[INFOGRAPHIC] What s Driving Total Market Automobile Buying Trends In 2017? Autonomous automobile technology is driving innovation in an industry hit hard by big economic swings and government bailouts. But the light at the end of the tunnel resides in consumers acceptance of newer technologies like driverless vehicles and less dependence on gasoline. At ThinkNow Research, we wanted to explore consumers attitudes toward these changes and how they impact vehicle purchasing habits. So, we surveyed a representative sample of U.S. Hispanics, African-Americans Market Research, Asians Market Research, and non-Hispanic whites. ThinkNow Drive reports our findings. Of which, three are presented in the infographic below.
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Download This Study Download the full detailed report for free. Please click the link below to get your copy now. DOWNLOAD NOW Share2 April 25th, 2017|African-American Market, African-American Market Research, Asian Market Research, AsianAmerican Market Research, Blog, Consumer Sentiment, Hispanic Consumer Research, Hispanic Market Research, Hispanic Online Research, Hispanic purchasing, Infographic, Integrated Market Research, Multicultural Consumers, Online Market Research, Total Market Research
About the Author: Mario X. Carrasco
Mario X. Carrasco is Co-Founder and Principal of ThinkNow Research, an awardwinning culturally-integrated market research agency based in Burbank, CA. The agency integrates Hispanic, African-American, and Asian insights into custom market research for companies and government agencies looking to thrive in a changing demographic environment.Under his co-leadership, ThinkNow Research has successfully launched several innovative market research initiatives, such as DigaYGane.com, one of the largest and most representative Hispanic online panels in the industry as well as the first Minority Business Owner (B2B) Panel in the U.S.