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IN THIS ISSUE 6 interior surrounding yourself in uplifting hues
28 shopping Covid-19 has created a new consumer
12 visual merchandising displays from stores around the world take leisure & style to the next level
42 wellbeing indoor plants add some happiness to the home or office
18 accessories must-have items for an Aussie summer 26 trends gifts for pampering and relaxation
50 products to enjoy the Aussie lifestyle
contents
42 28 6
18
December 2020  5
Summer STYLING
ALL IMAGES; STYLIST: BREE LEECH. PHOTOGRAPHER: LISA COHEN.
When the world outside is challenging, let your home tell a different story.
T
his summer, add character
hues to help you feel secure and comfortable
and energy with Oceanic Shades,
during difficult times.”
Sage Green and Dusty Terracotta. “Colour and mood are intimately
The three tonal palettes convey reassurance and comfort, whilst reflecting our desire for a brighter
connected so it’s important to surround yourself
future. Colours are drawn from nature including
with colours that help you feel positive,”
brighter, oceanic shades of bluegreen and
says Andrea Lucena-Orr, Dulux colour and
coral, muted botanical greens, warm whites and
communications manager.
soothing mauve-greys.
“Changing the colour of your walls might seem
To show what a huge impact colour can have
like a fairly insignificant thing, however, it’s all part
on the look and feel of a space–and how little time
of self-care and surrounding yourself in uplifting
and effort it takes–stylist Bree Leech introduced
6 giftguideonline.com.au
interior
BEFORE
bold colour to a predominantly white 1970s home. “Whites and pale neutrals might feel like the safe choice, but they might not always be the best choice,” says Lucena-Orr. “Richer hues can add depth and interest to a space and make a house feel like home. And if you want a different look or
I loved the warmth of the timber detailing and
feel down the track, it’s easy to change.”
selected colours to complement it.
Leech chose brighter and uplifting colours from the Reset palette for her room makeovers. “I wanted to show how you can create an entirely
“For the dining room, I chose a beautiful deep blue-green, Dulux Wash&Wear in Daintree. This dramatic hue gives the room a distinct mood and
new look with little more than a paintbrush,”
enriches the space. The features of the room such
Leech explains.
as the rustic brick wall, archway and timber lining,
“The colours in the Reset palette have a fun, retro feel that’s perfect for this 70s family home. “This light-filled house is brimming with
are all amplified through the use of colour and a backdrop is created to contrast against the crisp white pendant light. We painted the inner part of the
character features including a pitched, timber-
arch in a neutral white, Dulux Wash&Wear in Snowy
lined ceiling and arched doorways. Whilst the all-
Mountains Half, to further accentuate the curve.
white interior was neutral and unassuming, adding
“The blue-green backdrop is punctuated with
colour helped highlight the home’s best features
invigorating pops of melon and chilli in art and
and really brought the rooms to life,” she says.
accessories. We carried the colour scheme
“Using the new wall colours as inspiration I
through to the adjoining hallway with artwork
added a few décor items to complete the colour
and a comfy bench seat. Little touches such as a
story such as accessories, stools, sofa and rugs.
round blue-green cushion on the bench seat that December 2020 7
interior
BEFORE
matches the dining room wall create flow of design between the two areas,” Leech says. “The living room needed an injection of colour but to create a relaxing and casual feel, I used a gentler hue as the feature. The shelving unit is the hero of the space, so I highlighted it by painting the wall behind in subtle green, Dulux Wash&Wear in Light Ceramic. I then dressed it up with a combination of artwork and vessels in tonal shades of peach and terracotta, with pops of red and green that relate back to the dining room palette.” A plump, vintage velvet sofa adds curves and a touch of retro cool to the space. A patterned rug adds softness underfoot and helps zone the living area in this open-plan space. “The kitchen is extraordinary, with high ceilings and warm timber cabinetry. I wanted even more warmth in this room and was inspired by that chilli red oven. I saw this space as 8 giftguideonline.com.au
STYLING A COMMERCIAL SPACE?
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interior
Summer styling tips • Give rooms their own mood–use different colours in the various rooms of your home to suit their style and function. For example, consider warmer hues for rooms where you want to relax or socialise, such as bedrooms and dining rooms and lighter, energising colours in practical spaces such as laundries and bathrooms. • Consider sightlines–when you’re decorating a room, don’t just work on the one you’re in, but also any adjoining rooms you can
BEFORE
see into, such as the hallway next to a living room. Ensure there is cohesion between the two. • Tell a cohesive story–in an open-plan space where one room flows into another, look at colours side-by-side to ensure they harmonise or complement. • Contrast is key–in a room with curved features or furniture, such as this dining room, create an eclectic feel by adding in a few angular lines in picture frames and accessories.
an inviting place for the family to gather and selected a warm
bar stools for seating in aubergine and
palette, giving it a different mood to the adjacent rooms.
blush. I chose styles with soft cushioned
“Painting the feature brick wall in Dulux Wash&Wear Gold
seats to encourage those in the
Pheasant added that extra warmth I was after without taking
household to sit, linger and connect in
away from the best feature–the oven. The accents on this wall
the kitchen,” she adds.
didn’t need to contrast, so I painted the shelving to match
The simple use of colour has a lot of
the wall and added an eclectic display of artwork and vessels
power, as these three looks highlight,
in tonal shades.”
says Lucena-Orr. “You can use colour
To soften the contrast between the feature wall and the
to make your home whatever you
white in the room, Leech opted to paint the rangehood a
need it to be, whether that’s refuge,
gentle blush–Dulux Wash&Wear in Treeless. This colour also
relaxation or nostalgic memories of
sits beautifully against the brass tap.
past adventures. There are no rules–just
“I completed the look by swapping out the black timber 10 giftguideonline.com.au
BACK TO CONTENTS
follow your instincts.” G
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Life & Style These displays from stores around the world take leisure and style to the next level.
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visual merchandising
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BLUE AND HOME December 2020  13
visual merchandising
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14  giftguideonline.com.au
visual merchandising
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SUMMER MUST-HAVES
Working from home, holidays in Australia and short trips in their home state have made Aussies adapt to a new lifestyle. Whether you have a pool at home, love going to the beach or have picnics on the weekend, we look at some must-have accessories for the summer season. Sun safe and stylish
she despised wearing hats because they gave her hat hair,”
As far as accessories go, Sunbella has
she says. “She told me how she wore only a visor to avoid
you covered this summer with its sun
squashing her hair.”
parasols and sun wraps, making sure you still look stylish while being sun safe. Jillian Intini, a registered nurse with
Intini says she loves the outdoor lifestyle but, up until this point, sun protection was always an afterthought in her daily routine. “All existing sun protection options were hot,
35 years’ experience in skin cancer,
uncomfortable, impractical or unattractive. I needed an
created Sunbella after a conversation
elegant, effective and easy option. Inspired by my patient’s
with one of her skin cancer patients
words and keen to avoid the harrowing results that I was
about hat hair.
treating, I decided to purchase a sun umbrella and use it
“Whilst chatting with this particular patient in the postoperative recovery
whenever possible.” Unfortunately it was much more difficult to find what she was
room, the lady divulged to me that she
looking for and the umbrellas she did find were ineffective or
had spent her entire life outdoors and
ostentatious. So she decided to create one herself.
18 giftguideonline.com.au
accessories
Play video
“I bought a couple of old rain umbrellas from the local swap-meet and dismantled and reassembled them, hand-
after the 18 olive trees on the property,” he enthuses.
sewed a canopy using curtain blockout fabric from Spotlight
“We loved the garden best, where we
and had a handle turned from wood by a lovely gentleman at
used to spend long languid days relaxing
the Mens Shed. I straightened the spokes so it looked more
around the terracotta-tiled swimming
elegant and added a frilly wind-vent to help it cope in the
pool, reading and soaking in the sun.
summer sea breeze. The result was an elegant and effective sun parasol.” This was the beginning of Sunbella, which officially
“Our favourite games involved blue and white inflatable lilos, and I have fond memories of hiding behind the
launched in 2012. Since its debut it has won several awards and won a legion of fans including royalty and celebrities, all looking to ensure that they are protecting their skin in the most stylish and safest way possible. “Our motivation hasn’t changed but our business has certainly evolved. We’ve created new ranges of sun parasols in response to customer feedback and broadened our stylish sun protection offerings to include sun gloves and sunstyle wraps (versatile summer scarves that can be worn 10 different ways to protect your upper body),” Intini says.
Fun in the sun With international travel not looking likely for the foreseeable future, it’s time to invest in a little bit of opulent fun for the home. For Hong Kong based, Oliver James Micklewright, it is all about recreating his happy childhood memories of holidays in the south of France with long languid days floating in the pool. “When I was a kid, we used to spend summers in the South of France at our family home, the Mas des Oliviers, named December 2020 19
accessories
pool house with friends and waiting for my parents to relax
is easy to move around and comes in
completely on their lilos before canonballing into the water
a custom designed linen bag with a
and soaking them,” he laughs.
small USB rechargeable pump to inflate
However, the lilos would inevitably puncture and it was his
and deflate it. The durable, puncture-
job to repair them. He used to patch them up with super glue
resistant, machine washable, UV and
and puncture repair kits to make them last a few more weeks,
fade-resistant fabric cover and robust
sometimes having to re-inflate them every day.
materials and electronics are designed
“When a lilo was beyond repair, we would replace it
to withstand saltwater and sunlight.
with exactly the same model and, as it was usually my fault,
Lilos are available in a palette of neutral
I had to pay for it out of the pocket money I earned by
and nautical colours and patterns.
doing chores around the house.”
Lounging around
When he was eventually asked to find a pool float that
Loungewear has never been more
would match the aesthetic of their home and last, he
popular as people were forced to stay
couldn’t. Unable to find anything to fit the bill on the market,
at home due to the Covid-19 pandemic
Oliver decided to design and engineer a lilo himself.
this year and it’s a trend that will
“A few years later and after several prototypes, we are finally launching our own brand, Oliver James. “I wanted to interpret that tradition as a chic design piece
continue to grow. Working in the fashion industry for many years, BJ’s Loungewear PJs’
ideal for modern living and environmentally friendly for today’s
Belinda Jane is passionate about ethical
eco-conscious audience,”
and sustainable, skin friendly, Australian
he says.
made products.
The result is an elegant
She wanted to create luxurious
yet robust 7kg lilo which
pyjamas and loungewear that are comfortable, practical and easy on the eye, yet manufactured ethically with sustainability in mind. “I couldn’t find anything that ticked all the boxes. With very few high quality,
20 giftguideonline.com.au
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accessories
ethically made, cotton loungewear, leisurewear or pyjamas available, I decided to design some myself. No time like the present to make a positive change right?” The range of dresses, tops and bottoms for women (and now men also) are made from premium organic fabrics with no harmful chemicals, dyes or toxins. Longevity and quality is at the forefront of all designs so that you can wear these comfortable and conscious pieces for many years without fading, and modern styles that will also last. Jane also wants women to feel more confident in their pyjamas and leisurewear by offering classic designs without bulk, buttons, bows or collars. “I’ve often wondered why pyjama styles are daggy and so old fashioned, loaded with cumbersome, uncomfortable bulk and unnecessary trims such as collars, cuffs, buttons, bows–these designs haven’t changed in decades,” she says. “Regardless of your shape and size, you can now experience the styles that although simple, are super flattering and fun to wear.”
We’re all about eco this summer Reusable cup supplier frank green is taking its quest for a sustainable world to a new level with the launch of a beverage range. Its recently launched Sustainable Sips features a range of certified organic, Fairtrade and ethically sourced loose-leaf teas and coffee. For years frank green has been dedicated to creating the perfect ‘outside’ for your favourite beverages, so we thought 22 giftguideonline.com.au
we would make what goes on the inside too, says founder Benjamin Young. “You choose the kind of world you want with every purchase you make and with frank green you can now enjoy a 100 per cent sustainable beverage every day,” he explains. The new range boasts a selection of certified organic teas that will suit any taste. The Immunity Tea is packed full of antioxidants, anti-inflammatories, lemongrass and ginger to help keep you fighting fit. For those looking for some R&R the Soul & Peppermint Tea is the one for you, featuring calming properties to create a sense of ease. The Zen Black Tea is a full-bodied brew, perfect for a gentle wake up or quiet moment. “We have partnered with world-renowned artisanal tea and coffee makers to create certified organic and fair trade beverages that taste incredible and reduce waste. Because we want every part of your drinking experience to be wastefree, fun to use and beautiful to look at, we created a French press, tea infuser and reusable canisters too–all expertly designed for the ultimate sustainable beverage experience.” Young says it was important for the company to offer a coffee product that was 100 per cent ethical, sustainable and most importantly delicious. Roasted by world-renowned coffee experts in Melbourne, the frank green coffee is a bright arabica and robusta blend with a delicate mix of nutty, chocolate, caramel and fruit notes. Perfectly balanced, the premium coffee experience will impress even the biggest Melbourne coffee connoisseur. 24 giftguideonline.com.au
accessories
“Our coffee beans are grown and harvested
and its aging effects, demand for sun protection
by fair trade certified coffee farmers in Peru,
is ever increasing. Essence Accessories hats
Sumatra, Honduras and Mexico, and our tea is
are inspired by the top selling international
hand-picked by certified organic and fair trade
trends and designed to meet the needs of the
farmers in Sri Lanka. All frank green teas are loose
everyday Australian.
leaf to create less waste, use less energy and show more kindness to the planet.”
The number one top selling adult hat is arguably the versatile Fedora, which provides
The perfect Christmas present, frank green has
shade and comfort to beach frolickers or race-
packaged the new range into gift sets, offering
day goers and everyone in between. Essence
coffee and tea packs complete with everything
offers a variety of Fedoras for both ladies
you need to make the perfect morning wake up.
and men.
As we are getting closer to the end of the year,
Other women’s hats include the ever-popular
what else can we expect from frank green going
Bucket hat, which is easily folded and kept in
into 2021? “Without giving too much away,
her handbag or the beautiful Tiffany sun hat, a
we have a very exciting calendar planned for
perfect partner for a sunny summer dress. Ladies
2021 that includes more brand-new reusable
can purchase the ever-practical sporty caps,
products to reduce the need and manufacture
a must-have for exercise or sporting activities
for single use plastic products, and some simply
and Essence offers a broad range for men and
stunning new designs and colours planned for
women, all with adjustable straps so one size
our core range of reusable cups and bottles,”
snugly fits all.
enthuses Young.
The Essence men’s range includes caps for the
A hat for every head
sporting types, Fedoras for a man of leisure and
Essence Accessories, available from Gibson, has
Panamas for someone a little more dapper.
identified this growing consumer conscience as an opportunity to provide great quality, low
The kids range features smart Fedoras, providing high UV and a full brim.
cost fashion summer hats for the entire family and
Made from hard wearing synthetic materials,
make them accessible to the broader population.
Essence hats are designed for everyday families
With greater awareness of damaging UV rays
and everyday use. G
BACK TO CONTENTS
December 2020 25
Lightweight unisex cotton robe from my little wish
Attention seekers Kip & Co raspberry slippers
Coco Chocolate Isle Of Skye sea salt from Rose & Grey
Meraki Verbena Drizzle room diffuser from Coffee & Cloth
Who couldn’t use a little pampering? From essential oil and soothing tea to cozy blankets, we’ve curated perfect presents for someone who deserves some attention and spoiling.
Serenity candle lemongrass & ginger from Delilah Chloe
26 giftguideonline.com.au
The Moments Of Mine Gift Box by Wearth London
trends
Cedarwood lemongrass and calendula soap from Kushboo Soaps
CASA white aroma fiffuser from Lime Lace
Rhubarb Rhubarb luxury hand lotion by The Grey Works
Gift box Happy Feet from my little wish
Mulberry silk black out eye masks by Soak&Sleep
Dook Patchouli Frankincense mandarin and cedar salt soap from Rose & Grey
Amalfi grey cotton dressing gown and towels collection from The Fine Cotton Company
Hot stone massage from Danato
BACK TO CONTENTS
December 2020  27
lanes
CHANGING
Covid-19 has created a new consumer, the online shopper. So how did it all start and where to from here?
A
ustralia’s e-commerce
“Social distancing, self-isolation, closure
market has been on a growth
of bricks and mortar stores due to lockdown
curve during the past few
measures have led to higher preference for online
years and the recent Covid-19
channels by consumers for making purchases
outbreak has further accelerated this trend.
during the pandemic,” Ravi Sharma, banking and
The country’s e-commerce market is forecast
payments lead analyst at GlobalData, comments.
to grow at an annual growth rate (CAGR) of 12.3
According to a report by Australia Post, in April
per cent between 2016 and 2020 to reach $52.2
2020 alone 200,000 new shoppers entered the
billion in 2020, according to data and analytics
online space in the country.
company, GlobalData. 28 giftguideonline.com.au
“The current crisis opened the e-commerce
shopping
method for e-commerce payments by consumers. Alternative payments like PayPal, Apple Pay and Google Pay are increasingly preferred as they offer added convenience by enabling faster payments during checkout. Meanwhile, ‘buy now, pay later’ service is also becoming a popular payment option in Australia and is particularly being preferred among millennials, who are using this service as a budgeting tool to spread payments out over time. “The increased use of online shopping during the pandemic prompted high growth in online sales as retailers and consumers adapt to a new normal. E-commerce has become the default option for several customers in Australia and is set to remain the preferred method even beyond this pandemic.” The retail landscape changed significantly from 23 March– the day Australia shut down due to the outbreak of Covid-19. market to a whole new set of
Research from CouriersPlease shows that, during the
consumers who were earlier not using
closure period, two thirds (65 per cent) of Aussies shopped
online channels.”
online more than they normally do and 56 per cent will
One of the key barriers for e-commerce adoption in Australia was
continue to do so after restrictions are lifted. The survey reveals 10 new online shopping behaviours
consumers’ behaviour to physically see
formed as a result of the shutdowns.
products before purchasing. This is
1 During the shutdowns, under-30s shopped online more
gradually changing as physical stores
than any other age group. Eighty per cent of under-30s
were shut and consumers are being
shopped online more frequently than they normally did,
forced to shop online.
compared with 67 per cent of 30-50s and 53 per cent
According to GlobalData’s 2020
of over-50s. The increased rate in online shopping while
Banking and Payments Survey, credit
incomes generally dropped suggests that the traditional
and debit cards are the most preferred
weekly shopping of Australians shifted online. December 2020 29
shopping
2 Two in three (66 per cent) Aussies shopped online at least three times a month during the shutdowns. Among Aussies under age 30, this was at 73 per cent. One quarter (26 per cent) of all respondents shopped at least six times a month. 3 Eighty-six per cent of Aussies increased the frequency of their online shopping to avoid going in store. Not only did this minimise the chances of any potential infections from visiting a physical store, but it also eliminated the need to queue up. During this time, retailers had restrictions on in store numbers and adhered to social distancing measures. 4 Fifty-six per cent of Aussies will continue shopping more online than they did before the shutdowns. Younger shoppers are more likely to continue the high rate of online shopping. Sixty-four (64) per cent of under 30s and almost two-thirds (62 per cent) of 31-50s admit they will continue shopping more online going forward, compared with 43 per cent of over-50s. This indicates that health concerns of Covid-19 will continue to linger, as many seek to avoid person-to-person encounters in retail stores. 5 Saturday was the most popular day for online shopping. One quarter (24 per cent) of Aussies said they did most of their online shopping on a Saturday. Wednesday was the second most popular day for online shopping, with 18 per cent of respondents doing most of their shopping on this day, suggesting that purchases on hump day helped many to get through the rest of the working week. 6 Forty-four per cent of Aussies did most of their online 30  giftguideonline.com.au
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shopping
shopping during the evenings or night. Under-30s are the age group that do most
to buy in bulk, compared with other age groups. 9 Sixty per cent of households went without
of their shopping once it gets dark–49 per
essential grocery and household items because
cent, compared with 37 per cent of over-50s.
they were unavailable. Thirty-two (32) per cent
Afternoons are the next most popular time of day
went without essential pantry items when they
for online shopping–26 per cent of respondents
needed it, 27 per cent went without toilet
do most of their shopping during this time.
paper when they needed it, 23 per cent could
7 Forty-four per cent of workers and students
not find some cleaning and laundry detergents
used online shopping as a distraction. What’s
and 22 per cent could not get their hands on
more, close to two-thirds (61 per cent) of
personal hygiene items.
respondents under 30, and 44 per cent of
10 Consumers shifted their shopping online
respondents aged 30-50, admit they regularly
mostly for fashion, health, beauty and food
browsed online shopping sites when they were
products. Respondents were asked which
actually meant to be working or studying. This
product categories (that they normally buy
compared with just 11 per cent of over-50s.
instore) did they purchase online during the
8 Seventy-two per cent of online shoppers made
shutdown. Forty (40) per cent chose fashion,
small regular purchases online, instead of bulk-
38 per cent said food and alcohol, 36 per cent
buying. Shoppers aged 30-50–the age group
said technology and electronic items, and 34
who tend to be most time poor–were more likely
per cent said health and beauty products.
32 giftguideonline.com.au
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“A lot of major changes have taken place in the ecommerce space as a result of Covid-19,” Paul Roper, chief commercial officer at CP, says. “Physical distancing restrictions, travel bans and business closures have really forced the hand of traditional shoppers who have been historically wary of venturing online, as their concerns shifted towards a fear of physical contact from visits to public spaces. We saw an unprecedented spike in delivery volumes across the country during this time; so much so, that
this period of restrictions, the retail
we put on extra staff and extended our trading to handle the
market has changed forever. It will
overflow ensuring customers could receive their orders with
be interesting for us to see over
minimal delay.
the coming months and years what
“We were thrilled to achieve more first-time deliveries, as
changes are here to stay and how
people began working from home and staying in. Based on
retailers can rise to the new challenges
the operational adjustments made, our on-time performance
and era,” he adds.
and customer satisfaction excelled, as was our approach to
While pandemic-related closures
stringent hygiene measures we mandated to reduce the risk of
and social distancing restrictions have
infection amongst our customers, network and community.
had a devastating impact on shopping
“While new behaviours were formed by shoppers during
centres and stores, new research suggests the ecommerce sector will remain strong. Two-thirds (65 per cent) of Aussies say they will shop more online than in-store in the next 12 months, according to a survey by Hubbed. The results reveal that, in the next 12 months, 34 per cent of Aussies would shop more online (than in-store) than
34 giftguideonline.com.au
shopping
need for them to be more proactive and agile in streamlining the consumer’s online shopping experience via technology and alternative delivery options,” he says. Online retailers have been required to adjust to the significant increase in online deliveries, while navigating consumer delivery expectations, at a time when state government’s Covid Safe restrictions have impacted speed and ability to deliver. Shopping cart abandonment is another they did during their state shutdown.
major challenge. In March 2020 alone, 88 per cent of online
A further 31 per cent would shop
shopping orders were abandoned at check-out, primarily
more online than they did before their
because of inflexible delivery options or costs.
state shutdown. The younger the shopper, the more
“It is also evident that customers want more delivery choices, which will in turn support the growth in
likely they will make the shift from
ecommerce. Retailers should seriously consider their
shopping in-store: 45 per cent of
customer delivery choices, such as supporting the use of
18-50-year-olds would shop more
Click & Collect.
online than in-store now than during the
“Ultimately, offering alternative delivery options could be
shutdowns, compared with just 19 per
the game-changer to better supporting online demand for
cent of over-50s. Similarly, 61 per cent of
the foreseeable future,” he concludes.
18-50s would shop online more in the next year than before the shutdowns, compared with 32 per cent of over-50s. CEO and founder of Hubbed, David McLean, says it is clear that the growth in online shopping, which has been exacerbated by Covid-19, is here to stay. “The constraints that have been placed on online retailers have highlighted the December 2020 35
with online. On the flip side, more than half of shoppers are turned off by a brand because of a poor customer service experience. The Covid-19 pandemic has dramatically changed the retail landscape. As in-store sales slump, data from Covid Commerce Insight shows that online retail in Australia grew from around 20 per cent year-on-year growth in January to reach an average of 97 per cent in September. “Since consumers have been cooped up at home over the past few months making more purchases than ever online, expectations around online customer service have naturally heightened,” Adam Ioakim, managing director, APAC at Emarsys says. “As the research shows, if retailers The Covid-19 pandemic has significantly raised consumer
are unable to provide an outstanding
expectations of online shopping, according to consumer
experience throughout the entire
research commissioned by Emarsys, which surveyed over
customer journey from browsing
1,000 Australian consumers.
to post-purchase, then consumers
More than one in five Aussie shoppers say the Covid-19 pandemic has made them care more about good customer service online. Around 28 per cent of consumers also claim to be more loyal to brands they have had good experiences 36 giftguideonline.com.au
are more than willing to switch to a competitor.” Key highlights from the research include:
shopping
• While being more cautious with their purchase decisions, consumers are spending more and shopping more often online: – 42 per cent of consumers spend longer considering their purchases since lockdown – 29 per cent of shoppers say they had spent more in general online since the start of the pandemic and with more regularity • Consumers are willing to stay loyal to a brand, with the right offer: – more than half of consumers say they are looking for more loyalty program benefits, and around one quarter expect a more personalised online experience – around 27 per cent are also looking for innovative technologies such as virtual try-on options and AR change rooms, as well as more interactivity • Cost is still the biggest influence on consumer purchasing decisions: – more than three quarters of shoppers indicated that the cost of the item is the biggest factor impacting their
shoppers, with 56 per cent saying
choice of one retailer over another.
they would go elsewhere if they had
• The delivery experience is an increasingly essential part of the online customer experience journey: – free delivery and return (64 per cent) is the top rated
to pay for returns. According to Ioakim, the research reinforces what we’ve known for a
motivation for shopping online, closely followed in third
long time—that offering a seamless
spot was speed of delivery (42 per cent), while ease of
and personalised online customer
check out (30 per cent) reached fourth place.
experience is the best way to build
– having to pay for delivery is the biggest turn off for online
customer loyalty. December 2020 37
“While price is still a major purchasing influence, nothing compares to a loyalty program in attracting and retaining customers. Loyalty programs enable retailers to identify who their customer is, what they’re buying and how often and then use this information to engage with consumers in a highly personalised way.” According to research by the Retail Doctor Group (RDG), 26 per cent of consumers now prefer to shop online, with the beauty, homewares and electronics sectors all seeing a boost in sales since July this year. While less people are visiting bricks
consumers are interested in using AR when buying. The increased usage of subscription services, delivery services and online retail, in general, will definitely continue and become part of everyday life. While 67 per cent of
and mortar and shopping centres,
consumers want retailers to save them time hence the
conversion to purchase instore has
increasing popularity of ecommerce, there is still the need
increased–up to 80 per cent of
for social interaction so consumers will still be gravitating
retail purchases are pre-researched
towards physical retail for the emotional experience.
in advance and consumers are
Click and collect has seen steady growth, with one in five
increasingly educated prior to making
consumers utilising this option in the last month. This trend
a purchase.
will continue as customers have embraced this frictionless
As online shopping continues to grow, retailers are looking to
experience and it has become the norm. There is also the rise of shoptimism, where customers are
add value through offering a more
treating themselves after a turbulent year and this is done
experiential online interaction
with low value, feel-good products, generally where the
including virtual consultations and
experience of the purchase is bringing them joy as well as
augmented reality (AR)–63 per cent of
the product purchased.
38 giftguideonline.com.au
shopping
So what can we expect to see in 2021?
and how they can save time so they can utilise it on
According to RDG, the continued rise of click and collect–with parcel lockers meaning you
more valued experiences. This extreme convenience will include further
can collect your shopping from any location, not
increased use of pre-research and purchase prior
just the retailer. This extreme convenience has
to in-store purchase, says RDG. There will be
become the norm for consumers and will become
increased use of AR to try products at home prior
further advanced and refined e.g. parcel lockers
to deciding to touch and feel at the point of sale.
for collecting shopping at transport hubs–possibly
Customers will still want the physical experience
even collecting your takeaway dinner on your
as this provides ‘fun’ and social interaction,
way home from a locker at your local train station.
however, they will be much more educated before
Customers are now used to extreme convenience
they ever set foot outside the house. G
BACK TO CONTENTS
December 2020 39
40  giftguideonline.com.au
December 2020  41
green THE
ROOM
There is no doubt that plants are good for us. They make our homes and gardens look attractive and colourful, they give us a sense of purpose and they bring nature into urban environments. We share Love the Garden’s top tips for making the most of them.
H
ouseplants
having the right selection of
been selling indoor plants for
are a great
indoor plants can actually
the last few months,” he said at
addition to
boost your concentration and
the time.
homes and
productivity by up to 15 per cent.
workspaces and they have been
“As things started to shut
For Pigeonhole founder
down, we were in a position
found to improve our mental
Johann Kim, indoor plants
where we feared that all our
health and overall wellbeing,
became his pivot when the
beautiful indoor plants might
especially with so many people
pandemic hit and he had to
end up locked down in the
now working from home.
close his stores.
stores and die from neglect.
According to psychologists, 42 giftguideonline.com.au
“A bunch of my stores had
We felt compelled to adopt
wellbeing
them out as quickly as possible to new
making your home feel that bit cosier,
homes and this spurred on the idea that
and giving you something small to look
perhaps we could deliver them to our
after and care for.
customers who were in lockdown.
You can add a pot to your plant, a
“I thought that maybe people
bottle of local WA wine, handmade
in isolation in their homes might
Margaret River chocolate or a four-pack
appreciate having a living thing make
of beer from a local Perth brewery.
their space that little bit happier
“We want to support local and allow
to be in during this crazy time. So
our Perth customers to have an offering
I approached one of my nurseries
that gives back to our local community,”
about the idea and catalogued their
reiterates Kim.
range of plants. I spoke to my team
A search for #houseplants on Instagram
who were on JobKeeper who could
returns a staggering 4.6 million posts. So
potentially deliver the plants and then
what kind of plants should you be looking
called in favours from friends all around
for? Love the Garden has taken eight
the world to do graphic design, web
of the best indoor houseplants and
design, photography and writing to
visualised the health benefits, uses and
help get this project of the ground.”
ease of caring for them.
And so Hello Houseplant was born.
Aloe Vera
It’s a delivery service based initially
This fleshy succulent is popular as an
in Perth, delivering beautiful indoor
indoor plant as well as in the garden
plants from nursery to your home. The
because it is low maintenance and
emphasis of this venture has since shifted
thrives in a range of climates. In
to being a ‘plants as presents’ concept
addition, Aloe Vera has been used
where people are encouraged to send
for thousands of years as a natural
their loved ones a plant rather than a
remedy. Originating from the
bunch of flowers–a living breathing gift
Arabian Peninsula, it is said to contain
that gives back by cleaning your air,
powerful antioxidant, antibacterial December 2020 43
wellbeing
and anti-inflammatory properties.
brown, it’s a sign of either too
plant. Its name is derived from
Aloe Vera has many benefits: it
many chemicals in the air (from
the related Calla Lily and the
can be used to heal burns, treat
cleaning, for example) or too
resemblance of the flower to the
psoriasis or eczema, reduce
much sunlight. In pots, use a
white flag of surrender.
constipation, reduce dental
cacti and succulent potting mix
plaque build-up, speed up
and don’t overwater. Fertilise
Peace Lily or two in your home
recovery of mouth ulcers and
occasionally with a suitable
is that they are said to remove
treat acne.
plant food.
harmful toxins from the air, while
Peace Lily
also increasing humidity levels.
light rather than direct sun, and
This glossy-leafed plant makes
This promotes better breathing,
the soil should be left to dry out
an Instagrammable addition
relieving irritated throats and
slightly (1-2cm) before deeply
to your living room and is
noses and acts as a natural
watering. If the plant is turning
another low-maintenance house
air freshener.
Aloe Vera thrives in filtered
44 giftguideonline.com.au
The main benefit of having a
de
Th e
e t r Ga c e SCollection r
n
BURN | PLANT | GROW Step
1
BURN THE CANDLE
Step
2
FIND YOUR SEEDS
Step
3
REPURPOSE YOUR VESSEL
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4
Mint | Parsley | Thyme | Sage | Basil
GROW YOUR OWN MINI HERB GARDEN Your purchase continues to help a bushfire affected business survive.
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wellbeing
Chamomile Chamomile might look soft and delicate but it is quite tough. Planted between pavers or as a lawn alternative, it doesn’t resent being walked on occasionally. It is a great companion plant for most flowers and vegies where Peace Lily will thrive almost anywhere in your home
its strong scent deters pests. It will
including in rooms where the ambient light level is medium
seed prolifically–transplant seedlings
to low. Note that its flowers do produce some pollen and a
to other parts of the garden or give
light floral scent, which means this plant isn’t always suitable
them to friends. Its dried flowers
for people with allergies such as hay fever.
are used to make chamomile tea or
Peace Lily prefers a shady environment and the soil should
infusion that is said to assist with many
be kept moist. Its leaves will burn if it is exposed to direct sun
human ailments. It may also have a
either outdoors or through a window inside.
calming effect.
Snake Plant
The flowers should be harvested and
This striking plant is native to tropical West Africa and also
hung in bunches to dry, after which they
goes by another rather cheeky name: mother-in-law’s
can be steeped in hot water to make
tongue. Studies have shown that this plant emits oxygen
a tea or to apply to the skin to treat
while you sleep. Snake Plant also removes harmful VOCs like
superficial inflammation.
formaldehyde, trichloroethylene and benzene from the air, improving your breathing for a better night’s rest. Place a potted Snake Plant in your bedroom. Better still, have one in every room in the house. Snake Plant is easy to care for–position it in indirect sunlight
There are two common types of Chamomile, English (or Roman) Chamomile and German Chamomile. The German type (Matricaria recutita) is used for herbal remedies. It prefers cool
and allow plants to dry out before watering. In pots use
conditions and part shade. Don’t fuss
a cacti and succulent potting mix that doesn’t retain too
over it–it is drought tolerant and only
much moisture.
needs water occasionally in extended
46 giftguideonline.com.au
81 Tulip Street Cheltenham, Vic 3192 Australia I T: 03 9581 3666 I F: 03 9583 9321 E: enquiries@gibsongifts.com.au I gibsongifts.com.au
dry periods. Don’t overfertilise–too much food causes lanky growth and fewer flowers.
Rosemary This woody or perennial herb is well known for its culinary uses where it adds a fresh flavour. Native to the Mediterranean, it can also be used to make perfumes. Rosemary is said to have many other health benefits, as it includes a rich source of antioxidants and anti-inflammatory compounds. It is thought to assist with boosting the immune
Echinacea
system and improving blood circulation. As a result, studies
Echinacea, also known as Cone Flower,
say that Rosemary can improve your concentration and
is widely used to fight infections,
enhance your memory.
especially the common cold, the flu
You can use Rosemary sprigs to infuse olive oil, lemonade
and other upper respiratory infections.
or to make Rosemary salt. Sprigs can also be used in lamb
Some people take Echinacea at the first
and other meat dishes.
sign of a cold, hoping they will be able
It can be easy to grow, but it will need some attention. The low growing shrub likes full sun position and a free
to prevent the cold from developing. The plant’s leaves, stems and roots
draining soil. Avoid watering until the soil is dry. It will need
are used in tablets, tinctures, extracts
pruning in the spring and again after flowering to keep it neat
and teas. Echinacea plants contain an
and compact.
impressive variety of active compounds
48 giftguideonline.com.au
wellbeing
it is also reputed to aid pain relief, heart rhythm problems, menopausal symptoms and the symptoms of attention-deficit hyperactivity disorder. Passion Flower tea is an infusion made from the dried leaves and stems of the vine. It is suggested that one cup of Passion Flower tea made from one tablespoon of dried Passion Flower per night should be taken for at least seven days to feel the effects. There are no side effects but the infusion may including caffeic acid, alkamides, phenolic acids, rosmarinic acid and polyacetylenes. A herbaceous perennial, grow it
make you drowsy or dizzy. Grow Passion Flower vines in an open, sunny position in well-drained soil. Prevent the soil from drying out by applying mulch. The mulch can also protect the roots in
from seed or transplant young plants.
winter in cold areas. Fertilise with a controlled release
Plants do not grow well in poorly
fertiliser in spring and summer for healthy growth.
draining soils that remain constantly
Light pruning over winter will help keep the vine within
damp. Make sure to water well during
reasonable bounds.
the first year after transplanting. Once
Marigold
Echinacea is established (two to three
Marigold is fast-growing and known for its impressive orange
years) it is quite drought tolerant. It
or yellow bloom. This popular plant is said to have antiseptic
prefers a full sun position but will also
and antibacterial properties to treat skin diseases, improve
grow well in partial shade.
wound healing, reduce inflammation and treat infection.
Passion Flower
Marigold is also believed to be a natural insect repellent, so is
Native peoples of the south-eastern
the perfect addition to your garden.
USA, Central and South America have used Passion Flower as a mild sedative for centuries. These days, it is mostly
You can dry out the Marigold flowers and brew them as a tea or apply as cream/ointment topically. Marigold is very easy to care for. You can plant them in any
used as a dietary supplement for
area that receives enough sun, and they only need a good
anxiety and sleep problems although
watering once a week once they have been established. G BACK TO CONTENTS
December 2020  49
1
2
Products to enjoy the Aussie lifestyle
4
3
1. Amalfi Renzo Bar collection, wholesales from $16.34 to $36.80. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 2. The Secret Garden soy candle collection, wholesales for $325. Beloved Scents, 0427 225 354, amie@belovedscents.com.au, www.belovedscents.com.au, www.facebook.com/www.belovedscents.com.au/, www.instagram.com/belovedscentscandles 3. Edo Blue Clouds tea for four set, wholesales for $45.40. J Style, 02 4225 8811, info@jstyle.com.au, www.jstyle.com.au, www.facebook.com/jstyle.com.au/, www.instagram.com/jstyle_au/ 4. CMD with Kate Hudson collection, wholesales from $11 to $33.70. Catherine Manuell Design, 0492 819 527, cath@catherinemanuelldesign.com, www.catherinemanuelldesign.com 50  giftguideonline.com.au
products
1 2
5 3
4
1. Xmas Dogs range, wholesales from $4.25 to $8.90. Allgifts Australia, 03 9746 1500, sales@allgifts.com.au, www.allgifts.com.au, www.facebook.com/allgiftsaustralia, www.instagram.com/allgiftsaustralia 2. Memo pads & purse pads, retail for $9.99. For Arts Sake, Cards & Gifts, 02 9540 3666, customerservice@forartsake.com.au, www.forartsake.com.au, www.instagram.com/for_arts_sake_cg, www.facebook.com/FAScardsandgifts/ 3. Beach bags, prices available on request. Carnival Homewares, 03 9808 2222, accounts@carnivalhomewares.com.au, www.carnivalhomewares.com.au, www.facebook.com/CarnivalHomewares, www.instagram.com/carnivalhomewares/ 4. I Am Her, wholesales for $13.40. Compendium, 1300 304 569, info@compendium.com.au, www.compendium.com.au 5. Intrinsic travel cups, wholesale for $14.85. Intrinsic Enterprises, 08 8232 2366, hello@intrinsiconline.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway December 2020  51
1 3 2 1 . Beach bag in retro fish, wholesales for $26.15. Catherine Manuell Design, 0492 819 527, cath@catherinemanuelldesign.com, www.catherinemanuelldesign.com 2. Amalfi Azlan placemat set of 4, wholesales for $12.25. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 3. Wellness tea gift set, wholesales for $16.60. Organic Merchant, 0412 354 054, sarah@organicmerchant.com.au, www.organicmerchant.com.au, www.facebook.com/organicmerchant, www.instagram.com/organicmerchant
AUSTRALIAN DESIGNED FAMILY RUN BUSINESS INSPIRED BY FARM, COOKING + THE OUTDOORS
www.allgifts.com.au
52 giftguideonline.com.au
sales@allgifts.com.au
TEA TOWELS APRONS + NAPKINS OVEN GLOVES + POT HOLDERS HOMEWARES
03 9746 1500
2
1
products
3
1. Adore-A-Baby range, wholesales from $2.26 to $13.64. For Arts Sake, Cards & Gifts, 02 9540 3666, customerservice@forartsake.com.au, www.forartsake.com.au, www.instagram.com/for_arts_sake_cg, www.facebook.com/FAScardsandgifts/ 2. Trying, wholesales for $12.50. Compendium, 1300 304 569, info@compendium.com.au, www.compendium.com.au 3. Intrinsic Luxe range, wholesales from $10.44 to $14.99. Intrinsic Enterprises, 08 8232 2366, hello@intrinsiconline.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway
C A R N I VA L HOMEWARES A fusion of sophisticated country warmth, coastal bohemian and stylish city living. Designed in Australia and proudly ethically sourced.
www.carnivalhomewares.com.au
December 2020  53
1
2
3
1. Emporium Noughts & Crosses, wholesales for $9.39. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 2. Floor rugs & mats, prices available on request. Carnival Homewares, 03 9808 2222, accounts@carnivalhomewares.com.au, www.carnivalhomewares.com.au, www.facebook.com/CarnivalHomewares, www.instagram.com/carnivalhomewares/ 3. Disney Princess tea for one set, Ariel & Rapunzel, wholesales for $45. J Style, 02 4225 8811, info@jstyle.com.au, www.jstyle.com.au, www.facebook.com/jstyle.com.au/, www.instagram.com/jstyle_au/
Specialising in Quality Metal Animal Wall Art For Over 10 Years!!!
We have the erfect Wholesale roducts for any Garden/Gift Shop go to www.akitsu.com.au
Proudly Australian-Family Owned Business, we believe in Customer Service and Satisfaction coupled with Quality and Affordability 54  giftguideonline.com.au
products
3 1 2 1. Australiana stationery range, prices available on request. For Arts Sake, Cards & Gifts, 02 9540 3666, customerservice@forartsake.com.au, www.forartsake.com.au, www.instagram.com/for_arts_sake_cg, www.facebook.com/FAScardsandgifts/ 2. Taller Walker in black embroidered front, wholesales for $41.65. Catherine Manuell Design, 0492 819 527, cath@catherinemanuelldesign.com, www.catherinemanuelldesign.com 3. Say What thermal wine tumbler, wholesales for $11.35. Jasnor (Australia), 03 9562 9900, sales@jasnor.com, www.jasnor.com.au, www.facebook.com/JasnorAUS, www.instagram.com/JasnorAUS
Airport Trolley Set and On Board Wheely in Bush Yams by Evelyn Pultara
Moon Purse in Native Posy (Kate Hudson)
Beach Tote in Retro Fish
Purses and Wallets in Tali Sandhills by Mary Brumby and Putipula Tjuta by Dianne Robinson
Purse and Spec Case in Retro Tropics
Wonderfully colourful accessories for Christmas and beyond. Showcasing wonderful Australian women artists’ prints, and more! Email for current catalogue: sales@catherinemanuelldesign.com 0492 819 527 www.catherinemanuelldesign.com December 2020  55
1
2 5
3
4
1. Davis & Waddell Maverick Flinders collection, wholesales from $7.70 to $27.25. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 2. Kia Ora range, retails from $3.99 to $5.99. For Arts Sake, Cards & Gifts, 02 9540 3666, customerservice@forartsake.com.au, www.forartsake.com.au, www.instagram.com/for_arts_sake_cg, www.facebook.com/FAScardsandgifts/ 3. Post Box, prices available on request. Carnival Homewares, 03 9808 2222, accounts@carnivalhomewares.com.au, www.carnivalhomewares.com.au, www.facebook.com/CarnivalHomewares, www.instagram.com/carnivalhomewares/ 4. An Inspired Life, wholesales for $13.50. Compendium, 1300 304 569, info@compendium.com.au, www.compendium.com.au 5. Intrinsic Cherish greeting cards & calendar, wholesale for $2.95 and $13.63 respectively. Intrinsic Enterprises, 08 8232 2366, hello@intrinsiconline.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway 56  giftguideonline.com.au
products
2
1
3
5 4
1. MasterPro Onyx 2 piece carving set, wholesales for $45.43. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 2. Ai Yuzen tea for two set, wholesales for $36. J Style, 02 4225 8811, info@jstyle.com.au, www.jstyle.com.au, www.facebook.com/jstyle.com.au/, www.instagram.com/jstyle_au/ 3. Pouches, prices available on request. Carnival Homewares, 03 9808 2222, accounts@carnivalhomewares.com.au, www.carnivalhomewares.com.au, www.facebook.com/CarnivalHomewares, www.instagram.com/carnivalhomewares/ 4. I’ve Been Meaning To Tell You, wholesales for $9. Compendium, 1300 304 569, info@compendium.com.au, www.compendium.com.au 5. Intrinsic Heartsong greeting cards & calendar, wholesale for $2.50 and $11.81 respectively. Intrinsic Enterprises, 08 8232 2366, hello@intrinsiconline.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway December 2020  57
products
1
2
3 5
4
1. Davis & Waddell Zambia collection, wholesales from $4.07 to $20.43. Albi, 03 9474 1300, albi@albi.com.au, www.albi.com.au, www.instagram.com/albiaustralia 2. No Ordinary Days, wholesales for $11.30. Compendium, 1300 304 569, info@compendium.com.au, www.compendium.com.au 3. Intrinsic diaries, wholesale for $22.72. Intrinsic Enterprises, 08 8232 2366, hello@intrinsiconline.com, www.intrinsiconline.com, www.facebook.com/theintrinsicway, www.instagram.com/theintrinsicway 4. Say What stemless wine glass, wholesales for $5.90. Jasnor (Australia), 03 9562 9900, sales@jasnor.com, www.jasnor.com.au, www.facebook.com/JasnorAUS, www.instagram.com/JasnorAUS 5. Mizu Petal Rectangle Japanese Bud Vases, wholesale for $6.30. J Style, 02 4225 8811, info@jstyle.com.au, www.jstyle.com.au, www.facebook.com/jstyle.com.au/, www.instagram.com/jstyle_au/ 58  giftguideonline.com.au
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