PELLE PELLE FW14 BRAND BOOK

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THE HISTORY OF PELLEPELLE Marc Buchanan is the founder and designer of PellePelle. From its inception in Detroit in 1978, PellePelle centered around incredibly detailed borderline outrageous leathers, combining unconventional colors and over-the-top accents. ”Every jacket is like a piece of art”, explains Buchanan. “Our stuff is not for the faint of heart.” Buchanans unique leather creations quickly earned the affection of the young styleconscious urban customer, a yet undiscovered market for much of the mainstream apparel industry. ”The urban customer provided a lot of excitement in the marketplace”, says Buchanan.

In 2002, Too Shy became the official PellePelle distributor for the whole of Scandinavia, including Denmark, Sweden, Norway and Finland, back then with the brand being handled by a German licensee. 10 years later, in 2012, Too Shy themselves took over the European license for PellePelle designing and producing the collection the “Copenhagen” way. Now, 2 years later, PellePelle is again being sold in more than a dozen European countries and continues to grow and increase its network steadily.

“PellePelle and other young urban brands”, he continues, ”addressed a marketplace that had never been addressed before.”

Today PellePelle designs a big collection, containing everything from sublime Denims and Woven Pants to Knitwear, from intricate Outerwear to Headwear and Accessories, providing a wide range of up-to-date styles catering to customers new and old.

In fact the leathers become so well recognized that, in the early 90s, Buchanan expanded the label into sportswear becoming one of the 21st Centurys leading young men’s lifestyle brands.

The brand still aims to make high quality goods for urban-minded, fashion conscious men, with all efforts and focus on providing outstanding design as well as distinguished quality.


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IN A FLASH HOODY (PM255 1403)

SCOTTY DENIM PANT (PM101 1403)


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CORE LABEL SNAPBACK (PM952 1403)

BOLT WOVEN SHIRT L/S (PM803 1403)

SCOTTY DENIM PANT (PM101 1403)


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REFLECTIVE BOLT T-SHIRT L/S (PM339 1403) MY BLOCK HOODY (PM256 1404)

DARK AGES PU JOGGER (PM625 1403)

HIGH AS FUCK SNAPBACK (PM964 1403)


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IN A FLASH CREWNECK (PM202 1403)


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CORE LABEL SNAPBACK (PM952 1403)

IN A FLASH HOODY (PM255 1403)


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1. PELLEPELLE BOLT WOVEN SHIRT L/S (PM803 1403) 2. PELLEPELLE IN A FLASH CREWNECK (PM202 1403) 3. PELLEPELLE DARK AGES PU JOGGER (PM625 1403) 4. PELLEPELLE MIX-UP PADDED HOODED JACKET (PM516 1404) 5. PELLEPELLE IN A FLASH HOODY (PM255 1403) 6. PELLEPELLE CARTEL WARM-UP PANT (PM623 1403) 7. PELLEPELLE REFLECTIVE BOLT T-SHIRT L/S (PM339 1403)


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CLASSIC FOLD BEANIE (PM959 1403)

MIX-UP PADDED HOODED JACKET (PM516 1404)


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FADE TO BLACK HOODY ZIP (PM280 1404) WHAT THE FUR T-SHIRT (PM302 1404) SUIT OF ARMOUR JOGGER (PM620 1404) CLASSIC FOLD BEANIE (PM959 1403) BANDANA SWEATER (PM710 1403)


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FADE TO BLACK SNAPBACK (PM950 1404)

HIGHLANDER CREWNECK (PM201 1404)

SCOTTY DENIM PANT (PM101 1403)


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FADE TO BLACK SNAPBACK (PM950 1404) DARK AGES HOODY ZIP (PM293 1403) PRINCIPAL CHINO PANT (PM145 1403) WHAT THE F. CREWNECK (PM200 1404)


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CORE LABEL SNAPBACK (PM952 1403)

FLASHBACK CREWNECK (PM202 1404)

CARTEL WARM-UP PANT (PM623 1403)


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1. PELLEPELLE DARK AGES HOODY ZIP (PM293 1403) 2. PELLEPELLE WHAT THE F. CREWNECK (PM200 1404) 3. PELLEPELLE BAXTER DENIM PANT (PMECP3 1403) 4. PELLEPELLE FADE TO BLACK SNAPBACK (PM950 1404) 5. PELLEPELLE WHAT THE FUR T-SHIRT (PM302 1404) 6. PELLEPELLE FLASHBACK CREWNECK (PM202 1404) 7. PELLEPELLE HIGHLANDER CREWNECK (PM201 1404) 8. PELLEPELLE SUIT OF ARMOUR JOGGER (PM620 1404) 9. PELLEPELLE FADE TO BLACK HOODY ZIP (PM280 1404)


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FADE TO BLACK SNAPBACK (PM950 1404) CORE WOVEN SHIRT L/S (PM807 1403) POM POM BEANIE (PM950 1404) BACK 2 THE BASICS CREWNECK (PM206 1403)

PRINCIPAL CHINO PANT (PM145 1403)


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HARLEM QUILTED VEST (PM553 1403)

INVISIBLE LOGO HOODY (PM258 1403)

FLOYD DENIM PANT (PM102 1403)


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CORE LABEL SNAPBACK (PM952 1403)

SOLITUDE HOODY ZIP (PM287 1403)

DIAMOND LEGEND T-SHIRT (PM305 1403)


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CLASSIC FOLD BEANIE (PM959 1403)

INVISIBLE LOGO HOODY (PM258 1403)

FLOYD DENIM PANT (PM102 1403)


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HYBRD DENIM JACKET (PM150 1403)

MAJOR LEAGUE T-SHIRT (PM308 1403)

PRINCIPAL CHINO PANT (PM145 1403)


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CLASSIC FOLD BEANIE (PM959 1403) HARLEM QUILTED JACKET (PM509 1403) MAJOR LEAGUE T-SHIRT (PM308 1403) FLOYD DENIM PANT (PM102 1403) CORE LABEL SNAPBACK (PM952 1403) SOLITUDE HOODY ZIP (PM287 1403)


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CLASSIC FOLD BEANIE (PM959 1403)

DUNGEON WOVEN SHIRT L/S (PM813 1304)

BACK 2 THE BASICS T-SHIRT (PM304 1403)

PRINCIPAL CHINO PANT (PM145 1403)


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ROCKSTEADY CREWNECK (PM210 1403)

TOP BILLIN’ SWEATPANT (PM621 1403)


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1. PELLEPELLE SOLITUDE HOODY ZIP (PM287 1403) 2. PELLEPELLE FLOYD DENIM PANT (PM102 1403) 3. PELLEPELLE POM POM BEANIE (PM950 1404) 4. PELLEPELLE DIAMOND LEGEND T-SHIRT (PM305 1403) 5. PELLEPELLE CORE WOVEN SHIRT L/S (PM807 1403) 6. PELLEPELLE ROCKSTEADY CREWNECK (PM210 1403) 7. PELLEPELLE CLASSIC FOLD BEANIE (PM959 1403) 8. PELLEPELLE BACK 2 THE BASICS T-SHIRT (PM304 1403) 9. PELLEPELLE TOO HYPE T-SHIRT (PM324 1403) 10. PELLEPELLE INVISIBLE LOGO HOODY (PM258 1403) 11. PELLEPELLE CORE JOGGER CHINO (PM141 1403)


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CLASSIC FOLD BEANIE (PM959 1403) BUSY BEE CREWNECK (PM209 1403) FLOYD DENIM PANT (PM102 1403) CORE LABEL SNAPBACK (PM952 1403) BOOGALOO HOODY (PM257 1403)


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MEDITATION HOODY (PM252 1403)

PRINCIPAL CHINO PANT (PM145 1403)


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MONOCHROME T-SHIRT (PM306 1403)

GUARDIAN WINDBREAKER (PM505 1403)

FLOYD DENIM PANT (PM102 1403)


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CLASSIC FOLD BEANIE (PM959 1403)

BLACKOUT ZEN CREWNECK (PM212 1403)


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ORNAMENT HOODY ZIP (PM283 1403)

4EVER ROCKIN T-SHIRT (PM336 1403)


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PELLEPELLE MEDITATION HOODY (PM252 1403) PELLEPELLE TOP BILLIN’ SWEATPANT (PM621 1403) PELLEPELLE MONOCHROME T-SHIRT (PM306 1403) PELLEPELLE CORE LABEL SNAPBACK (PM952 1403) PELLEPELLE BANDANA SWEATER (PM710 1403) PELLEPELLE HOOD POPE LONG T-SHIRT (PM331 1403) PELLEPELLE BOOGALOO HOODY (PM257 1403) PELLEPELLE PRINCIPAL CHINO PANT (PM145 1403)

PELLEPELLE BLACKOUT ZEN CREWNECK (PM212 1403) PELLEPELLE HEAVEN & HELL CREWNECK (PM303 1403)


PELLEPELLE EUROPE CONTACT INFO TOO SHY ESROMGADE 15 OPG. 1, 1. SAL DK-2200 COPENHAGEN N T +45 3582 0062 SALES@TOOSHY.DK TOOSHY.DK

FACEBOOK.COM/PELLEPELLEEUROPE INSTAGRAM.COM/PELLEPELLEEU PELLEPELLE-EUROPE.COM

PELLEPELLE CREDITS EDITOR-IN-CHIEF GORM PETERSEN PHOTO KRISTIAN MATHIASSEN MAKE UP JERRY J. MODELS CAROLINA NOEMI MARTINEZ, JASMIN SØE, LESLIE DROST, RICO EBENIZER COKER, JOHNOM BAUTISTA, TIGER SENNENWALD & BENJAMIN-RICARDO FERNANDO GOMEZ HOULIND



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