Reach 320,000 readers from 80,000 circulated copies of TNT magazine every month, 250,000 unique users with TNT Online each month and 20,000 visitors across our two annual TNT Travel Shows. www.tntmagazine.com
INTRODUCTION
April 2014 Issue 1580 tntmagazine.com
March 2014 Issue 1579 tntmagazine.com
February 2014 Issue 1578 tntmagazine.com
WIN!
May 2014 Issue 1581 tntmagazine.com
WINTO!
WIN!
GO SHARK CAGE DIVING IN SOUTH AFRICA!
TICKETS TO SOUNDWAVE FESTIVAL IN CROATIA!
TICKETS BARRAKUD FESTIVAL IN CROATIA!
LONDON’S BURNS-ING
LONDON’S BIGGEST
Brendon Burns unleashed inside
FREE TRAVEL SHOW
QUEEN OF THE DESERT
WALKABOUT WOMAN
Jason Donovan on reprising his role in Priscilla
Mia Wasikowska on her latest role in Tracks
TNT BAR CRAWL
HEAD TO HEAD
R TRIO JOHN BUTLE
aways, h 1 for prize give s ude Come along on Marc new attit andladeal ive trave & mass a new album seminars on tour with They’re back
+ JOHN THE CALIFORNIA BUTLER TRIO LOOP THECRACKING CALIFORNIA CROATIA LOOP ROMANCE CRACKINGON CROATIA A SHOESTRING FIND LOVE, MUSICAL NOW! BINGO
ic mosh pits summer’s mus guide to this
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+ PAM ANN RUNNING OF THE BULLS EURO VAN TOUR SOUTH AMERICA
For the last 30 years TNT Magazine has brought travel advice and news to a growing audience of travellers. 18 to 35 year olds from Australia, New Zealand and South Africa have been using TNT as their guide to living and working in the UK.
From London
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First ever Oz and NZ arts & literature festival comes to town
URE MR ADVENT
VER FESTIVAL FE Your ultimate
LISTEN TO YOUR ART
Booze with a side of comedy, karaoke and quizzes
AFL & NRL season previews
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to Everest’s base
efully) Darby live (hop camp, see Rhys
+ BRILLIANT BILBAO BBK LA TOMATINA SRI LANKA BEAT THE BOOZE BLUES
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UR RIDE OF YO Be inspired to
see the world
LIFE
in a different
+ BEST BEACH PARTIES OKTOBERFEST SORTED LET’S ALL GO TO ICELAND CHECK OUT CHINA
way
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Pioneering free distribution in the UK, the magazine originally had a huge backpacker following. However as the travelling market has become increasingly sophisticated (now more ‘flashpacker’ than backpacker) the magazine has seen its reader demographic change to incorporate an older, higher-earning, longer-staying and more career-orientated market. The TNT portfolio offers an opportunity to advertise to an affluent audience through the range of online and offline media.
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DEMOGRAPHICS & STATS
The free TNT Magazine is read by 320,000 readers monthly and is supported by over 250,000 unique users, generating over 10 million page impressions annually on www.tntmagazine.com. Our main audience is an affluent traveller between the ages of 18 to 35 (50/50 male to female split) who are of Australian, New Zealand or South African origin but are now living and working in the UK. With a propensity to travel our audience are not content to stay in the UK and that travel bug sees a high demand for a wide variety of tours to some of the worlds most exciting and beautiful destinations.
To support our website even further we also have a subscribed newsletter database of 50,000 and a dedicated following on social media of: 19,000 likes on Facebook, 10,000 followers on Twitter, 100,000 subcribers on Google+
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OUR READERS
Our TNT reader profile is a highly attractive proposition for advertisers. They are serious about travel with a third spending more than £3,000 per year on travel. Our reader profile is broken done as follows. (Last measured at our TNT Travel Show in March 2014). Age 21% aged 18-24 71% aged 25-34 11% aged 31-35 7% aged 36+
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Nationality 49% Australian 27% New Zealander 8% British 6% South African10% Other (including Canadian, American, Irish, Polish and French) What Holidays Do They Want? 75% Sightseeing/cultural breaks 62% Beach holiday 56% Weekend/day trips 50% Adventure travel
Destinations They Intend to Visit 69% want to go to Europe 57% want to travel in the UK 63% want to travel to long-haul destinations How Much Do They Spend On Annual Travel? 93% spend £500+ 81% spend £1,000+ 56% spend £2,000+
PORTFOLIO - TNT MAGAZINE
January 2014 Issue 1577 tntmagazine.com
September 30-October 6 2013 Issue 1570 tntmagazine.com
October 14-20 2013 Issue 1572 tntmagazine.com
WIN!
A SKYDIVING EXPERIENCE IN PRAGUE FOR TWO!
WIN!
WIN!
A VIP TABLE FOR 10 AT PACHA LONDON
BROADBAND WHILE YOU TRAVEL WITH A GLOBALGIG DEVICE
“PORN? NEVER SAY NEVER!” THIS IS YOUR MOMENT
We learn how to take top travel pics
How to spend less in the Belgium capital
Australia Day in London
WERE HERE? WISH YOU Top 10 ways
MAKE IT SNAPPY
BRUGES ON A BUDGET
Hugh Jackman spills his beans
to make this
life-changer year’s trip a
+ ANZAC TOURS GET FIT THE FUN WAY HYBRID HOSTELS BE PAID TO PARTY
TER ESCAPE WIN – jet summer yet Don’t let go of
nations hine-filled desti off to these suns ISSUE 1572 / £1.95
ISSUE 1577/ £1.95
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+ BLARNEY STONE KISSING TRAVEL TIPS TOP 5 HOT SPRINGS LONDON FILM FESTIVAL
Our flagship product for the last 30 years and the magazine is still regarded as the bible for all the Antipodeans and South Africans living and working in the UK.
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GET YOUR GRAZE ON
GOING GRAND Reviews and previews of the AFL and NRL finals
Grub’s up at London Restaurant Festival
! CUBA LIBRE
s and Cocktails, cigar
galore in the ... it’s c-words communism
+ CORNWALL GETAWAY FAT FREDDY’S DROP FENG SHUI YOUR FLAT MAKE YOUR OWN IGLOO
Caribbean ISSUE 1570 / £1.95
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With 80,000 copies distributed every month and a circulation fully audited by the Audit Bureau of Circulation, TNT is a leader in its field. TNT Magazine is distributed at 420 locations primarily throughout London, but also in Edinburgh and Manchester. The locations are specifically chosen to maximise exposure to the relevant target audience of 18-35 year olds with travel and lifestyle at the top of their agenda. TNT is the only place to reach this unique bunch through a free to read publication.
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TNT MAGAZINE - RATE CARD
TNT Magazine
Double page
Full page
1/2 page
1/4 page
1/8 page
12 issue
£2,500
£1,795
£995
£550
£325
6 issues
£2,750
£1,995
£1,100
£615
£350
3 issues
£3,250
£2,195
£1,250
£675
£380
1 issues
£3,500
£2,495
£1,425
£725
£415
Cover premiums
above plus
Specials
Print run 60k
70k
80k
Inside front cover
10%
Belly band
£8,500
£9,150
£9,700
Inside back cover
10%
Tip on
£8,000
£8,500
£9,250
Outside back cover
15%
Cover wrap
£7,500
£8,250
£8,995
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PORTFOLIO - TNT TRAVEL SHOW
Our TNT Travel shows take place in spring and autumn each year in London and the shows are London’s largest free travel exhibitions and they are regarded by travellers as the place to plan and book their annual travel.
2014
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sore
TRAVEL show 8
spon
With more than 20,000 visitors, the shows are attended by 18-35 year olds who on average spend more than £2,000 a year on travel. The audience is predominately from Australia, New Zealand and South Africa. Although we have seen increases in the number of other nationalities attending. The shows represent a wide variety of opportunities for our clients to promote their brand and trips to our affluent audience. Please refer to our TNT Travel Show Media Pack for details of the exhibitor packages which start at £355 per square metre with additional marketing packages for all exhibitors. The shows also have a number of sponsor opportunities including: Event Associate Sponsor - £19,995 Internet/Flight Booking Zone Sponsor - £6,495 Bar Sponsor - £6,250 or Chill Out Zone Sponsor - £4,995
PORTFOLIO - TNT TOURS
Our TNT Tour Search functionality allows tours providers based in the UK the opportunity to attract our hard to reach audience through our intuitive search function and promote their tour offerings.
Our audience is information hungry and not just in search of good value but also an amazing experience. This means that we put the onus on the tour operator to make their pages and listings as appealing as possible, as they know their tours better than anyone else. With a Book Now call to action and a dedicated tracking system we encourage our tour operators to be as comprehensive as possible with their tour information. The more content the better, and with 100s of tours available before the function launch date we are expecting 100s more tours to be added each week.
DESIGN 1
TOUR SEARCH DESIGN 1
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TOUR SEARCH
TOUR SEARCH RATE CARD
At TNT Tour Search we believe we’ve structured the rates in an appealing way that encourages early adoption from tour operators whilst giving both us as publisher and the advertisers the incentive to ensure the tours are as appeal as possible.
PAYMENT TERMS Upfront investment payable on booking. Monthly ammount payable in arears.
The rate card structure is as follows: • Upfront investment of £1,500 plus VAT • Monthly amount of £150* plus VAT for the first 6 months • Commission model after the initial 6 month period
*Monthly charge applies for each region tours are listed in.
DESIGN 1
TOUR SEARCH DESIGN 1
TOUR SEARCH 11
PORTFOLIO - TNT ONLINE
April 2014 Issue 1580 tntmagazine.com
WIN!
TICKETS TO SOUNDWAVE FESTIVAL IN CROATIA!
WALKABOUT WOMAN Mia Wasikowska on her latest role in Tracks
TNT BAR CRAWL Booze with a side of comedy, karaoke and quizzes
URE MR ADVENT
to From London
pefully) s Darby live (ho e camp, see Rhy Everest’s bas
+ BRILLIANT BILBAO BBK LA TOMATINA SRI LANKA BEAT THE BOOZE BLUES
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Section sponsorships are available on the site, along with access to our regular monthly newsletter with 50,000 fully subscribed readers.
www.tntmagazine.com is a highly interactive site which enables advertisers to position their messages in a variety of different applications and to interact with users through a number of forums, blogs and message boards, as well as our social media platforms. With more than 250,000 unique users per month there is a real opportunity to give advertisers a visible ROI. You can advertise your brand and special promotions throughout the site: Banner Long horizontal advert at the top of the page near the masthead, very prominent. Leaderboard Long horizontal advert at the bottom of the page, largest size. MPU Square advert on the right hand side of the website. Good for video or creative. Skyscraper Long vertical advert in the middle of the website.
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ONLINE RATE CARD
Our Run of Site CPM rates are shown below. Targeted adverts are available with rates on request. Advert
size - pixels
up to 50k (page imps)
50-100k (page imps)
over 100k (page imps)
Banner
468 x 60
£16
£14
£12
Leaderboard
728 x 90
£16
£14
£12
MPU
300 x 250
£18
£16
£14
Skyscraper
160 x 600
£16
£14
£12
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EDITORIAL
With 30 years of expertise in this field we are very much still pioneers in what we and our readers write about.
Through a combination of independent writing and user contribution, TNT Magazine has become a trusted source for anyone looking for information about travel, insurance and brands associated with all aspects of travel. This combination is truly unique and this is one of the main reasons TNT has become such a trusted source for readers and as such gives advertisers the benefit of association. With the added benefit of social media content, TNT has built a faithful following on Facebook (19,000 likes), Twitter (10,000 followers) and Google+ (100,000 subscribers). All of which are a valuable source of content and comment.
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TESTIMONIALS
What do our advertisers say? “The TNT Show seems to get bigger and better every year. We always make hundreds of bookings and get a chance to talk to people seriously researching travel. It’s definitely a must do in my show calendar” Danniell Saunders, Encounters Travel What do our readers say? “With so many changes in my seven years in the UK, there has been one constant - TNT. I have been reading it since I arrived from South Africa and it is as much part of my life in London as anything else. I found a flat through TNT, and a job in the careers section, went to gigs recommended in the entertainment section, and lapped up the travel articles. Thanks for a truly fab mag and keep up the good work.” Trish, Acton Town.
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For more information about our advertising and editorial opportunities in the TNT Magazine and online at www.tntmagazine.com please contact the team on:
020 7989 0491 www.tntmagazine.com