1
Verification
B Astrella He/Him Director, Product @iamb
For Tweep eyes only
2
Verification
Two months of reviews
Verification applications reviewed & approved since May 22
Processed applications
166k
News
Companies/ Brands/ Orgs
Government
5,674
4,658
1,994
Sports & Gaming
Entertainment
Activists
1,678
1,167
781
Approved applications
16k Approval rate
9.6%
Source: Twitter Internal Data (Semantic Core). US Only. Graph: 7-day rolling average Tweet volume, 4/1/20 – 7/17/20. Growth Metric: Daily average Tweet growth month over month, 6/1/20 – 7/17/20. Data retrieved 7/17/20.
For Tweep eyes only
FIED# ERIFIED FIED# ERIFIED FIED# ERIFIED FIED# 3
Verification
For Tweep eyes only
4
Verification
Improvements so far ● Rejection context ● Demographic survey ● Optimized journalist flows ● Improved reviews ● Policy tweaks For Tweep eyes only
Thank you