The Torch News Group | Media Kit 2016-2017
NEWSPAPER ADVERTISING
PRINT RATES
All rates are Black and White
SIZES & SPECS 2
stories that matter
theTorch // www.lcctorch.com
Wednesday, April 6, 2016
Open Rate & Agency
Full Page: $800 Half Page: $400 1/4 Page: $200 1/8 Page: $100 Banner: $100
Half Page (Horizonal) 10.25" x 7.9"
2
Full Page: $320 Half Page: $160 1/4 Page: $80 1/8 Page: $40 Banner: $40
Color Charge
File Formats
* Rates are an additional charge and are per edition
* Design fee may apply to files that
Half page or larger: $200 1/4 page or smaller: $100
2
Full Page 10.25" x 16"
Full Page: $480 Half Page: $240 1/4 Page: $120 1/8 Page: $60 Banner: $60
Lane Student Organizations
stories that matter
theTorch // www.lcctorch.com
Newspaper is 5 columns Wide
Lane Departments & Non-Profits
Wednesday, April 6, 2016
stories that matter
theTorch // www.lcctorch.com
Half Page (Vertical) 5" x 16"
All submitted artwork must be in PDF or TIFF format at 300ppi CMYK. do not meet these requirements
SPECIAL PLACEMENT Place your ad in a key location for a 20% premium.
(back page, inside back page, page two)
DESIGN SERVICES No Ad Artwork? No problem!
Wednesday, April 6, 2016
1/4 Page (Vertical) 5" x 7.8"
Wednesday, April 6, 2016
stories that matter
theTorch // www.lcctorch.com
2
1/8 Page 5" x 3.8" Banner – 10.25" x 2" 1/4 Page (Horizontal) 10.25" x 4"
DEADLINES Space Sold:
Let our design staff create the 1 week prior perfect ad for you. Ad Approved: 1/4 page or smaller $35 Monday prior by 5pm 1/2 page or larger $60 * Prefer 2 weeks notice prior to run date for ads to be designed. May be subject to $75 rush charge if less than 7 days prior to run.
2
The Torch News Group Media Kit 2016-2017
ONLINE ADVERTISING & INSERTS
ONLINE RATES
Web ads get about 1000 impressions per day All rates are monthly
SIZES & SPECS NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
Open Rate & Agency Half Page: $175 Sidebar Box: $125
–Advertisement–
Lane Departments & Non-Profits
–Advertisement–
YOUR AD HERE
Half Page: $100 Sidebar Box: $75
Sidebar Box
Size: 324px by 243px Format: JPG or PNG Specs: 72 PPI RGB Color
YOUR AD HERE
Half Page
Size: 324px by 600px Format: JPG or PNG Specs: 72 PPI RGB Color
INSERTS
theTorch stories that matter
ch theTor
2
// ww
NEWS
matter stories that
ge Community Colle ON spaper of Lane EUGENE, OREG ent student new N 23 E 51, EDITIO
The independ MAY 4, 2016
ch theTor aper of Lane
om
Wedne
Comm
t newsp ENT ndent studen EPEND OF THE IND SPAPER GE T NEW LLE STUDENMMUNITY CO CO LANE
The indepe
AM
THE TE
hief Editor-in-Cey Cas André
rch
es / theTo
John Hugh
pus UO cam d by held on ht Rally those effecte k the Nig honor Take Bac f-skulls to d at the with hal introduce ir faces jeres is painted the y up Mu gro The 28. The ril ay, Ap Thursd ce. violen sexual
sell Zack Rus
tor News Edi d Free Keasey
tor Photo Edi es Kira Jon
ducer edia Pro Multim nd-Spaulding Rula Hunter ng rdomro Gina Tha tor Illustra nder Joey Thu
rs Reporte chez-Rutledge uel San
ces umstan er any circ ing to the cation und accord ion in edu ral funding, riminat fede ched from disc ive any ses rece cation. dreds mar the clas rally, hun um Building ter if ent of Edu portion of the Atri Cen artm the the to more to Dep speaking to hear page 1 n West 11th according one in five After the rly ed from and dow re they gathered lifetime ing to campus Continu rape in their tion. Nea Preven ted rape accord ety through wn Eugene whe night went on. about the ed ke the complet e Control and Nin nto mp spo . as e, atte rs dow can UO Lan d an eas survivo it in at UO s at the erience for Dis ies from ll, a student from this event 0 student do not report stor have exp 1,00 how of ents Wi vey stud imized bering Button ual are vict inary sur remem e. UO. Sex llness nce of a prelim students who ual We importa students at Lan just stop at the of us. It [the of the Sex ndees percent ct officials. r, a member of the atte still affe l assault doesn’t pens to a lot who wants remind to school that hap l for anyone dmeye “Sexua tage to . ething rs dealing too Jackie San m, went ons som now pee anyone on is ir to just cati the ult cy Tea happen years ago, and If assa ] is a great edu supportive of Advoca ence can 30 re r stated.“ rch viol sed mo eye ma pas ual be dm IX to that sex ny that Title ty,” San issue, I’m to learn how g.” about safe e or a gender “It’s fun h a thin to talk with suc around a women’s issu we got people protect k this is igned to you thin you are wrong.” 2, was des sorry, but passed in 197 Title IX,
TA
Mig nard Asha Ber
Columnistman Jesse Bow
urnalists Photojo r Palanuk phe Christo hes John Hug orns Osb Jeffery
igner Web Des chez Chris San
er n Manag Distributio tt Vern Sco
iser News Adv tz Dei Charlie
Adviser Production arne y We Doroth
Printer
s Web Pres Oregon , Oregon Albany
“I was crying s wa for help … I d an unprotected t ha W . lonely -old was a 4-year ?” supposed to do
ION UsexSuaPl asEsauNltSvictims S t for ovide suppor members pr DENIED Community
S AND LETTER COLUMNS ted be limi GUEST should editor
to the ted to • Letters ds. be limi wor should to 300 columns e, • Guest ds. or’s nam the authress 700 wor include and add only). • Please es number phone fication purpos right to edit the th, (for veri h reserves mns for leng • The Torc guest colu l, invasion of and lling, libe language. letters ar, spe gramm and appropriate ee mns, guarant privacy h cannot rs or guest colu to all • The Torc ion of lette to reply publicat not be able may and sions. submis
o — Selena Trevin UO student
Joey Thunder
Pull ahead of the competition!
6 y 4, 201 sday, Ma
TAKE BACK THE HT NIG T HEIG H N CK T A B E K
VOLUM
e unity Colleg
Director Production
orch.c
ied / pg. 2 pension den Bylaws sus / pg. 3 ision made Tuition dec 5 ht / pg. 4 & Titan Twilig
w.lcct
YOUR AD HERE
/ theTorch
en’s Oregon Wom has been g University of nines. Servic rt paig Students of the l Assault Suppo will Cam the ng utledge Sexua nday, May 2. attend ed voti Sanchez-R Center, and on Mostuden UO, y 12, and t at By Miguel Reporter y 12. The ugh Ma ht, a d thro turno ughut.Ma pened. Eric Schucexte nde ssed by10 thethro University y ed be reo hundr and was impre not on Matwo at the heart of three s march en or ed ur will of gather occ law least cess at th anniversary pro years wh l Hundreds think C by e must belica tionSchuc the 38 AS LCApril ht said. Y n ma“Iny 28. app ce “Ther n campus for sidentia e bee e four!” POLIC pla Pre day, Orego and hav lly mayb of t in — Thurs grows oria ere cial e ]offi righ last “Th it [the march ates back h is edit reserves the ce spoke peopl Berner Take Back The Night year was a did pul tviolen only oneproble It’scan ate] m. • The Torc n with everythe of sexua n. All web re ts,” dentand of the of [sen Kool Joh t Dude sts and survivors e about that indepen at its discretioproperty of d will be awarenumber ors.” available sea cActivi through Eugen lish more people slate, orrtthe ous Tha to fill dire for surviv their Freed to pub t content is thebe republishe before the march and ugh nity e t Anonym suppo sey of there s mu eno assaul onstag l mean was not he was com tee, By Kea with sexua r saidpus and prinh and cannot sion. end. s Editorgoodteestuden mis Wyatt Keute ks, camors. tions Commit a their experiences and advocate for its New the Torc editorial per UO has t Mindy Par t mit Elec t surviv issue, per tected to eeducate l assaulcha ns Com ir of the aware to conduc , without ies per free; each wase unpro efforts ity ness sionrtofsexuator Electio UO, sustopen suppo Old-Tim and some help … ILan two cop the abil existed help bring the er, the at ully r t was dcrying for ays e Valley ing ate The • Up to of the Torch are “I ban rn wev Keute hopef ett alw sen studen o, a to overtu was during“Ita will unity,” . “Ho well, comm et Str Willam ourcam t d person al copy is $2. paign has rs ,” Selena Trevin of it inin’ ingencesaid lonely be as m Cranks andrme dectide election could occurred ertocon incident. “Wha preval ion thesult this addition Social: City Barnsto s h attent ‘writeimu sexual assaul bylaws that enougbe part of is ag great ry think the min said about a the il 19. Aft said. Eugene um Hi-Flyer , Ker don’t rally ers-old supposed to do?”g on Apr and will meetin the and this e lawyers“I irs, izaACT Hok t Call ent organ Lan ce NT etin subjec 4-year this Night in stud me CO ht to c are Dan a CC and ors Stubroug together dent Affa for any unity Take BackhThe ASLfor , specifi & 3 Squ h surviv The national l and our comm bot theblecuti dean of wayisto ations.” nulbring lication theTorc munity College ve c qualific resources availa forension t it.” time of pub ated ates on Orgsyn ett, exe Lane Com Ave. ined againsAt susp Lev tion has many the of sixnot ng fight become advoc 30th upd ican updated, determ that the out were Amer are ongoi 4000 E. OR 97405 who wish tohas stated l ely onetim / theTorch these , s have also tee and ximat John Hughes timesorare able to ter those has tota attem ng es an se pted ce. Events like Eugene –5655 lawyer voti y mit Appro locall theAaron Carending sexual violen void. The ors the victim. of — ns Once thoon ent 2 be Com pagewill (541) 463 surviv n .have beenby ASLCCContin al Take Back ued process it stud support for t the Electio the 38th annu More than 400 tions wome inal tha rent cred sync account. also a major ther at the the elec the orig any cur h toge Campus. overAssoc met torch on iated e marc Org ally. by 15 trol ir @lcc Oreg hav ents il on nation the con and Stud rsity of sted by the who that was put by the Apr ns vote on on the Unive ces rch t Lewis march was co-ho Candidates at the even applied paig Night Rally support CCTheTo Support Servi Blake YaminThe ents, and med their cam ed theirboo k.com/L Sexual Assault Elliott requirem face students show en’s resu Center and e, have deadlin 687.2746 the ASUO Wom – 541. OWHall Lincoln 8th & er.com/W OWhall of County.
y4 esday,fireMa WednKat cha d Mystic
Roots Ban
Thursday,
Prices start at $300 per singlesheet for each edition. Call for information about pricing on single-sheet inserts and for booklet inserts.
May 5
y6
Friday, Ma
y8
Sunday, Ma Tuesday,
om Emails: lcctorch.c editor@ cctorch.com om letters@l g@lcctorch.c advertisin rch.com tips@lccto
Get your ad or flyer inserted into every copy of the print edition.
May 10
www.twitt .com/theW book www.face
Media Kit 2016-2017 The Torch News Group
SHIP ALL INSERTS TO: Oregon Web Press 263 29th Ave SW Albany, OR 97322 3
ADVERTISING PACKAGES
Simple. Clear. Effective! Bundle advertising services and save All plans run for multiple weeks, which increases the effectiveness of your campaign. By exposing future customers to your message more frequently, your potential return on investment increases.
STARTER Wednesday, April 6, 2016
theTorch // www.lcctorch.com
stories that matter
4
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
$550
1/8 page or Banner in color Runs for 3 weeks
$135 savings!
Web AWESOME NEWS CONTENT HERE –Advertisement–
YOUR AD HERE
YOUR AD HERE
Sidebar Box Runs for 1 month (over 15k impressions)
Design Services
Design of 1 ad concept included (includes web & print sizes)
BASIC *** MOST POPULAR *** Wednesday, April 6, 2016
theTorch // www.lcctorch.com
stories that matter
4
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
AWESOME NEWS CONTENT HERE
$1300
1/4 page in color (Horizontal or Vertical) Runs for 5 weeks
$355 savings!
Web –Advertisement–
YOUR AD HERE
YOUR AD HERE 4
Sidebar Box Runs for 2 months (over 30k impressions)
Design Services
Design of 1 ad concept included (includes web & print sizes) The Torch News Group Media Kit 2016-2017
ADVERTISING PACKAGES PROFESSIONAL Wednesday, April 6, 2016
theTorch // www.lcctorch.com
stories that matter
5
AWESOME NEWS CONTENT HERE
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
1/2 page in color (Horizontal or Vertical) Runs for 5 weeks
Web –Advertisement–
YOUR AD HERE
YOUR AD HERE
theTorch // www.lcctorch.com
stories that matter
5
Awesome News Content Here
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
Design Services
Design of 1 ad concept included (includes web & print sizes)
Full page in color Runs for 5 weeks
Web
YOUR AD HERE
–Advertisement–
YOUR AD HERE
Half Page Runs for 4 months (over 60k impressions)
Inserts
4000 5.5x8 Color Inserts Inside every edition for 2 weeks
ENTERPRISE Wednesday, April 6, 2016
theTorch // www.lcctorch.com
stories that matter
5
Awesome News Content Here
NEWS LIFESTYLE SPORTS OPINION PRINT ARCHIVES
YOUR AD HERE Media Kit 2016-2017 The Torch News Group
Full page in color Runs for 9 weeks (1 full term!)
Web –Advertisement–
YOUR AD HERE
$630 savings!
Half Page Runs for 2 months (over 30k impressions)
PREMIUM Wednesday, April 6, 2016
$2550
Half Page Runs for 4 months (over 90k impressions)
Inserts
8000 8.5x11 Color Inserts Inside every edition for 4 weeks
$4650 $710 savings!
Design Services
Design of 2 ad concepts included (includes web & print sizes)
$8650 $830 savings!
Design Services
Design of 2 ad concepts included (includes web & print sizes) 5
PUBLICATION SCHEDULE September 2016 S
M
T
W
7
October 2016
R
F
S
1
2
3
8
S
M
T
W
R
November 2016 F
S
S
M
1
4
5
6
9
10
2
3
4
5
6
7
8
11
12
13 14 15 16
17
9
10 11
12
13 14 15
18 19 20 21 22 23 24
16
17 18 19 20 21 22
25 26 27 28 29 30
23 24 25 26 27 28 29
6
7
T
W
R
F
S
1
2
3
4
5
8
9
10 11
12
13 14 15 16
17 18 19
20 21 22 23 24 25 26 27 28 29 30
30 31
December 2016 S
M
T
W
7
January 2017
February 2017
R
F
S
S
M
T
W
R
F
S
1
2
3
1
2
3
4
5
6
7
8
9
10 11
12
13 14
5
6
17 18 19 20 21
12
4
5
6
9
10
8
11
12
13 14 15 16
17
15 16
S
M
T
W
R
F
S
1
2
3
4
8
9
10 11
13 14 15 16
17 18
7
18 19 20 21 22 23 24
22 23 24 25 26 27 28
19 20 21 22 23 24 25
25 26 27 28 29 30 31
29 30 31
26 27 28
March 2017 S
M
T
7
April 2017
W
R
F
S
1
2
3
4
8
S
M
T
W
R
May 2017 F
S
S
1
5
6
9
10 11
2
3
4
5
6
7
8
12
13 14 15 16
17 18
9
10 11
12
13 14 15
19 20 21 22 23 24 25
16
17 18 19 20 21 22
26 27 28 29 30 31
23 24 25 26 27 28 29
7
M
T
W
R
F
S
1
2
3
4
5
6
8
9
10 11
12
13
14 15 16
17 18 19 20
21 22 23 24 25 26 27 28 29 30 31
30
Legend
June 2017 S
M
T
W
7
R
F
S
1
2
3
8
4
5
6
9
10
11
12
13 14 15 16
17
18 19 20 21 22 23 24 25 26 27 28 29 30
6
▶ ▶
Print Edition Holiday/Break
Ask your account manager about the special sections we are developing! The Torch News Group Media Kit 2016-2017
TERMS & CONDITIONS Changes of Rates
The Publisher reserves the right to change its advertising rates and conditions set forth this rate card and in contracts with The Torch, upon notification.
Ad Artwork and/or Copy If for any reason the Advertiser does not supply or approve advertising artwork or copy prior to the deadline agreed upon, the Advertiser will still be liable for the space reserved under this Agreement. The Advertiser agrees to pay The Torch in full for the full amount under the terms of the agreement within 28 days of The Torch’s billing for such charges.
Political Advertisements
Political ads are charged at the Open Rate, regardless of frequency, and must be pre-paid.
Prepayment of Advertising Charges
The Torch may, at its discretion, require prepayment of any or all advertising charges incurred under the terms of this Agreement. The Advertiser is entitled to the discount agreed upon for all prepaid advertisements.
Unfulfilled Agreement If for any reason this Agreement space agreed upon by the Advertiser should not be used within the Agreement period, or if the Advertiser should, for any reason, stop advertising in The Torch, the Advertiser agrees to pay The Torch in full for all discounts taken under the terms of this agreement within 28 days of The Torch’s billing for such charges.
Late Payment
The Advertiser must pay for advertising purchased and published during any given month within 28 days of billing date in order to qualify for the Agreement discount. Any amounts not paid within these terms shall be subject to a 1.5% compound monthly finance charge. The Torch may, at its discretion, terminate advertising services and this Agreement for nonpayment of charges when they are due or failure by the Advertiser to comply with the terms and conditions of this Agreement. In the event of such a termination, The Torch shall charge the Advertiser for all discounts taken under the terms of this Agreement.
Disputed Balances
The Advertiser understands that payment may only be withheld for the portion of any billing actually disputed. Any amount not disputed shall be paid in accordance with the terms outlined above and in accordance with The Torch’s current rate card.
Wrong Insertions or Omissions
This Agreement shall not be invalidated by wrong insertions or omissions. The Torch is liable for errors or omissions only if notified within 72 hours following publication and only in proportion to the effect which the error has on the entire advertisement. When a proof is submitted, The Torch is not liable for errors unless the Advertiser clearly identifies errors in the proof. The Torch assumes no responsibility for more than one incorrect insertion of any advertisement.
Increased Space Option The Advertiser, at any time during the Agreement period, has the option to increase space requirements to any larger size Agreement. Any ads that run prior to such revision shall be subject only to the Agreement discount in effect at any time of publication, but these advertisements may be applied toward the fulfillment of the revised Agreement.
Special Charges
Any extra production charges incurred in reproduction of printed materials shall be charged to the Advertiser in addition to the basic cost of the advertisement. Production charges are not subject to any Agreement discounts.
Edited or Rejected Copy The Torch reserves the right to edit or reject any advertising copy which does not comply with the policies and judgments of the newspaper. Media Kit 2016-2017 The Torch News Group
7
The Torch News Group 4000 E 30th Ave, Center #008 Eugene, Oregon 97405 www.lcctorch.com Marketing & Advertising: 541-525-0597 advertising@lcctorch.com Newsroom: 541-463-5655 info@lcctorch.com