The Stock Exchange Hotel MEDIA SUMMARY REPORT campaign: September – October 2014
Event
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MEDIA Results
MAINSTREAM Media Outcomes: Courier Mail Placement: Qconfidential September 19 Medium: Print Audience: 167,172 ASR Value: $9,537 Sunday Mail Placement: Sunday Confidential September 28 Medium: Print Audience: 393 766 ASR Value: $18,327 Sunday Mail Placement: Sunday Confidential October 5 Medium: Print Audience: 393 766 ASR Value: $20, 796
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MEDIA Results
MAINSTREAM Media Outcomes: Courier Mail Placement: Business News October 3 Medium: Print Audience: 167,172 ASR Value: $1440 Our Town Brisbane Placement: Eat/Drink October 7 Medium: Digital Audience: N/A ASR Value: N/A MX Brisbane Placement: General News Medium: Print Audience: 34, 597 ASR Value: $1243
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MEDIA Results
MAINSTREAM Media Outcomes: Pepper Passport Placement: Eat & Make October 13 Medium: Digital Audience : 5000 unique visitors per month. ASR Value: $500 Style Magazines Placement: Food & Drink November Medium: Print Audience: 60,000 ASR Value: $2633 Eat Drink & Be Kerry Placement: G20 Wrap Story November 7 Medium: Digital Audience: N/A ASR Value: N/A
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MEDIA Results
MAINSTREAM Media Outcomes: Brisbane News Placement: Table Talk October 8 Medium: Print Audience: 118,762 ASR Value: $17,311 The Weekend Edition Placement: Stumble Guide Inclusion Medium: Digital Audience: 82,116 Unique Visitors per month. ASR Value: $1035 stylemagazines.com.au Placement: Rooftop Bars Article October 2 Medium: Digital Audience: 75,000 per month ASR Value: $500
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MEDIA Results
MAINSTREAM Media Outcomes: My City Life Placement: Melbourne Cup Article October Medium: Digital Audience: N/A ASR Value: N/A Weekend Notes Placement: Best Value Pub Lunch October 21st Medium: Digital Audience: N/A ASR Value: N/A Creative Drinks Placement: Rooftop Bars Articles October 24 Medium: Digital Audience: N/A ASR Value: N/A
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MEDIA Results
MAINSTREAM Media Outcomes: BMAG Placement: Tasty Bites November 4 Medium: Print Audience: 425,094 ASR Value: $5520 Honest Cooking Placement: Recipes October Medium: Digital Audience: 700,000 unique visitors per month. ASR Value: $4000
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Socials Galleries
1. My City Life : http://www.mycitylife.com.au/ snapshots/2014/october/02/ gallery-the-stock-exchangerooftop-launch/ 1. The Urban List : https://www.facebook.com/ media/set/?set=a. 10152527155897632.1073741881. 358780792631&type=3 1. Style Magazines : http://stylemagazines.com.au/ socials/#/the-stock-exchangehotel-brisbane
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SOCIAL Media Results SOCIAL Media Outcomes: Total 185 posts trending #bnesecretrooftop Coverage from influential social channels such as: u u u u u
Style Magazines : 4,613 followers Ella Lethbridge : 3,271 Followers Two Plump Peacocks : 5,322 followers The Foodie Club Brisbane : 7,608 followers A Broke Girls Blog : 11,000 followers
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SOCIAL Media Results
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SOCIAL Media Results
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SOCIAL Media Results
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