MONTEORU TRENDS

Our business idea is making keychains with NFC chips inside. The purpose of these devices is to stop using paper-made business cards or more generally presentation cards which will help stop killing trees and making a lot of trash in the streets. With touching the chip by a NFC compliant device, it automatically takes you to the website with all the informations setted in place from the keychain holder (like address of the business, email, phone number etc.) without no limits of space, as it is instead on traditional cards. These keychains will provide facilitating professional connections, creating better and more reliable job opportunities.

Montero Trends (www.monterotrends.com)

Resources Needed

Human Resources: 10 programmers, 1 social media manager, 1 content creator, 1 accountant, 1 3D designer, 1 3D printer operator, 1 graphic designer, 2 shippers, 2 packaging workers, 1 sales manager

Materials:

Once:10 3D printers

Monthly: 15kg recicled PLA, 5000 NFC chips, 5000 keychains

Financial:

Once: 30.000€ for printers

Monthly: 2000€ salaries, 300€ recycled PLA, 500€ keychains, 10.000€ packaging, 10.000€ E-chips NFC

Our customers will be from the age of 16-60, male and female. These keychains can be bought from companies as well that buy keychains for their workers to promote their company.

Our marketing will be on social media(TikTok, Instagram, Twitter, LinkedIn, etc). We'll post content every day on all these platforms. On TikTok we'll post videos of how the keychain is made(we'll be able to have content every day because we'll be making keychains everyday)

On Instagram we'll post pictures of all the different keychains we'll make every day (all of them will have different designs because they're custom made. They can give ideas to the next customers about how they want to design them etc ) and edited posts with good feedback from our customers. On Instagram we'll also use the promotion option where you can promote your post and story so it can reach more people and more people can find out about our business and we'll post engagement stories daily and lives once a week so we can connect with our customers

Our main risks would be competitors. We would have to worry about not putting the price too high, to make better quality, more unique products, and give better offers.

“It was a nice project. For my team, it was something different because they have never experienced something like this. They spent a great time during the project, interacting and meeting new people from different countries which helped us learning new things about their cultures. Also the activities were very helpful to improve some of our skills that we can use in our job or in our daily routine. Taking everything into consideration, the project was well organised and all the participants from my team are thinking of going again in a similar exchange.” ( Velis – group leader Greece)