The Parking Professional March 2017 by International Parking & Mobility Institute

Texas A&Mâ&#x20AC;&#x2122;s New Garage

THE INTERNATIONAL PARKING INSTITUTE

LPR at a Midsize University

IPI Jazzes Up New Orleans

Shuttle Service Best Practices

MARCH 2017

WELCOME BACK... TO PARKING Creative ways to welcome students back to parking.

REDEFINING PARKING THROUGH

INNOVATION With industry-leading technology to transform your parking program, IPS Group is redefining the Smart City of the future. • The world’s first EMV-approved single space card reader • 4G enabled single and multispace meters • Smart dome sensors • Fully-integrated pay-by-phone application • Single-platform data management and analytics

FREE TRIAL visit ipsgroup.com/PPfreetrial Promo Code: PP_FRTR

SMARTER PARKING for SMART CITIES. TM

WAYFINDING MARCH 2017 | Volume 33 | Number 3

Welcome Back … to Parking!

WELCOME BACK . . . TO PARKING! College and university parking organizations dream up creative ways to welcome students back to school and find it’s well worth the effort.

emember when you went to college? After moving into the dorm and spending a small fortune on books, you probably had the not-so-pleasant experience of waiting in a long line for a parking permit. Later in the semester, you may have even received a citation or two, and in many cases, that might have happened because you didn’t really understand the rules about campus parking. Suffice it to say, parking is probably not in your top 10 warm-and-fuzzy college memories. Parking professionals had the same experiences on the lot as the rest of their classmates back in the day, and that’s why many of them are determined to change the way students think about parking now—it’s all about ensuring everybody understands the rules, making the experience as painless as possible, and interjecting a little fun every so often. Welcoming students back to campus in the fall isn’t the exclusive domain of the student life department anymore. Parking’s in on the action, hosting

events, distributing information, and spreading smiles for miles so students kick off the year with a great impression of those managing their cars’ homes for the semester. We asked IPI members to share some of the ways they’re embracing this trend, and their answers blew us away—we wish we were back in school! How are college and university parking professionals turning back-to-school into a great experience? Read on!

The Ohio State University’s Transportation & Traffic Management welcomes students and their families to campus each year at freshman sessions, student move-in day, the student involvement fair, and through social media. At each event, we have both full-time staff employees available to answer parents’ concerns about safety and reliability, as well as student employees to give incoming freshmen an overview of our services from their perspective and to talk to them about part-time driving opportunities. Our outreach efforts extend to more than 7,000 incoming freshmen and thousands of returning Ohio State students each year, providing them with maps, information on accessing real-time bus information on the Transportation Route Information Program, bus-riding tips, and souvenirs with campus safety reminders. Everyone we interact with is able to ask detailed questions about moving in and around Ohio State’s Columbus campus via the Campus Area Bus Service, our on-demand paratransit service, and on-campus bike share; additionally, the Central Ohio Transit Authority is our close partner and a valuable resource for students to move around central Ohio.

Beth Snoke, CAPP Director, Transportation and Traffic Management The Ohio State University

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

DEWITT/ ISTOCK

Beautifully

Lessons Learned

Texas A&M has a gorgeous new garage, but it didn’t come without headaches. Here’s what they learned along the way.

CASE STUDY

By Deborah Hoffmann

The site for the facility is near the heart of the historic part of campus, adjacent to the student union building and the newly renovated 102,733-seat capacity Kyle Field football stadium. This location required the demolition of an existing building and relocating several student services offices and employees housed within the building. Transportation services staff played a significant role in planning contingencies for people whose offices moved due to the demolition. We helped arrange new parking assignments for employees, developed communication plans for the relocated services so customers would know how to find them, and evaluated and adjusted transit service to ensure proper levels were provided to match the move in demand. Most notable was the time and effort spent corresponding and meeting with faculty, staff, and students to help ease concerns about the effect of the office and student service relocations.

Part of a Partnership Development and construction of the Cain Garage was not an isolated project. It was a component of a public-private partnership (P3) between the university and a developer contracted to build a garage, hotel, and academic building via a design-build process. For the first time, transportation services was not the owner of a garage being built on campus. The contract called for transportation services to pay for the lease of the garage, so our staff was invited to participate in the design of the facility with the architect, given input, and provided access during construction by way of the contractor. Fortunately, these relationships remained respectful, productive, and intact throughout the project so we felt our concerns and requests were heard, considered, and, whenever possible, implemented. The most important decision transportation services made was to commission a preliminary site layout and design for the garage before the P3 agreement was finalized. This action was taken as soon as it seemed likely a decision would be made to build a new garage. We

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

32 LPR University? at a Midsize

Getting Buy-In Why does a university our size need LPR? UWL is a Division III school in the Wisconsin university system with an enrollment of more than 10,000 students each year—considerably smaller than the Madison campus’s enrollment of more than 43,000 students. UWL has about 2,800 parking spaces across 17 surface lots and a five-level garage. We do not have access controls in lots or the garage. Staff includes me, two office associates, one

Planning Deployment

University of Wisconsin-La Crosse ditches permits for plates. By Victor A. Hill, CAPP, MPA

You Betcha! L

full-time enforcement officer, and a handful of student officers. As director, I report to the university police chief, and police officers periodically provide parking enforcement. We have an agreement for bus service with La Crosse but do not run a campus shuttle. UWL’s interest in LPR began more than five years ago as the technology’s adoption increased in the parking industry. LPR has been around for 40 years, but widespread deployment has slowly increased as its accuracy has improved. Prior to our adoption of the technology, UW-Green Bay and UW-Milwaukee were the only two Wisconsin system campuses using LPR. I joined UWL in 2013 and was excited about the prospects for LPR until I spoke to colleagues at other campuses. While accuracy ratings of 80 percent were lauded by vendors at that time, several university parking officials I met at conferences balked at the rate. “There’s no way we’re convincing our people that 80 percent accuracy can justify the expense,” one industry colleague said. The comment stood out because she worked at a university much larger than ours, and

icense plate recognition (LPR) technology is a tough sell at small or midsize universities, where projects with high initial costs require solid justification, even if they offer better options to customers. The University of Wisconsin-La Crosse (UWL) recognized the benefits of LPR and deployed it last year. Convincing leaders of LPR’s value took data and persistence to show how the technology could make the operation more efficient and, more importantly, provide better options for students, employees, and visitors. This is our story of why we wanted it, how we got it, and how we deployed it.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

I worried that if her leaders weren’t interested, ours wouldn’t be either. She was right. One of our vice chancellors had seen a similar presentation and expected an accuracy rate of more than 85 percent. My chief and I eventually received permission to insert a placeholder for LPR in our capital projects plan and developed a plan for deployment. In 2016, we got the green light.

parking.org/tpp

We needed to know the good, bad, and ugly of LPR from other universities. The three years that passed allowed us to solidify relationships with vendors and see how others used it. We researched options that integrated with our parking software and examined operations with standalone systems. We surveyed universities, studied cost benefits, and visited colleagues in Green Bay and Milwaukee. We asked about obstacles, how the expense was justified, how LPR was deployed, and how permits are phased out. Responses varied, but all had one thing in common: time. Colleagues agreed that allocating enough time to ensure the system worked before it went live was paramount. A minimum of six months was the common response, and we used it as our starting point, figuring we could install the system in spring and be ready for an official deployment that fall in time for a new academic year. We analyzed cost savings for printed permits and staff time saved. Our permit printing costs are relatively small—less than $10,000 per year depending on needs. And it takes time to process permits. Every permit sold requires one or more employees to associate it with a customer by noting its number or stuffing it in an envelope. Daily permits must be accounted for, and permits provided to other departments are tracked. Citations issued to students and employees who forget permits create issues. All of these practices add up and cost approximately $20,000 in staff time. We argued that LPR would improve our operational efficiency and ensure happier customers. We estimated we could recover our initial investment in the hardware within two or three years and recommended a one-vehicle system for mobile enforcement that integrated with our parking software. Our vendor said we could enforce our campus in about an hour and increase citation revenue thanks to the increased efficiency. On average, we can do it in less than two hours, and citation revenue has been steady thus far. Our research indicates that the installation of new lot signs, increased permit sales, and more proactive educational efforts have actually reduced the number of citations we’ve issued, and LPR has helped make enforcement more consistent. Larger campuses may see larger revenue gains. We expect similar results over the next three to five years.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

College and university parking organizations dream up creative ways to welcome students back to school and find it’s well worth the effort.

Lessons Learned Beautifully

Texas A&M has a gorgeous new garage, but it didn’t come without headaches. Here’s what they learned along the way.

LPR at a Midsize University? You Betcha!

University of Wisconsin-La Crosse ditches permits for plates.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

36 IPI JAZZES UP THE BIG EASY Get Jazzed Up To … Connect with trends. Connect with peers. Connect with solutions.

IPI Jazzes Up the Big Easy

This May, the 2017 IPI Conference & Expo is going to captivate and inspire through lively learning and engaging events.

May 21–24, 2017

Ernest N. Morial Convention Center New Orleans, La. New Orleans is the birthplace of jazz, home of Mardi Gras, and known worldwide for its exceptional cuisine. This year, the IPI Conference & Expo brings the most unique learning and networking opportunities in the parking industry together with one of America’s most unique destinations. More than 3,000 parking professionals from 35+ countries around the globe will take advantage of fresh new learning and networking against a stimulating backdrop of culture and fun. The event delivers four days of incomparable education, the largest display of parking-specific technology and innovations, dozens of diverse networking opportunities, and the opportunity to connect with a global community. It represents every level of experience in every segment of parking and transportation—to advance the parking industry. Are you ready for it? Read on for more information on this year’s lineup, exciting events, and registration information. It’s time to get jazzed up about the 2017 IPI Conference & Expo in

By Rita Pagan and Stephanie Santoro

Education Your Way

No matter your industry experience or expertise, you’ll find lots of new ideas in New Orleans, organized into five unique tracks of formal education: Personal Development. Set your personal or professional goals and understand the difference between book smarts and street smarts. ●● ●Technology & Innovation. If it’s new or coming down the pike, it’s here. Learn about the innovations and improvements that will affect your operation. ●● ●Finance & Auditing. By the numbers—if it’s part of your spreadsheets or bottom line, it’s part of this track. ●● ●Mobility & Alternative Transportation. Learn where you and your business fit into the new mobility equation and how to make the most of these trends. ●● ●Planning, Design, & Construction. Explore best practices and take a deeper dive into more complex topics that will help you plan, build, and maintain your facilities. Specialize in one track for in-depth education, or pick and choose for a broader experience. And don’t miss the high-energy IGNITE session, where speakers deliver their messages in rapid-fire tempo for presentations that are concise and entertaining. Looking for more? Register for one of three in-depth, pre-Conference programs and learn to become either a Parksmart Advisor or APO Site Reviewer, or attend the Media Interview Coaching course. All IPI Conference education sessions offer CAPP points, and candidates can also register for one of two multi-day courses (University of Virginia Business Management and BParking Immersion and Operations.) offered onsite. Visit IPIConference.parking.org for registration information and details. ●● ●

General Sessions

Experts and thought leaders shaping the industry will deliver exciting and actionable solutions during this year’s General Sessions. How will the internet of things, the connected car, the sharing economy (smart/connected cities), intelligent transportation systems (ITS), and the autonomous vehicle shape the world around us? What innovations will disrupt travel and transportation as we know it? What innovations will disrupt the future? How will transportation options affect us? During the Parking, Transportation, and Mobility Panel, learn how the parking industry can not only keep up with rapid and tremendous change but evolve and transform to support new technologies and a new infrastructure—and new customers—that are on the horizon. IPI also brings you the Parking Solutions Competition that sparked some really big ideas. We challenged the best and brightest students from universities around the globe to answer the most relevant questions in the industry: Find an innovative new way to reduce the use of single-occupant vehicles and maximize land use, increase mobility options, and decrease congestion, emissions, and pollution through parking solutions. Join us at this General Session to hear from selected finalists and find out what innovations are in our immediate future!

Spotlighting the Brightest

Need more inspiration? Join IPI in recognizing this year’s CAPP graduating class, Awards of Excellence, Professional Recognition Program, and Marketing and Communications Awards winners in presentations that will warm your heart and give you some great ideas you can put to work at home.

New Orleans! parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

40 How’s

IPI’s Safety and Security Committee takes on a survey about weather events and parking.

the

Weather Out

There?

Respondents By the Numbers The participating industry areas and the percentage of survey responses they represent were: • Academic (23.08 percent). • Airport (7.69 percent) • Commercial Operations, including private operators and shuttle services (3.08 percent). • Consultant (3.08 percent). • Corporate, including building owners, developers, entertainment, resort, and retail (7.69 percent). • Hospital/Medical or Healthcare Facility (9.23 percent). • Public, including city, economic development, municipality, public works, police, and law enforcement. (44.62 percent). • Suppliers, including equipment, manufacturers, and technology vendors) (1.54 percent).

By Geary Robinson, CAPP, PhD

The size of the organizations in terms of number of employees and percentage of participation were: • One–49 employees: 35.38 percent. • 50–150 employees: 13.85 percent. • 150 or more employees: 50.77 percent.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

RUSLAN SHUGUSHEV/ SHUTTERSTOCK

parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

This May, the 2017 IPI Conference & Expo is going to captivate and inspire through lively learning and engaging events.

How’s the Weather Out There?

IPI’s Safety and Security Committee takes on a survey about weather events and parking.

Shuttle Service for Employees for Employees and Customers and Customers By Erik Eloe

OPINION

A PERK THAT PAYS OFF

facility that isn’t within walking distance of public transportation and other conveniences can have a competitive disadvantage when it comes to attracting and retaining tenants, employees, and customers. Providing shuttle service

may be the answer—it effectively brings an office complex, retail center, hospital, corporate campus, or other facility closer to amenities. On-street shuttles enable people to get to and from buildings easily, and intercampus shuttles quickly and safely move people around in large complexes. One way or another, shuttle service can add value to a facility, including those with parking garages or lots.

There are several scenarios in which offering shuttle service might make sense for universities, shopping areas, downtown areas, medical facilities, and individual properties with professionally managed parking.

To or from Public Transportation In a 2015 poll of millennials, 78 percent said having their workplaces near transit was important.1 And they aren’t the only ones who want to stay out of their cars: Americans took 10.8 billion trips on buses, subways, commuter trains, and other public means in 2014—the highest numbers in 58 years.2 Offering shuttle service to and from public transportation offers several benefits: ●● ●Attracting a wider range of people/businesses to the property. ●● ●More satisfied employees. Employees who save time parking.org/tpp

A perk that pays off.

and money by using public transit tend to be more satisfied on their jobs. The stress of driving in rushhour traffic is alleviated, allowing them to be happier and more productive at work. Also, using public transportation saves on the high price of gas and car maintenance. A two-person household can save, on average, more than $10,000 a year by downsizing to one vehicle.3 ●● ●Supporting the environment. The Department of Energy states, “Because transportation accounts for about 69 percent of the more than 18 million barrels per day of U.S. petroleum consumption, reducing our dependence on petroleum-based fuels in this sector supports our economy and our energy security.”4 Public transportation use in the U.S. saves 4.2 billion gallons of gas per year and reduces our country’s carbon emissions by 37 million metric tons. MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

Editor’s Note

DEPARTMENTS

4 Entrance 6 Five Things 8 Consultants Corner 1 0 The Green Standard 1 2 The Business of Parking 1 4 On the Frontline 1 6 Parking Spotlight 1 8 IPI Ask the Experts 4 8 IPI in Action 50 State & Regional Spotlight 5 2 Community Digest 5 9 New and Renewing IPI Members 6 0 Parking Consultants 6 2 Advertisers Index 6 2 Parking Break 6 3 Calendar of Events

BACK TO SCHOOL

ack in the day of in-person course registration, camping out on the quad for a low course drop/add number, and getting information on paper fliers slipped under the dorm-room door, college campus parking was similarly un-evolved, at least compared with today’s experience. I had a plastic card that opened the gate of my assigned parking lot and a plastic hang tag permit that was stolen (early and often) if I even left my driver’s side window open an inch. Getting a replacement meant standing in line, filling out a paper form, and paying $10 by cash or check, and there was no such thing as an orientation—read the signs or get a ticket. Thank goodness that’s all changed. College and university parking departments by and large go out of their way to find effective permitting processes and proactively educate students and staff about parking rules, regulations, and procedures. That’s all great news, and my guess is they have to put up with a lot less backlash as a result. This issue is chock-full of great information for and about those who manage parking on higher-education campuses. We kick things off with a crowdsourced piece about the innovative ways parking professionals welcome students back to school every September, educating them and making their departments and people more human in the eyes of their customers. After that, we take a look at the fantastic new structure at Texas A&M University and the ways a midsized, Midwestern university has made the most of license plate recognition. Back-to-school has never been so much fun. We hope you’ll also spend some time with the feature about IPI’s recent weather survey and give some thought to your own disaster management plans, especially as they relate to hurricanes, tornadoes, floods, and bad storms—even just a few inches of snow. Are you ready? Find out what other members think on p. 40. As always, my contact information is below. Please send me your thoughts on this or any other issue. Until next month…

fernandez@parking.org

parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

ENTRANCE Publisher Shawn Conrad, CAE conrad@parking.org Editor Kim Fernandez fernandez@parking.org

COMMUNITY INVOLVEMENT

Contributing Editor Bill Smith, APR bsmith@smith-phillips.com

By Gary A. Means, CAPP

Technical Editor Rachel Yoka, CAPP, LEED AP BD+C yoka@parking.org Advertising Sales Bonnie Watts, CEM watts@parking.org Subscriptions Tina Altman taltman@parking.org. Graphic Design BonoTom Studio info@bonotom.com Proofreader Melanie Padgett Powers For advertising information, contact Bonnie Watts at watts@parking.org or 571.699.3011. For subscription changes, contact Tina Altman, taltman@parking.org. The Parking Professional (ISSN 0896-2324 & USPS 001436) is published monthly by the International Parking Institute. 1330 Braddock Place, Suite 350 Alexandria, VA 22314 Phone: 571.699.3011 Fax: 703.566.2267 Email: ipi@parking.org Website: parking.org Postmaster note: Send address label changes promptly to: The Parking Professional 1330 Braddock Place, Suite 350 Alexandria, VA 22314 Interactive electronic version of The Parking Professional for members and subscribers only at parking.org/tpp. Periodical postage paid at Alexandria, Va., and additional mailing offices. Copyright © International Parking Institute, 2017. Statements of fact and opinion expressed in articles contained in The Parking Professional are the sole responsibility of the authors and do not necessarily represent an official expression of policy or opinion on the part of officers or the members of IPI. Manuscripts, correspondence, articles, product releases, and all contributed materials are welcomed by The Parking Professional; however, publication is subject to editing, if deemed necessary to conform to standards of publication. The subscription rate is included in IPI annual dues. Subscription rate for non-members of IPI is $120 per year (U.S. currency) in the U.S., Canada, and Mexico. All other countries, $150. Back issues, $10. The Parking Professional is printed on 10 percent recycled paper and on paper from trees grown specifically for that purpose.

any of our organizations encourage community involvement. However in the spirit of Parking Matters® and knowing that our newer parking professionals may not have had an opportunity yet, I want to share a few ideas and some great quotes on serving our community. Mother Teresa said, “I alone cannot change the world, but I can cast a stone across the waters to create many ripples.” Think about changing the word “country” to “community” with this “Everyone can be great because famous John F. Kennedy quote: “My everyone can serve.” fellow Americans, ask not what your —Martin Luther King Jr. country can do for you, ask what you “We make a living by what we get, can do for your country.” but we make a life by what we give.” Getting on your first board may —Winston Churchill seem difficult. Here are some good tips from Greg Vermeulen, CEO of Lead“This country will not be a good place ers For Non Profits (L4NP), from his for any of us to live in unless we make blog post “How to Get on a Nonprofit it a good place for all of us to live in.” —Theodore Roosevelt Board” posted on The Huffington Post: ●● Volunteer for the organization. Start at the committee level and work your way up to the board. ●● Fundraise. If you bring proven fundraising experience to the table, it is a major plus. ●● Offer to take meeting notes. The note-taker often grows into the secretary’s role. ●● Pick your organization wisely. Be sure to ask the right questions before signing up. Don’t be intimidated by a board filled with high-powered CEO types. Diversity matters, and gender, ethnicity, and age differences are something to be valued. ●● Fit your skills with their needs. Understand what skills gaps the board is facing. ●● Show them you are passionate. Let the board know this is something you care deeply about and are passionate enough to see through to the end. ●● Match your services. Volunteerpath.com matches volunteers with GARY A. MEANS, organizations for free. Parking professionals bring a lot to the table, from marketing to CAPP, is executive facility maintenance. I’ve been fortunate to serve on several community director of the Lexington Parking boards, but it started out small and at the committee level. With all Authority and member the advice listed above, I failed to mention how good volunteerism of IPI’s Board of makes you feel. I hope this encourages those who haven’t taken Directors. He can be the opportunity to get out there and serve and reminds others how reached at gmeans@ lexpark.org important it is to your outlook on life and your career.

@IPIParking

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

FIVE THINGS

FIVE BIG-PICTURE THEMES THAT APPLY TO PARKING We all know parking envelops many other areas of expertise beyond cars in spaces—customer service, public relations, and maintenance jump to mind. But there are other big-picture topics that have an awful lot to do with parking. Here are five of the biggest:

1 2 3 4 5 Finance and auditing

Data make the world go ’round, and IPI has been collecting industry data for several months to get a better picture of exactly where the industry is going. Also consider the privatization of some previously public parking, including some innovative new partnerships and what that means in terms of finance.

Personal development

Parking professionals are paying more attention to the way they speak with customers, deal with stress, and develop themselves into industry and organizational leaders. They’re also paying more attention to their own professional development and overall communication strategies for their departments.

Mobility and alternative transportation The University of California, Los Angeles recently launched a new program to revamp its mobility programs, going way beyond just parking. Uber and Lyft are certainly changing the way parking works too, along with bike programs and a new commitment to sustainability.

Planning, design, and construction The University of North Carolina at Chapel Hill recently used a five-year-plan process to change the way people access campus. And parking professionals in general are paying more attention to planning for a changing industry.

Technology and innovation

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

We’re Just Saying … All of the topics on this page will be presented and discussed in-depth at the 2017 IPI Conference & Expo in New Orleans, May 21–24—they’re all subjects of this year’s education sessions. To learn more, register, and plan your schedule, visit IPIConference.parking.org.

ISTOCK / SIDMAY

Variable pricing, autonomous vehicles that may or may not be shared, the internet of things, reservations, and new payment methods— need we say more? Technology is at the forefront of parking like never before.

CITATION SERVICES

CONSULTANTS CORNER

CAMPUS PARKING: CURRENT SITUATION By Mark Santos, PE

n December 2016, I watched my alma mater’s football program return to the national spotlight as players claimed the Big Ten Championship title. We are … Penn State! It was a proud moment for me and got me thinking back to the good old days—my college years—and all the great times I spent in State College, Pa. Since I haven’t been back to campus in quite a few years, I started thinking about what it would be like now. What changes would I notice if I walked those streets today? And notably, of course, with all of the changes to the industry, what is the current parking situation on campus? As a college student nearly 20 years ago, campus parking was a non-issue for me. Although I had a car, I lived within walking distance of campus and didn’t need to use it often. Plus, parking was a limited commodity. The time and money it took to find a suitable space was not worth the aggravation. I chose to keep my car at an off-campus lot and save myself the hassle of attempting to park on campus. I used my car only a handful of times a month, limiting driving to weekend trips to pick up groceries, shopping at the local mall, and traveling home to Philadelphia during school breaks.

Is Parking Important at School?

MARK SANTOS, PE, is a parking practice builder with KimleyHorn and co-chair of IPI’s Consultants Committee. He can be reached at mark. santos@kimley-horn. com or 305.535.7705.

Today, when designing and restoring parking garages for higher-education campuses, much of the focus rightly goes into providing a safe and secure environment for students. Design-related items can include maximizing internal and external openness to minimize potential hiding areas, increasing lighting for visibility, and maximizing circulation flow through coordination of vehicular entry/exit points and ramps. Restoration- related items can include replacing expansion joints to minimize trip hazards and mitigate water intrusion, various concrete repairs to also avoid trip or falling hazards, and phasing the completion of restoration during summer sessions when the parking garages are less full. Although essential to a parking consultant, I assumed these aspects would be of little interest to college students and headed right to the source: three college students from three different campuses to get some answers.

Student No. 1:

The biggest problem with parking on campus was the amount of time it took to find a parking spot. I saw a few altercations because of this, and I am sure this stressed out many students. ●● All of the garages were located on the outskirts of ●●

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

campus, which could make some journeys to class a full mile sprint! ●● To make parking easier, I strategically picked my classes so that they weren’t around busy times or big lectures that many students must take.

Student No. 2:

There are lots of available designated scooter/moped parking areas around campus, but still sometimes it doesn’t seem enough compared to students riding them. ●● If it is close to class time, students often park outside of designated areas and risk getting a parking ticket. ●● Sometimes I choose to take the bus rather than driving my own car. Bus headways are good with 15 minutes during peak class hours and 30 minutes off peak. ●●

Student No. 3:

Parking is designated by colors, which relate to different pricing structures. The parking areas closer to the classroom buildings are limited and thus more expensive. ●● The parking spaces and drive aisles are very narrow in the expensive areas—dents in your car can result, and the parking lots are always full. It is essential that we as parking designers reach out to students and ask for their input regarding on-campus parking, similar to the way we would welcome community involvement for a new public structure. By simply asking, “How is your parking experience on campus?” I received an array of responses with valuable information that would work to improve the overall design process. In the future, for university parking projects, obtaining student input is essential. The goal, then, is to generate productive methods to obtain student perspectives. Whether that takes the form of a committee, a social media collaboration, or a general campus meeting, providing a platform for student voices will result in a better parking design and contribute toward positive memories of their time spent on campus. ●●

At the 2017 IPI Conference & Expo, Take Your Career and Your Team to the Next Level 2017 Pre-Conference Courses at the IPI Conference & Expo in New Orleans, La. Save the date, mark your calendar, and get registered. Courses are designed for all parking professionals, including those interested in CAPP; every course earns CAPP points for certification and recertification. SATURDAY, MAY 20

Media Interview Coaching 6 CAPP Points SUNDAY, MAY 21

APO Site Reviewer Training 7 CAPP Points, .07 CEUs Parksmart Advisor Training 7 CAPP Points, .07 CEUs, 7 GBCI CEs

ipiconference.parking.org/2017

THE GREEN STANDARD

LET’S TALK M&MS By Jennifer I. Tougas, PhD

o, not those tasty little chocolate candies. I’m talking multi-modal, which is developing the infrastructure, programs, and policies to support multiple modes of transportation, such as walking, biking, carpooling, or taking a bus. Going multi-modal allows universities to provide access to campus when resources, such as physical space and money, are limited. Those of us working in university environments know from experience that the definition of a parking lot is a future building site. As campus master plans are implemented and parking lots are replaced with buildings or green space, parking is either moved to the perimeter of campus in best-case scenarios, or eliminated entirely in worst-case scenarios. Mike Harris, director of parking and transportation at the University of Mississippi, a landlocked campus, has had to promote multi-modal solutions out of necessity. By increasing transit services, maintaining bike rental and bike share programs, and developing a new carpool program, he has been able to improve access to campus for students without building additional parking.

Controlling Costs Adding parking spaces becomes very costly for landlocked campuses, particularly if parking structures are required. According to the Parking Structure Cost Outlook for 20151, published by Carl Walker Consultants, the national mean parking construction cost for 2015 was $18,599 per parking space. At that rate, even a modest deck costs millions of dollars. Don Andrae, manager of parking services at Auburn University in Alabama, notes, “The cost of (providing) alternative modes of transportation in most cases is less expensive than building parking decks or lots.” Universities seeking to keep costs low can invest thousands of dollars in promoting alternative transportation programs, avoiding spending millions of dollars on new parking structures. JENNIFER I. TOUGAS, PhD, is director of parking and transportation services at Western Kentucky University and a member of IPI’s Sustainability Committee. She can be reached at jennifer. tougas@wju.edu.

Being Sustainable Multi-modal programs also support university sustainability initiatives by reducing the number of vehicles traveling to and parking on campus. Reducing vehicle miles traveled reduces carbon dioxide emissions, fuel consumption, air pollution, and water pollution. At the University of Tennessee (UT) in Knoxville, Mark Hairr, director of parking and transit services, works closely with the campus sustainability office to develop alternative

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

transportation programs. He says, “These initiatives are important to the high-level Chancellor’s Committee on the Campus Environment and the UT Climate Action Plan.”

Developing a Program An early step in developing alternative transportation programs is assessing the attitudes and transportation needs of the faculty, staff, and students. Are people interested in walking, biking, carpooling, or taking the bus? Are people interested in bike- or car-share programs? What barriers prevent them from choosing alternative transportation? What incentives would encourage people to choose alternatives? Guaranteed ride-home programs and day-parking passes support alternative transportation programs by providing a safety net for participants when plan A fails. These examples of support programs provide solutions to the perceived barrier of needing an alternate way home when something goes wrong. Incentive programs also increase participation in alternative transportation programs. Creating a physical environment where people feel safe walking or biking makes it easier for people to choose to walk or bike. Texas A&M University has invested in a number of pedestrian and cyclist safety projects, including building underground passageways to bypass railroad tracks, installing contra-flow bike lanes, and constructing a Dutch junction intersection. To be successful, an adequate amount of resources must be dedicated to promoting and administering multi-modal programs. Developing marketing campaigns that are tailored to the target audience creates awareness of new programs. Hairr recommends taking into consideration the amount of time required to administer a new program and staffing accordingly. “Lack of staffing, or assuming an existing staff member can dedicate the required time for a wide range of programs, is a common barrier with developing and maintaining alternative transportation programs in university settings,” he says. Gary Cudney. (December 6, 2016). Retrieved from carlwalker.com.

THE BUSINESS OF PARKING LEGAL

KILLER ROBOT CARS OR AUTONOMOUS GUARDIAN ANGELS? By Leonard T. Bier, CAPP, JD

Under the present U.S. tort injury liability system, the correct answer is that the owner and any person or company that ever touched the vehicle—from components, software, and assembly through maintenance—will be named in a lawsuit.

Liability

LEONARD T. BIER, CAPP, JD, is the principal of Bier Associates. He can be reached at lenbier@ optonline.net or 732.828.8866.

Presently there are no federal or state laws setting forth liability for accidents caused by autonomous motor vehicles. The U.S. Department of Transportation (USDOT) published its Model State Policy Guidelines for Automated Vehicles and a general white paper. Four or five states have passed autonomous vehicle legislation intended to affirmatively allow beta tests of autonomous vehicles and fleets. To date, there has been one U.S. fatality of the driver of a semi-autonomous vehicle. His Tesla Model S slammed into a semitractor-trailer that cut across its path on a divided highway. The accident was investigated by the National Highway Transportation Safety Administration (NHTSA). Tesla Motor Company’s vehicle and technology was found not to be the cause of the accident or the death of the driver. The vehicle was equipped with lane guidance technology (think cruise control), designed to assist a driver in keeping a moving vehicle in its lane of travel. The car was not a fully autonomous, self-driving vehicle, and it was the vehicle driver’s responsibility to remain situationally aware of overall driving conditions and to be ready to respond to a change in driving or road conditions that required evasive action.

Ethical Questions The circumstances of this accident and death bring up the moral and ethical issues related to the deployment of a fully autonomous vehicle: Who should the autonomous

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

car injure or kill? This quandary is the subject of an interactive survey developed by MIT: moralmachine.mit.edu. Had the Tesla involved in the fatal accident been fully autonomous, what do you think its artificial intelligence (AI) should have done after a lighting-quick evaluation of all the data? Swerved to save the Tesla driver but crashing into a car in the next lane with four occupants (priest, nun, rabbi, and mullah on the way to an ecumenical conference) and injuring or killing them? Take the Massachusetts Institute of Technology survey. Is your solution to kill the bad guys or animals instead of the vehicle occupants? In all other crash scenarios, do you save the regular people, children, pregnant woman, senior citizens, disabled, homeless, or any mixed groups, including animals and bad people? Do you kill the driver and vehicle passenger? The pedestrians crossing against a red light who have no legal right to be in the crosswalk? The late, great professor, scientist, and award-winning science fiction writer Issac Asimov in “I Robot” created the Three Laws of Robotics—the guiding principles for every robot manufactured with AI by moral and ethical creators. “A robot may not injure a human being or, through inaction, allow a human being to come to harm. A robot must obey orders given it by human beings except where such orders would conflict with the First Law. A robot must protect its own existence as long as such protection does not conflict with the First or Second Law. Unfortunately, these laws don’t solve the autonomous vehicle’s AI decision dilemma. Ultimately, these cars will be programmed by human beings who will make these decisions. Once again, I pose an issue that doesn’t have a clear solution but requires further thought, debate, and deliberation to reach a conclusion that needs to be codified into uniform federal law.

ISTOCK / THE-LIGHTWRITER

he near-future use of self-driving autonomous vehicles by commercial operators and the public at large poses legal, moral, and ethical issues. Who will the courts hold responsible for any operational defect(s) that cause the vehicle to have an accident? The vehicle owner or the manufacturer of the vehicle? The makers of the autonomous guidance systems and detection hardware if they malfunction? Or the software developers who wrote the code and created the algorithms that enabled the vehicle to make life-or-death driving decisions?

ON THE FRONTLINE

THE EYES HAVE IT By Cindy Campbell

e listen with our eyes. It’s true! Not physiologically, of course, but it’s undeniable that we receive most messages from others through a combination of both sight and sound. Many of the problems we encounter with communication occur when our spoken message doesn’t match our facial expression or body language.

Being Human

CINDY CAMPBELL is IPI’s senior training and development specialist. She is available for onsite training and professional development and can be reached at campbell@parking.org.

Was I being overly sensitive? Probably, but when you think about it, this type of human interaction takes place in some manner every day of our lives. From these interactions, we form impressions. We interpret our experience with others and draw conclusions. Take a moment and think back to a time when you dealt with someone who made little to no eye contact with you. How did you feel about it? You may have left that interaction with feelings of distrust, resentment, frustration, or even fear. Eye contact plays an essential role when engaging others. We all need to feel heard, acknowledged, and understood. We need visual proof that our issues matter. In our professional lives, our interactions with others are continuously subjected to this scrutiny. Is your mes-

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

sage consistent? Are your word choice, facial expression, and body language consistent and working for or against you? How successful are you in reflecting an attitude of interest and concern? Making appropriate eye contact during a conversation is one of the key elements to successful communication. It’s a silent confirmation that we’re present. That we’re listening. That we care. Good eye contact in combination with your spoken word and appropriate body language can convey much more than words alone ever can.

Looking Up For many, making direct eye contact can be uncomfortable, especially when we encounter someone brimming with frustration or hostility. Many years ago, I worked with a young woman who had grown up in a setting where direct eye contact was viewed as being disrespectful. She was working as a student customer service aide in our university parking services office. As kind as she was, she racked up more customer complaints than all other student staff combined. It didn’t take long to figure out the issue. It was somewhat uncomfortable for her to adapt to a new communication style that included eye contact, but she understood that her professional success in a customer service-oriented industry depended on it. I’m happy to report that after she completed her university degree, this young lady went on to a successful career in international business communications. I wonder if anyone at my doctor’s office has ever been trained on looking up and expressing interest with that simple action? What about in our industry? As parking professionals, our success depends on understanding the importance of delivering a unified message to our customers. It’s an important concept to review with your team and really can be as simple as eye contact. Teach your staff to meet customers’ eyes, and commit to that yourself in and out of the office. You might be amazed what a difference it makes.

ISTOCK / NADOFOTOS

I was recently reminded of this during a visit to my doctor’s office. I was there for a routine checkup, so I wasn’t feeling particularly stressed or concerned about the appointment. When it was time for me to see the doctor, the medical assistant came in to the waiting room, looked down at her clipboard, and without looking up, called my name. I dutifully followed her down the hall and into one of the examination rooms. She started to ask the usual health update questions. After responding to a couple of the questions, I started to feel a little discomfort about my visit. It took a few more questions before I realized why I was feeling a mixture of concern and irritation. Not one time had the medical assistant looked up from her clipboard. I was fairly certain I hadn’t done anything wrong or offensive, but it did make me wonder, what was the issue? I was irritated that she didn’t see me as important enough to warrant eye contact, no matter how brief. I mentally questioned her competency and the motivations of the entire practice. I left wondering if it was finally time to consider changing doctors. All of this over an unspoken message and lack of eye contact.

Innovative Solutions with our Customers in Mind Integrated, value-added solutions Highly scalable, flexible software Lowest total cost of ownership Mobile applications Holistic parking management Visit us at PIE Booth #313 www . t i b a p a r k i n g . c o m

PARKING SPOTLIGHT STRUCTURE

LEVERAGING PARKING TO ENHANCE THE CAMPUS EXPERIENCE By Matt Davis

ith enrollments on the rise and increasingly savvy students looking to get more out of their college experience, more and more universities are seeking ways to enhance their campus environment to provide integrated, cutting-edge experiences that go beyond the classroom. The University of California (UC), San Diego is one such institution. Their mission: to promote living, learning and interaction while advancing the university’s sustainability goals and showcasing the unique qualities of the campus. Parking plays a significant role in their solution.

Innovative Design When presented with the opportunity to compete for the project, the design-build team of Swinerton Builders; Watry Design, Inc.; and Gensler made it their goal to create an innovative design that not only addresses the functional needs of the university but also integrates into the surrounding campus and blends with the local landscape. The site for the parking structure is located at the front door to the campus, making it the first and last building visited on campus for many people. To create something that would set the tone for the campus experience, the team examined the site holistically rather than just focusing on the parking structure.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

The project’s design includes an innovative architectural facade that seamlessly integrates the structure with an existing historic eucalyptus grove, maximizes efficiency and goes above and beyond the original program’s stall count, and reimagines and relocates the existing campus visitors center. The new center will address the modern needs of the campus and create a more welcoming entrance to the university. To further enhance the user experience, the design of the parking structure incorporates lobby portals that announce visitors’ arrival through glass-backed elevator towers and projecting canopies; a new pedestrian plaza provides a welcoming front porch. To help blend the parking structure into the surrounding campus, the design-build team took advantage of the terrain, which is in a natural depression. By nestling the parking structure down into it, a five-level garage appears to be a two-story building when approaching the parking structure from important vantage points along Gilman Drive and Osler Street—main entry roads into campus. This minimizes massing and keeps it in line with the context, massing, and proportion of the surrounding buildings.

Blending In Shaped by its naturalistic, rustic character on the edges to a more highly designed discrete character within the campus neighborhood, UC San Diego is closely knitted into its landscape. The Osler Parking Structure site mediates between these rustic and discrete conditions by responding to each orientation individually. The western and southern facades dissolve the bulk of the building into the eucalyptus grove along Gilman Drive through the use of a multilayered system that captures and transforms the shadows of the adjacent trees onto a modulated, curving concrete mass. Over that, a panel system comprised of angled, perforated metal planks provides an additional level of abstraction, physically screening the structure. The northern and eastern faces

IMAGES PROVIDED BY GENSLER

One of the top 15 research universities in the world, UC San Diego has grown to a population of more than 33,000 students—a number expected to increase to 40,000 in the next five years. After identifying a need for more parking to support future growth in the area around the prestigious school of medicine, the university found an opportunity to create something that goes far beyond the number of stalls and gross square footage associated with a parking structure. The Osler Parking Structure will serve as a new gateway to the university by enhancing connectivity to the surrounding campus.

of the building present a refined and more formal and orderly character to respond to the discrete characteristics of the school of medicine. The site location allowed the design team to do more than just heighten the aesthetic appeal. The sloping grade enables vehicular entries on both the second and third levels, which helps break up congestion and improve circulation. A parking guidance system that counts individual parking spaces and lets drivers know if the structure is full will enhance vehicular circulation. Since users will not be entering on the ground level, providing accurate, real-time parking information at the entrance will help guide them to available parking places, reducing idling and circulation times. When visitors exit their cars, they will find the main pedestrian exit located on the fourth level, where a bridge guides users from the structure toward Library Walkâ&#x20AC;&#x201D;a main pedestrian thoroughfare leading to the rest of the campus. An additional pedestrian bridge connects the parking structure to the visitors center. Because the structure is partially subterranean, the design team went to great lengths to provide natural light and ventilation. A retaining wall was pushed back to allow as much light into the structure as possible. Using moment frame construction instead of shearwalls

parking.org/tpp

as the seismic resisting system provides for an open and airy building that brings in light and provides views to the exterior. The light wells widen in the direction pedestrians need to flow, providing intuitive wayfinding as people walk toward the light and allowing for access to daylight deep within the structure. Open lobbies with stairs and elevators exposed to the outside provide safety and security throughout the building. Another goal of the Osler Parking Structure is sustainability. UC San Diego pursues LEED Silver equivalency for every project on its campus. Although stand-alone parking structures are not eligible for LEED, the university is pursuing USGBC Parksmart silver-equivalent design goals. Sustainable elements of the facility will include bicycle parking, water-efficient landscaping, and high-quality LED lighting design with motion sensors and photocells to save energy. The end result is going to be far more than just a parking structure that houses cars. It will create a new front door for the entire UC San Diego campus.

MATT DAVIS is associate principal with Watry Design, Inc. He can be reached at mdavis@ watrydesign.com.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

IPI’S ASK THE EXPERTS

Rebecca White, CAPP

Director, Parking and Transportation University of Virginia Invite all the local bike shops to set up a tent sale in one of your parking lots. Use the opportunity to have a few sister departments set up tables around the sale to convey important safety, services, and sustainability information. At your department’s table, rig up a bike so pedaling drives a blender that makes smoothies.

L. Dennis Burns, CAPP

Regional Vice President Kimley-Horn Incorporating an introduction to parking and transportation programs, issues, and options during the new semester orientation is a standard practice on most campuses. One option to get even more out of this endeavor is to expand the orientation process to include a full transportation fair approach that promotes transportation alternatives and offers the option to sign up for transit passes, parking cash-out, and other alternatives.

Dave Hill, CAPP

James C. Anderson

Clayton-Hill Associates

Watson Bowman Acme Corp.

President and CEO

The best way to do this is make event parking complimentary, courtesy of the board of governors, and then have a kiosk set up at the event for some lighthearted Q&A; that way, you will have access to the students and many of the faculty and parents in an engaging environment.

Regional Sales Manager

At new/returning parent/student orientation, include a brief introduction and message from a university parking services office representative. Include parking maps, rules and regulations, contact numbers, and student/user expectations. Set and manage expectations.

Melissa Marie Maraj

Communications Manager, Transportation Services Texas A&M University One of my favorite events is Gig’Em Week, Aggieland’s official week of welcome for new and returning students. During this time, transportation services highlights its fare-free transit service by providing guided, 10-minute rides—offering tips and information on how to successfully ride the bus both on and off-campus. This event is a real success and only one example of how we work hard to make the most of back-to-school welcome events.

Have a question for IPI’s experts? Send it to fernandez@parking.org and watch this space for answers.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

The opinions, beliefs, and thoughts expressed by the contributors do not necessarily reflect the opinions and viewpoints of the International Parking Institute or official policies of IPI.

How do you think college and university parking departments could make the most of back-to-school welcome events?

Energy Efficient Ventilation Controls...

Stop by our booth #812 at the 2017 IPI Conference & Expo!

...Because Cars Have Tailpipes 24/7 monitoring of toxic exhaust gases eliminates safety liability and reduces energy costs Certified to the most rigorous international performance and reliability standards Hundreds of installations worldwide with scalable solutions from condos to mega malls

Call or visit us online for more information. relevantsolutions.com/INTEC/IPI INTEC_IPI@relevantsolutions.com

888.464.6832

AND

Scan the QR code with your smartphone to automatically add INTEC Controls to your contacts

Relevant Solutions proudly offers INTEC Controls gas detection solutions and other HVAC sensors and peripherals to the North American market through our network of VARs, VADs and contractors.

WELCOME BACK .

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

. . TO PARKING! College and university parking organizations dream up creative ways to welcome students back to school and find it’s well worth the effort.

The Ohio State University’s Transportation and Traffic Management welcomes students and their families to campus each year at freshman sessions, student move-in day, the student involvement fair, and through social media. At each event, we have both full-time staff employees available to answer parents’ concerns about safety and reliability, as well as student employees to give incoming freshmen an overview of our services from their perspective and to talk to them about part-time driving opportunities. Our outreach efforts extend to more than 7,000 incoming freshmen and thousands of returning Ohio State students each year, providing them with maps, information on accessing real-time bus information on the Transportation Route Information Program, bus-riding tips, and souvenirs with campus safety reminders. Everyone we interact with is able to ask detailed questions about moving in and around Ohio State’s Columbus campus via the Campus Area Bus Service, our on-demand paratransit service, and on-campus bike share; additionally, the Central Ohio Transit Authority is our close partner and a valuable resource for students to move around central Ohio.

Beth Snoke, CAPP Director, Transportation and Traffic Management The Ohio State University

parking.org/tpp

DEWITT/ ISTOCK

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

At Tulane University, we extend our office hours to include the Saturday and Sunday of move-in weekend. This gives students an opportunity to purchase permits during the weekend and have that taken care of before classes start on Monday. We have greeters out to help welcome students to campus and direct traffic on Friday for freshman move-in and Saturday for upperclass move-in. At our health science center campus, we set up a meet-and-greet area to sign new medical students up for parking contracts during their orientation days.

Heather Hargrave Assistant Vice President, Facilities Services Tulane University in New Orleans, Louisiana

Dan Carpenter Director, Parking and Transit Services University of Nebraska

We populate the campus lots and entrances with parking staff to provide additional wayfinding for students (firsttimers with parents on Friday and upperclassmen on Sunday). We work both days and bring on temporary employees and former students if available to help. We also bring bike and commuter vendors up to offer local options. Our residence life staff solicits all campus staff and faculty to volunteer and help make the weekend enjoyable for returning students. There are vendors across the campus for food and other amenities available such as lofts and small refrigerators.

Jim Barr Director, Transportation and Parking Services University of Vermont

We do a lot, and it certainly helps alleviate the stresses involved at that busy timeframe, both for students and staff: Informational parking and mass transit resource tables. Multiple opening events are held that showcase information. ●

Online decal order drive-thru. Although we strongly suggest— not require— that vehicle parking decal registration be entered online, many campus community members still fill in the hard-copy forms, leading to long lines in the parking office. We created a special parking decal drive-thru. Those who order decals online travel through set-up driving lanes that allow them to pull up, show ID to the parking attendant, receive a parking decal, and drive away without ever leaving their vehicle or waiting more than two minutes. ●

In-line messaging. We post informational messages along the support poles prior to entering the parking management building. These messages state the current wait time to see a representative and offer quick facts: Did you know you can order online? ●

Water stations. We work with the office of environmental sustainability to set up complimentary water stations outside of our office for two weeks. ●

Bike demos. We demonstrate how to properly load and unload a bike on a bus that has a front-mounted bicycle rack. ●

Jason M. Jones Director, Parking & Mass Transit Services University at Albany, New York

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

ALL ART: SHUTTERSTOCK. CLOCKWISE FROM TOP: XIXINXING, FEYGINFOTO AND ALIM YAKUBOV

Our admissions department hosts a welcome-back event the Sunday before classes begin. Parking and Transit Services is one of many departments that sponsors a booth and provides promotional materials and information to students.

When I worked at Miami University a few years back when lines were frequent, we had cookies and water in the hallway for waiting students, and I would rent videos of shows by clean comedians such as Sinbad. We had the comedy playing, and often people were enjoying it so much that they would lean back out of the office door to watch it until they were called to the counter. It helped to have them laughing before they came in the office after waiting. We tried lemonade the first year, but it stripped the wax off the floors and tracked stickiness when people spilled it, so we switched to water!

Vanessa R. Cummings, CAPP

CLOCKWISE FROM TOP LEFT: ISTOCK/PHOTOEVENT, SHUTTERSTOCK/ MARIYANAM/ SHUTTERSTOCK, SHUTTERSTOCK/FEYGINFOTO

Supervisor, Parking Operations Columbus State Community College, Ohio

Last fall, we had parking lot ambassadors in the lots to explain to students where available parking was in the lots. Additionally, we created a temporary app through the university that uploaded real-time data on the lots that had available parking. We added additional transit services for the perimeter parking areas on campus. We did this for approximately four weeks until students found their way around. We’ll do this again this fall with some small improvements.

Geary Robinson, CAPP, PhD Director, Transportation Services University of North Texas

We use a variety of communication techniques to disseminate parking information to all our students with the goal of creating a smooth transition into life at Chapman University. It starts with the admissions packet, where parking information is highlighted, and continues through orientation and the first week of the fall semester. During the summer, we start an email campaign to all students with information on parking and how to obtain a parking permit. I speak at orientation sessions, and our staff hosts an information table at the student services fair. Orientation assistants go over the parking policy in their break-out sessions, and there is a video link available on the orientation website. Parking services also staffs a parking fair outside our office the week of orientation and the first week of classes. The public safety department has officers on hand at the fair to issue bike licenses, sell bike locks, and sign students up for our selfdefense training classes. Not only is this a good way for us to advertise our services, but it personalizes the experience for the students and puts a face to our department. I make sure to have some cute and cool swag to give out—backpacks, rally towels, smartphone speakers, USB car chargers—along with treats such as ice cream, chips, popcorn, drinks, cookies, and various snacks. Lastly, parking officers spend a majority of their shifts the first two weeks of class stationed in the main commuter parking garages, handing out parking maps and educating new students on all the parking options and where parking is available. It is definitely a multi-pronged approach.

We do a couple of things:

Sheryl Boyd

Victor A. Hill, MPA, CAPP Director, Parking and

Assistant Director of Parking and Transportation Services Chapman University

parking.org/tpp

Freshman registration. We run a booth at the events every June. Information is provided about parking and transportation (bus, car share, etc.). We’re mostly asked about the probability of obtaining a permit, and I spend a lot of time talking about when sales begin and how to buy a permit. ●

Orientation session for international students. I do a three- to five-minute presentation about parking and transportation so students know how to get around using their IDs (student fees pay for the bus). ●

We also have videos about how to use our pay stations and app at our website.

Transportation Services University of Wisconsin-La Crosse

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

UCLA Transportation’s approach to welcoming UCLA students back to campus in the fall actually begins in the summer, with a focus on outreach and communicating (via targeted emails, social media, and conducting orientation sessions) the many commuting and parking options available to students. Departmental staff conduct 11 orientation sessions for first-year students and nine sessions for transfer students each summer. Because student parking permits are limited and not all students who apply receive one, all of the university’s alternative commuting options are featured.

Scott Fox, CAPP Director, Parking and Transportation Services University of Florida

Charles Carter University of California, Los Angeles Transportation

Here in the Ana G. Mendez University System in Puerto Rico, we do orientation in our campuses in different ways. For example, we place a table with information material and one of our associates to bring information to students during the first week of class. Also, we directly orient students with question-and-answer sessions that include a video explaining the process to obtain parking permits. We conduct welcome activities twice a year to orient students to the services we offer, including obtaining a parking access card. Students are given our phone numbers and email addresses to reach out with questions or for help later.

Walid El Hage Orocho and Francisco Pabon Febus Ana G. Mendez University System, Puerto Rico

We’re out and about anywhere we can be, including at garage entrances and parking lots when students move in, where they’re often directing traffic to the next available lot. We have greeters at our main shuttle hub the first week or two to help students with any schedule questions and to make sure they get on the correct bus. We also send out an email right before the start of the semester with an update on parking, shuttle, and construction changes. And we’re at all the freshman orientations during the summer.

Josh Cantor Director, Parking & Transportation George Mason University, Fairfax, Virginia

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

For the last three years, we have performed a service called the Peay Parking Assist. We place volunteers (faculty and staff who sign up for an hour or two) and our officers at the entrances to the most popular parking lots for commuters. The volunteers/officers provide information to the students about where they can find parking once that lot is full. We hand out campus parking maps to the students at this time. We also have officers who drive around and inform the volunteers/officers of lots that have parking available during prime hours the first week of the new semester.

Michael J. Kasitz Director of Public Safety/Chief of Police Austin Peay State University, Clarksville, Tennessee

Our campus hosts a campus kick-off event event and invites student clubs, departments, and community organizations to attend with the intent of orienting new students and welcoming back returning students and professionals. It is set up in a carnival-type setting with food, entertainment, games, and attractions. The day begins with a convocation event, followed by a fair, then a comedy show, sometimes a volleyball alumni game, an outdoor movie, and culminates in a late-night exclusive shopping night at Fred Meyer (our Kroger store) that offers discounts on items students need. Shuttles run between campus and these events, and it wraps up about 2 a.m. The parking department reaches out to students at our booth, has transportationthemed swag to give away, answers questions, encourages permit purchase, and promotes alternative transportation and use of the Seawolf Shuttle (campus shuttle).

Glenna Muncy Parking Services Director University of Alaska

CART: SHUTTERSTOCK. TOP: GORDON WARLOW/ SHUTTERSTOCK

During the first several days of the new academic year, we place fliers on cars in lieu of parking citations for most violations. The fliers are yellow and at first glance look very much like our citation envelopes. They explain that we know it’s confusing to learn parking regulations but that the student’s car is not parked in a great place or is missing a decal and explains how to rectify the situation before receiving a real citation. It also tells them how to reach us and that we’re happy to help.

Green is the New Gold â&#x20AC;Ś when it comes to setting the sustainability standard. Showcase your eco-friendly parking products, services, and technology as a Green Star Exhibitor at the 2017 IPI Conference & Expo in New Orleans, La.

nference & Ex o p IC

Gr or ee t i n Star Exhib To earn a Green Star, companies must meet criteria that support IPIâ&#x20AC;&#x2122;s Framework on Sustainability and the Parksmart Certification, managed by the GBCI, the certification arm of the U.S. Green Building Council. Each of these can qualify a company as a Green Star Exhibitor! Complete the online application at ipiconference.parking.org/2017 by March 1, 2017. Management

Programs

i Shared Parking

i Wayfinding Systems

Technology/ Structure Design

i Transportation Management Association/Organization

i Carshare Program

i Electric Vehicle Charging Stations

i Rideshare Program

i Ventilation Systems

i Recycling Program

i Lighting Controls

i Proactive Operational Maintenance

i Low-emitting and Fuelefficient Vehicles

i Cleaning Procedures

i Alternative Fuel Vehicles

i Roofing Systems

i Building Systems Commissioning

i Bicycle Sharing/Rental

i Renewable Energy Generation

i Construction Waste Management i Reused, Repurposed, or Recycled Materials

i Energy Efficient Lighting Systems

Beau

Lessons Learned

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

tifully Texas A&M has a gorgeous new garage, but it didnâ&#x20AC;&#x2122;t come without headaches. Hereâ&#x20AC;&#x2122;s what they learned along the way.

CASE STUDY

By Deborah Hoffmann

exas A&M University Transportation Services celebrated the completion and opening of its latest parking structure last October. We faced a number of challenges during the processâ&#x20AC;&#x201D;a nine-month construction timeline being one. This case study will look at the good, bad, and the beautiful from the experience and lessons learned while building Cain Garage. The site for the facility is near the heart of the historic part of campus, adjacent to the student union building and the newly renovated 102,733-seat capacity Kyle Field football stadium. This location required the demolition of an existing building and relocating several student services offices and employees housed within the building. Transportation services staff played a significant role in planning contingencies for people whose offices moved due to the demolition. We helped arrange new parking assignments for employees, developed communication plans for the relocated services so customers would know how to find them, and evaluated and adjusted transit service to ensure proper levels were provided to match the move in demand. Most notable was the time and effort spent corresponding and meeting with faculty, staff, and students to help ease concerns about the effect of the office and student service relocations.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

worked steadily with a parking-specific engineering firm and developed the program and requirements (POR), which included the projected size of the facility, including the footprint, siting, massing, layout, floor-to-floor heights, elevator locations, and entry/exit lane locations. In addition, working through the engineering firm that collected data and completed studies, we discovered the traffic limitations of the site would ultimately dictate the maximum size of the garage. To have this comprehensive data and information in hand when the architect came calling was invaluable.

Doing Research The preliminary layout focused on the use of LED lighting, openair stairwells and elevator banks, one-way angled drive lanes, and a parking guidance system (PGS). We went a step further and researched the PGS, conducted site visits to review products, and even hosted a pilot installation to determine which vendor best met our needs. Completing all this work and data collection in advance of the project served us well—we were ready with pertinent information and specific details in hand when an architect was assigned. It would not have been possible to collect so much information and detail within the constraints of the imposed ninemonth construction timeframe.

The Specifics Our request included cast-in-place concrete construction of the five-level garage, which came in just over our target at 1,426 spaces. Included in the garage are specialty spaces, including six golf-cart parking spaces complete with chargers and three level-2 electric vehicle charging stations. The PGS has ultrasonic sensors in each space, space availability indicators above each stall on the four lower levels, and electronic signs at each turning decision point that display the number of available spaces in each direction. The exterior facade boasts a combination of materials, including brick, burnished block, aluminum panels, and stainless steel mesh. The results are quite stunning. The transportation services team pressed to include some additional key components to enhance the user experience and improve functionality, including active and passive safety design elements, features to reduce maintenance needs and costs, and technical specifications important to our operational goals: ●● Open-air stairwells without doors and access to elevators without lobbies so no climate control was needed; these also opened the view to all areas for enhanced safety. ●● Unpainted concrete to reduce maintenance required for these surfaces.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Eight-foot, two-inch clearance on all floors for better mobility and access. ●● Glass elevator cars and enclosures that allow views to and from outside. ●● Blue-light safety intercoms. ●● State-of the-art cameras with specified cabling requirements, intercom, and PGS with individual space sensors, plus parking guidance lights at each stall and signs at each decision point indicating available spaces in each direction. ●● High-tech command center with wall-to-wall flatscreen monitors. ●● Back-of-the-house needs for storage, break area, and laundry facilities. ●● No curbs (to reduce trip hazards). ●● LED lights throughout the facility. In addition to meeting the requests above, the developer and contractor gave tremendous leeway and opportunity to transportation services to provide critical input needed for specific wiring, camera, intercom, and gate-access equipment specifications and for the development of a signage plan for the garage. ●●

Partnership Is Key The key to our overall success throughout the project was in the partnership we developed with the construction team. We started by assembling a collaborative team of members from all facets of our operation who use, manage, maintain, allocate, host events, communicate about, and serve as ADA specialists for the department. Our committee employed several strategies to jump-start the decision-making process for signs before meeting with the development team. We met extensively as a group and also worked independently to scour each set of engineering plans for every level of the garage. This process was used to create a true-to-life placement list of each sign with symbols on the plans as a visual cross-reference to help ensure placement was accurate and nothing was missed. This layout plan was reviewed and updated on numerous occasions throughout the process. Our team used our diverse knowledge base and referenced plans from a garage built on campus in 2003 to help ensure nothing was overlooked. Additionally, before the start of the project, a photo catalog of pre-existing garage signage infrastructure was developed. This visual reference offered an opportunity to review materials, style, exact language, and many other design components to pick and choose what worked well and what was less effective, which was helpful throughout the process of designing the new sign package. Site visits were made to existing garages to reexamine signage placement and effectiveness, helping address signage needs for the new garage. Finally, a site visit to the new garage was sched-

The Perfect Way to Kick Off Your Day

Brighten up your inbox! IPI’s Parking Matters® Blog offers the latest parking news, trends, analysis, and stories—all in the span of a coffee break. And best of all, you can have it delivered right to your email for free. Visit parking.org/blog to catch up on everything you need to know to stay ahead, and click on “Subscribe to Posts” to sign up. We’ll see you in the morning.

uled with the sign designer and contractor. The onsite meeting offered an opportunity for our team to see materials, style, and many other design components of the facility, all of which was helpful in selecting the right hues, fonts, and sizes for all the signage used. We also had the opportunity to discuss what manufacturing and installation processes worked best and were most cost-effective prior to making decisions.

Challenges and Solutions

DEBORAH HOFFMANN is associate director of transportation services at Texas A&M University. She can be reached at dhoffmann@tamu. edu.

The sign development process was complicated by a replacement of the sign designer midway through the exercise. Despite this setback, transportation services’ involvement in this part of the project proved invaluable. We considered no sign detail too small for our attention, and every rendition of the sign package produced was thoroughly reviewed and cross-referenced against plans and notes. Mistakes were discovered and corrected. The focus of the team was to ensure accuracy of design, content, and placement. We logged details from our meetings in notes that were made available to all participants. Creating new notes each meeting kept the team on track and served as a reference when we needed clarification on a previous decision. The team discovered rooms with incorrect labels, left turn arrows with text that read “right turn only,” misnumbered levels, and “no exit” signs planned for exit lanes, just to list a few examples. This was a tireless effort, but our time was well spent, and the result was worth it. For those who know about Aggie joke lore, we didn’t need any more fodder for the World Wide Web with incorrect signs! One tip the team shared was to request the working design files for each sign completed in the project so replacement signs or additional signs ordered in the future can be produced to match original signage. We cannot emphasize enough the value of having our on-campus subject matter experts participate to this degree in as many aspects of the project as possible; in this case, as a result of the work with our team, the developer nearly doubled the number of signs called for in the original sign package. Without this critical input from our team, the garage could have suffered from deficiencies that had

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

the potential to greatly affect not only our operations, but most importantly, the customer experience. Helping to get people used to using the new garage once it was open was another big task. We developed a communications plan that outlined clear objectives and identified target audiences to inform the community and potential users of the new facility. Additionally, the communications plan needed to let people know the garage was officially opening, who could use it, how much it cost, and options for paying. To encourage customers to use the new garage, we launched campaigns at two nearby garages where customers historically waited in line for hourly parking spaces after they became full. Besides promoting to hourly parkers, we also had a goal to sell at least 1,400 annual permits. Campaigns were set to target customers on waiting lists for nearby parking lots and garages letting them know the new facility was open and available. We celebrated when we sold 1,490 permits within nine weeks. The campaigns included elements such as direct emails targeting potential customers, website ads, signage in and around nearby facilities, razor flag signs, and inflatable wavy men. Early on, it was difficult to fathom not being the owner during construction of Cain Garage while we were still responsible for paying to build it and it would be turned over to us to operate upon completion. We had concerns about having enough input in the key design elements important to our business and operational goals. We did not make demands but rather worked as a partner and made requests that were backed with data or reasoning and had a willingness to contribute work and time to any degree the developer, architect, and contractor requested. This approach equaled success. Associate Vice President of Transportation Services Peter Lange summed up the project: “This is a great facility, and we are pleased to have it open and ready to serve the parking needs of the Texas A&M community. This state-of-the-art garage showcases some of the latest in parking technology that we expect will deliver the ultimate parking experience to our customers.” Approaching the Cain Garage project with humility and as a ready and willing partner helped reap many benefits.

2017 IPI Conference & Expo M a y 21 - 2 4 | N e w O r l e a n s , L a .

EDUCATION YOUR WAY Customize your learning from five tracks featuring more than 40 education topics, TECHtalks on the Expo floor, inspiring IGNITE sessions, or peer-to-peer learning in Shoptalks.

Ad Name Page 31 DAILY GENERAL SESSIONS

Experts and thought leaders shaping the industry deliver exciting and actionalble solutions during IPI’s daily general sessions.

IN DEPTH PRE-CONFERENCE PROGRAMS Add an in-depth pre-Conference program to your Conference registration to advance your knowledge and critical skills. • APO Site Reviewer Training • Media Interview Coaching • Parksmart Advisor Training

TECHTalks – WHERE TECHNOLOGY AND PARKING INTERSECT! If you’re looking for real insight with an emphasis on technology, join a TECHtalk on the Expo floor.

Join us for the opening General Session: The Future of Parking, Transportation, and Mobility – An Expert Panel

Included in this year’s education program – TSA presents the First Observer Plus training program

Save $200

– Register by April 30th

Bring your team and save $100 off every 3rd – 10th registrant! IPIconference.parking.org

LPR University? at a Midsize

You Betcha! L icense plate recognition (LPR) technology is a tough sell at small or midsize universities, where projects with high initial costs require solid justification, even if they offer better options to customers. The University of Wisconsin-La Crosse (UWL) recognized the benefits of LPR and deployed it last year. Convincing leaders of LPRâ&#x20AC;&#x2122;s value took data and persistence to show how the technology could make the operation more efficient and, more importantly, provide better options for students, employees, and visitors. This is our story of why we wanted it, how we got it, and how we deployed it.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Planning Deployment

University of Wisconsin-La Crosse ditches permits for plates. By Victor A. Hill, CAPP, MPA

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

The LPR system is useful even from a distance or during bad weather.

My chief and I made the case for LPR every year at budget meetings until we got approval last May. Our Milwaukee campus purchased an LPR system through a bid process, and policy allowed us to use their contract, but we needed to move quickly as the fiscal year ended. I finalized the order at our vendor’s booth at the IPI Conference & Expo. We installed the system in August and had it running within a month but agreed to delay formal deployment to the 2017–18 academic year to make sure it ran smoothly and iron out any bugs in the system. Our security officer used LPR as his primary enforcement tool while student employees checked permits as they always had. This allowed for a system of checks and balances to gauge the system’s accuracy, measure student employee performance, and to see if the system might catch anything out of the ordinary. It did.

Bugs and Bad Data The problems our colleagues warned us about were immediate. Until we mapped lots into the LPR software and ensured license plates were properly assigned, every vehicle we scanned registered as a hit. In addition to

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

learning the software, we spent the first few weeks adjusting lot configurations in the LPR software. Students and employees have assigned lots at UWL, and the system needs to know which plates belong in each lot. Our officer determined it’s easier to tell the system which lot he is patrolling at that moment rather than rely on GPS to detect his location. That may not be practical for larger operations, but it works at UWL, especially in a garage with three levels of commuter parking and two levels of resident parking that may confuse GPS. “Considering how fast we got LPR running, we didn’t really have too many bugs,” says Nicholas Glover, UWL’s parking enforcement officer. “I think the biggest challenge was the license plates, especially with students who brought different cars up than what they originally registered or adding their friends’ cars to their permits.” We caught dozens of plates that were entered incorrectly when permits were purchased. Wisconsin plates typically have three numbers followed by three letters: 123 ABC. The numbers and letters were often transposed, marking the most common error we observed. Staff adjusted the plates in the database and cleaned up a substantial amount of bad data we didn’t know we had. We also discovered several instances of misuse of permits, notably at the start of spring semester after some students decided to remain on campus. UWL policy prohibits the transfer of permits, but Glover found several students who sold permits to classmates. “We usually find a few of these every year, but LPR made it a lot easier,” he says. “It was a nice bonus.” The findings helped set the tone for a revised student policy of one plate per student. Employees can register multiple plates and pay for one or more permits, but students can only have one on file at a time. And as we discovered these instances of misuse, the snow began to fall.

Read Rates and Weather We were writing citations with LPR by mid-September and happy with the 90-percent-plus accuracy. “There really weren’t many instances of errors unless the plate was at a weird angle or was damaged,” Glover says. “It’s been great. There were a few days I didn’t think it’d work so well, but I got plenty of good tickets. We haven’t seen too many special characters on plates, but those stand out and are easy to deal with.”

Our biggest worry was snow and Glover devised a clever way to brush off plates in inclement weather without leaving the vehicle; it turned out to be a bonus for reducing slip/fall hazards. He uses a brush with an extendable arm, similar to a tire chalk, to reach plates. Fortunately, the LPR system reads plates in heavy snow with few issues, and heavy rains don’t appear to affect the read rate either. License plates from other states are read accurately at more than 90 percent as well. We provided our vendor a list of the most common states we see, and the more uncommon ones are still accurate. Wisconsin plates are white with black letters, and that contrast makes a big difference.

Revising Policy LPR’s deployment requires adjustments to policy and customers are, understandably, concerned about access to personal information. In our policy revisions, we reiterated our adherence to the Driver’s Privacy Protection Act and Family Educational Rights and Privacy Act. The former prohibits the release of personal information from motor vehicle records. Personal information is only accessed for permit sales or when overdue notices and appeals are managed for citations. Employees received an annual email with additional information about ensuring their license plates are updated. Students will receive similar information this summer when sales begin. We will produce an instructional video about permit ordering for our website and social media that will appear in late spring or summer. parking.org/tpp

Looking Ahead We advocated for LPR to provide better customer service and improve operational efficiency. Permit holders often forget to switch their permits when they use different-than-usual vehicles. They lose permits, or they arrive on campus to a full lot due to an event. The LPR system only needs a valid plate, and employees no longer need to worry about switching their permits if they drive a different vehicle to work. We can adjust parking rights if events fill up lots. As a result, printed permits simply are not needed as often, and our customers are happier for it. It is a more sustainable way to operate, and we believe the investment is worth it for customer satisfaction. In fairness, not all of our printed permits have been eliminated; two larger events still require them, and we expect that multi-day events may use them on occasion. Our deployment coincided with a transition to payby-plate pay stations. Departments that host events and wish to absorb parking costs can request coupons for the pay stations. Their customers still enter their plates, use the code, and receive an invoice based on the number of times the code is used. Receipts are optional and, mostly, unnecessary. Visitors can purchase day permits at our office using their license plates, they can use the pay station, or they can pay with a mobile app. Customers appreciate the convenience, and our operation has become more efficient. LPR will only get better as technology continues to evolve. The right question to ask about LPR isn’t “why?” It’s “why not?”

VICTOR A. HILL, CAPP, MPA, is director of parking and transportation services at the University of Wisconsin-La Crosse. He can be reached at vhill@uwlax.edu.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

IPI JAZZES UP THE BIG EASY Get Jazzed Up To … Connect with trends. Connect with peers. Connect with solutions.

May 21–24, 2017

This May, the 2017 IPI Conference & Expo is going to captivate and inspire through lively learning and engaging events. By Rita Pagan and Stephanie Santoro

Education Your Way

No matter your industry experience or expertise, you’ll find lots of new ideas in New Orleans, organized into five unique tracks of formal education: ●● Personal Development. Set your personal or professional goals and understand the difference between book smarts and street smarts. ●● Technology & Innovation. If it’s new or coming down the pike, it’s here. Learn about the innovations and improvements that will affect your operation. ●● Finance & Auditing. By the numbers—if it’s part of your spreadsheets or bottom line, it’s part of this track. ●● Mobility & Alternative Transportation. Learn where you and your business fit into the new mobility equation and how to make the most of these trends. ●● Planning, Design, & Construction. Explore best practices and take a deeper dive into more complex topics that will help you plan, build, and maintain your facilities. Specialize in one track for in-depth education, or pick and choose for a broader experience. And don’t miss the high-energy IGNITE session, where speakers deliver their messages in rapid-fire tempo for presentations that are concise and entertaining. Looking for more? Register for one of three in-depth, pre-Conference programs and learn to become either a Parksmart Advisor or APO Site Reviewer, or attend the Media Interview Coaching course. All IPI Conference education sessions offer CAPP points, and candidates can also register for one of two multi-day courses (University of Virginia Business Management and Parking Immersion and Operations.) offered onsite. Visit IPIConference.parking.org for registration information and details.

parking.org/tpp

General Sessions

Spotlighting the Brightest

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

Endless Opportunities to Network! IPI Conference & Expo veterans know there’s no networking like IPI networking—where else are the industry’s top leaders, biggest innovators, and most connected professionals together in one place, ready for a conversation day or night? This year’s event promises even more unparalleled opportunities to get to know your peers from around the world and tap into their expertise in structured events, outdoor activities, or casually walking in the halls. A few highlights: ●● A day of fun and limitless networking awaits you! Beginning Sunday, May 21, with an early golf tournament to Swampland tours and ending with our Opening Welcome Event at Mardi Gras World, there is something for everyone. ●● Looking to exercise your mind and body? Join us for IPI’s take on “The Amazing Race” on Sunday, May 21. Travel around New Orleans in competition with other teams. Complete a handful of clues, walk, run, and bike your way to the finish line. ●● First-time attendees and new IPI members can get to know each other on Sunday, May 21, in casual events designed to get you oriented to the Conference and introduce you to new friends. ●● Hear true stories of French Quarter murder and mayhem while sipping on a few New Orleans-inspired specialty drinks named after famous ghosts. The Beer & Bones Pub Crawl will surely be memorable! Be sure to make time to connect with new and old friends from parking at these events and lots more opportunities for networking. This is real value, and it’s only at IPI.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Front Row Seat on Technology Visit with nearly 250 solution- providers during three days in which the latest in integrated and cutting-edge technology is unveiled. The IPI Expo is your one-stop destination for connecting with the right product/ service providers, benchmarking your operation, and finding new technology that enables your organization to achieve maximum efficiency. Visit IPIConference.parking.org for a live Expo floor plan and a full listing of exhibitors.

Fun Facts about the Big Easy Before heading to NOLA this year, there are some facts that you probably want to know and some that are just dang interesting. This is among the most-visited places in the U.S., and you owe it to yourself to be prepared for the excitement. ●● New Orleans’ nickname, “The Big Easy,” refers to its laid-back attitude and the easy-going nature of the jazz musicians and other residents of the city. ●● New Orleans is the place where jazz was born, along with two other music genres related to it: rock and roll and blues. ●● New Orleans is the place to experience all the best the Cajun world of food has to offer, and you should expand your taste buds’ experiences. ●● This is known as the most haunted city in the U.S. ●● The city is home to the longest continuous bridge in the world, according to the Guinness Book of World Records: the Lake Pontchartrain Causeway. ●● Back in the late 1700s, the very first opera was performed in New Orleans. It is also believed to be the birthplace of poker and craps.

RITA PAGAN is IPI’s sales and exhibits coordinator. She can be reached at pagan@parking.org.

Don’t miss the 2017 IPI Conference & Expo—we’ve only scraped the surface of all the excitement and value. For more information and details and to get registered or connect with other attendees, visit IPIConference. parking.org—don’t wait! We can’t wait to welcome you to New Orleans! parking.org/tpp

STEPHANIE SANTORO manages programs and special projects for IPI. She can be reached at santoro@parking.org.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

Howâ&#x20AC;&#x2122;s the

Weather Out There? By Geary Robinson, CAPP, PhD

INTERNATIONAL PARKING INSTITUTE | MARCH 2017 2017

RUSLAN SHUGUSHEV/ SHUTTERSTOCK

IPI’s Safety and Security Committee takes on a survey about weather events and parking.

re you ready for whatever Mother Nature throws at your parking operation? Last November, IPI’s Safety and Security committee decided to find out and offered to the IPI membership the opportunity to complete a survey. We wanted to find out what weather events parking professionals encounter as part of providing services to our customers and communities. Respondents By the Numbers The participating industry areas and the percentage of survey responses they represent were: • Academic (23.08 percent). • Airport (7.69 percent) • Commercial Operations, including private operators and shuttle services (3.08 percent). • Consultant (3.08 percent). • Corporate, including building owners, developers, entertainment, resort, and retail (7.69 percent). • Hospital/Medical or Healthcare Facility (9.23 percent). • Public, including city, economic development, municipality, public works, police, and law enforcement. (44.62 percent). • Suppliers, including equipment, manufacturers, and technology vendors) (1.54 percent). The size of the organizations in terms of number of employees and percentage of participation were: • One–49 employees: 35.38 percent. • 50–150 employees: 13.85 percent. • 150 or more employees: 50.77 percent.

parking.org/tpp

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

The survey instrument was qualitative, and the results are based on the information given by the respondents (from 65 organizations) from their perspective. What they told us was quite eye-opening. Here we share some highlights applicable to many IPI members.

Number of Responses

In your region, for what inclement weather events and emergencies would a parking and transportation professional need to be prepared? Categories offered a wide range of potential events, including: ●● Ice. ●● High winds. ●● Snowstorm. ●● Tornadoes. ●● Hurricane. ●● Extreme heat. ●● Heavy rain. ●● Fire threat. ●● Flooding. Tied for first place were ice, snowstorm, heavy rain, flooding, and high winds. In the mid-range, 22.5% respondents said tornadoes and extreme heat, while 9.25% respondents said they had to be ready for hurricanes and fire threats.

Drawing upon your experience, if you were to share lessons learned or insight with your colleagues, what would you share? ●● Identify in advance areas to pile snow accumulations. Emphasize staff understanding/training in the use of deicing materials for best effectiveness and fiscal efficiency. Seasonally mark expansion joint locations on structure rooftops to avoid damage by plows. Provide training in proper plowing techniques for structure tops

0 Ice

Snowstorm Hurricane

Heavy rain

Flooding

High winds

Tornadoes

Extreme heat

Inclement Weather Events

100

60 Percent

How do you communicate with your regular patrons in the event of a weather emergency? Categories presented to respondents were: ●● Robo calls. ●● Email. ●● Text message. ●● Social media. ●● App. Surprisingly to us, 75.38 percent of respondents selected social media as their No. 1 choice for communication to regular customers during a weather emergency. In second place was email at 67.69 percent, and the third highest was texting with 29.23 percent of respondents using it. The remaining two categories—apps (13.85 percent) and robo calls (7.69 percent)—were at the bottom of the list. Social media outlets such as Twitter, Instagram, Facebook, and Snapchat have become the preferred choice of communication from baby boomers to millennials. The lesson for parking professionals is that as technology changes, we need to stay current with new communication methods and generational information-sharing preferences.

0 Robo calls

Text message

App

Weather Emergency Communication Preference

to avoid expansion joints, sealant, and cove damage. Plan, prepare, and respond. It will happen—you just don’t know when. ●● Go through incident command system (ICS) training no matter what level of likely involvement to emergency/ weather event you think you have. Consider training broadly to develop the deep bench necessary for a significant, extended emergency event. ●● There is never too much time spent reviewing and updating responsibilities lists. Lessons learned must become part of an updated plan. Review emergency response plan biannually, do mock training, make sure staff are aware of their responsibilities during a weather emergency, and identify community resources in the area for extended responses. ●●

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Social media

Fire threat

EMERGENCY PREPARATION GUIDELINES

No Plan? Here’s Your Starting Point Parking organizations need to have an emergency procedures manual to guide staff and responders during a weather or other disaster. IPI offers a free manual, “Emergency Preparedness Guidelines,” developed by its Safety and Security Committee, that offers valuable information and serves as a blueprint to develop your own emergency plan. To download it, visit parking.org, click on “resource center,” and search “emergency preparedness.”

What research, tools, resources, or information is needed for the parking industry related to inclement weather best practices? In certain areas where winter weather can be extreme, there must be some level of personal responsibility taken just by leaving the home. Throughout an ongoing, severe winter event, equipment, sand, salt, and labor can only keep up to a certain point, and parkers can become a hazard to themselves and the crew. What are the winter-event best practices that will best protect facilities from liability while not providing undue hardship on resources? On the municipal side, I’ve had the benefit of being part of a larger transportation department that has been very proactive relative to improving our capabilities specific to weather as well as broader emergencies. We have an emergency preparedness staffing function in our parking.org/tpp

department, monthly meetings, and required amounts of training. I’ve gone through significant ICS training so that I am one of several planning section chiefs available for any type of emergency response, including weather. Ensure that you are at the table during emergency response meetings prior to the actual weather emergency. Provide input and communicate resources both internally and externally. Be prepared to respond with resources located in critical areas on campus for easy access. Throughout the survey, many IPI members recommended using the National Incident Management System, the Federal Emergency Management Agency, province, state, county, parish, city, and community resources appropriate for your region. The planning participation—being involved pre-event with your emergency management team—is an absolute must. These men and women working in emergency management are very talented and knowledgeable and need to know what you know. The process works best when we are willing to work with others, even when we must ask to participate. IPI’s Safety and Security Committee recommends visiting fema.gov for more information.

Related Research As part of the 2015 Parking Immersion and Operations course, Bruce Barclay, CAPP, and I completed research on the number of major disasters that had occurred within the U.S. and its territories. We found that the top 20 major disaster declarations from 1953 through May 20, 2015, were diverse. They are listed here in rank order, based on data from the U.S. Federal Emergency Management Administration: Texas (336) California (236) Oklahoma (171) Florida (136) Washington (127) New York (94) Oregon (89) Colorado (84) New Mexico (81) Alabama (78)

Arizona (77) Nevada (76) Louisiana (71) Kentucky (69) Montana (68) Arkansas (67) South Dakota (67) Minnesota (66) Mississippi (66) Missouri (20)

While some disasters tend to be geographical by nature, the reality is that disasters have no borders and different types of events may happen anywhere.

GEARY ROBINSON, CAPP, PhD, is director of transportation services at the University of North Texas and co-chair of IPI’s Safety and Security Committee. He can be reached at geary.robinson@ unt.edu.

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

facility that isnâ&#x20AC;&#x2122;t within walking distance of public transportation and other conveniences can have a competitive disadvantage when it comes to attracting and retaining tenants, employees, and customers. Providing shuttle service

may be the answerâ&#x20AC;&#x201D;it effectively brings an office complex, retail center, hospital, corporate campus, or other facility closer to amenities. On-street shuttles enable people to get to and from buildings easily, and intercampus shuttles quickly and safely move people around in large complexes. One way or another, shuttle service can add value to a facility, including those with parking garages or lots.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

By Erik Eloe

OPINION

for Employees and Customers A PERK THAT PAYS OFF There are several scenarios in which offering shuttle service might make sense for universities, shopping areas, downtown areas, medical facilities, and individual properties with professionally managed parking.

To or from Public Transportation In a 2015 poll of millennials, 78 percent said having their workplaces near transit was important.1 And they aren’t the only ones who want to stay out of their cars: Americans took 10.8 billion trips on buses, subways, commuter trains, and other public means in 2014—the highest numbers in 58 years.2 Offering shuttle service to and from public transportation offers several benefits: ●● Attracting a wider range of people/businesses to the property. ●● More satisfied employees. Employees who save time parking.org/tpp

and money by using public transit tend to be more satisfied on their jobs. The stress of driving in rushhour traffic is alleviated, allowing them to be happier and more productive at work. Also, using public transportation saves on the high price of gas and car maintenance. A two-person household can save, on average, more than $10,000 a year by downsizing to one vehicle.3 ●● Supporting the environment. The Department of Energy states, “Because transportation accounts for about 69 percent of the more than 18 million barrels per day of U.S. petroleum consumption, reducing our dependence on petroleum-based fuels in this sector supports our economy and our energy security.”4 Public transportation use in the U.S. saves 4.2 billion gallons of gas per year and reduces our country’s carbon emissions by 37 million metric tons. MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

Increased property values. When public transportation comes to an area, property values usually increase. Properties that bring people closer to public transport via shuttle service can capture some of these increases. ●● Advertising. Shuttle buses can be wrapped with company logos and messaging to get branding “mileage” when they’re out on busy streets. ●●

ALTERNATIVE FUEL VEHICLES FOR SHUTTLE SERVICE The U.S. Department of Energy offers the Alternative Fuels Data Center, described as “a comprehensive clearinghouse of information about advanced transportation technologies.” It includes: • Information on alternative fuels—biodiesel, hydrogen, electricity, natural gas, ethanol, and propane. • A vehicle search feature. • A cost calculator that compares costs of various vehicles and their greenhouse gas emissions. • A search feature for federal and state laws and incentives. • Case studies. • Contacts for assistance with alternative-fuel programs. Additionally, the Department of Energy’s Clean Cities program supports “local actions to cut petroleum use in transportation.” Businesses, organizations, and communities can look to Clean Cities for training, workshops, technical assistance, individual consultation, and funding to help with the exploration and deployment of alternativefuel vehicles.

At the Workplace Shuttle service can essentially expand a corporate campus, giving employees easy access to restaurants, food trucks, shopping, banks, fitness centers, and more. Those who don’t drive to work can still get out at lunch, and those who drive don’t have to use gas, fight noontime traffic, or find parking on their return. When employees regularly have to walk or drive between buildings on a corporate campus, a lot of time is wasted. In addition to increasing efficiency and safety, shuttles provide shelter from inclement weather. They also enable employers to hire and accommodate employees who have difficulty walking. Some companies with suburban headquarters are establishing downtown outposts to draw skilled younger workers who want to live and work in the city.5 Shuttle service between these locations can facilitate meetings or other functions that take place at the headquarters.

Temporary Situations There are times when facilities may need shuttles temporarily (e.g., from offsite parking at a mall during the holidays), during construction (to shuttle people from temporary remote parking or to get them safely around construction zones), or for special events.

To the Front Door Hospitals, airports, stadiums, universities, and malls are likely users of this service, which is probably the most common use for shuttles.

Case Study: Corporate Campus

At a large corporate campus on the outskirts of Chicago, shuttles run continuously during work hours to move employees between their many buildings. There are eight shuttle stops on campus. Employees can also ride a shuttle off campus at lunch hour (about 11 a.m. to 2 p.m.) to and from a commercial fitness center. Employees appreciate this benefit, and the employer doesn’t have to bear the cost of having an onsite employee fitness facility. Before contracting with the shuttle provider, the corporate campus was operating its own shuttles. However, it didn’t have a fleet management plan in operation. It worked with its provider to ensure shuttles were put on a management system that tracks mileage, repairs, preventive maintenance, and spending. The system provides advanced warnings—such as oil change or new tire alerts—to prevent breakdowns and minimize costs. By implementing this program, the shuttle provider lowered the cost of repairs and increased the average lifespan of the campus buses from about five years to eight.

Costs As pointed out above, the cost of shuttle services can often be recouped in competitive advantages for building owners, businesses, and tenants. Alternate-fuel shuttles may qualify for local or federal government subsidies and other incentives. The shuttle provider can assist facilities in determining upfront and ongoing costs and give advice on whether subsidizing or providing free shuttle service makes the most sense.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Safety and Convenience Mobile apps can track shuttles via GPS so riders will know where the shuttle is and be alerted to actual arrival and departure times. This saves people from wasting time waiting, and enables them to stay inside, out of the elements until the shuttle is near. Wi-Fi can be made available on shuttle buses for the convenience of riders who want/need to stay connected for work or personal reasons. Camera/recording systems on board vehicles can capture accidents and behavior issues as well as help train drivers. This technology has been shown to reduce at-fault vehicle collisions by almost 60 percent, which allows the shuttle company to provide services at lower costs. Access to vital accident investigation data also helps save on insurance, maintenance, and repairs. An additional benefit is increased trip comfort and safety for passengers.

Outsourcing Outsourcing shuttle services may make sense in situations in which buying and operating them first-hand isn’t realistic. Look for an experienced company that focuses on serving passengers and giving them a quality expe-

rience. If a facility has provided visitors and employees with this courtesy, then a company that operates with a service mentality is important. When a medical center outsources shuttle services, for example, it’s especially important that drivers are sensitive to patient and family needs and have an understanding of the mental and physical stress riders may be under. A shuttle provider should know how to determine the most efficient routes, hire and train the right people, use top-notch technology, choose the proper vehicles (including alternate-fuel models when appropriate), care for them cost effectively, and wash vehicles according to local environmental regulations. The right operator will implement best practices at the facility; with experience and knowhow at the wheel, smooth shuttle operation is ensured. Footnotes

1. U.S. PRIG, www.uspirg.org/blogs/blog/maf/millennials-wantmore-public-transportation. 2. American Public Transportation Association, Public Transportation Benefits, www.apta.com/mediacenter/ptbenefits. 3. Ibid 4. U.S. Department of Energy, Clean Cities Program, https://cleancities.energy. gov/about. 5. Crain’s Chicago Business, www.chicagobusiness.com/article/20110528/ISSUE01/305289984/crains-special-report-corporate-campuses-in-twilight.

ERIK ELOE is business development manager at ABM Facilities Services. He can be reached at erik.eloe@abm.com.

Invest in yourself. Become an IPI member. We have a spot reserved for you! Stay on top of new developments, connect with colleagues, and maximize your knowledge. Join the world’s largest association of parking professionals and watch your opportunities soar. Benefits include: • Professional development through certifications, training, and ondemand learning • Discounted pricing on education, publications, and event registration • Leadership, networking, and volunteer opportunities to boost your career and your business

Don’t miss out – join today: parking.org

GO ANYWHERE.

IPI IN ACTION IPI CONFERENCE & EXPO

THOSE LIFE-TRANSFORMING EXPERIENCES By Bonnie Watts, CEM

Doesn’t it feel great to attend an event that has that kind of effect, when you return to your team inspired and recharged, overflowing with great ideas to implement immediately? And how great do I feel that my boss thought enough of me to invest in me as well? It was a win-win, really. Don’t get me wrong, I’ve attended lots of education events or conferences in my career. This one had something different. I felt different. The content was top-notch. The speakers were standouts in their fields. The presentation formats were in easy-to-digest nuggets, and the resources I gained were invaluable. On one hand, I am thrilled I got to attend in 2016, but on the other hand, I’m sort of bummed I missed the ones before.

Ensuring You Make It

BONNIE WATTS, CEM, is IPI’s vice president of sales. She can be reached at watts@parking.org.

It’s easy to miss promotions and information on events with so many educational offerings almost daily, on various platforms and hosted by various organizations. If you’ve stuck with me this far, I’m going to make sure you don’t miss the must-attend event for parking and transportation professionals for 2017. I can almost guarantee you will return to your offices thinking, “Wow! I’m glad I attended that. That was phenomenal! I won’t miss next year!” The IPI Conference & Expo is the largest event in the industry that has a perfectly balanced mix of education, networking, and technology, all packed into four days. The education is timely and inspiring and provides you

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

with actionable items to implement in your organization. The speakers are diverse and fresh and focus on trends that propel you into proactive thinking. For deeper dives, we offer Pre-Conference programs on certification programs and workshops that enhance critical skills. And whether you’ve been in the industry a long time or you’re just getting started, you’ll find new ways to connect with industry counterparts and leaders from sunup to sundown. From general sessions that present a panel discussion on today’s hottest topic—autonomous vehicles—to the Parking Solutions Competition, where you get a front row seat on emerging technology, attending puts you in the center of the buzz of the industry. You’ll be able to touch, see, and feel products and in the expansive Expo Hall, featuring more than 170,000 square feet of everything from tickets to new cutting-edge apps and integrated software. Among all this learning and exploring, you’ll have the opportunity to meet more than 3,000 professionals representing every segment of the industry from around the globe. Exchange ideas and solutions to your latest challenges, whether it’s one-onone in our Shoptalks or in a small, technology-focused TECHTalk. If you like to see technology in real-working scenarios, join a facility tour or two and talk with those who are using the technology at that very moment. And when the clock strikes 5 p.m., join in during orchestrated activities and mixers that bring the host city of New Orleans up close and personal. There is so much jampacked into the four days that you’ll wonder how you accomplished and gained so much in such a short time. I could go on and on about why you should attend, but I think you should probably hear it from your peers and see why they attend. Visit IPIConference.parking.org and check out some of the video testimonials, the lineup of exhibitors and education, the speakers, and some of the fun and engaging activities we’ve got planned for this year’s 2017 IPI Conference & Expo, May 21–24 in New Orleans, La.

ISTOCK / A-DIGIT

lmost a year ago, I attended a phenomenal education and leadership summit. It had the most profound effect on me and, ultimately, on my team as well. This particular summit has been around for 20 years with thousands of people attending around the world. I brought back some amazing content I was able to share with my colleagues that has helped build and inspire our team into new ways of thinking and organizational methods. Without even looking at the topics or speakers for the 2017 event, many on our team are already registering.

P A R K S M A R T

A D V I S O R

T R A I N I N G

Increase revenue, earn recognition, and build better garages.

Parksmart (formerly Green Garage Certification), administered by Green Business Certification Inc. (GBCI), is the worldâ&#x20AC;&#x2122;s only rating system that defines, measures, and recognizes high-performing, sustainable garages. Advisors provide valuable and in-depth expertise on the certification process, a cutting-edge competitive advantage for your organization. IPI is the approved USGBC Education Partner offering Parksmart Advisor training.

Now you can train to become a Parksmart Advisor two ways: in person or online. Train online, courses starting January 2017. Train in person May 21, 2017 at the 2017 IPI Conference & Expo in New Orleans, La. Training offers 7 GBCI Credit Hours for LEED APs and LEED GAs and 7 CAPP Points

STATE & REGIONAL SPOTLIGHT PACIFIC INTERMOUNTAIN PARKING & TRANSPORTATION ASSOCIATION

PIPTA 2017: INVESTING IN OUR MEMBERS By Vanessa Solesbee

he Pacific Intermountain Parking and Transportation Association (PIPTA) provides for the growth and development of people and organizations involved in parking and transportation in the states of Alaska, Colorado, Hawaii, Idaho, Montana, Oregon, Utah, Washington, and Wyoming. PIPTA is proudly served by a board of directors whose members represent a variety of public and private sector entities, including program directors, consultants, operators, and vendors. In planning for PIPTA activities in 2017, the board defined a shared vision to renew and enhance its focus on providing the premier regional association experience for parking and transportation professionals across our member states.

PIPTA Does Denver The 2016 PIPTA Conference and Tradeshow was held in the heart of downtown Denver, Colo., at the newly renovated Grand Hyatt. The conference offered more than 25 educational sessions that were presented by diverse speakers from across PIPTA’s member states. Members networked at the trade show and participated in several interactive

tours, including a tour of the University of Denver campus and Union Station, as well as a guided walking tour of historic sites in downtown Denver. The conference had more than 200 attendees, and 29 vendors participated in the tradeshow. The program was designed to showcase a variety of industry advancements in technology and big data while also providing practical case-study application examples from PIPTA member organizations large and small.

Members Brave the Elements Organized under the leadership of Past Board Chair Jeff Petry, PIPTA hosted a regional training in December 2016 in the city of Eugene. While wintery weather prevented some from attending, a hearty crowd of more than 25 braved the weather to hear from IPI’s Cindy Campbell, senior training and development specialist. Training consisted of a management track and an IPI-certified frontline track for enforcement and customer service. Due to the sizable interest in this training, PIPTA’s Education Committee is working to incorporate the training into its 2017 Conference and Trade Show schedule.

The Few, the Proud, the PIPTA Volunteers As a completely volunteer-led and -run organization, PIPTA would not be able to provide its array of conferences, trainings, member services, and educational resources without the continued support of its member volunteers. The PIPTA board of directors would like to extend a very warm welcome to members who joined the board in 2016: ●● Travis Hargitt, city of Eugene. ●● Sean Mackin, ABM Parking. ●● Kelly Sills, city of Portland.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

VANESSA SOLESBEE is a practice builder with Kimley-Horn. She can be reached at vanessa.solesbee@ kimley-horn.com.

This spring, PIPTA will issue a call for new board members. Additional details about the existing PIPTA board of directors and the 2017 call for new directors can be found at pipta.org. Questions about the board election process can be sent to me at vanessa.solesbee@kimley-horn.com. Not quite ready for a board seat? PIPTA welcomes all members who are interested in joining one of its committees— Education and Training, Communications and Member Engagement, Technology, Trade and Vendor Relations—to contact Communications and Member Engagement Chair Gwen Bolden (gbolden@uoregon.edu) for more information.

autoChalk

Fixed Stationary LPR Mobile Vehicle Mounted LPR Flexible Solutions

Spring Training Heads to Boulder After receiving rave reviews for the 2015 PIPTA/SWPTA (Southwest Parking and Transportation Association) joint training in Boulder, PIPTA Education and Training Committee members Michelle Rhoads and Sean Mackin are working with PIPTA member organizations from across Colorado’s Front Range to plan a similar customer service and frontline staff training session in 2017. The training is slated to be held again in downtown Boulder in April. Registration will be capped at 40 participants per session so let Michelle (mrhoads@ uw.edu) know if you are interested in being among the first to know when registration is open. Training session details will also be posted on pipta.org.

What’s New for the 2017 PIPTA Conference & Tradeshow The 2017 PIPTA Conference and Tradeshow will be held July 12–14, 2017 in downtown Tacoma, Wash. The conference will be hosted at the Tacoma Trade and Convention Center, and a call for speaking proposals has been posted at pipta.org. parking.org/tpp

Digital Chalking

 Pay-By-Space

 Permits

Access Control

 Pay-By-Plate

 Scofflaw

Triple Productivity in All Weather Tough and Reliable Superb Ease of Use Powerful Back Office Exceptional Customer Support Award Winning Technology! Tannery Creek Systems Inc sales@autoChalk.com www.autochalk.com 1.905.738.1406

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

COMMUNITY DIGEST

INRIX and ParkU Announce Partnership

NRIX, INC. and Germany-based ParkU, a provider of off-street parking reservations in 10 countries in Europe, entered into a strategic partnership to bring embedded payment and reservation technology to the dashboard of connected cars. With immediate effect, the partnership provides automobile manufacturers with the opportunity to create an embedded, end-to-end parking experience that helps European drivers find, reserve, and pay for parking directly using their in-car dashboards. ParkU’s reservation and payment locations will be incorporated into INRIX’s automotive parking solution to empower European drivers with a complete parking experience, all from within the connected car. This integrated platform will give drivers the ability to reserve and pay for parking spaces in 55 European cities. “For many, parking your vehicle can be the most stressful part of driving, especially if you are looking for a space in a congested area or in a location you do not know very well,” says Alex Israel, general manager and vice president of parking with INRIX. “Our partnership with ParkU aims to remove this worry and give our European automotive customers the opportunity

to offer drivers a complete embedded connected car parking experience. More and more drivers are demanding parking services in their next vehicle purchase, and this partnership helps bring this closer to reality.” Thanks to the technical integration of INRIX’s comprehensive off-street parking database, the ParkU app now empowers drivers to compare different parking options, advises on availability and occupancy level of spaces in parking garages or on private ground, and offers information about location, distance, opening hours, tariffs, payment methods, and height restrictions. “Finding, reserving, and paying for parking has always been at the heart of our service. This partnership with INRIX is an excellent opportunity to enhance and strengthen our all-in-one parking customer offering, providing all relevant parking reservation and information services in just one app,” comments Adriaan Mensink, CEO of ParkU. “Firstly, we can now expand our parking reservation service directly into in-car connected car navigation systems. Secondly, ParkU app users can now view up-to-date information for more than 6 million parking spaces across 30 countries.”

Circontrol’s LedPark Achieves Lighting Savings CIRCONTROL’S LEDPARK LIGHTING SYSTEM for car parks recently achieved up to 85 percent lighting cost savings over traditional systems. LedPark goes a step further, integrating its intelligent lighting system with Dynamic Parking Guidance System iPark. The system adjusts the luminosity regarding vehicles’ and people’s flow and schedule, resulting in a cost reduction in energy use, installation, maintenance, and emergency lighting that’s much higher than with other traditional lighting systems. LedPark also offers a great lighting uniformity in the entire parking surface thanks to its LED lamps being evenly distributed, creating a feeling of comfort and safety to the user.

• Proven performance (since 1958) • Collect unpaid fines • Models for all applications • Parking enforcement • Anti-theft applications Prevent wheel damage! Use Rhino D, H, HG & PB Series (US PAT. 5,865,048 6,032,497)

CALL FOR CATALOG 3183 HALL AVENUE GRAND JUNCTION CO 81504 970-243-9500 fax 243-9200 toll free 1-866-545-6484 services@mitico.com website: mitico.com PROUDLY MADE IN THE USA

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

VISUALIZE YOUR SUCCESS: NEW WAYS TO EARN

OR MAINTAIN

YOUR CAPP CREDENTIAL New CAPP Resource Guide and sample CAPP exam questions available today at parking.org!

Have you considered earning your CAPP? It’s the world’s leading credential in parking and a pathway to personal accomplishment and career opportunities. Good news: It’s now more convenient to prepare for the CAPP credential and find an exam testing center near you. Take the first step. Start here: parking.org/CAPP

CAPP is a rigorous certification program that covers seven topic areas: I. General Knowledge II. General Management III. Operations Management IV. Financial and Operational Auditing V. Federal, State, and Local Laws VI. Marketing and Public Relations VII. Analysis and Application of Technology

COMMUNITY DIGEST

The Harman Group Announces Promotions The Harman Group recently announced the promotion of four team members: Todd Campbell, PE

Jason A. Squitiere, PE

Senior Associate/Project Manager

As project manager, Todd Campbell manages a team of structural engineers and works directly with clients to maintain production schedules and quality for each of his projects. He has recently focused on steel connection design and construction engineering for such projects as World Trade Center Towers 2 and 3, Madison Square renovations, and Hudson Yards. He serves on the corporate management committee responsible for planning and carrying out the strategic planning initiatives as well as managing the firm. He is a licensed professional engineer in Delaware, New Jersey, New York, and Pennsylvania.

Christopher C. Gottschall

Associate/Senior Project Engineer

Senior Project Engineer Christopher Gottschall has 16 years of experience as a structural engineer. He oversees all aspects of a project’s structural and foundation design. His expertise, especially with steel, post-tensioned concrete and mixed use, allows the Harman Group to streamline the design and coordination of large complex mixed-use projects with varied structural systems. His experience in structural design includes the master plan and ensuing $650 million of construction at the Children’s Hospital of Philadelphia, Pa.; the Race Street Student Residence at Drexel University; and the Philadelphia Family Court in Philadelphia.

Associate/Project Manager

Jason Squitiere has 12 years of experience as a structural engineer. A project manager at The Harman Group, he guides the structural design process and is responsible for coordinating the design disciplines and project goals. He understands the schedule pressures modern projects require and emphasizes responsiveness. His extensive experience in the structural design of a variety of hospitality and gaming, residential, health care and parking projects includes new design and casino renovation projects for MGM Grand at Foxwoods, Mohegan Sun at Pocono Downs, SugarHouse Casino, Parx Casino, and Tioga Downs, as well as many mixed-use residential projects in Philadelphia.

Tuna Yelkikanat, PE, LEED GA Senior Associate/Director –New York Office

Tuna Yelkikanat is director of The Harman Group’s New York office and is responsible for the management of ongoing New York and New Jersey projects, as well as the development of new clients in the New York/New Jersey area. He has vast experience in the structural design and management of complex high-rise projects in the U.S. and around the world. He is an expert on custom-designing tall buildings to provide the most desired architectural layout and most sellable/rentable square footage for clients.

SpotHero Launches in 13 New Cities

POTHERO HAS LAUNCHED in 13 new cities, including Austin, Texas; Houston, Texas; Indianapolis, Ind.; Miami, Fla.; and San Diego, Calif., in response to strong driver demand. Drivers in major cities can find SpotHero parking options near their work, at the airport, close to downtown attractions, and at their favorite sports venues. “Drivers that use SpotHero when they travel for business or vacation love the experience and tell us that they want SpotHero in their own cities,” says Mark Lawrence, co-founder and CEO, SpotHero. “We’ve been working really hard to expand nationally to ensure that drivers have exceptional,

tech-powered parking experiences no matter where they live.” SpotHero has also had demand from the parking industry to expand its presence across the country. By making parking simpler and more convenient for drivers, SpotHero brings advantages to parking businesses, such as tech-powered inventory management and increased visibility into performance and driver demand. Since launching in 2011, SpotHero has helped park more than 4.5 million cars and has plans to double in size again this year. SpotHero laid the groundwork for this rapid expansion by making strategic key hires to bolster its

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

product and executive teams, including appointing Trish Lukasik as chief operating officer and Anthony Broad Crawford as chief product officer. In addition, the company doubled its employee headcount, opened offices in Washington D.C.; New York City; and San Francisco, Calif., and recently moved its Chicago, Ill., headquarters to a bigger location.

Post your openings here. Now on Twitter and Facebook, too.

Parking

Connect PREPARED Careers Efficient

GROWTH

Mobiblity

Fulfilled

Quality EFFICIENT

EASY

RESULTS MORE Interviewed

For the resources you need to find a job in parking, visit: parking.org/careerhq

GOALS

User-friendly MORE

GUIDED

NETWORK

Advnacment Accomplish Opportunities

Streamlined

COMMUNITY DIGEST

Nedap’s SENSIT Installed at Belgium’s Biggest Port THE PORT OF ANTWERP, the biggest port of Belgium, is characterized by the Havenhuis, a ship-shaped, mixed-use building. The building is the daily workplace for 500 employees and acts as a meeting place for the many international contacts of the Antwerp port community. With a large and modern underground parking facility, the building offers enough parking spaces for employees and visitors. An important requirement was that all drivers be informed about the number of available parking spaces in real time. In addition, drivers have to be guided to the spaces that are available on the moment of arrival. Nedap’s smart parking system was chosen as it meets both criteria. A SENSIT Surface Mount sensor installed at every individual parking space detects in real time whether or not it is occupied and for how long it has been occupied. Nedap’s SENSIT sensors are installed at the three zones of the parking facility: parking spaces for electric cars, parking spaces for the disabled, and in other spaces. With the installation of the SENSIT system, drivers now know exactly how many parking spaces are available when they arrive at the parking facility. This smart service creates a fast flow of vehicles and ensures both employees and visitors enjoy the comfort of easily finding an available parking space.

Introducing IPI’s Menu of Trainings: Customer Service, Conflict Resolution, Tactical Communication, and Parking Fundamentals. Lock in 2017 rates for face-to-face training now! Book by April 15th, pay less, and advance your team.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Go to parking.org/train-on for more information and start the conversation today!

Flagstaff Selects NuPark for New Management System

UPARK WAS AWARDED THE CONTRACT to provide automated parking management and enforcement for the City of Flagstaff, Ariz. The system will be a key part of the city’s new comprehensive parking management program designed to maximize the use of parking for the public, residents, business owners, tourists, and employees within the downtown and Southside areas.

Looking for a multi-space solution that does more?

Digital Luke® II Pay Station

Flagstaff residents and shop owners have expressed concern that downtown employees and college students occupy many of the on-street parking spaces in the downtown and surrounding neighborhood areas. This makes it difficult for residents to find parking on the street in front of their homes during the day and for customers to find parking when patronizing local businesses. The city is creating a pay-to-park system with permits for employees and residents in the areas surrounding downtown Flagstaff. By using NuPark’s parking management system, Flagstaff residents and visitors will have an easier time finding and paying for parking. The city of Flagstaff will have a streamlined, easier, and flexible way to manage parking permits and verify authorized parking (enforcement) using license plate recognition technology. “The goal of managing our parking is to use what we have more efficiently and to build more parking,” says Karl Eberhard, AIA, community design and development manager for the city. “NuPark has been a vital contributor to the development of a comprehensive parking management plan for the city of Flagstaff, and we look forward to our transition to a modern parking system that provides parking for customers, employees, and residents.” parking.org/tpp

The flexible way to pay with coins, bills, credit cards, smart cards and value cards.

UNIFI ™ PARKING MANAGEMENT PLATFORM

T2systems.com | 800.434.1502

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

Education

Take advantage of online, on-site, and professional development opportunities to improve your knowledge and advance your career.

Professional Development Access training and certifications for individuals, organizations, and buildings.

Events

Get the most up-to-date information on parking events around the world.

Resource Center

new site. more info. parking.org

Explore the comprehensive database for parking pros searchable by keyword, source, and category.

Publications

Search, read, and submit articles, blog posts, and more.

Networking

Tap into the largest, most active, vibrant, and dedicated community of parking professionals in the world.

Introducing IPIâ&#x20AC;&#x2122;s new website â&#x20AC;&#x201C; a new look, easier navigation, robust resource center, more features, more fun. Advancing the parking profession

NEW AND RENEWING IPI MEMBERS

ACADEMIC

Seattle-Tacoma International Airport / Port of Seattle Stephanie Nelson

HOSPITAL/ MEDICAL CENTER

Little Rock Convention & Visitors Bureau Norman Hale

George Mason University Josh Cantor

COMMERCIAL OPERATOR

Wake Forest Baptist Medical Center Dave Pitts

Georgia Institute of Technology Lance Lunsway

Phoenix Arena Development/ Phoenix Sports & Entertainment Services Norwood Browder

BDI Parking, S.A. DE C.V. Daniel Corte

PUBLIC

Grand Valley State University Lisa Garringer

Columbus Convention Center/ SMG Scott Keeton

Duke University Carl DePinto

Humboldt State University Traci Ferdolage Illinois State University Charles Scott Ohio University Teresa Trussell Tennessee State University Yvonne Sanders Towson University Pamela Mooney University of California, Irvine Ron Fleming University of California, Riverside Irma Henderson University of Iowa Parking & Transportation Department Jim Sayre University of Maryland, Baltimore County Helen Garland University of Oklahoma Douglas Myers University of Tennessee Health Science Center Tanara Teal-Tate University of Texas, Arlington Adam Kaufman UT Health Science Center, San Antonio Mark Jesse Villanova University Parking & Transportation Dennis Gallagher

AIRPORT Saskatoon Airport Authority Chad Munchinsky

parking.org/tpp

Godell Group Elica Goh MAPCO Auto Parks Richard Goldstein Utah Property Management Associates, LLC Jeffrey Shaw

CONSULTANT Blue Ridge Design, Inc Ned Cleland CDM Smith W. Hollis Loveday Dixon Resources Unlimited Julie Dixon E-Squared Engineering Richard Easley Green Courte Partners, LLC Leslie Bogner International Parking Design Cali Yang Pierce, Goodwin, Alexander, & Linville (PGAL) Ian Nestler

CORPORATION JASINT Consulting & Technologies Rodney Williams

Ann Arbor Downtown Development Authority Jada Hahlbrock City of Aurora Robert Ferrin City of Austin Jason Redfern City of Berkeley Danette Perry City of Detroit Norman White

The District John McBeth

PUBLISHER Parking Today John Van Horn

SUPPLIER AssetWorks LLC Kevin Raasch

City of Fredericton Janice Legace

Cardinal Tracking, Inc. Troy Swift

City of Gainesville Trish Everitt

Clark Pacific Farid Ibrahim

City of Grand Rapids Joshua Naramore

Creditcall Corporation Rags Pai

City Of Little Rock Arkansas Jack Wrenn

Diablo Controls Mike Deckard

City of Ocala Charles Rich

Genetec Kerri-Anne Beech

City of Olympia Karen Kenneson

InPro Corporation Matthew Fisher

City of Raleigh John Wynn

MITI Manufacturing Company, Inc. Robert Fulcher

City of Richmond Lynne Lancaster City of Riverside Dulce Gomez City of Saskatoon Elan Ballantyne

Nationwide Insurance Company Bart Barok

Fort Lee Parking Authority Gloria Gallo

Winpark Liliana Rambo

Revenue Authority of Prince Georgeâ&#x20AC;&#x2122;s County Chuck Boddy

City of Fargo Derrick LaPoint

MGM Resorts International Bruce Barclay

SMG-NRG Park Chris Rogers

Public Building Authority Lisa Williams

Hartford Parking Authority Terry Leonowicz Houston First Christophe Malsang

Secom International, Inc. Shirley Marmelstein Signal-Tech Brian Veshecco VenTek International Erika Anderson Restocon Corporation Stephanie Stecher

TRANSIT/ TRANSPORTATION MV Transportation Kathlyn Conway

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

PARKING CONSULTANTS

DESMAN

Design Management National Parking Specialists Architects Structural Engineers Parking Consultants Planners Transportation Restoration Engineers

▪ Parking Structure Planning & Design ▪ Studies & Operations Consulting ▪ Restoration Engineering ▪ Structural Engineering

800-FYI-PARK carlwalker.com

Rich & Associates, Inc. Parking Consultants - Planners Architects - Engineers Southfield, Michigan 248-353-5080

Lutz, Florida Chicago, Illinois 813-949-9860 312-421-7593

www.richassoc.com

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Boston Chicago Cleveland Denver Ft Lauderdale Hartford New York Pittsburgh Washington, D.C.

Green Parking Consulting

Providing Parking Solutions for Over 40 Years

w w w. D ES M A N . co m

Creating Parking for People and Places

Providers of objective advice for more than 30 Years

Brian Lozano, PMP 800.364.7300 WA LT E R P M O O R E .C O M

Project Management Design Parking Consulting Structural Engineering Diagnostics

Traffic Engineering Transportation Planning Civil Engineering ITS Systems Integration

Philadelphia, PA n 215-564-6464 n www.chancemanagement.com Parking

Transportation

Access Management

Architecture | Engineering | Consulting The leading expert in developing structured parking solutions.

www.ipd-global.com | 877 IPD PARK

parking.org/tpp

Parking Professional IPI - IPD Ad FINAL.indd 1

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE 12/12/2016 4:21:29 PM

ADVERTISERS INDEX Carl Walker, Inc.. . . . . . . . . . . . . . . . . . . . . . . . . .60 carlwalker.com | 800.FYI.PARK

IPS Group Inc. . . . . . . . . . . . . . . . . . . . . . . . . . . . C2 ipsgroupinc.com | 858.404.0607

T2 Systems. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7,57 t2systems.com | 800.434.1502

CHANCE Management Advisors. . . . . . . . . . .61 chancemanagement.com | 215.564.6464

Kimley-Horn and Associates, Inc.. . . . . . .11, 61 kimley-horn.com/parking | 919.653.6646

Tannery Creek Systems, Inc.. . . . . . . . . . . . . . .51 tannerycreeksystems.com | 905.738.1406

DESMAN . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .60 desman.com | 877.337.6260

MITI Manufacturing Co., Inc... . . . . . . . . . . . . .52 mitico.com | 866.545.6484

TIBA Parking. . . . . . . . . . . . . . . . . . . . . . . . . . . . .15 tibaparking.com | 770.491.7586

DPS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .13 dpstickets.com | 877.375.5355

POM. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .17 pom.com | 800.331.PARK

Timothy Haahs & Associates, Inc. . . . . . . . . .60 timhaahs.com | 484.342.0200

EDC Corporation. . . . . . . . . . . . . . . . . . . . . . . . . . . 5 aimsparking.com | 800.886.6316

Relevant Solutions. . . . . . . . . . . . . . . . . . . . . . . .19 relevantsolutions.com | 858.578.78870

Toledo Ticket . . . . . . . . . . . . . . . . . . . . . . . . . . . . C4 toledoticket.com | 800.533.6620

Integrapark. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . C3 integrapark.com | 281.481.6101Â

Rich & Associates, Inc.. . . . . . . . . . . . . . . . . . . .60 richassoc.com | 248.353.5080

WALTER P MOORE. . . . . . . . . . . . . . . . . . . . . . . .61 walterpmoore.com | 800.364.7300

International Parking Design. . . . . . . . . . . . . .61 ipd-global.com | 877.437.7275

Southland Printing. . . . . . . . . . . . . . . . . . . . . . . . . 1 southlandprinting.com | 800.241.8662

PARKING BREAK

JIM BASS is landside operations manager at the Bill and Hillary Clinton National Airport, Little Rock, Ark. He can be reached at jbass@fly-lit.com or 501.537.7354.

INTERNATIONAL PARKING INSTITUTE | MARCH 2017

Highlighted are IPI and IPI Allied State and Regional Association Events

CALENDAR OF EVENTS

2017 March 13–15

June 14–15

September 27–29

Mid-South Transportation & Parking Association Annual Conference and Tradeshow Knoxville, Tenn. mstpa.org

Southwest Parking and Transportation Association Reno, Nev. www.southwestparking.org

Pennsylvania Parking Association 2017 Annual Conference & Expo Erie, Pa. paparking.org

April 3–4

June 20

September 27–29

New York State Parking Association Summer at Hinerwadel’s Grove Syracuse, N.Y. nyspa.net

Carolinas Parking Association Annual Conference & Tradeshow Asheville, N.C. carolinasparking.org

July 11-13

October 10–13

National Sports Safety and Security Conference Orlando, Fla. NCS4.com

New York State Parking Association Silver Anniversary Albany, N.Y. nyspa.net

July 12–14

October 17–20

Pacific Intermountain Parking and Transportation Association Tacoma, Wash. pipta.org

Canadian Parking Association Annual Conference Banff, Alberta, Canada canadianparking.ca

August 15

October 25-27

New England Parking Council Golf Tournament Stow, Mass. newenglandparkingcouncil.org

Parking Association of the Virginias Annual Conference Williamsburg, Va. parking.org/calendar

September 11–13

November 15–17

Southwest Parking and Transportation Association Annual Fall Conference Las Vegas, Nev. southwestparking.org

California Public Parking Association Annual Conference Monterey, Calif. cppaparking.org

September 20–22

Florida Parking Association Conference & Tradeshow Palm Beach Gardens, Fla. flparking.org

New England Parking Council Spring Conference & Tradeshow Boston, Mass. newenglandparkingcouncil.org

April 3–6 Texas Parking and Transportation Association Conference and Tradeshow Fort Worth, Texas texasparking.org

April 6 Third New York State Parking Association Spring Traditions at the Glen Johnson City, N.Y. www.nyspa.net

April 26–28 Parking Association of Georgia Conference Buford, Ga. parkingassociationofgeorgia.com

April 28 Parking Association of the Virginias Spring Workshop Fredericksburg, Va. pavonline.org

May 21–24 2017 IPI Conference & Expo New Orleans, La. ipiconference.parking.org

parking.org/tpp

GPALs Summit at the Eurpoean Parking Association Rotterdam, Netherlands parking.org/gpals

December 5–7

MARCH 2017 | INTERNATIONAL PARKING INSTITUTE

the Sign up for advance reg for Conference in NOLA!

Add my data to IPI Parking Analytics report parking.org/kpis

More information, ev ents, courses, features, a nd fun!

parking.org

eer r a C n o job w e n t s Po on t u o g n i ush p w o n HQâ&#x20AC;&#x201D; w e n t a e r ed g e N . r e t it Tw ... l a n o i s s e rof p g n i k r a p

Download CAPP Application information for employee review!

Is your parking operation losing revenue? We can help you find it.

Find lost revenue and increase efficiency with IntegraParkâ&#x20AC;&#x2122;s powerful software. For a detailed explanation of its benefits, call Ruth Beaman at 888.852.9993 or visit IntegraPark.com

1.800.533.6620

TOLEDOTICKET.COM

VERY G REEN. V E RY F L E X I B L E .

MARCH 2017 The Parking Professional ● CAMPUS PARKING WELCOMES STUDENTS BACK ● TEXAS A&M’S NEW GARAGE ● LPR AT A MIDSIZE UNIVERSITY ● IPI JAZZES UP NEW ORLEANS ● WEATHER EVENTS AND PARKING ● SHUTTLE SERVICE