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DECEMBER 2010 GREATER ROYAL GORGE REGION

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• City Auto Plaza ........................ 7 & 8 • Lindner Chevrolet-Cadillac, Inc...... 6 • Heuberger Motors .......................... 5 • Zerby Auto ..................................... 2 • Jim’s Tire & Alignment .................. 3

PAGE 2, Monday, December 20, 2010

Daily Record

��� ������ ���� �������� ��� ����� ������ ��� ���� ������� (ARA) — In today’s economy it’s more important than ever to take care of your vehicle. Engine maintenance is critical when extending the life of your vehicle.

There is a lot of information available about the differences in oils and other maintenance components, but what no one explains is what to look for in an oil filter.

The oil filter serves as the lifeblood for your engine. It is important because it cleans the oil and is capable of filtering high volumes of oil with relatively low restriction. How do you know which filter to choose and what are the differences between styles? Royal Purple has provided the following information to help you decide.

The shell is the outside casing you see when the filter is installed. It keeps your filter safe during the wear and tear on your vehicle, and protects it from punctures.

The media is the filtering com-

ponent. Depending on the level of filter you chose, media can be described as a maze of cellulose, synthetics and/or microfibers that remove the harmful debris from your engine oil.

The core is the part of the filter that helps the filter keep its shape and prevents it from collapsing under extreme pressure. It is inserted inside of the filter media and can be made of a variety of materials.

The base plate is the threaded component of the oil filter. In addition to providing the threaded attachment for the filter, it directs the oil flow through the filter.

The gasket is the rubber ring that seals the filter to the engine’s oil filter base. This gasket is typically made of flexible rubber.

Now that you understand the components of an oil filter, it’s easy to see that not all oil filters are the same. There are some key

ARA Content

differences in the quality of oil filter you are purchasing.

Most “economy” filters are very basic and last for a limited time in comparison to the higher end filters. These filters use media of natural wood fibers to sort out the debris in your oil.

The “better” filter contains media that is a blend of fibers. The majority of the fibers are cellu-

Headlights don’t get the credit they deserve. They are the eyes of your vehicle. They allow you to see at night and be seen by others.

Your plastic lenses can yellow with age

APPROVED AUTO REPAIR

Restore their brightness and clarity

lose with a minimal blend of synthetic fibers that enhance the media strength and efficiency performance.

The “best” or premium level of filters — such as the new Royal Purple oil filters — use microglass filter technology. Advanced micro-glass oil filters are designed to extend the life of vehicle and equipment.

HEADLIGHT POLISH Only

$3495

Ends 12/31/10

RESTORE

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YOUR CLOUDY, FOGGY HEADLIGHTS VOTED #1 BY FREMONT COUNTY!

VOTED THE BEST TIRE DEALER FOR 6 YEARS IN A ROW

Daily Record

MONDAY, DECEMBER 20, 2010, Page 3

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BRAKES • SHOCKS • STRUTS • TUNE-UPS

PAGE 4, Monday, December 20, 2010

Daily Record

Protect your vehicle and travel safely this winter

(ARA) — Cold whether brings challenges for both car and driver. If you take time to prepare and protect your vehicle, you can save money and hassle later on. A few tips for vehicle winterization and safe travels this season: Clear vision: Having full view of what’s ahead and behind your vehicle at all times is vital, so be sure to check your windshield wiper blades and washer fluid before winter precipitation hits. For colder climates where you may experience ice or frost, you may want to keep a bottle of de-icing windshield spray handy. Simply spray your icy windshield with the fluid, turn on your vehicle defroster and your windows will clear quickly and easily.

Auto armor: Did you know that within 30 days, a small scratch or nick in a vehicle’s paint finish can rust? Add some freezing temperatures and a small problem can quickly escalate to a larger, more expensive one. Luckily, fixing scratches is quick, easy and affordable, thanks to products such as Dupli-Color’s Scratch Fix 2in1 touch-up paint. Available in thousands of colors to perfectly match your vehicle’s paint, and featuring a patented applicator for precision and control, anyone can achieve professional looking results that will repair and protect your vehicle’s appearance ... and help you avoid an ugly problem next spring.

Tired out: One of the most important aspects of winterization is ensuring you have a safe grip on the road. Like the soles of shoes that prevent you from slipping, quality tires help keep your vehicle securely on the road, especial-

ARA Content

ly in slippery rain or snow conditions. Checking tire tread and pressure is important to ensure you have optimal traction. If you live in a particularly snow-prone or rural area, you might also consider buying snow tires and/or chains.

Engine protection: Extreme temperatures can cause major issues in a vehicle’s engine, so testing your coolant system before winter is very important. Checking the level and concentration of

anti-freeze in your vehicle could save you costly engine repair and should be done twice every year.

Choose an extended life coolant for ultimate protection, which can be used in nearly any year, make or model vehicle worldwide.

Travel prepared: In case something does happen to your vehicle this winter and you’re stranded for an extended period of time, it’s important to keep a few essential items on board. Assemble an

emergency kit containing a blanket, gloves, ice scraper, flares, flashlight, jumper cables and basic first aid items. Make sure to also carry a cell phone when you travel, particularly if bad weather is expected.

With a few simple steps, you can feel safe and secure for the cooler temperatures ahead. For more information on Dupli-Color products, visit www.duplicolor.com.

Daily Record

MONDAY, DECEMBER 20, 2010, Page 5

PAGE 6, Monday, December 20, 2010

Impassable roadways due to snowstorms cost society billions

(ARA) — As the nation gears up for yet another winter snow season, it’s important to remember that large snowstorms aren’t just an inconvenience — they cost money. If the roads are not properly cleared of snow and ice in a timely manner, people can’t get to work. If people can’t get to work, they can’t produce the goods and services that everyone has come to rely on every day.

The American Highway Users Alliance (www.highways.org), in conjunction with Global Insight, has released a study estimating the economic impact of snowstorms in 16 U.S. states and two Canadian provinces. The study found that, in addition to the cost to clean up sidewalks, roads and buildings, hundreds of millions of dollars in economic opportunity are lost each day a state is shuttered by impassable roads because workers can’t get to work. A one-day shutdown due to a snow storm can cost a state as much as $700 million dollars.

The study also found that hourly workers are the most harshly impacted by such shutdowns, representing America’s most economically vulnerable people.

“Lost wages of hourly workers account for about two-thirds of the direct economic impact of a major snowstorm,” says James Gillula, managing director of Global Insight and the principal researcher of the study. “Among all workers, hourly wage workers can suffer the most painful economic losses and the indirect economic effects of their lost wages can ripple through the economy.”

The study, the Highway Users Alliance noted, gives needed perspective on the true costs of what is often thought of as harmless and fun.

For state and local authorities, it could serve as a wake-up call for bigger snow removal budgets.

“Although snow days often conjure happy childhood memories, this study makes it crystal clear that they have a tangible and serious negative impact on real working people and a wide range of businesses,” says Greg Cohen, American Highway Users Alliance president and CEO. “The shocking losses estimated by this study should light a fire under state and local authorities nationwide to get serious about investing in quicker and more effective snow and ice removal. When roads are left unsafe or impassible, it is like money being thrown down the drain.”

The study further examined the indirect economic impacts caused by snow closures, including lost sales tax revenue and significant losses in the restaurant, general merchandise and gasoline industries.

These indirect impacts more than doubled the initial direct impact of each storm. For restaurants in the metropolitan Washington D.C. area, economic losses from February’s historic blizzard were particularly stark. “The losses suffered by some restaurants can, and will, define their viability in the very near future,” says Lynne Breaux, president of the Restaurant Association Metropolitan Washington. In a city that was left all but inaccessible for an entire week, recovering from the shutdown was a mammoth task for many Washington businesses.

Additional information on the study can be found at www.highways.org/pdfs/economic-costs-of-snowstorms.pdf. For a brochure on the safety and economic benefits of clear winter roads, visit www.roadwaysafety.org/wp-content/uploads/snowremovalbrochure-

Daily Record

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Daily Record

MONDAY, DECEMBER 20, 2010, Page 7

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2010 20 010 S Subaru Forester Premium ONLY 8K

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2007 Chrysler Sebring #151057

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PAGE 8, Monday, December 20, 2010

Daily Record

SALE $ SALE $ 24,579 PRICE 31,789 16,979 PRICE

WAC*

SALE PRICE

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MSRP $28,195 #31017

SALE 33,466 17,596 PPRICE

2010 DODGE CALIBER MAINSTREET MSRP $19,655 #31012

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2010 CHRYSLER SEBRING Touring Edition

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WAS $19,900

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MSRP $20,185

2010 CHRYSLER TOWN & COUNTRY LX

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