LCA Catalogue Project Design Boards

Page 1

Leeds College of Art Shop Catalogue Overview

Blog Address

Tags

Module Code

Board no.

t-wan0811.blogspot.com

Brief 01 LCA Catalogue

OUDG301

01/03

Brief Description

Concept

Target Audience

Solution

Develop a concept for the Leeds College of Art library / shop to raise awareness of the shop’s products, helping students budget and utilise the facilities that are available to them.

Develop a solution that would effectively help and inform new and existing students at LCA about the range of equipment and stationery available at the library store.

1st year and existing students at Leeds College of Art.

A 38 page catalogue containing a detailed breakdown of all the information and prices for every single product available from the shop.


Leeds College of Art Shop Catalogue Design Solution

Design Concept

Production Specificaton

Information heavy catalogue, driven by the content of clear vector illustrations accompanied by detailed product specifications. The catalogue focuses on the functional aspect; utlising several methods of categorising the materials, considered layout and clarity to ensure that it is an efficient tool for students.

Size 184mm x 254mm Number of pages 38 Colour Registration Black Stock 80gsm matte

Type Frutiger LT Std 57 Condensed Frutiger LT Std 64 Bold

Blog Address

Tags

Module Code

Board no.

t-wan0811.blogspot.com

Brief 01 LCA Catalogue

OUDG301

02/03


Leeds College of Art Shop Catalogue Promotional

Printed Promotional Posters

Online Promotional aterials

Printed posters intended to be posted in and around the college to promote and inform students of the college shop. These are proposed to be screenprinted due to the short run while utilising the flourescent inks for the type.

The promotional materials would easily translate to digital outcomes, being used for the website and emails to inform students of latest stock lists, prices and information regarding the shop.

Blog Address

Tags

Module Code

Board no.

t-wan0811.blogspot.com

Brief 01 LCA Catalogue

OUDG301

03/03


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