Topshop

FASMN 245 .

Buying Simulation Taliah Woodbine | Jade Harper

Term Project .

Winter Quarter 2015

• TOPSHOP is a privately held company • British multinational fashion retailer [London, United Kingdom] • Founded in 1964, Sheffield • Was first Peter Robinson’s Top Shop then became a stand-alone store in the 1970s, TOPSHOP • 500 Shops across 37 Countries • Under the retailing company Arcadia • Philip Green, CEO | Managing Director, Mary Homer

TOPSHOP is a fast-fashion retailer Majoring in up-to-theminute affordable style, Topshop’s brave and irreverent approach has endeared the brand to fashionconscious shoppers and industry insiders alike, all of whom delight in the store's cult status whilst enjoying its accessibility and buzzy atmosphere.

- Arcadia Group Ltd.

• TOPSHOP primarily targets young fashion forward women, 18 all the way to early 30’s that are looking for the hottest trends.

Clothing ( Dresses, Tops, Denim, Knitwear, Jackets & Coats, Skirts, Co-Ords )

Shoes ( Heels, Flats, Boots, Premium Shoes, Sandals )

Beauty ( Lips, Eyes, Face )

Bags & Accessories ( Bags & Wallets, Jewelry, Hats, Scarves )

* Said by the Denim Specialist of Topshop, The Denim Department, Topshop’s #1 Sales Department

DENIM TALL MOTO Intense Blue Joni Jeans

MOTO Indigo Blue Joni Jeans

Fall - Spring

MOTO Mid-Stone Hayden Jeans

TALL MOTO Dusk Blue Joni Jeans

TALL MOTO Grey Ripped Jamie Jeans

* Said by the Denim Specialist of Topshop, The Denim Department, Topshop’s #1 Sales Department

DENIM PETITE MOTO Ripped Skinny Jeans

MOTO Indigo Blue Joni Jeans

MOTO Quinn Flared Jeans

Early - Late Spring

MOTO Oversized Boyfriend Jeans

MOTO Acid Wash Leigh Jeans

* Said by the Denim Specialist of Topshop, The Denim Department, Topshop’s #1 Sales Department

Denim

SHORTS MOTO Selvedge Shorts

MOTO Vintage Mom Shorts

Spring - Summer

MOTO Black Daisy Shorts

MOTO Ecru Denim Rosa Shorts

MOTO Bright Blue Rosa Shorts

Spring 2015

Month

February

March

April

May

June

July

Total

% OF SALES

11%

20%

18%

15%

20%

16%

100%

Sales

PLAN

$203,500.00

$370,000.00

$333,000.00

$277,500.00

$370,000.00

$296,000.00

$1,850,000.00

Workroom Costs

0%

Cash Discounts % Season Stock Turnover

0% BOM 2.5

PLAN

$400,000.00

$674,905.00

$752,005.00

$712,395.00

$912,720.00

$889,820.00

$4,341,845.00

$740,209.29 EOM

PLAN

$674,905.00

$752,005.00

$712,395.00

$912,720.00

$889,820.00

$839,620.00

$4,781,465.00

PLAN

$30,525.00

$55,500.00

$49,950.00

$41,625.00

$55,500.00

$44,400.00

$277,500.00

Emplyee Discount

PLAN

$6,105.00

$11,100.00

$9,990.00

$8,325.00

$11,100.00

$8,880.00

$55,500.00

Workroom

PLAN

$-

$-

$-

$-

$-

$-

$-

PLAN

$4,070.00

$7,400.00

$6,660.00

$5,550.00

$7,400.00

$5,920.00

$37,000.00

Purchases at Retail

PLAN

$513,000.00

$510,000.00

$350,000.00

$525,000.00

$410,000.00

$305,000.00

$2,613,000.00

Purchases at Cost

PLAN

$153,900.00

$153,000.00

$105,000.00

$157,500.00

$123,000.00

$91,500.00

$783,900.00

Markup $

PLAN

$359,100.00

$357,000.00

$245,000.00

$367,500.00

$287,000.00

$213,500.00

$1,829,100.00

Markup %

PLAN

70%

70%

70%

70%

70%

70%

70%

Gross Margin

PLAN

58%

Turnover

PLAN

2.50

Average Stock Markdown %

15%

Markup Goal

70% Markdowns

Employee Discount

3%

Shrinkage

2%

Total Inventory Average Stock

$5,181,465.00 $740,209.29 Shrink

February

OTB FOR THE MONTH OF February - $513,000.00 (RETAIL) DESCRIPTION MOTO Indigo Blue Joni Jeans MOTO Black Ripped Hayden Jeans TALL MOTO Dusk Blue Joni Jeans MOTO Ice Ripped Mom Jeans TALL MOTO Grey Ripped Jamie Jeans MOTO Ecru Raw Hem Leigh Jeans MOTO Camel Leigh Jeans MOTO Mid-Stone Hayden Jeans

DELIVERY DATE UNITS

COST

RETAIL

TOTAL COST

TOTAL RETAIL

TARGET MU%

25-Jan

1200

$17.97

$65.00

$21,564.00

$78,000.00

72%

25-Jan

600

$24.00

$80.00

$14,400.00

$48,000.00

70%

25-Jan 25-Jan

1200 1200

$17.97 $17.97

$65.00 $70.00

$21,564.00 $21,564.00

$78,000.00 $84,000.00

72% 74%

25-Jan

600

$23.97

$75.00

$14,382.00

$45,000.00

70%

25-Jan 25-Jan

900 1116

$26.00 $23.97

$65.00 $65.00

$23,400.00 $26,750.52

$58,500.00 $72,540.00

60% 63%

25-Jan

600

$17.97

$80.00

$10,782.00

$48,000.00

78%

$154,406.52

$512,040.00

70%

7416

Buying &Assortment Plans

March

OTB FOR THE MONTH OF March - $350,000 (RETAIL) DESCRIPTION MOTO Oversized Boyfriend Jeans MOTO Quinn Flared Jeans PETITE MOTO Ripped Skinny Jeans TALL MOTO Intense Blue Joni Jeans MOTO Acid Wash Leigh Jeans MOTO Bright Blue Rosa Shorts MOTO Selvedge Shorts MOTO Black Daisy Shorts

DELIVERY DATE

UNITS

COST

RETAIL

TOTAL COST

TOTAL RETAIL

TARGET MU%

15-Mar 15-Mar

600 408

$23.97 $17.97

$75.00 $75.00

$14,382.00 $7,331.76

$45,000.00 $30,600.00

68% 76%

15-Mar

900

$23.97

$85.00

$21,573.00

$76,500.00

72%

15-Mar 15-Mar 15-Mar 15-Mar 15-Mar

1200 600 600 408 600

$17.97 $17.97 $15.00 $17.97 $15.00

$65.00 $50.00 $50.00 $75.00 $40.00

$21,564.00 $10,782.00 $9,000.00 $7,331.76 $9,000.00

$78,000.00 $30,000.00 $30,000.00 $30,600.00 $24,000.00

72% 64% 70% 76% 63%

$100,964.52

$344,700.00

71%

5316

Buying &Assortment Plans

June

OTB FOR THE MONTH OF June - $410,000 (RETAIL)

DELIVERY DATE

UNITS

COST

RETAIL

TOTAL RETAIL

TARGET MU%

MOTO Vintage Mom Shorts MOTO Ecru Denim Rosa Shorts MOTO Vintage Daisy Shorts Textured Wrap Skort PETITE MOTO White Hallie Hotpants MOTO Vintage Rosa Shorts

15-Jun 15-Jun 15-Jun 15-Jun

1200 600 1200 900

$23.97 $15.00 $23.97 $17.97

$52.00 $50.00 $45.00 $68.00

$28,764.00 $9,000.00 $28,764.00 $16,173.00

$62,400.00 $30,000.00 $54,000.00 $61,200.00

54% 70% 47% 74%

15-Jun 15-Jun

600 900

$17.97 $23.97

$58.00 $52.00

$10,782.00 $21,573.00

$34,800.00 $46,800.00

69% 54%

MOTO Bleach Ripped Mom Shorts MOTO Bleached Mom Shorts

15-Jun 15-Jun

996 1200

$15.00 $17.97

$58.00 $52.00

$14,940.00 $21,564.00

$57,768.00 $62,400.00

74% 65%

$151,560.00

$409,368.00

70%

DESCRIPTION

TOTAL COST

Buying &Assortment Plans

Works Cited https://www.arcadiagroup.co.uk/about-us/ourbrands/topshop http://en.wikipedia.org/wiki/Topshop http://www.lippymag.co.uk/topshop-a-historya-look-behind-the-highstreet-brand http://www.topshop.com/en/tsuk/category/ about-us-80/home

Thank Y u!