The Parking Professional December 2017

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Industry Experts on Sustainability

THE INTERNATIONAL PARKING INSTITUTE

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Parking and Green Infrastructure

34

A Sustainable Year in Review

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IPI’s Inaugural Leadership Summit

DECEMBER 2017

20 An Autonomous Future Right Now

A new, sustainable community in Florida built for a driverless reality.


DESIGNA USA | Clinton National Airpor t

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WAYFINDING DECEMBER 2017 | Volume 33 | Number 12

20

30 An Autonomous Future Right Now

Going Green How parking can become part of the global green infrastructure conversation.

Babcock Ranch will house 50,000 residents with an infrastructure based on solar power, electric autonomous vehicles, and transit as a service.

26

34 Planning for the Short-Term

A Green Year in Review

Industry experts talk about their strategies for sustainability and efficiency.

Sustainable parking case studies that made 2017 greener.

40 Gathering Leaders IPI’s inaugural Leadership Summit lights the path to the future of parking, transportation, and mobility.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


Editor’s Note

DEPARTMENTS

AN AUTONOMOUS REALITY 4 Entrance 6 Five Things 8 Consultants Corner 1 0 The Green Standard 1 2 The Business of Parking 1 4 Financial Matters 1 6 Parking Spotlight 1 8 IPI’s Ask the Experts 4 6 IPI in Action 48 State & Regional Spotlight 5 0 Community Digest 5 8 Parking Consultants 6 2 Advertisers Index 6 2 Parking Break 6 3 Calendar of Events

I

love my car. There is, in my opinion, almost nothing better for the soul than a winding country road, an open sunroof, a blue sky, and a great playlist—pure zen. Coming in a close second is driving a car full of my kids’ friends around and getting to the moment when they forget I’m there and their honest conversation and laughter takes over. I also love Buredo, which is a take-out place a few miles from my house that serves burrito-styled-and-sized sushi (it’s awesome, trust me). And this is where my loves collide because Buredo’s address is a six-lane, 45-mile-per-hour road with no possibility of on-street parking, and it shares a small parking lot with a bunch of other restaurants and shops. If I can find a spot between the clogged aisles (which doesn’t always happen), I am good and cranky by the time I park, and even tuna and salmon sushi-burrito happiness can’t override that. Those are the moments I start thinking about autonomous cars. Wouldn’t it be awesome to avoid the stop-and-go of rush-hour traffic, to catch up on emailing instead of watching the bumper in front of me, and to get my lunch without raising my blood pressure in the lot? While we’re at it, wouldn’t it be awesome if my elderly, non-driving, non-Uber-using mom could get around more easily, and wouldn’t it be terrific if my kids could go out without my sweating the details of who’s driving? Those are the times something like Babcock Ranch, a new development built to use autonomous, sustainable vehicles as primary transportation, sounds super attractive. In this month’s magazine, we feature the property, which will welcome its first residents in a few short months and will be a living, dynamic, real-life lab for what many think is the future of our getting around. We interviewed Larry Burns for this story and think you’ll love meeting him, too—he’s a leading force in the autonomous-vehicle movement and has some very insightful things to say about the future of parking, transportation, and mobility. I hope you enjoy this issue, and I wish you a happy holiday season filled with family, friends, and fun—maybe even a country road, a nice day, and a great song. As always, I’d love to hear from you. Until next month…

fernandez@parking.org

parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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ENTRANCE Publisher Shawn Conrad, CAE conrad@parking.org

Technical Editor Rachel Yoka, CAPP, LEED AP BD+C yoka@parking.org Assistant Editor Monica Arpino arpino@parking.org Contributing Editor Bill Smith, APR bsmith@smith-phillips.com Advertising Sales Bonnie Watts, CEM watts@parking.org Subscriptions Tina Altman taltman@parking.org. Graphic Design BonoTom Studio info@bonotom.com Proofreader Melanie Padgett Powers For advertising information, contact Bonnie Watts at watts@parking.org or 571.699.3011. For subscription changes, contact Tina Altman, taltman@parking.org. The Parking Professional (ISSN 0896-2324 & USPS 001436) is published monthly by the International Parking Institute. 1330 Braddock Place, Suite 350 Alexandria, VA 22314 Phone: 571.699.3011 Fax: 703.566.2267 Email: ipi@parking.org Website: parking.org Postmaster note: Send address label changes promptly to: The Parking Professional 1330 Braddock Place, Suite 350 Alexandria, VA 22314 Interactive electronic version of The Parking Professional for members and subscribers only at parking.org/tpp. Periodical postage paid at Alexandria, Va., and additional mailing offices. Copyright © International Parking Institute, 2017. Statements of fact and opinion expressed in articles contained in The Parking Professional are the sole responsibility of the authors and do not necessarily represent an official expression of policy or opinion on the part of officers or the members of IPI. Manuscripts, correspondence, articles, product releases, and all contributed materials are welcomed by The Parking Professional; however, publication is subject to editing, if deemed necessary to conform to standards of publication. The subscription rate is included in IPI annual dues. Subscription rate for non-members of IPI is $120 per year (U.S. currency) in the U.S., Canada, and Mexico. All other countries, $150. Back issues, $10. The Parking Professional is printed on 10 percent recycled paper and on paper from trees grown specifically for that purpose.

CAN YOU PAY 10? By Geary Robinson, CAPP, PhD

T

his year’s storm season has been more active in terms of size, damage, and destruction across the U.S. and its territories, along with many other nations around the world. Our hope and prayer is that the weather, strife, and tensions around the globe have settled down at the time this writing is published. Many have lost loved ones—family members, friends, co-workers, and acquaintances. Those of us who are still here, well, we are all each other may have. So, for this holiday season, let’s do something different. Call someone who has been on your mind and in your heart. Reach out to charitable organizations that provide relief to individuals affected by the events of this year, regardless of where in the world the events occurred. According to the USA Debt Clock, as of October 1, there are approximately 327 million people in the U.S. Imagine if for this season, we each gave $10 to each person in our families and asked them to share the $10 with someone else or a charitable organization. We would have shared approximately $3 billion in one holiday season. Some may ask why $10. I had to ask myself that very question. The answer was how much am I paying for coffee, beverages, etc.? Not all of us may be able to participate so those of who us can could step up and do extra for those who can’t. A series of events that began in 1931, when a struggling college football team only scored three touchdowns and won only one game, may help you with my proposal. Four men sat in a car trying to figure out how to improve their team. Money was the issue. They reached out to a prominent member of their community through correspondence and conversations and said a foundation needed to be created. Initially, the organization was created as a secret organization, and the initial dues were set. There were those who believed the entry level cost should be $50, and others felt a lower cost would bring more people and more revenue. The price was set at $10; after all it was 1934. Dr. Rupert Fike—this story’s prominent community member— wrote in a letter, “Last night we had a little meeting out at my house and organized the IPTAY Club. The purpose (of IPTAY) shall be to provide financial support to the athletic department at Clemson and to assist in every other way possible to regain for Clemson the high athletic standing that rightfully belongs to her.” IPTAY stands for “I Pay Ten A Year” and now funds scholarships for Clemson men and women who play any of 19 sports—it’s known as the lifeblood of the athletic department. I hope you’ll join me in reaching out to loved ones and giving where possible this holiday season.

@IPIParking

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

GEARY ROBINSON, CAPP, PhD, is special assistant to the associate vice president of university information at the University of North Texas and a member of IPI’s Board of Directors. He can be reached at geary. robinson@unt.edu.

ISTOCK / FOTOSTREET

Editor Kim Fernandez fernandez@parking.org



FIVE THINGS

FIVE THINGS TO KNOW ABOUT VISION ZERO

INSIGHT ON VISION ZERO FROM EUROPE

1 3

How to move from good intentions to results.

The definition Vision Zero is a strategy to eliminate all traffic fatalities and severe injuries, while increasing safe, healthy, equitable mobility for all. First implemented in Sweden in the 1990s, Vision Zero has proved successful across Europe—and now it’s gaining momentum in major American cities. (from VisionZeroNetwork.org).

NATIONAL STUDY CALLS FOR OVERHAUL OF OUTDATED APPROACH TO SPEED The history Vision Zero was approved by the Swedish parliament in 1997. Vision Zero philosophies and strategies have since been implemented in Canada, Netherlands, the United Kingdom, and U.S. cities that include Chicago, Ill.; New York, N.Y.; Boston, Mass.; Austin, Texas; and Washington, D.C. Check them all out at bit.ly/visionzeromap.

VISION ZERO FROM THE INSIDE OUT

NYC demonstrates how thoughtful inter-departmental coordination and accountability lead to success.

2 4

Who’s involved The core of Vision Zero and the Vision Zero Network is made up of cities that work with health, traffic, police, and policy and advocacy experts to pass policies that fall under the Vision Zero umbrella of beliefs, chief of which is that traffic deaths are preventable and that life and health can never be exchanged for other societal benefits.

CENTERING EQUITY IN VISION ZERO

A new case study sharing what cities are learning and doing around the U.S.

The strategies

Vision Zero uses multiple strategies depending on the problems and setting it’s being put to work to solve, but there are several basic tools it relies on. These include lowering speed limits, redesigning streets, implementing behavior change campaigns, and enhancing data-driven traffic enforcement. Download a fact sheet on nine components of a strong Vision Zero commitment at bit.ly/9components.

WHAT WILL IT TAKE TO REACH ZERO? A new report on minimum principles, politics, and actions for effective Vision Zero work in the U.S.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

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Getting involved The Vision Zero Network offers regular updates and opportunities to get involved as the movement spreads. Sign up at visionzeronetwork.org/getinvolved.

VISIONZERONETWORK.ORG

T

ransportation and mobility professionals are hearing a lot about Vision Zero, which has been adopted by cities and counties across the U.S. in an effort to make streets safer and more efficient. But what exactly is it? Read on …


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CONSULTANTS CORNER

THE FUTURE OF PARKING By John Dorsett

N

o one can know what the future holds, but I am optimistic parking will play a meaningful role and not be buried somewhere with all of the buggy whips. Parking has changed in past decades, it will continue to change, and the change will likely be incremental. Abraham Lincoln’s quote “The best thing about the future is that it comes one day at a time” offers some advice on managing one’s emotions during periods of change.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

use of public transportation. In some cities, developers are providing fewer residential parking spaces and tenants are self-selecting to live in these housing units. ●●  Smart cities. With the increased availability of data from sensors, cities are making more decisions that are data driven and that improve service delivery. Last year, Columbus, Ohio, competed against 77 other cities and was awarded a $50 million U.S. Department of Transportation Smart City grant (see the November issue of The Parking Professional for more) to develop the city into a laboratory consisting of AVs roaming city streets, more electric-vehicle charging stations, and cars communicating with traffic signals and other transportation infrastructure.

What Can We Do? Our goal is to create value for stakeholders. We do that by being thoughtful about the future. The following are added-value propositions we can all embrace: ●●  Right-size the parking supply considering the effects of TNCs to provide just enough parking for commerce to thrive and maximize parking occupancy. Right-sizing requires no extra capital and indeed usually results in lower costs through fewer spaces. ●●  Consider TNC pick-up and drop-off zones. ●●  Consider flexibility in parking facility design, allowing for the adaptive reuse of spaces into non-parking land uses, e.g., residential, retail, or office. As an alternative to paying a premium to construct for adaptive reuse, it may be beneficial to plan to phase out older facilities by demolition, instead of bearing the cost to change the use of the new facility later. ●●  Facilitate the new technology needed to accommodate autonomous vehicles. For example, where needed, consider installing microcells that allow cellular communications throughout a facility.

ISTOCK / JCARILLET

JOHN DORSETT is senior vice president of Walker Consultants. He can be reached at john.dorsett@ walkerparking.com.

The following are some things that we can expect to see unfold in the U.S. in the next few decades: ●●  Population and real estate development growth. In 1990, the population was 250 million. Today it is about 325 million, and it is projected to increase to 438 million by 2050. This growth will stimulate real estate development and mobility needs, including parking. ●●  TNCs. Transportation network companies such as Uber and Lyft are growing and will likely continue to grow, further affecting parking demand and revenues. Uber didn’t exist until 2009, and today it reportedly operates in 248 U.S. cities. ●●  Autonomous vehicles (AVs). Automobile and technology companies are promising that fully autonomous vehicles—vehicles that drive themselves without human intervention—will be available for consumer purchase within five years. However, it will likely be decades before they become mainstream. Most experts expect AV sales to be predominant, if not 100 percent of new-vehicle sales, by sometime around 2040, but with the average age of vehicles at 11.5 years, that means that fully autonomous vehicles may not represent a majority of vehicles on the road until at least 2050. ●●  Technology growth. Fiber-optic networks are here and growing. Computer software that can teach ­itself—­artificial intelligence—has been invented and is making its way into different products. Cellular 5G networks are coming. Cities are wanting technology-based solutions, whether payment-by-cell-phone, automated parking guidance, parking enforcement through license plate recognition, automated tolling, or centralized management. ●●  Mobility options. Cities are undergoing continuous redevelopment and offering transportation options, promoting downtown work-live-play environments that encourage walking, biking, car-sharing, and the



THE GREEN STANDARD

BIKE SHARE: WHAT NOW? By Ron Steedley, CAPP, MEd

B

ike share used to be an “if” but now it appears to be a “when.” We need to plan, prepare, and be ready to roll out this mobility option in our jurisdictions when vendors come knocking. As transportation professionals, we already know bike share is a great mobility option. The media has been very helpful bringing to our attention the negative side of dockless, free-flow bike share. So where do we go from here? Let’s start by generally defining what current systems are like and what makes the most recent bike share scheme different from those before it.

Dockless Systems

10

Smart Implementation Can a jurisdiction actually get a no-cost-to-the-host bike share system? Yes, but we need to be smart about how we do it and make the case to the companies and citizens that doing so is appropriate. Some things to consider are:

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

Where does this bike share scheme fit into our mobility plan? ●●  What geographic area and demographics are we targeting? ●●  Can the vendor geofence the operational area? ●●  What data would we want to receive and review for transportation planning? ●●  How do we educate the community about taking care of the system? ●●  Does the jurisdiction have enough bike parking facilities to handle the desired size of the system? ●●  How do we right-size the system? ●●  Can the vendor provide the expected level of operational support required so the system is viewed positively by community members? ●●  Based on our research, can we mitigate the bad behaviors before they happen? ●●  Even though we are not writing a check for bike share, are we, as the host, willing to be active the success of the system? How will these additional activities impact our budget? At the end of the day, bike share vendors stay profitable and in business by customers using and paying for their service. Hosts need to be good partners with the vendor and community by facilitating the system so the needs of the vendor and community are met. This is absolutely a hands-on adventure. Are you ready? ●●

ISTOCK / PIXINOO

RON STEEDLY, CAPP, MEd, is alternative transportation manager at Texas A&M University and a member of IPI’s Sustainability Committee. He can be reached at rsteedly@ tamu.edu.

Dockless means all the technology is on the bike and the user interaction is through an app on a smartphone. There are current systems that have this setup, but there are hubs, pods, havens, zones, or kiosks that are preferred areas for the users to pick up and drop off the bikes. While a user could just lock up the bike anywhere, some systems have disincentives in place to discourage users from doing that; this allows for more order in the system but is less convenient for users. Dockless systems, along with kiosk-based systems such as Capital Bike Share and Citibike, involve funding and possibly operational involvement from the host jurisdiction. This can get quite expensive and can cause jurisdictions to cease programs. In some cases, it is also cost-prohibitive for jurisdictions to offer bike share at the scale necessary to affect mobility in the desired way. Free-flow means the bicycles can be parked anyplace the jurisdiction allows bicycles to be legally parked. This is super convenient for users who are good stewards of the system. The downside of this concept is the bicycles can also be parked where the jurisdiction does not want them parked, causing safety issues and clutter. The new systems pose no cost to host jurisdictions unless they want to subsidize rates for users. All vendors of this model have a per-ride rate for a designated time period. Some vendors also have membership rates for a bundle of rides, reducing the á la carte, per-ride rate, or offer unlimited rides for a specified period of time.


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THE BUSINESS OF PARKING LEGAL

KNOW YOUR (PROPERTY) RIGHTS By Leonard T. Bier, CAPP, JD; and Michael J. Ash, Esq.

P

arking requires facility owners, operators, and users to occupy physical space. Therefore, real estate is an essential component of parking. A basic understanding of legal property rights can help guide parking owners and operators in making decisions about the real estate required or legal rights necessary to efficiently maintain parking operations and develop new facilities. When considering real estate options for parking facilities, it is important to understand the form of ownership and the rights that come with it to best fit the needs of a particular situation. Depending on the ownership structure, tax implications, duration, and extent of use, the rights in real estate for parking facilities can be tailored to suit the project purpose.

Acquisition

MICHAEL J. ASH, Esq., is a partner with Decotiis, Fitzpatrick, & Cole, LLP. He can be reached at mash@ decotiislaw.com.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

Access Access rights are defined as the legal right of ingress to and egress from one’s property to a public road. In most jurisdictions, there is a right to have access to a public road to prevent a property from being landlocked; therefore right of access may be expressly defined in a recorded document or implied. An easement is a legal document that creates a non-possessory interest in land held by one person in property of another, where the first person is accorded partial use of the property for a specific purpose. An easement restricts but does not abrogate the fee owner’s rights to the use and enjoyment of the property. Parking and access easements are referred to as surface easements. In addition to access easements, a general right-ofway is described as the right to pass across the land of another. The rights created by an easement or rightof-way run with the land in perpetuity and will only be terminated through a voluntary act or abandonment. A license is the legal term for the grant of permission to enter, occupy, or use real estate subject to specific terms. A license is the most frequently granted real estate right in a parking operation. A license can take the form of a monthly parking permit or an automated ticket generated by a parking gate control. The license provides the most flexibility in the duration and terms for using parking facilities.

SHUTTERSTOCK / ALEXANDER SUPERTRAMP

LEONARD T. BIER, CAPP, JD is the principal of Bier Associates. He can be reached at lenbier@ optonline.net or 732.828.8866.

The most common approach to developing a new parking facility is through the outright acquisition of real estate. When a parking owner acquires a new property, he or she receives fee simple ownership of the real estate. The “fee simple” title is an interest in land—the broadest property interest allowed by law. Ownership of real estate is often described in legal terms as control over a collection of specific property rights, including the right to possess and occupy land, the right to mortgage land, and the right to lease or sell the land. Fee simple ownership is often described as absolute, only subject to the power of the government to create restrictions through police powers such as zoning, taxation, or eminent domain for public purpose. Fee simple ownership allows a parking operator to plan and develop long-term parking facilities such as surface lots or structured parking. In the context of a public-private partnership, the same incidents of ownership of fee simple title can be accomplished through a ground lease if the conveyance of title from the public entity to the private entity will trigger unwanted consequences, such as taxation. Often, the ground lease will have a long duration, such as 99 years, to allow for the development of long-term parking facilities and the right to maintain them for the duration of the ground lease. If the proposed parking project involves the use of an existing improvement, a lease may be a good option. While title does not transfer from a lessor to a lessee, the parties to a lease can negotiate all terms of use of the real estate and improvements.


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FINANCIAL MATTERS

YEAR-END TO-DOS TO BENEFIT YOUR INNER PROCRASTINATOR By Mark A. Vergenes

W

hy do today what you can put off until tomorrow? From filing your taxes to making plans for New Year’s Eve, if you are one of those people who often wait until the last possible moment to take action, remind yourself about these nine financial must-dos before time runs out on Dec. 31. All contributions added to a health savings account are 100 percent tax deductible as long as they’re made by the end of the calendar year. For 2017: ●●  Individuals can save up to $3,400. ●●  Families can save up to $6,750. ●●  Individuals 55 and older can save an extra $1,000.

Use FSA Savings If your company doesn’t offer a grace period, any money left in a flexible spending account at the end of the year will be lost. Generally speaking, you can use FSA dollars on the qualifying medical expenses listed in IRS Publication 502; ideas include eyeglasses or contact lenses, hearing aids, acupuncture, chiropractic care, LASIK surgery, weight loss and stop-smoking programs, dental care, and vasectomy.

Adjust and Update If you got married, divorced, or had a child in 2017, you should adjust your W-4 withholdings or you could end up giving the government an interest-free loan. Perhaps worse, you could have to write a check to the IRS if you didn’t pay enough in taxes. Use this opportunity to update beneficiary designations.

Max Out the 401(k) For 401(k), TSP, 403(b), or 457 contributions to be tax deductible, they must be made by Dec. 31: ●●  Workers under 50 can contribute up to $18,000 in 2017. ●●  Workers 50+ can make catch-up contributions up to $24,000. ●●  At the very least, contribute enough to get any employer match. MARK A. VERGENES is president of MIRUS Financial Partners and chair of the Lancaster (Pa.) Parking Authority. He can be reached at mark@mirusfinancial partners.com.

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Consider a Roth If you will be in an unusually low tax bracket this year, you may want to take advantage of adding income to your return through a Roth IRA conversion.

Donate to Charity To be included on 2017 tax returns, charitable contributions are due by December 31. As an alternative to

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

donating cash, your may want to consider donating stock or mutual fund shares that have appreciated in value.

Contribute to a 529 Plan Contributions to a 529 plan will grow tax-free and can help your child or grandchild pay for qualified education expenses. As an added bonus, some states offer additional tax benefits for contributions made in the same calendar year. Remember, gifts exceeding $14,000 per person will be subject to a gift tax.

Use the IRS Saver’s Credit If you contribute to a qualifying retirement account you may be eligible to claim the Saver’s Credit—a tax credit worth up to 50 percent of contributions to a retirement plan or IRA. Individuals can receive up to $2,000 in tax credits; the limit is $4,000 for families.

Take Required Minimum Distributions (RMDs) If you are retired and turned 70½ this year, you are required to take your first RMD from IRAs or retirement accounts such as 401(k)s by April 1, 2018. Your second RMD must be taken by December 31, 2018. Those who wish to avoid having both withdrawals included on their 2018 tax return should make their first withdrawal by December 31 this year. PLEASE NOTE: At the writing of this article, possible federal tax legislation is under consideration. The information contained in the article is believed to be accurate under current law. MIRUS Financial Partners, nor Cetera Advisor Networks LLC, give tax or legal advice. Opinions expressed are not intended as investment advice and may not be relied on for the purpose of determining your social security benefits, eligibility, or avoiding any federal tax penalties. All information is believed to be from reliable sources; however, we make no representations as to its completeness or accuracy. All economic and performance information is historical and indicative of future results.

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PARKING SPOTLIGHT ACCREDITED PARKING ORGANIZATION

ASHEVILLE, N.C.’S JOURNEY TO APO By Keith Kennedy

C

ommitted parking professionals want and need to associate with like-minded associates to learn and continually improve their craft. The International Parking Institute (IPI) is where we interact with our peers and learn from them. Learning from your peers doesn’t just happen at an annual conference. The education, training, and certification programs provided by IPI are invaluable tools to becoming a more professional organization. The parking services division of the city of Asheville, N.C., was recently designated an Accredited Parking Organization (APO). We were the first to received this designation in North Carolina. Our journey to accreditation was insightful, scary, and at times embarrassing, but absolutely worth every minute and penny we expended in the year-long effort. I started my parking career after being hired as the parking services manager in Asheville and knew I had

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to learn the parking business as quickly as possible. We wanted to do better than just getting by. Our city mantra is “continual improvement,” and I wanted our parking services division to incorporate and operate in accordance with the best practices of the industry. I’m sure most of my governmental colleagues have often heard “What are other cities doing and or charging?” We decided to seek APO designation to answer these questions and improve our operations.


Value I’d like to share some experiences that demonstrate the value of the APO program: ●●  Status quo. To begin any journey, you have to know your starting point. The same is true in parking organizations. We decided to use the APO designation to perform a critical self-assessment of our organizational policies, procedures, standards, and training. What an eye-opener! We felt we had a pretty good organization, and in some areas we did, but discovered we had a lot of work to do if we wanted to follow best practices of the industry. While meeting with our department director and members of the information technology and finance departments to discuss our findings, we solicited their support in our efforts to achieve the APO designation. Their support was crucial in the daily operations of our parking services; we have to follow their policies as well. Our department director approved our plan and requested monthly updates. If we had stopped right there, the whole self-assessment effort was well worth the time. It provided a cold, no-nonsense statement of where our organization stood and where we wanted to go. ●●  Reason for being. If you can’t explain why you exist and for what reason you were created, it is difficult to focus on your mission and purpose. The APO process required that we trace our organizational lineage and describe why Asheville even has a parking services division. ●●  Financial practices. Key components of the APO process are financial and asset controls. North Carolina requires very strict financial processes, controls, and evaluations of municipal governmental operations. Consequently, we had excellent cash-control procedures in place. But the process demonstrated that there were other assets—proximity cards, validation coupons, etc.,—that needed improved controls. Our existing system of audits and procedures really helped us in these categories. ●●  Parking services policies. The process opened our eyes to the need for well-thought-out and updated policies and procedures for our daily operations. All managers intrinsically understand this. But life and work happen, and before you know it, your policies are years out of date and need updating. Through the self-assessment, we identified many areas where our policies and procedures were not up to standard. We spent a lot of time parking.org/tpp

2 017 updating these policies with the help of staff experts from the other city departments. ●●  Staff training. Well-trained and motivated staff are keys to any successful organization. Starting the APO process, we felt this was one of our strong points. But when our evaluator asked for training documentation, we fell silent. Trying to recreate training records demonstrated the areas in which our training was deficient or even non-existent. All the updated policies and procedures in the world are meaningless unless shared with the personnel who have to implement them. This process opened our eyes to better ways to develop our staff so they can progress and move up in the parking world. ●●  Facility maintenance. Key to any parking organization is well-maintained facilities. Our evaluator was instrumental in our assessment of our facilities. He was brutally honest in where he felt we needed immediate and continual improvement. We felt we had good plans for the long-term maintenance of our facilities, and we did. The APO process helped us develop good short-, intermediate-, and long-term plans for the maintenance and cleaning of our facilities. ●●  Site review. One of the most valuable features of the APO process is the requirement to have an outside evaluator. This APO site reviewer—equal parts friend, mentor, and bully—is key to the whole process. They are trained specifically to evaluate candidate organizations for the APO designation. We had an outstanding evaluator who assisted and guided us. The APO process was an eye-opener. It made our organization better in all areas. And we are still not finished as we have goals to continually improve. You cannot have a thin skin if you want the benefits of the APO process. Any deficiencies or weaknesses, as well as strengths, that may exist in your organization will be laid bare. Use the APO process as a learning and improvement tool and it will be well worth the effort.

KEITH KENNEDY is senior parking enforcement officer with the City of Asheville, N.C. He can be reached at kkennedy2@ ashevillenc.gov.

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If you could give one gift to your parking operation or to the industry in general this holiday season, what would it be and why? David Hill, CAPP, MA

Frank Giles

Territory Manager

CEO

Lanier Parking Solutions My gift to parking would be synergy—a harmonious balance of parking rates, available spaces, traffic, and turnover—that the industry might fully realize its vital role in the urban experience.

Barbara Chance, PhD

President and CEO CHANCE Management Advisors, Inc. Kindness: We can all use it; we can all give it; it is precious but not costly, and it is sorely needed not only during the holidays but throughout the year.

Clayton Hill Associates, LTD I would give the gift of respect and dignity. We have so many parking professionals who are now making a huge difference for their organizations. I wish we could improve the public perception.

Roamy R. Valera, CAPP Chief Executive Officer NewTown Advisors, LLC The proverbial seat at the table to make parking, transportation, and mobility-as-a-service a quality-of-life experience.

Larry J. Cohen, CAPP Executive Director

Lancaster Parking Authority Appreciative customers for the work we do to support the economic growth and vitality in the cities for which we provide enforcement.

Have a question for IPI’s experts? Send it to editor@parking.org and watch this space for answers.

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The opinions, beliefs, and thoughts expressed by the contributors do not necessarily reflect the opinions and viewpoints of the International Parking Institute or official policies of IPI.

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AN AUTONOMOUS FUTURE RIGHT NOW


T

he tour of your new neighborhood begins on an eight-­ passenger, electric, autonomous shuttle. You settle in and enjoy watching the scenery go by outside—houses and townhouses, shops and restaurants, offices and parks, and the massive solar farm that powers it all. When you reach the edge of phase 1, the shuttle’s windows blink for a second and then shift over to virtual reality that shows you what phase 2 will look like in real time as the vehicle moves along. On move-in day, you unpack boxes and shift furniture and then summon another driverless vehicle with your smartphone. This car whisks you to one of the restaurants you saw on your tour. As the hostess shows you to a table, the car figures out how much time you’ll need for dinner and responds to other calls from your new neighbors while you eat. By the time you pay your check, the car is back to take you home. Along the way, you return emails, scan headlines, and pull up an app and schedule a trip in that same driverless car to the grocery store for the morning and the post office later in the day. It’s the kind of future planners and transportation experts say is coming. But this isn’t theoretical. This is the very real Babcock Ranch, a sustainable, 18,000-acre community outside Ft. Myers, Fla., that is solar-powered, home to the world’s first shared autonomous vehicle network, wholly sustainable, and designed to get people to give up their cars without a whimper. It’ll welcome the first of its 50,000 residents next year. That vision of a community whose residents don’t need or want personal vehicles? It’s here.

Babcock Ranch will house 50,000 residents with an infrastructure based on solar power, electric autonomous vehicles, and transit as a service. Its first phase is about to open.  By Kim Fernandez

parking.org/tpp

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The Idea Lawrence Burns has worked on, written about, and researched the future of transportation for a long time—11 years as corporate vice president of research and development and strategic planning for General Motors, three years directing the sustainable mobility program at Columbia University, several years consulting with Waymo (formerly Google Self-Driving Cars), and writing a book about the future of personal transportation, among other things. He says Babcock Ranch, of which he’s a principal planner, represents a transportation milestone. “A really interesting thing happened during the darkest age of the automobile, which was about 2001–2011,” he says. “You had electric vehicles moving forward with Tesla, autonomous vehicles moving forward with Google, and a different model happening with Uber and Lyft. We’re seeing a new age of automobility at the intersection of those three circles. For the first time in a century, we have the chance to do something different.” That’s exactly what he and his partners set out to do. They have what they believe is a distinct advantage in Babcock Ranch—there is no existing infrastructure based on gas-powered, personally owned vehicles. The 19,000-home community is being built with fewer parking spaces, fewer lots, and on a foundational concept that people moving in will almost immediately be convinced to give up at least one of their cars. This neighborhood simply isn’t designed for that lifestyle. “Our society has made an infrastructure in which parking is very, very interesting,” says Burns. “It’s motivated by economics. The closer a parking spot is to where a person wants to go, the more likely it is they’ll pay for it. Premium spaces in downtown areas cost more. Huge pieces of land go with stores and businesses to accommodate that, and there’s a big opportunity cost in that sort of development. People park close to one destination, but they still have to walk farther or move their cars to get to the next, and so it becomes a barrier to getting to the next place. Parking has become a very, very big part of the story.” A Columbia University study worked to find out how

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many one- or two-person electric vehicles a city such as Ann Arbor, Mich., or New York, N.Y., would need to accommodate all of the trips taken by people and how much that system would cost to implement. “Today’s cost of those trips is $1 to $1.60 per mile,” says Burns. Implementing shared autonomous vehicles takes that down to about $.25. “That’s door to door, not parking spot to parking spot,” he says. “And they get their time back when they’re in the car and figure out that maybe they don’t have to take all of those trips. So this convinced me back in 2013 of this theory—that it would work.” Burns was part of the team that developed the EN-V, a two-seat, electric vehicle developed by Segway and General Motors designed to operate with or without a

driver and either as a single vehicle or in a chain, with multiple vehicles communicating and following each other. The EN-V was designed as part of a project to reimagine a city like Shanghai, China, in 2030, with a goal toward a better overall quality of life. And out of all of that came some of the ideas for Babcock Ranch.

The Property Syd Kitson, chairman and CEO of Kitson & Partners, set the wheels for Babcock Ranch in motion in 2006, purchasing a 91,000-acre ranch from the Babcock family and splitting it up two ways: 73,000 acres were sold to the state for preservation and 18,000 acres were kept by


the company to become a sustainable community that would be the perfect neighbor to such a large preserve. Fifty percent of the developed land will be green space, and 440 acres host a solar energy center that houses more than 300,000 solar panels—enough to generate 74.5 megawatts of solar energy. A natural gas power plant will provide energy at night. Kimley-Horn provided master planning, roadway design, and other services during development, and Burns went to work on making

parking.org/tpp

transportation as autonomous and solar-powered electric as possible. “We put out a call,” he says. “What if we could put together a transit service that was both good enough inside the ranch and could get you outside to Ft. Myers or another city when you needed to go there? We had more than 20 companies respond.” They signed an agreement with Transdev to launch the first autonomous shuttle service in North America and transform Babcock Ranch into the first living laboratory for shared, autonomous transit as a service (TAAS). In time, residents will use these vehicles to get around day-to-day, with the option to rent vehicles when they need to and to use a ride-sharing system based on an Uber-like platform, but with neighbors they already know providing the rides. “Residents will find they don’t need two or three cars,” says Burns. “They’ll only need one. So if they’ve picked a home that has a second garage space, that can easily be converted into another room, a workshop, or whatever they want it to be. This is a walkable, dense community. The less land we have to commit to parking, the more that will reinforce itself.”

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have strong relationships between the builders and our residents,” he says. “We’re not doing things unilaterally. There’s a speed at which we can try things out and find the value sweet spot. So we’ll have residents come back and tell us, ‘I’ll give up my second and third car once you reach this specific capability.’”

Embracing Autonomous Mobility

KIM FERNANDEZ is IPI’s director of publications and editor of The Parking Professional. She can be reached at fernandez@parking.org.

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That’s not to say there won’t be parking. “I think the role of parking is going to change,” says Burns. “Even if you’re using a shared fleet, they’ll need to wait and stage occasionally when they’re not in use. Owned vehicles need a place to wait while you’re at your destination. So the economics will change. If you have a dedicated-use autonomous vehicle, you’ll get to the office and open the car door and the vehicle will know where to go behind the scenes to wait for you. If it knows you’re going to be there for several hours, it can go three miles away to a less expensive parking area. If you’re only there for a little while, it can go next door. Or maybe it can go to be recharged or get maintenance or be cleaned, and not just sit parked.” Because Babcock Ranch is being built from the undeveloped ground up, it can be designed to do all of that—developers aren’t fitting new mobility theories into an existing infrastructure. “The beauty of building on a greenfield instead of a brownfield is that we have this extraordinary opportunity to build a living, learning laboratory and put it into the hands of real people and see if they like it,” says Burns. “We can get more value as generation two and then generations three and four move in. Another beauty is that unlike a lot of cities, we don’t have to deal with a lot of different interest groups—there is no mayor, no city council, no business owners. Those different demographics and political constituents can make this sort of thing hard.” At the same time, input is key. “We are clearly going to

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

“We’ll have people tell us that they tried something last week and it wasn’t good enough,” he continues. “But then they’ll tell us that if we try something this way, they’ll give up their car and this is what they’re willing to pay.” Babcock Ranch, unlike many planned communities in Florida, will not be gated. That’s by design. “We want to be a mixed-generational campus with integrated mobility services,” says Burns. “It won’t be any one mode, but with a single app and a single brand and a single customer relationship, we’ll make sure that a diverse set of people who want to move around in the community can do that with a safe, affordable, responsive mobility system at their disposal.” Parking, he says, will absolutely have a large part to play. “When you build a shared fleet, you size it to your rush hour,” he says. “So during a chunk of the day, part of your fleet will be sitting around not being used. You want those vehicles in the best locations possible in anticipation of the next ride you’re going to give. So it’s like ambulance and fire services in that way, and pieces of land will be really important to those shared operators. “Services like Uber and Lyft need to drop people at the curb, so there’s parking at the curb that occupies this piece of roadway for this instance of time,” he says. “But using GPS, I can do a real-time poll where parking becomes not just a static thing in a well-defined spot, but a dynamic, real-time phenomenon.” And while conventional wisdom says the millennial generation will be the one to back all of this, Burns says there’s another societal cohort for whom it may be even more important. “A very scary thing for a person who’s getting older is giving up their freedom to get around,” he says. “This is mixed-use and multi-generational. This is a home, and people want to age in their communities.” Giving up a car or a license, in other words, simply won’t matter— Babcock Ranch is designed to be sure of it. Now go back to the beginning—to that tour of the property on an autonomous vehicle with virtual-reality windows. Fantastic, right? Well, the virtual reality part is well in development, and those autonomous shuttles began making their first test runs on real roads in a real community built on the theories of sustainability and transit as a service this month. The future is here, and it appears to be in Florida. For more information, visit babcockranch.com.


CITATION SERVICES


Industry experts talk about their strategies for sustainability and efficiency.

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EARLY EVERY ASPECT of garage planning, design, construction, and operation has sustainability effects. The choices we make affect the triple bottom line of people, planet, and profit—but those choices can seem overwhelming. We invited IPI members and experts in the field to share one key strategy parking and mobility professionals can take in the very near term to make a positive impact. Here’s what they said. To weigh in, let us know what you’re planning to tackle in 2018 by submitting a blog post at parking.org/blog. Compiled by Rachel Yoka, CAPP, LEED AP BD+C

Glenn Kurtz Director, Parking Georgia Institute of Technology I have been thinking about how technology is changing our industry. What excites me is that technology is not only allowing our industry to be more efficient and subsequently more profitable, but it is allowing our industry to be more effective and responsive to the people and the planet we serve—the triple bottom line. These days, every parking company is a technology company. This generation of technologically savvy parking professionals are not thinking about the future in terms of their legacy—they are thinking about the future in terms of now and how they can make an impact today. I am proud that parking professionals are no longer exclusively boasting about how many cars they can park but how they are able to improve mobility and efficiency of parking, making the cities and towns they serve more sustainable and livable. If we put the future of parking and mobility into the hands of these parking professionals, it’s anyone guess what the future will hold. There are up to 100 billion devices in the world today. With those devices and other technological advances, we will provide customers with the information they need to move around cities effortlessly and find the parking they need seamlessly. The existing barriers (figuratively and literally) will disappear, and the end result will be happier customers and a cleaner environment. When this occurs, the profits will take care of themselves.

Melissa Doughty, PE, LEED AP BD+C,

ISTOCK / TRAFFIC_ANALYZER / CREATIVE-TOUCH

Manager of Civil-Structural Engineering Jacobs As I watch the completion of the parking lot reconstruction from my office window, I think about all of the decisions that could have been different. Our cars baking in the sun on the black, gleaming, hot asphalt; the freshly mowed islands framed in new concrete curbs; and the newly repaired catch basins that caused a multi-week delay due to deficiencies in the stormwater system—most people would consider this a successful parking lot restoration project. Progress, even. I’m convinced otherwise. Parking lots are used daily by countless people and cover a substantial portion of urban land. The nature of surface parking has a real effect on us, our stormwater system, and the surrounding building’s utility bills, and yet we treat parking lots as an afterthought. Why not treat them as assets? I think it is a problem of information. Most decision-makers are unaware of the tweaks to traditional parking lot design that can be made to improve sustainability in the big three: economics, environment, and the users. Short term: Educate yourself on the essentials of sustainable surface parking. Do some research and expand your knowledge base. Use that information to educate your parking peers and fellow owners and become an advocate. Then, review the parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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parking code requirements in your area for conflicts with the principals of sustainable parking lot design. These steps can be accomplished on an individual basis in an afternoon, and the results en masse can be transformative to the parking industry.

Blake Laufer, CAPP President Mistall Insight Inc. Reporting and showing reductions in greenhouse gas (GHG) emissions from vehicles is an area where parking operations may be able to find government grants and tax credits. Parking operations often have all the data they need to report on GHG based on knowledge of credential/contract parkers. Here’s one way to make the calculation: Use the parker’s home address to determine distance to the parking facility. While not perfect, this offers a rough estimate of how far the parker drives. Google Maps lets you do this for an individual’s trip calculation, but tools exist for computing distance between hundreds or thousands of addresses. Use the vehicle’s make and model to determine gas mileage. Websites such as fueleconomy.gov can help find the combined (city and highway) fuel economy for each model of car. Multiply the parker’s distance traveled times the fuel economy to get gallons (or litres) of fuel used. Determine which parkers are using your facility based on credential transactions. Add up the parker’s transactions per month, and multiply by the parker’s fuel usage. Sum all transactions to get a good idea of GHG emissions for an entire facility. Of course, these are just estimates. Each parker’s situation is different—a parker may make several stops before arriving, or possibly carpool, and fuel mileage may be some arbitrary mixture of city and highway driving. Nevertheless, this approach is relatively simple to compute and more accurate for determining GHG emissions than just guesswork.

Wen Sang Founder & CEO Smarking Calendar year 2018 is meant to be an inflection for parking: ride-sharing has become a habit of tens of millions of people, autonomous cars may enter production, a lot more on-street parking is coming with variable and possibly higher pricing, and industry-wide mergers and acquisition consolidations are happening all around. The world we have been used to for decades is no more. How do parking professionals stay clear-minded and even ahead of the market? The answer may sound straightforward but definitely takes real resolutions to execute. Start working with your own data. The business logic prevails in all professions: You can only do better with what you measure. Before, we survived by getting a monthly financial

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report whenever it was ready. Now, a thriving business requires instant access to real-time insights for internal management and external representation and differentiation. To maximize asset return, inventory allocation and price have to be calculated based on a quantitative breakdown of parker behaviors instead of just intuition and experience. To ensure the happiness of parkers, transparency regarding parking availability and pricing is a must. All of these start with adopting a cutting-edge business intelligence and data analytics solution. A similar transformation has happened in many other industries such as airline, hotel, real estate, and retail. Some businesses went away while some not only stayed but even grew significantly. The key to winning was taking actions early on for organizational transformation by leveraging the most cutting-edge business intelligence, yield management, and data analytics solutions. The difference about 2018 is that if you look around, a good amount of parking professionals are pulling their phones out for real-time business intelligence instead of just using emails and texts. Those will be the winners of the future. The time is now.

Brian Shaw, CAPP Executive Director of Parking & Transportation Services Stanford University When designing a garage today, the forthcoming advent of autonomous vehicles needs to be factored into the facility. What does that mean? Providing barrier-free access using optical-based technology for recording entry and exit. Ideally, license plate recognition (LPR) could be used. Future autonomous vehicles may transmit a signal that garages will be able to read, but until then, all vehicles will need a state-issued license plate. LPR can be the bridge for garages to use to interface with autonomous vehicles. LPR can allow garages to avoid needing to install access control equipment, pay stations, etc., in lieu of cameras and signs to direct drivers to available parking. LPR can also integrate with innovative carpool matching applications to allow daily carpools to use carpool parking spaces. Garages should also be looking to be set up to provide inductive vehicle charging for autonomous vehicles. While not in use much today, inductive charging has been gaining ground in transit and industrial applications. As an interim step, garages could be staffed to provide an electric vehicle attendant who plugs in and removes chargers for autonomous vehicles. Finally, building garages with as many flat floors as possible will help with potential reuse. The helix design used today will make reuse options limited if not impossible. Moving the ramp to one end of the garage will allow the rest of the floors to be flat. Flat floors can allow for storage, hydroponic farms, vivarium, or perhaps laboratories.

Daniel Ciacia President Two Willows Consulting I immediately thought of urban forests. One would be hard-pressed to identify an initiative as long-lasting or widely beneficial as


planting a tree. And, unlike most business investments, the tree’s value keeps increasing every year as it grows. Despite trees’ inherent association with environmental sustainability, few operators fully consider the overarching benefits of a tree canopy over or around their parking facility. Plantings can be installed in parking lots, lining roadways, and even on top of garages. We all know that trees absorb carbon dioxide to mitigate climate change and emit oxygen necessary for human life, but that is only a small component of their value. Trees absorb and filter stormwater runoff, with a single tree capable of purifying the stormwater that runs off of four parking spaces. A tree canopy also mitigates heat island effect, in which exposed asphalt surfaces can be up to 105 degrees higher than nearby green spaces. And, unlike lawns, established trees require minimal watering and maintenance. A study in West Hartford, Conn., concluded that a single established maple tree can realize more than $150 in savings annually due to decreased heating costs from trees providing winter wind breaks, cooling cost reductions from shading, stormwater absorption, and air purification. The New York City Million Trees Initiative realized similarly remarkable results by calculating $5.60 in savings for every $1 spent on tree plantings. Of course, these financial benefits don’t take into account the beautification, bird and wildlife habitat, and community enhancement trees provide. Seize all of these benefits and plant a tree today.

Paul Wessel Director, Market Development U.S. Green Building Council The next big thing in the triple bottom line world of parking is the growing awareness of the real estate community of the need to tap and grow the value of its parking assets. To keep up with industry changes and address issues like sustainable mobility, the new parking frontier is about future-proofing new parking structures—with expected lives of 30 to 50 years—and adapting existing parking assets to the explosion of new transportation modes, desires, and opportunities. Owners never had to worry before about parking structures becoming stranded assets. Now, avoiding consideration of adaptive reuse, shared parking, the internet of things, larger pick-up and drop-off areas, and electric vehicle charging put the investment at risk. As a society, how we move around is changing and parking structures need to continue to keep pace. As Parksmart becomes fully embedded within the green building industry, owners and investors are increasingly looking at how their parking structures, lots, and parking.org/tpp

programs are contributing to their overall sustainable goals and how those assets serve the transportation choices of the asset users. This growing awareness is playing out differently in different markets. In China, the world’s largest car market, Parksmart is shaping the development of the parking structure asset class. In India, it’s a quality assurance tool for the marketplace. In the U.S., it is bringing engineers, architects, sustainability professionals, and parking professionals together like never before. Jimmy Carter once famously quoted Bob Dylan: “He not busy being born is busy dying.” Parking is busy being born like never before. And it’s a triple bottom line opportunity for all of us.

Rosa Maria Sanchez, LEED AP Founder Tiki I am a sustainability professional who believes in the Parksmart Certification Standard as a transformative tool for Spanish construction and transportation markets. It contributes to climate change mitigation, shapes tomorrow’s sustainable mobility network, and recognizes environments that regenerate life and understand nature and well-being. I challenge owners and managers of Spanish parking structures to improve and benchmark their performance. As a Parksmart advisor, I work toward agile project development, give guidance through the certification process, and help empower high-performance parking facilities following the triple bottom line: people, planet, profit. Spanish parking structures need to reduce operational costs and energy use. Parksmart helps optimize energy efficiency, lighting. and ventilation quality. Implementing sustainable programs reduces the environmental impact, saving water and managing waste efficiently. Holistic assessments will able us make smarter decisions for our parking structures through the design, build, and operation phases. Architectural firms, contractors, and quality and environmental departments should have all the resources to integrate sustainable practices. Educational programming creates a knowledge-sharing culture within organizations. Parksmart diversifies mobility options; with the proper system, parking structures can offer a singular driver experience and through placemaking, create stronger community relationships. There are awesome Spanish parking structures, but we need multipurpose facilities to satisfy future needs. Public administrations have the opportunity to play a leading role to transcend from the digital era to an urban era for conscious citizens.

RACHEL YOKA, CAPP, LEED AP B+C, is IPI’s vice president for program development. She can be reached at yoka@parking.org.

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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CASE STUDY

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How parking can become a part of the global green infrastructure conversation. By Sarah Stanley

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

Brightly painted walls and columns, directional signage, sensor-connected lights, and painted floors offer a pleasant, sustainable experience.


Green lighting both illuminates the garage and provides easy wayfinding cues to help drivers find their way around.

Directional signs use both language and graphics to help drivers and pedestrians navigate between their cars and their above-ground destinations.

Patrons can use their smartphones to scan QR codes in the garage and get instant information.

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S THE WORLD’S LARGEST CAR MARKET, China is making significant moves to spur the growth of electric vehicles (EVs). The Chinese government announced this past fall that it will be moving toward banning the sale and production of fossil fuel vehicles. China is not the first to threaten the future of the combustion engine. Policy and industry changes like China’s are an indicator that the way companies and governments deal with transportation is entering a new era.

parking.org/tpp

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The West Village parking structure is the first Parksmart-certified parking garage in China.

Shifts in the auto world affect how residents move around their cities, countries, and the world. The emergence of ride-sharing programs such as those offered by Uber and Lyft are evidence of that behavior change. So how does that affect other mobility assets such as parking?

Face Forward

China’s first Parksmartcertified garage is part of a larger project that includes fitness and sports facilities, offering patrons an escape from their hectic schedules.

“Given the changes in the ways we get around, new policies, and technologies, it’s important that the parking industry find ways to stay at the forefront of this evolution,” says Paul Wessel, director of market development, U.S. Green Building Council (USGBC). “It’s important to think about what steps we can take as an industry to continue to provide value.” The move toward electric vehicles and ongoing discussions about autonomous ones show that green business practices and technologies will continue to play a role in the future. As governments and companies look for ways to cut carbon emissions and conserve resources, transportation remains an important challenge.

Parking Smart Inspired by what USGBC’s LEED (Leadership in Energy and Environmental Design) green building program did for buildings, Wessel was involved in spearheading a similar green business effort that addressed the unique needs of parking structures. The program is now known as Parksmart and is administered by Green Business Certification Inc. (GBCI), the same organization that certifies LEED projects globally.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

“Sustainability is not new to parking facilities, but it was being executed in different ways, and there was no consistency that was really identifying leadership in that space,” says Wessel. “We asked the industry for feedback and best practices and consulted with life-cycle experts and others in the field to develop a program that is flexible and defines what is it to be a high-performing, sustainable parking structure.” The role of parking is expanding as the need to address environmental issues increases and evolving technologies present new business opportunities. In the U.S., Parksmart has already been adopted at airports, universities, retail centers, and entertainment venues. The program provides new and existing facilities a road map for incorporating innovative, solution-oriented strategies that deliver triple-bottom-line benefits. Projects are finding new methods to design and operate their garages in a way that lowers energy use through lighting and ventilation and reduces operational costs up to 25 percent compared to the national average. Worldwide, the number of motorized vehicles is expected to double by 2040, according to a research report by Bernstein. How countries respond to the growing number of vehicles and what technologies will drive the future of the auto market will have an effect on the role of parking structures. China’s own moves to curb fossil fuel vehicles and improve environmental performance have sparked interest in greener parking structures.


Certified in China LimeTree Capital, a private equity and real estate investment manager, is an investor in WE PARK (Huibo), the leading car park owner and operator in China. Recently, its West Village project became the first Parksmart-­ certified project outside the U.S. “With the West Village certification, it is truly an honor for WE PARK (Huibo) to be an industry pioneer in one of the largest, most dynamic, and innovative car parking markets in the world,” says Mark Cho, senior partner and CEO China, LimeTree Capital and WE PARK (Huibo). “Our organization has always been focused on the mission to help solve China’s massive urban parking dilemma.” West Village is a multi-functional complex that provides a retreat from the fast-paced city of Chengdu and features a courtyard-style building with distinct culture-based commerce and an extensive sports field for outdoor activities. Its below-ground garage includes more than 1,000 spaces and uses efficient technologies to create a unique and hassle-free parking experience. An online reservation and payment system reduces unnecessary idling; state-of-the-art electronic carcharging stations promote the use of alternative fuel vehicles; and car park incentives and surveys encourage carpooling and ride-sharing. As part of the construction, West Village sourced at least 75 percent of its materials regionally and created a rainwater harvesting system that diverts rainfall to green infrastructure surrounding the building. In addition, there is an active recycling program onsite, and areas that were not usable for parking were converted to self-storage for garage users.

Chinese parking garages are known for their female-specific spaces. Here, they are painted pink and offer vibrant signage for wayfinding.

parking.org/tpp

China’s parking dilemma is not unique, and the project is expected to help elevate parking as a critical piece of the transportation evolution. “Conversations around sustainable mobility must include parking. We can help facilities and structures understand what the needs are and how best to support them while being more resource efficient,” says Wessel. A key factor in helping the industry move toward a more sustainable future not only includes talking about parking facilities, but also recognizing the need for a skilled workforce that is knowledgeable and can guide companies down that path. USGBC and GBCI developed a Parksmart Advisor professional certification intended to help clients through the certification process and effectively evaluate a parking facility. The International Parking Institute (IPI) is the USGBC’s education partner providing the education required to earn the certificate. (see parking.org/parksmart) “In some ways, incorporating green business practices means thinking differently about your business as a whole,” says Wessel. “Parksmart is not only a resource to help parking facilities improve performance, it is also helping them become a part of the green infrastructure conversation.” As countries like China continue to encourage industry change, businesses have the opportunity to decide what role parking will play in that transformation. Parksmart registration is available through Arc. Users can learn more about the program and how to get started by visiting parksmart.gbci.org.

SARAH STANLEY is media and communications manager for the U.S. Green Building Council. She can be reached at sstanley@ usgbc.org. DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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A GREEN

YEAR IN REVIEW Sustainable parking case studies that made 2017 greener. By Megan Leinart, LEED AP BD+C

SILICON VALLEY

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


2017

has been another year for the books, and the parking, transportation, and mobility industry is no exception. We continue to see significant advancements in sustainability in parking design and construction, technologies, and management and operations. Experts from throughout the industry continue to follow through on their commitment to integrate these concepts in all areas, and parking developers and owners constantly seek new ideas to make their properties more efficient and sustainable. To wrap up the year, we take a look at some case studies as well as some proposed creative strategies that will continue to allow parking, transportation, and mobility professionals lead the way toward promoting sustainable development and design. parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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SHADY GROVE

Universities at Shady Grove Parksmart Certification The Universities at Shady Grove (USG), Rockville, Md., recently developed a 700-space parking structure to support the planned addition of USG’s Biomedical Sciences and Engineering Education (BSE) Facility, which is scheduled to open in the fall of 2019. The BSE facility will allow the campus to serve thousands of additional students in science, technology, engineering, mathematics, and medicine (STEMM) fields and other academic programs. The new parking facility was designed to achieve Parksmart bronze certification. It includes a number of sustainable features that serve to enhance the parking experience for users, reduce energy and waste, and positively affect the environment: ●●   Rooftop solar panels for onsite renewable energy. ●●  Covered bike racks and self-serve maintenance stations. ●●  Rain gardens that surround the garage to treat stormwater runoff. ●●  Landscaping that uses native and drought-resistant species. ●●  Recycled and reused 99.5 percent of construction waste materials. ●●  Use of regionally sourced materials for 75 percent of construction. ●●  Discounted parking rates for fuel-efficient vehicles and carpoolers. ●●  LED lighting with motion sensors. USG is and will continue to be a leader in sustainable development. This new parking structure serves as a primary example of its commitment to sustainable technologies and materials in all aspects of design, construction, and operation of the facility and highlights the university’s dedication to implementing environmental strategies at all levels.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

San Francisco: Technology that Minimizes Garage Energy Consumption Many towns and cities across the U.S. are faced with an aging transportation infrastructure and how to effectively integrate the latest technologies with outdated facilities. The San Francisco Municipal Transportation Agency, Calif., oversees the majority of the city and county municipal garages. Three of these properties were more than 50 years old and contained mostly inoperable mechanical ventilation systems requiring significant upgrades. This issue was compounded by the fact that the revised California Energy Code (Title 24) specifications required the agency to take corrective measures for these facilities. City and county engineers focused on two intertwined objectives. The first was to ensure proper health and safety standards were met. This priority developed from a 2011 California Energy Commission audit that found too many enclosed garages weren’t being properly ventilated due to a design flaw in older building systems. As a result, the code was revised to require continuous ventilation to better ensure the health and safety of those in and around the parking garages. The second objective of this effort was to, of course, ensure environmental sustainability, specifically limiting energy consumption. Fortunately, garage ventilation technology has improved significantly in recent years, resulting in stricter energy code standards to provide a real and significant means to generate energy savings. To meet this challenge, city engineers designed an innovative variable flow demand-control ventilation system at each garage; this modulates fan-motor speeds in proportion to CO concentrations, greatly minimizing power consumption during off-peak traffic hours. Based on the early returns—the annual energy savings captured at each garage exceeds 650,000 kWh, providing a combined annual energy cost savings of more than $487,000—San Francisco is becoming a quality example of how mu-

SAN FRANCISCO


PA R K I N G S O L U T I O N S C O M P E T I T I O N 2 0 1 8

DO YOU HAVE THE NEXT BIG IDEA?

Entries must be submitted by February 23, 2018. The Parking Solutions Competition is a design and development parking challenge for college students. Finalists demonstrate creativity, innovation, realism, applicability, scalability, and presentation skills. Visit parking.org/parkingsolutions and follow #IPIparkingsolutions for competition details and announcements.

parking.org/parkingsolutions


dramatically reduce the amount of space dedicated to parking in the development.

Transforming Downtown Recycling Programs

SILICON VALLEY nicipalities can overcome the operational challenges presented by timeworn parking structures.

Silicon Valley Parking Innovation

MEGAN LEINART, LEED AP BD+C, is president of Leinart Consulting. She can be reached at megan@ leinartconsulting.com.

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Right-sizing parking is an extremely important aspect of parking planning. It is important to ensure that neither too much nor too little parking is developed, which is often a complex number to determine. However, it is also extremely important to consider the various needs of all users, particularly in a mixed-use environment, and ensure that all groups have their needs met. Museum Place, a unique high-rise mixed-use development in San Jose, Calif., will feature open-office environments, housing, and a luxury hotel, in addition to the expansion of the nearby Tech Museum, retail space, and street café. The project’s developer sought to identify opportunities to right-size the parking while still providing an adequate amount to meet the needs of the neighborhood. This required the careful consideration of current demand as well as varied current and future needs of residents and visitors. While office and residential users do not typically share parking because residents tend to be more territorial, the two uses are complementary from a shared-use perspective because of their offsetting peak demands. The solution in this case was a full valet operation that uses mechanical lifts or stackers to provide additional parking capacity within the same space as a traditional parking system. Users drop their vehicles off at one of three different valet stations that cater to residents, office workers, and hotel guests. Valets then park vehicles based on user group and anticipated duration of stay to make the most efficient use of available parking resources. This program not only reduces the emissions created by circulating and idling vehicles but also helps

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

When driving down most residential streets the night before recycling day, you will likely see them littered (no pun intended) with the traditional blue and green recycling bins often used to gather recyclables in homes. In some states, recycling is mandatory, and some states impose fines and penalties on those in violation. There is an increasingly conscious effort to reduce, reuse, and recycle. A 2012 study of students and faculty on campus by Western Michigan University student Katherine Binder showed that humans were actually more likely to change their behavior if they were more aware of their actions. The study found that when classroom trash bins were replaced with recycling and waste bins, people modified their behavior and recycled. The university actually experienced a significant reduction in landfill waste as a result. The examples of residential and municipal recycling requirements and the Western Michigan University study is similar to what is happening in parking garages and lots across the country. In an effort to be more green and sustainable, parking garage owners and operators have added blue bins next to many of their standard trash bins. Municipalities are purchasing all-in-one recycling receptacles with three compartments for users to deposit their paper, plastic, and trash. The garbage industry has radically changed the way parking facility patrons dispose of their trash, as they become more and more conscious and take the time to separate their recyclable materials and garbage and then leave them in the proper containers. Some municipalities have even taken the recycle-reduce-reuse movement a step further by eliminating the recycling part and promoting a carry-in, carry-out strategy. This has sparked an interesting debate—some say it reverses the recycle, reduce, and reuse concept by forcing people to litter, while others say it revolutionizes sustainability by minimizing the carbon footprint through slowly eliminating all the waste people produce on a daily basis. Would the carry-in, carry-out concept encourage people to skip the bag at checkout and opt to use their own reusable bag, purse, and/or briefcase to carry their purchases? This removes the “recycle” from reduce-­ reuse-recycle altogether. We can’t wait to see what new trends, technologies, and strategies the parking and transportation industry will create in 2018 as it seeks to promote more sustainable practices in development, design, construction, technology, and management.


Post your openings here. Now on Twitter and Facebook, too.

Parking

Connect PREPARED Careers Efficient

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For the resources you need to find a job in parking, visit: parking.org/careerhq

GOALS

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Streamlined


IPI’s inaugural Leadership Summit lights the path to the future of parking, transportation, and mobility.

GATHERING LEADERS

A

By Stephanie Santoro

s new faces and concepts arrive in parking, professionals need to evolve to stay ahead of the curve and lead new and existing teams toward growth and success. This fall, IPI debuted its new Leadership Summit, a leadership development program for emerging and

established leaders in the parking, transportation, and mobility world. The two-day intensive was held at the One Ocean Resort & Spa, Atlantic Beach, Fla., and welcomed attendees to an intimate professional development and networking event.

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The Presenters

The Content

IPI presented an all-star faculty lineup of internationally recognized executive leadership practitioners and respected industry veterans and experts who offered a perfect blend of industry expertise and leadership coaching. This diverse offering of presenters inspired attendees to better serve their companies and clients. Attendees reported in post-event surveys that they had an incredible experience learning from sessions and peers alike, were able to interact freely and make new contacts, and developed a reinvigorated interest in industry leadership.

A popular course was “Attract and Retain Rockstar Employees,” presented by Colleen Niese, which focused on developing an employee experience that encourages professionals to want to come to work, along with attracting ideal candidates with branding and social media. Other courses included: ●●  “Thought Leadership: Think Beyond Business as Usual” by Melissa Rysak, CPSM, EDiS Company. ●●  “Collaborative Leadership: How to Harness Ideas, People and Resources for Results” by Lisa DiTullio, Your Project Office.

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


LEADERSHIP SUMMIT

attendies learned, networked, and had fun in Atlantic Beach

“You Can Thank Us Later: Understanding the Importance of Strategic Financial Management” by Sam Veraldi, University of North Carolina at Chapel Hill. All sessions were well-received and attended, and many were standing-room only. In addition to fresh new leadership content, the summit offered a CAPP course to provide insight on the investment of becoming or hiring a CAPP, as il●●

lustrated through a case study. An accredited parking organization (APO) workshop was also offered, covering in four hours the fundamentals of the APO program, an explanation of required criteria, best practices for submissions, and more. Participants of the Leadership Summit left Florida with new approaches, elevated thought leadership skills, and better tools for communicating with their teams.

DEVELOPING LEADERS

Leadership Summit attendees took advantage of small-by-design education sessions designed to propel their careers and their thinking to the next level.

parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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Having attended energizing and informative sessions that were inspiring and engaging, participants took away the kind of tools that stay with them and transfers to others back at home. As keynote speaker Traci Duez of Break Free Consulting says, “When a leader aligns their doing with their being, confidence and boldness naturally flow from them and into the group.�

Connectivity Attendees were auto-immersed in an array of productive networking formats that were weaved into every aspect of the summit. Sessions were engaging and

collaborative, encouraging discussion and follow-up conversation inside and outside the classroom. Breaks and lunch hours offered networking opportunities such as the Knowledge & Networking Pavilion, where sponsors T2, Parkmobile, and Smarking served as subject matter experts and talked with attendees throughout each day. T2 talked comprehensive parking management; Smarking represented research, benchmarking, and data; and Parkmobile discussed pay-by-cell platforms. The Game Night Mixer offered by DESMAN and Headshot Alley, sponsored by Timothy Haahs &

GAME NIGHT MIXER

Oh what a night! Inside and outside games offered lots of fun and excellent networking.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


FIND YOUR TRIBE LUNCH

Attendees were matched by outside-work interests for a networking lunch.

2018 IPI AWARDS NOW OPEN!

Awards for Parking Design, Sustainability, and Operations

Professional Recognition Awards

Parking MattersÂŽ Marketing & Communications Awards

Enter by December 4, 2017 | parking.org Awards ceremonies will take place at the 2018 IPI Conference & Expo Orlando, Fla. June 3-6, 2018 parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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­ ssociates, Inc., sparked ongoing conversation throughA out the event. At lunch, attendees were encouraged to “Find Your Tribe” by sitting where pre-polled personal subjects of interest were organized by table to serve as conversation ice-breakers. Foodies, health and fitness addicts, hipsters, and creatives were some of the tribes attendees could join for the meal.

The New Year As we get ready to enter a new year, we continue to hear of great takeaways and new relationships evolving from the summit—leadership that has taken on a life of its own, positively affecting life beyond the office and industry. As the leading provider in parking education, IPI will exceed this year’s experience for an even more successful summit in 2018. As parking continues to evolve, we harness that momentum, become more educated, and pass that development on to the leaders of tomorrow. STEPHANIE SANTORO is IPI’s project manager. She can be reached at santoro@parking.org.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


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12 Times the Thanks. Give a The Parking Professional Subscription Today! If you have a parking professional in your life, get to know The Parking Professional magazine. An essential monthly read for parking professionals, the award-winning magazine strikes a balance between case studies, technology updates, best practices, and the lighter side of the industry. Print and digital subscriptions available.

Visit parking.org/subscribe

Shelt er in Pla ing ce

2016


IPI IN ACTION SUSTAINABILITY PROGRAM

WE ARE ALL IN: GREENBUILD 2017 By Rachel Yoka, CAPP, LEED AP BD+C

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t Greenbuild, we are one community of professionals, advocates and practitioners, students and teachers, designers and builders, and everything in between. We leave no stone unturned in our pursuit of what’s next—new technology, new ideas, and new ways forward. We are dedicated to transforming the market and changing the way the people all over the world experience buildings. We are all in.” Rick Fedrizzi, CEO and founding chair, U.S. Green Building Council (USGBC), offers: “Green building is playing a massive role in the U.S. construction sector, the clean and efficient energy sector, and the U.S. economy as a whole. More than 2.3 million U.S. workers are taking home $134 billion annually in large part because of green building programs like LEED. Demand for green building will only continue to grow as individuals, businesses and institutions continue to prioritize sustainable approaches to the design, construction, and operations of our built environment.” In addition, the green building industry’s direct contribution to U.S. Gross Domestic Product (GDP) is also expected to reach $303.5 billion from 2015-2018.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

What it Means So what does being “all in” mean for your talented parking and mobility professionals? And the International Parking Institute? I would offer three primary takeaways: The Parksmart Program is going global and quickly, right alongside LEED and its affiliated programs, including SITES and WELL. We are the advocates and applicants for this industry certification, which plans, designs, and constructs smarter, more efficient parking facilities. Parking and mobility professionals are thought leaders and innovative practitioners focused on expanding mobility choices for all and reducing the need and reliance


on the single-occupant vehicle through transportation demand management (TDM) strategies. IPI and the USGBC and Green Building Certification, Inc., (GBCI) have created a pivotal and strategic alignment that has created and will continue to create positive triple bottom line effects both nationally and internationally. A cornerstone of that relationship is IPI’s visible and notable contributions at Greenbuild, the USGBC’s annual conference that draws nearly 30,000 professionals. IPI provides a wide range of educational offerings to support Parksmart as well as sustainability education in face-to-face class, webinars, online courses, and blended learning options. These offerings include quarterly Parksmart Advisor courses in 2018 as well as four new courses annually. These are offered on IPI’s website as well as on the GBCI education platform, extending our reach to all sustainability professionals seeking GBCI credit.

Greenbuild At Greenbuild 2017 in Boston, IPI offered a series of workshops, education sessions, and innovative learning opportunities, including: ●●  Parksmart Workshop, a four-hour foundational session for owners and practitioners who seek to apply the Parksmart Certification rating system for new construction and/or renovation. parking.org/tpp

Mobility Drives Smart Cities, an education session featured as a Special Set on an innovative and creative stage set with dynamic lighting and interactive audience polling. Panelists included Bridgette Brady, CAPP, Cornell University; Steve Rebora, DESMAN; Brett Wood, CAPP, PE, Kimley-Horn; and me. ●●  From Today’s Parking to Tomorrow’s Sustainable Mobility, hosted by Paul Wessel, USGBC; and Brian Shaw, CAPP, Stanford University (also selected as a Special Set presentation) featured conversation and polling on sustainability mobility, what’s trending, and how to plan now for a better future. ●●  A unique learning opportunity on the Greenbuild Expo Floor in the Applied Learning Area for Building Performance on the Parksmart program. Paul Wessel, Steve Rebora, and I led more than 100 attendees in small breakout sessions designed to aggregate feedback on Parksmart measures and their relative importance and the development of new criteria. ●●  IPI staff offered expertise and educational resources at the IPI booth on the exhibit floor, providing attendees with the opportunity to gain takeaway in a one-onone format. That’s really just the tip of the iceberg. We look forward to continuing and expanding our relationship with the USGBC throughout the year, and to promoting the mission of IPI at Greenbuild 2018 in Chicago. To find out more—and go all in—email me at yoka@parking.org. ●●

RACHEL YOKA, CAPP, LEED AP B+C, is IPI’s vice president for program development. She can be reached at yoka@parking.org.

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

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STATE & REGIONAL SPOTLIGHT MID-SOUTH TRANSPORTATION PARKING ASSOCIATION

LOOKING AHEAD IN THE MID-SOUTH By Liz Zimmer

E

ducate! Support! Connect! Grow! These four words sum up the focus and drive of the Mid-South Transportation & Parking Association (MSTPA).

Educate The MSTPA board of directors looks forward every year to researching and selecting general and breakout sessions for the annual conference held in March. Thanks to the constant evolution in parking and transportation technology, trends, initiatives, best practices, and regulations, there is never a shortage of topics or qualified speakers to choose from. Our hands-on, passionate, and involved board of directors comes to the table with many ideas and recommendations of their own and those suggested by our members. The goal is to provide current and relevant topics that will be helpful, applicable, and inspiring. Planning for future conferences begins soon after we finish another. We immediately seek feedback and suggestions from our attendees and then evaluate and discuss our direction for the following year. During several calls, our conference committee and board of directors enjoy energetic, lively discussions on topics, speakers, special events, and tours. By December, we settle into an educational lineup that we are proud of and eager to showcase at our annual conference. We make sure to include topics and sessions that are relevant to not only seasoned parking and transportation professionals but also, and most importantly, frontine staff. We feel we have an opportunity to give these personnel a chance to learn from the best in the industry and for them to see the potential for advancement in their positions.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

While we are educating our members and the region on specific parking and transportation topics, we are also bringing greater awareness and appreciation of being parking professionals and that Parking Matters®! The 2017 MSTPA Conference held in Knoxville, Tenn., was a great success. Our save-the-date for the 2018 conference has been sent—we look forward to seeing everyone March 5–7 in Huntsville, Ala.

Support The parking industry is a close-knit group of professionals, seasoned veterans, longtime vendors, and newcomers. They have a unique relationship and bond that provides support and friendships. The MSTPA serves several primary states, but colleagues from beyond are included and participate in our mission to serve and educate the parking and transportation industry. The states of the MSTPA include Alabama, Kentucky, Louisiana, Mississippi, Ohio, and Tennessee. MSPTA members have peers throughout the region and nationwide they can call upon to seek solutions to everyday or unusual challenges. Responses and suggestions are provided almost instantly. Everyone is open to share and support one another. Many professionals throughout the industry have enjoyed long careers that add to the stability and passing on of information in the industry. MSTPA has appreciated leadership and relationships from some of the industry’s


most respected professionals, including Don Thorton, Ronnie Robertson, Kathy Duncan, Gary Graham, Bobby Allen, and Mary Lynn Halloway.

Connect Due to the openness and supportive nature of the industry and the MSTPA members, making new and maintaining existing client and colleague contacts is an easy task. MSTPA members are welcoming to vendors, suppliers, and professional service providers. Lines of communication are encouraged and welcomed all year round. The ease of digital, e-communication, and social media allows news to be shared and connections to be maintained. But nothing beats the benefit of networking and meeting in person with our colleagues and looking across the table to a longtime client or friend. The annual conference allows for face-to-face communication, handshakes, discussing project opportunities, sharing of product information, and visually seeing the latest in parking and transportation products and services. It is a pleasant environment of helping one another connect and bridge relationships. Also, through the International Parking Institute’s state & regional association group, the MSTPA has an opportunity to communicate and share information and updates with other regional associations throughout the country. This connection keeps us abreast of other trends, educational topics, association management, content experts, and success stories throughout the industry’s associations.

Grow MSTPA is proud to continue its growth as an organization and for its effect of growth on the overall parking and transportation industry. Besides having a hard-working board of directors, the MSTPA relies greatly on the parking.org/tpp

services of our invaluable conference planner, Dawn Marti, to aid us in managing the association and our annual conference. Our goal is to continue to increase our membership of industry owners and vendors and to grow the parking profession throughout all levels. Success indicators in meeting our goals and growing the profession is seeing more of our parking and transportation professionals being included in regional economic development scenarios and institutional master plans.

MSTPA Board of Directors PRESIDENT: Brent Matthews, CAPP,

Chattanooga Area Regional Transit Authority VICE PRESIDENT: Tad Irvin, Premier Parking SECRETARY: Mike Tudor, Parking Authority of

River City-Louisville, Ky. TREASURER: Liz Zimmer, THP Limited Inc. DIRECTOR: Mike Harris, CAPP, Parking &

Transportation Services-University of Mississippi DIRECTOR: Beverly Lowe, City of Huntsville,

Ala. DIRECTOR: Jennifer Tougas, CAPP, PhD,

Western Kentucky University DIRECTOR: Mark Hairr, University of Tennessee DIRECTOR: Steve Hernandez, CAPP, SP+ MEMBER AT LARGE: Don Andrae, CAPP, Auburn

University

LIZ ZIMMER is marketing manager/ principal at THP Limited. She can be reached at liz@thpltd. com.

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

49


COMMUNITY DIGEST

2017 IPI International Parking & Mobility Conference On October 3–4, the International Parking Institute hosted the 2017 IPI International Parking & Mobility Conference in Bogotá, Colombia. Just over 100 people participated in the conference, with nearly 20 companies as exhibitors and sponsors. In addition to Colombia and the United States, participants hailed from seven more countries, including Argentina, Brazil, Ecuador, and Panama. European participation came from France, Italy, and Spain. The one-and-a-half-day program was co-hosted by the local parking association, ACOPARQ, and included an array of speakers, with some from the U.S. Most notable was a presentation by Donald C. Shoup, BE, PhD, a distinguished research professor of urban planning at the University of California-Los Angeles. Author of “The High Cost of Free Parking,” Shoup contends that municipalities should charge fair market prices for on-street parking and use that income to finance public services in those localities. IPI Board Chair Roamy R. Valera, CAPP, CEO of NewTown Advisors, LLC, presented “The Role of Parking in Access and Mobility: A Major Player in Today’s Transportation Infrastructure.” The conference attracted media attention. IPI

board member and Bogota resident Alejandro Jaramillo is president of APD de Colombia. He and IPI Past Chair Liliana Rambo, CAPP—who is president of Winpark Management, LLC—were interviewed by a local news crew. They were featured in a piece on parking on the local nightly news, at 7:00 p.m. and 11:00 p.m. Rambo was born in Colombia, and both were able to be interviewed in Spanish, explaining the importance of parking as it relates to mobility, smarter cities, and overall transportation in general. Jaramillo was also interviewed live by a local radio show the morning after the conference.

PARK ‘N FLY CELEBRATES ITS 50TH ANNIVERSARY Park ‘N Fly, an off-airport parking organization, celebrated 50 years of business this year. With facilities in 14 major markets, over 80 affiliate markets, and over 900 international affiliates, Park ‘N Fly offers competitive rates, convenience, and world-class service. Founded in 1967 in St. Louis, Mo., Park ‘N Fly was later acquired by the

50

BCD Group in 1988 when it moved operations to Atlanta, Ga. Headquartered out of Atlanta today, the company also has two facilities just minutes away from Hartsfield-Jackson International Airport, Park ‘N Fly and Park ‘N Fly Plus. All of the Park ‘N Fly’s facilities include 24/7 access, luggage assistance,

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

and complimentary bottled water; the two Atlanta locations offer additional amenities. Park ‘N Fly Atlanta offers free car washes for all of its customers and preferred parking spaces for its frequent parker members, while Park ‘N Fly Plus offers valet and covered parking, pet boarding, international terminal drop-off and pick-up, plus so much more. “Celebrating 50 years in business marks an exciting milestone for our company,” says Tony Paalz, CEO of Park ‘N Fly. “A key element of Park ‘N Fly’s success, and one that we are very proud of, is our long and enduring relationship with our customers.”


THE MUST-ATTEND EVENT FOR PARKING, TRANSPORTATION, AND MOBILITY PROFESSIONALS

ParkCloud Partners with Eindhoven Airport

EDUCATION IS THE GIFT THAT NEVER GOES OUT OF STYLE

Parking reservation provider ParkCloud has agreed a new partnership with Eindhoven Airport to offer its parking reservation services to the airport’s 5.7 million annual travelers. ParkCloud will offer pre-bookable onsite parking at Eindhoven Airport’s five car-park sites, which are situated at various locations around the terminal, via its extensive online database. The advantage of pre-booking a parking spot prior to traveling will allow customers to reserve and choose from a range of convenient parking options at a price point that suits their budget and duration of travel. Passengers traveling from the second largest airport in the Netherlands can jet off to over 75 mainly European destinations through a variety of airlines. “We’re continually building upon our service offering for customers and expanding our range of facilities to ensure all passengers have a care-free and pleasant ‘always easy’ experience with Eindhoven Airport,” says Jaap Verheijen, account manager for parking and mobility services at Eindhoven Airport. “Partnering with ParkCloud has strengthened this approach, allowing travelers parking with us to pre-plan their journey ahead of their flights, giving them one less thing to think about and ensuring an enjoyable trip all round. We’re looking forward to building upon our collaboration with ParkCloud and exploring opportunities to drive additional revenue in the near future.”

50+ EDUCATIONAL OPPORTUNITIES Design a learning experience that works for you. Choose from 50+ education sessions led by industry experts.

The industry’s elite professional development, dynamic networking, and largest showcase of innovative technology and service providers.

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IPIConference.parking.org


COMMUNITY DIGEST

ENMET Sales Manager Ray Kelley Retires After 20 Years On Aug. 31, 2017, ENMET’s

tionships with many of EN-

longtime sales manager,

MET’s customers throughout

Ray Kelley, retired after

the years. Kelley has been a

working at the company

well-loved and appreciated

for 20 years. During his

member of our sales team,

time at ENMET, Kelley

and his achievements will

helped the sales depart-

not be forgotten. Although

ment exceed in several

we will all miss Kelley, he has

areas. He helped train

worked hard all of his career

several staff members,

and earned the opportunity

passing his vast knowledge

to enjoy more time to travel,

and experience of the gas

fly-fish, and umpire tennis

detection industry onto

matches. We wish him the best

other employees. He built

as he starts a new chapter in

strong, long-standing rela-

his interesting life.

CHA Consulting Acquires PDT Architects • Proven performance (since 1958) • Collect unpaid fines • Models for all applications • Parking enforcement • Anti-theft applications Prevent wheel damage! Use Rhino D, H, HG & PB Series (US PAT. 5,865,048 6,032,497)

CALL FOR CATALOG 5513 HWY 348 DELTA, CO 81416 970-243-9500 fax 243-9200 toll free 1-866-545-6484 services@mitico.com website: mitico.com PROUDLY MADE IN THE USA

52

CHA Consulting, Inc. announced today it acquired PDT Architects, a full-service, community-based architectural, interior design, and planning firm of 25 employees based in Portland, Maine. PDT specializes in providing sustainable, high-performance design services to K–12 schools, health care facilities, corporations, municipalities, colleges and universities, and auditoriums and theaters in and around Portland and surrounding New England towns and cities. “PDT brings CHA-experienced licensed architectural resources that will enhance our ability to expand our service offerings in many of our markets. This partnership is extremely positive for both companies. Our values and vision are very well-aligned, and I am confident that together, these two firms will continue to responsibly improve the world we live in,” says CHA’s CEO and president, Mike Carroll. David Webster and Lyndon Keck, PDT’s founding partners, say, “Our vision in 1977 was to create a high-quality, collaborative design firm that stressed innovation grounded in careful listening to client’s functional needs. Our tag line has been ‘combining art and science to rethink, refine, and reshape the built environment.’ This exciting opportunity to join the CHA family gives us a much larger platform to implement that vision.” CHA will actively support PDT’s structure, processes, and vision during this transition while allowing PDT to continue to manage daily operations. However, CHA and PDT will work closely together to maximize the expertise of both firms to enhance their ability to provide world-class engineering and architectural services to CHA’s and PDT’s clients. PDT joins the CHA family of companies that includes CHA Tech Services, Novara GeoSolutions, American Fire Protection, and Gryphon Engineering.

INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


THE MUST-ATTEND EVENT FOR PARKING, TRANSPORTATION, AND MOBILITY PROFESSIONALS

Smart Car Parks in the City of Casey

Smart Parking is set to deliver its smart parking solution for the Bunjil Place precinct located in Casey, Australia. The solution includes 904 of Smart Parking’s vehicle detection sensors used to monitor parking space availability, including mobility bays, which is displayed on variable message signs at the car parks entrances, with direction indicators to get the driver there. SmartSpot Gateways will connect to the site’s mobile network and act as the central communication unit that collects data from the sensors via wireless communication and transmits it to the SmartCloud parking services system. Smart Parking’s analytics tool and dashboard, SmartRep, will provide a real-time view of how the smart car park and its infrastructure is being used. This enables the city to monitor park facilities and use resources more efficiently to allow it to plan more effectively, creating an easier and happier parking experience for visitors. “Smart Parking are delighted to be working with the city of Casey to provide our leading-edge technology. Our parking solution will make it easier for Casey residents and visitors to locate a parking space and will contribute to the positive experience of visiting the Bunjil Place precinct,” says Smart Parking National Sales Manager Ben Williams. City of Casey Strategic Mayor Cr Sam Aziz said the introduction of smart parking technology in the Bunjil Place precinct is an exciting step forward for Casey and will provide significant benefits to the community. “Not only will the technology assist visitors to our Bunjil Place precinct in finding a suitable parking space, but the use of reporting data will also allow us to analyze individual parking bay usage, traffic flows, and peak usage periods,” says Aziz. “Integrating this technology will provide us with significant future opportunities to continue on our journey in becoming a Smart City.” This is just another step forward as Smart Parking continues to bring internet of things (IoT) parking technology to communities across Australia. Earlier this year, Joondalup worked with Smart Parking to bring smart parks to its city. Smart Parking is now proud to bring IoT technology to Bunjil Place, the only facility of its kind serving a regional community and enabling it to connect better with arts and cultural activities.

CONFIDENCE IS THE GIFT THAT NEVER GOES OUT OF STYLE

INDUSTRY-LEADING CREDENTIALS Earning certifications like CAPP and APO can boost your career and organization. Pre-Conference programs and workshops add value to your experience.

The industry’s elite professional development, dynamic networking, and largest showcase of innovative technology and service providers.

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IPIConference.parking.org


COMMUNITY DIGEST

Parking Partnership Just the Ticket for Italo Passengers ParkCloud, will partner with Italian high-speed rail network Italo to offer its passengers the convenience of reserving parking before they travel. Affiliated exclusively through white label italotreno. parkcloud.com, Italo’s network of customers will be able to search, choose, and book their parking across the 18 rail stations Italo covers. Comparable to ParkCloud’s own commitment to offering its customers a fast, quality, easy-to-use service, Italo provides passengers with the choice of four levels of ‘journey ambiences’—smart, comfort, prima, and club executive—as they travel between its three well-connected lines. “We’re delighted to be working alongside Italo to bring its passengers additional benefits to complement their rail experience, providing access to ParkCloud’s extensive network of parking providers,” says ParkCloud’s managing director, Mark Pegler. “It was important that the parking offer be as accessible as possible—to both regular rail users and tourists

alike—underlining the importance of the various touch points and desired language options. We’re confident this collaboration can continue to grow as we work together to explore further opportunities to add value for rail users.” Servicing over 13 cities across Italy, Italo’s routes cover popular visitor destinations such as Rome, Milan, Venice, and Florence.

FULHAM EMERGENCY LIGHTS AND BALLASTS NOW CEC 20 COMPLIANT

Fulham Co., Inc., a supplier of lighting components and electronics for commercial and specialty applications, continues to release new emergency lighting products that are certified compliant with the California Energy Commission (CEC) Title 20 Code of Regulations for small battery charger systems. The latest CEC Title 20 compliant units include the FireHorse 7 (FH7-UNV-500L-CEC) universal voltage emergency electronic fluorescent ballast and the FireHorse FHEM16 series of adjustable square head LED emergency lights. The FireHorse 7 universal emergency ballasts are one of the few fluorescent ballasts to comply with CEC Title 20. The FireHorse 7 is the newest emergency fluorescent ballast in the Fulham product line. It delivers 500 lumens of emergency light for 90 minutes or longer and is powered by a rechargeable Ni-Cd battery. The FireHorse 7 can be used to add emergency lighting with or without an AC ballast and without affecting normal luminaire operation.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

Many building improvements and upgrade projects require new lighting to make the structure compliant with current building regulations, including fire, light, and safety codes. Rather than adopting a “one-size-fits-all” approach, Fulham offers three FireHorse fluorescent units at 1400, 750, and 500 lumens. Fulham also offers a full line of TLED lamps to replace fluorescent ballasts, although the FireHorse CEC units can power many TLED lamps as well. “Our distributor and contractor customers are looking to Fulham to help keep them compliant with changing energy-­ efficiency regulations. With the release of the new FireHorse universal emergency ballasts we are offering a CEC-compliant ballast that can save energy in new installations as well,” says Russ Sharer, vice president of global marketing for Fulham. “Our FHEM16 emergency lights also are extremely popular because of their versatility, ease of installation, and low cost and are now assured to meet Title 20 standards.”


THE MUST-ATTEND EVENT FOR PARKING, TRANSPORTATION, AND MOBILITY PROFESSIONALS

St. Edward’s University Partners with NuPark In evaluating parking processes to address an increase demand in recent years, St. Edward’s University in Austin, Texas, has partnered with NuPark to implement a new enterprise management platform that will improve parking efficiency and compliance on campus. NuPark will be delivering a comprehensive host of solutions for St. Edward’s parking operations, including permitting, data analytics, citations, and enforcement. Historically, parking management has been a constant challenge at St. Edward’s University with limited tools to adequately manage parking manually. Situated in metro Austin, a budding city combating its own limitations in parking resources, St. Edwards did not have a centralized parking management system that provided visibility, data, and enforcement control that the university needed. “What we were finding out was that 80 percent of our campus safety staff’s time was spent catering to the 20 percent of our customers who did not comply with parking ordinances when we really should be spending our time on improving the user experience for the rest of the parking patrons,” says Scott Burnotes, the university’s assistant vice president of campus safety. “That was when we knew that parking needed

better infrastructure, which is why we decided to bring in an insightful and comprehensive management platform like NuPark to assist.” NuPark’s cloud-based platform will replace the current manual process of parking enforcement on campus. Using integrated mobile license plate recognition (LPR) technology, campus officers will be able to automate parking enforcement on campus as well as capture real-time occupancy data to be used for making better-informed decisions. The centralized management tool will monitor parking usage and give university parking professionals the information they need to respond to demand. The university hopes to use the data gathered from the NuPark system to make informed decisions about future parking developments on campus. Kevin Uhlenhaker, CEO and co-founder of NuPark says, “St. Edward’s will benefit from NuPark’s centralized platform that is data-driven, offers real-time information, and will enable the university to serve their customers in new and improved ways. Based on the data collected, they will be able to monitor parking on their campus and make informed changes as their campus continues to grow.”

Walker Parking Consultants Changes Name to Walker Consultants John Bushman, chairman and CEO of Walker Parking Consultants, announced that the firm’s name has been changed to Walker Consultants to better reflect Walker’s broad range of expertise and services. Founded in 1965, Walker has been the world’s leading parking consulting firm for nearly half a century. “The Walker name has become synonymous with parking for over 50 years, and we are extremely proud of our legacy,” says Bushman. “However, during that time we have grown to provide other complementary services outside of parking. We want our name to better reflect the holistic services we can offer our clients, including building envelope consulting, forensic restoration, and mobility/transportation planning. The name Walker Consultants honors our past while better representing the broad spectrum of services the firm offers. “Walker has always evolved to address the needs of our clients and the marketplace,” says Bushman. “Our name change is a reflection of 50-plus years of continuous growth.”

LEADERSHIP IS THE GIFT THAT NEVER GOES OUT OF STYLE

CAREER-ENHANCING EXPERIENCES Broaden your perspective when you attend a facility or special event tour, share successes in a Shoptalk, or gain insight in a Learning Lab.

The industry’s elite professional development, dynamic networking, and largest showcase of innovative technology and service providers.

Save $300 when you register by February 11th.

IPIConference.parking.org


COMMUNITY DIGEST

Impark Deploys New Parking App in Vancouver, B.C. Impark announced the deployment of hangTagTM, a new parking app, at parking facilities in Vancouver and the Lower Mainland, Canada. HangTag allows parkers to conveniently locate parking facilities on a map, view lot details, get driving directions, and pay for parking without going to the meter. The app also provides an early notification when a session is about to expire, allowing parkers to extend time right from their phone. “Impark is excited to deliver this innovative and improved digital experience for our customers. We conducted extensive consumer research into what parking app users would find most valuable, and ­HangTag precisely matches those results,” says Gordon Craig, Impark’s president of Canadian operations. “We’re confident that parkers in Vancouver are going to appreciate the new search features, and with the ability to easily add more time as needed, they can park with the peace of mind that they won’t overstay. In addition, we know that being able to access parking receipts from the app is an easy and secure way to track those business expenses.”

HangTag was first launched in August at Advanced Parking and Metro Parking facilities in Vancouver and Whistler, B.C., and with the current deployment of the app throughout many of Impark’s lots, hangTag will offer users a wide variety of parking choices in the Lower Mainland. Impark is also deploying the hangTag app in London, Ontario, in October, and plans include further expansion through Impark’s operations in Canada and the United States.

WPS Wins Contract to Deliver Next-Generation Parking Technology WPS, a parking equipment manufacturer in the U.K., has won a significant contract to provide its ParkAdvance™ technology at two car parks serving the Princesshay Shopping Center in Exeter and the city more generally. ParkAdvance is a pay-on-foot system that is ideally suited to shopping center environments where the customer experience is vital, and reliability and flexibility are key. It features a new IP-based operating system architecture that enables the parking system to simply and directly connect with multiple technologies being deployed in car parks both now and in the future. The WPS systems installed in Princesshay, and its attendant car park in Summerland Gate, are both managed by car park operators NCP. Simon Jarvis, managing director of WPS in the U.K., says that its systems are already proven in a large number of shopping centers across the U.K.: “ParkAdvance is, in effect, future proof, and its reliability and durability is such that it provides a safe, longterm investment for any potential purchaser wishing to operate and manage single or multiple sites.”

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017


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VISUALIZE YOUR SUCCESS: WAYS TO EARN OR MAINTAIN YOUR CAPP CREDENTIAL New CAPP Resource Guide and sample CAPP exam questions available today at parking.org!

Have you considered earning your CAPP? It’s the world’s leading credential in parking and a pathway to personal accomplishment and career opportunities. Good news: It’s now more convenient to prepare for the CAPP credential and find an exam testing center near you. Take the first step. Start here: parking.org/CAPP

CAPP is a rigorous certification program that covers seven topic areas: I. General Knowledge II. General Management III. Operations Management IV. Financial and Operational Auditing V. Federal, State, and Local Laws VI. Marketing and Public Relations VII. Analysis and Application of Technology


ADVERTISERS INDEX CHANCE Management Advisors. . . . . . 59 chancemanagement.com 215.564.6464

Kimley-Horn and Associates, Inc.. . 11, 58 kimley-horn.com/parking 919.653.6646

TIBA Parking . . . . . . . . . . . . . . . . . . . . . . . . 13 tibaparking.com 770.491.7586

Designa USA. . . . . . . . . . . . . . . . . . . . . . . . . C2 designausa.com 888.262.9706

Magnetic AutoControl. . . . . . . . . . . . . . . . . 7 ac-magnetic.com/usa 321.635.8585

Timothy Haahs & Associates, Inc. . . . . 59 timhaahs.com 484.342.0200

DESMAN . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60 desman.com 877.337.6260

MITI Manufacturing Co., Inc... . . . . . . . . 52 mitico.com 866.545.6484

Toledo Ticket . . . . . . . . . . . . . . . . . . . . . . . . C4 toledoticket.com 800.533.6620

DPS. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9 dpstickets.com 877.375.5355

PCI. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15 pci.org 312.360.3216

Walker Consultants. . . . . . . . . . . . . . . . . . 60 walkerconsultants.com 800.860.1579

EDC Corporation. . . . . . . . . . . . . . . . . . . . . . 5 aimsparking.com 800.886.6316

Rich & Associates, Inc.. . . . . . . . . . . . . . . 58 richassoc.com 248.353.5080

Walter P. Moore. . . . . . . . . . . . . . . . . . . . . . 59 walterpmoore.com | 800.364.7300

International Parking Design.. . . . . . . . . 60 ipd-global.com 818.986.1494

Southland Printing. . . . . . . . . . . . . . . . . . . . 1 southlandprinting.com 800.241.8662

IPS Group Inc.. . . . . . . . . . . . . . . . . . . . . . . . C3 ipsgroupinc.com 858.404.0607

T2 Systems. . . . . . . . . . . . . . . . . . . . . . . . . . 25 t2systems.com 800.434.1502

PARKING BREAK

JIM BASS is landside operations manager at the Bill and Hillary Clinton National Airport, Little Rock, Ark. He can be reached at jbass@fly-lit.com or 501.537.7354.

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INTERNATIONAL PARKING INSTITUTE | DECEMBER 2017

WGI. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19, 58 wginc.com 866.909.2220


Highlighted are IPI and IPI Allied State and Regional Association Events

CALENDAR OF EVENTS

2018 January 9–18

March 5–7

April 24–28

Parksmart Advisor Online, Instructor-led Training parking.org

Mid-South Transportation and Parking Association Annual Spring Conference Huntsville, Ala. mstpa.org

Parking Association of Georgia 2018 Conference Augusta, Ga. parkingassociationofgeorgia.com

March 26–28

Pennsylvania Parking Association Spring Conference and Tradeshow Pittsburgh, Pa. paparking.org

January 15-17 National Intercollegiate Athletics Safety and Security Summit Orlando, Fla. ncs4.com

February 23 Deadline to Enter IPI’s Parking Solutions Competition parking.org/parkingsolutions

February 28 Deadline to take CAPP exam for June graduation parking.org/capp

May 2–4

Texas Parking and Transportation Association Annual Tradeshow and Conference Houston, Texas texasparking.org

April 10–19 Parksmart Advisor Online, Instructor-led Training parking.org

April 11–12 New England Parking Conference Annual Spring Conference and Trade Show Providence, R.I. newenglandparkingcouncil.org

June 3–6 2018 IPI Conference & Expo Orlando, Fla. IPIConference.parking.org

June 24–27 World Parking Symposium Berlin, Germany worldparkingsymposium.ca

Save the Date! 2018 IPI Conference & Expo June 3–6, 2018

ISTOCK / AMPAK

Orlando, Fla. | ipiconference.parking.org

parking.org/tpp

DECEMBER 2017 | INTERNATIONAL PARKING INSTITUTE

63


the

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#IPI2018 open now! Orlando this year...

Sign up for the Parksmart Advisor online course!

More information, ev ents, courses, features, a nd fun!

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— m a x e P P A C e k Ta . 1 h c r a before M

Share online versio n of the magazine with my team—email the fi rst week of the mont h



1.800.533.6620

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DECEMBER 2017  The Parking Professional  ● BABCOCK RANCH AND AN AUTONOMOUS FUTURE ● EXPERTS ON SUSTAINABILITY ● PARKING AND THE GREEN INFRASTRUCTURE ● SUSTAINABLE YEAR IN REVIEW ● IPI’S LEADERSHIP SUMMIT


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