October 22-28 2012 Issue 704 tntdownunder.com
November 26-December 2 2012 Issue 709 tntdownunder.com
October 29-November 4 2012 Issue 705 tntdownunder.com
September 24-30 2012 Issue 700 tntdownunder.com
and wineries in Oz
SHOPPING AL FRESCO
Partying and
um of acular Muse Hobart’s spect
Old and New
Art
ILD! WET AND W We roll with
the punches,
and down the
hills, on the
Coast thrilling Gold
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
DOUBLE OR NOTHING
Rolling around with Rick Astley
SON FESTIVE SEA Join Kimbra
al trail the Aussie festiv and friends as
kicks off for
er another summ
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
Rolling the dice in Las Vegas
IGHT THE DARK N We race up to
total Cairns for the
AUSTRALIA, NEW ZEALAND & FIJI
2013
solar eclipse
in festival – a once
rtunity! a lifetime oppo
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
UK £9.95 WHERE SOLD
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
We scour the world’s best markets
This is Panama: rugged and raw
NEVER GAVE US UP
TRAVELLERS' GUIDE
Product
ROLL HEADS WILL
kitesurfing in Egypt
The best ghost tours in Oz
THE INDEPENDENT
A
LEAVE YOUR HAT ON
HIGH AND MIGHTY
AUSTRALIA, NEW ZEALAND & FIJI
IT’S A SCREAM
Digging deep in Coober Pedy
The best breweries
tntdownunder.com
TOTES UNDERGROUND
FARMING FOR BOOZE
and pain in
WIN
G A JAW-DROPPIN TH LOOT OF SOU AUSTRALIAN ADVENTURES
A JAWT OF SOUTH LOOT LOO AUSTRALIAN RES URES NTU ENT DVE A ADV
A LUXU GOLD COAST NS RUGBY SEVE PACKAGE
A SWE N OF TASMANIA TRAVEL EXPERIENCES
ure Finding pleas
INPPING WDRO
WIN RIOUS
WETIN BUNCH
PRODUCT OVERVIEW product overview Print TNT Magazine Australia TNT Publishing is an integrated multimedia company that communicates directly to youth and travellers in a variety of offline and online channels. TNT Magazine is Australia’s leading publication for independent travellers, established in 1990 and distributed nationally on a fortnightly basis. Packed with independent editorial comprising of everything from travel features, celebrity & band/musician interviews, visa information, recruitment and the news and sport. TNT reaches and influences the 580,000 travellers that visit Australia each year. TNT is now more than ever heavily focused on the arts and entertainment scene happenings throughout Australia. TNT’s readers will be kept up to date with all the latest gigs/festivals/ events and great eats, all located within the first section of the magazine. Travel is at the heart of what TNT Magazine is all about, with a dedicated section for all of our travel features that provides inspiration to travellers about their next adventure. Each TNT magazine includes two Australian based features and a ‘Travel On’ feature to an international destination plus much more! TNT’s writers are located all over the world to ensure emerging, popular and off the beaten track destinations are covered providing TNT’s readers a balanced mix of ideas. Physical distribution points include hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit
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centres. Monthly special editions are also available on board Premier Motor Service coaches between Melbourne and Cairns. TNT Magazine New Zealand TNT Magazine New Zealand is targeted at the 200,000 backpackers and independent travellers who visit the country each year. Each monthly edition contains five travel features (four on New Zealand, one on Fiji), plus information on travel, jobs and events in New Zealand, including tips from other travellers. With 14,000 physical copies being distributed on the North and South Island of NZ with a further 8,000 copies on the east coast of Australia. The NZ magazine is distributed in hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit centres throughout Australia and NZ.
Product
Format
Freq
Circulation
TNT Australia
Quarto
fortnightly
8,218
TNT New Zealand
Quarto
monthly
22,000
A5
annual
100,000
ITG
Independent Travellers’ Guide to Australia, New Zealand & Fiji This full colour annual guidebook is the ultimate resource for travellers planning a trip Down Under. It includes comprehensive information on accommodation, recruitment and travel options for Australia, New Zealand and Fiji. It is distributed across the UK, Ireland, Europe and the US via outbound travel agents, airports, consulates, universities and travel shows. It is also distributed in Australia and New Zealand, with copies on-board Premier Motor Service coaches operating between Melbourne and Cairns.
For more information contact : Tom Wheeler on +61 451 786 867 email tom@tntdownunder.com Justin Steinlauf on +61 404 371 738 email justin@tntdownunder.com
14-27 January 2013 Issue 713 tntdownunder.com
September 3-9 2012 Issue 697 tntdownunder.com
1-13 January 2013 Issue 712 tntdownunder.com
17-30 December 2012 Issue 711 tntdownunder.com
A GRIPPING E SHARK CAG TH DIVE IN SOU AUSTRALIA
A GRIPPING E SHARK CAG TH DIVE IN SOU LIA ALIA TRA USTR AUS A
A SNA NORTHERN TERRITORY ADVENTURE
tntdownunder.com
WIN
WIN
WPIN HAPPY
AUSTRALIA, NEW ZEALAND & FIJI
WIN
DAY AN EPIC FIVE ST SOUTH COA NSW SURFING SAFARI
LOVE THY NEIGHBOUR State Victoria’s crowning glories
A 3,500km Indian journey on three wheels
and blissful
on Beach in chills of Missi
nsland far north Quee
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
Volunteering in remote Indonesia
BANG OUT WITH A Put on your
s and dancing shoe
ed! Year’s Eve cover we’ve got New pucker up –
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
KEYBOARD SHORTCUT
INTO THE BLUE
Chatting to electronic duo The Presets
The best scuba diving spots in Oz
ALER WHEELER DE rocking ng, selling and e guide to buyi The definitiv
n in Australia a camperva
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
MIND THE BOLLOCKS
TO THE LIGHTHOUSE
Talking punk with The Sex Pistols
An insider’s guide to Byron Bay
HOTS SUN, SURF + S Bust out your
best wide brim
l the top 10 hat – we revea
Aust beach bars in
AUSTRALIA, NEW ZEALAND & FIJI
2013
ralia
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
UK £9.95 WHERE SOLD
The thrills, spills
Cruising the splendid Whitsundays
REWARD OFFERED
Product
NDER TROPIC THU
SUNDAY SESSION
TRAVELLERS' GUIDE
A
RICKSHAW ADVENTURE
THE INDEPENDENT
PRODUCT OVERVIEW product overview Online Our vast collection of independent editorial is also distributed through a number of online channels. With the increasing use of the internet to research gigs, travel ideas and jobs, TNT ensures a relevant platform for advertisers on our website www.tntdownunder.com. Traffic to the website is aided by our 28,000 strong mailing lists newsletter, our 6k social media following and features relevant to local area’s highly listed on search engines. Although the vast majority of online users are already based in Australia or NZ, we also have a huge number of ‘would be travellers’ researching their trips before arriving from all over Europe, the America’s and Asia. tntdownunder.com The new look TNT website was launched in 2012 and houses all print features and much, much more. With weird news, a free jobs listing service, travel, emigration advice, massive competitions, ‘what’s on’ listings and travel deals - TNTdownunder.com is the one stop shop for youth and independent travellers looking for their next adventure. TNTdownunder.com has also created a social media platform for travellers, bloggers and writers called myTNT. myTNT also allows users to upload free jobs listings and get involved with our features and story’s by commenting to engage with TNT users easier.
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weekly newsletter Due to the huge amount of competitions and promotions TNT holds throughout the year, we have a very up to date and engaging newsletter readership of 28,000. The database is used for promoting events, online features, competitions, jobs and our online versions of our magazines and guide books. Advertising options are available within the newsletter and the database is also available for EDM’s for relevant products and/or services. social media TNT Downunder has a 5,500 strong following on social media channels with around 3,000 on Facebook and 2,500 on Twitter. Our social media is used to engage with our readers for sharing our stories, images and to promote our user created content like Hot Shots (readers travel photo competition) Emag’s Every printed product by TNT is published online in full as an emag version - viewable on issuu.com we are in the top 5 searched travel magazines and with all adverts hyperlinked directly through to the clients website it can provide a boost to a company’s SEO ranking and traffic to the landing page of choice. TNT Fortnightly magazine attracts on average over 6,000 views and the monthly New Zealand Magazine an averaging of over 30,000 views.
Travel deals A low cost and effective way to promote a great travel offer is through TNT’s Travel Deal package, this includes your logo and travel offer information communicated within the Aus/ NZ magazine, TNT’s weekly e-newsletter and through the Travel Deals page on www.tntdownunder.com. This is a great opportunity to get your message out in the market through TNT’s print and online channels all at once.
Reach
Freq
60,000 unique hits
monthly
6-10,000 readers
fortnightly
TNT Magazine NZ E-Mag
30–40,000 readers
monthly
TNT e-Newsletter
28,000 subscribers
weekly
90,000 readers
annual
Product
www.tntdownunder.com TNT Magazine AUS E-Mag
ITG E-Mag
For more information contact : Tom Wheeler on +61 451 786 867 email tom@tntdownunder.com Justin Steinlauf on +61 404 371 738 email justin@tntdownunder.com
3-16 December 2012 Issue 710 tntd tntdownunder.com td downu ownu ow nun nd der er.c co om m
Summer 2011-12 Issue 87 tntdownunder.com
May-June 2012 Issue 89 tntdownunder.com
November 19-25 2012 Issue 708 tntdownunder.com
tntdownunder.com
! INVAN WPER
CAM HIRE FOR FIVE DAYS
WIN
DAY AN EPIC FIVE ST SOUTH COA NSW SURFING SAFARI
WIN
AUSTRALIA, NEW ZEALAND & FIJI
WIN!
A $1,500 ND NORTH ISLA NG THRILL-SEEKI ADVENTURE
H CH A SWEET BUN N F TASMANIA OF O TRAVEL EX RIENCES EXPE
RUSH HOUR Braving Taupo’s thrills
LORDING IT Sampling Nelson’s wines
SCREAM CITY
HARBOUR LIGHTS
All action Auckland
RIOT SQUAD
Fun times for Sydney tourists
CULTURE CLUB
We chat to the Kaiser Chiefs
IN THE FLESH Swimming with bull sharks in Fiji
Meeting Rotorua’s Maoris
SUNNY SIDE UP
Exploring Stewart Island
best beac hes
OWN PAINT THE T The world’s
race, The most vibrant
Color Run, is
ralia through Aust spreading joy + NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
IME! IT’S SNOWT er and this wint in New Zeal white stuff to hitting the + WHAT’S ON FIJI ADVENTURES Your guide
Chatting to indie rock outfit The Cribs
BEST BEST OF THE Break out the
ABEL TASMAN SKYDIVING OVER WANAKA
2013
Backpack the Golden – we announce champagne
ers! Award winn
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
UK £9.95 WHERE SOLD
and’s e to New Zeal You r guid
AUSTRALIA, NEW ZEALAND & FIJI
Product
VIN’ SUMMER LO
ROCKING THE CRADLE
Chilling out in the majestic Port Macquarie
TRAVELLERS' GUIDE
A
LAND’S END
THE INDEPENDENT
PRODUCT OVERVIEW readership & distribution A typical TNT reader is... YOUNG 83% are aged between 18 and 29 years old.
READY TO SPEND 75% will spend their income travelling within Australia. 37% spend $70 or more on a night out.
PRIMARILY FROM EUROPE (71%) 28% from the UK. 13% from Ireland. 10% from Germany.
READY TO GET RURAL 28% have already done rural work in Australia. 55% are interested in working in rural areas for three months to extend their visa by 12 months.
ON A WORKING HOLIDAY VISA 57% on a Working Holiday Visa. 20% on a Tourist Visa. 9% on a Student Visa. A LONG-TERM TRAVELLER /EXPATRIATE 64% plan to stay more than 6 months. 34% plan to stay more than 12 months. Only 10% plan to stay less than 2 months or to gain residency/citizenship. CASHED UP 45% say they will spend over $12,000. 40% say they will spend between $2,000 to $12,000. Only 15% say they will spend less than $2000.
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SKILLED AND EXPERIENCED 29% have a degree. 68% have been educated to university level. 35% work in the hospitality industry. ON-LINE & CONTACTABLE 93% access the web more than 3 times a week. 49% access the web daily. 92% use the web for checking emails and social networking sites. 88% share photos online.
nationwide coverage TNT MAGAZINE Australia Distribution is the key to the success of TNT Magazine and for this reason we have more than 700 key distribution points across Australia. With 8218 copies distributed throughout Australia every fortnight, TNT Magazine boasts comprehensive coverage nationwide. For advertisers, this means more copies in your region plus the added value of our extensive network across Australia and further online distribution globally. TNT MAGAZINE NEW ZEALAND TNT Magazine New Zealand has a monthly circulation of 22,000 serving the estimated 200,000 independent travellers who visit on an annual basis. Distributed nationwide in major centres and key tourism destinations including Auckland, Christchurch, Rotorua and Queenstown along with 10,000 copies distributed along Australia’s East Coast.
For more information contact : Tom Wheeler on +61 451 786 867 email tom@tntdownunder.com Justin Steinlauf on +61 404 371 738 email justin@tntdownunder.com
Aus Distribution Figures
New South Wales
3,271
Queensland
2,347
Victoria
1,306
Western Australia
547
Northern Territory
353
South Australia
156
Tasmania
82
Aust. Capital Territory
52
October 15-21 2012 Issue 703 tntdownunder.com
November 2012-January 2013 Issue 92 tntdownunder.com
October 8-14 2012 Issue 702 tntdownunder.com
November 5-11 2012 Issue 706 tntdownunder.com
INPPING WDRO
A ROADTRIP ACROSS NEW ZEALAND
WIN
A JAWTH LOOT OF SOU AUSTRALIAN ADVENTURES
WIN
G A JAW-DROPPIN TH LOOT OF SOU AUSTRALIAN ADVENTURES
CH A SWEET BUN N OF TASMANIA TRAVEL EXPERIENCES
FEAST OF THE EAST
Three unique sides to Adelaide
JOURNEY TO MIDDLE EARTH St Step b by step t on th the Hobbit’s path
ds us Bay of Islan y and adventuro nd the sand to cruise arou + WHAT’S ON QUEENSTOWN THRILLS We head north MUSIC TRAVEL PHOTOS
PRODUCT OVERVIEW rate card & specs
TINY IN TINSELTOWN
We find the world’s best surfing spots
Fast cars and seeing stars in Los Angeles
OD WHIP IT GO
Strap on your
r Derby skates, the Rolle
is coming to
Oz and they
want you on
their team!
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
LET’S GET xx xx RADICAL Finding Adelaide’s sweet spot
NDER ISLES OF WO over Australia has
8,000 islands.
We narrow it
l our sexy top down and revea
10
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
HOUSE THAT BEER BUILT Sinking a few on XXXX Island
E LIGHT MY FIR
We kick off a
ration month long celeb
! t Tasmania, baby s we love abou of all the thing + NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
Independant Traveller’s Guide
Annual
Double Page Spread
290mm x 210mm + 5mm bleed
AU$16,744
TNT Magazine Australia
Fortnightly
Full page
146mm x 210mm + 5mm bleed
AU$9,300
Full page
195mm x 270mm + 5mm bleed
AU$1,495
Half page (horizontal)
95mm x 128mm
AU$5,787
Half page (vertical)
87mm x 245mm
AU$1,165
Half page (vertical)
62mm x 180mm
AU$5,787
Half page (horizontal)
175mm x 122mm
AU$955
Quarter page (vertical)
62mm x 95mm
AU$3,515
Quarter page (vertical)
87mm x 122mm
AU$625
Eighth page
62mm x 47mm
AU$2,121
Travel deal (6th page)
54mm x 112mm
AU$395
Sponsor strip
128mm x 20mm
AU$3,515
Eighth page
87mm x 60mm
AU$345
Sponsor strip
175mm x 20mm
AU$345
TNT Magazine New Zealand Full page
Monthly
195mm x 270mm + 5mm bleed
NZ$1,695
Online – Website and newsletter Please refer to table for specific dimensions
Weekly
Medium Rectangle, web
300 x 250 pixels
AU $295
Leader Board, web
728 x 90 pixels
AU$275
Banner, newsletter
468 x 60 pixels
AU$275
Hyperlink text, newsletter
100 words max
AU$145
87mm x 245mm
NZ$1,195
Half page (horizontal)
175mm x 122mm
NZ$995
Online
Quarter page (vertical)
87mm x 122mm
NZ$695
Medium Rectangle, web
300 x 250 pixels
AU $855
Travel deal (6th page)
54mm x 112mm
NZ$455
Leader Board, web
728 x 90 pixels
AU$755
Eighth page
87mm x 60mm
NZ$415
Banner, newsletter
468 x 60 pixels
AU$995
Sponsor strip
175mm x 20mm
NZ$415
Hyperlink text, newsletter
100 words max
AU$495
BOOK NOW
2013
MEDIUM RECTANGLE
BANNER
Online
Half page (vertical)
CONTACT TO
AUSTRALIA, NEW ZEALAND & FIJI
UK £9.95 WHERE SOLD
OAT ROCK THE B
TOES ON THE NOSE
TRAVELLERS' GUIDE
Product
Swimming with bull sharks in Fiji
Road tripping in Bosnia
THE INDEPENDENT
A
IN THE FLESH
AUSTRALIA, NEW ZEALAND & FIJI
DAY BREAKERS
tntdownunder.com
INIC! WMAG
LEADER BOARD
Print sizes FULL PAGE
Monthly
For more information contact : Tom Wheeler on +61 451 786 867 email tom@tntdownunder.com Justin Steinlauf on +61 404 371 738 email justin@tntdownunder.com
HALF PAGE HORIZONTAL
sixth PAGE HALF PAGE VERT
QUARTER PAGE VERT
EIGHTH PAGE SPONSORSHIP STRIP
2014
Independent Travellers’ Guide to Australia, NZ & Fiji
tnt dow nun
The Independent Travellers’ Guide is a unique publication thaT many operators find is the only off-shore marketing they need to do. No other freely distributed guide book has the comprehensive content, distribution coverage, industry endorsement and, most importantly, reader interest of the ITG.
der.co m
AUSTRALIA
Where is it distributed?
ALAND , NEW ZE
ENDENT THE INDEP RS'
TRAVELLE
GUIDE
AND NEW ZEAL STRALIA,
& FIJI
AU
2013
& FIJI
WHY you need to be in the 2014 ITG
A Product UK £9.95 WHERE SOLD
• To effectively place your product or service in the hands of travellers whilst they are planning their trip – before your competitors do! • Travel guide books, word-of-mouth and the internet are the top three sources of information when travelling. * • The 2014 ITG has a shelf life of a whole year.
What’s in the 2013 ITG?
• Essential pre-departure and getting started sections. • State-by-state guides to Australia, New Zealand and Fiji. • Essential info on travel, accommodation, employment, study, transport and entertainment by region. • Stopover destinations.
Booking and Copy Deadline: Friday, 15th November 2013.
• 50,000 guides are distributed throughout the UK, Ireland and Europe via outbound travel agents, Heathrow and Gatwick airports, consulates, universities and travel shows and on request from www.tntdownunder.com. • 35,000 ITGs are distributed in Australia, New Zealand and Fiji via visitor centres, transport hubs, travel agencies, tourism associations, accommodation providers, universities/English language schools and travel/jobs expo’s. • Seat pockets on all Premier Motor Service coaches from Melbourne to Cairns. Premier Motor Service operates more than 35 luxury coaches ferrying hundreds of independent travellers up and down Australia’s east coast every day. The company runs daily services from Melbourne to Cairns with drop-offs at all the main traveller hubs. • 15,000 guides are distributed in the US via adventure travel operators and youth hostels.
Special notes:
• Take advantage of the Export Market Development Grant. The 2014 ITG is an eligible export promotion activity. Visit www.austrade.gov.au to find out more. • Book now and get your 2014 ad at 2013 prices.
Rate Card
Size DPS Full page Half page (horizontal) Half page (vertical) Quarter page Eighth Banner
Rate Height x Width AU$16,744 210 mm x 290 mm (Please add 5mm bleed all around) AU$9,300 210 mm x 145 mm (Please add 5mm bleed all around) AU$5,787 95 mm x 128 mm AU$5,787
190 mm x 62 mm
AU$3,515 AU$2,121 AU$3,515
95 mm x 62 mm 47 mm x 62 mm 20 mm x 128 mm
Loadings apply for preferred positions. Rates exclude GST and are not agency commissionable * TNT Magazine October 2009 research
Don’t miss out - Book by 28th June to get your early bird discount! Contact the TNT Team now for more info or to order a copy of the 2013 ITG Ph: +61 2 8332 7500 Email: justin@tntdownunder.com or tom@tdownunder.com www.tntdownunder.com