategies that resonate with individual preferences and shopping behaviours. Real-time, customised offers based on past purchases and current trends enhance customer satisfaction, drive sales, and build brand loyalty.

Generative AI also transforms inventory management. By predicting demand patterns and generating accurate forecasts, AI tools help retailers optimise inventory levels, reduce waste, and ensure popular products are consistently available.

In addition, AI enhances operational efficiency through automation. Routine tasks such as managing stock levels, processing transactions, and handling customer enquiries can be automated, allowing staff to focus on more strategic activities. AI-powered chatbots, for example, can manage customer queries and provide information on promotions, freeing human resources for tasks that add greater value.

Furthermore, Generative AI aids in product development and innovation by analysing market trends and consumer

preferences. This enables retailers to identify new product opportunities and design offerings that meet emerging customer needs. Additionally, AI can generate creative marketing content, speeding up content creation and ensuring consistent, highquality promotional materials.

Successful AI adoption requires strategic planning, infrastructure investment, and attention to ethical considerations like data privacy. Embracing Generative AI allows convenience retailers to achieve enhanced personalisation, efficient inventory management, streamlined operations, and innovative marketing strategies, providing a competitive edge in a dynamic retail landscape.

This is the case for APCO Service Stations, with Technology Senior Manager Gabriela Machado explaining how technology has streamlined their operations.

“Our technological edge in the P&C retail sector is driven by a suite of advanced solutions that elevate both customer convenience and operational efficiency. We use integrated systems to simplify transactions and gather actionable insights, driving smarter business decisions,” she says.

“The integrated POS systems keep our operations running smoothly, helping customers get back to their day swiftly. The APCO app is a game-changer for quick fuelling, customers don’t even have to step

in-store to pay and it’s also making things easier in our Café 24-7 when ordering ahead. We’re also building the foundations to our loyalty program. We know how busy life is, for APCO it’s all about making the customer’s visit as quick and pleasant as possible.”

Digital media opportunities

In-store digital media is increasingly used to deliver tailored promotional messages. As Foukkare points out: “Digital media allows retailers to adjust promotions based on the time of day or specific customer segments without printing new materials. Additionally, digital price ticketing is gaining momentum due to its potential for dynamic pricing and reduced labour costs associated with updating price tags.”

Anthony Irwin, Product Manager, Hardware, and Fujivision Photo Imaging Division at Fujifilm Australia, shares valuable insights into how P&C retailers can leverage digital signage to drive efficiency and improve consumer engagement.

“Our suite of digital signage products makes it faster and easier to deploy messaging across multiple sites in a more impactful way,” says Irwin. “The ability to update content remotely and time it for specific parts of the day allows retailers to tailor messages for breakfast, lunch, evening, and night. This flexibility extends further to weekdays and weekends, aligning promotions with consumer behaviour and enhancing real-time communication about stock shortages or promotional items.”

Irwin highlights that the P&C sector is experiencing varied levels of digital adoption.

“Customers who embrace the latest technology can significantly boost their customer experience, loyalty, and profitability,” he says.

The transition from LCD to LED technology is particularly notable, offering greater placement flexibility and benefits such as high brightness and long life. This shift allows for more creative use of store space and improved engagement with customers.

Looking ahead, Irwin predicts that both indoor and outdoor digital signage will see continued evolution.

Fujifilm is also introducing innovative products like transparent and adhesive LED technology, which transforms glass panels into display areas, and thin banner technology for strategic placement. Irwin says that while digital adoption should be tailored to each store’s needs, targeted displays can significantly enhance communication without overwhelming the space.

Enhancing operational efficiency

In the evolving world of P&C retail, technology plays a pivotal role in driving operational efficiency and enhancing customer experiences. According to Jason Smith, Commercial Director of SPOS Group, their extensive experience in the industry positions them uniquely to offer a range of cutting-edge solutions tailored for this sector.

“Our suite of digital signage products makes it faster and easier to deploy messaging across multiple sites in a more impactful way.”
- Anthony Irwin, Fujifilm Australia.

A standout product is their Gravity Feed Roller Shelves (FlexRoller), which significantly reduces labour costs, ensures flawless product presentation, and addresses perceived out-of-stocks. Smith highlights that FlexRoller, proven to deliver a six per cent average sales uplift and save 1.5 hours of labour daily, is widely used by prominent retailers like 7-Eleven, OTR, and Woolworths.

Electronic Shelf Labels (ESL) are another transformative technology in the P&C sector. ESLs enable up to 800 price changes per minute, guarantee price integrity across stores, and enhance real-time price control. Smith notes that ESL technology, though long established internationally, is gaining traction in Australia, with notable implementations at Aldi and Dan Murphy’s.

Despite the progress, Smith observes that many P&C retailers lag in adopting the latest technology, though some, like OTR, lead with innovations such as digital screens. Looking ahead, he predicts a broader embrace of ESL and in-store digital technology.

At APCO, Machado says results speak for themselves when it comes to their technological investments.

“With the APCO app and our self-checkouts leading the charge, we’ve not only seen a boost in sales but also significant improvements in operational efficiency.

Customers love the speed and simplicity, which translates into more frequent visits and increased spending. On the operations side, these technologies streamline processes, cut down on wait times, and reduce overhead costs. →

Fujifilm helps P&C retailers leverage digital signage
“The future of in-store technology will involve increasingly personalised services and sophisticated tools to meet the demands of a dynamic retail environment.”
- Theo Foukkare, CEO, AACS

It’s a win-win – our customers enjoy a faster, smoother shopping experience, and we benefit from greater efficiency and lower operational costs.

“Innovation never stops at APCO and there’s a few exciting projects in flight. Right now, we’re piloting fuel-only kiosks at our North Geelong store, with plans to roll them out across our network in 2025. We’re also revamping our inventory management system to include auto-ordering features, which means a click of a button will soon restock key category items effortlessly.

“Behind the scenes, we’re shifting our entire ecosystem to the cloud, enhancing both agility and security. This move not only future-proofs our operations but also ensures that our customer data is more secure than ever.”

Enhanced security measures

Technology is playing a crucial role in enhancing security, as Foukkare observes: “Automatic Number Plate Recognition (ANPR) systems are being deployed to combat fuel theft by identifying repeat offenders. These systems are integrated with retail crime intelligence reporting systems, which can interface with police databases to improve response times and reduce theft.”

In the competitive world of convenience retailing, managing high-value items like tobacco also presents ongoing challenges. Vend Data Media Solutions (VDMS) is addressing these issues head-on with its advanced cigarette vending machines, designed to enhance store operations and security.

Russell Davies, General Manager of VDMS, highlights the key benefits of this technology.

“Our machines are not just vending solutions; they are robust security systems designed to deter potential robbers. With advanced locking mechanisms and secure storage, our vending machines ensure that your tobacco products are safe,” Davies says. This level of security helps protect stock and creates a safer environment for store staff.

Shrinkage is a significant concern in tobacco retail, often resulting in considerable profit loss. Traditional methods can lead to one or two per cent losses, severely impacting the value of tobacco sales. VDMS’s vending solutions tackle this problem by offering disciplined tobacco management, which “virtually eliminates in-store shrinkage,” according to Davies.

Challenges and opportunities

Foukkare notes that implementing new technology comes with challenges and at a significant cost to retailers, and says that Australian retailers are still in the early stages of adoption.

“High implementation costs and resource requirements can be significant hurdles, especially given the rising operational costs. Retailers need to carefully plan and budget for these investments to ensure long-term benefits. Despite these challenges, the potential for improved operational efficiency and enhanced customer experiences makes technological investment worthwhile,” he says.

“The future of in-store technology will involve increasingly personalised services and sophisticated tools to meet the demands of a dynamic retail environment. While adopting these technologies may be challenging, the potential rewards make it a critical area for investment and innovation in the coming years.

“Many Australian retailers are still in the early stages of integrating these technologies. While international examples offer valuable insights, it is anticipated that Australian retailers will see a more significant shift in technology adoption over the next three to five years.” ■

Tristan Fong, CEO of Localcoin, gives his prediction for the use of cryptocurrency in P&C.

“In the next 5-10 years, we anticipate that cryptocurrency will become a mainstream payment method within the petrol and convenience channel. As more people become familiar with and trust digital currencies, we expect to see wider acceptance of cryptocurrency payments at petrol stations and convenience stores.

“This will not only provide customers with more payment options but also enable businesses to attract a broader customer base. Moreover, with the advancement of blockchain technology, we foresee improved transaction speeds and reduced costs, making cryptocurrency an even more attractive option for everyday transactions.”

SPOS Group’s Versa-Pusher ‘slow release pusher system’

A healthy appetite

There is a growing hunger for fresh and convenient ready-made meal options within the P&C channel.

IN A FAST-PACED market where shoppers are looking for convenient but healthy on-the-go food options, readymade meals are offering a significant opportunity for petrol and convenience retailers.

According to the Australian Association of Convenience Stores (AACS) 2023 State of the Industry Report, Food and Beverage continue to shine as retailers invest heavily in these offers, together delivering incremental sales of +$676m over the past 12 months.

Theo Foukkare, CEO of AACS, says that foodservice in particular has now achieved double-digit growth for seven years running and contributes more than $1.34b to the channel.

“We continue to build momentum and provide everyday Australians with great quality food – both freshly made and on-the-go options – to keep them recharged,” he says.

Over the past 12 months, Foodservice grew by 12 per cent, adding another $144m and representing 12.9 per cent of total value in the channel – a performance well above the Total Retail average.

Foukkare says: “Café, restaurant and catering performance within the P&C channel remains well above the Total Retail average at +10.3 per cent, although this is below last year’s result of +25.4 per cent.

“Food retailing had a stronger result in 2023 of +4.9 per cent versus the Total Retail average after being slightly lower than the Total Retail average at +6.8 per cent in 2022.”

Retailers continue to expand their Foodservice offerings beyond traditional snacks and packaged goods.

According to Foukkare, many convenience stores are now offering a much larger selection of ready-made and freshly prepared meals.

“The Foodservice offering in convenience is now in the consideration set of food service offers as the general standard in the channel increases. The growth of protein in take home meals has also provided another destination occasion as people look for a quick meal onthe-go,” he explains.

My Muscle Chef has carved out a niche for itself as a leader in the P&C channel commanding a 78 per cent value share of the market (Nielsen RMS data up to June 25).

“Sales performance for My Muscle Chef has been incredibly strong over the past few years and shows no signs of slowing down,” says Alex Adcock, Head of Sales at My Muscle Chef.

This success, he emphasised, is due to strategic partnerships and the trust consumers place in the brand.

Speaking to My Muscle Chef’s growth strategy, he said the focus is on expanding into the “meal for tonight” occasion, a largely untapped area within the P&C channel. This strategic move aims to deepen their engagement with consumers and drive further growth into FY25.

When asked about specific products that perform well in the P&C channel, Adcock pointed to their top three sellers: Crumbed Chicken with Roast Potatoes, Beef Stroganoff with Spinach Fettuccine, and the Chipotle Chicken Burrito Bowl. These meals are part of My Muscle Chef’s core High Protein range and consistently lead sales charts across all channels, underscoring consumer preference for quality and protein-rich options.

Current trends and consumer preferences

Adcock highlighted several key trends shaping the ready-made meals market in the P&C channel.

“There’s a growing consumer awareness of highquality protein as an enabler of physical and mental fitness,” he explained. This trend, coupled with a preference for fresh, ready to eat, convenient meal options, has been instrumental in driving My Muscle Chef’s market penetration and consumer loyalty.

He also noted a shift in consumer expectations towards healthier options, challenging the channel to meet demands for freshness and nutritional value. My Muscle Chef has responded by focusing on maintaining high standards of quality and taste, which has resonated well with both consumers and retail partners within the channel.

He said: “Consumers now expect that the P&C channel will meet their convenience food needs with the availability of quality, fresh, high protein ready to eat meals. This contrasts with times gone by when consumer expectations from the P&C channel may not have risen above options with lower nutritional value and taste.”

Anthony Kassis, Co-Founder of Platinum Meals, echoed this sentiment, having also observed this growing trend towards meals that provide not only convenience but also clear health benefits.

“Our focus on providing convenient, healthy, and delicious meal options has resonated well with onthe-go consumers, contributing to a significant boost in our sales figures,” he said.

“Our smaller, single-serve packaging sizes have been particularly popular in the P&C channel. Products like our Lebanese Kafta and our Mongolian Beef meals have been standout performers. These SKUs cater to the need for quick, nutritious meals that are easy to consume on the move.”

He also pointed out current trends shaping the ready-made meals market, where consumers are increasingly prioritising balanced nutrition without compromising on taste, a trend Platinum Meals is keen to accommodate.

“There’s a noticeable shift towards healthier meal options and greater ingredient transparency,” he said.

Fast facts

Growth of Take Home Food slowed to 9.3 per cent in 2023 off the back of 21.9 per cent growth in 2022. My Muscle Chef has carved out a niche for itself as a leader in the P&C channel commanding a 78 per cent value share of the market (Nielsen RMS data up to June 25).

“Sales performance for My Muscle Chef has been incredibly strong over the past few years and shows no signs of slowing down.”
– Alex Adcock, Head of Sales, My Muscle Chef

Reflecting on the past year, Kassis noted a robust growth trajectory in the P&C channel – a direction he hopes will continue into 2025.

“The P&C channel is extremely important to our brand as it allows us to reach a broad audience of busy consumers looking for quick, nutritious meals. It’s a key part of our distribution strategy and has helped us build brand recognition and loyalty among a diverse customer base.

“Our focus on providing convenient, healthy, and delicious meal options has resonated well with onthe-go consumers, contributing to a significant boost in our sales figures,” he explained. The demand surge, particularly during peak hours and in high-traffic locations, underscored the effectiveness of Platinum Meals’ strategy in meeting consumer needs.

Challenges and opportunities ahead

Looking ahead, Adcock highlighted that there are some ready-made meal players that are trying to win on price, but are ultimately sacrificing quality ingredients in doing so.

“This is not a sustainable strategy for the channel as it ultimately leads to unmet shopper expectations,” he says, while stressing that My Muscle Chef remains committed to delivering a superior product that doesn’t compromise on ingredients or taste. →

“Our focus on providing convenient, healthy, and delicious meal options has resonated well with on-the-go consumers, contributing to a significant boost in our sales figures.”
- Anthony Kassis, Co-Founder, Platinum Meals

“Quality wins out for our retail partners and shoppers, as evidenced by the continued growth of our brand and share in P&C and the number of awards we win for satisfied customers. The trust this approach builds with shoppers further supports the expansion of our brand,” he says.

My Muscle Chef’s commitment to quality and innovation, combined with its strategic partnerships and a deep understanding of consumer trends, positions the business as a formidable player in the evolving landscape of ready-made meals.

What consumers want:

• High protein

• Healthier choices

• Grab-and-go convenience

Adcock identified opportunities for expanding into new product categories such as snacks and drinks, leveraging My Muscle Chef’s strong reputation in high-protein nutrition.

Discussing future innovations, he hinted at new product developments aimed at tapping into evolving consumer preferences. He highlighted recent successes with their protein cookies and muffins and teased upcoming launches that promise to disrupt new categories within the P&C channel.

Meanwhile, at Platinum Meals, Kassis acknowledged upcoming challenges such as heightened market competition. However, he emphasised these challenges as opportunities for innovation in product offerings and packaging.

“Expanding our range of health-focused products and catering to specific dietary needs presents a significant opportunity,” he said as he announced some new developments that are on the horizon from Platinum Meals.

“We’re excited to introduce a new line of plantbased meals that cater to the growing demand for vegan and vegetarian options,” said Kassis. “These new products will feature innovative packaging that is both sustainable and convenient, ensuring they appeal to our eco-conscious consumers. Additionally, we are working on incorporating more functional ingredients, like superfoods and adaptogens, to meet the health and wellness trends.”

Kassis also emphasised the increasing demand for transparency and clean labels.

“We’re committed to providing clear information about our ingredients and sourcing practices,” he said, noting that investment in research and

• Single-serve packaging sizes

• High quality, fresh ingredients

development remains pivotal to sustaining innovation and competitive advantage for Platinum Meals.

“We are proud of our commitment to quality, health, and sustainability at Platinum Meals. As we continue to grow, we remain dedicated to providing our customers with the best possible meal solutions that cater to their busy lifestyles without compromising on nutrition or taste. We appreciate the support from our partners in the P&C channel and look forward to continuing our successful collaboration.”

The ready-made meals sector within the P&C channel is one to watch, driven by evolving consumer preferences for convenient yet nutritious food options.

The significant investment by retailers and the impressive performance of key players like My Muscle Chef and Platinum Meals underscore the demand for highquality, protein-rich meals that cater to busy lifestyles.

Looking ahead, the challenge for players in this sector will be to balance cost with quality, as competition intensifies. However, the opportunities are vast, with potential growth in new product categories and innovations in packaging and ingredient transparency.

As brands continue to adapt and innovate, they will play a pivotal role in shaping the future of the P&C channel and meeting the ever-evolving needs of today’s consumers. The continued emphasis on quality, convenience, and health will be key in maintaining momentum and ensuring long-term success in this rapidly growing market. ■

Hydration evolution

The

bottled water

market in Australia’s P&C channel is evolving rapidly, with sustainability and health driving future growth and innovation.

IN AUSTRALIA, THE bottled water market within the petrol and convenience channel has experienced significant shifts in recent years, driven by evolving consumer preferences, innovative marketing strategies, and dynamic industry trends.

Over the past three years, the Packaged Beverages category has grown from $1.96 billion to $2.85 billion with all sub-categories apart from Juice showing growth. This is according to Theo Foukkare, CEO of the Australian Association of Convenience Stores (AACS) and the 2023 AACS State of the Industry Report, which highlighted Bottled Water as the fourth strongest performer in the overall Packaged Beverages category behind Energy Drinks, Soft Drinks, and Flavoured Milk.

Foukkare says that convenience is a key factor in driving beverage choices for busy on-the-go consumers.

“The Packaged Beverages category is well positioned to diversify its offer to meet the ever-changing needs of the consumer with strong growth and innovation in the larger categories,” he says.

“Bottled Water now represents 10.9 per cent of sales within the wider Packaged Beverages category. Strong value growth of $33m has been seen over the past 12 months, making it an important category for P&C retailers.”

The role of the P&C channel

According to David Forde, General Manager of Convenience & Petroleum at Coca-Cola Europacific Partners (CCEP), this channel is crucial for their Mount Franklin and Pump brands.

“Petrol and convenience is where a lot of our innovation happens first,” Forde said, as he noted that the P&C channel often serves as a testing ground for new products before they are introduced on a larger scale.

“CCEP is the number one packaged water supplier in the P&C channel, so it’s important for us to win in this channel for the Mount Franklin and Pump brands, to ensure we’re staying relevant and providing our customers and consumers with the beverages they want,” he said.

For Asahi Beverages, the P&C channel is crucial. It serves as a significant driver of impulse purchases, particularly among younger, more spontaneous consumers.

Within the P&C channel, CCEP and Asahi Beverages dominate fridge space, but there are some smaller brands that are building in popularity, including Alka Power, Nu-Pure, and Rippl.

Over the past year, Alka Power has reported an impressive 51 per cent increase in sales across the P&C channel, with the 1.5 litre bottle emerging as a standout performer due to strong brand loyalty.

Steve Pettaras, Managing Director of Alka Power, says that consumers are increasingly discerning, seeking water that offers not just taste but functional benefits, a trend that has worked in Alka Power’s favour.

Effective marketing strategies, such as scan-down promotions and strategic social media use, have bolstered sales for Alka Power. Looking ahead, Pettaras highlights the need for careful timing in launching new products while advocating against additional government taxes such as the Container Deposit Scheme that could further strain the industry.

Rob Hilton, Founder of Mammoth Brands, echoes this sentiment, saying that it has been a challenge to build the Rippl brand in a market that is dominated by the major players. To balance this, he has built a successful corporate side to the business where they can create small quantity custom water for customers.

Words Deb Jackson

“If a retailer wants to produce their own water brand, we can create a small or large quantity for them. So, if they want to produce a small run of 600ml water bottles with their own branding, we are able to produce that for them. It’s not only a promotional item of their branding, but also something they can sell.”

Performance and preferences

The market is increasingly driven by sustainability and health. Consumers are gravitating towards products with eco-friendly packaging and health benefits. Sparkling water flavours have experienced significant dollar growth, while alkaline water is the fastest-growing segment, appealing to those seeking health benefits without added calories.

These trends have been evident at Ampol where bottled water sales have largely been in line with 2023.

“Plain and flavoured sparkling water continues to perform well, while alkaline water is becoming increasingly popular with consumers. Multi-buy initiatives and cross promotions with carbonated soft drinks continue to drive volume,” says an Ampol spokesperson. “Packaging type and recyclability is an emerging trend we’re currently seeing in the category, as new products are introduced in aluminium cans.”

Packaging options have become a major focal point with reusable and eco-friendly bottles gaining popularity. Brands are increasingly adopting materials like biodegradable plastics and recycled PET (rPET) to cater to this demand.

Notably, CCEP’s Mount Franklin and Pump brands have transitioned their bottles under one litre to 100 per cent recycled plastic. This sustainable approach resonates with environmentally conscious consumers, who are encouraged to recycle these bottles to support a circular economy.

Asahi Beverages is also addressing these concerns through initiatives such as the use of 100 per cent recycled PET (rPET) for their Cool Ridge Still and Sparkling Water bottles. This commitment to sustainability is essential in meeting the increasing consumer preference for environmentally responsible products.

In the P&C channel, the 600ml bottle remains the dominant format, reflecting its convenience for on-the-go hydration. However, Jesse Burns from Asahi Beverages notes an emerging trend: larger SKUs, particularly those 750ml and above, are gaining traction.

However, challenges loom as cost-of-living pressures impact consumer behaviour. The P&C channel must adapt by offering competitive pricing to sustain impulse purchases. Retailers are responding by implementing aggressive pricing strategies and bulk purchase options to draw consumers.

“We leverage in-store promotions and geotargeted marketing to enhance brand visibility and connect with our audience.”
- Raymond Park, National Business Manager, Nu-Pure Beverages

Fast facts

Bottled Water now represents 10.9 per cent of sales within the wider Packaged Beverages category. Strong value growth of $33 million has been seen in Bottled Water over the past 12 months.

Raymond Park, National Business Manager at Nu-Pure Beverages, says the P&C channel remains crucial for Nu-Pure, providing a platform to highlight their dedication to sustainability and convenience.

“We leverage in-store promotions and geotargeted marketing to enhance brand visibility and connect with our audience,” he says.

Looking ahead, Nu-Pure is poised to introduce innovative products aligned with emerging consumer trends. Park hints at an exciting new product launch in the coming months, reflecting their commitment to meeting evolving consumer preferences.

When it comes to innovative packaging, Mammoth Brands is a unique player within the bottled water space, with 330ml naturally alkaline sparkling mineral water brand Rippl and its licensed 400ml re-usable Star Wars still mineral water currently available through 7-Eleven stores nationally.

With exclusive rights to several popular licenses, including Minions, Disney, Star Wars, and Hello Kitty, just to name a few, the naturally alkaline water is proving to be popular with consumers.

“What we’re trying to do is to educate people that you can drink our beautiful, locally sourced, high alkaline Rippl water, which is so good for you, but then you can re-use the bottle over and over again, which is better for the environment. And at the price point that they are, it’s a very attractive offer,” says Hilton.

“We’re really trying to promote that re-use, reuse, re-use and then you can recycle when you’re ready to dispose of it. But because the artwork is so beautiful on our products, we’re finding that people just keep them and put them on their shelves as a collectable.” →

Rippl has built a successful corporate side to its business

Hilton notes that while re-usable water bottles are in their infancy here in Australia, they have been gaining momentum in countries like the US where plastic bottles have been banned in a lot of places.

Later this year, Hilton says the licensed bottles will also be launching in a 600ml format, catering to the growing trend for larger pack sizes.

Emerging trends

Consumers are increasingly gravitating towards products with added health benefits such as electrolytes, vitamins, and minerals. Sparkling water is also gaining popularity as a healthier alternative to sugary beverages. CCEP’s commitment to reducing sugar in its products aligns with this shift, as nearly 50 per cent of their non-alcoholic ready-to-drink portfolio now features low or no sugar options.

Over at Asahi Beverages, Burns has also noticed an increase in interest in functional water products. Consumers are increasingly seeking waters that offer more than basic hydration. Functional waters that provide additional benefits, such as electrolyte replenishment or added vitamins and minerals, are becoming more popular. This trend mirrors global movements, where functional and enhanced waters have already made substantial inroads in markets like the UK, EU, and the US.

“While not mainstream in Australia yet, we are seeing a shift towards functional and vitaminenriched waters,” he says. “Additionally, flavoured waters continue to grow in popularity among consumers seeking variety in their hydration choices.”

Innovations and future outlook

The future outlook for bottled water in the P&C channel points towards a continued emphasis on sustainability and functional benefits.

The growing interest in still, sparkling, and flavoured waters suggests a dynamic market with ample opportunities for new product developments.

CCEP’s Forde highlights that the focus will remain on meeting consumer needs while adapting to industry trends and preferences.

As consumers increasingly prioritise eco-friendly products, brands must stay ahead of these expectations to maintain relevance. Asahi Beverages is preparing for these changes by focusing on sustainable packaging solutions and reducing their carbon footprint. Their Cool Ridge range, certified carbon neutral by Climate Active, exemplifies this commitment.

Overall, the bottled water market in Australia’s P&C channel is evolving rapidly, with sustainability and health driving future growth and innovation. ■

Retailer strategies:

Strategic placement and visibility:

Retailers in the petrol and convenience sectors strategically place bottled water in high-traffic areas, such as near checkout counters and at eye level, to encourage impulse purchases. This placement maximises visibility and capitalises on consumer convenience.

Promotions and discounts: Price

promotions, bundle offers, and loyalty programs are commonly used by retailers to boost bottled water sales.

For example, offering discounts on multi-pack purchases or combining water with other popular products can drive higher sales volumes and attract budget-conscious consumers.

Seasonal and event-based marketing:

Retailers often leverage seasonal trends and local events to promote bottled water. During peak summer months or major sporting events, special displays and promotions are used to tap into increased demand for hydration solutions.

Hot Beverages had a strong year in 2023, growing 15.5 per cent to a value of $424m (2023 AACS State of the Industry Report).

The perfect blend

Now an essential offering in petrol and convenience stores, the hot dispensed beverage category is growing at a rate that is hard to ignore.

AUSTRALIAN CONSUMERS ARE wellknown for their love of coffee, but not everyone has the time and/or budget to visit their favourite barista every day. With the quality of hot dispensed beverages available in petrol and convenience stores improving dramatically, this once ‘nice-to-have’ is becoming increasingly essential for all operators.

According to the 2023 AACS State of the Industry Report, Hot Beverages had a strong year in 2023, growing 15.5 per cent to a value of $424 million, following a 17.4 per cent growth in 2022.

Theo Foukkare, CEO of the Australian Association of Convenience Stores (AACS), attributes this growth in part to a new pricing structure being adopted within the channel. The average price for Hot Beverages increased by 0.59 cents in 2023 compared to 2022, and with this price increase saw an additional $73 million in margin delivered to the channel.

“Value within the category has jumped on the back of price increases away from $1 coffee, driven by inflationary pressures and increased commodity prices. Dollar share grew from 3.6 per cent of sales in 2022 to 4.1 per cent in 2023,” he says.

“The one challenge is the nine per cent decline in unit sales, which saw more than 17 million fewer cups sold in 2023,” Foukkare highlights. “However, the overall Beverages category –covering both hot and cold beverages – is still expected to see the greatest value growth for retailers into 2024.”

Both hot beverage suppliers and in-store providers talk about cost-of-living being a big factor in the growth and popularity of their hot drinks. As more consumers look at ways to save some money, but still enjoy certain habits and occasions, value hot beverages become a more popular option.

But with Australia having such a strong coffee culture, consumers are looking at ways they can save money, without sacrificing quality. Brett Bolwell, CEO at Barista Equip Australia, explains how they can help stores meet this need.

“Australian coffee consumers are used to a very high calibre of coffee. If you look at convenience and retailing, the interesting thing is some of them have moved from push-button machines into traditional espresso machines to look at ways they can make their offer look barista style.

“We have a full suite of products that you can add onto your traditional espresso machine that can make all the jobs very simple, which means you don’t need to bring a barista to your machine. You can add our products to your coffee machine and teach anybody in your organisation how to make coffee within three to four minutes.

“Everything we do is around making traditional coffee easily accessible to anybody and debunking the need for having a high-end barista.”

Alternative milk

One sign that consumers are increasingly turning to convenient hot drinks over the high street barista is in the growth of alternative milks.

An Ampol spokesperson said that the introduction of alternative milks was proving popular.

“We have seen many customers at our barista sites change to an alternate milk option as part of lifestyle changes, with one-in-five moving to soy, oat or almond milks.

“Our new push button self-serve machines are also offering a great quality coffee. As customers try this option, they are finding that value doesn’t mean they have to sacrifice a great coffee experience.”

It’s a sentiment echoed by Jeff Yerbury, Acting General Manager – Channel at 7-Eleven, who said that over the past 12 months they’ve seen customers respond well to their investment in alternative milks.

“Alternative milk machines are now available at approximately 325 stores in Victoria and New South Wales, and we hope to have 400 stores across those states offering alternative milk by the end of the year.

“Our customers have loved having the option to choose an alternative milk coffee across our range and we are seeing soy and oat milk options being nearly as popular as dairy-based coffee in many of the stores.”

“We have seen a significant shift towards low sugar, low fat and alternative milks.”
- Beverley Eastgate, Category Manager –Food Service, APCO Service Stations

Is cold the new hot?

With 23 years’ experience in coffee, Brett Bolwell, CEO of Barista Equip Australia, says there is one key area where stores should be looking.

“One massively emerging market, which all my big customers are going down the route of is cold. We definitely cannot underestimate the cold coffee market in the northern states.

I think anyone who is not looking at cold is crazy. It’s the biggest and fastest growing part of the market right now.”

Beverley Eastgate, APCO’s Category Manager – Food Service, added: “We have seen a significant shift towards low sugar, low fat and alternative milks, with the standout being the growth observed for oat milk.”

It’s something that suppliers are seeing as well, with more than one-in-five coffees sold by Grinders being sold with a dairy alternative.

Jeff Deeth, National Business Manager at Grinders said: “Consumers continue to embrace plant-based milks, driven by health and environmental considerations. Oat is the fastest growing alternative milk.”

While Ben Dunn, Managing Director of The Dunn Group, said the sales spread of its hot Balmain Coffee Company products is consistent across all stores, without any real heroes, adding that “there is no doubt that the alternative milks are increasing and have been for years.”

“The challenge as consumers move across to these milks,” he said, “is managing their expectations around the price of these coffees as the alternative milks are more expensive.”

Store placement

The increase in consumer demand for alternative milks is something that has influenced businesses like 7-Eleven to think more about the placement of the hot beverage in its stores and how consumers use the machines.

Yerbury explained that from a store layout perspective, their designs are adjusted to suit the needs of the local community, but generally speaking they want to make sure they make it as easy as possible for their customers to get their coffee and perhaps something to go with it, especially at peak times.

“What that means is in many of our stores we have coffee islands, with around four coffee machines as well as four separate stations for the cups, lids, sugar or the chocolate shakers. Co-buy items are located on these coffee islands as well.”

The coffee islands also enable 7-Eleven to offer the alternative milk machines. →

Coffee islands allow stores such as 7-Eleven to offer alternative milks

The hot beverage and food ‘combo deal’ is another thing that many stores have in common, and Eastgate said that APCO sees the potential to increase consumer spend by engaging at key areas in-store.

“We always locate our machines as our last stop for customers. It is essential for us to guide them to walk through the café and, in turn, view our full breadth of the Café 24/7 food offer.

“Including hot beverages in monthly food combos enables us to increase our touch points with POS featured at our highest customer flow areas to encourage sales conversion.”

Dunn, however, says that the quality of the hot beverage you are offering the consumer should not be forgotten or underestimated.

“There are the obvious bundling of coffee and bakery products that all decent coffee retailers will have,” he said, “however you simply cannot beat quality and consistency of your product with every cup you sell.

“If you do this, you will be successful, and you cannot allow staff that are not trained or confident to be making your coffee.”

Deeth agreed, saying: “For retailers with a barista offer, having well-trained staff is absolutely vital to ensure a quality blend becomes a quality coffee for the customer. We ensure at Grinders Coffee Roasters that the quality of barista training is at the forefront and provide ongoing training and barista observation amongst our customers.”

What’s next?

With that consistency and quality front of mind, Dunn said: “The things that we are looking at in the future are more around equipment technology and a bit more automation to ensure the consistency of our Balmain Coffee.”

Quality is a sentiment echoed by Eastgate at APCO.

“You simply cannot beat quality and consistency of your product with every cup you sell.”
- Ben Dunn, Managing Director, The Dunn Group

“Focusing on the promotion of our quality and consistent, barista-made hot beverages, we are confident our customers will continue to shop us as a destination point rather than just a convenience stop,” she said.

“Investing in educating our customers more, through effective POS such as our digital GoBoards, will help drive the message of a trusted offering, one of our key uniques.”

For Yerbury, the future is also about ensuring value and quality for the consumer. He said that people are going to continue to look to the convenience channel for coffee options 24/7 in the year ahead.

“We’ll need to provide good value options and delight them with the quality of what our channel can provide to give consumers more reasons to choose convenience for their daily coffee.”

The role of P&C in fulfilling consumers’ hot beverage needs will continue to grow as the quality and value of what is on offer also improves. Due to the quality of hot beverages in P&C now being so consistent and so high, the key for convenience stores is drawing the consumer in for the first try.

With loyalty programs, strong food and beverage combinations and ideally placed machines that offer something for every consumer, the ability to bring people in for that first sip is increasing, which means hot beverages look well placed to continue their growth and to be an important part of a comprehensive convenience store offering. ■

Fast facts

Jeff Deeth, National Business Manager, Grinders Coffee Roasters provides a snapshot of the hot beverages category within the P&C channel:

• More than one-in-five coffees are now sold with a dairy alternative. Consumers continue to embrace plantbased milks, driven by health and environmental considerations. Oat is the fastest growing alt milk.

• Cappuccino and Lattes are preferred by 68 per cent of consumers when purchasing coffee away from home, however cold drinks are

also on the rise (iced lattes, frappes etc) – especially among Gen Y and Z.

• In Metro areas there is more of a trend towards smaller, stronger coffees (piccolos and double shots) whereas regionally the larger milk-based coffees tend to over-index.

• Quality of coffee is, and will remain, one of the key drivers of consumption. Grinders Coffee Roasters sources the highest quality coffee and ensure that every bean contributes to the premium end result consumers experience with each sip.

Source: CMA Convenience Shopper Report 2023, Euromonitor Nov 2023, Mirage News, Flat White Index Australia August 2023, Food and Drink Business, Future Market Insights, IRI – Grocery & C&P Databases, Coffee Intelligence, Future Market Insights, Modor Intelligence, Global Data – the future of food service April 2023.

choice

It’s mocha o’clock with UP&GO Iced Mocha

Our C&I Choice this issue is the delicious new UP&GO Iced Mocha. With an enticing blend of chocolatey bliss and creamy coffee flavour, UP&GO Iced Mocha delivers a refreshing, mellow profile, all while maintaining a 4.5 Health Star Rating.

The launch is driven by extensive market research and valuable consumer insights, with evidence showing that consumers are seeking convenient nutrition and flavour variety, with UP&GO Iced Mocha ranking as the #1 flavour preference among UP&GO™ considerers*.

The mocha flavour is outpacing growth in the iced coffee segment, indicating a strong consumer preference*. This presents an opportunity to drive incremental sales and bring new consumers to the category.

Packed with 11 essential vitamins and minerals, along with fibre, protein, and calcium, UP&GO Iced Mocha not only satisfies cravings but also supports a balanced diet. Developed by Sanitarium’s team of dieticians and food scientists, UP&GO has evolved to cater to diverse consumer needs throughout the day, whether as a quick on-the-go breakfast or snack, an afternoon pick-me-up, or simply a little treat.

UP&GO Iced Mocha 500ml will become widely available at petrol and convenience retailers from September.

* Source: 1. Good Food Lounge, UP&GO New Flavour Research, 2023

Mars launches limited-edition Twix

Mars has launched Twix Wafer Rolls for the first time in Australia, with the product only available for a limited time.

The launch of Twix Wafer Rolls marks the first innovation for the Twix brand in 2024, with the product featuring two light and crispy wafer rolls coated in smooth milk chocolate, filled with the iconic Twix flavour.

Bianca Werkmeister, Portfolio Director of Twix, said while consumers are actively seeking out more permissible treats, flavour and texture remain the number one component when looking to satisfy a craving.

“Our new Twix Wafer Rolls hits the mark on all levels featuring the much-loved Twix flavour that the brand is iconic for, combined with the new crispy wafer which gives a new textural experience whilst eating, alongside a lighter formulation at only 114 calories per serve creating more permissibility for consumers.

“We’re really proud to be launching this product to market and are excited to hear the response from Twix-fans and chocolate lovers alike.”

Twix Wafer Rolls will be available at independent retailers and Coles stores nationwide this month for a RRP of $2.20.

LeVeL Lemonade launches new passionfruit variant

LeVeL Lemonade is excited to unveil its latest offering in its Formulated Supplementary Sport Drink range: LeVeL Lemonade & Passionfruit, which is out now.

This new variant combines the crisp taste of lemonade with the vibrant flavour of passionfruit, designed as a formulated supplementary sports food to enhance postworkout hydration and recovery.

LeVeL Lemonade & Passionfruit is enriched with high magnesium content and provides the full daily recommended intake of Vitamin C, all while maintaining a low sugar profile. It’s the perfect choice for those seeking a nutritious “better for you” beverage that doesn’t compromise on flavour.

Feed the senses with Friskies®

Packaged in a vibrant 300ml aluminium can, this new drink is both portable and environmentally friendly, reflecting LeVeL Lemonade’s commitment to sustainability. Priced at $3.95, it’s poised to become a favourite among healthconscious consumers and sports enthusiasts alike.

“We’re thrilled to introduce LeVeL Lemonade & Passionfruit,” said Chrish Graebner, General Manager of Level Beverages. “It combines delicious taste with essential ingredients, ideal for active lifestyles.”

Experience the refreshing and nutritious benefits of LeVeL Lemonade & Passionfruit and embrace a healthier hydration option.

Available at The Distributors 1800 989 022. www.the-distributors.com.au

Unlock a world of sensory delight for your cat by feeding them

Friskies® Dry Cat Food. Every tasty bowl comes alive with enticing aromas, appealing shapes and delicious flavours.

With a wide variety of delicious dry cat food, Friskies® provides a world of taste adventures that feed your cat’s playfulness and curiosity.

Friskies® is one of the most historic brands and is the number one dry cat brand in grocery*.

Friskies Dry Cat Food is 100 per cent complete and balanced, providing all the nutritional goodness your cat needs to live life to the fullest.

• Specifically formulated to help control hairball formation.

• Protein rich to help maintain strong, lean muscles.

• Natural fibre to aid digestion and help reduce litter box odour.

• Antioxidants to help support a healthy immune system.

• Essential fatty acids with omega 3 and 6 for a healthy skin and coat.

• Vitamin A and taurine to help support clear, healthy vision.

• Made in Australia.

To learn more, call Anthony from Purina on 0437 858 598.

*Source: Circana AUS Grocery Scan Data 52 weeks to 07.04.2024.

Pringles gets spicy with new launch

Pringles has launched a spicy new addition to its range, with the Pringles Zesty Chilli & Lime flavour out now.

The new zesty Chilli & Lime flavour boasts a vibrant fusion of citrus and a kick of subtle heat in every crunch and joins Pringles Chipotle Sour Cream in its range of spicy Pringles.

The Pringles Spicy range is a worldwide exclusive with a flavour profile that has been meticulously crafted to appeal to local tastes of Aussies and Kiwis – which is a testament to the Pringles’ chefs’ culinary creativity.

Ileana Andrei, Senior Brand Manager for Salty Snacks at Kellanova in ANZ, said the new spicy range is designed to add some more spice to customers life and turn snack time into a tantalising flavour-filled moment that leaves consumers wanting more.

“Everyone has a secret spicy side to them and we’re challenging Aussies and Kiwis to feed their spicy side with the new zesty Lime & Chilli and fan favourite sizzlin’ Chipotle Sour Cream.”

The new Pringles Spicy range is now available across Australia and New Zealand.

Reduced sugar snakes slither into stores

The Natural Confectionery Co. has launched a better-for-you version of its Snakes as part of its 50 per cent less sugar range.

The new product range features significantly less sugar compared to the average amount of sugar present in leading candy jelly products, catering to the increasing demand for reduced sugar snacking options.

Ben Wicks, Vice President Marketing Australia & New Zealand at Mondelēz International, said they are excited about the expansion of the 50 per cent less sugar range.

“This product brings one of Australia’s most loved lollies into a better-for-you option, serving the growing consumer interest in reduced sugar lollies, while still tasting great.”

The new reduced sugar snakes pack include five fruit flavours –raspberry, blackcurrant, boysenberry, mango, and lime – and have no artificial colours, flavours or sweeteners.

The New Natural Confectionery Co. 50 per cent Less Sugar Snakes are available now for a RRP of $5.

“We are thrilled to announce the return of V Black, an iconic flavour that has stood the test of time.”

Suntory Beverage & Food Oceania

V BLACK IS a full flavour energy drink with a smooth and invigorating taste that has maintained intrigue with V Energy drinkers for nearly two decades. The cult-classic flavour made its debut in 2006, returning for a limited-edition release in 2018 for V’s 21st birthday celebrations, which rekindled excitement among aficionados. V Black is the brand’s most requested flavour return.

Josh Wheeler, Head of Marketing Energy and Transformation at Suntory Beverage and Food Oceania, said: “We are thrilled to announce the return of V Black, an iconic flavour that has stood the test of time”.

“Loyal fans of V Energy have waited patiently for its return, sharing stories with our newer fans about its memorable, now almost mythical taste. The product is regularly referenced on the V

V Energy brings back fan favourite V Black

The drink is officially returning to Australia and New Zealand and will soon be available nationwide for energy lovers to enjoy.

Energy social media channels, averaging over five requests a day, six years on since it was last available.

“All V Energy lovers will now be able to experience this unique energy drink flavour all over again – and newer drinkers will finally be able to see what all the fuss is about.”

V Black will be joining the full V Energy range, a line-up which includes Original, Blue, Raspberry Lemonade, Zero Sugar Original, Zero Sugar Blue, and the V Refresh sub-range.

V Black is currently available in 250 mL and 500 mL formats at major supermarkets and convenience stores across Australia and New Zealand.

For more information about V Energy and its products, please visit www.v-energy-drink.com.

New Wakey Wakey Caffeine Energy Liquid Caps

Get ready to say “No to the doze” with a brand-new offering to the P&C market that is shaking up the energy space.

IT IS NO secret that Australians love caffeine. With lives getting busier and busier every day, people are looking for easy, convenient ways to boost their energy levels and increase their mental alertness.

“We know energy seekers are looking for their energy boost at all times of the day at all different locations, so we are excited to be able to launch our high energy liquid capsule format into the P&C channel.”
- Dominique Ries, GM of Marketing, Wakey Wakey

Wakey Wakey Energy is an exciting new energy player on the market.

Launched in 2021, Wakey Wakey has been shaking up the energy space, offering new and innovative ways to get your energy boost and has quickly gained a loyal following amongst students, tradespeople, shift workers and fitness enthusiasts alike.

Currently available throughout the grocery and pharmacy channels. The great tasting caffeine energy effervescent with their unique, high quality, high caffeine and Guarana formulas are also high in energy, low in sugar and great value for money.

And now…Wakey Wakey is available in a convenient, soft gel, liquid capsule format.

Wakey Wakey Caffeine Energy Liquid Caps are available in convenient packs of 20, with each liquid filled soft gel capsule containing 100mg of caffeine + Guarana - more than a cup of coffee and more than a standard energy drink!

This exciting new product launch is great on-the-go, perfect for the work bag, car glovebox or sports bag. The soft gel format absorbs faster than a tablet and is easy to swallow, making it a great choice for when consumers are looking for effective energy.

At only 55c a serve, the new Wakey Wakey Caffeine Energy Liquid caps are also great value for money when looking at alternative energy choices within the market.

Dominique Ries, GM of Marketing for Wakey Wakey says, “We know energy seekers are looking for their energy boost at all times of the day at all different locations, so we are excited to be able to launch our high energy liquid capsule format into the P&C channel.”

Wakey Wakey Caffeine energy Liquid Caps are available in Australia from August with the launch supported by a high-value social media campaign and strategic out of home billboard advertising on major motorways, airport baggage claim areas and major public transport hubs to drive trial and awareness for your stores.

For more information about purchasing Wakey Wakey, please contact P&C distributor Smooth Wholesales on 1300 180 770 or visit www.smoothwholesales.com.au.

Doritos drops bigger, bolder, crunchier XXL range

Doritos is set to transform the snack aisle with the launch of the new Doritos XXL range, featuring out of this world bigger, crunchier, and bolder chips.

The Doritos XXL flavour range has four new flavours –Ultimate Cheddar, Inferno Chilli & Lime, Smokehouse BBQ, and Tangy Salsa.

Kat Miller, Senior Brand Manager, Doritos ANZ, PepsiCo, said Doritos XXL is all about delivering an out of this world snacking experience.

“We want to offer a snack that is not just satisfying but also thrilling. This new range takes everything people love about Doritos and turns it up a notch with bigger XXL chips, epic crunch and even bolder flavours.

“We’re confident that the new range is sure to become a favourite among snack enthusiasts looking for a bolder snacking experience.”

The Doritos XXL range is available now in P&C and Coles, and will be followed shortly by independent retailers.

Allen’s launches Monopoly-inspired range

Allen’s has launched a new Monopoly-inspired range, Allen’s x Monopoly, with lollies inspired by the board game pieces.

The bag features classic Allen’s flavours in the shape of Monopoly’s iconic pieces such as a strawberry hotel, pink raspberry dog, green apple car, orange top hat, and a pineapple duck.

Melanie Chen, Head of Marketing Confectionery at Nestlé, said buying, selling, dreaming, and scheming just got sweeter.

“By combining the beloved tokens from Monopoly with the delightful taste of Allen’s, it’s a great excuse to get friends or family around the table to sweeten the fun. We know everyone has their favourite Monopoly token and we’re sure you’ll find the same love for the Allen’s inspired by Monopoly lollies.”

The limited-edition Allen’s x Monopoly range is available now from all major retailers for RRP $5.

Coffee automation is here to stay

From barista offers to self-serve, coffee automation will help you reduce costs and improve coffee quality.

AS TIME GOES on, the expectations of coffee consumers are continuing to shift and lift. When it comes to flavour and consistency, it is no longer an option to provide a sub-par coffee offer if you want to succeed. Simply being the cheapest or the most convenient is no longer enough. Couple this need for quality and consistency with the staffing challenges of running a food service or retail operation and the solution starts to become apparent – automation.

At Barista Equip, coffee automation is their specialty. Barista Equip was built on the simple but powerful automation of Puqpress, an automatic coffee tamping machine that removes the need for manual tamping. Speed, consistency and reduced injury to baristas made for a winning combination. Fast forward to today, automation has become an integral part of the coffee industry and Barista Equip now offers an extensive range of automation. Whether you're looking at the barista enhancing range to reduce labour, improve barista speed, quality and consistency or are looking for a completely automated or self-serve solution, Barista Equip can tailor an option to meet your needs.

The barista enhancing range takes speed, consistency and quality to new levels. Imagine your barista single-handedly managing a busy coffee service. They grind coffee into the handle and put it into a Puqpress to tamp it. They load the handle into the espresso machine and hit extract. The stateof-the-art FLOW grinder recognises the coffee is pouring too fast and whirrs softly to adjust the grind size automatically while also alerting your barista on screen. The barista prepares another shot, tamps it with absolute consistency using the Puqpress, and

“Our automatic range of equipment provides a barista-free solution that doesn’t compromise on quality.”

this time it extracts perfectly. Meanwhile they place a jug of milk on a Perfect Moose milk texturing machine to create beautifully silky milk, every time. Barista Equip’s automatic range of equipment provides a barista-free solution that doesn't compromise on quality. Whether you're looking to serve 50 coffees a day or 500, one milk or four, coffee only or include hot chocolates and chai lattes, Barista Equip’s range from world-renowned brands like Gaggia and Eversys can be tailored to meet any need. Get in touch now to have a chat with Barista Equip about building a solution to grow your coffee business, through sales@baristaequip.com.au or call 1300 582 443.

Make the switch to plastic free with CleanLIFE

Introducing a plastic free and certified flushable solution to wet wipes.

“CleanLIFE is Australia’s specialist wet wipe range, providing plasticfree solutions for everyday use around the home and for personal use.”

WHILE CLEANLIFE KNOW that wet wipes make life convenient, until now they have not done much for the planet in the long term.

Traditional plastic wipes pose a significant environmental threat, contributing over a staggering 25,000 tonnes of plastic to Australian landfills annually. Worse still, they degrade into harmful microplastics, posing risks to wildlife, human health, and the environment at large. Recognising the urgent need for change, CleanLIFE has stepped up.

CleanLIFE is Australia’s specialist wet wipe range, providing plastic-free solutions for everyday use around the home and for personal use. At its manufacturing facility located in Woodville North in South Australia, they are leading the change by producing plastic free, biodegradable, and certified flushable wipes.

CleanLIFE has been able to achieve this by working alongside dermatologists, scientists, engineers, and the water authorities to produce high-quality Australian Made and plastic free wet wipes.

Using Australian purified water in all CleanLIFE wipes gives confidence and certainty that no foreign nasties are in the wipes used around families and in homes. Besides the quality of water, they use Australian ingredients, native oils, and extracts to give the CleanLIFE range a unique difference in the fragrances and benefits offered with every wipe.

From baby to skin to kitchen to loo, CleanLIFE has a wipe solution for everyone! A tailored range to cover almost every surface, there is no reason why customers can’t make the switch today.

For all enquiries, please contact enquiries@jcsm.com.au. Available through The Distributors Group and Metcash.

Never lose power with IPL Retail’s latest offering

Stay powered up anywhere, anytime with the IPL TECH PWB11

Magna Charge 15W Wireless Power Bank 10,000 mAh.

Tired of your devices running out of battery when you need them the most? Say goodbye to low power anxiety with the IPL TECH PWB11 Magna Charge 15W Wireless Power Bank from IPL Retail. Designed for the modern lifestyle, this sleek and powerful device ensures your gadgets stay charged and ready wherever you go.

The IPL TECH PWB11 offers seamless magnetic charging for easy alignment and efficient power delivery. With a 10,000 mAh capacity, it provides ample power to keep your devices running all day. Equipped with dual USB ports, you can charge multiple devices simultaneously and enjoy the freedom of 15W wireless charging for compatible gadgets.

Safety is a priority with advanced overcurrent and overheating protection, ensuring your devices are always safe. The power bank features a USB-C input for fast recharging and high-speed USB-A and USB-C outputs, delivering reliable power wherever you are. Experience the future of charging today!

This isn't just a power bank; it's a power revolution. Perfect for tech enthusiasts and busy professionals, it combines cutting-edge technology with practicality. Whether you're commuting, traveling, or just out and about, stay connected and in control with the IPL TECH PWB11.

Embrace power on the go with the IPL TECH PWB11 Magna Charge. Get yours today and never worry about a low battery again. For more information, visit IPL Retail’s website at www.iplretail.com.au

“The IPL TECH PWB11 offers seamless magnetic charging for easy alignment and efficient power delivery.”

Sanitarium launches chocolate-inspired Weet-Bix

Sanitarium has launched Weet-Bix Coco Crunch, a wholegrain breakfast cereal with chocolate pieces.

Weet-Bix Coco Crunch strikes a balance between health and taste offering a convenient and affordable breakfast option that has a four-star health rating and can be enjoyed as breakfast or simply a snack straight from the box.

Jessica Ferguson, Accredited Practising Dietitian (APD) at Sanitarium Health Food Company, said the cereal is also high in iron, folate, and vitamins B1, B2, and B3.

“We know Australians don’t get enough of their grains and cereals from wholegrain or high fibre foods, but Weet-Bix Bites Coco Crunch provides a delicious breakfast cereal option with 74 per cent wholegrains that’s high in fibre.

“Weet-Bix Bites Coco Crunch provides nutritional benefits that families have come to expect from Weet-Bix.”

Weet-Bix Bites Coco Crunch can be enjoyed with milk in the morning or straight from the box as a snack, and is available now from independent supermarkets, Woolworths, and Coles.

Cadbury unveils Cadbury Dairy Milk Velvet

Cadbury has launched a new chocolate block, Cadbury Dairy Milk Velvet, which has 40 per cent more cocoa and 25 per cent more milk.

The new block is said to offer a smoother, more chocolatey, milk chocolate recipe with 40 per cent more cocoa and 25 per cent more milk than the classic dairy milk chocolate recipe, appealing to consumers seeking a heightened cocoa and more creamy taste, while maintaining the high quality synonymous with Cadbury.

Katrina Watson, Senior Marketing Manager at Mondelēz International ANZ, said the blocks are catering to Australians’ emerging taste preferences.

“Cadbury Dairy Milk Velvet is for milk chocolate lovers seeking a smoother, more chocolatey taste but with the same quality they know and expect from Cadbury Dairy Milk.”

Available in two varieties – Milk Chocolate and Milk Chocolate with Hazelnut, Cadbury Dairy Milk Velvet offers a unique shape which claims to heighten the pleasurable milk chocolate taste experience.

Cadbury Dairy Milk Velvet is available now for RRP $6.

Allen’s exciting twist on the beloved Killer Python

Allen’s has revamped the iconic Killer Python, by launching Sweet & Sour Killer Pythons, with each bite tasting a little different from the last.

Offering six new flavours – Raspberry, Cola, Creaming Soda, Sour Grape, Sour Watermelon, and Sour Lemon – the new product is a mix of sweet and sour, with each snake featuring a combination of the two.

Melanie Chen, Head of Marketing Confectionery at Nestlé, said the new flavour is a personal favourite and can’t wait for Australians to try it.

“We know lolly lovers are looking for more taste sensations with sour lollies becoming more popular, but super sour lollies aren’t for everyone! With Sweet & Sour Killer Pythons we’ve hit the sweet spot to give Aussies a juicier, more flavoursome experience.”

Allen’s Sweet & Sour Killer Pythons are available nationwide now.

Armor All revs up for a product refresh

Armor All, the leading brand in car care, is rolling out an exciting brand refresh across the Australian market.

ARMOR ALL, THE number onei brand in car care, has unveiled a dynamic new look as it rolls out an exciting brand refresh across the Australian market, in alignment with its global packaging evolution.

With a proven track record of delivering innovative, easy-to-use, and effective products for over 50 years, Armor All products make car care and protection simple, enhancing the best technology on the market to deliver the finest results. The brand's transformation sees the Armor All brands core line of products as well as product ranges Armor All Ultra Shine™, Armor All Extreme™ and Armor All Ultra Shield™ shed its black and gold packaging respectively for a vibrant orange hue.

The Armor All brand mission is to empower people to effectively clean, shine, protect and freshen their cars and discover the enthusiast within, with the packaging redesign making it brilliantly simple for every customer to find the right Armor All product for every task.

The bright new look will arrive on shelf in Australia from August 2024 to ensure Armor All product uses and purposes are crystal clear for its valued customers. Research has shown that, through ramping up the distinctive orange colour on pack, shoppers are likely to find the brand's products on shelf up to 19 per cent faster than beforeii

Designed to resonate with consumers and future-proof the brand, the new label leads with the logo, elevating its presence on the pack, and is supported by colour cues that help guide product benefits and tasks. Moreover, the new packaging comes with an increased percentage of recycled materials and adopts the use of high-density polyethylene bottles which are fully recyclable. Whilst showcasing a new look, the Armor All brand provides the same performance with its array of affordable vehicle products offering solutions to clean every car surface with confidence – inside and out.

The Armor All interior product range has been designed to perk up leather and refresh plastic and vinyl surfaces with cleaning wipes, disinfectants, protectants and accessories. Meanwhile, the exterior product lineup of sprays and waxes ensures cars stay showroom-ready rain or shine. With life comes messy moments. Everyday Proof Your Car™ with Armor All products so no matter what life throws your way, you can hop in and get going with confidence. Armor All products are available from a range of retailers including Supercheap Auto, Repco, Big W, Coles and Woolworths. For more information, please visit www.armorall.com or @armorallausnz.

“The Armor All brand mission is to empower people to effectively clean, shine, protect and freshen their cars.”

i MSW, EHI Brand Health Study, 2023, Australia

ii Auto Appearance SBS Quant Phase Country Overview Report, March 2020; ** Source: Appearance Category Virtual Shopping Research UK, Australia, USA, July 2021; + Source: MSW, EHI Brand Health Study, 2022

C&I Expo represents the broadest range of suppliers to the convenience and impulse industry that you will find at one trade event. Our mission to is provide retailers large and small with access to the latest services, technologies and products to better serve you, and your customers.

C&I Industry Symposium brings you intelligence, trends and perspectives from thought leaders within and outside the convenience channel through engaging content delivered in two short sessions for busy, future-focused retailers.

Tuesday 29 October

Wednesday 30 October

MCEC Melbourne

Oceania

SPC launches single serve snack pot range

SPC has launched a new range of convenient single serve snack pots, including the new flavour Spag-a-saurus Tomato and Cheese, and the crowd favourite Baked Beans in Rich Tomato.

The range is easily prepared, ready in just 40 seconds, making it an appealing snack time solution for young consumers, families with smaller households and busy parents wanting to ensure their children come home with an empty lunchbox.

Peta Allsopp, Chief Marketing Officer at SPC, said SPC Snack Pot range unlocks a realm of snacking possibility for the SPC brand and offers parents convenient, portable and affordable meals solutions.

“The microwavable format delivers new ways to engage younger families, but also attracts shoppers looking for easy, on-the-go solutions into the category. SPC is the only brand with on-the-go Snack Cups in Baked Beans and Spaghetti – a lunchbox game-changer and is proudly manufactured in Australia.”

The snack pot containers are also recyclable and can be placed in kerb side recycling. The range is available at IGA stores and Woolworths nationally for a RRP of $2.60.

Experience the future of connectivity with Vodafone

Vodafone SIM cards offer a seamless mobile experience that combines cutting-edge technology with sustainability.

With Vodafone, you're not just getting a SIM card – you're tapping into a world-class mobile network that's owned and operated by Vodafone itself. Say hello to lightning-fast speeds with Vodafone's 5G network, now available in selected areas of over 3000 suburbs across Australia. In fact, Vodafone boasts the biggest 5G network globally, ensuring you stay connected wherever you go.

Worried about coverage? Don't be. Vodafone's extensive network covers 96 per cent of the Australian population, so you can enjoy crystal-clear calls and reliable data wherever life takes you. Plus, with all Vodafone SIMs being 5G enabled, you'll be future-proofing your mobile experience.

But that's not all. Vodafone is committed to sustainability, with their new ECO SIM card range crafted from 100 per cent recycled plastic. So, you can stay connected while reducing your environmental footprint.

And when it comes to flexibility, Vodafone has you covered. Their prepaid products offer the freedom to choose short or long-term recharges, with options ranging from 10 days to 365 days. Whether you need a quick top-up or long-lasting connectivity, Vodafone has the perfect plan for you.

Experience the future of mobile connectivity with Vodafone SIM cards – fast, reliable, and eco-friendly. Join the Vodafone family today and stay connected with confidence.

The changing face of convenience retail

As cost-of-living pressures change the Australian consumer’s purchasing behaviour, how can convenience retailers respond?

THERE IS NO doubt that when consumer’s household income comes under immense pressure, consumers across all income brackets must make decisions to suit their household budgets.

In 2024, all Australians are being challenged with increased costs wherever they turn, at the grocery checkout, at their c-store and the fuel bowser, rents, mortgages, insurance, electricity, childcare, education – the list keeps expanding.

“Speaking with retailers and suppliers recently, this new value driven approach is delivering on their objectives, with record volumes being achieved across these offers.”
– Theo Foukkare

Most retailers across all channels are under immense pressure to maintain their customer traffic to drive sales, and we are seeing various strategies play out in terms of retailer approaches.

Coles and Woolworths continue to report private label ranges playing a more significant role than ever before, and ALDI’s performance in capturing the grocery consumer goes from strength to strength. Promotional discounting continues to play a strong role in maintaining sales. Whether this is a direct reaction to the immense pressure that various government enquiries have had on their approach is yet to be seen over the medium term. The grocery channel is at a distinct advantage over many other retailers given their huge buying power, ability to blend their profitability across thousands of product lines, and the fact they offer consumers with significant choice for all households.

Quick Service Restaurants (QSR’s) have seen significant growth over the last few years. However, over the last 12 months we’ve seen extreme value offerings enter the market to maintain their customer base, with $2 and $3 items, under $10 menus, and recently, aggressive positions such as offering two burgers, fries and a drink for $6.95. This appears to be achieving their objectives of driving customer traffic to maintain sales whilst delivering value to their customers during these challenging times.

The convenience retail industry has also had its challenges with declining foot traffic, reductions in the items per basket as well as

reductions in the average basket spend. This is primarily being driven by the challenges consumers are facing in the current climate, however the historical price perception of the channel in the consumer mindset must also be playing a role in this. The channel has long been seen as the two or three for promo deal channel, which has a role to play, but it needed something more given the state of play.

Over the last few months, we have seen a significant shift in promotional strategies with the primary objective of resetting the value perception for their customers and trying to drive both footfall and in-store sales conversion. We are seeing value offerings promoted heavily on TV, radio, and in-store such as a pie and energy drink for $5, sandwich and 600ml soft drink for $6 or $7, confectionary bars on promo at $1 and $2, $3 pie days, and hot food and drink combos.

Speaking with retailers and suppliers recently, this new value driven approach is delivering on their objectives, with record volumes being achieved across these offers, whilst halting declining foot traffic and changing the price perception of the channel.

The biggest question I have, is will retailers maintain this approach into the future when the cost-of-living crisis subsides and consumers return to their normal purchasing behaviour, or will this form part of a future strategy to reposition the channel as a real competitor to breakfast or lunch on the go and finally fight directly with the QSR industry?

This leads me to then think about what opportunities lie ahead if this approach is applied to categories or subcategories within the channel, and ultimately change the broader price perception of the channel?

Only time will tell, but I say bring it on – not only can we be the most convenient option for consumers, but we also have the opportunity to capture a larger slice of the pie. ■

Category roles in convenience retail

Convenience retail has seen material shifts in category performance and mix in recent years. As this continues to evolve through market and strategic forces, have you considered the benefits of defining and leveraging category roles within your business?

“Category roles in convenience cannot be overstated, they provide clarity and focus not only internally but how this projects back to customers and your offer.”
– Jason Joukhador

CATEGORY ROLES DETERMINE the function each product category plays in your overall strategy, influencing everything from inventory management, space and range, product, pricing and promotional tactics. Understanding and implementing effective category roles can enhance your retail performance, customer satisfaction and profitability.

1. Clarifying Strategic Priorities

Category roles help clarify and align strategic priorities across your business. By defining the role of each category, you can allocate resources more effectively. For instance, a category designated as a “traffic builder” is intended to attract customers to the store. These items often have high visibility and competitive pricing to draw in foot traffic. Conversely, “profit driver” categories, which typically have higher margins, are positioned to maximise profitability. By distinguishing between these roles, you can focus efforts and investments where they will have the most impact.

2. Enhancing Inventory Management

Effective inventory management is crucial in convenience retail, and category roles play a pivotal part in this. Knowing the role of each category allows for more precise inventory decisions. For instance, traffic builders require consistent stock levels to meet customer demand, while profit drivers may benefit from a different stocking strategy to maximise margins. By tailoring inventory management to the specific role of each category, you can reduce carrying costs, minimise stockouts, and improve stockturn, leading to better financial health for your business.

3. Optimising Marketing and Promotions

Category roles assist in informing your marketing and promotional strategies. Traffic builders might be highlighted in monthly ads or featured prominently in-store promotions to attract customers. Profit drivers, on the other hand, could be the focus of loyalty programs to enhance value and encourage spending. By aligning your marketing efforts with the designated roles of each category, you can create more compelling and effective campaigns that resonate with your target audience.

4. Improving Customer Experience

A well-defined category role strategy contributes to a better customer experience. When product categories are strategically placed and promoted, it becomes easier for customers to find what they need, discover new products, and feel confident in their purchase decisions. Traffic builders placed at the entrance can draw in customers, while well-merchandised profit drivers can enhance the shopping journey. This thoughtful organisation not only meets customer needs but also encourages exploration and repeat visits, fostering loyalty and satisfaction.

Category roles in convenience cannot be overstated, they provide clarity and focus not only internally but how this projects back to customers and your offer. By strategically defining and managing category roles, you can optimise your operations, meet strategic goals, and ultimately drive growth and profitability. Embracing this approach is essential for any convenience business aiming to thrive in today’s competitive and shifting environment. ■

Words Jason Joukhador, GM Merchandise and Dealer Channel, Ampol

Good things take time: The value of patience in building food offers

“By taking the time to understand customer preferences, cultivate strong supplier relationships, implement effective marketing strategies, and iteratively refine their offerings, retailers can create food offers that are not only successful but also sustainable.”
– Michael Brick

The pressure to quickly adapt and stay ahead is relentless, however when it comes to developing and refining food offers, patience is not just a virtue; it is a necessity.

THE PHRASE “GOOD things take time” aptly captures the essence of why operators need to allow their food offers to mature. While the urge to see immediate results is understandable, giving these initiatives time to develop can lead to more substantial and sustainable benefits in the long run.

Understanding customer preferences and behaviours is a process that requires time. It’s not enough to simply introduce a new product or promotion; operators need to observe how their customers respond. Are certain items consistently popular, or do sales fluctuate? Are there specific times or seasons when particular offers perform better? Gathering and analysing this data over an extended period enables operators to tailor their offers more effectively.

Introducing new food offers is not just a journey for us, but also for our customers. We need to bring them along and give them confidence. It can take time for customers to adjust to a drastic change in offer. Consistency becomes key to giving them confidence. This includes consistency in the quality of food, variety and volume of food on display.

Building strong supplier relationships and ensuring high-quality products is a gradual process, particularly when there is NPD involved. Reliable suppliers who provide quality goods consistently are invaluable assets. Developing these relationships often requires a series of negotiations, trust-building, and mutual understanding. By investing time in cultivating these partnerships, operators can secure dependable sources of quality products that enhance their food offers and keep customers coming back.

Speaking of NPD, what works and tests well in the development kitchen, sometimes needs some tweaks after launching in trial sites at the store level. Customer reactions, instore processes and other differences will often show up that weren’t evident in the predictable and controlled environment of head office development kitchen. It takes time for customers to become aware of new promotions, try out new products, and incorporate them into their regular shopping habits. Consistent and strategic marketing efforts, such as regular social media posts, in-store signage, and loyalty incentives, need to be sustained over time to build momentum and create customer loyalty. Abruptly changing strategies before they have a chance to take root can confuse customers and dilute the impact of promotional efforts.

Moreover, patience allows for the identification and rectification of potential issues. New offers might require adjustments based on customer feedback and sales data. This iterative process of testing, learning, and refining cannot be rushed. Operators need to be prepared for initial setbacks and view them as opportunities to improve. This approach not only leads to a more polished and appealing food offer but also demonstrates a commitment to quality and customer satisfaction. The value of patience in building food offers cannot be overstated. By taking the time to understand customer preferences, cultivate strong supplier relationships, implement effective marketing strategies, and iteratively refine their offerings, retailers can create food offers that are not only successful but also sustainable. Good things truly do take time, and the rewards of patience are well worth the wait. ■

Words Michael Brick, Partner and GM, Meris Food Equipment

Best in show

Australia’s best IGA and Foodland IGA stores were crowned at the 25th National IGA Awards of Excellence at The Star Gold Coast on July 15.

IGA AND FOODLAND IGA members, representatives and guests gathered at The Star Gold Coast on July 15 for the 25th National IGA Awards of Excellence to recognise, highlight and, celebrate independent retailers across the country.

Grant Ramage, CEO of Metcash Food, said in recognising these individuals, teams, and stores, they acknowledge the true essence of local and what it really means to be an IGA and Foodland IGA retailer.

“Day in and day out IGA and Foodland IGA stores across the country deliver

MAJOR

AWARD WINNERS

2024

2024

phenomenal experiences to the local shoppers who come through their doors, doing whatever they can to help build thriving local communities.”

West Australia’s IGA Kinross took home the highest accolade of the night – the 2024 IGA National Retailer of the Year. They were also awarded the 2024 IGA National Large Store of the Year and the 2024 IGA National Large Grocery and General Merchandise Department of the Year and will now proudly represent Australia at the International IGA Global Rally in the USA.

Poojan Shah, from IGA Kincross, said an organisation is only as good as its people, and its people are truly the best – they make Tucker Fresh what it is today.

“We are immensely proud of everyone that’s part of Tucker Fresh, we love them, and this award is for them all! Two years ago – we set out on a journey to be the leading independent supermarket group in Western Australia. One of our goals was to win an Independent Grocery Award, and we’re extremely proud to be able to have reached that milestone in record time!”

Hosted by Larry Emdur and Mark Beretta, guests were entertained by Delta Goodrem, Matthew Copley, John

Foreman and the IGA Band and the Gold Coast Children’s Choir, while Emdur and Beretta helped present 25 awards to IGA and Foodland IGA independent retailers.

IGA Hall of Fame inductee

Spero Tsapaliaris was inducted into the prestigious IGA Hall of Fame, after a career spanning over 40 years in the independent retail network. Hardworking and community minded, Spero has dedicated his career to championing independent retail, innovating and building world class supermarkets that today proudly employ over 1,200 South Australians.

Tsapaliaris said he was shocked, surprised, humbled and honoured to be acknowledged in this way and be inducted into the IGA Hall of Fame.

“I’m incredibly grateful for what my father John Chapley and my Uncle Nick Chapley have done to establish our family business, and the passion for retail they have instilled in me. I’ve had a long and fulfilling career and my secret to success is being consistent, persistent and treating people nicely.

“Our people are our most important asset and fulfill the promise to our shoppers. If it wasn’t for them – good people doing their best every day I wouldn’t be here tonight, and this award reflects our people’s commitment to supporting our local community.” ■

Doug Jones, CEO of Metcash Group Spero Tsapaliaris being inducted into the IGA Hall of Fame

FULL LIST OF AWARD WINNERS

2024 IGA National Small Fresh Department of the Year

IGA Local Grocer Strathmore

2024 IGA National Small Grocery & Perishables Department of the Year

IGA Local Grocer Hawks Nest

2024 IGA National Medium Delicatessen Department of the Year IGA Midway Buronga

2024 IGA National Medium Meat Department of the Year IGA Cockatoo

2024 IGA National Medium Bakery Department of the Year Mount Compass IGA

2024 IGA National Medium Fresh Produce Department of the Year

Lovey’s IGA Gillieston Heights

2024 IGA National Medium Grocery & General Merchandise Department of the Year

Lovey’s IGA Gillieston Heights

2024 IGA National Medium Dairy & Freezer Department of the Year IGA Creswick

2024 IGA National Large Delicatessen Department of the Year Saints Foodland IGA

2024 IGA National Large Meat Department of the Year

IGA Queen St Village

2024 IGA National Large Bakery Department of the Year Saints Foodland IGA

2024 IGA National Large Fresh Produce Department of the Year IGA Mt Evelyn

2024 IGA National Large Dairy & Freezer Department of the Year Saints Foodland IGA

2024 IGA National Large Grocery & General Merchandise Department of the Year IGA Kinross

2024 IGA National Customer Service & Experience Award IGA Creswick

2024 National Rising Star Award Dion Aloi Ritchies IGA Rowville

2024 IGA National Community Award IGA Woodvale

2024 IGA National Small Transformation & Innovation Award IGA Local Grocer Preston

2024 IGA National Medium Transformation & Innovation Award IGA Russell Island

2024 IGA National Large Transformation & Innovation Award Ritchie’s IGA Fine Food & Wine Tatura

2024 IGA Hall of Fame Spero Tsapaliaris

2024 IGA National Small Store of the Year

IGA Local Grocer Westbrook

2024 IGA National Medium Store of the Year

IGA Midway Buronga

2024 IGA National Large Store of the Year Award IGA Kinross

2024 IGA National Retailer of the Year IGA Kinross

L:R: Veer Shah (Tucker Fresh IGA Board Member), Poojan Shah (Tucker Fresh IGA Board Member), Amu Shah (Tucker Fresh IGA Board Member), Patrick Kelly (Tucker Fresh IGA Kinross Store Manager) Nothing but good vibes at The Star Gold Coast

Transforming Service Stations

The Benefits of Invenco by GVR A2-09 Outdoor Payment Terminal

SERVICE STATIONS ARE continually seeking ways to enhance efficiency, improve customer satisfaction, and maximise profitability. The introduction of advanced technologies, such as the Invenco by GVR All-in-One A2-09 Outdoor Payment Terminal, has proven to be a game-changer in achieving these goals. This innovative solution not only modernises payment processing but also brings a host of benefits that are reshaping the service station experience.

One of the most significant advantages of the Invenco by GVR Flexpay 6 A2-09 is its capability to extend service hours seamlessly. By enabling 24/7 operation, service stations can cater to customers at any time of the day or night, without the need for constant staffing. This flexibility not only meets the growing demand for convenience but also opens up new revenue streams from late-night and early-morning fuel purchases.

Customer convenience is further enhanced with the A2-09's versatile payment options. Whether customers prefer to pay directly at the pump or inside the store using EMV chip cards, magnetic stripe cards, NFC, or mobile wallets like Apple Pay and Google Wallet, the terminal accommodates diverse preferences swiftly and securely. This streamlined payment process reduces transaction times, improving overall customer satisfaction.

Designed to withstand various weather conditions, the Flexpay 6 A2-09 ensures uninterrupted service year-round. Its durable build minimises downtime due to weather-related issues, guaranteeing reliable operation and maintaining customer confidence.

From an operational standpoint, the A2-09 significantly reduces costs by automating payment processes and offering self-service options. Service stations can optimise staffing, allocating resources more efficiently during peak periods while cutting down on labour expenses during quieter times. Moreover, advanced remote monitoring capabilities empower operators to oversee terminal performance in real-time, detect issues proactively, and resolve them remotely. This proactive approach minimises disruptions, enhances operational efficiency, and ultimately improves the bottom line.

Security is paramount in today's digital landscape, and the Flexpay 6 A2-09 meets stringent security standards with encrypted data transmission and secure payment processing. This ensures customer data protection and reduces the risk of fraud or data breaches, fostering trust and loyalty among patrons.

The scalability and customisation options of the A2-09 further underscore its value. Designed to fit various pump dispensers, the terminal adapts effortlessly to different station layouts and future expansions. Customisable features such as loyalty card recognition and receipt printing can be tailored to meet specific operational needs, enhancing flexibility and operational efficiency.

Ultimately, the Invenco by GVR Flexpay 6 A2-09 Payment Terminal represents more than just a technological upgrade – it's a strategic investment in the future of service stations. By enhancing operational efficiency, improving customer convenience, reducing costs, and boosting security, this innovative solution empowers service station owners to optimise operations and elevate service standards. For service stations looking to stay ahead in a competitive market, the A2-09 is not just an option – it's a pathway to sustained growth and success. ■

EPA warns of heavy fines for petrol station owners

PETROL STATION OWNERS and operators could face fines of up to $275,000 as the NSW Environment Protection Authority (EPA) cracks down on unsafe practices.

The EPA has been made aware of drivers allegedly unloading fuel from their tankers into underground storage tanks without sufficient capacity, estimating when they are full and as a result increasing the risk of fuel spills.

Jason Gordon, Executive Director Operations at NSW EPA, said they are cracking down on the entire industry to stamp out this irresponsible and dangerous practice.

“We’re making it absolutely clear to every transport company, driver, distributor, wholesaler, and retailer, if you’re engaging in unsafe and risky fuel transfers it must stop immediately.

Shell Reddy Express unveils its

SHELL REDDY EXPRESS Coomera Truck Stop has been unveiled as the 100th Reddy Express store to open as part of the rebranding of Shell Coles Express. Along with the name upgrade, the site at 487 Old Pacific Highway, Coomera, has been given a refresh both inside and out. Consumers will still be able to access Shell premium quality fuels, coffee and food, as well as existing loyalty programs such as FlyBuys, and 4cpl litre savings on fuel by using a Coles shopper docket.

To celebrate the milestone, Shell Reddy Express hosted a party on Friday 12 July

“We’re rolling out a compliance campaign and we’ll take regulatory action if we find you’re breaking the law by taking this unnecessary risk.”

A person found guilty could be fined up to $55,000 and face imprisonment, while corporations could face a fine of $275,000.

“In the event of an uncontrolled spill of petrol there is a serious risk to the public, the drivers unloading the tankers, employees, and the environment.

“The community expects they can fill up at the bowser safely and those living or running a business in close proximity to a service station shouldn’t be put at unnecessary risk,” said Gordon.

The EPA has notified SafeWork NSW and is notifying other interstate regulatory authorities.

100th rebranded site

featuring a special guest appearance and ribbon cutting by racing legend Dick Johnson, as well as a meet-and-greet with Shell V-Power Racing Team drivers, Will Davison and Anton De Pasquale.

The Hot Tomato Radio Crew were also on-site with games and giveaways, with customers treated with the opportunity to receive a free coffee, try fresh foods and meet the Reddy Express Team.

Shell Reddy Express began its rebranding of Coles Express sites in December last year, with the brand operating alongside Viva Energy’s OTR offer.

Shell Reddy Express Coomera Truck Stop

Suntory Oceania appoints new NZ Sales Director

SUNTORY BEVERAGE AND Food Oceania has appointed Deb Cooper as Sales Director, New Zealand, to drive the non-alcoholic portfolio.

Cooper, whose most recent role was as Head of P&C at Suntory Beverage and Food in Australia, will work with brands such as V Energy, Suntory Boss Coffee, and Gatorade, as the company works towards the launch of its new $3 billion partnership Suntory Oceania, with sister company Suntory Global Spirits.

Brad Erceg, Chief Commercial Officer at Suntory Beverage and Food Oceania, says Cooper’s appointment is a coup for the business and for New Zealand customers.

“Deb’s exceptional leadership, customer-centric approach and energy has enabled our business to go from strength to strength in Australia, transforming category growth and delivering unrivalled recognition within the P&C channel. Her extensive FMCG experience positions her well to drive growth and innovation in this market.

“The New Zealand market is a deep part of our heritage as a business and we have forged a strong path to success with flagship brands like V Energy, Just Juice and the PepsiCo portfolio of brands.

Under Deb’s leadership we will continue to ignite the category and bring the best of Suntory to Oceania as we grow to become a multi-beverage powerhouse.” Cooper, who has been part of the Suntory business for over a decade and has an impressive track record

in grocery, leisure, and route channels, expressed her excitement at joining the New Zealand team.

“I’m thrilled to be joining the thriving New Zealand commercial team and am looking forward to fostering new partnerships and working with our customers to drive innovation and shape strategic growth.”

Cooper’s appointment comes ahead of the business’s exclusive launch of American energy giant Celsius, which she calls a “game changer”.

“This provides the opportunity to strengthen our position in the category and demonstrate the expertise and leadership we have across the entire energy segment. We’re looking forward to launching this new product in New Zealand in September.”

The Suntory Oceania partnership is set to go live in Australia in mid-2025 and in New Zealand from January 2026.

7-Eleven Australia names new CEO following departure of Angus McKay

7-ELEVEN AUSTRALIA has named Fiona Hayes as CEO and Managing Director following Angus McKay’s departure to Bapcor. Hayes joined 7-Eleven in 2022 as General Manager – Channel before being appointed CEO and Managing Director in July 2024. Prior to joining 7-Eleven, Hayes served on the Executive Team at Telstra for more than a decade.

“It is an honour to lead 7-Eleven Australia and I’m excited about what we will collectively achieve in the years ahead.

“Our ambition is to expand our network and push the boundaries of how consumers experience convenience in the local neighbourhoods we serve. I’m looking forward to working with our stores, our partners, and our support office to bring this to life,” said Hayes.

The appointment comes at an exciting time for the 7-Eleven Australia business, which was recently acquired by 7-Eleven International (7IN) for $1.71 billion. The company has identified opportunities to transform 7-Eleven Australia’s merchandise and fuel offer, expand its product assortment, and introduce new high-quality fresh foods.

McKay’s appointment at Bapcor, a leading automotive retailer that operates the Midas and Autobarn stores across Australia, came as the business rejected a $1.2 billion buyout offer from private equity firm Bain Capital.

McKay told C&I that thanks to the new owners, 7-Eleven Australia now has access to expertise from the leading convenience food experts in the world.

“The 7-Eleven Japan stores for example are rightfully famous for their food offering, and there is incredible potential for us to accelerate our growth in the food space by leveraging their expertise.

“I think that’s an incredibly exciting prospect for our customers in terms of what we’ll be able to do in the food space.”

Deb Cooper is taking on a new role in New Zealand
Fiona Hayes, new CEO of 7-Eleven Australia

Drakes scoops top honours at South Australian Dairy Awards

DRAKES’ LA GELATERIA gelato has taken home a raft of top awards at the recent South Australian Dairy Awards, including Most Outstanding.

The South Australian Dairy Awards acknowledges excellence, quality and innovation across more than 30 competition classes, including cheese, yoghurt, fresh and frozen dairy, attracting entrants from all over South Australia.

In addition to Most Outstanding, La Gelateria gelato also picked up Judges Choice and Champion Frozen Dairy, amongst a host of other awards.

Kalli Parpottas, SA Bakery Operations Manager, expressed her excitement at receiving the awards and becoming the first gelato offered by a South Australian supermarket to receive such prestigious recognition.

“What an honour to receive such recognition while being amongst some of the best gelato producers in the state, we’re proud to offer our customers a premium selection of locally made, award-winning gelato.”

La Gelateria Autentica offers authentic Italian gelato flavours, made fresh in-store at Drakes Fulham Gardens, using dairy from local South Australian producers.

Drakes now advances to the Australian Grand Dairy Awards competition, to showcase their award-winning gelato and strive for additional recognition nationally.

Drakes La Gelateria award-winning gelato is available in 750ml take-home tubs at all South Australian stores excluding minis, or at their in-store Gelato Bar at Drakes Fulham Gardens.

Queensland Premier proposes state-owned fuel stations

QUEENSLAND PREMIER STEVEN Miles has announced, that if re-elected in October, he plans to establish state-owned fuel stations.

His proposal would see 12 publicly owned fuel stations operating on a cost-recovery basis, selling petrol and diesel alongside EV chargers, with their location determined based on where competition is most needed across the state.

Premier Miles said publicly owned fuel stations will charge a fair price for fuel, increase competition, and ensure Queenslanders have more choice when it comes to filling up.

“It’s not a simple issue to fix. We don’t control global oil prices, and we can’t force privately owned petrol retailers to charge less at the bowser, but a government I lead will do whatever we can to bring petrol prices down.”

In addition to the state-owned fuel stations, a re-elected Miles Government would also ban fuel stations from raising the price of fuel more than once a day, require petrol stations to release price changes a day in advance, and work with RACQ to trial a daily limit on increases in petrol prices to no more than 5 cents per litre.

“The costs associated with owning and driving a car can add up. But most Queenslanders, especially in the regions, need a car to get around, drop the kids at school or to do their work.

“Currently, when you fuel up your car, you’re sending money offshore to big multinationals.”

The Premier said his government would work with experts to identify where the big petrol players are using their market power to gouge motorists at the bowser and make sure Queenslanders have more options for where they get their fuel.

“I am also committed to working with experts and industry to ensure fair competition in all Queensland communities and that fuel prices can’t be jacked up by any more than 5c a day,” said Premier Miles.

The investment is expected to cost $36 million, with the Miles Government stating it will be funded by borrowings in the government owned corporation’s sector.

Drakes’ La Gelateria picked up a number of awards
Premier Miles is proposing 12 state-owned fuel stations

20-21 Nov 2024 | Due Drop Events Centre, Auckland

Exhibiting at C&I NZ EXPO gives you a presence at the only FMCG event that delivers:

A trade show purely focused on Convenience & Impulse and Independent Grocery Retailing

Access to motivated high-quality buyers

Exposure for independent operators who may not be receiving adequate representation

The opportunity to meet reps from corporate and independent chains

C&I NZ EXPO is devoted specifically to the needs of convenience retail owners and operators, where retailers and suppliers will gather for two days of information sharing, education, discovery, and networking. If you are, or hope to be, a convenience supplier then you want to talk to our audience of:

service stations

convenience stores/dairies/corner stores newsagents

mini marts

independent grocery take-aways/hospitality venues

To secure your stand for the trade event of 2024

Email: exhibition@candiexpo.co.nz | Call: +61 2 8586 6172 candiexpo.co.nz

Kel Campbell Pty Ltd celebrates 40 years of business

THIS YEAR MARKS 40 years since Kel and Colleen Campbell started Kel Campbell Pty Ltd, and the company is showing no signs of slowing down.

From what started as Kel and Colleen alongside one driver and one part-time yard-hand/driver, the company has grown to now include Campbell Petroleum Distributors, Kel Campbell Fuel Haulage, and Breeze Convenience.

The company now employs over 150 people and has diversified from being an Ampol Agent on commission to having over 100 million litres of its own customers, operating a dozen retail sites, and having 32 fuel trucks.

Tim Campbell, Managing Director of Kel Campbell Pty Ltd, said he puts the company’s longevity down to trust.

“Kel has instilled quality ethics through all staff and our dealings with others. We’re a fair and equitable company and do not enter into agreements that would disadvantage customers or suppliers. These same ethics are passed to the next generation of people.

“We’ve also heavily re-invested back into the business since inception in 1984. This keeps assets renewed, maintenance low, and safety as a priority.”

Growth and expansion

Over the years, the company has been strong in recruiting people into the business to help it grow and strategise, as Campbell explains with a few notable highlights.

“In 1992, Teraco from Port Kembla were going to buy us out in Bomaderry. Kel and Colleen put forward compelling reasons to Teraco to do exactly the opposite, and we buy them out, and that’s what happened and fuelled our first growth.

“In 1996 we bought out the Wollongong Caltex Distributor, and in 2016 we bought out a large portion of Caltex Energy NSW. After rebranding back to Ampol, we are now the Ampol Distributor from Appin in the North, Yass, ACT and Snowy’s in the West, down to the Victorian border.”

The company’s 32 fuel trucks deliver from its regional depots as well as direct from terminal, with fuel haulage contracts with major suppliers on the east coast of NSW.

“Our retail sites use our own brand, Breeze Convenience, and we have a great relationship with New Sunrise Group for helping in developing these stores. Our newer stores are becoming destinations for customers with a competitive instore food offer, with healthy options.”

Looking in-store, Campbell says that retail customers are now expecting destinations, where a ‘regular’ servo just doesn’t cut it anymore.

“Improved offerings in-store including fresh food, grocery, coffee, and service are required to win and retain customers.

“Customer expectations have risen with regards to communication, contact, lead-times, and invoicing. They expect more than yesteryear. We’re here to deliver on those expectations.”

To celebrate this milestone anniversary, Kel Campbell Pty Ltd has branded a new 23 metre combination back to 1984 livery, which it launched on July 1, which Campbell says was a nod to its heritage branding and a proud moment for the family.

“We also look to hold multiple events throughout the year to recognise our employee’s service. We have employees at over 30 years. We’re only as good as our people.”

“Customer

expectations have risen with regards to communication, contact, lead-times, and invoicing. They expect more than yesteryear. We’re here to deliver on those expectations.”

Tim

The new 23 metre combination was branded with 1984 livery in celebration

Because What’s Inside Matters!

The Clereflo™ Range of Oil Water Separators by Envirotank

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Corrosion-Proof Fibreglass Underground Storage Tanks

Ü Envirotank double-wall tanks are fully compatible with all modern fuel types including alcohol blends and low sulphur diesel.

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Ü Two (2) 100% corrosion proof and structural walls provide the ultimate in leak protection.

Ü The Hydroguard® System is a proven hydrostatic testing system that continuously monitors the integrity of the inner and outer tank walls in all installed conditions.

APCO’s Mt Duneed site set to be a crowd-pleaser

APCO’S MT DUNEED site, which is set to open before Christmas, is expected to be as good as its award-winning Alfredton store.

With construction currently underway in the Greater Geelong area, customers can expect a customer-centric store design that is easy to access and navigate with high-quality architecture and landscaping elements to complement the local amenities.

APCO said the Mt Duneed site will be as good as its Alfredton, Ballarat store which won Overall Store of the Year and Independent Store of the Year at the 2023 Australian Association of Convenience Stores (AACS) awards earlier this year.

Like its Ballarat counterpart, the Mt Duneed site will also include its Café 24-7 offer and IGA X-press, bringing together grocery, café, and petrol and convenience, all under one roof.

With an estimated build cost of $8.5 million, it wasn’t all smooth sailing explained Peter Anderson, Director at APCO, highlighting a certain difficulty of the build.

“It’s disappointing the local council offices and councillors didn’t support the project during the planning permit process, with permit granted at the Victorian Civil and Administrative Tribunal. It’s a general pattern of the City of Greater Geelong – no support or recognition for small businesses.”

Approval difficulties aside, the offering at APCO Mt Duneed will feature many food options from locally made fresh daily offers, including hot and cold options, ready-to-go breakfast products, quality freshly made options for lunch, on-the-go take home catering options for dinner, alongside a range of better-for-you products.

Toyota discontinues petrol-only variants on nine models

TOYOTA AUSTRALIA WILL no longer sell its petrol-only cars where hybrid-electric vehicles (HEVs) are available.

The announcement means petrol-only variants will be discontinued on nine models including Corolla and Camry sedans, and the Corolla Cross, RAV4 and Kluger SUVs, with an expectation that more than half of Toyota sales next year to be HEVs or battery-electric vehicles (BEVs).

Sean Hanley, Vice President Sales, Marketing and Franchise Operations at Toyota Australia, said consumer demand in Australia for hybrid models was rising consistently, including in 2020 when its overall hybrid share near-doubled to more than one-quarter of total sales – and it has continued to grow ever since.

“Our HEV share reached a record 33.5 per cent last year and has jumped to 46.6 per cent in the first five months of this year, including 48.9 per cent in May.

“So far this year, our total HEV sales have more than doubled to 46,821 vehicles compared with the same period last year with all models continuing to attract strong demand.”

Hanley said Toyota is confident in the future of HEV as the dominant choice for most passenger cars and SUVs, which led to decisions that would impact on sales of petrol-only models.

“Toyota has been implementing our HEV strategy over an extended period and remains committed to innovating across a diverse array of powertrains, which is the essence of our multi-pathway approach to decarbonisation.

“This approach was central to global decisions, that the 2024 new-generation C-HR and Camry models would be offered exclusively with hybrid powertrains.”

APCO Mt Duneed is set to open before Christmas
The 2022 Toyota Corolla Cross Atmos AWD hybrid

Live fuel prices save SA motorists $20 million a year at the bowser

ACCESS TO LIVE fuel prices is helping South Australian motorists save $20.5 million a year by shopping around.

The Royal Automobile Association of South Australia’s (RAA) latest fuel report shows that the number of drivers spending more than $100 a month on fuel has doubled in the last two years, with 74 per cent of motorists now spending over $100 a month.

Mark Borlace, RAA Fuel Expert, it’s encouraging to see more people are shopping around before filling up – it shows a positive change in consumer behaviour.

“As they say, information is power – and we want to empower motorists so they can save money at the bowser. We know the rising costof-living is affecting all South Australians – and that includes the rising cost of fuel since our last fuel survey in 2021.”

Borlace explained that RAA’s fuel price comparison is helping motorists save $315 on average each year at the bowser.

“The state government has done a fantastic job implementing and policing the real time fuel

pricing

An average of 65,000 motorists use the RAA app each month to shop around for fuel, translating to an overall annual saving of approximately $20,514,000 from the RAA app alone.

United Petroleum opens new self-serve site in Victoria

UNITED PETROLEUM HAS unveiled its latest self-serve fuel site, open 24/7, at 29 Tyers Street in Portland, Victoria.

The well-positioned site is located in the middle of town and next door to K Hub and Woolworths and features the latest in innovative technology, represented by the tap-and-go pay system.

Richard Hinson, Executive General Manager – Retail at United Petroleum, said they are excited to unveil the site as part of United’s continuous effort to elevate the refuelling journey for their customers.

“Through our steadfast commitment to customer satisfaction, we strive to establish a new benchmark for convenience and efficiency in the fuel industry.”

The pre-pay payment system enables customers to select the amount of fuel to put in their tank and pre-authorise the payment before filling their tank. Once filled, the customer will only be charged for the fuel that is used.

Alongside a comprehensive range of fuels including Unleaded Petrol (ULP), Premium 98 (P98), and Diesel, United will uphold high standards of safety and environmental responsibility by adhering to stringent safety protocols and practices.

The independent and 100 per cent Australian-owned fuel and convenience company now has over 400 sites nationwide, with this latest edition in Portland representing a significant milestone in the company’s continued growth and evolution.

“Through our steadfast commitment to customer satisfaction, we strive to establish a new benchmark for convenience and efficiency in the fuel industry.”
- Richard Hinson, Executive General Manager - Retail, United Petroleum
RAA’s fuel price comparison is saving motorists $315 each year
scheme which has been a huge win for motorists.”
The self-serve site is at 29 Tyers Street in Portland, Victoria

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