At Home in the
June 2017
Midlands
Chapin, Irmo and Lake Murray Communities
The Importance of Using a Professional to Sell Your Home When a homeowner decides to sell their house, they obviously want the best possible price for it with the least amount of hassles along the way. However, for the vast majority of sellers, the most important result is actually getting their homes sold. In order to accomplish all three goals, a seller should realize the importance of using a real estate professional. We realize that technology has changed the purchaser’s behavior during the home buying process. According to the National Association of Realtors’ 2016 Profile of Home Buyers & Sellers, the percentage of buyers who used the internet in their home search increased to 94%. However, the report also revealed that 96% of buyers who used the internet when searching for homes purchased their homes through either a real estate agent/broker or from a builder or builder’s agent. Only 2% purchased their homes directly from a seller whom the buyer didn’t know. Buyers search for a home online but then depend on an agent to find the home they will buy (50%), to negotiate the terms of the sale (47%) & price (36%), or to help understand the process (61%). The plethora of information now available has resulted in an increase in the percentage of buyers that reach out to real estate professionals to “connect the dots.” This is obvious, as the percentage of overall buyers who have used agents to buy their homes has steadily increased from 69% in 2001.
IF YOU ARE THINKING OF SELLING YOUR HOME, DON’T UNDERESTIMATE THE ROLE A REAL ESTATE PROFESSIONAL CAN PLAY IN THE PROCESS.
Featured Client Reviews “When we went with Brent, our house had already been on the market with another agent for 6 months and we had already relocated to another state. Upon switching to Brent, his market analysis placed us at a price point where we could stand out against the new construction in our area without sacrificing the value we had in our home. The marketing he provided proved very effective as well and we had more showings in the first 4 weeks with him than we had in the prior 6 months. He and his staff were also very helpful with checking on our house when we could not. When the offer came in from the eventual buyer, Brent and his staff made the process easy, especially when the buyers presented extra difficulties. His great communication kept us in the loop at every step. I highly recommend Brent and his team.” - Todd & Sherry. “There is no reason to look for another realtor. Seriously, none! If you’re looking for someone who knows the area extremely well, with impeccable work ethic who truly cares for you and your family, go with Brent. Throughout the entire process, it was obvious that he placed the needs of me and my family first. When we did find our perfect home, we ended up in a bidding war. Thanks to Brent and his exceptional expertise, we are happy to say that we are currently nestled in our amazing, perfect dream home! Thank you again, we couldn’t have done it without you. I will recommend you to all of my friends, because everyone deserves to have the amazing home buying experience you have provided us!” - Roxana.
Go to www.midlandshomevalues.com to find out the value of YOUR home!
860 ISLAND POINT LANE CHAPIN, SC MLS #421865
$884,800
5bd, 3.5ba | 4,675 sqft
Inside This Issue
The importance of using a professional to sell your home Brent Downing Century 21 J Bolos Downing Group’s Featured Listings 1430 Richland St Columbia, SC 29201 Featured Client Reviews cell: 803.386.0196 email: brentd@thedowningteam.com web: thedowningteam.com Latest Mortgage News from Guild Mortgage Go to www.midlandshomevalues.com to find out the value of YOUR home!