epay world summer 2016

SUMMER 2016

THE TILLS ARE RINGING Our gift cards can boost your Christmas sales

ALSO INSIDE: Stand & Deliver Order half price stands New Year Planning Prepare early for 2017

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ALL FOR USE IN AUSTRALIA WITHIN 28 DAYS. FAIR GO POLICY APPLIES. New customers who activate a SIM onto My Prepaid Ultimate and recharge $30+ from 31/10/16 until 05/02/17 will receive double the standard data inclusion on their first recharge only. Expires same time as recharge, unless data rollover applies. Excludes SIM swaps and Postpaid to Prepaid customers. Limit once per customer. May take up to 24 hours to be applied. Not to be used in conjunction with any other data offer.

OPT0442 / 1417678 (12/16)

SUMMER 2016

www.epayworldwide.com.au

HEAD OFFICE Level 1 75 Castlereagh St Sydney NSW 2000 POSTAL ADDRESS PO BOX 1383 Queen Victoria Building 1230 CUSTOMER SERVICE For general enquiries and technical support P. 1300 301 408 ADVERTISING P. 02 8297 2888 E. marketing@epayaust.com.au Written, Produced and Printed by The Intermedia Group MANAGING DIRECTOR Simon Grover PUBLISHER James Wells EDITOR Gifford Lee ART DIRECTOR Ryan Vizcarra HEAD OF CIRCULATION Chris Blacklock

Welcome S

eason’s greetings everyone. I trust the last epay World magazine for 2016 finds all of you counting down the end of a successful year and looking forward to an even better 2017.

Christmas may be incredibly busy, but it is also when all of your hard work throughout 2016 can pay off and epay can assist you with this.

The key to making the most of our products is really simple. You should be well stocked with our top gift card products and you need to be promoting them in key areas of your store – like your shop front via our Point of Sale advertising material and in prominent locations instore with our merchandised stands.

Inside this issue we highlight just which epay gift card products will be essential to capitalise on present buying this Christmas. All of our retailers will want to be stocked with our cinema gift cards from Hoyts, Village Cinemas and Event Cinemas as people head to the theatre in great numbers over the holidays and one of these will make an ideal present for all ages. Our leading department store gift cards from David Jones, Myer and JB Hi-Fi provide the ultimate gift solution and we anticipate these being one of our most popular products this Christmas. And, as well as many more epay products, our TV streaming service gift cards by Netflix and Stan will be the best stocking filler for everyone.

To further enhance your success this Christmas we have extended the period that retailers can purchase our merchandised stands at the special half price rate. Using these in conjunction with our free POS advertising material will stand you in good stead to sell our products to a wider customer base. Find all of the details on page 13.

We also look beyond Christmas and into the New Year where everyone from school age children, tertiary students and the work force will be heading back to their vocations in 2017. epay’s software products will be particularly popular at this time and our electronics retailers should be preparing now to service the software needs of the this broad section of society. See our New Year feature on page 20 for more details.

We chat with Rachelle St Ledger on page 14 who is the CEO of Emerchants® that operates EachWay – the fastest and easiest way to top up a sports betting account on the go. EachWay is now available in thousands of epay stores across Australia and leading sports betting brands William Hill and bet365 have already launched it with their customer base.

In the centre pages of this issue you will find a section that you can pull out and place on the wall of your back office. It details the various ways to maximise your epay terminal and the step-by-step guides on how to make the various terminal sales.

Merry Christmas everyone and we look forward to seeing you in the New Year.

Kind regards, Matt Blayney Country Manager

PRODUCTION MANAGER Jacqui Cooper

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CONTENTS

8

FEATURES

10 32 4

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CONFERENCE SPOTLIGHT epay recently attended a number of key conferences

10

COVER FEATURE Boost your Christmas sales with our amazing gift card range

18

TERMINAL TIPS A pull-out section on how to get the most from your terminal

34

DECK THE HALLS How to capitalise on Christmas gift buying in the month ahead

REGULARS 6

GIFTS FOR XMAS The latest gadgets and devices on the market

14

SUPPLIER PROFILE Rachelle St Ledger – Emerchants CEO

22

RETAILER PROFILE Maher Magableh – EzyMart CEO

26

TERMINAL NEWS The need to know information for epay retailers

32

GAME REVIEWS The new Xbox and PlayStation titles on the market

Online Prepaid pays off.

Online payments for everyone Win new regular customers and generate additional revenues as an official sales outlet of paysafecard – a global market leader in online prepaid payment methods.

Additional benefits: New customers Increase your customer frequency and cross-selling potential with new affluent regular customers.

Earn commissions Not only generate new revenues, also profit from the commission on each paysafecard sold by you.

Raise your profile Raise the profile of your store through its active promotion by paysafecard via a wide range of communication channels.

Available through ePay

Our paysafecard sales team is happy to answer any questions: success@paysafecard.com | www.paysafecard.com

TECHNOLOGY SPOTLIGHT

GIFTS FOR XMAS Check out these great Christmas gift ideas consumers can purchase with the epay products available in your store.

Marley Legend Bob Marley’s music is a summer institution and there will be no better way to tune in this Christmas than with these officially branded over-ear headphones. Featuring soft leather ear cushions and FSC-certified wood material, they include active noisecancelling technology that will help immerse you in your music. thehouseofmarley.com

Sony GTKXB7L Pump up the volume at your family Christmas gatherings with this powerful one-box speaker system from Sony. Deep bass and vibrant speaker lights combine to create a club-style atmosphere that's perfect for house parties. You can also seamlessly stream your favourite music from different devices via NFC and Bluetooth. sony.com

iTunes GIFT CARDS Purchase songs or movies with the iTunes range of gift cards to enjoy on these amazing audio products.

Available in amounts of: $20/$30/$50/$100

Samsung KS9500 With Quantum Dot Technology, High Dynamic Range and a Quad-Core Processor, this 78-inch whopper of a screen will make Christmas Day TV movies more than bearable. Unlock up to one billion colour combinations and enjoy incredible brightness with far superior vividness than Samsung UHD TV models. samsung.com

XBOX LIVE MEMBERSHIP Spend hours playing the latest Xbox One games on the Samsung KS9500. Grab a Xbox Live Gold Membership card to get started..

Membership cards available: $29.95 for three months $79.95 for 12 months

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TECHNOLOGY SPOTLIGHT

AVAILABLE AT JB Hi-Fi Get the 360fly and Garmin Fenix with the JB Hi-Fi Gift Card or thousands of other gifts in store or online.

Available in amounts of: $50/$100

Garmin Fenix This GPS watch is rugged, capable and smart and will make burning off all that Christmas dinner easier. With feature sets for fitness training and outdoor navigation, the Fenix will be the must have fitness device. It also allows you to customise watch faces and data fields and provides downloadable widgets and apps. garmin.com

Microsoft Surface Pro 4 This is the tablet that can replace your laptop. The new Surface is the same proportion as a sheet of paper and goes from tablet to laptop in a snap with the multi-position stand and improved keyboard. Powered by Windows 10, the Pro 4 works perfectly with the full suite of Office products and will drive your productivity to new heights. microsoftstore.com

360fly 4K Camera The 360fly is a one lens, fully immersive, 360 degree 4K video camera that will capture your holiday memories in a manner you’ve only imagined. Whether you’re hurtling down hills on your mountain bike, sailing on the harbour, or filming the family in the backyard playing, this amazing gadget will provide endless hours of fun.

360fly.com

MICROSOFT OFFICE Make the Surface Pro 4 even better with the Office 365 Home software download available through epay electronics retailers.

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i.c.e works 16 Conference

New Sunrise held their 2016 i.c.e works conference in sunny New Caledonia back in September where epay attended as a ‘Silver’ sponsor. The conference is open to all of New Sunrise’s top performing stores and key suppliers are invited to attend. It consists of business workshops, guest speakers and a trade show, while the last night of the conference features the Gala Dinner and awards presentation.

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CONFERENCE SPOTLIGHT

Leading Edge Appliances and Electronics 2016 National Conference

Over 200 Leading Edge Appliances and Electronics store representatives, along with epay and other strategic suppliers, converged on the Gold Coast’s RACV Royal Pines Resort in September for their annual conference. This year’s focus was ‘Challenge Change Opportunity’ – which ran central to the presentations and panel forums over the three days. There was also a trade show featuring over 70 booths plus a Gala Awards evening. e p a y SUMME R 2 016

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CHRISTMAS FEATURE

THE TILLS ARE RINGING

Stock up on epay’s gift card range and merchandised stands to make this Christmas sales period a success.

R

esearch in both the UK and America has shown that a majority of people hope to receive gift cards at Christmas rather than physical presents. The National Retail Federation survey found that three key things have created this trend: (i) the person buying a gift doesn’t want to be seen as giving an inferior or wrong present; (ii) the receiver would rather have the power of choosing their own present rather than being the recipient of something they don’t desire; and (iii) people are reluctant to simply give cash as it can be seen as lazy and unimaginative.

Due to their flexibility, efficiency and wide availability, gift cards are now one of the most popular gift items at Christmas.

They can be purchased for things as diverse as a TV streaming subscription to department store credit and they empower the recipient to purchase things for themselves.

With epay’s range of gift cards you have all the tools to harness this shopping trend at your disposal. Our key products (as detailed on page 12) will satisfy all ages this Christmas so you can target sales no matter who is making the purchase in your store.

People buying for dads this Christmas will need to look no further than our Netflix subscription gift cards. These can be used to open a new account or add money to an existing one so people can access the impressive library of Netflix exclusive

shows or television and movie classics.

Mums will be easy to shop for with one of our department store gift cards like Myer.

Myer gift cards are loaded with different denominations and can be used just as easy as debit cards in all Myer department stores with wide gifting options from skincare to homewares. Kids will be satisfied with one of epay’s gaming cards like Xbox that can be used to buy entire games or in-game purchases and fill their summer holidays with fun.

Or if people have a hard-to-buy-for relative or friend, our MyGift2U are the ultimate solution. Load these up with a dollar value of your choice and the recipient can use them exactly like a credit card anywhere VISA gift cards are accepted.

Having epay’s gift card products in-store is only half the job of maximising their sales this Christmas and retailers must consider different ways to promote them to capture shopper’s attention. epay has solved these issues for you, with our merchandised stands and POS material. See page 13 for details on our extended half price deal on our merchandised stands and order yours today. And take a look at page 24-25 for details how you can order our range of POS advertising material that makes it very clear to shoppers that you are a stockist of all epay’s popular products. On page 34 we also detail how to make the most of these merchandising items.

Turn over to see which new and classic epay gift cards will be popular this Christmas e p a y SUMME R 2 016

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CHRISTMAS FEATURE

OUR KEY PRODUCTS THIS

CHRISTMAS

Our department store gift cards will be perfect as gift ideas this Christmas.

Recipients will be able to purchase things of their choice while they will be ideal for those Boxing Day Sales.

By choosing an Xbox or PlayStation gift card as a present this Christmas you will be giving the power to the recipient to choose just which latest game or in-game purchase they desire.

Streaming services have probably never been so popular so if anyone happens to receive one of their gift cards under the tree they are sure to be anything but disappointed.

What do you give that person who is so hard to buy for? Get them a prepaid credit card from VISA and they can make up their own mind and spend it anywhere prepaid VISA is accepted.

A book for Christmas has always been a go-to present and in this age an e-book is the way to go. So a gift card from Kobo will be the ultimate gift for people who want to put the feet up.

Give the gift of good music this Christmas with a gift card from iTunes or Spotify.

Everyone will be happy with one of these as a stocking filler to make multiple song or album purchases.

With a massive range of the latest gadgets, music and gaming products, JB Hi-Fi is the place to shop these holidays for the discerning tech-head and a gift card will be easily spent.

Google Play gift cards can be used to purchase a multitude of digital entertainment in the Google Play store to keep people of all ages entertained throughout the Christmas holidays.

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HALF PRICE STANDS Back by popular demand, our range of stands are again available to our epay World readers at half price until 31st December 2016.

To order one of our stands at this special Christmas price please fill in the order form below and send to epay customer service Boost your Christmas sales by letting your customers know you stock epay’s range of gift cards with our branded stands and POS material. Our stands are a physical destination within a retailer where prepaid offerings are grouped together in a convenient, easy access area. Having one or more of our stands at your POS or at key locations in your store will raise awareness with shoppers that you stock our range that make perfect gifts.

CLIP STRIP Normally $35 + GST

16 HOOK STAND Normally $75 + GST

32 HOOK STAND Normally $279 + GST

NOW $17.50 + GST

NOW $35.50 + GST

NOW $139.50 + GST

STAND ORDER FORM epay stands are a great way to let your customers know you are selling prepaid products.

To order, fill in the form below and email back to marketing@epayaust.com.au Store Name RID/TID Store Address Contact person Contact Number/Email Please place a tick in the corresponding circle to identify which item you would like.

Clip Strip 16 Hook Stand 32 Hook Stand

SPOT LIGHT...

Rachelle St Ledger CEO Emerchants

What is EachWayÂŽ?

EachWay is the fastest and easiest way to top up an account, such as a sports betting account, on the go and is available in thousands of epay stores across Australia. Leading sports betting operators William Hill and bet365 have launched EachWay to their customer base, while several other key brands will follow over the coming months.

When is EachWay most used?

EachWay is popular all year round and will be more prevalent during upcoming peak sporting seasons including: Big Bash League cricket (from December 20); Australian Open tennis (from January 16); US Super Bowl (February 6); and many more over the Australian summer.

Why is it a great product for retailers?

The EachWay store locator, available on the mobile app, drives foot traffic back into participating epay retailers. Also, selling EachWay is simple and fast, there is no need to hold any stock and retailers earn a commission on every dollar loaded.

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How easy is the terminal process?

Selling EachWay is simple:

STEP 1:

Customer presents their sports betting branded card for the magnetic stripe to be swiped

STEP 2:

Collect cash or card payments from customer

STEP 3:

Activate the card (by magstripe) as per your normal gift card loading process

STEP 4:

The sports betting account is credited in real time so cardholder can immediately access their funds

STEP 5:

Card activation receipt provided

STEP 6:

Ensure customer takes receipt as proof the account has been successfully topped up

*EachWay cards are NOT sold on the gift card stands. Card members receive the reusable EachWay Card in the mail. If a customer wants to top up more than what is printed on the card, simply repeat the sales process.

SUPPLIER PROFILE

Stick, Snianpner & W in W The winner of the $2500 VISA gift card we detailed in the last epay World magazine is the Week 7 Convenience Store on Burke Road in Camberwell, Victoria. We wanted EachWay retailers to send us pictures of their store displaying the decal in strategic places. Week 7 couldn’t have been more strategic, placing the EachWay ‘Top up here’ sticker on their front door.

For more info, or to get EachWay activated in your store, visit www.epayworldwide.com.au or call our customer service team today

Google Play cards now available Order your Point of Sale material TODAY! HOW TO ORDER YOUR FREE POS

FREE

To order Google Play POS material at any time you can contact epay Customer Service: Phone: 1300 301 408 Fax: 02 8117 9869 (complete the form below) Email: epaysupport@epayaust.com.au Log on to: www.epayworldwide.com.au

POS MATERIAL

Store Name: ____________________________ RID/TID: _______________________________ Store Address: __________________________ _______________________________________ Contact Person: _________________________ Number/Email: __________________________ _______________________________________ Tick the items you would like to order: Google Play Clip Strip Google Play Card Stand

Card Stand

Clip Strip

How to process different sales on your terminal

VOUCHER SALE

0-76750-12345

FPO

Card is issued by Emerchants Payment Solutions Limited ABN 30 131 436 532 AFSL 404131

• Take card to counter of participating merchant • Swipe magnetic stripe or scan barcode and pay $50 • Your William Hill betting account will be automatically topped up • Use this card again any time to top up your betting account

9876543

12345679012345678912345678901

EACHWAY INSTRUCTIONS

Terms and conditions apply: williamhill.com.au/eachway

For Card Assistance: williamhill.com.au/card

12345679012345678912345678901

01/17 9876543

• Take card to counter of participating merchant • Swipe magnetic stripe or scan barcode and pay $50 • Your William Hill betting account will be automatically topped up • Use this card again any time to top up your betting account

EXP

FPO

0000

MR. WILLIAM HILL

For Card Assistance: williamhill.com.au/card

0000 0621 4047 0784

Card is issued by Emerchants Payment Solutions Limited ABN 30 131 436 532 AFSL 404131

Press the top left button below ‘Sale’ Enter Sales code, press green enter key Confirm voucher details with customer Select product category with corresponding number Select brand or value if there is any, with corresponding number Confirm product/denomination with customer Press ‘Yes’ to print barcode. Press ‘No’ to go back Scan the printed barcode into your POS terminal Once payment is successful, confirm the transaction on the epay terminal Provide the voucher to the customer only after payment is taken

0-76750-12345

Swipe card through terminal Enter operator code with ‘Sales Authority’ If the card has a fixed value the terminal will skip the next step If it's variable value, enter the required amount Confirm both the product and denomination Scan the printed barcode or back of the card into your POS terminal Take payment from customer – either via card or cash Once payment is successful, confirm the transaction on the epay terminal Provide the gift card to the customer only after payment is taken

EACHWAY INSTRUCTIONS

GIFT CARDS SALE

Terms and conditions apply: williamhill.com.au/eachway

ACCOUNT TOP-UP – SWIPE

Swipe card through terminal Take payment from customer Customer’s account is credited Direct customer queries to the brand To top-up more than card states, repeat process Ensure customer takes receipt as proof the account has been successfully topped-up Direct load cards are not sold in-store, customers receive cards direct from the brand

ACCOUNT TOP-UP – SCAN

Customer presents the barcode on their direct load card or mobile app Scan the barcode with the scanner attached to your epay terminal Take payment from customer Customer’s account is credited Direct customer queries to the brand To top-up more than card states, repeat process Ensure customer takes receipt as proof the account has been successfully topped-up

OPAL SALE

Place card on reader and select ‘Sale’ Enter Operator Code Select ‘Tolling’ then ‘Opal card’ If requested, confirm card balance with customer and press ‘Yes’ to proceed Select top-up value as requested by customer Scan printed barcode into your POS Take payment from customer and press ‘Yes’ A confirmation voucher will be printed Return the card and confirmation to the customer Press ‘Enter’ to print a merchant copy

ALTERNATE PAYMENT SERVICE – ALIPAY

Customers advise they want to pay with Alipay Press ‘Sale’ and enter operator code with ‘Sales Authority’ Go to ‘Payments’ menu and select ‘Alipay’ Advise customer to show their Alipay barcode on their phone Scan the barcode with the scanner attached to your epay terminal Enter the amount for the customer to pay via Alipay, and press ‘Enter’ The terminal may display a screen asking to confirm “Has customer confirmed transaction?” Check with customer if they have entered the PIN code to approve the transaction Once customer has done this, press the ‘Yes’ button on the terminal The terminal will print out the payment successful receipt

Pull these pages out and place on the wall of your office to ensure your staff are familiar with the sales processes and other key epay information.

Key information for retailers FRAUD ALERT

IMPROVE SALES

epay will never request you to give out a PIN number over the phone. If you have a caller claiming to be from epay or any other network asking for a voucher, don't give out any codes and contact epay customer service immediately.

Call us to access free Point of Sale material. We can send you the likes of posters, hang-sells, till-toppers, wobblers, window decals and more. Simply visit www.epayworldwide.com.au to order.

END OF DAY REPORT

HANDY TIPS

• Only an operator with authority to print reports can run the reports • Press the purple ‘Totals’ key, enter your SignOn code, press ‘Enter’ • Press 4 ‘End of Day’. Press ‘Yes’ to print • End Day? Press ‘Yes’ (if ‘Yes’ is not pressed, sales are carried until the next day)

• Have your Terminal ID ready when calling epay customer service. This number is found at the top of every voucher and report printed from your terminal • Replace your terminal paper roll when a black or pink line appears on the roll • When replacing the paper, pull out and discard the first 20cm of the new roll

HOW TO DO A TERMINAL REFUND

HOW TO REQUEST A REFUND

Using the Operator code that has refund authority enabled, follow these steps: - Have the voucher or POSA card and the corresponding epay POSA Activation receipt at hand.

- Press the ‘Menu’ button. Enter Operator Code and press ‘Enter’.

- Select 3 ‘Refund Transactions’ and choose the sale type.

- Enter the ‘Serial Number’ printed on the e-voucher or ‘Swipe Card’ through the reader for the product being refunded.

- Press ‘Enter’. Then enter the epay ‘Transaction Number‘ printed on the voucher/activation receipt.

- Press ‘Enter’. It will then print out the refund receipt and return to the main menu.

- Remember, refunding a voucher TXN from the terminal does not deactivate the voucher until it has been checked and blocked by the network. This could take several weeks. If the voucher is found to be used, the store will be recharged for the full TXN amount.

- Call epay customer service on 1300 301 408.

- Please note, not all products can be refunded and will never be refunded if

they have been used.

Voucher - Retain the voucher processed at the terminal to quote the epay ‘Serial Number’.

- epay Customer Service will advise whether the voucher is refundable.

POSA (e-top-up) - Retain the POSA card and activation receipt printed at the terminal.

- epay Customer Service will advise whether the card is refundable.

Voucher Refund Policies

epay Customer Service 1300 301 408

If the customer has purchased an incorrect voucher/POSA Card and the customer has not left the counter – you can attempt to process at your terminal or phone epay customer service to request a refund. If your refund is confirmed, the voucher PIN number should be crossed out and/or POSA Card + POSA Activation Receipt are to be kept in a safe place. If the product is redeemed before it is cancelled by the supplier, upon verification from the supplier, you will be re-charged for the transaction.

If the customer is experiencing difficulties with the voucher PIN or unhappy with the prepaid product they have purchased – the customer must call the supplier’s customer service number printed on the voucher.

REMEMBER

Contact epay customer service immediately as the voucher/POSA cards have a limited refund window.

Retain copies of the voucher and/or POSA card + POSA Activation receipt until these have been cleared for refund by the network.

If the voucher has been printed and is not legible – use the duplicate voucher feature available in your terminal ‘Menu’. Call epay customer service or use your Terminal to process a refund. Refer to Refund steps above.

If the customer has left the store – use the duplicate voucher feature available in your terminal ‘Menu’. Call epay customer service or use your Terminal to process a refund. Refer to Refund steps above.

If the customer has left the store – the store refunds the customer at their own discretion and may be re-charged if the voucher/POSA card have been deemed used by the supplier.

If you need to log a refund or void request you must call epay customer service within 72 hours of printing the voucher. Requests outside of this time-frame will not be accepted.

www.epayworldwide.com.au

Customer Service 1300 301 408

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SOFTWARE SPOTLIGHT

NEW YEAR, NEW SOFTWARE Now is the time for electronics retailers to benefit from epay’s range of software products.

T

he start of 2017 will creep up on us sooner than we think so now is a good time to plan ahead for the start of the new business, school and tertiary year.

A crucial aspect for anyone returning to their chosen vocations in the New Year will be to ensure their software products suit their needs. For example, someone who works from home may need to renew their subscription to a Microsoft Office product. While a student will be querying just which software products they are going to need to see them through the year. epay’s range of software products

have people’s needs for the year ahead covered, and electronics retailers should be promoting these clearly in their stores at this time.

Have these situated at your POS or in heavy foot traffic areas of your store.

Make sure your staff enquire what a customer’s software needs are and whether there are any opportunities for an up-sell. Perhaps the person has just purchased a new laptop. Will all of their software needs be catered for on this device or will they need to upgrade? By having the likes of the Microsoft Office suite of products or Trend Micro’s security products in your store you will be giving

yourself the best chance of increasing your sales.

If you haven’t already, talk to our customer service team about getting on board with our software products. Or if you already stock them, why not try an all-new product to test the market. One of the key aspects of our products is that you only pay for what you sell, when you sell it. Therefore you don’t have to worry about loss of revenue if a product doesn’t prove popular with consumers.

To find out more about our software range and how it can work for you, contact our customer service team on 1300 301 408.

OUR SOFTWARE RANGE

MICROSOFT OFFICE The suite of products are just the ticket for a multitude of people at this time of year as they get all their software needs in order.

TREND MICRO Trend Micro products allow users to work online safely and are designed to help protect people when doing day-today activities.

MYOB MYOB solutions are built for businesses of all shapes, sizes and sectors – from start-ups to well established operations.

KASPERSKY Safeguard your PC or protect yourself when you surf or shop online on any device with Kaspersky’s range of security products.

ADOBE Adobe offer products sought after by creative types including designers, architects, photographers, digital artists and more. e p a y SUMME R 2 016

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RETAILER PROFILE

SPOT LIGHT...

Maher Magableh Chief Executive Office EzyMart Australia

What are the keys to being a successful EzyMart retailer?

The key to being successful is to have store operators who have their wallets in the business. Our EzyMart stores are typically not only owned, but also operated by the same person. This has always been the key to our success. We don’t focus on investors who live abroad that buy up 10-15 stores and put some workers in them. We look for partners who are ready to get their hands dirty in the store. These are the type of people who have the will to make their business a success.

What has been the most significant change in retailing since you became involved in the industry?

Fresh food and coffee offerings. Ten years ago I couldn’t imagine selling fresh coffee in my stores. However, it has become the key category for our growth. Customers no longer see convenience stores as milk bars – they have transformed into mini super markets. They expect to find fruits, sandwiches, salads, coffee and any other fresh food products.

Why is 24 hour retailing important to your business?

Our business relies heavily on impulse buys. Customers usually come into our stores because they prefer a quick buy as opposed to going to the larger retailers. In addition, we service heavy foot traffic sites, especially near hotels and tourist areas. We need to be the place they can go to, when other places are closed.

Which epay products prove most popular in EzyMart stores?

Opal of course is our strongest product. We average about $6000 a week in sales per store. Other than Opal, our telco top ups and activation cards are most popular. Especially since we service tourist areas, our telco category is always growing.

How do epay products benefit EzyMart stores? epay is a multi-channel system that allows many services to be done through one portal. It benefits our stores because there is no true cost involved. We also only pay for epay’s products once they are sold.

They take very little footprint and bring in customers to our stores. e p a y SUMME R 2 016

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Order Your Point Of Sale Material Today Does your point of sale need a revamp? Highlight the fact that MAXIMISE YOUR SALES IN 3 EASY STEPS you sell these recognisable brands by showing off their logos with our range of POS material.

1

2

3

Follow the instructions below to order Display epay gift cards in Ensuretoday! you have epay’s vibrant point of sale material up in your store

A3 Counter Mat

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Ensure that your epay stock is continually replenished and offer an epay recharge, along with other sales, to increase your basket spend

a highly visible area. We recommend a display by the counter. Displays are also successful at the point of entry to your store

er Mat

e

A3 Counter Mat

pay products are highly valuable to you and your customers. They draw visitors to your store, allowing you to become a one-stop destination for purchasing a variety of products: from mobile recharge to prepaidA3 & A5 gift cards (including music, movies, game cards and Posters prepaid Visa card), as well as internet/broadband, tolling products and a wide variety of international calling cards. All of these and more are available to your customers through epay - but it can be hard to A4 Window Decal communicate this message.

The popular brands on the epay network are true revenue-driving products that increase your customers’ basket spend, encouraging your customers to visit your store time and time again.

It is therefore important to highlight the fact that you sell these popular brands. By showing off their A3 & A5 recognisable logos, these products will often Posters sell themselves.

However, with such a diverse range of products and brands, you may find it difficult to prepare your own point-of-sale materials to alert your customers to the extensive selection on offer.

epay Australia has developed a range of attractive POS items for you to order, free of charge. Our point-of-sale features recognisable supplier logos to appeal to your customers. Order now!

HOW TO ORDER YOUR FREE POS External Flag

420mm 680mmmaterial at any time To order displays orx POS you can contact epay Customer Service:

Phone: 1300 301 408 Fax: 02 8117 9869 (complete the form below) Email: epaysupport@epayaust.com.au Log on to: www.epayworldwide.com.au Till Topper 160mm x 50mm

Store Name: RID/TID:

External Flag 420mm x 680mm

Store Address:

epay’s vibrant point-of-sale tools will let your A6 Wobbler customers know that you range epay products as well as show off our fantastic brands, driving foot traffic into your store and encouraging impulse purchasing.

And best of all, each point-of-sale item is free when

Contact Person: Number/Email: Tick the items you would like to order: Wobbler A3 Poster

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MAXIMISE YOUR SALES IN 3 EASY STEPS MAXIMISE YOUR SALES IN 3 EASY STEPS

1

2

3

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and offer an epay recharge, increase along withyour otherbasket sales, spend to increase your basket spend

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Follow the instructions below to order today!

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pay products are highly valuable to you and your pay products arevisitors highly valuable you and your customers.

They draw to yourto store, allowing draw visitors to yourfor store, allowing you customers. to becomeThey a one-stop destination purchasing you toofbecome a one-stop destination for purchasing a variety products: from mobile recharge to prepaid a variety of products: from mobile recharge to prepaid gift cards (including music, movies, game cards and gift cards (including music, movies, game cards prepaid Visa card), as well as internet/broadband,and prepaid Visa card), as well as internet/broadband, tolling products and a wide variety of international tolling products and a wide variety of international calling cards. All of these and more are available to calling cards. All of these and more are available to your customers through epay - but it can be hard to your customers through epay - but it can be hard to communicate this message.

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communicate this message.

TheThe popular brands onon thethe epay network popular brands epay networkare are truetrue revenue-driving products that increase revenue-driving products that increase youryour customers’ basket spend, encouraging customers’ basket spend, encouragingyour your customers to visit your store time and time again. customers to visit your store time and time again.

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However, with such a diverse rangeofofproducts productsand and However, with such a diverse range brands, you may find it difficult to prepare your own brands, you may find it difficult to prepare your own point-of-sale materials to alert your customers to the point-of-sale materials to alert your customers to the extensive selection on offer.

extensive selection on offer.

epay Australia has developed a range epay Australia POS has developed range of attractive items for ayou to order, of attractive POSOur items for you to order, free of charge. point-of-sale features free of charge.

Our point-of-sale features recognisable supplier logos to appeal to your recognisable supplier logos to appeal to your customers. Order now! customers. Order now!

HOWTO TOORDER ORDER HOW YOURFREE FREEPOS POS YOUR

Toorder orderdisplays displaysoror POS material at any To POS material at any timetime youcan cancontact contactepay epay Customer Service: you Customer Service: Phone:1300 1300301 301408 408 Phone: Fax:02 028117 81179869 9869 (complete form below) Fax: (complete thethe form below) Email: Email:epaysupport@epayaust.com.au epaysupport@epayaust.com.au Log Logon onto: to:www.epayworldwide.com.au www.epayworldwide.com.au Store StoreName: Name: RID/TID: RID/TID: Store Address:

Store Address:

Don’t worry - epay is here to help with a bright and

Don’t worry - epay is here to help with a bright and eye-catching range of material to suit every eye-catching range ofThe material to suit every retail environment. attractive range of pointrange ofstickers pointretailof-sale environment.

The attractive items includes: instore wobblers, of-sale items includes: instore wobblers, stickers and counter stands, along with a variety of outward andfacing counter stands,such along a variety outward materials as with window decals,of flags and facing materials such as window decals, flags and petrol pump toppers. petrol pump toppers.

epay’s vibrant point-of-sale tools will let your customers that you tools rangewill epayletproducts epay’s vibrant know point-of-sale your as well as showknow off our fantastic brands, driving foot traffic customers that you range epay products as well into your store and encouraging impulse purchasing. as show off our fantastic brands, driving foot traffic of and all, each point-of-sale item purchasing. is free when intoAnd yourbest store encouraging impulse you order from epay.

And best of all, each point-of-sale item is free when you order from epay.

Contact Person:

Contact Person:

Number/Email:

Number/Email:

Tick the items you would like to order:

Tick the items you would like to order:

Wobbler

Wobbler A3 Poster A3 Poster

Till Topper

Till Topper A4 Decal A4 Decal

A3 Counter Mat

Counter Mat A5 A3 Poster Flag A5 Poster

Flag

NEWS

TERMINAL NEWS

epay is constantly improving its technology and providing advice to its many customers. Read on and stay ahead of the curve.

FRAUD ALERT Being wary of possible fraud is the best defence against your business becoming a victim. Potential signs of suspect activity pertinent to your business can include a customer’s EFTPOS card not being present, they manually enter their card number or no card is swiped through the terminal. To combat fraudulent behaviour always ensure you and all your staff follow these steps:

• Never provide your five digit sales code to anyone or let them operate your terminal alone • e pay will never conduct a live transaction in your store or ask you to do so in person or over the phone • Ensure the customer has paid in full before processing the payment • Do not give vouchers to the customer until you are satisfied the full valid payment has been received • Never give out voucher numbers over the phone, even if the caller claims to be from epay 26

e p a y SUMME R 2 016

• If you do get asked to do any of these listed examples, or suspect any sort of fraudulent behaviour, report it immediately to epay customer service on: 1300 301 408

• And call the police immediately at Crime Stoppers on: 1800 333 000 • For more information on fraud and your business, visit: www.scamwatch.gov.au

ASK YOURSELF Please pay close attention to these questions that have been added to terminals when processing a transaction. If you answer any of these questions in the negative then you are likely experiencing a fraud-related transaction.

• Confirm the customer is in store? Yes/No • Confirm the customer has paid for the product? Yes/No • Is this voucher being printed in response to a telephone call? Yes/No

NEWS

TERMINALS & REPORTING Want to upgrade your epay system? If you answer YES to the below questions you could benefit from our latest technology and upgrade to an IP terminal.

Contact us on devicemgt@ epayaust.com.au.

To ensure your sales are matching your reports, make sure you regularly run reports through your epay terminal. Reports available include:

• Shift Totals – if your store runs across multiple shifts, you can produce reports for each shift by selecting this option. Ensure your shift is closed by selecting ‘End Shift’.

• Does your store regularly sell more than $1500 in gross sales per week?

• Does your site have internet connectivity?

• Is the internet router located at the front counter near your epay terminal?

• Is there an available port on the back of the router?

• Does your firewall allow outbound connectivity?

• Day Totals – if you need a running report of sales since the last report was closed, this function will deliver this. It can also be printed throughout the day without closing it off.

• Operator Totals – keep track of your individual operator totals and also incorporate KPIs and staff incentives with this function. It’s strongly recommended only a manager or senior staff request these reports.

epay EXTRANET Have you ever wanted to check your sales totals online?

Looking for more information about a sale? Want to look at historical data? Then we have the tool for you! epay’s Extranet online tool allows you to log on and view sales data for current or past weeks. Sales reports also provide better visibility into sales, including sale time and transactional details.

Request your Extranet account today by following these simple steps: Call epay Customer Service on 1300 301 408 and request an Extranet Account Email extranet@epayaust.com.au with your full name, contact details, epay account number (which can be found on your epay invoice) and a preferred password Log on to www.epayworldwide.com.au, select the Retailer Tab and then Extranet Reporting and then you can simply follow the prompts.

HAVE WE GOT YOUR EMAIL ADDRESS?

To ensure we have your correct email address please log onto www.epayworldwide.com.au and follow the links: Retailer > Retailer Support > Electronic Invoicing. This will ensure you receive all of epay’s communications, including invoices, promotions, surveys and the latest products. You will also join epay in reducing our carbon footprint.

e p a y SUMME R 2 016

27

6GB for $10.

1GB + 5GB when you purchase a $10 SIM Starter Kit and activate on Telstra Pre-Paid Plus.™

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Your data expires after 7 days unless you recharge $30+ on Telstra Pre-Paid Plus.™ Any unused data will then roll over and expire at the end of the next 28 day period.

Activate before 30 January 2017.

ROLL OVER UNUSED DATA to use within your next recharge.

Make sure you’re ready for action with heaps of data and call inclusions on Telstra Pre-Paid Plus.™ OUR PICK

TELSTRA ™

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DATA

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CALLS

To standard Australia numbers Includes MessageBank® retrieval

TEXT

Messages to standard Australian mobiles

INTERNATIONAL CALLS FROM AUSTRALIA

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The Telstra Mobile Network offers 4GX in all capital CBDs and selected and regional areas THINGS YOU NEEDsuburban TO KNOW. Telstra Pre-Paid Plus: Your Calland Credit,is progressively rolling out to more places. In other coverage areas around Australia you’ll Calls automatically to our fastest available 4G Text, International and Plus Creditswitch expires after 28 days.

Your data expires after 28 days unless you recharge again before or 3G. Check coverage at telstra.com/coverage expiry. Any unused data will then roll over and expire at the end of

the next day period.

Call Credit excludes such as calls/text THINGS YOU NEED TO KNOW. Telstra mobiles will only work with a Telstra SIM card.

An 28 unlocking fee may apply to useusage handsets with a non-Telstra premium numbers (e.g.

19xx numbers), toon satellite numbers SIM card. Limit 1 per customer and no trade sales. $10 Credit: Can be used calls/texts to and standard Australian numbers and calls/diversions to operator assisted calls (e.g. most 12xx numbers), diverted calls, international MessageBank®. Includes 50MB data. Excess data charged at $2/MB. Excludes calls/text to premium numbers (e.g 19xx numbers), are tradeand shared by Google and all use overseas. and ®created numbers, calls to most 12xx numbers and use while overseas. The Androidcontent Robot charges is reproduced or while modified from™work marks and registered trade marks of Telstra Corporation Ltd, Text, International and used according to terms described in the Creative Commons 3.0 Attribution License.

Telstra Pre-Paid Plus: Your Call Credit, Calls and Plus Credit expires after 28 days. Your data expires after 28 days unless you recharge again before expiry. Any unused data will then roll over and expire at the end of the next 28 day period. Call Credit excludes usage such as calls/text to satellite numbers and premium numbers (e.g.

19xx numbers), operator assisted calls (e.g. most 12xx numbers), diverted calls, content charges and all use while overseas. ™ and ® are trade marks and registered trade marks of Telstra Corporation Ltd, ABN 33 051 775 556.

49

59

TELSTRA PRE-PAID 4GX WI-FI

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• Easily turn your car or home into a Wi-Fi hotspot while on the go.

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2GB

2GB

30 day expiry to use in Australia

30 day expiry to use in Australia

THINGS YOU NEED TO KNOW. Network unlocking fee applies. Limit 1 per customer and no trade sales. Once you’ve used all your data, you can continue to use your recharge credit at the PAYG rate of $2/MB (Charged per KB) in Australia. Recharge credit can used on texts to standard Australian numbers, content charges and use while overseas charged at $3/MB (charged per KB or part therof). Some usage is excluded, such as calls. Unused recharge credit and data expires unless you recharge again before expiry. The spectrum device and ™ and ® are trade marks and registered trade marks of Telstra Corporation Ltd, ABN 33 051 775 556.

Contact your Telstra distributor to order stock and free pos.

Travelex: 1300 881 525

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Prepaid Partners: 1300 773 777

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NO FEES. NO LOCK-IN CONTRACT. REAL-TIME COMMS. ALL YOUR PREPAID NEEDS. webPOS is our online application that can be accessed from your computer, laptop or tablet and can be used to sell the epay product range.

What do I need to start using webPOS? Getting started is easy. You will need a computer (PC or laptop), internet/ broadband and a printer. We will set your account up and provide training over the phone. If you would like to sell our range of swipe cards, you will also need a swipe card reader.

OUR PRODUCT RANGE

What are the benefits of webPOS? It’s easy to use! You can see all the brands on the screen, which makes it a much faster process. New product rollouts are much faster on webPOS and product information will be available in conjunction. You can run real time reports and various other reports are available for your convenience.

and more... e p a y SUMME R 2 016

31

GAME REVIEWS

BATTLEFIELD 1 $99.95 on Xbox One Discover a new world at war through an adventure-filled campaign where you will fight your way in epic battles, going from tight urban combat in a besieged French city to big open spaces in the Italian Alps. You will navigate large scale battles as infantry or piloting vehicles on land, air and sea, from the tanks and bikes on the ground, to bi-planes and gigantic battleships.

XBOX – WHAT’S HOT OVERWATCH ORIGINS EDITION $99.95 on Xbox One

CALL OF DUTY BLACK OPS III $99.95 on Xbox One XBOX LIVE GOLD MEMBERSHIP

Clash on the battlefields of tomorrow and choose your hero from a diverse cast of soldiers, scientists, adventurers, and oddities. Bend time, defy physics, and unleash a dizzying array of extraordinary powers and weapons.

32

e p a y SUMME R 2 016

Welcome to a dark future where a new breed of Black Ops soldier emerges. The lines are blurred between humanity and the technology we created to stay ahead in a world where cutting-edge military robotics define warfare.

Xbox users can connect and play with friends around the world, access game add-ons, full game downloads and exclusive discounts. Plus get early access to some of the best new content.

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GAME REVIEWS

XCOM 2 $69.95 on PlayStation 4 Lead a band of human rebels fighting to reclaim our world from the invaders.

In the 20 years since Earth’s leaders surrendered, the planet has changed beyond recognition as alien overlords take over. But a resistance is building; a force who exist on the margins of society, and this is where you come in to guide your strike forces against the extraterrestrial enemy.

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PLAYSTATION NETWORK CARD

Return to the cities of Rapture and Columbia and experience the awardwinning series beautifully remastered in 1080p. Steel your nerves for all the single player modes and add-on content from BioShock, BioShock 2 and BioShock Infinite.

Three years after the last adventure, this new release takes players on Nathan Drake’s journey around the globe, through jungle isles, far-flung cities and snowcapped peaks on the search for Captain Henry Avery’s long-lost fortune.

PlayStation users can purchase content including games, game add-ons, tracks from the SingStore (PS3 only), subscription to Music Unlimited and movies to own or rent via the PlayStation Store.

AVAILABLE IN AMOUNTS OF: $30/$50

CHRISTMAS PLANNING

DECK THE HALLS

Advertise the fact you’re an epay retailer and capitalise on Christmas gift buying.

W

e all know epay products make the perfect gift solutions at Christmas but you still need to capture a shopper’s attention so they know you’re one of our retailers. Capitalise on people’s impulsive shopping tendencies at Christmas by advertising your epay products front and centre in your store via our range of merchandised stands and POS material. A shopper may have come into your store to buy something completely unrelated, but with an epay merchandised stand or our POS material near your till they may be tempted to get that last minute gift for a family member.

All your prepaid needs

Available here

LOCATION, LOCATION, LOCATION Visual merchandising plays a crucial role in up-selling.

The way you display your products determines the velocity of your sales. Having POS materials at premium locations in your store will arouse potential sales from customers who were otherwise looking to buy frontline products. Let your customers know what is available in your store by placing POS in the following eye-catching areas.

FRONT WINDOW Capture the attention of your regular customers, as well as all those passers-by, with epay’s range of shop front POS material like window decals and flags. This is the perfect way to let people know that you are an epay retailer.

FRONT OF STORE Make sure you have one of epay’s merchandised stands or clip strips somewhere prominent in your store. Near other popular items or in a high foot traffic location, like the front of your shop, are great options for these displays.

COUNTER-TOP Capitalise on the last-minute nature of Christmas gift buying by placing one of epay’s counter spinner stands near your POS equipment. Buyers are often impulsive while waiting to be served and the epay products may just inspire people to buy for that someone special.

ORDER YOUR POS MATERIAL TODAY 34

e p a y SUMME R 2 016

Call customer service on 1300 301 408 or visit epayworldwide.com.au Select ‘retailer support’ and then click through to ‘order POS material’

ATTRACT

20% MORE SALES

Order your free epay till topper and place it on top of your cash register.

Research shows that stores utilising the epay till topper attract 20 PERCENT MORE MOBILE RECHARGE SALES.

1

Call us on 1300 301 408 or email epaysupport@ epayaust.com.au to order your till topper and other POS material today

2

Bend in half. Peel off the strip under the side that says ‘Ask your customer if they need to recharge’ and stick to the other side. Peel off the other strip

3

Place the till topper on top of your cash register. Have the side that says ‘Ask your customer if they need to recharge’ facing you as an everyday reminder

Highlight the fact you sell epay’s recognisable brands and increase your sales today

Pay by Alipay Now available on the epay network Alipay POS available to order for your store: A4 Window Decals, A5 Counter Stands, A6 Wobblers and Till Toppers ORDER NOW through epay!

The preferred payment method of Chinese tourists and students.

For more information on how you can accept Alipay, contact

epay Customer Service on 1300 301 408 or epaysupport@epayaust.com.au Sign up before 12/12/16.