TESTIMONIALS Advertising  in  iSPY  is  a  smart  investment.  The  publication  is  high  quality,  well  read,  diverse,  graphically  pleasing  and  popular  among  our  key  audiences.  I  would  highly  recommend  it  to  any  potential  advertisers. -Â-  Theodore  G.  Coutilish  Associate  Vice  President,  Marketing  Eastern  Michigan  University iSPY  offers  businesses  the  opportunity  to  market  themselves  through  an  effective  ANDĂ?EFlCIENTĂ?PLATFORMĂ?BYĂ?BLANKETINGĂ?THEĂ? market  with  a  mixture  of  online,  print  and  social  media  ads.   The  staff’s  knowledge  of  marketing  has  allowed  us  to  implement  creative,  outside  the  box  strategies  that  HAVEĂ?DElNITELYĂ?HELPEDĂ?USĂ?MAXIMIZEĂ?OURĂ? EXPOSURE Ă?)Ă?WOULDĂ?CONlDENTLYĂ?RECOMMNEDĂ? iSPY  to  any  other  business  becuase  of  the  service,  price  and  quality  of  the  product.   -Â-  Brent  McPherson,  General  Manager  for  American  Campus  Communities  iSPY  has  a  connection  with  its  readers  that  is  second  to  none.   The  combination  of  traditional  and  non  traditional  marketing  strategies  have  allowed  our  global  brand  to  penetrate  a  local  market.   The  return  on  our  investment  with  iSPY  shatters  other  mediums  including  other  arts  and  entertainemnt  publications.   -Â-  Laurie  Stone,  Director  of  Marketing  for  National  Guard  of  MI Â
WHAT IS ISPY? iSPY  is  THE  Events  and  Entertainment  Guide  for  Washtenaw  County.  Serving  as  a  tool  for  people  who  are  looking  for  something  to  do  or  something  fun  and  entertaining  to  read,  iSPY  is  an  all  in  one  MAGAZINE �#OMMUNITY�NEWS�AND�EVENTS � upcoming  music  performances,  art  exhibits,  bar  and  restaurant  features and  stories  built  to  get  any  generic  reader  accustomed  to  the  area  is  what  most  of  the  content  will  consist  of.  In  addition  to  OUR�MONTHLY �FULL�COLOR �PRINT�MAGAZINE �WE� have  an  impressive  and  engaging  website  that  not  only  compliments  the  print  version  of  iSPY,  but  adds  to  it!  Users  will  be  able  TO�LOG�IN �HAVE�THEIR�OWN�PROlLE �GENERATE� points  through  interaction  and  be  rewarded  simply  for  reading  and  SOCIALIZING�WITH�OTHERS�ON�THE�SITE �I309�IS� a  product  of  changing  times  in  print  media.  It’s  a  perfect  balance  between  new  and old.  While  we  offer  great  online  features  and  bonuses,  there’s  nothing  quite  like  holding  the  paper.
MORE THAN JUST A PRINT
AD
Typically  when  you  purchase  an  ad,  you  reserve  the  space,  submit  the  artwork  and  pray  that  your  ADVERTISEMENT�WORKS �!T�0AKMODE�-EDIA� �-ARKETING � we  take  a  different  approach  to  things.  We  are  focused  on  helping  each  and  every  one  of  our  clients  generate  an  ROI  and  accomplish  any  other  goals  their  campaign  might  have.  With  an  extensive  marketing  background,  our  company  will  help  you  each  step  of  the  way.  So  if  you  need  help  coming  up  with  ad  copy,  design  or  aren’t  sure  what  your  exact  promotion  should  be,  we’ll  be  there  to  help  give  you  our  insight  and  professional  opinion.  So  remember,  when  you  advertise  with  iSPY,  you  get  a  whole  lot  more  than  just  a  print  ad.
NEW MEDIA
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SOCIAL MEDIA
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WEBSITE We’re  really  excited  about  the  launch  of  our  new  website!  Visitors  will  be  able  to  add  EVENTS�THEMSELVES�FOR�&2%% � CREATE�UNIQUE�PROlLES�AND�JOIN� our  community,  earn  points  for  interaction  (which  can  be  used  TO�WIN�PRIZES�AND�FREEBIES � all  while  viewing  content  IN� �CLEAR�AND�EYE�POPPING� ways!  Content  can  be  read  traditionally  by  going  through  AND�READING�SPECIlC�STORIES� or  users  can  read  the  entire  MAGAZINE�COVER�TO�COVER�WITH� OUR�&2%%�E ZINE �/UR�E ZINE�IS� JUST�ANOTHER�WAY�WE RE�h-ORE� THAN�JUST�A�PRINT�ADv�AS�ADS� will  be  viewed  digitally  online  AS�WELL �%VEN�MORE �ALL�@HTTP � links  in  print  will  automatically  LINK�VIA�OUR�E ZINE STATS FOR E-ZINE JUNE - DECEMBER 2010 Readers: 25,907 Page Views: 66,709
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Want  to  advertise  online  and  in  print? Work  with  your  sales  rep  today  to  create  custom  packages  that  will  allow  for  maximum  exposure  and  bulk  discounts!
-INIMUMĂ? Ă?MONTHĂ?PACKAGES
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