TWiB Media Kit 2013

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Bermuda’s #1 Guide FOR VISITORS & RESIDENTS

www.ThisWeek.bm

Magazine & Tabloid


2 This Week in Bermuda

Bermuda’s #1 Guide for Visitors & Residents Contact Us

Editor Candice Dickinson candice@twib.bm General Manager

Horst Augustinovic netlink@link.bm

Sales & marketing Manager

Belcario Thomas belcario@twib.bm

Creative Developer Candice, Natalie, Belcario & Claire (NTDIB) Natalie Sannemalm

About Us

Established in 1947, This Week In Bermuda (TWiB) is the island’s premier lifestyle magazine! Like no other, TWiB provides unmatched exposure and access for your company’s products, services and events for the island’s visitors and residents. With fresh, topical, content-rich media platforms in print and online, we pride ourselves on being Bermuda’s #1 Guide for everything cool.

Bermudaful Content

natalie@twib.bm Production Peter Marsh pmarsh@emoo.com Accounts Equilla Rawlins quill@bermudadirectory.com Distribution Kenny Watson

Featuring engaging interviews, helpful maps, essential information, spotlight stories and an array of enticing island-life guides from In & On the Water activities, Attractions & Beaches to Boutique Shopping, Tours & Excursions. From the island’s best Spa, Wedding & Golf destinations to the tastiest Restaurants, Bars & Cafes. From the finest Art, Cultural and Historical attractions to the island’s most comprehensive, up-to-date online social-events Office Address calendar in the entire mid-Atlantic, TWiB delivers! 13 Addendum Lane, Pembroke HM07, Bermuda TWiB Appeal Traffic via multiple platforms via our: • Premier glossy magazine distributed via the Airport, all VICs, hotels, restaurants & over 200 key, high-traffic locations • Highly popular, monthly tabloid magazine with over 240,000 copies circulated annually • NEW online kiosk capability of promotional videos & website redirects via your Ads • NEW easy to use, downloadable App for smart-phones, laptops & desktops • NEW and improved website layout with increased functionality • Engaged social media network with daily Facebook & Twitter updates • Monthly online newsletter guide reaching over 5000 readers • Tailor-made advertising and cross promo opportunities via our sister publications • Events guide by Nothing to Do in Bermuda (NTDIB)

Let the #1 Guide in Bermuda for visitors and residents get to work for your company today!

Mailing Address

P.O. Box HM 937, Hamilton HM DX, Bermuda Telephone | fax

441.295.1189 441.295.3445

website | email

www.thisweek.bm info@twib.bm

facebook.com/ @ThisWeekBermuda thisWeekBermuda

thisweek.bm


3 2013 Magazine Deadlines APril 2013 Spring is in the Air Booked by - Fri, Feb 15 Art due - Mon, Feb 22 May 2013 A Divers Paradise Booked by - Fri, Mar 15 Artwork due - Fri, Mar 22 JUne 2013 Sizzling Summer Booked by - Fri, Apr 12 Artwork due - Fri, Apr 19 July 2013 In & On the Water Booked by - Fri, May 17 Artwork due - Fri, May 24

August 2013 Bermudian Sunsets Booked by - Fri, June 14 Artwork due - Fri, June 21 September 2013 Island Culture Booked by - Fri, July 12 Artwork due - Fri, July 19 October 2013 Tee Time Booked by - Fri, Aug 16 Artwork due - Fri, Aug 23 November 2013 Shop Local Booked by - Fri, Sept 13 Artwork due - Fri, Sept 20

Tabloid & Newsletter Deadlines December 2013 Happy Holidays Booked by - Fri, Oct 18 Artwork due - Fri, Oct 25 January 2014 Discover Bermuda Booked by - Fri, Nov 15 Artwork due - Fri, Nov 22 February 2014 Fall in L.o.v.e Booked by - Fri, Dec 6 Artwork due - Fri, Dec 13 March 2014 Going Green Booked by - Fri, Jan 19 Artwork due - Fri, Jan 26

On the first Thursday of each month our tabloid prints in the Royal Gazette newspaper. An extra 6000 copies are distributed to high traffic locations. Additionally our newsletter is sent out to our 5000+ database on the same day. Booking & artwork assistance requested by: 15th of the previous month. Please include event info & editorial for consideration. Supplying your own artwork? Due one week after booking.

TWIB Magazine is distributed before or on the 1st of each month. Monthly Highlights • Calendar of Events • Attractions • Activities • In & On the Water • The Chef ’s Table with Gosling’s • It’s All Happening with Gosling’s • Eat & Drink Guide • Artist of the Month • Art Matters with Lisa Howie • Bermuda Ha Ha by Roger Crombie

• • • • • • • •

Golf Across the Island Shopping Guide Fragrance of the Month Heritage Matters with Dr. Edward Harris Do You Know with Horst Augustinovic Bacardi on the Rock Nightlife Guide Health & Beauty Yummy Recipes for Bermuda with Lindo’s & Goslings, and much more...

Meet Belcario! Belcario Thomas

Sales & marketing Manager

Tel 441 295 1189 Cell 441 737 2355 Fax 441 295 3445 Email belcario@twib.bm

Magazine Maps - Fold out Map of Bermuda - City of Hamilton - Royal Naval Dockyard - Town of St. George

We love providing quality customer service to our clients. Your TWiB team is committed to helping your marketing plan see bottom line results. Please contact anyone of us today for a free consultation and let us assist your company with our unique advertising and promotional capabilities within our family of lifestyle publications.

thisweek.bm


4 Advertising Packages 2013 www.ThisWeek.bm Taking advantage of our advertising packages offers a great amount of savings over a 3, 6 or 12 month period. Let us work with you to develop a strong presence in Bermuda’s #1 Guide for Visitors & Residents.

Free digital artwork assistance with package purchase.* *Some restrictions may apply.

PEARL 1/2 Page Magazine 1/2 Page Tabloid Mini Scraper Web Banner

PACKAGE VALUE 12 Months 7 Months 3 Months $1425 $975 $1050 $1150

Opal 1/2 Page Tabloid Magazine Spotlight Mini Scraper Web Banner

PACKAGE VALUE 12 Months 7 Months 3 Months $1250 $850 $900 $975

SAPPHIRE Magazine Spotlight Tabloid Spotlight Tile Web Banner

PACKAGE VALUE 12 Months 7 Months 3 Months $825 $550 $600 $650

Added Value Our special package options offer a great deal of added value including support from our team on promoting your products and services through our new website, monthly newsletter and regular social media activity. In addition, all advertisers receive complimentary mention in appropriate guides and listings.

Belcario Thomas Sales Manager

Cell 441 737 2355 | Tel 441 295 1189 | Fax 441 295 3445 | Email belcario@twib.bm thisweek.bm


5 Magazine Advertising 2013 Bermuda’s #1 Guide for Visitors & Residents Ad Details FULL PAGE 1/2 PAGE 1/4 PAGE

PRICE 12 months

7 Months

1 month

$675

$775

$850

$400

$470

$550

$225

$275

$325

INSIDE COVERS Premium Pages SPOTLIGHT

Full Page 5” x 9” Bleed + .25”

1/2 Page Vertical 2.125” x 8.25”

1/2 Page Horizontal 4.5” x 4”

$850 $750 $375

1/4 Page Vertical 2.125” x 4”

1/4 Page Horizontal 4.5” x 1.875”

Special Monthly SPOTLIGHT To be created by the TWIB team, includes photography and text. Size and availability can be discussed monthly depending on the promotion. Submitted editorial will also be considered. Submitting Artwork All artwork and related questions must be submitted to the following email address: twibmagazine@gmail.com Files must be 300dpi, CMYK, with no printers marks and no crop marks. Do You Require Artwork Assistance? We will be happy to assist you with artwork. Our design fees are $100 for a basic ad, including 2 proofs. Additional changes, copywriting & photography will incur a $75/hr fee. If you wish your artwork to be sized for other publications a fee of $75 will be charged for each request.

Belcario Thomas Sales & marketing Manager

Cell 441 737 2355 | Tel 441 295 1189 | Fax 441 295 3445 | Email belcario@twib.bm thisweek.bm


6 Tabloid Advertising 2013 Bermuda’s #1 Guide for Residents & Visitors Who Want the Local Experience Ad Details FULL PAGE 1/2 PAGE 1/4 PAGE

SPOTLIGHT

Full Page 8 1/2 x 12 in

1/2 Page VERTICAL 4.125 x 12 IN

PRICE 12 months

7 Months

1 month

$800 $450 $300

$900 $525 $375

$1000 $625 $440

$375

1/2 Page HORIZONTAL 8.5 x 5.875 in

1/4 Page VERTICAL 4.125 x 5.875 Spotlight

Tabloid & Newsletter Deadlines Our popular tabloid prints on the first Thursday of each month in the Royal Gazette newspaper. Additionally, 6000 copies are distributed to high traffic locations. Booking & artwork assistance requested by: On the15th of the previous month you wish to be featured. Please include event info & editorial for consideration. Supplying your own artwork? Due one week after booking. Files must be 300dpi, CMYK, with no printers marks and no crop marks.

Belcario Thomas Sales & marketing Manager

Cell 441 737 2355 | Tel 441 295 1189 | Fax 441 295 3445 | Email belcario@twib.bm thisweek.bm


7 Website Advertising 2013 www.ThisWeek.bm Benefits of Web Advertising Once you become a website advertiser with This Week in Bermuda, not only will you be featured on our website, but you may also enjoy the benefits of our team promoting you and your company regularly on our social media outlets. Have a special promotion or event? Just supply it with the extra content one week before ‘go live’ request date.

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12 months 7 Months 1 month $300 $350 $400

2 TOP BANNER 468 x 100px

$250

$275

$300

3 MINI SCRAPER 176 x 352px 4 FOOTER 556 x 115px 5 TILE 176 x 176px

$200

$225

$250

$150

$175

$200

$100

$125

$150

6 SPOTLIGHT & TILE

$300

$350

$400

1 MAIN BANNER 556 x 255px

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Ad Details

Ad Requirements • Ads must be formatted to exact specifications in JPG, GIF or Animated GIF. • Max file size is 200kb. • Please include URL for the ad to link to. Do You Require Artwork Assistance? We will be happy to assist you with artwork. Our design fees are $100 for a Basic Web Ad, including 2 proofs. All you need to do is send us your logo, images & desired copy for the ad. * Ads are subject to change by request unrestricted. Booking & artwork assistance requested by: Due one week in advance of ‘go live’ request. Supplying your own artwork? Due 48 hours prior to ‘go live’ date.

Belcario Thomas Sales & marketing Manager

Cell 441 737 2355 | Tel 441 295 1189 | Fax 441 295 3445 | Email belcario@twib.bm thisweek.bm


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