2014 Litzky PR Holiday Gift Guide

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2014 Holiday Gift Guide



Litzky Public Relations, Inc.

2014 Holiday Gift Guide Have a holly, jolly holiday season with the Litzky Public Relations 2014 Holiday Gift Guide! From baby gear and tech toys to blasters and arts & crafts, the annual LPR Holiday Gift Guide features a sleigh full of gift ideas for kids little and big this season. Inside these pages you’ll find the latest and greatest in children’s gift suggestions. Products are organized by age and brand so you can swiftly cross off the items on your editorial checklist. Our digital press kit contains product descriptions, press releases, and high resolution images for every product, making it easy to wrap up your holiday gift guides this season. The most wonderful time of the year is here, so grab your editorial wish list and begin spreading some holiday cheer! For more information please contact: Leah Schwint Litzky Public Relations (201) 222-9118, ext. 20 lschwint@litzkypr.com

Anna Haase Litzky Public Relations (201) 222-9118, ext. 26 ahaase@litzkypr.com Contents

Under Age 2 Ages 2-3 Ages 4-8 Tween-Teen Entertainment Properties Editorial Resources

3 4 12 20 27 32

Download our digital press kit:

www.litzkypr.com/2014holidaypresskit To connect with LPR, visit us on facebook.com/LitzkyPR


Holiday 2014

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Under Age 2

PLAYSKOOL Whether your little one is spinning, tumbling, or giggling, the new PLAYSKOOL core collection has something to make every little one smile! Perfect for little hands and specifically designed to enhance developmental skills through play, parents and children alike will love this line featuring fun and loveable characters. Long live play!

ROCK, RIDE ‘N STRIDE HIPPO Toy HASBRO/Ages 9 months & up/Approx. Retail Price: $39.99/Available: Fall 2014

Get ready to walk, rock, and ride with the playful HUNGRY HIPPO character! Watch as your little one starts movin’ and groovin’ with the ultimate 3-in-1 toy that provides active play for kids just nine months and up! Designed to grow with your child, this friendly hippo can convert from a walker, to a rocker, and then to a ride-on for multiple ways to play and move! As you move, music plays to reward your motor skills – slow down and the music will fade, and move again to bring it back. For even more fun and stimulation, kids can press the 3 buttons on hippo’s dashboard to play with fun music, animal sounds, and silly sounds! Requires two AA batteries. Power up with Duracell. Demo batteries not included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

TUMBLE ‘N GLOW FROGGIO Toy HASBRO/Ages 12 months & up/Approx. Retail Price: $19.99/Available: Fall 2014

Feed your FROGGIO friend for some tumblin’ fun! Drop the colorful balls into froggy’s mouth, then watch as they tumble down the track, activating music and lights, and causing the froggy friend to make silly ribbit sounds! Each time kids feed him, they experience light and sound rewards that helps encourage motor skill development and an introduction to cause and effect. Press the butterfly button to spill the balls on the floor to play again! This fun take on classic putand-take play encourages motor skills, hand-eye coordination, and dexterity. Requires two AA batteries. Demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

STACK ‘N SPIN MONKEY GEARS Toy HASBRO/Ages 9 months & up/Approx. Retail Price: $19.99/Available: Fall 2014

Gear up for some silly fun! With the STACK ‘N SPIN MONKEY GEARS toy, little ones can build up the fun by placing colorful gears all around their monkey friend’s belly, hands, and feet. Once all the gears are set, press the central gear to make them turn, hear silly monkey music, and watch little lights twinkle! Kids’ sorting and stacking skills will be rewarded with this delightful visual experience! Requires three AA batteries. Demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Holiday 2014

BABY ALIVE Hasbro’s BABY ALIVE brand delivers realistic baby moments and nurturing play full of surprises, allowing little ones to care for their dolls just like a real mommy, bringing love and fun to life! In 2014, kids will make memories and experience milestone moments with special BABY ALIVE dolls. BABY ALIVE dolls will have kids feeding and diapering their MY BABY ALL GONE doll just like mommy and going through their nighttime rituals with BRUSHY BRUSHY BABY doll.

BABY ALIVE BRUSHY BRUSHY BABY Doll HASBRO/Ages 3 years & up/Approx. Retail Price: $24.99/Available: Fall 2014

Kids can practice one of the most important rituals of bedtime with their baby doll with the BABY ALIVE BRUSHY BRUSHY BABY doll. Dressed in an adorable pair of pajamas, kids can feed their baby her bedtime bottle and then change her diaper because she really wets. With her bottle all finished, simply hold the included toothbrush to BRUSHY BRUSHY BABY doll’s mouth, press the “magic” button and watch as the bristles move around in circles just like your own toothbrush!. Now this baby is all ready for bed! The BRUSHY BRUSHY BABY doll comes with a “magic” toothbrush and toothpaste, bottle, and one diaper. BRUSHY BRUSHY BABY doll is available in three ethnicities, each with beautiful rooted hair. Each sold separately. Additional diapers sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com. Each sold separately

BABY ALIVE MY BABY ALL GONE BABY Doll HASBRO/Ages 3 years & up/Approx. Retail Price: $39.99/Available: Fall 2014

Each sold separately

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The BABY ALIVE MY BABY ALL GONE BABY doll is ready to feed, play and talk with mommy, offering the full feeding and caregiving experience. Saying over 30 sounds and phrases, MY BABY ALL GONE BABY doll will be able to recognize when she is being fed and react accordingly with cute phrases like “I’m hungry mommy” or “Yummy in my tummy”. After she’s being fed, kids will be able to change her diaper as this baby doll really wets and soils! The MY BABY ALL GONE doll features rooted hair and comes with a bowl, spoon, bottle, two diapers, and two food packets. MY BABY ALL GONE is bilingual in both English and Spanish and is available in three ethnicities. Each sold separately. Requires two AA batteries, demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.


Ages 2-3

DISNEY: POP-UP MAGIC GAMING Hasbro invites children to experience the magical worlds and stories of some of their favorite Disney characters with the launch of POP-UP MAGIC, the first modular, 3D gaming system from Hasbro. This spring children can relive some of the most exciting moments from these treasured stories with the launch of Disney Princess Castle: POP-UP MAGIC Game, Disney Princess Cinderella’s Coach: POP-UP MAGIC Game, Disney Tangled: POP-UP MAGIC Game and more.

DISNEY FROZEN: POP-UP MAGIC Game HASBRO/Ages 3 years & up/Players: 2–3/Approx. Retail Price: $12.99/Available: Summer 2014

Join the 3D adventure with Anna, EIsa & Olaf! Players follow the game path through twists and turns of the pop-up game board, while experiencing the adventures from FROZEN. But beware; there are villains to block your path. The first to reach the end of the path wins! Expand the fun by connecting the Disney Princess Castle, Disney Tangled and Disney Princess Cinderella’s Coach POP UP MAGIC games (each game sold separately). Set includes 3 character figurines, friend tokens and a connector bridge.

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Holiday 2014

PLAY-DOH Get ready for an adventure in creativity as the PLAY-DOH brand takes you to mountains of cake, sparkling castles, construction zones and more! With fun licensed characters and all new sparkle compound formula too, there’s no limit to where your imagination will take you!

PLAY-DOH SWEET SHOPPE The SWEET SHOPPE is serving up PLAY-DOH cake, cupcakes and ice cream this year in a big way! Design and sculpt tons of unique and amazing PLAY-DOH desserts and cakes - the decorative possibilities are nearly endless!

PLAY-DOH CAKE MOUNTAIN Playset HASBRO/Ages 3 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

It’s layers of fun at the CAKE MOUNTAIN playset! With the new CAKE MOUNTAIN playset there are tons of ways to make amazing cake creations. The fun starts at the top when you load one of three different cake molds with PLAY-DOH compound, then ‘press and pop’ to make your cake! Use the half molds on the playset to add fun details and PLAY-DOH treats, then pile on the PLAY-DOH PLUS frosting! Separate the bottom layer to uncover more half-molds and fun ways to play – it’s two play sets in one You can even decorate the outside of the PLAY-DOH cake, adding colorful plastic candles or turn them into PLAYDOH lollipops! Set includes an extruder, six candles, a knife, a fork, two plates, three 2 ounce cans of PLAY-DOH compound and two 2 ounce cans of PLAYDOH PLUS compound. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Ages 2-3

DISNEY PRINCESS by the PLAY-DOH Brand Kids can make their own fairy tales sparkle with DISNEY PRINCESS playsets from the PLAY-DOH brand! Create and customize your favorite Disney Princesses and castles. This “mix and match” collection offers fun and dazzling ways to play, with princess doll figures, gowns and accessories that are interchangeable so kids can collect, create, customize their own princess kingdom!

DISNEY PRINCESS MAGICAL DESIGNS PALACE Playset by the PLAY-DOH Brand HASBRO/Ages 3 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Make your fairy tale sparkle with Aurora and the new MAGICAL DESIGNS PALACE playset! Decorate Sleeping Beauty’s dress to celebrate a special occasion! The magic happens when you load the drawbridge and the Aurora figure with PLAY-DOH compound, then press down on the drawbridge mechanism to create different dress designs. Load up a PLAY-DOH birthday cake onto the drawbridge and kids can create a beautiful PLAY-DOH cake for the celebration! Decorate the customizable castle with lots of half-molds and removable balcony and castle walls. Top your PLAY-DOH cans with the tower tops or use them as textured rollers. This play set is part of the new “mix and match” collection. Disney Princess doll and gowns are interchangeable with other figures in the line (other dolls sold separately or as part of playset), and the castle balconies are interchangeable too! Includes figure, two dresses, cake mold, rollers, and four 2 ounce cans of PLAY-DOH compound including the new super sparkly formula! Available at most major toy retailers nationwide and on HasbroToyShop.com.

PLAY-DOH DIGGIN’ RIGS Building on success with the DIGGIN’ RIGS segment, we have all new vehicles which continue to amp up classic vehicle play with PLAY-DOH play. With our DIGGIN’ RIGS playsets, kids can have a creative and action packed vehicle adventure! Building, chopping, rolling to the rescue… It’s what the DIGGIN’ RIGS collection is all about!

PLAY-DOH DIGGIN’ RIGS BUZZ SAW Playset HASBRO/Ages 3 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Create, cut and haul it with this construction playset that combines the creativity of PLAY-DOH play with this hard-working vehicle! Kids can extrude their construction materials through the back of the DIGGIN’ RIGS BUZZ SAW vehicle, and then cut it all up with the saw arm that swings from the front to the back of the truck! Use the included PLAY-DOH cans to double as construction street signs and warn the drivers passing by! Set includes vehicle, two saw blades, and four 3 ounce cans of PLAY-DOH compound. Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

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(201) 222-9118

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Holiday 2014

PLAYSKOOL HEROES The PLAYSKOOL HEROES product line is specifically designed for curious and courageous younger kids looking to jump into big kid action! Based on characters from TRANSFORMERS and MARVEL, these figures and playsets will have little ones changing from child to super hero in no time! With the introduction of all-new mighty RESCUE DINOBOT figures, RC vehicles, and larger than life heroes, nearly endless adventures are right around the corner!

TRANSFORMERS RESCUE BOTS Roar and rescue! With a fun twist on the classic TRANSFORMERS RESCUE BOTS collection, the 2014 line offers new forms for the Bots. Little adventurers can now convert their favorite RESCUE BOTS character from a robot to a vehicle or robot to a mighty dinosaur! Specifically designed for younger kids who want all the fun and adventure of big kid action figures, this new line up is easy to convert and engages the imagination.

TRANSFORMERS RESCUE BOTS OPTIMUS PRIMAL Figure HABSRO/Ages 3-7 years /Approx. Retail Price: $34.99/Available: Fall 2014

OPTIMUS PRIME robot goes primal! With one simple twist of the torso, everyone’s favorite AUTOBOT hero will convert from bot to Tyrannosaurus Rex! The OPTIMUS PRIMAL figure features over 20 phrases and dino sound effects and will even let out a load ‘roar’ in dino mode. Little adventurers won’t be able to resist the awesome special effects, like the blue Energize Hide activation panel, dino chomping action, and working rescue drill. Requires 3 AA batteries, demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

TRANSFORMERS RESCUE BOTS EPIC OPTIMUS PRIME Figure HASBRO/Ages 3-7 years /Approx. Retail Price: $29.99/Available: Fall 2014

Get ready for an epic adventure with this massive bot! At 22-inches tall, your little hero can tackle even bigger missions with his favorite RESCUE BOTS characters! The EPIC OPTIMUS PRIME toy will make the ultimate command center playset for your preschooler’s collection of two-inch RESCUE BOTS characters (each sold separately), and parents will love that the EPIC OPTIMUS PRIME figure doubles as an easy-to-use storage kit. Use the rescue tools from the RESCUE BOTS ENERGIZE figures (each sold separately) to enhance the epic play! Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Ages 2-3

TRANSFORMERS RESCUE BOTS HEATWAVE THE RESCUE DINOBOT Figure HASBRO/Ages 3-7 years /Approx. Retail Price: $19.99/Available: Fall 2014

Little adventurers will meet their ultimate mighty match, the HEATWAVE THE RESCUE DINOBOT figure! With cool dinosaur sounds, lights, and realistic chomping action, the HEATWAVE THE RESCUE DINOBOT character has taken on a whole new look as BRONTOSAURUS RESCUE DINOBOT figure! The colossal DINOBOT figure also has a telescopic neck that moves up and down so he can activate rescue mode and help save the day! This bot does not convert. Requires 3 AA batteries, demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

TRANSFORMERS RESCUE BOTS EPIC FIGURE Assortment HASBRO/Ages 3-7 years /Approx. Retail Price: $9.99/Available: Fall 2014

Your little heroes can join in on epic RESCUE BOTS adventures with the EPIC FIGURE assortment. Standing at 12-inches tall, the RESCUE BOTS are ready to rush into heroic action and help save the day! These bots have an added feature; open their chest to place your preschooler’s two-inch RESCUE BOTS characters (each sold separately) in so the RESCUE BOTS can carry their human friends around during missions just like in the TV show! Assortment includes HEATWAVE THE FIRE BOT, CHASE THE POLICE BOT, BLADES THE FLIGHT BOT, and BOULDER THE CONSTRUCTION BOT characters; each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

MARVEL SUPER HERO ADVENTURES Little heroes can become the Masters of KAPOW with the new MARVEL SUPER HERO ADVENTURES collection! Watch as kids pretend to change from child to super hero right before your eyes and become the defender of your home! Whether they’re pretending to swing into web-blasting fun with SPIDER-MAN or bulldozing through walls with HULK, your little hero can save the day, everyday! With all new water play toys, kids can continue the adventure.

SUPER HERO ADVENTURES SPIDER-MAN WEB WING CAR toy HASBRO/Ages 3-7 years /Approx. Retail Price: $26.99/Available: Now

Little web-slingers are going to go crazy for Spidey’s Web Wing Car! This chunky little vehicle is the right size for your little hero, and he’ll have a ton of fun in all his Spider-Man adventures. The included Spider-Man figure fits in the seat, and with the press of a button the car changes from a racer to a hovercar! Just flip the wheels up to reset! The car launches web rockets at bad guys too. Give your little guy even better Spider-Man fun with the Web Wing Car! Vehicle comes with figure. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Holiday 2014

SUPER HERO ADVENTURES SPIDER-MAN SPIDER STRIKE PLANE HASBRO/Ages 3-7 years /Approx. Retail Price: $21.99/Available: Now

Soar into action with a new iconic SPIDER-MAN vehicle! The SPIDER STRIKE PLANE vehicle will help your 5” SPIDER-MAN figure reach new heights. With launching web projectiles, this iconic vehicle will let your preschooler’s imagination soar with their favorite super hero! Available at most major toy retailers nationwide and on HasbroToyShop.com

SUPER HERO ADVENTURES WEB STRIKE TANK WITH SPIDER-MAN HASBRO/Ages 3-7 years /Approx. Retail Price: $19.99/Available: Now

When SPIDER-MAN needs heavy-duty armor, he climbs into his all new WEB STRIKE TANK vehicle. With capture-claw action and an articulated tail that launches a “stinger” projectile, he tracks down and captures the toughest villains! Includes 2” SPIDER-MAN figure, WEB STRIKE TANK, and launching stinger. Available at most major toy retailers nationwide and on HasbroToyShop.com.

SUPER HERO ADVENTURES SPIDER-MAN VEHICLE WITH FIGURE Assortment HASBRO/Ages 3-7 years /Approx. Retail Price: $12.99/Available: Now

Each vehicle in this adventuresome assortment features a signature SPIDERMAN character and a fully equipped vehicle ready to come to the rescue! Joining the Stunt Buggy and Stunt Wing Plane are two new vehicles, the WEB WHEELIN’ BIKE with ULTIMATE SPIDER-MAN and the ARACHNO-BLADE COPTER with BIG TIME SPIDER-MAN; each sold separately. These iconic Super Hero vehicles will have preschoolers ready to race, fly, or wheelie to the rescue at a moment’s notice! Available at most major toy retailers nationwide and on HasbroToyShop.com.

SUPER HERO ADVENTURES SPIDER-MAN FIGURE 2-PACK Assortment HASBRO/Ages 3-7 years /Approx. Retail Price: $6.99/Available: Now

Designed for little hands, the new FIGURE 2-PACK assortment features all new villains, including VENOM and ELECTRO! With friendly faces and easy to move parts, preschoolers can get ready to save the day! Choose between a SCARLETT SPIDER-MAN & VENOM, IRON SPIDER-MAN & ELECTRO, SPIDER-MAN & GREEN GOBLIN, SPIDER-MAN & DOC OCK, SPIDER-MAN & LIZARD, and SPIDER-MAN & RHINO two-packs; each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Ages 2-3

SESAME STREET Sunny days are ahead with this colorful collection of Sesame Street toys from the PLAYSKOOL brand. The 2014 line up includes a feature plush based on the popular Elmo the Musical show, a variety of musical instruments featuring favorite characters, and cute water toys for bath time fun.

LET’S IMAGINE ELMO HASBRO/Ages 2 - 4 years/Approx. Retail Price: $39.99/Available: Fall 2014

Bring the learning adventures from the Elmo the Musical segment on Sesame Street off the screen and into the family room with the interactive LET’S IMAGINE ELMO plush! This cute 13-inch Elmo pal comes with three different hats that unlock different imaginary themes and play modes. Place the crown on Elmo’s head to play a game of “Prince Elmo Says,” pop on the cowboy hat to learn about numbers in the “Countin’ Cowboy” game, or put on the sea captain hat for a fun “Sounds of the Sea” game. Kids can also tickle his belly, squeeze his nose, or bounce him for a fun reaction. Requires four AA batteries, demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com

MY PEEK-A-BOO ELMO HASBRO/Ages 18 months – 4 years/Approx. Retail Price: $19.99/Available: Fall 2014

Toddlers will love to play peek-a-boo with Elmo! Just press Elmo’s tummy and his arms will move to cover his eyes. Then, release to reveal his eyes! Elmo says 15 fun phrases to keep kids engaged. After they’re tuckered out, little ones can snuggle with their 12-inch plush pal. Requires two AAA batteries, demo batteries included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Holiday 2014

ANGRY BIRDS STELLA: TELEPODS ANGRY BIRDS STELLA is the newest brand from Rovio Entertainment featuring the popular Stella character and her fierce flock of friends. Introduced last fall with Rovio’s ANGRY BIRDS STAR WARS II® and ANGRY BIRDS GO!, TELEPODS is a gaming platform for the mobile generation that allows fans to play in both the physical and digital space through seamless integration into top-tier apps. Using the TELEPODS platform, kids will be able to “teleport” Stella and her friends into Rovio’s upcoming ANGRY BIRDS STELLA game using their smart devices and unlock exciting features and content.

ANGRY BIRDS STELLA: TREEHOUSE Playset Game featuring Stella HASBRO/Ages 5 years & up/Players: 1+/Approx. Retail Price: $34.99/Available: Fall 2014

Based on the exciting new app from Rovio, Stella and her fierce flock of friends are the stars of the show. Now kids can collect, launch, and dress up Stella and her friends AND teleport them into the app for even more adventures using the TELEPODS base. Help Stella win back her tree house by launching the birds at those pesky piggies. When all the piggies are knocked away, the tree house pops open for the birds move in and play! The set features Stella, 3 birds, 1 Treehouse, 1 Bubble Bed, 1 Soda Counter, 2 piggies, 2 accessory bases, 1 launcher, and 1 TELEPODS base.

ANGRY BIRDS STELLA: PIGGY PALACE Playset Game HASBRO/Ages 5 years & up/Players: 1+/Approx. Retail Price: $24.99/Available: Fall 2014

Help Stella and her friend win back the palace by knocking away the bad pig. Once the piggy is knocked away the palace door opens and it’s time to move in and play! This set comes with Stella, 1 friend, 1 princess throne, 1 piggy, 1 accessory base, 1 launcher, and 1 TELEPODS base. For more adventures kids can teleport the birds into the app using the TELEPODS base.

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Ages 4-8

BATTLE MASTERS GAMING 2014 is the year of BATTLE MASTERS, a brand new game property that is launching with your favorite TRANSFORMERS and MARVEL characters. Kids can battle head-to-head with the new BATTLE MASTERS figures off table with the controllers or on table. Kids can also extend their play and watch their action figures come to life in the TRANSFORMERS BATTLE MASTERS app, available this Spring. They can now battle their opponent with their favorite TRANSFORMERS characters like BUMBLEBEE or OPTIMUS PRIME. Special codes are included with each TRANSFORMERS figure that unlock unique bots or arenas.

TRANSFORMERS BATTLE MASTERS RIVALS HASBRO/Ages 5 years & up/Players: 1–2/Approx. Retail Price: $9.99/Available: August 2014

Get in the ring with TRANSFORMERS BATTLE MASTERS RIVALS this fall as your favorite TRANSFORMERS characters come to life through battling and smashing action! Battle the collectible AUTOBOTS and DECEPTICONS to see who will rule the ring with the ultimate bot smashing action! Comes with a special digital code that unlocks more features in the TRANSFORMERS BATTLE MASTERS app available this Spring. Includes one figure.

MARVEL BATTLE MASTERS CHALLENGERS HASBRO/Ages 5 years & up/Players: 1–2/Approx. Retail Price: $14.99 Available: August 2014

MARVEL BATTLE MASTERS CHALLENGERS are ready for battle! Get your favorite MARVEL heroes, including Spider-Man, Captain America, Wolverine and Thor, and take on your opponent in face-to-face smash action play. Includes one character and the controller. Each character sold separately.

MARVEL BATTLE MASTERS SUPER HERO SLAM 2 PACK HASBRO/Ages 5 years & up/Players: 1–2/Approx. Retail Price: $24.99/Available: August 2014

Iron Man vs. The Incredible Hulk – who will win the battle? See who will be the victor with MARVEL BATTLE MASTERS SUPER HERO SLAM 2 PACK this fall! Use handheld controllers to enact smashing battle between MARVEL superheroes. Each slugger comes with their own unique move to defeat their opponent and rule the ring! Includes two characters and two controllers.

320 Sinatra Drive

Hoboken, NJ 07030

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13


Holiday 2014

BEADOS™ Make, spray and display! Moose Toys™ introduces Beados™, its popular arts & crafts line, to U.S. children this fall. In three simple steps, kids can create their own Beados worlds with beads that stick together with just a spray of water. Using the included beads and templates, kids design their Beados character then spray their design with water using the included spray bottle. Once dry, the beads are fused together and kids can place their designs in the enclosed display stands and use the connectable play pads and scene cards to create a Beados world of their own. An international sensation in more than 80 countries worldwide, with more than $150 million in retail sales in its first year, the Beados line features everything kids need to create adorable designs. Plus, all the Beados Packs connect together to create one Beados world! Parents will love that this no-mess activity requires no heat or glue and that it encourages creativity and the development of fine motor skills. Available at mass retailers this August.

BEADOS™ QUICK DRY STATION MOOSE/Ages 4 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

The Beados™ Quick Dry Station is the all-in-one kit for creating plenty of Beados fun! The included 500 beads, two display trays, six design templates, spray bottle and quick dry fan give kids everything they need to create cute designs and dry them in half the time. Bead Pod storage makes organizing beads by color easy and clean up a breeze, while the included suction cups, display stand and connector give kids a way to play with and display their creations.

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Ages 4-8

FURREAL FRIENDS Hasbro’s FURREAL FRIENDS brand offers pet best friends that love you back, bringing pet play experiences to kids through a variety of animals! From animal sounds to lifelike movements, children will be amazed by the ways their FURREAL FRIENDS pets respond to their touch. Each pet in the FURREAL FRIENDS line will fuel children’s imaginations, engaging them in meaningful ways, from silly, laugh-out-loud fun to sweet nurturing play. In 2014, kids can connect with their FURREAL FRIENDS pets in a new way using the free FURREAL FRIENDS app, which allows them to digitally care for the GET UP & GOGO, MY WALKING PUP pet and meet other lovable, virtual FURREAL FRIENDS pets. By caring for their FURREAL FRIENDS animals, kids can form deep bonds with their pet friends, while becoming compassionate caregivers and discovering what it could be like to tend to a pet of their own.

FURREAL FRIENDS GET UP & GOGO, MY WALKING PUP Pet HASBRO/Ages 4 years & up/Approx. Retail Price: $59.99/Available: Fall 2014

Meet the leader of the FURREAL FRIENDS pack, GET UP & GOGO, MY WALKING PUP pet, a girl’s best pet friend! The GET UP & GOGO, MY WALKING PUP pet brings lifelike puppy play to children as she sits and speaks on command, and even comes when you call her, wagging her tail as she walks. This pup even reacts when other FURREAL FRIENDS pets are near, such as POM POM, MY BABY PANDA pet (sold separately), and will bark to say hello when she hears her! For a whole new way to play with GET UP & GO GO, MY WALKING PUP pet, kids can download the free FURREAL FRIENDS app, available in the App Store and Google Play. Using the FURREAL FRIENDS app, children can virtually care for their GET UP & GOGO, MY WALKING PUP pet. The GET UP & GOGO, MY WALKING PUP pet will even respond to all the on screen action with movement and happy barks! Within the app, kids can also play fun games, and even meet other virtual FURREAL FRIENDS pets. The free FURREAL FRIENDS app will be available for download at the App Store and Google Play. The FURREAL FRIENDS app is not required for GET UP & GOGO, MY WALKING PUP pet play. Requires 4 “C” batteries, not included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

FURREAL FRIENDS POM POM, MY BABY PANDA Pet HASBRO/Ages 4 years & up/Approx. Retail Price: $49.99/Available: Fall 2014

What’s black and white and cute all over? The FURREAL FRIENDS family welcomes an adorable new arrival, POM POM, MY BABY PANDA pet! The POM POM, MY BABY PANDA pet has so much to learn and she needs your help. Shake her rattle in front of her and she’ll walk to you, making sweet panda noises as she goes. Children can even talk to her, and POM POM, MY BABY PANDA pet will really respond to their voice with happy sounds to show her love. This panda’s poseable legs make her easy to cuddle and give a big “bear hug.” After a day of playtime, children can feed POM POM, MY BABY PANDA pet with her bottle, she’ll kick her legs and make sweet feeding sounds. Includes 4 “AA” Duracell batteries. 4 “AA” replacement batteries required. Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

15


Holiday 2014

GLITZI GLOBES™ Make them up, then shake them up! Moose Toys™ adds to its successful and award-winning Glitzi Globes™ arts & crafts line this spring with the introduction of the Mega Dome Pack, themed kits that come with one mega globe and one mini globe. Girls simply use the included materials to assemble (mess free!) each adorable miniature glittery snow globes that they can pop, swap, share and wear! Plus, they make positively pretty pencil toppers, just adorable jewelry, and darling décor! Named a TOTY finalist by the Toy Industry Association in 2013 and with 24 characters and six themes to design and collect, Glitzi Globes are the perfect gift for young “DIY” girls and are available at retailers, including Toys“R”Us and Walmart, nationwide.

GLITZI GLOBES™ for DISNEY PRINCESS CASTLE MOOSE/Approx. Retail Price: $34.99/Ages 5 years and up/Available: Fall 2014

Girls can create a Glitzi Globes™ world full of enchantment with the Glitzi Globes™ Disney Princess Castle. The included castle playset, six Disney Princess characters, mega dome, three mini domes, throne spinner base, and glitter tablets make it easy for kids to create a magical Disney scene. Girls will love playing with their Disney Princess friends and showing off their entire Glitzi collection in this magical castle!

LITTLE LIVE PETS™ BIRDS Moose Toys™, the creators of the wildly popular electronic pet, the Ugglys™, brings a new interactive, playful pet to children this fall with Little Live Pets™ Birds. Each Bird looks and acts like a real pet, responds to touch, fits easily in the palm of the hand, and makes 30 different sounds, including tweeting, chirping and even whistling popular nursery rhymes. Kids will love the Birds’ unique chatter back recording feature, which allows them to talk to their bird and hear it talk back! With eight Birds to collect in all, kids will flock to find and take home these collectible pets. Polly, Charlie, Cheeky and all of the Little Live Pets Birds will be available at major retailers nationwide this fall.

LITTLE LIVE PETS™ BIRD CAGE MOOSE/Ages 5 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

The Little Live Pets™ Bird Cage allows kids to give their Birds a new home! This colorful cage houses one included Bird and features a handle so kids can take their pet on the go. Whether the Little Live Pets Birds are rested on the included perch and displayed in their cage or taken on the go, they’ll have a happy place to stay in the Little Live Pets Bird Cage!

16


Ages 4-8

MICRO CHARGERS™ Micro Chargers gets super charged this Fall with the new Pro Racing system. REAL Cars, REAL Track Features, REAL Racing Action! Available at major toy retailers nationwide. For more information, please visit www.microchargers.com.

MICRO CHARGERS™ PRO RACING PIT STOP TRACK MOOSE/Ages 5 years & up/Approx. Retail Price: $34.99/Available: Fall 2014

The all new Micro Chargers™ Pro Racing Pit Stop Track takes real racing to a new level by introducing cars modeled after real vehicles and endless racing! Kids can tackle their opponents on the corkscrew or overpass to see who the real champion is. But, the race is not over yet! Kids can extend their play and racing experience by choosing when to enter and exit their cars into the Pit Stop lanes of the track. Here, cars will quickly charge up to their former speeds and be ready to continue their race to ultimately determine who will become the true racing star! Includes one Pit Stop racing track, charging station and one micro car. Requires 2 AA batteries (not included).

MUTANT MANIA™ From the makers of The Trash Pack™ comes Mutant Mania™, Moose Toys’ new line of wacky, action-packed, mix and match collectible wrestlers that boys can build up and smash down for exciting wrestling action! Each Mutant Mania figure is created using an interchangeable head, torso and legs, so boys can easily swap out a piece to create a new mutant every time. With more than 80 wrestlers to collect, a Road Rumbler vehicle and a Rampage Arena in the first series of Mutant Mania, boys are sure to spend hours mutating and battling their wacky and hilarious creations. Available exclusively at Toys“R”Us stores nationwide and online at Toysrus.com starting Fall 2014.

MUTANT MANIA™ RAMPAGE ARENA MOOSE/Ages 5 years & up/Approx. Retail Price: $29.99/Available: Fall 2014

A Mutant Mania™ smack down is imminent! The Mutant Mania Rampage Arena is the ultimate battle arena where boys can build up their ultimate wrestlers and launch them into the ring to see who will survive, and who will break down in front of the crowd. The Rampage Arena comes complete with crowd stands, character launcher, battle handles and two exclusive Mutant Mania figurines (heads, torsos, legs and spines).

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

17


Holiday 2014

Pound Puppies Pound Puppies was a popular toy line sold by Tonka in the 1980s. It later inspired an animated TV special, an animated TV series, and a feature film.

POUND PUPPIES Ages 3 years & up/Approx. Retail Price: $5.99 - $19.99/Available: Fall 2014

Pound Puppies are back, and cuter than ever! Rescue these lovable puppies and give them a new home! Each puppy comes complete with its own breed specific fun fact card and heart shaped dog tag. Write your puppy’s name on the tag and register your puppy online at poundpuppies.com to get your very own printable adoption certificate. There are lots of Pound Puppies available for adoption just waiting for a new home! Choose from a Beagle, Labrador, Bulldog or Poodle. Available in three adorable sizes, each sold separately:

12-inch plush ($19.99) Comes in a dog house package

6-inch plush ($7.99)

3.5-inch plush key chain ($5.99)

18


Ages 4-8

SHOPKINS™ Girls will enter a big world of pint-sized fun with Shopkins™, the new line of super cute, super tiny, grocery-themed collectibles from Moose Toys! Inspired by items from each aisle in the grocery store and housed in adorable shopping bags, each little ‘Shopkin’ will bring non-stop shopping fun to girls this fall. There are more than 140 different characters to collect and trade, including Rare, Ultra Rare, Special and Limited Edition characters that feature special finishes and are grouped by different sections of the supermarket, from Sweet Treats to Frozen Food to Toiletries. Girls can complete their Shopkins experience with grocery store playsets that connect to create the ultimate Shopkins world! Available at mass retailers nationwide this August.

SHOPKINS™ SMALL MART PLAYSET MOOSE/Ages 4 years & up/Approx. Retail Price: $19.99/Available: Now

Girls can ‘shop ‘til they drop’ with the Shopkins™ Small Mart Playset! Whether sliding their groceries down the delivery chute or heading to the check out at the conveyer belt register, there’s always work to be done and fun to be had at the Small Mart. Includes one shopping trolley, two exclusive characters and a collector’s guide. Create the ultimate Shopkins world with the Small Mart playset!

THE TRASH PACK™ This Fall, Moose Toys introduces the sickest collection yet of the grossly popular boys collectible, The Trash Pack™: Series 7 Junk Germs! Housed in test tube and beaker bins, Junk Germs features more than 150 new Trashies™, with all new teams including Germ Worms, Vicious Virus, Pet Germs, Household Germs and all new Limited Edition Super Snot characters, plus a rotten vehicle kids can use to clean up their ‘trash.’ Named to the Toys“R”Us Fabulous 15 list during the 2011 holiday season, The Trash Pack has quickly become a global sensation, with Moose selling more than 250 million Trashies worldwide. Trash Pack fans will find the sickly Junk Germs collection at mass toy retailers nationwide this Fall. To learn more about The Trash Pack, visit www.trashpack.com.

THE TRASH PACK™ SEWER TRUCK MOOSE/Ages 5 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Pick up the trash and clean out the sewers of Trash Town with the all new The Trash Pack™ Sewer Truck! The truck’s sewer cleaning tool will scoop up heaps of festering Junk Germs Trashies as kids create their own Trashie containment areas. Kids can also use the cleaning tool to send their Trashies on an adventure, tumbling into the truck’s container. Watch out for slimy Trashies that may escape with the simple release of the truck’s back door! The Sewer Truck includes two bins and two exclusive Trashies. 320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

19


Holiday 2014

DOHVINCI Now Creativity Pops off the Page with new DOHVINCI art and design kits; an entirely new art experience from the makers of PLAY-DOH brand modeling compound! Featuring an all-new patent-pending design compound and an innovative Styler tool, the creative experience is highly intuitive, enjoyable, unique and completely engrossing for kids of all ages! Simply pop your favorite color into the Styler and squeeze to easily create your own beautiful 3D art designs. With so many colors and application techniques, no two designs will be the same, and since the design compound sticks to other surfaces such as wood, glass, duct tape, and paper – the creative possibilities are endless! The launch collection includes DOHVINCI room décor kits such as the Style & Store Vanity, the Flower Tower Frame Kit, and the Door Décor Kit. Pick up some replacement DECO POP colors so you can customize designs your own way and then display with pride!

DOHVINCI STYLE & STORE VANITY Kit HASBRO/Ages 6 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Keep your room just a little more organized with a customizable place to store your favorite things! Use the Styler tool to make this mirror and drawer set uniquely yours with colorful designs that pop. Once your DOHVINCI design is complete, assemble your vanity and voila – a perfect place to store your jewelry, notes, and other favorites. Includes five-piece vanity with mirror, addon flourishes, Styler tool, wavy shaped design tip, two-sided edging tool, four DECO POP colors, and inspiration guide. Available at most major toy retailers nationwide and on HasbroToyShop.com.

DOHVINCI FLOWER TOWER Frame Kit HASBRO/Ages 6 years & up/Approx. Retail Price: $12.99/Available: Fall 2014

This funky frame kit lets you add personal flair to your favorite photos with a complete set of DOHVINCI tools. Put three of your pictures into this flowerthemed photo tower and then frame them with colorful 3D designs! A personally designed photo frame can make for a great gift, or keep it in your room to show off your artistic style! Includes four-piece photo tower, add-on flourishes, Styler tool, star-shaped design tip, four DECO POP colors, and inspiration guide. Available at most major toy retailers nationwide and on HasbroToyShop.com.

DOHVINCI DOOR DÉCOR Kit HASBRO/Ages 6 years & up/Approx. Retail Price: $9.99/Available: Fall 2014

Decorate your door with a personalized DOHVINCI design to show off your artistic side! This complete kit has all you need to make your space uniquely your own. Includes two-piece door sign, add-on flourishes, ribbon, four DECO POP colors, and inspiration guide. Available at most major toy retailers nationwide and on HasbroToyShop.com.

20


Tween-Teen

MONOPOLY GAMING In 2014, MONOPOLY is all about playing your way. Whether it’s your child’s first time playing, building your own empire, or personalizing your own board, Hasbro has a MONOPOLY gaming experience for you! The brand will start 2014 by inviting its fans to help their children create their first MONOPOLY game memory with the launch of the reimagined MONOPOLY JUNIOR game. And would-be moguls will have fun building up their empire with updated graphics and redesigned tokens as the MONOPOLY EMPIRE game goes platinum! For players who want a more personal experience, the MY MONOPOLY game is letting them personalize their own boards with photos to create a lifetime of new MONOPOLY memories.

MY MONOPOLY Game HASBRO/Ages 8 years & up/Players: 2-4/Approx. Retail Price: $19.99 Available: August 2014

The world’s favorite property trading game is getting personal in 2014! Now you can personalize your own MONOPOLY game in minutes! With the MY MONOPOLY App or Website, you can easily create your own personalized MONOPOLY game by customizing property spaces, game tokens, Chance Cards and Community Chest Cards to include your favorite people, places and things! Gather your images from Facebook, Instagram, Shutterfly, Flickr or your personal devices, print them out on your personalized MY MONOPOLY game stickers, stick them onto the game pieces and position them as you choose around the MY MONOPOLY game board and you’re ready to play! Bring your favorite and funniest memories to life as you create your own MY MONOPOLY game experience. The My MONOPOLY app will be available on both iOS and Android platforms.

PARTY GAMING Hasbro Party games will continue to bring out the party in everyone this year beginning with the launch of the POINTING FINGERS game. Friends and family will have non-stop fun with the POINTING FINGERS game as they put on oversized foam fingers and point out hysterical and crazy things about each other! The party doesn’t stop there though as handheld versions of your favorite party games will help turn any get-together into an instant party with the TABOO BUZZ’D, TRIVIAL PURSUIT HINTS and CATCH PHRASE DECADES games from Hasbro’s Pass & Party line!

TABOO BUZZ’D Game HASBRO/Ages 12 years & up/Players: 4+/Approx. Retail Price: $19.99 Available: August 2014

Have an instant party anywhere, anytime with the new TABOO BUZZ’D game. Classic TABOO gameplay in a handheld game unit gets the party started instantly. Race against the clock and get your team to guess as many words as they can to earn points. You can say anything you want to get your teammates to guess - except for the words on the screen! If you say one of the “TABOO” words, the other team hits the buzzer on top of the electronic unit and THEY earn a point. The game unit, which has more than 1,000 words, keeps score as teams pass the unit back and forth. The team with the most points at the end of each round is the winner. Requires 3 AAA batteries, not included. 320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

21


Holiday 2014

TRIVIAL PURSUIT HINTS Game HASBRO/Ages 12 years & up/Players: 4+/Approx. Retail Price: $19.99 Available: August 2014

Get the party started instantly with the new TRIVIAL PURSUIT HINTS game. TRIVIAL PURSUIT HINTS is a handheld trivia game with an all new question style that gives players up to three hints to help them answer the question. The fewer hints you use, the more points you get! Pass the handheld unit back and forth as teams take turns answering more than 1,000 TRIVIAL PURSUIT questions. The game unit keeps score for anytime, anywhere play. Requires 3 AAA batteries, not included.

CATCH PHRASE DECADES Game HASBRO/Ages 12 years & up/Players: 4+/Approx. Retail Price: $19.99 Available: August 2014

Say it, guess it and pass it fast! CATCH PHRASE DECADES is the perfect game for an instant party. With phrases from the 70s, 80s, 90s and today, CATCH PHRASE DECADES will bring out the party in the whole family! Shout, gesture, and say anything else but the words in the answer to help your team guess before time runs out! The built-in timer and scorekeeper lets players have a CATCH PHRASE DECADES party anytime, anywhere. Requires 3 AAA batteries, not included.

SCRABBLE GAMING SCRABBLE gets a fresh new look in 2014. The new SCRABBLE ELECTRONIC SCORING game helps players keep track of their points, while the redesigned BOGGLE offers a no-cheating cover that keeps the letters hidden until game play begins! With so many ways to enjoy the SCRABBLE game in 2014, you can be sure SCRABBLE is the authority on words.

SCRABBLE ELECTRONIC SCORING Game HASBRO/Ages 8 years & up/Players: 2-4/Approx. Retail Price: $19.99 Available: Fall 2014

The SCRABBLE ELECTRONIC SCORING game makes scoring easy and automatic with a handheld electronic scoring unit. Simply play a word on the board, dialin the score and hit enter. No pen, paper or dedicated scorekeeper required! The SCRABBLE electronic scoring unit also includes a timer option for faster gameplay. Finally, raise the stakes with the highest word score feature, as the unit lets you know when you’ve smashed the highest scoring word in your game! Scoring big has never been so easy! Requires 2 AAA batteries, not included.

22


Tween-Teen

SIMON After the debut of the iconic SIMON game more than 30 years ago at Studio 54 Discotheque in New York City, Hasbro is updating the game with a new action that’s inspired by today’s touch screen technology - the swipe. The SIMON SWIPE game features the familiar colors and sounds of the classic game with an updated twist. The SIMON SWIPE game showcases a new sleek design reminiscent of the original round SIMON game with hypnotic sounds and colors, flashing lights and game play featuring a smooth swipe action.

SIMON SWIPE Game HASBRO/Ages 8 years & up/Players: 1+/Approx. Retail Price: $19.99 Available: Fall 2014

This bold new game is a modern take on the classic recall challenger SIMON game. With hypnotic colors, flashing lights, cool sounds, and gameplay based on a smooth swipe action, the SIMON SWIPE game starts easy and then speeds up with patterns you’ll have to move quickly to repeat. Tap or swipe, but don’t get it wrong! For one player or a party of friends. Four games, 16 levels of frantic fun! 3 AA Duracell batteries included.

NERF COMBAT CREATURES Battle like never before with the NERF brand! The NERF empire expands in 2014 to bring its renowned dart power and action-packed play into the world of robotics. The NERF COMBAT CREATURES ATTACKNID RC Robot merges remotecontrolled COMBAT CREATURES design with NERF dart blasting capabilities, sending ELITE darts flying up to an amazing 45 feet. Whether skillfully shooting NERF darts at standing targets or maneuvering against your enemies, the NERF COMBAT CREATURES ATTACKNID RC Robot offers fans an awesome, unique blasting experience.

NERF COMBAT CREATURES ATTACKNID RC Robot HASBRO/Ages 8 years & up/Approx. Retail Price: $59.99/Available: Fall 2014

NERF battles mobilize when combined with remote-controlled COMBAT CREATURES ATTACKNID RC robots! Using the handheld remote, fans can activate the all-terrain, 6-legged mobility, shoot NERF darts up to an impressive 45 feet and use the aiming elevator and 360 degree rotation to hit their targets. Battle friends and activate rapid-fire blasting to shoot up to twelve NERF darts in a row, changing the direction of each shot to keep advancing robots at bay. 6 AA batteries required, not included. Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

23


Holiday 2014

NERF N-STRIKE ELITE Celebrating its 45th anniversary in 2014, the NERF brand introduces a number of incredible blaster firsts inspired by its passionate fan base and a drive for continuous innovation. With a strong focus on improved power, speed, distance and accuracy, the 2014 N-STRIKE ELITE line delivers the performance and excitement that NERF fans have come to expect since the brand began in 1969. The N-STRIKE ELITE DEMOLISHER 2-IN-1 blaster features new NERF foam missiles, increased N-STRIKE firing distance and the ability to fire both missiles and darts simultaneously, while the N-STRIKE ELITE NERF CAM blaster records users’ NERF missions and allows for instant video play back, sharing, and download. The N-STRIKE ELITE line’s bigger missiles, enhanced features, and better ways to capture your NERF shots lead the way in blaster domination. It’s NERF or Nothin’!

NERF N-STRIKE ELITE DEMOLISHER 2-IN-1 Blaster HASBRO/Ages 8 years & up/Approx. Retail Price: $39.99/Available: Fall 2014

Take NERF shots to the next level with the 2-IN-1 blaster that dominates both MEGA and ELITE missions! The DEMOLISHER 2-IN-1 blaster is impressive in size and power, firing an increased N-STRIKE ELITE distance of up to 90 feet, featuring semimotorized blasting for superior speed, a 10 dart banana clip, and all new missiles. Connect NERF scopes and lights to the blaster’s top Tactical Rail System and set sights on some of coolest NERF shots performed. Blaster includes two missiles and 10 N-STRIKE ELITE darts. Four AA batteries required, not included. Available at most major retailers nationwide and HasbroToyShop.com.

NERF N-STRIKE ELITE NERF CAM Blaster HASBRO/Ages 8 years & up/Approx. Retail Price: $79.99/Available: Fall 2014

Epic NERF shots live on way past the initial blast with the N-STRIKE ELITE NERF CAM blaster! Giving NERF fans the innovation and connectivity they crave, the NERF CAM blaster allows them to capture and share footage of epic battles and missions. The first NERF blaster to feature a built in camera, the NERF CAM blaster sends N-STRIKE ELITE darts flying up to an impressive 90 feet, records awesome NERF missions and lets NERF fans display them instantly on the playback screen or download them to share with friends for major bragging rights. Blaster includes a 4GB memory card which can hold up to 2,000 photos or 3 hours of video, 1.77” color screen, 12 dart clip and 12 N-STRIKE ELITE darts. Eight AA batteries required, not included. Available at most major retailers nationwide and HasbroToyShop.com.

NERF N-STRIKE ELITE Precision Targeting Set HASBRO/Ages 8 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Sharpen NERF blaster skills in between battles with the N-STRIKE ELITE Precision Targeting set. Fans take aim using the precision light beam targeting of the N-STRIKE ELITE FIRESTRIKE blaster and blast away up to 85 feet at the unique target designed to challenge even the most experienced NERF fans to improve accuracy, speed and performance. Targeting set is great for indoor use and comes with N-STRIKE ELITE FIRESTRIKE blaster, one ELITE target and six suction-cup darts. Available at most major toy retailers nationwide and on HasbroToyShop.com.

24


Tween-Teen

NERF N-STRIKE MEGA Mega darts, mega distance and mega power combine to bring NERF fans a dynamic 2014 N-STRIKE MEGA lineup. Blasters and bows both receive the MEGA treatment firing whistling MEGA darts, which measure over twice the size of a standard N-STRIKE ELITE dart and fly even farther through the air.

NERF N-STRIKE MEGA THUNDERBOW Toy HASBRO/Ages 8 years & up/Approx. Retail Price: $39.99/Available: Fall 2014

Awesome NERF MEGA power and performance transition from blaster to bow with the addition of the N-STRIKE MEGA THUNDERBOW toy. The bow’s dynamic arms and traditional pull back system can fire five NERF MEGA whistler darts in a row up to an amazing distance of 100 feet. Includes 10 MEGA Whistler darts and holds up to five NERF MEGA darts at a time. Available at most major retailers nationwide and HasbroToyshop.com.

NERF ZOMBIE STRIKE NERF ZOMBIE STRIKE blasters put you in the middle of the battle to defend against a zombie invasion. After launching as a Target exclusive in late 2013, the NERF ZOMBIE STRIKE line expands in 2014 to a full line of blasters, bows and foam swords designed for epic battles against zombies – now available at most major retailers nationwide! With the 2014 ZOMBIE STRIKE line-up, NERF NATION zombie hunters are ready for anything.

NERF ZOMBIE STRIKE SLINGFIRE Blaster HASBRO/Ages 8 years & up/Approx. Retail Price: $24.99/Available: Fall 2014

Zombie hordes are no match for the ZOMBIE STRIKE SLINGFIRE blaster! The blaster’s lever-action allows for quicker reloads on the run and DIY-style designs lend an authentic feel to any NERF zombie attack. Blaster comes complete with one six dart clip and six ZOMBIE STRIKE darts which can be fired up to 75 feet. Features the NERF Tactical Rail System customizable with NERF N-STRIKE scopes and accessories, each sold separately. Available at most major retailers nationwide and HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

25


Holiday 2014

NERF REBELLE Inspired by current pop culture trends and based on insight from girls, the NERF REBELLE brand is designed to empower players with confidence, high performance action, and a stylish edge, all while inspiring girls to think and play differently. After its global launch and being listed as one of the top toys of 2013 by retailers – there is no stopping the NERF REBELLE brand. This Fall, the NERF REBELLE brand introduces a whole new story with the Secrets and Spies line, five high performance blasters, including the sleek and powerful AGENT BOW, that allow players to take on any NERF REBELLE mission in style. This line is built on play insights from girls and delivers on features they asked for. All blasters in the Secrets and Spies line will include secret message darts or arrows and a separate decoder preparing kids for the ultimate spy mission. Each dart is pre-printed with a message and a blank space, allowing kids to have even more fun by writing their own messages. I am Strong. I am Determined. I am NERF REBELLE.

NERF REBELLE AGENT Bow HASBRO/Ages 8 years & up/Approx. Retail Price: $29.99/Available: Fall 2014

The NERF REBELLE AGENT BOW is perfect for high-profile missions that require accuracy and skill. Release the string and watch as the first ever Nerf Rebelle foam arrows soar up to 85 feet across the sky making a whistling sound! For added precision, the AGENT BOW features an electronic glowing red dot that provides better aiming accuracy with every shot. The NERF REBELLE AGENT BOW comes with three secret message foam arrows, a separate decoder, and a detachable quiver. Available at most major toy retailers nationwide and on HasbroToyShop.com.

NERF REBELLE RAPID RED Blaster HASBRO/Ages 8 years & up/Approx. Retail Price: $29.99/Available: Fall 2014

Mission: Spy Showdown. The NERF REBELLE RAPID RED blaster is the musthave accessory for the quickest spy around. This high-capacity motorized blaster features a 12 dart clip for rapid-fire action with darts soaring up to 75 feet! Not only will you have a super quick NERF REEBELLE blaster, but the RAPID RED blaster also features an integrated decoder to quickly access any secret messages sent your way. The NERF REBELLE RAPID RED blaster comes with twelve darts including six “Secret Message” darts and a separate decoder for your friend. Available at most major toy retailers nationwide and on HasbroToyShop.com.

NERF REBELLE MESSENGER Blaster HASBRO/Ages 8 years & up/Approx. Retail Price: $14.99/Available: Fall 2014

The best spy missions need to be carefully executed and planned and the NERF REBELLE MESSENGER blaster allows for stealth action. Send secret messages to your friend that no one else can read! Simply write your message on the dart with the special pen hidden in the blaster handle and then launch your message up to 75 feet! Since the text is only visible through the decoder and a special red lens on the blaster, nobody else will know your next step! This 3-shot blaster includes a recipient double decoder, concealable invisible ink marker, and 5 “Secret Message” darts. Available at most major toy retailers nationwide and on HasbroToyShop.com.

26


Entertainment Properties

LITTLEST PET SHOP BLYTHE BAXTER and her father live in Downtown City above the LITTLEST PET SHOP, a day camp for all kinds of amazing pets, including doggie diva ZOE TRENT, head hedgehog RUSSELL FERGUSON and resident artist monkey MINKA MARK. Big adventures ensue when BLYTHE discovers she can miraculously talk with her animal friends and notices these pets may be small in stature, but their personalities are larger than life! Fans can follow the adventures of BLYTHE and her friends on the “Littlest Pet Shop” animated series, created by Hasbro Studios and airing on The Hub TV Network in the US. This fall, LITTLEST PET SHOP empowers fans to “Be who they wanna be!” with a new way to play that offers the freedom to design their own PET SHOP world, their way. Fans can create their own Downtown City, with customizable style sets and figures and pets inspired by the “Littlest Pet Shop” animated series. Fans can collect and stack the style sets vertically or horizontally to create a unique ‘city skyline,’ then decorate and style the sets with Deco Bits -- unique, small accessories that plug into the environments for a little added glamour – as well as stickers and other decorative pieces. Fans can also collect and customize 100+ new pets, straight from the entertainment! Fans of the franchise can connect with their favorite pets digitally in the new, integrated, LITTLEST PET SHOP app. Fans can scan the pets they collect to bring them to life virtually in the app! Once pets are collected, fans can entertain, play with, and care for their pets, and with each pet they collect, they unlock new rooms and accessories to design their own LITTLEST PET SHOP world, digitally. Fans can further express their personal style with the LITTLEST PET SHOP brand’s global licensing program that features licensees across all major categories at retail including apparel, accessories, publishing and digital gaming.

LITTLEST PET SHOP Style Set HASBRO/Ages 6 years & up/Approx. Retail Price: $39.99/Available: Fall 2014

Pulled right from the “Littlest Pet Shop” animated series, the LITTLEST PET SHOP style set is the hub of all activity for BLYTHE and her pet friends. Fans can create and decorate this stackable and customizable set with 135 pieces, including wall panels, accessories, reversible scene backdrop, stickers and Deco Bits –unique, small accessories that plug into LITTLEST PET SHOP pets and style sets for a little added glamour. Then fans can style their own pet shop, with colorful curtains, fabric rug, bookshelf, and other decorative pieces. Style set comes with three exclusive LITTLEST PET SHOP pets, including MINKA MARK monkey, SUNIL NEVLA mongoose, and KITTERY BANTER cat. The LITTLEST PET SHOP style set can be stacked with other LITTLEST PET SHOP style sets from Downtown City for additional world play. Each style set sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

27


Holiday 2014

LITTLEST PET SHOP BLYTHE BEDROOM Style Set HASBRO/Ages 6 years & up/Approx. Retail Price: $29.99/Available: Fall 2014

Fashionista BLYTHE BAXTER loves to decorate her room and mix things up! Fans can now design a room alongside their style savvy friend with the LITTLEST PET SHOP BLYTHE’S BEDROOM style set. This stackable and customizable style set lets fans create and decorate BLYTHE’s bedroom with over 95 accessories, including wall panels, a reversible scene backdrop, stickers and Deco Bits – unique, small accessories that plug into LITTLEST PET SHOP pets and style sets for a little added glamour. Fans can add some finishing touches to the room with decorative accessories, including a bed, chair, fabric rug and nightstand. The style set comes with two LITTLEST PET SHOP figures, a BLYTHE doll and PENNY LING panda. The LITTLEST PET SHOP BLYTHE’S BEDROOM style set can be stacked with other LITTLEST PET SHOP style sets from Downtown City for additional world play. Each style set sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

LITTLEST PET SHOP PET DAY CAMP Style Set HASBRO/Ages 6 years & up/Approx. Retail Price: $29.99/Available: Fall 2014

The pets of Downtown City can’t wait to play at the LITTLEST PET SHOP PET DAY CAMP style set. This stackable, fun-filled playground brings exciting activities for the pets to partake in, including a slide that can be placed inside or outside the set, twirling swing and rocking fish chair. Fans can create and decorate this stackable and customizable style set with over 95 pieces, including wall panels, reversible scene backdrop, stickers and Deco Bits–unique, small accessories that plug into LITTLEST PET SHOP pets and style sets for a little added glamour. The LITTLEST PET SHOP PET DAY CAMP style set comes with two LITTLEST PET SHOP pets, RUSSELL FERGUSON hedgehog and LEMON FACE MCGILS lizard. The LITTLEST PET SHOP PET DAY CAMP style set can be stacked with other LITTLEST PET SHOP style sets from Downtown City for additional world play. Each style set sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Entertainment Properties

MY LITTLE PONY The MY LITTLE PONY brand is bringing the power of the rainbow to life in 2014 with an array of colorful ponies and playsets! Children and fans of all ages will adore discovering the whimsical world of six pony friends, watching their adventures unfold in the “My Little Pony Friendship is Magic” animated series created by Hasbro Studios and airing on The Hub TV Network. Pony fans can act out imaginative stories of their own with fantastical MY LITTLE PONY figures, playsets, and vehicles, many of which can be seen in the series. A worldwide perennial favorite, MY LITTLE PONY is an evergreen lifestyle brand. In 2014, over 200 top-tiered licensees around the world in more than 17 categories will bring MY LITTLE PONY branded products inspired by the “My Little Pony Friendship is Magic” animated series to the global marketplace ranging from publishing to digital gaming to apparel, plush, housewares and fashion & beauty. Fans of the beloved brand can also “make friends” with MY LITTLE PONY on Facebook, watch videos on YouTube, and see episodes on MyLittlePony.com as well as get details on the array of product, promotions, and more.

MY LITTLE PONY FRIENDSHIP RAINBOW KINGDOM Playset HASBRO/Ages 3 years & up/Approx. Retail Price: $39.99/Available: Fall 2014

MY LITTLE PONY fans can discover the newest royal empire inside the FRIENDSHIP RAINBOW KINGDOM castle playset, a grand three level palace fit for a pony princess! Use the friendship keys to unlock a number of magical accessories within the kingdom, including a wardrobe, vanity, book, and treasure chest. Pony friends can travel the kingdom in style on the rolling cloud car, taking a ride down a fun swirly slide. Stops along the way include a lookout tower, golden balcony, swing, and more. Includes PRINCESS TWILIGHT SPARKLE figure, key, cloud car, and themed accessories. Available at most major toy retailers nationwide and on HasbroToyShop.com.

MY LITTLE PONY SWEET RAINBOW BAKERY Playset HASBRO/Ages 3 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

Fun is on the menu at the MY LITTLE PONY SWEET RAINBOW BAKERY playset! The MRS. DAZZLE CAKE pony has some delicious goodies in store to share with visiting pony friends, including her signature cakes and cupcakes. In the mood for a sweet treat, PINKIE PIE is ready to serve with a smile! You can zip her around the three-tiered café in roller skates. The SWEET RAINBOW BAKERY playset has more than 20 bakery themed accessories; including a cash register and a ‘cutie key’ that unlocks the hidden treasures inside it. Comes with PINKIE PIE and MRS. DAZZLE CAKE pony figures. Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

29


Holiday 2014

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MY LITTLE PONY POP This fall, the beloved brand will ‘pop’ into a new category of play that, for the first time ever, lets fans create and customize their own ponies. The MY LITTLE PONY POP line is an assortment of easy-to-assemble figures and a playset for children to build and personalize every aspect of their pony friend - from funky hairstyles, to colorful outfits, customized cutie marks, patterned wings and all of the accessories in between!

MY LITTLE PONY POP Starter Kit HASBRO/Ages 4 years & up/Approx. Retail Price: $3.99/Available: Fall 2014

The MY LITTLE PONY POP assortment delivers playful, poppable pony fun! Fans can pop-out and build any of four MY LITTLE PONY POP characters, including PINKIE PIE, APPLEJACK, PRINCESS TWILIGHT SPARKLE and RARITY, personalizing each pony’s look with colorful pop-on manes and themed stickers. Each sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

MY LITTLE PONY POP Playset HASBRO/Ages 4 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

For the first time ever, fans can create and customize their very own MY LITTLE PONY play space! Simply pop out the easy-to-assemble pieces to build your own SUGARCUBE CORNER Sweet Shoppe playset, adding exciting elements like pink doors, magenta windows, and flower boxes. A chocolate frosted roof and cupcake tower make this the sweetest shop in PONYVILLE. Fans can decorate the MY LITTLE PONY POP playset with colorful candy stickers, adding gum drops, lollipops, and more. Playset includes one MY LITTLE PONY POP PINKIE PIE pony. Available at most major toy retailers nationwide and on HasbroToyShop.com.

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Entertainment Properties

MY LITTLE PONY EQUESTRIA GIRLS PRODUCT DESCRIPTIONS There’s a reason we look familiar – we are MY LITTLE PONY EQUESTRIA GIRLS! A magic mirror connects the world of MY LITTLE PONY to CANTERLOT HIGH, where some things change, but true friendships remain magical! The mirror is a portal to a magical new land with high schools instead of castles, and six pony friends become real girls full of fun and fashion. In 2014 music rules and rainbows rock as TWILIGHT SPARKLE and pals complete for the top spot in the CANTERLOT HIGH “Mane Event” talent show. The girls must rock their way to the top, and outshine rival ADAGIO DAZZLE and her band THE DAZZLINGS, to restore harmony back to CANTERLOT HIGH. Fans can rock out alongside their favorite MY LITTLE PONY EQUESTRIA GIRLS characters with colorful fashion dolls, playsets, and vehicles inspired by the new animated musical adventure set to debut this fall.

MY LITTLE PONY EQUESTRIA GIRLS Dolls That Rock HASBRO/Ages 5 years & up/Approx. Retail Price: $24.99/Available: Now

Fans of the MY LITTLE PONY EQUESTRIA GIRLS characters will love to sing alongside their favorite characters with the MY LITTLE PONY EQUESTRIA GIRLS Dolls That Rock collection. Kids can make the PINKIE PIE , TWILIGHT SPARKLE, or ADAGIO DAZZLE dolls high five and each doll will ‘come to life,’ singing the MY LITTLE PONY EQUESTRIA GIRLS song. Fans can also high five their dolls and sing along. Each doll comes complete with a variety of fashionable accessories including a musical instrument. Each doll sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com.

MY LITTLE PONY EQUESTRIA GIRLS Dolls HASBRO/Ages 5 years & up/Approx. Retail Price: $12.99/Available: Fall 2014

The halls of CANTERLOT HALL are jamming with colorful fun fashions and the MY LITTLE PONY EQUESTRIA GIRLS are leading the runway. Fans can choose between TWILIGHT SPARKLE, PINKIE PIE, RAINBOW DASH, RARITY, APPLEJACK, and FLUTTERSHY dolls, each with a style savvy rocker outfit and rainbowfied hair style to match. Additional dolls will be available this fall, including fan favorite DJ PON-3 doll, complete with her signature headphones. Each doll sold separately. Available at most major toy retailers nationwide and on HasbroToyShop.com

MY LITTLE PONY EQUESTRIA GIRLS DJ PON-3’s ROCKIN’ CONVERTIBLE Car HASBRO/Ages 5 years & up/Approx. Retail Price: $19.99/Available: Fall 2014

The coolest DJ at CANTERLOT HIGH now has the coolest ride to match with the MY LITTLE PONY EQUESTRIA GIRLS DJ PON-3’s ROCKIN’ CONVERTIBLE car. Fans can lead DJ PON-3 on a rockin’ after school adventure in this blue and pearly white convertible, which features music note deco, purple horseshoe hubcaps, and a signature pony-shaped hood ornament. An extra seat lets other MY LITTLE PONY EQUESTRIA GIRLS dolls (sold separately) enjoy the ride. The removable, wearable sunglass windshield lets fans share in the fashionable fun! Available at most major toy retailers nationwide and on HasbroToyShop.com.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

31


Holiday 2014

TTPM is the #1 source for all things play where consumers can research and find the best playthings. TTPM is the only site that combines expert reviews (video and written) with live price comparison, one-click purchasing, and product availability at major retailers including Amazon, Wal-Mart, Target, Toys“R”Us, Babies“R”Us, buybuy BABY, GameStop, Best Buy, Sports Authority, Modell’s Sporting Goods, PetSmart, and Wag.com. The Shop for Kids app by TTPM gives consumers all the details they need to make educated purchasing decisions and save time and money. TTPM ensures parents and gift givers are finding the right products for kids at the best prices. The seasoned TTPM editorial team reviews thousands of products each year, providing comprehensive video and written reviews of toys, baby products, kids’ electronics, sporting goods, and family friendly video games, apps, books, and movies. The TTPM team can also be found on Facebook, Twitter, YouTube, Pinterest, Instagram, and Google+.

Jim Silver, CEO/editor-in-chief Jim Silver is recognized as one of the preeminent experts in toys and play. More than 30 years working in toys and play has enabled Silver to forge relationships with industry leaders and influencers. These relationships provide Silver with the inside track for industry trends, news, and analysis. Silver appears in a wide variety of television, print, and online interviews each year. Chris Byrne, content director Chris Byrne is a 30-plus-year veteran of the toy industry. During his career, he has held a variety of positions with toy companies covering marketing, media, operations, product development and creative. Chris is widely quoted in the media and appears regularly on local and national television commenting on toys and demonstrating new products. He is a regular on Live! with Kelly and Michael, and has spoken around the world on toys, marketing and product development. Laurie Leahey, senior editor Laurie Leahey joined the TTPM team in 2006, first writing feature stories about the toy industry for TTPM’s sister company, aNb Media. She reviews the latest and greatest toys for the site and co-hosts TTPM’s weekly “The Playdate” program. Laurie has also appeared in on air in top NYC broadcast segments, demonstrating the best in play.

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Editorial Resources

SHOP FOR KIDS APP by TTPM The Shop for Kids App by TTPM is a free mobile app which simplifies the experience of searching for and buying children’s products. The app provides access to the extensive TTPM database featuring thousands of in-depth expert reviews on the latest toys, baby gear, pet toys, sporting goods, children’s books, video games, and apps. The Shop for Kids app’s user friendly interface guides consumers along as they search for products, watch video reviews and view product ratings, compare current prices at leading retailers, and then click through to purchase. The app will also allow users to opt in for sale notifications and will alert shoppers when a sold out iem is back in stock.

Available for iPad, iPhone, and Android, key features of the Shop for Kids app by TTPM include:

THOUSANDS OF SEARCHABLE VIDEO REVIEWS • TTPM database is updated daily with 5,000 new video reviews each year from a team of experts; categories include toys, baby gear, pet toys, kids electronics, video games, sporting goods, and children’s books and apps • Complete product profile – what it is, why it’s fun, who it’s for, and what to be aware of • Video review – independent editorial review of every product on the site, complete with a demonstration of how it works and pros and cons • Editor’s Ranking – each item is rated 1-5 stars on several important factors • Search the database using filters for gender, age, type of product, and price range

LIVE PRICE COMPARISON AT LEADING RETAILERS • View real-time, online price and availability of a product at major retailers: Amazon, Wal-Mart, Target, Toys“R”Us, Babies“R”Us, buybuy BABY, GameStop, Best Buy, Sports Authority, Modell’s Sporting Goods, PetSmart, and Wag.com. • Click through to purchase immediately on retailers’ sites

SALE NOTIFICATIONS AND IN-STOCK ALERTS • Receive updates on when specific products go on sale • Set alerts for when sold out or hard-to-find items are back in stock The Shop for Kids app by TTPM is now available for free in the Apple App Store. For more information or to download the app, visit TTPM.com/app.

320 Sinatra Drive

Hoboken, NJ 07030

(201) 222-9118

www.litzkypr.com

33


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