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2015.2016 MEDIA KIT & RATE C ARD

THESHEAF

UNIVERSITYof SASKATCHEWAN ROOM 108 MEMORIAL UNION BUILDING, SASKATOON, SK S7N 5B2

306•966•8688

ads@thesheaf.com thesheaf.com

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Spring classes begin May 6

Summer classes begin June 25

Canada Day July 1 (University closed)

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Classes begin January 5

Winter mid-term break Nov 9-13

Good Friday March 25 (University closed)

Last day of classes April 7

BOOKING & MATERIAL DEADLINE: Friday at 11a.m. prior to the publication date

SIZES ARE IN W” X H” FORMAT • SIZES ARE IN INCHES

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The Sheaf is the University of Saskatchewan’s independent student newspaper.

Established in 1912, The Sheaf is published Thursdays during the fall and winter semesters.

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2015/2016 Print Products

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CONTACT US Shantelle Hrytsak Advertising & Business Manager p. 306.966.8688 e. ads@thesheaf.com The Sheaf Publishing Society Room 108 MUB, 93 Campus Drive Saskatoon, SK S7N 5B2

$45 1.85 x 3.25

$85 1.85 x 6.75

$85 3.9 x 3.25

$150 3.9 x 6.75

$145 6 x 3.25

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $15

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $15

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $15

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $30

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $25

BEFORE YOU BEGIN • All rates are black and white, per issue and do not include GST • All ads must be 1.85, 3.9, 6, 8 or 10 inches in width.

Non-standard sizes will be charged $7.75 per square inch • The Sheaf does not accept any form of inserted media (flyers, handbills, third-party publications etc.)

$195 6 x 4.5

$250 5 x 6.75

$290 6x9

$310 8 x 3.25

$360 $360 8.5 6.75 8 x x6.75

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $40

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $100

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $125

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $30

ADD ADDONS ONS SPOT SPOTCOLOUR COLOUR $40 $25 FULL FULLCOLOUR COLOUR $100 $50 PAGE PAGE33 $75 $75

COLOUR OPTIONS & PREFERRED POSITIONING Rates for colour are listed below and are charged in addition to the standard price.

The Sheaf now offers preferred positioning on the front cover and on page 3 for most ad sizes. The rates for these preferred positioning locations are listed below and are in addition to the standard ad price.

SMALL BANNER

MEDIUM BANNER

LARGE BANNER

HALF PAGE

FULL PAGE

$140 10 x 2

$210 10 x 3

$270 10 x 4

$410 10 x 6.75

$700 10 x 13.5

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $40 FRONT COVER $120

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $40 FRONT COVER $120

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $40 FRONT COVER $120

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 $150 FRONT COVER N/A

ADD ONS SPOT COLOUR $25 FULL COLOUR $50 PAGE 3 N/A FRONT COVER N/A

QUICK FACTS

In 2012/2013 there were over 20,000 undergraduate students at the U of S.

The Sheaf was established in 1912.

CIRCULATION PER ISSUE

4,000 6,000 TO

2015-2016 Online Advertising

Online at

THESHEAF.COM IS AN ESSENTIAL PART OF THE NEWSPAPER

THESHEAF.COM

WITH A PAPER ONCE A WEEK THE WEBSITE IS USED TO SUPPLEMENT PRINT ISSUES Exclusive content and up to the minute news, the Sheaf online is a great way to promote your organization

// WEEKLY, OUR WEBSITE RECEIVES 4,600 VISITS WITH 3,200 BEING INDIVIDUAL VISITORS.

// OVER 30,000 HITS A MONTH! // THE SHEAF HAS BEEN ONLINE SINCE 2000 AND OUR WEB TRAFFIC HAS INCREASED EVERY YEAR

Let’s talk

Ads

This past year the website has seen a large increase in traffic with nearly 20,000 visitors a month.

To continue our growth over the summer we will be redesigning the website to make it far more interactive and enjoyable.

Web advertising rotates on a five-way basis with every new page view or refresh. When booking the space, you can purchase just one, some, or all of the five spots. Web ads are an ideal opportunity to sell your brand name to readers. Ads can link to your company’s website, and are the best used to promote special events and coupon deals in order to ensure the most clicks. * STATS FROM 2012/2013

online ads 1

$225/WK • 728X90 PIXELS

There are three ad types available: <

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TOP BANNER Displayed horizontally on all pages across the top of the page.

thesheaf.com

1 2

TOP BOX $175/WK • 300X250 PIXELS

2

Displayed on all pages in the right column.

3

BOTTOM BOX $125/WK • 300X250 PIXELS Displayed on all pages in the right column

3

2

+

3

SKYSCRAPER $300/WK • 160X600 PIXELS Displayed on all pages in the right column

2015-2016 Ad Information

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Ad Booking publication date.

Should you request any changes to the order after the deadline that would reduce the cost, the Sheaf reserves the right to charge the originally quoted price.

Cancellations and changes may be requested prior to the deadline. Should you wish to cancel after the deadline, The Sheaf reserves the right to charge the quoted price of the order.

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CONTACT US Shantelle Hrytsak Advertising & Business Manager p. 306.966.8688 e. ads@thesheaf.com The Sheaf Publishing Society Room 108 MUB, 93 Campus Drive Saskatoon, SK S7N 5B2

CONTACT THEM

Ad Artwork

Visa and MasterCard accepted.

Ad copy deadline is noon Friday - it is preferred if ad copy could be submitted as early as possible.

Companies wishing to advertise in multiple student newspapers across Canada should contact FREE Media:

Late artwork will not be accepted.

Finished artwork must be formatted in an acceptable digital format (PDF, EPS, or PNG).

Basic ad design services are included in any order, up to a maximum of one hour. If additional design time is required to complete the artwork, charges are billed at $35 per hour, at a minimum of one hour. The Sheaf will notify you if any additional design time is necessary.

advertising@free-media.ca 780.421.1000 // AVERAGE READERSHIP Visit them online at www.free-media.ca

The Sheaf reserves the right to refuse any advertising copy submitted.

Ad Bill Billin ing g

QUICK FACTS

Globe and Mail Editorial Cartoonist Brian Gable got his start at The Sheaf.

New accounts may be required to pay in advance if credit is not established. Accounts 30 days overdue will be charged interest 2% per month.

Invoices are due net 30 days from their date of issue.

The Sheaf shall not be liable for slight changes or typographic errors that do not lessen the clarity of an advertisement. The Sheaf’s liability for any other errors or omissions shall be strictly limited to correction and republication in any subsequent issue, or the refund of any monies paid.

Visa and MasterCard accepted.

Sheaf’ a real newspaper and any who are interested in journalism some value.

–University of Saskatchewan Handbook 1921-22, p. 25.

Terms and prices subject to change.