Total Lighting - April 2014

T O TA L L I G H T I N G

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THE POWERFUL VOICE FOR THE LIGHTING INDUSTRY

ENERGY EFFICIENT

SCHOOL’S OUT

• COMMERCIAL

•

Light School The Surface Design Show’s star pupil for 2014

SPECIALIST

• EVENT

• RETAIL ISSUE 113

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TUNGSTEN-FREE THEATRES

CFL MYTHS

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Designers and manufacturers of modern energy-efficient lighting www.fluorel.co.uk

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/ sales@fluorel.co.uk / 08458 643 643 26/03/2014 17:23

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inside

P E O P L E 09 Comment

Editor, Gill Anderson discusses lighting, and more…

11 News and diary

News, appointments & diary dates for the month ahead

12 Interview – Family guy

Anthony Holly of Chantelle Lighting talks lace, golf clubs and progeny

69 10 minutes with...

19 News 22 Checking out

The cost of energy efficient lighting for the hotel trade

28 Case study – Flying high

31 News 33 Myth buster

Robert Chelsom sets about destroying the CFL myth

Mall shopping in France – coloured in

45 Case study – A lite bite

Fast food styling

Kerry Sheahan of LED Lights looks at ways to maximise space

46 Opinion - A flattering light

SPECIALIST 49 News 52 School’s out

The Surface Design Show 2014 – Light School

55 Case study – Light my fore!

LED runway lighting for Munich Airport

COMMERCIAL

41 News 43 Case study – Shopping for colour

Fred Bass, MD of Neonlite International

E N E R G Y E F F I C I E N T

RETAIL

A wild introduction to The Belfry

EVENT 59 News 61 Ray of hope

Life after Tungsten?

Sensing Spaces at The Royal Academy

65 Case study – Space conscious

37 Case study – Seat of learning

Oxford Brookes’ takes control

Control to impact on productivity

39 Opinion – Work work, busy, busy …

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The EU – stealer of choice?

We live in a world filled with choices: what car to drive, where to live, what to eat, drink, what clothes to wear – essentially, what to do with our lives.

Cover image: Light Bureau, courtesy of The Surface Design Show 2014

THE TEAM Editor

Gill Anderson Editor@tlmagazine.co.uk Design/production

Heather Rugeley artwork@astongreenlake.com Web development manager

Mitchell Finlay mitchell.finlay@astongreenlake.com Sales manager

Damien Ward Damien.ward@tlmagazine.co.uk Account manager

Antony Allen Antony.allen@tlmagazine.co.uk Managing director

Stuart McCreery

So why is it that the choice for LDs is being restricted on what light source they can specify, regardless of what best suits the job in hand?

I refer of course to the great tungsten debate. The STC continues its sterling work to highlight and arrest the potential decline and fall of tungsten as a light source for stage and screen, and TL has continued to update – we hope fairly and objectively - on the campaign’s progress, which is all about choice, and not, as I read recently ‘a quaint notion propelled by something other than art and science’.

So, this month, we decided to look at the options available for theatre lighting designers who want to explore different, energyefficient, or just plain new technology (p61 – Ray of hope?), and there are a couple of surprises, including a comment on the latest LED technology from Rick Fisher, who said ‘for the first time, I could almost see not missing tungsten so much.’

Hopefully, the time won’t come when we are forced into alternative sources; our choices will continue to grow and not be stifled in all areas of life - including lighting.

There’s a bit of a theme to this month - in order to counteract the dire British weather that was responsible so recently for the Dawlish sea wall collapsing under the impact of yet another Atlantic storm leaving the West Country with a lookalike roller coaster instead of a train line, we decided on a ‘hospitality special’. We did consider exploring the effects of natural light in sunnier climes, but instead decided to visit a number of hotels that have recently experienced lighting upgrades, as well as an airport that’s gone LED – even on the runways.

I recently had the pleasure of experiencing Sensing Spaces - an amazing installation at The Royal Academy (p65) that features a high profile LED lighting solution, and is certainly worth a visit if you’re in the area. However, my favourite project this month has to be the new chandelier commissioned by The Belfry. It features no less than 140 shiny, new PING irons and putters, and was created by Chantelle Lighting for the iconic Ryder Cup venue.

I have wondered whether they’d miss a few - if I could just fit an origami-style stepladder in my overnight luggage…

Gill Anderson | editor

Printed by Symbian Print Intelligence Limited

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No part of TL may be reproduced, stored in a retrieval system or transmitted in any form by any means, without the prior written consent of the editor. TL will make every effort to return picture material, but it is sent at owner’s risk. Due to the nature of the printing process, images can be subject to a variation of up to 15 per cent, therefore Aston Greenlake Publishing Limited cannot be held responsible for such variation. © Copyright 2014. All rights reserved. ISSN 2047-9573

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PEOPLE • 11

IT’S A DATE...

Light+Building 30th March - 4th April 2014 Exhibition Centre, Frankfurt, Germany

Appointments

www.light-building. messefrankfurt.com

Hong Kong International Lighting Fair - Spring 6-9 April 2014, HK Convention & Exhibition Centre, Hong Kong www.hktdc.com

May Design Series/ The ARC Show 18-20 May 2014, ExCeL, London www.thearcshow.com

Index 19-22 May 2014 Dubai World Trade Centre, UAE www.indexexhibition.com

Guangzhou International Lighting Exhibition 9-12 June 2014, Pazhou Complex, Guanghou, China www.light-building. messefrankfurt.com

SILE – the Ninth China Intl LED Industrial Technology Expo & Forum 3-6 July 2014, Shanghai New International Expo Centre, Shanghai, China www.grayexpo.com

DOUBLE AWARD WINNER Chauvet DJ has been recognised by the dealers that sell lighting products for the second time in a month, as the company’s SlimPAR Hex 3 IRC won the 2014 Music & Sound Retailer Award for “Best Lighting Product”.

Presented during the NAMM Show in Anaheim, the award comes on the heels of the company being named “Lighting Line of the Year” by the readers of MMR magazine. ‘It’s very gratifying to be honored back to back by two leading publications,’ said Beth Weinstein, marketing manager of Chauvet DJ. ‘It shows that we’re giving our dealers products that their customers want, and that we’re backing up those products with a strong commitment to service.

‘We’re eager to build on this over the next 12 months as we continue to come out with products that help DJs excel in their careers.’

The MSR Music & Sound Awards are based on a poll of every American music equipment dealer and manufacturer.

From left to right; Adrian Dennis, Kevin Nolan, Mark Polloway, Jon Theis

Zeta Specialist Lighting has announced the appointment of sales and marketing director, Adrian Dennis. Dennis will establish a strategy to raise the profile of the brand, and deliver on the company’s three year growth plan.

Commenting on the appointment Dennis said: ‘Zeta is centred on innovation and excellence and I’m delighted to be involved in such an exciting business.

The diversity of its product portfolio and the seemingly endless applications, presents a huge opportunity to position the brand as the best choice for sustainable, cost-efficient and technologically brilliant lighting solutions. ’ MD, Phil Shadbolt added: ‘2014 will be a significant year for Zeta; we have established a strong presence within commercial, retail and industrial settings, and we are now looking to build on that heritage and expand our strengths into new sectors.

Technical Consumer Products Limited (TCP) has announced the appointment of two new senior staff member.

To promote its continued European growth, Kevin Nolan joins as UK and Ireland general

manager, while Mark Polloway is appointed EMEA sales and marketing director.

Nolan has worked in technology for 14 years, including senior positions at RS Components and Electrocomponents. His role at TCP will focus on strengthening the company’s growth programme in the UK, a strategy that has already resulted in a strong market share. Following his appointment, Nolan commented: ‘I am delighted to be joining TCP during this time of growth. With a quality product and an experienced team in place, I look forward to leading TCP’s UK expansion.’

Also joining the team is Mark Polloway, who has 20 years senior sales and commercial management experience, having held positions at Phillips and GE Lighting.

Polloway will be responsible for implementing sales, marketing and PR strategies to raise awareness of the TCP brand within the growing European market.

‘I am excited to be joining TCP at a time when the company has a great potential for innovation and growth,’ he said, adding ‘I am looking forward to being part of a global brand that is

focused on providing customers with energy efficient lighting.’

Founder of The IS, Jon Theis is now leading sales and business development for TheisCraft Lighting Controls.

The company is focused on delivering energy saving products and DALI systems for the commercial and residential sectors, working closely with key clients, consultants and contractors to provide design, CAD, technical support, commissioning and on-going maintenance. Director, Tiffany Pykett commented: ‘ Jon brings 25 years’ experience in the lighting controls industry to TheisCraft. Our focus is on service, and our qualified electrical engineers and project managers, led by Jon, will deliver a first class service to our clients.’

‘Adrian’s vision, drive and experience will be instrumental to driving our business forward.

I am confident that he will be invaluable in leading, developing and strengthening our sales and marketing functions, evaluating new and current markets, defining appropriate targets for our teams and driving growth based on Zeta’s strategic plan,’ he said.

A VERY GOOD DESIGN Spiry, designed by Giovanni Barbato, has won the lighting category of the Good Design Awards, bestowed by the Chicago Athenaeum Museum of Architecture and Design and promoted by the European Centre for Architecture Art Design and Urban Studies.

The award, conceived in 1950, is selected by a jury comprising industry

experts and members of the specialist press, who assesses the products according to criteria of innovation, shape, materials, construction, concept, function, usefulness, sustainability and styling. The Spiry suspension fitting has a curved aluminium diffuser, painted in matt RAL 9016 white, which twists and spirals in air,

enveloping the light without disrupting the continuity. The complex construction contrasts with the lightweight, wraparound result of the diffuser, making it suitable for a number of uses.

Spiry, together with the other products selected for the award, will be on permanent display in the Chicago Athenaeum.

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12 • PEOPLE

Family guy

Anthony Holly, MD of Chantelle Lighting takes his parental responsibility seriously, so much so he employs his children in the business. Refreshingly, he’s equally serious about his responsibility to his clients

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PEOPLE • 13

TL caught up with Holly in between designing, making, delivering and keeping tabs on the family at work.

Before starting Chantelle Lighting, you were an electrical engineer. Can you tell us a little of what that involved and how you got into that line in the first place?

A

nthony Holly is a former electrical engineer who confesses to viewing everything through eyes that automatically focus on lighting and its many intricacies, no matter the setting - and his passion proves addictive.

A younger, but no less enthusiastic Holly founded Chantelle Lighting 25 years ago with plenty of electrical knowledge coupled with a vision to offer a personal service from inception through implementation to completion. And it appears that this approach works well, as his company boasts established hotel, bar and restaurant brands and celebrities as clients. ‘One’ has even created bespoke fittings for the Royal Family.

Design groups and lighting specialists approach Holly every day with requests from the relatively straightforward to the truly weird and wonderful.

‘There is nothing I enjoy more than getting a sketch ripped from a notebook and being asked to make this vision a reality,’ he enthuses. Requests like this give Holly the freedom to draw on his natural design ability, coupled with his electrical knowledge and the technical skills of his team, to come up with a workable concept that remains true to the customer’s vision.

Chantelle is definitely a family affair: Holly’s three daughters - Lauren, Harriet and Alex - have been involved with the business from their early teens, starting off on the shop floor to learn about the design and manufacturing processes before progressing to roles which allow their individual skills to shine.

Lauren is the company’s project and customer service manager. She joined the family business full time as a project co-ordinator after completing her A-Levels and worked in sales roles, and now oversees all projects from initial enquiry through to order, production and delivery.

Her proudest moment came in 2013 when she oversaw a design project with former Liverpool FC player, Jamie Carragher and his wife, Nicola.

Middle daughter, Harriet began her career sandblasting and picking components on the shop floor. She is now a project co-ordinator, and has already worked on a number of high profile projects, including Mottram Hall and Haven Holiday Homes’ Mash and Barrel restaurants. The youngest, Alex currently combines studying for her A-Levels with a role as marketing co-ordinator. Working alongside the company’s marketing team, she has played a key role in the launch of its e-commerce website and increasing social media presence.

Holly’s hard work, passion and commitment to innovative, creative lighting means designers and architects know that when they work with Chantelle, the team will ensure all their expectations are exceeded. This was highlighted just the week before Christmas 2013, when a designer the company hadn’t previously worked with got in touch needing a bespoke fluorescent lighting sample for a national restaurant chain – before the festive break!

Chantelle’s staff immediately contacted the component supplier, who couriered the necessary parts overnight allowing Holly to set to work assembling and wiring on Sunday December 22. He then delivered the fitting to Birmingham in advance of the deadline. All this hard work was rewarded early in the New Year with a £5,000 order from the designer, and the promise of more work to come.

Chantelle Lighting celebrates its 25th anniversary in 2014, and has just launched District, its first lighting collection.

AH: I began working for an electrical wholesaler as a van driver at 18. I progressed from there to work in stores and despatch, dealing with stock and deliveries. This gave me an understanding of components.

I then began working on the counter, dealing with clients’ face-to-face and building relationships with them. One day, one of the regular customers, who owned a contracting business, asked if I wished to join his team carrying out industrial installations because of my knowledge of components. I took him up on this and went to night school to complete an apprenticeship. Eighteen months later, I moved back into an office position, estimating and purchasing for jobs.

It was then that I noticed an advert in a local paper to tender for a pub refurbishment in my home town.

I submitted a tender and won, then had to buy an enormous amount of decorative fittings from various sources!

Having done this, I how interested I was in the design and craftsmanship that was being produced for the leisure industry at that time.

How did your passion for lighting develop?

AH: My industrial background necessitated a certain amount of artistic and creative flair, and it has progressed from there. I take an instant liking to interesting and unusual products, and begin thinking about the type of projects they could be used in. Today, my eyes are automatically drawn to the lighting and its intricacies, wherever I go.

Today, my eyes are automatically drawn to the lighting and its intricacies, wherever I go’

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14 • PEOPLE

The challenges never run out, instead, the ideas keep coming’

What about the design side of things: did you train in design?

AH: No, other than an O-Level in Art, I am completely self-taught. I have a natural understanding and am able to interpret and contribute towards most ideas.

What persuaded you to take the risk and start your own lighting business?

AH: The product range was so attractive and the margins were healthy, so along with my own self-belief that I had an ability to sell, I decided to go for it.

I started within the retail sector, literally knocking on doors at nights and weekends or large housing estate building companies, starting off by promoting the retail lights and catalogues. I then built up enough business to take this into a more fulltime role, and I took the plunge and sold my own home to use the equity to develop a proper business and purchase a lighting showroom, which I lived above with my young family.

At this point I was still keeping a keen eye on the commercial market (pubs, hotels and restaurants) because the products being used in their design projects excited me more.

Whilst cold calling, my electrical contracting knowledge led me to an opportunity to carry out the installation and fitting for Greenhalgh’s Brewery. I soon realised that their financial year determined their spending patterns, and I needed to fill the gaps if I was to start dealing with breweries and pubs full time. Therefore, I arranged a

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meeting with another brewery, which I had built a relationship with, and this brewery helped me to even out the spending trends of different pubs and breweries. I then started gaining work from Scottish and Newcastle, Boddingtons and John Smiths - and the client list grew from there.

I began promoting the business, and because I was so confident about what I was selling and the services that I provided, the clientbase grew. But this brought about its own set of problems; the main one being that I was competing with my suppliers, who were supplying to the same organisations. This became an increasingly difficult position to be in, so I decided it was time to manufacture. I had some knowledge of manufacturing, but I knew that an enormous amount of skill was also required. At the time, manufacturing was hard because import was big and banks were cagey as manufacturing wasn’t seen to be the way that things were going. I had meetings with my bank and eventually they gave in and decided to support me.

Your client list is impressive, and includes high quality brands, celebrities - and even royalty, we hear. Without giving away too many secrets or committing treason, can you tell us about any of the well-known names you’ve worked with and what you created with them?

AH: The Nando’s brand was very new when Chantelle Lighting first got involved with them. They were establishing their brand and working alongside interior designers, so it was fantastic to be involved as the company was taking off.

Wetherspoon’s was another high point; we helped them to create individuality at each site whilst still keeping the sites streamlined. We drew inspiration from the local areas to create bespoke fittings. For example, ceramic fittings were created for the Stoke area and Nottingham’s fittings incorporated lace reminiscent of the lace market.

We were challenged heavily with this and managed to deliver on their dream.

Working with comedian, John Bishop and former Liverpool footballer, Jamie Carragher were also highlights, as we had been recommended to them through previous clients and by the quality of our work.

What’s the most unusual fitting you’ve been asked to create - and has that been the most challenging to date?

AH: We are challenged every day in different ways, from both a creative and an engineering perspective. From the engineering point of view, we were asked to create a large structural chandelier for the Fife branch of the Carlton Bingo Group. It needed to be 4.5m in diameter and incorporate colour-changing LEDs, which was a very new technology at the time. We managed to create a functional and aesthetically pleasing bespoke light that the client was more than pleased with.

I am creatively challenged on a regular basis by Paul Danson of Paul Danson Imagineering.

We are currently working with Paul on a fitting that he wants to “come to life” as well as serving as a light.

We are developing a lifelike fitting with a creative brief of “going back in time” into some sort of mad professor’s laboratory.

Watch this space!!

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Sounds intriguing! Much of your work is for the hospitality sector; is that because you specialise in statement pieces, creating the ‘wow’ factor needed, or is there another reason?

AH: We work well with the hospitality sector because people understand that we can interpret their ideas. We offer flexibility and we have a vast history of showing quality of product and service with authenticity. We can be trusted on delivery, meeting timescales and understanding the language of project management and the importance of deadlines.

We are developing a lifelike fitting with a creative brief of “going back in time” into some sort of mad professor’s laboratory’

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One of the most inspired pieces I’ve seen is the Ping chandelier you created for the reception at The Belfry. How do you go about working with materials that aren’t normally found in light fittings, such as the golf clubs in this instance? Can you take us through the process?

AH: Being given a very strong brief by designers helps us, and in the case of The Belfry, this brief came from Greyline, who we have a fantastic working relationship with.

A visual design helps us as engineers to provide 3D CAD models using the latest state-of-the-art engineering, laser cutting and custom-made components.

After meeting our client, we go back to Chantelle to work out weights, grades of materials, the correct illumination, LED, colour temperature, wattage, dimming levels and the H&S aspects, before beginning to create bespoke and eye-catching pieces.

Where would you like the opportunity to create a bespoke fitting for that hasn’t yet happened?

Here, in Pendle, Lancashire!

I want to develop a community project and create a large chandelier that enters the Guinness book of records. We are celebrating our 25th year in business this year, so hopefully we can produce something special to mark the occasion.

Another ‘watch this space’ moment perhaps? So how do you approach a new commission?

AH: This is an everyday challenge as the work we get is unique. We meet with the client and continue with plenty of contact and preparation with them to understand the passion that’s coming from the individual that dreamt up the idea. We maintain a good relationship throughout the process so we can add detail where necessary and to make sure we stay on the right track. We also invite the client to view the progress as many times as they like.

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PEOPLE • 17

Your daughters’ work alongside you in the business. It must be extremely satisfying to have three such talented individuals involved. At work are you Dad - or the boss?

AH: I would say I am both Dad and the boss – although I’m sure my daughters would disagree! One of their favourite sayings is that I want ‘the moon on a stick’. The quality time that I have with them, although in work, is invaluable, as Dad’s traditionally don’t have that close relationship with their daughters.

They get to see real life seriousness and the importance of the business as they heard about it growing up.

I also get honest opinions from a younger mind-set, having grown up in the business – they have been instrumental in helping to bring the business into the 21st Century!

What’s your favourite light source, and why?

AH: Tri–LED, because it is multifunctional, cool running, small and compact. It is controllable and provides a full spectrum of colours if controlled properly. The installation is easy, flexible and has a long-lasting effect.

Sounds like a winner! Would you always aim to use energy efficient sources in your work, or is it more important to you that the piece makes a statement than is energy efficient?

AH: It depends on the creativity of the product and the nature of it. I always aim to make them energy efficient, but if isn’t conducive to the aesthetics, we would give it some great thought and consideration.

what we do, and it is important that we exhaust all avenues to give both, but if it came to it, form would come first.

Chantelle has just launched its first lighting range after 25 years - why now? And can you tell us a little about the collection?

What inspires you?

After 25 years’ turning designers’ ideas into reality, we wanted to use our creative experience to produce a ready made range to complement our bespoke pieces. District is a collection of seven contemporary fittings, each available in seven different colours, which will inspire the industrial-themed interiors of a wide range of commercial and domestic interior design projects. Industrial lighting has been a popular trend for some time now, and its popularity shows no signs of decreasing – we are already receiving lots of enquiries and orders for these new products.

AH: I am always surprised by the innovation of our designers and clients.

The challenges never run out, instead, the ideas keep coming!

I’m inspired by the industry and designers. The power of technology is also a great inspiration for me as is the power of the Internet and the new ways of communicating with our customers.

I think these things are inspiration to any businessman who has come through an era where the fax machine was a revolution! I am inspired to find out the best ways of reaching people in our industry at the press of a button.

Can you give us an insight into a ‘normal’ working day, if such a thing exists for you?

AH: It honestly doesn’t exist!

My role has massively changed in the last three to five years. My involvement has changed from being sales led, to more production focussed and quality based. I help to nail down the interpretations and involve myself in the more complex challenges that we get. I am lucky that I have a capable team around me. I am also involved in the design of new products. I have been doing this for 25 years now and I am trying to pass on my knowledge to the team, and put the systems and strategies in place that are needed in our changing business.

What’s next for Anthony Holly, and for Chantelle Lighting?

AH: Following the success of District, I would like to continue developing our own ranges of lighting that are innovative, current and inspiring to designers. I would also like to broaden our customer base overseas.

Finally – what’s the best thing about your job?

AH: There is nothing I enjoy more than getting a sketch ripped from a notebook and being asked to make this vision a reality. I get to do this every day – I am living my dream.

CON TACT Chantelle Lighting www.chantellelighting.co.uk

Do you have favourite materials that you return to again and again?

AH: Yes, brass, copper, aluminium and mild steel are favourites. We find that the standard components that are needed in every light fitting are made from these materials, and we can apply our manufacturing processes to them, whether this be soldering, finishing or chemical dips to create unique finishes.

Do you envisage a sustainable future for the lighting industry? If so, how can we improve manufacturing methods to work towards it?

AH: Yes for manufacturers, because there are always people who want their own designs as a one-off. People increasingly want to buy British and this can only be good news. If more people buy British, this will, in turn, increase repeat orders, which, in turn, produces easier manufacturing processes.

What’s most important to you – form or function?

AH: Both are as important as each other, but if pushed, I’d have to say form. Both have an important role in

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ENERGY EFFICIENT • 19

EXTENDING ITS REACH Specialist lighting solution provider, Architainment has announced the arrival of the PCK Co lorGraze MX4 Powercore range to its portfolio; a collection of premium, exterior LED wall grazing fixtures with extended colour reach.

The range broadens Architainment’s current portfolio of the popular line of high-performance, full colour LED grazing fixtures from Philips Color Kinetics.

These smart RGBW or RGBA fixtures include channels of amber or neutral white LEDs that seamlessly blend with channels of red, green and blue LEDs to generate a notably increased colour palette.

In addition to the millions of saturated colours possible

with standard RGB lighting fixtures, ColorGraze MX4 Powercore RGBW fixtures provide high quality white light, while RGBA fixtures create intense yellows and an extended range of subtle pastel colours.

Custom lengths, LED channels, beam angles, housing colours and power consumption levels generate hundreds of achievable configurations and light distribution patterns.

NO-BRAINER? The company believes the move reflects the growing demand for LED technology across a broad range of industrial, commercial and domestic sectors.

The Integral LED lamp range is available in a variety of popular types, including PAR16, MR11s and classic incandescent lamp replacements, plus various wattages, dimmable versions, and warm or cold whites.

The company believes it has recreated the much loved and familiar output properties of traditional halogen and incandescent sources with no compromises on the brightness.

CLD has many years’ experience in supplying top quality lamps to the professional entertainment and leisure industry, and in the last three years has seen a steady growth in its role as a specifier of LED lighting to architectural projects and built environments.

MD, Rob Platt commented: ‘The Integral range makes it quick, easy and extremely cost effective for almost anyone to make real long term cost savings by updating their everyday lighting at work or home. We think it’s a bit of a no-brainer!’

Housing benefit An innovative resource website (www.commulite.com) explains how, by combining low-energy LED fittings with a sophisticated central control system, Commulite’s communal lighting system provides superior energy savings by providing the right amount of light, in the right place and at the time that it is needed.

‘Every lighting manufacturer claims to be energy saving these days,’ said John Bishop, founder and CEO of Commulite, ‘so we wanted the website to reflect the fact that we’re not just another LED lighting manufacturer. There’s a lot more to saving energy than just having a low energy light source. If it’s the wrong light in the wrong place at the wrong time it’s still a waste of energy.

Worse, it’s contributing to light pollution too.

‘We want the website to be more than an online brochure,’ continued Bishop, ‘we want it to be a valuable resource for professionals involved in building and lighting design, construction and maintenance, so we will be adding valuable and informative content on a regular basis too.’

Based in Essex, Commulite supplies lighting systems to communal and social housing projects.

READ ON...

A low maintenance, cost-effective selection of LED luminaires has been specified for a refurbishment project at North Devon Library & Records Office, Barnstaple.

NPS Group and the library required a maintenancefree lighting solution, which would effectively reduce current running costs, while increasing lighting levels.

It also required a high performing and impressive lighting solution that would give the impression that the

overall library space had undergone a complete and extensive refurbishment.

Luminaires from the Graduate LED and MODLED ranges were selected for the project for their impressive range of features and high-quality performance.

Due to advanced sensor technology, the Graduate LED requires no modification of external wiring, making it suitable for public spaces like libraries.

Fitted with an LED variant,

the Graduate LED offers maximum flexibility and enables lighting functions to be changed as often as necessary to cope with their working environment, times of day and the levels of activity taking place within the space.

The design encompasses an optional integral microwave sensor, combined with bright-out control. Switch dimming, analogue dimming or DALI dimming functions are also available.

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22 • E N E R G Y E F F I C I E N T

CHECKING OUT

Energy + cost savings + colour rendering + dimming = a warm welcome

I

nstalling energy efficient lighting in hotels makes sense. After all, guests are notoriously cavalier about leaving lights on when they leave their rooms, and even with the most vigilant of housekeeping staff, tons and tons of CO2 emissions must be being created unnecessarily – and that’s before you consider the actual energy costs.

Then of course there’s all the front of house and amenity areas, restaurant and bars, the kitchens, laundry and back offices, not to mention a gym, sauna and pool, which are often basement-housed. Corridors must be lit 24/7 for safety, and usually have little or no access to natural daylight. Glen Harper of Lyco commented: ‘Of course there are safety concerns to consider in lighting any type of corridor, but how about also creating a corridor that extends the welcome of the establishment?

‘Hospitality environments don’t need quite the same clinical type of corridor lighting that’s sensible elsewhere. Here you have an opportunity to create a space where patrons will meander rather than dart.’

To maximise the height of corridors, a ceiling of 2.5m or less is a prime candidate for downlights. Harper added: ‘The Fireguard LED7 Dimmable Spotlight draws just 7W of power,

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ENERGY EFFICIENT • 23

Main image: Med Doha - Qatar Natioanl Day Far left and below: Van Der Valk, Dordrecht

yet delivers the equivalent output of a 50W halogen alternative, making it 86 per cent more energy-efficient. ‘Bearing in mind that corridor lighting doesn’t generally need to be overly powerful, the ability to dim this light is an attractive feature, allowing fine-tuning for mood and further cost savings.’

So the potential for huge savings definitely exists. The problem for the hotel manager is to achieve a workable solution that reduces the energy bills and associated maintenance costs of the venue, provides high quality, controllable lighting for both guests and staff, and looks good. I have a stock tale about a trip to Hong Kong a few years ago, when my very trendy hotel room was lit with no less than 37 fittings.

It also had an entire wall of glass, so during daylight hours, was a bright, welcoming space.

However, after dusk, it became a different story.

The 37 lights were all fitted with first generation LED lamps, and it was impossible to read or even to check make-up. For all I knew, I could have been heading out to dinner in full Alice Cooper mode, such was the difficulty seeing.

Of course, things have changed for the better since then – I’d be the first to admit that LED fittings and their retrofit lamp cousins have improved in leaps and bounds - but the story highlights the very real issues facing hotel staff when they make the change to newer technology. Quality of light is everything, and the need to get it right is paramount if they want to keep their guests happy and coming back for more.

DUTCH MASTERS

When the latest Van der Valk hotel was built in Dordrecht, energy efficiency was one of the key elements to the lighting scheme, together with the requirement to communicate the warmth of halogen lighting in order to reinforce the warm welcome that Van der Valk’s management want its guests to receive.

With 68 hotels in the Netherlands, and a further 30 as far afield as the Caribbean and the US, the secret of the Van der Valk chain’s 150-year success story is its focus on guests receiving a warm welcome. This warmth needed to be reflected in the modern interiors and lighting scheme at Van der Valk, Dordrecht, while still maximising cost efficiencies.

Thanks to the latest in LED lamp technology from Megaman, the result is not only a warm, welcoming place to stay, but a hotel that is predicted to save £476,268 (€553,585) and 869,830kg CO2 over the lifespan of the lighting installation*.

The company’s sales team was brought in to advise on the hotel’s lighting installation during the construction period. By using a mix

Having been disappointed with LEDs in the past, we knew what criteria to apply to the selection for this...’

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24 • E N E R G Y E F F I C I E N T

Far left: Burj-Khalifa Left and below: Radisson Blu, Hamburg

A N D S O T O B E D. . .

of various Megaman LED lamps throughout the project, the required welcoming ambience has been ensured, together with an energy efficient, low maintenance lighting design.

With the initial welcome so important to Van der Valk, warm white temperature LEDs were chosen for use throughout.

Overall, 700 LED 10W G53 AR111 8° 2800k dimmable reflectors and 385 LED 10W G53 AR111 24° 2800k dimmable reflectors were used in the reception and restaurant areas.

In addition, 90 4W LED PAR16/20 20° 2800K, GU10 reflectors illuminate the dramatic chandeliers in the public areas. The eight- and 24-degree beam angled LED AR111 lamps were bundled together in Deltalight fixtures, within the high ceilings of the reception and restaurant areas to increase the sparkling effect on the surfaces below. Such focused beam angles are only possible, thanks to precise light control using axial geometry and TCH technology. This focused light management ensures that glare is minimised, and, thanks to 100-1 per cent DALI-controlled dimming, the AR111s and PAR 16s in the reception and restaurant areas can provide mood control as well as longevity to the public spaces.

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As well as creating flexible, energy efficient lighting for the public spaces, the owners of Van der Valk Dordrecht wanted to bring quality lighting into the private spaces.

With this in mind, Megaman products were again called into action; this time in the shape of 160 LED Classic 8W E27 2800k dimmable lamps for general lighting in the guest rooms, together with 90 LED 3W, E27 Ping Pong 2800k for bedside lamps. In the en-suite bathrooms, 90 4W LED PAR16 20° 2800K, GU10 reflectors were used, to bring warmth even to this area of the guest experience.

The scheme has been well received by staff and guests alike. In fact, the quality of the installation is such that the hotel owners have since been approached with a request to quote for ‘replacing the existing halogen lamps in the hotel with LED technology’. Apparently, the company making the approach had no idea the lighting was LED-based.

RENOVATION SUCCESS

Once the light source has been selected, it’s time to start making choices regarding the fixtures and fittings.

When renovations were underway at the Movenpick Hotel in Dubai, the decision was made to make the integral lighting upgrade as energy efficient as possible. With 165 halogen lamps already specified, energy consumption was going to be high. However, it was discovered that by specifying Truelux ELR50 lamps with a 2800K colour temperature and a 35-degree beam angle, 6.3kW of energy would be saved.

Dimming was also a critical requirement for the hotel management, so additional testing had to be carried out on the original dimming system using the Truelux lamps. Once

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26 • E N E R G Y E F F I C I E N T

‘Having been disappointed with LEDs in the past, we knew what criteria to apply to the selection for this, and other projects for De Vere Group,’ recalled Niall Fotheringham of Consult Maskell.‘We evaluated a number of brands, but Philips were head and shoulders above the rest.’

The lamps and luminaires specified were supplied by specialist distributor, Mico Lighting.

Mico’s Fiona Thomson explained: ‘The lighting at Mottram Hall plays a key role in creating an ambience that complements the building’s interior. We worked closely with Consult Maskell to select the right lamps with the right colour temperature and beam angle.’

In bedrooms and public areas, 3,000 Master LED GU10 4W lamps, with a colour temperature of 2700K and a beam angle of 40D, have been installed. In restaurant and bar areas, dimmable LED lamps have been used to enable scene setting for different times of day and activities.

KITCHEN CHALLENGE

compatibility was established, the decision was made to specify the ELR50 lamps, housed in a classic brushed steel fixture. The management also decided to replace the lighting in the hotel’s large ballroom, using 24W LED lights to replace 100W halogen lamps. The changes should contribute to a 16 per cent reduction in hotel energy consumption year on year, even with increased average occupancy rates.

LISTED

The Grade II listed 260-year-old ‘new’ Mottram Hall has been used as a hotel since the mid-1970s, and was ripe for refurbishment.

A recent upgrade included bedrooms, restoration of the Garden Suite, creation of conference suites, and adding a new restaurant.

Owner, De Vere Group has a strong commitment to minimising its environmental impact, so when planning the refurbishment, energy efficiency was a key consideration.

Consequently, project and energy management consultant, Consult Maskell proposed the use of LED lighting in both public and private areas.

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The kitchen has also undergone a partial refurbishment, including installation of a false ceiling fitted with recessed Philips CoreLine LED panel luminaires.

‘Previously; there was no ceiling and the space was lit using suspended luminaires with 70W fluorescent lamps,’ Fotheringham explained. ‘DeVere wanted to install a false ceiling but the headroom was restricted, so standard recessed luminaires would be too deep. ‘Mico helped us try a number of luminaires in the kitchen, and the low profile design of the CoreLine LED panel proved ideal, giving us an additional 100mm of height.

As well as helping to resolve the height issue, the CoreLine luminaires have created a brighter environment with improved light distribution, and the staff are delighted with it.

‘The lighting in the kitchen is on more than 18 hours a day, so with the reduced load and a luminaire efficacy of more than 80 lm/W, there are significant energy, carbon and maintenance savings in this areas as well,’ he concluded.

Above: Movenpick, Dubai interior Left: Van Der Valk, Dordrecht lobby

The CoreLine luminaires have created a brighter environment with improved light distribution, and the staff are delighted’

CON TACT Lyco www.lyco.co.uk Megaman www.megamanlighting.com Deltalight www.deltalight.co.uk Truelux www.truelux.co.uk Philips Lighting www.philips.co.uk/lighting Consult Maskell www.askmaskell.com Mico Lighting www.mico.co.uk *Calculation based on: Replacing 1085 x 50W 12V halogen lamps with LED 10W G53 20V AR111, and 90 x 35W halogen PAR16’s with 90 x 4W LED PAR16/20 reflectors in the lobby, corridors, restaurant and bar areas. Replacing 160 x 45W incandescent bulbs with 160 x 8W LED Classic lamps and 90 x 15W Incandescent bulbs with 90 x 3W LED Ping Pongs in the bedrooms. Replacing 35W halogen PAR16’s with 90 x 4W LED PAR16 reflectors, in the bathrooms. Energy Cost: €0.19/kWh, C02 Emissions: 0.43 kg/kWh

| www.tlmagazine.co.uk

26/03/2014 10:52

Established ICEL accredited emergency lighting specialists, COCO Lighting provides effective solutions with outstanding service.

At COCO Lighting our emergency luminaires are converted to exceptional standards and supported by comprehensive electrical and thermal testing.

We convert customers own luminaires with rapid turn around and certificated quality assurances.

In addition, our extensive range of emergency and mains-only luminaires provides a stylish solution for all types of applications.

Our expertise includes the very latest in LED technology.

30 years of experience puts us at the forefront of emergency lighting.

COCO Lighting, safe hands for your emergency lighting needs.

01376 331515 | sales@cocolighting.com | www.cocolighting.com

Member

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1004-2003 Accredited

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28 • E N E R G Y E F F I C I E N T

FLYING HIGH

Another step for the ubiquitous LED – as runway lighting

W

ith more than 38 million passengers passing through each year, Munich (FMG) is the second largest airport in Germany, and the seventh busiest in Europe.

The importance of airport lighting to the safe management of air traffic cannot be overstated. ‘Assuring the safety of passengers, planes and their crew, airport staff and any other visitor is a priority at Munich Airport,’ agreed Günter Sellmeier, who takes care of planning and project management, exterior lighting, engineering and facilities at the busy site.

In order to protect people and property, the aviation hub requires high quality exterior lighting.

Powering more than 13,000 outdoor fittings, 365 days a year, contributes significantly to the airport’s operating costs. Reducing energy costs is essential if FMG wants to remain competitive, and lighting is an area where substantial savings can be made by harnessing the latest energy efficient technologies.

Opting for energy saving solutions is also in keeping with Munich Airport’s strong commitment to sustainability and carbon-neutral growth. FMG’s self-articulated goal is that the airport’s C02 emissions in 2020 - irrespective of traffic growth - should not exceed C02 emissions

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recorded in 2005. Munich’s challenge, therefore, was to conserve energy and cut costs, while meeting highly specific lighting requirements.

THE SOLUTION

FMG is transitioning to LED for both its internal and external lighting systems, and has turned to Ewo as its partner in this initiative. Ewo develops and produces energy efficient lighting systems for public spaces, and is implementing Cree LED technology.

The company has extensive experience devising integrated airport lighting systems, with previous projects including airports in Hanover and the port terminal in Venice. The in-house experts not only place great importance on form and design, they are also very careful when it comes to the selection of materials, so Cree’s high-performance LEDs were a natural choice.

Following an extensive test phase, FMG intends to overhaul its apron and exterior lighting systems, replacing its remaining sodium lamps with LED technology. Some of the existing high mast systems have already been fitted with six LED F32 floodlights, which consist of up to 32 units, each equipped with 9(3x3) Cree XLamp XT-E LEDs. It has been specially designed so that existing masts

can be converted and equipped with energy efficient technology.

A lighting system’s intensity, colour and beam distribution are all-important parameters. The brilliant white light emitted by the LED floodlights has a considerably higher colour rendering value than the old NAV lamps, providing excellent visibility. The high quality lighting isn’t limited to the airfield; the floodlights, equipped with optical lenses designed for street lighting, ensure the taxiway behind the apron is also provided with the optimum level of lighting. The Light Management System offers additional flexibility, allowing the lighting to be adapted to suit specific requirements.

BENEFITS OF CHANGE

The Cree LED lamps lighting the apron and airport exterior consume up to 50 per cent less energy than the fixtures they’ll replace. After the initial phase of the overhaul, FMG can expect yearly savings of 122,000 kilowatt-hours of electricity and 70 tons of CO2, while long term, the replacement of all apron and exterior lights could save more than 5,000 tons of CO2 annually.

CON TACT Cree www.cree.com Ewo www.ewo.com

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31 • COMMERCIAL

ROAD TO THE EAST Robe Lighting kicked off 2014 with the launch of a new Asia Pacific office in Singapore.

This is part of the moving light manufacturer’s planned medium term expansion strategy. It will be an advanced, resource-efficient sales and distribution point for all Robe and Anolis LED brand distributors and customers in the geographical region, enabling quicker and more streamlined communications and access between Robe’s sales and support network in the region, as well as strengthening Anolis’s presence in the architectural segment.

Robe Asia Pacific (RAP) will be headed by sales director, Edwwerth Lai and technical operations director, Desmond Kwan, both well known and respected, and who bring a wealth of knowledge and contacts to the equation.

Robe’s sales director, Harry von den Stemmen commented: ‘Establishing Robe Asia Pacific is fundamental to our infrastructure and forward planning. It will be an invaluable asset in sustaining existing business and boosting new growth in all these territories, where we are predicting good activity in the coming 12 months’.

John Saunders, MD of Anolis added: ‘A subsidiary in Singapore is a major step forward in establishing the brand in the Asia Pacific region. It will allow even greater client support for project specification and service, and I’m really looking forward to working with Edwwerth and Desmond, and drawing on their vast experience and local knowledge to see Anolis included on a diversity of projects.’

The launch of Robe Asia Pacific follows the opening of a Middle East office and operation in Dubai in November 2013.We have worked with Veit for a number of years, and believe that with his experience, knowledge and reputation, along with his understanding of acdc and our philosophy, he is the ideal person to lead this endeavor for us.’

Are you going...?

Telensa has been selected by the San Francisco Public Utilities Commission (SFPUC) to demonstrate its PLANet street light central management system (CMS) in two San Francisco locations. The SFPUC owns, operates and maintains more than half of the city’s streetlights and recently announced a project to replace its high pressure sodium cobra head-style fixtures with ultra-efficient LED luminaires.

Using Telensa’s advanced ultra narrow band wireless CMS will enable SFPUC to control switching and dimming of each lamp and also to measure energy usage and detect faulty streetlights.In addition, Telensa plans to demonstrate its system’s ability to utilise information from traffic sensors as part of an adaptive lighting solution, whereby the lighting level on roadways is automatically adjusted to suit traffic flows.Telensa is partnering with a leading lighting company and JAM Services to deliver the project, which includes the provision of three different sizes of LED luminaires.

Paul Dunn, Telensa sales & marketing director said: ‘We are delighted to be involved in this innovative trial in San Francisco, that demonstrates our ability to add multiple sensor types to the system and create an interactive smart network. Our PLANet system is already used by scores of public authorities in the United Kingdom, as well as by a growing number across the Americas, Europe, and the Asia Pacific region but this will be the first to have two different kinds of additional sensors.

‘Our PLANet system was developed to meet stringent European standards, so uses lower transmission power than US competitor systems, yet has far greater range due to our ultra narrow band wireless technology.

UL CERTIFICATION Harvard Engineering has received UL certification for its CL UNI Analog Switchable driver. The high efficiency driver, which is part of the company’s award-winning CoolLED range, has up to 33W of power with smooth 0-10V

Analog dimming down to five per cent in a slim compact case. It has a wide string voltage range, 120277V universal mains input voltage, and offers dual switchable drive currents from 350mA to 1400mA. The CL UNI Analog

provides a solution for commercial applications, operating at 55oC ambient temperature. An IP66rated version for outdoor applications is also in development. Antony Corrie, VP of Harvard Engineering Americas,

commented: ‘We are extremely pleased to have received UL certification for our CL UNI Analog driver.

We developed this driver to give our customers maximum flexibility and enable them to significantly reduce the number of

different drivers they need to stock. Our range of UL-approved drivers is continually growing.

We have a number of new exciting driver launches in 2014 and we are looking forward to seeing how the market responds.’

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COMMERCIAL • 33

MYTH BUSTER

Destroying the CFL myth

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arely has a light source been more misunderstood, and received such bad press for so long. So why is it that twenty–plus years after it’s launch, the humble compact fluorescent lamp (CFL) hasn’t managed to shake off its ugly sister image? It seems everyone has an opinion on it, and what’s wrong with it.

We went in search of answers, and came across sword-wielding Robert Chelsom, managing director of Blackpool-based Chelsom, who takes up the case in an attempt to destroy some of the myths that abound in the world of compact fluorescent lamps.

Why are people often negative about compact fluorescent lamps(CFLs)?

In my opinion, it is almost as though compact fluorescent lamps came out 20 years too early, in terms of development.

What I mean is, there were certain facets of compact fluorescent lamps, which didn’t do the right job when they first hit the market, but all that has now changed. People say:

Compact fluorescent lamps are bulky...

Yes, the early ones were, but there are now all sorts of shapes and sizes, which are at least as small as any old-fashioned incandescent lamp, including candle shapes.

Compact fluorescent lamps give cold light…

Absolutely untrue today! CFLs are available in a wide range of colour temperatures, both warmer and cooler than their incandescent equivalents.

The range of 2,700K to 3,000K covers what most of us would call warm white, and this gives an identical colour temperature to incandescent.

The two would be indistinguishable in conjunction with a fabric shade.

Compact fluorescent lamps flicker…

Originally, with mechanical control gear, they did, but not at all today with modern electronic control gear.

Compact fluorescent lamps are slow to reach full light output…

FL’s are mostly called ‘instant start’, meaning they reach full light output in a matter of seconds rather than minutes.

Compact fluorescent lamps are not dimmable…

Not true! Most manufacturers offer a self-ballasted dimmable lamp, for example the Osram 18W, which dims very well with a good dimming range.

For non self-ballasted lamps, dimming control gear is readily available, although it can be costly and somewhat bulky.

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34 • COMMERCIAL

CFLs have continued to fall in price since the day they were launched, and now represent excellent value for money’ Compact fluorescent lamps are expensive…

CFLs have continued to fall in price since the day they were launched, and now represent excellent value for money against other light sources.

Compact fluorescent lamps are stolen from hotel rooms…

In the early days, when they cost £12 each and were a relative rarity, maybe that was the case. Today they are not worth stealing cost-wise, and most people have them at home anyway.

So, are LEDs the answer to all our future lighting requirements?

I think the answer has to be a definite ‘no’ for now. It took a long time to create an LED, which gave out warm white light. Reds, greens and blues were followed by a cold, blue-white light, but as long as the manufacturing source is good quality, acceptable warm white colours are now available.

Good quality manufacturing also means a consistency of colour temperature, because with some cheap sources of supply, almost every lamp gives out a slightly different colour shade.

LED light is linear and has therefore been perfect for display and navigational lighting as well as back lighting and task lights. Making LED light shine through 360 degrees (to replicate the light patterns of incandescent

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lamps) has been more of a challenge.

Manufacturers continue to invent new ways to try and make that happen, but so far there is always one blank spot in the 360-degree circle.

LEDs only reach their claimed lamp life if they have an extremely good heat sink and good ventilation inside any luminaire. Without that, the claimed 25,000-hour, 50,000-hour or even 100,000-hour lamp life can drop to under 10,000 hours.

However, they are the future, and will continue to develop with long lamp life, good colour and dimming capabilities. Be careful with dimming however, as it is essential that the LED lamps are compatible with the proposed dimming gear. Watch out for first cost too! LED lamps are still pretty expensive and need to be in use an awful lot to become cost effective against CFL equivalent options.

Does Far Eastern manufacturing have a perceived quality issue, and is the perception correct?

Yes, I think unfortunately, in some quarters, it still does. Personally speaking I think nothing could be further from the truth – remember the Chinese were making exquisite porcelain vases when, in Britain, we could hardly put a mud hut together!

It is just like any other manufacturing in any other country where there are

extremes of low quality and high quality, good work places and bad work places, high standards and low standards. The fact that the Chinese have just put a rocket on the moon perhaps shows their high standards of technical and quality achievements today.

In some cases, and in my industry, their quality of engineering and finish is better than I have come across anywhere in the world. Obviously all that has to be driven by good QC (we have our own factory inspectors controlling that), and, more importantly, it has to start with good design, which good Chinese factories really appreciate and can’t wait to receive.

The world’s a small place today, and many geographical areas have different fields of manufacturing expertise. The important thing is that, as a UK-based product designer, I know where to have something manufactured with a perfect blend of price and quality. I am in no way knocking UK manufacturing, and we are extremely proud of our ‘made in Blackpool’ statement, because our in-house and local skills allow us to create the most spectacular one-off custom pieces for the hospitality sector.

CON TACT Chelsom www.chelsom.co.uk

| www.tlmagazine.co.uk

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COMMERCIAL • 37

I

SEAT OF LEARNING

n 2014 administrators at universities and other educational institutions across the UK will be tasked with making the most of dwindling budgets, at the same time as delivering on mandates to increase energy efficiency on their campuses, Faced with this challenge, Oxford Brookes University has adopted a lighting control solution that will save a predicted £46,000 a year on energy bills across eleven of the campus’ buildings.

The solution included the installation of Ex-Or LightSpot equipment, including more than more than 700 detectors, throughout its teaching and administrative buildings, in a range of locations from squash courts to laboratories. According to Gavin Hodgson, Oxford Brookes’ carbon reduction manager, it was ‘the ability of the lighting control solution to deliver energy savings in a variety of different building types’, that made it such an attractive investment for the institution.

Lighting controls were also installed at student apartment blocks, Warneford and Crescent Hall, in communal kitchens, corridors, stairwells and entrance areas.

Before the installation, many lights in the buildings remained on constantly, even when they weren’t in use. Hodgson explained: ‘Eliminating the use of lighting when it is not needed is one of the biggest components in the carbon reduction plan, because it delivers such a dramatic decrease in CO2.’

The controls feature discrete ultrasonic detectors, which instantly switch the lights on when an occupant enters the monitored area. When lighting is no longer required, or there is no movement in the space, detectors automatically switch off the lights. In addition, the detectors incorporate daylight sensors, which prevent the lights switching on when levels of natural light are sufficiently high.

Steve Holtom, Oxford Brookes’ electrical services manager noted: ‘The lighting controls installed so far have proved highly effective and totally reliable in use. Unlike a standard PIR detector, the ultrasonic technology used in the Ex-Or detectors ensures the lights in the corridor come on as soon as a door starts to open, guaranteeing that the occupant walks out into a lit corridor. We consider this a vital safety factor for our student residents.’

Total savings of 385,000 kWh and 203 tonnes of CO2 per year, in addition to the dramatic financial savings, are anticipated

by Oxford Brookes University as a direct result of the installation.

Oxford Brookes turns to lighting controls to provide major energy savings

CON TACT Philips Lighting www.philips.com/lighting

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Suppliers of Commercial indoor & outdoor LED lighting & lighting for architectural media facades With several years product development and industry expertise, we offer our clients a wide portfolio of high end LED products within the market sector.

• Let your imagination Soar... with our new range of Cactus-LED products, ideal for new build and

refurbishment projects.

• Our new C-LED architectural lighting system allows freedom of expression to come to light. Whether it’s our architectural lighting system or a complete Bespoke design, Cactus-LED can help bring concept to reality!

The success of our range of C-LED products is due to our unique product design and LED technology, providing our clients with LED lighting that is affordable, easy to install and reliable.

For more information; email us at info@cactus-led.com, call us on 01636-653086 or download product information direct from our website www.cactus-led.com

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COMMERCIAL • 39

WORK WORK, BUSY, BUSY...

Controlling light can go a long way to increasing the bottom line, suggests Jason Ng, marketing communications specialist at Ex-Or

W

hat do caffeine, noise and lighting all have in common? Each has a significant impact on how focused and productive we are in the office. However, while the vast majority of companies take steps to ensure workers are not distracted by noise, lighting is one part of the environment that is frequently overlooked.

FIRST, THE SCIENCE BIT...

Data shows harsh or dim lighting, or workspaces solely lit by artificial means can stunt productivity levels in the workplace. A study by the American Psychological Association found poor lighting conditions can lead to worker cortisol levels significantly dropping, leading to higher levels of stress feeling of being sleepy1. Furthermore, a study from the Swiss Federal Institute of Technology, showed participants with access to daylight were significantly more alert after a full day than those who were exposed to artificial light over the same period2.

Although many companies look to comply with regulations and align themselves with the Chartered Institution of Building Services Engineers (CIBSE) LG series of lighting design guides, seen as a benchmark in the UK, others are shooting themselves in the foot – and potentially losing valuable hours every day – if they fail to optimise light levels for their staff.

The solution lies in leveraging modern technology and lighting design to create the best possible learning environment.

DAYLIGHT HARVESTING

In an ideal world we would be able to get all work done during daylight hours, with ample natural light coming in through the window.

Of course, there are a thousand reasons why this is a challenge; building layout, shift work and short winter days to name a few.

Daylight harvesting is a solution that is used to offset the amount of artificial lighting needed to properly light a space.

By investing in lighting controls, which often involve the use of sensors, companies can dim or switch off artificial lighting automatically in response to daylight availability. This allows companies to ensure their employees aren’t exposed to high levels of artificial lighting throughout the day, with the added bonus of reducing energy consumption.

Daylight harvesting systems need to be correctly designed for best results versus user comfort, and ensuring the correct minimum illumination levels are met. Currently, the best way to address this is to base daylight harvesting design and outcomes on Climate Based Daylight Modelling (CBDM) and Daylight Indexing (DI).

LIGHTING CONTROLS

Lighting controls, with features such as lens tilting, allow for installation and commissioning flexibility as the detection zone can be adjusted to accommodate location and pre-existing structures, such as HVAC vents or pipes. Additionally, high definition lenses with micro- and macrodetection capabilities guarantee lighting is always on when required and more importantly, off when not. The sensors employed are sensitive enough to detect very small movements, such as typing, allowing facility managers to set shorter time delays, further maximising energy savings.

Additionally, performance optics and corresponding software, which can help companies to adjust and tune lighting levels throughout a space or duplicate it throughout a building, help to quell worker unproductiveness by providing

the dual benefits of a comfortable and well-lit environment as well as energy efficiency and cost savings.

It’s important that no work lighting environment is completely automated.

These solutions allow employees to further adjust lighting conditions to meet their need, for example if there is a presentation and lighting needs to be dimmed so participants can see a screen.

LOOKING AHEAD

Companies need to look to schools as an example of how they can help address and standardise lighting, ensuring the right lighting levels are implemented to ensure optimal worker productivity. Ultimately by using tools, such as daylight harvesting and lighting controls, companies can make the necessary lighting investments and adjustments to provide the right environment to boost worker productivity and their bottom line.

CON TACT Ex-Or www.ex-or.com

SOURCES 1 “Effects of Prior Light Exposure on Early Evening Performance, Subjective Sleepiness, and Hormonal Secretion.” American Psychological Association 126.1 (2011): 196 -203. 2 Munch, M. et al.

“Effects of Prior Light Exposure on Early Evening Performance, Subjective Sleepiness and Hormonal Secretion. Behavioral Neuroscience. Vol 126, No. 1, 196-203. 2012.

www.tlmagazine.co.uk | A P R I L 2 0 1 4

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40 • COMMERCIAL PRODUCTS

Marc LED Ltd

07871 262 256 | www.marcled.com Quality aluminium LED profiles (extrusions) – housing and heat sink for flexible and rigid LED tapes/strips up to 14mm wide. Easy cuttable to desired length. Each model available in up to 10 different finishes from stock as standard: plain aluminium, anodized (silver, gold, inox, black), painted (white, black), imitation of wood (wood pine, wood palisander, wood wenge). Standard lengths: 1m and 2m. Customized length and color (RAL) available at MOQ. Two different light diffusers - milky and transparent - placing/removing from front on click. End caps available with dedicated finish. Additional accessories - universal mounting clips.

NVC 0121 457 6340 | www.nvcuk.com NVC launches 2 LED batten ranges NVC Lighting is leading the market by launching two ranges of LED battens. The PHOENIX LED range has the body of a standard batten, while the FAIRFAX LED range is a linkable batten, with Wieland male/ female connectors at each end. Both ranges are comprehensive. They are available in 4’, 5’ and 6’, plus emergency and dimming versions. There is a full range of attachments, including symmetric and asymmetric reflectors.

As standard these ranges are equipped with Osram drivers, with Mackwell modules in the emergency versions. Full photometric data is available showing efficiencies up to 109 luminaire lumens per circuit watt.

focus SB 01424 858060 | www.focus-sb.co.uk Focus SB Provide Stylish Alternative to Standard Power Outlets The electrical Floor Sockets manufactured by Focus SB can be installed in the floor and the wall. They provide an accessible power point, which can safely be placed anywhere in the room. The spring loaded flip lid sits into a flush box so when the Floor Sockets are primed and painted to match the surface they are fixed to, they can be hidden from view. Focus SB’s Floor Sockets are available in any of their beautiful finishes, except from Polished or Satin Stainless. For more information on Focus SB’s Floor Socket range and the finishes they are available in call: Barry Partridge 07710 088912 Visit our website: http://www.focus-sb.co.uk Or email: sales@focus-sb.co.uk

Danlers 01249 443377 | www.danlers.co.uk Danlers Energy Saving Controls for Lighting & HVAC can significantly reduce energy usage by ensuring connected loads are switched off when not required; for some applications the energy savings are as high as 80%. With rising energy costs and recent government initiatives there is an increasing pressure on commercial and domestic end users to reduce their energy consumption and carbon emissions.

John Woodhouse, Marketing Manager for DANLERS commented “Throughout 2013 we have developed new products that will considerably help our customers reduce their lighting and heating costs, our dedicated customer services team ensures we achieve the best result and return on a customer’s investment.”

View DANLERS new! range of energy saving controls at the world’s biggest trade fair for lighting & technology ‘Light + Building 2014’ Frankfurt, 30 March to 4 April, Stand: 4.1 D81

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RETAIL • 41

DISTRIBUTION SOLUTION Iris Design Studio has announced a co-operation with distributors in two different regions. The company, which is building on its distribution network after launching the Vast collection, has appointed two regional distributors. In the UK, London-based, DiscoverDeliver will distribute the company’s product offering, while in the US, Texas will be covered by Gary Balluck Associates in Corpus Christi.

Iris Design Studio has been developing and producing new lighting products for more than a decade. Besides offering a variety of designs, the Studio enables trade clients’ direct contact with the designer of

the fixtures, enabling them to match the best solution to a newly designed space.

‘We are now in the process of having the product line available at the appropriate dealerships and showroom,’ explained Iris Kadouri Rizenbah, designer and founder of Iris Design Studio.

‘Our clients are always searching for those unique items and it is important for us to offer them a convenient way to reach our designs.’

The company focuses on designing and marketing modern and contemporary lighting fixtures intended for homes, hotels, offices and industrial spaces.

CALL ME ENERGY EFFICIENT

High Technology Lighting supplies energy-efficient lighting solutions for retail and commercial spaces, and has provided a range of LED fittings to energy company, SSE to help reduce its energy use and carbon emissions.

A bespoke direct and indirect LED solution was developed for SSE’s Cumbernauld call centre in Scotland.

The new system includes energy saving measures, such as integrated programmable daylight sensors, movement controls and integral emergency lighting.

Cameron McDougall, consulting engineer for SSE commented: ‘As an energy provider, SSE has a commitment to reducing energy usage across the UK, and is constantly looking at ways to do this. They not only provide advice to their customers about how they can reduce energy usage, but SSE is constantly on the look out to see how, as a company, they can do the same. Replacing the lighting in the Cumbernauld call centre is a great example of SSE’s philosophy.’

Thomas Holgeth, joint managing director at High Technology Lighting, said: ‘The installation at SSE’s Cumbernauld centre is a great example of how upgrading to LEDs and adding controls can save large amounts of energy. We are very pleased that SSE is happy with the installation.’

Eco-shopping lights the way Zeta Specialist Lighting has announced two major contract wins with a combined value in excess of £400,000.

Both projects - Liverpool ONE, and The Pier Head have been won in partnership with signage manufacturer, The IS Group.

Adrian Dennis, sales and marketing director for Zeta explained: ‘The ability to illuminate the signs was a key criteria on both projects; however the cost and time associated with laying the cabling required for traditional lighting was, in both cases, prohibitive. At The Pier Head for example, the bill would have run into a six-figure sum.’

Zeta’s solar-powered LED lighting solutions will be utilised in a new way-finding system at The Pier Head, a significant area of the World Heritage site known as the Three Graces (The Royal Liver Building, The Cunard Building and Port of Liverpool Building).

Extending the way-finding system from neighbouring Albert Dock further along the waterfront will involve the design and installation of three, nine-metre high totem signs as well as ten double-sided, and one four-sided directional monoliths. Illumination for them is provided by Zeta’s LED solar powered lighting, with the incorporation of PIR sensors so that they only light up when visitors approach.

At Liverpool ONE, legacy signage was replaced with five new stainless steel panelled totems, each of which is to house both city and shopping centre maps, and be equipped with PIR sensors and Zeta’s solar-powered technology.

Jamie Trippier, sales and marketing director at IS Group said: ‘By specifying Zeta’s solar-powered LED lighting in both cases, we were able to deliver exactly what the clients wanted, much faster and at a significantly reduced cost.

www.tlmagazine.co.uk | APRIL 2 0 1 4

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RETAIL • 43

Shopping for colour

Retail lighting takes on a whole new dimension in Strasbourg

F

rench lighting artist, Gilbert Moity has taken his art to the good people of Strasbourg, with a new installation, entitled The Dynamic Colors, at the city’s shopping centre, Rivetoile.

The centre comprises four separate units, or blocks, each joined to the next by a 30m-long passageway. Each block is devoted to shopping: retail outlets, signs, music, colours and materials all contribute to the lively atmosphere, but as shoppers leave one block and head into the passage connecting it to the next, the atmosphere changed and they found themselves in a grim space.

The density of movement created by people makes the light density, and the project lives completely independently

Moity said: ‘When we cross one of the passages to access another block, a break is felt, in a monochrome atmosphere; a little bit sad.’

Moity was tasked with finding a way to counteract the difference between the spaces, using light to merge the disparate elements. He knew immediately and positively just how to connect them, as he explained: ‘These passages are constantly in movement, because people cross them with the sole purpose of joining another block.

The light will follow all these (people) back and forth, and it will also be constantly in motion!’

The ceilings of the three passages offered an unstructured, open and graphic quality for the designer to work with. There was already indirect fluorescent lighting installed, with the opportunity to install a second lighting array, although he wanted to avoid adding visible fittings.

Moity continued: ‘The principle of the project is based on RGB LED lighting; bespoke fittings

linked to a small camera and all integrated into each of these openings. A very discreet set-up.’

Colour-changing scene settings were programmed and the control box installed in the ceiling void. Each camera controls its own fitting, and has been formatted to define a video capture area on the ground, so, as Moity explained: ‘If there is a movement, there is a light!

The more movement, the more stunning the visual results become.

‘The density of movement created by people makes the light density, and the project lives completely independently,’ he said.

‘Today with this project, the three passages have a different value.

From impersonal, they became alive, playful and dynamic and the commercial centre, Rivétoile has adopted a singular dimension.

Evidence that light is a gift of life, but also an amazing tool!’

CON TACT Gilbert Moity www.gilbertmoity.com

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44 • RETAIL PRODUCTS

Simpson Springs & Pressings Ltd 0118 978 6573 | www.simpsonsprings.co.uk Springs & Pressings for the Lighting Industry from stock and custom made Simpson Springs & Pressings Ltd have been manufacturing components for the lighting industry for 40 years. In that time our knowledge and expertise has helped our customers from assisting with design and prototyping though to manufacture.

Our continued investment in machinery enables us to produce a huge variety of Springs, Pressings and Wireforms for almost any lighting application. We pride ourselves in our commitment to the quality of our service and products and welcome the opportunity to help you realise your lighting solutions.

Mono LED +44 (0) 207 277 0426 | www.monoled.com London, UK. – MONO launch MONOCOVE AC, a powerful and versatile main powered triac dimmable LED cove luminaire available with either 14 or 22 x Samsung LM561B LED per 305mm, with a wide beam distribution. MONOCOVE AC comes in 305mm, 610mm, and 1220mm nominal lengths and 2700K, 3000K, or 4000K colour temperatures. The housing is constructed from extruded aluminium with injection moulded transparent plastic end caps providing a seamless line of light. Integrated “Plug N’ Play” connectors enable quick and easy installation whilst the ratchet style moulded plastic mounting brackets enable the luminaire to be rotated -/+ 15°, for fine tuning of the aiming angle. Also available in IP65.

Illuma +44 (0) 1332 818 200 | www.illuma.co.uk Illuma Extend Award Winning ROTASPOT Range The award winning Rotaspot is the latest addition to Illuma’s spotlight range. The industries response to this versatile and flexible new product has already seen it win the award for Best Innovation at The Lighting Design Awards. This contemporary luminaire incorporates the latest LED technology for high impact and low maintenance, while its 355˚ rotating body provides both versatility and flexibility for any retail or commercial environment. Available in 2000lm, 3000lm and 4500lm, with a variety of beam angles, mounting options, colour temperatures and dimmable options. These are all supported by Illuma’s renowned 5 year guarantee.

IST Ltd

London, UK. – MONO launch the next generation MONOFLEX High performance flexible LED tape with the introduction of the S30 & S60 models, featuring 30 or 60 mid-powered Samsung (5.6mm x 3.0mm) SMD LED per meter. Coupled with on-board constant current Integrated Controller (IC), a 2-Oz flexible copper PCB and Graphite heat spread dissipation layer provides optimal and reliable performance throughout life. Available from stock in 2700K, with a 3-step MacAdam ellipse colour consistency, lumen output of 810 Lm/m (S30) or 1620 Lm/m (S60) and nominal power consumption of 10w (S30) or 20w (S60) per meter.

Other colour temperatures available to order include 3000K, 4000K, 5000K & 6500K.

V-Tac

+44 (0)1922 457712 | www.istl.com

02072991212 | www.v-tac.co.uk

The latest addition to IST Ltd’s world-wide patented centralised LED driver portfolio is the iDrive® Thor 36, a 36-channel, high power (2kW) LED driver for constant voltage applications. Ideally suited to TV and film applications, the Thor 36 boasts high frequency, high resolution outputs, which can be dynamically programmed between 250Hz and 15kHz. The Thor 36 is compatible with a wide range of embedded dimming protocols, including DMX, RDM, DALI, DSI, Art-Net 3, KiNet and Ethernet, with the functionality to dim in 8-bit or 16-bit mode, providing unprecedented accuracy for dimming and colour control.

Candle Now your pendants and chandeliers can boast about the latest LED technology in decorative candle bulb! Be it opaque or crystal, standard candle or flame tip, dimmable or non-dimmable, white, warm white or natural white, 3 watts or 4 watts ---- V-TAC LED candle offers fantastic light output and lowest price guarantee. Now available in 2 holders E14 and B15!

V-TAC provides energy saving, LED lighting solutions like Tube lights, Spotlights, Downlights, Led Panels, High Bay lights and LED street lights. Traders get special discount by registering on www.v-tac.co.uk.

For further information, feel free to contact info@v-tac.co.uk.

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RETAIL • 45

LIGHT BITE Bluewater’s eternally popular themed food court gets a contemporary update

T

he owners of one of Britain’s most visited shopping centres has chosen EcoSense lighting for its food court, calling on Architainment to supply best-in-class LED fixtures.

Lend Lease Retail Partnership, one of the four major UK institutions that owns Bluewater shopping centre, turned to Lighting Design International (LDI) to transform the winter garden’s ‘underwhelming and dated lighting’ into an atmospheric and contemporary public dining environment.

During the initial site visit, LDI found the existing lighting levels were both inadequate and inappropriate, with a large percentage of illumination provided by halogen down-lighters.

Lend Lease wanted a scheme that

would increase levels of daytime illumination, reduce visual clutter, and use the highest quality, energy saving LED technology, so following a rigorous selection process, Architainment was selected to provide 1800 EcoSpec Linear INT 3000K fixtures in different lengths.

NAVIGATION AID

The EcoSpec fittings was installed to improve lighting levels and enhance the visitor experience, both in the central atrium seating area, and in the walkway running from the mall to the food counters. In the large dining area, it was used to backlight the garden-themed detailing that borders the atrium.

EcoSpec was also installed within the walkway coving, guiding visitors through the space to the food kiosks. Home to a bright and interesting ceiling plane, the lighting is designed to improve navigation and provide a balance with the natural light in the central atrium.

Installation was easily accomplished, with each plug and play unit being connected end to end as required. This simple methodology that appealed to LDI as it can speed up time on site and greatly reduce the cost of installation

and on-going maintenance, making it ideally suited to the retail environment.

The entire EcoSense range employs the most stringent LED binning process, which results in minimal visible variation of colour and 2-step MacAdam Ellipse uniformity from fixture to fixture.

Commenting on the project, Graham Rollins at Lighting Design International said: ‘In addition to creating an all-over charming and efficient lighting scheme for the winter garden, it was also essential that food retailers’ products were visually appealing at point of sale, so all lighting specified has a minimum of 80CRI. ‘Daytime lux levels under the EcoSpec Linear INT are a minimum 350 lux, and are reduced with dimming for a more subdued evening ambiance.

‘There is no doubt that the EcoSense technology supplied by Architainment Lighting was integral in creating a charming, clean and efficient lighting scheme for one of the UK’s largest shopping centres.’

CON TACT Architainment www.architainment.co.uk LDI www.lightingdesigninternational.com

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46 • RETAIL

A FLATTERING VIEW

Kerry Sheehan of LED Lights explains how clever lighting can maximise space

A

nyone who owns or manages a bar will understand the time and energy such a venture demands, which is why it becomes so important to make it a success. One of the best ways to promote a venue and entice people through the doors is to make it as visually appealing as possible. Any interior designer worth their salt will assure you that one of the most important aspects of design, if not the most, is lighting, but with so many different types of lighting now available on the market, where to start?I’d start with natural daylight: especially if the bar opens during the day, for lunch or drinks.

Natural lighting allows you to establish how much light you need and precisely where. Assess the darkest areas and make sure these sections have strong general lighting. Task and accent lighting should be reserved for areas that simply need a boost.

From spotlights to strip fittings or stair lighting, there are endless ways to transform the space. Considering which aspects of the property would

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benefit most from a change of lighting gives a good starting point.

LED lighting installed flush to the ceiling will always create the illusion of greater height, but if height is something the premises already has, chandeliers can work well. Be careful not to rely on overhead lighting fixtures too heavily however; they concentrate light on one spot, whereas a collection of lighting elements will draw the eye around, creating the impression of a more spacious environment. If it’s space on the ground that needs to be maximised, then simple techniques like an LED-lit mirrored wall can create exciting visual illusions.

Naturally it’s not just the physical space of the bar; the style and décor will play a big part in the type of

lighting specified. When we bring LED technology into the equation there is the opportunity to experiment further.

Even when working just with white light, there is so much choice available.

From cool blue-white hues to softer yellowish glows, something as simple as the shade of white can completely transform the atmosphere.

You may want the lighting to create a more secluded environment for quieter evenings. The true beauty of LEDs is their size and versatility, providing different options for the ever-changing needs of the bar.

As well as providing atmosphere, lighting does of course also need to be functional. Health & Safety fines will always work out more expensive than the fanciest lighting products or the steepest electricity bills, and it simply isn’t worth compromising.

Once the general lighting has been specified, it’s time to think about the finishing touches. From exteriors to bathrooms, it’s the details that can really leave a lasting impression. Even LED coolers to keep drinks chilled generate a great talking point, and it’s proven people are more likely to buy something that is well lit and displayed in an attractive way. This same concept can be applied to any unique selling points. It makes sense to illuminate the bar’s best features, so whether its an old fashioned juke box, a digital photo booth or a chocolate fountain in the middle of the dance floor, lighting can be used to exploit it.

Regardless of the size or location, success lies in using lighting, colour and architectural design together to create distinct spaces, whilst maintaining a level of fluidity throughout the property.

It’s a concept that can be applied to a number of different uses, whether a hotel, restaurant, café, or shop.

Maximising the space available whilst showcasing products in the most flattering way will serve to boost profits and influence peoples’ impression of the business. Whatever the type of establishment, the desired objectives can be achieved through the use of careful lighting.

CON TACT LED Lights www.ledlights.co.uk

| www.tlmagazine.co.uk

26/03/2014 12:07

TH

ET

E H M C S E E THA E E T W S E

N I G N I T H G FOR THE LI –

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DU S

TRY

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– JO IN

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S TA N D A R D F O R T H E L I G H T I N G I N D U S T RY

Recolight members have recycled over 30,000 tonnes of lamps and luminaires since 2007, more than all other UK schemes combined.

UK wide network of over 2300 collection points giving our members and their customers access to FREE recycling.

Not for profit - maximising funds available to provide free recycling.

The scheme that provides compliance for, and recycles all lighting in scope of WEEE regulations.

Accredited by the Environment Agency for B2B and B2C.

We have a dedicated customer service team managing over 550 waste lamp and luminaire collections per month.

Set up by the lighting industry, and working for the lighting industry.

Average annual membership growth of 16% from 2009 to 2014, proof that we’re the lighting industry’s scheme of choice.

S TA N

D

Ask@recolight.co.uk | 0845 601 7749 | www.recolight.co.uk

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SPECIALIST • 49

TFL GATHERING LEAFNUTS Harvard Engineering has announced it has secured a contract with Transport for London (TfL) to install LeafNut, its innovative wireless monitoring and control system for street lighting. The system will initially be deployed across 35,000 of TfL’s 52,000 streetlights as part of a new energy efficient lighting programme, which also includes the installation of a new LED lighting system.

The combined programme aims to reduce carbon emissions by approximately 9,700 tonnes a year and contribute to annual energy cost savings of £1.85m by the time it’s implemented in 2016. Energy consumption is also expected to reduce by 40 per cent, compared to current levels. Installing LeafNut will allow TfL to remotely monitor and manage its street lighting, as well as dynamically control lighting levels at different times of night. The system will also remotely record lighting failures, enabling maintenance crews to ensure that lighting levels are restored without delay.

Dana Skelley, director of asset management at TfL commented: ‘The performance and cost effectiveness of energy efficient lighting has improved considerably over the last few years. Our aim is to provide assets fit for the future, and this programme to upgrade lighting on the capital’s busiest roads is a simple, yet hugely effective way to not only reduce carbon emissions, but to also reduce costs whilst providing better lighting of our road network.’

Innovation unleashed Osram Opto Semiconductors is keeping pace with the constant growth of the market by switching fabrication of its red, orange and yellow light emitting diodes to six-inch wafers.

The German high-tech company is extending the fabrication of all largewafer LEDs to the indium-gallium-aluminum-phosphide (InGaAlP) material system, expanding its production capacity. The company began switching fabrication of blue LED chips in 2011. The latest switch involves chips for LEDs intended for an extremely wide range of applications: red and yellow LEDs are used in virtually every sector: as turn indicators, brake lights and interior vehicle lighting in the automotive sector, in displays, for projection, for signage and for colour mixing systems in general illumination.

Osram is one of the pioneers in switching production. The Regensburgbased company was the first manufacturer to switch all LED colours to four-inch wafers, and is now continuing this approach with 6-inch wafers.

‘The demand for light emitting diodes in red, orange and yellow continues to grow,’ explained Aldo Kamper, CEO of Osram Opto Semiconductors. ‘We are keeping pace with this demand by being the first manufacturer in the world to switch fabrication to six-inch wafers – thereby also expanding our capacity. ‘The switch will involve all product families and was initiated at the start of the year’, he added.

The red, yellow and orange chips will be fabricated at the company’s headquarters in Regensburg. InGaN chips for blue, green and white LEDs are already produced there, as well as in Penang, Malaysia.

LIGHTING LANDSCAPES An essential ILP guide to the lighting of landscapes was formally launched as part of the ILP’s participation in EcoBuild 2014 last month.

The 96-page guide, with the title, Lighting Landscapes: a Guide to Implementing Successful Lighting within the Public Realm, is aimed at landscape architects, planning authorities, lighting engineers, elected members of local authorities, public consultation bodies, architects, contractors,

students of design, architecture and engineering, and of course, lighting designers themselves.

The main aim of the beautifully illustrated guide is to inspire those responsible for commissioning and funding all types of public and private space to recognise the numerous benefits of good landscape lighting – and to put such lighting at the centre of the design of new or refurbished urban spaces, parks and gardens.

The guide also spells out how the best landscape lighting can

be achieved – the issues to be considered, the necessary steps along the way and the techniques and technologies that can be employed. A key part of its impact is to convey essential information through the use of wellphotographed, exemplary case studies. Its appeal to broader audiences will succeed through visually stunning imagery, and easy-to-read, inspiring text.

The guide has already received plaudits from influential quarters. Niall Tipping, senior

development manager for Grosvenor Estates described the guide as ‘a very valuable practical guide and sourcebook, not only simplifying the technical aspects of integrating lighting schemes into the public realm, but illustrating the great potential and value they add. Recommended for clients seeking to improve their understanding of the important role high quality lighting plays in improving our built environments’.

www.tlmagazine.co.uk | APRIL 2 0 1 4

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52 • SPECIALIST

School’s out

A look back at the Surface Design Show, which this year went large on lighting, with promising results for the future

T

he highly successful Surface Design Show returned to the Business Design Centre in February, with a new focus on lighting for 2014. At the event’s heart was Light School, presented by creative design duo, Sharon Stammers and Martin Lupton of Light Collective.

Light School featured a series of inspirational talks and demonstrations aimed at changing the way delegates think about light. Fifteen of the top UK lighting designers presented master classes for architects and interior designers over the course of the three-day event.

The Light School programme kicked off with an introduction from Light Collective, followed by a presentation by Mark Ridler of BDP Lighting, who examined how architecture can manipulate natural light to evoke a human response, in a talk entitled Sun/Moon/Clouds: Aesthetics/ Spirit/Culture. Sally Storey of Lighting Design International closed the first day, leaving delegates inspired by her presentation, Inspired by Light.

The following two-day timetable included a focused look at the many aspects of lighting design, from technology and design to surfaces, colour and product. The classes on offer included a presentation by Douglas James of Mindseye, who explored the symbiotic

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relationship between light and surfaces, case studies by Michael Grubb of Michael Grubb Studio on how to develop a narrative that leads to a final lighting solution, a lesson on how to use light to reveal more than just a building by Jon Hodges of Jason Bruges Studio, and a journey through Light, Colour and Texture by Clementine Rodgers from award-winning, Speirs and Major. Finally, Product School provided visitors with the opportunity to experience a selection of the very best lighting products available on the market, and a comprehensive review of lighting innovation and interesting technology, which left everyone’s head buzzing with ideas on how to use light in their next project.

The Surface Design Show has been recognised as a leading event for architects and interior designers to source cutting edge and inspiring interior and exterior surface solutions for the past ten years. The 2014 event has now proven itself to be an indispensible diary date for the lighting industry too.

CON TACT The Surface Design Show www.surfacedesignshow.com Light Collective www.lightcollective.net BDP Lighting www.bdp.com/services/lighting Lighting Design Int’l www.lightingdesigninternational.com Michael Grubb Studio www.michaelgrubbstudio.com Jason Bruges Studio www.jasonbruges.com Speirs & Major www.speirsandmajor.com

| www.tlmagazine.co.uk

26/03/2014 12:31

A UK lighting company with expertise and an emphasis on quality Integral LED product managers take great care in developing the right products for the right application in terms of function and reliability; we aim to be best in class. All our LED products are benchmarked by engineers in our cutting-edge Light Lab to guarantee specifications and quality.

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(Omni-Lamp A60)

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SPECIALIST • 55

LIGHT MY FORE! The Belfry’s renovation continues with an eye-catching installation

W

ith the iconic Ryder Cup venue, The Belfry being transformed and enhanced by owner, KSL Capital Partners, Chantelle Lighting was tasked with manufacturing a bespoke fitting, which would be the first thing visitors saw as they entered the historic Belfry Hotel.

Gavin Liddle from designer, Greyline said of the innovative fitting: ‘We were really pleased with the finished chandelier, and think it complements the rest of the New Day renovations perfectly, creating a real eye-catching welcome to The Belfry.’

Working in partnership with Greyline and golf club manufacturer, PING Chantelle produced a chandelier made using 140 exclusive PING putters and irons. PING European marketing manager, Dave Fanning added: ‘We have a long history of working with The Belfry, and were really pleased to be asked to supply some of our top-of-the-range clubs to Chantelle Lighting for this innovative chandelier.

‘It will provide a fantastic welcome to golfers staying at The Belfry Hotel and hopefully inspire them to play some excellent rounds of golf!’

Chantelle is well known throughout the industry for creating one-off feature lighting installations for all areas of the hospitality sector. It’s team of highly skilled, artisan craftsmen work with architects and designers to bring seemingly impossible designs to reality.

Anthony Holly, Chantelle Lighting managing director, himself a keen golfer, said: ‘The Belfry is a special venue for amateur and professional golfers alike, and the New Day transformations will help to make it even more iconic.

The Belfry is a special venue for amateur and professional golfers alike, and the New Day transformations will help to make it even more iconic

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56 • SPECIALIST

The artwork was very impressive, and we are delighted with the end result

‘We were delighted to be asked to be involved in the renovations, and are really pleased that the hard work of our design and manufacturing teams has produced this unique chandelier.

‘We are sure the PING chandelier will become an iconic part of The Belfry Hotel, welcoming amateur and professional golfers to the venue for many years to come.’

Linda Matlin, Head of FF&E at De Vere Hotels and Village Urban Resorts, which runs The Belfry, said: ‘We have worked alongside Chantelle Lighting on various projects, and, known for their expertise in bespoke lighting, we felt they were exactly the right people to create our golf club chandelier.

‘The artwork was very impressive, and we are delighted with the end result. We are confident it will prove a hit with the many golf fans visiting The Belfry every day.’

C O N T AC T

Chantelle Lighting www.chantellelighting.co.uk Greyline www.greylinedesign.com PING www.ping.com De Vere Hotels www.devere.co.uk

A P R I L 2 014

| www.tlmagazine.co.uk

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58 • SPECIALIST PRODUCTS

Event Concept

Elstead

020 7740 3988 | www.eventconcept.co.uk

+44 (0) 1420 82377 | www.elsteadlighting.com

Event Concept continues to concrete its place as one of the industry's leading lighting suppliers with an investment of over £150,000 in new equipment. Originating in 1994 as an event lighting specialist, Event Concept is now a full service production agency that offers lighting, audio, video, set staging, styling, floral design and furniture all under the one roof. Event Concept's lighting department is delighted with the arrival of the new equipment which includes the Robe 100 LEDBeam, Pointe, Washbeam and the SGM P5 LED floodlight. These additions augment their existing intelligent lighting stock which already includes Robe 1200s, 700s and Robin 600 LED washes. The new lighting equipment boasts unrivalled versatility and will allow designers to provide a greater variety of effects. The 100 LED Beam offers incredibly fast movement for band and dance floor lighting, the Pointe is renowned for 1ts extremely high Intensity beam light capabilities, and the Washbeam has a huge range of attributes which make it a multi-purpose fixture. Brand new to the market, the SGM P5 finally offers a compact, high power, energy efficient, LED solution when flood lighting the exterior and interior of venues. For further information or to hire, contact Stephen McGuiness at Event Concept on 020 7064 3545.

Norlys is a Norwegian company that specialises in the manufacture of high quality exterior lighting. Featured is the new Arendal bollard (Art.1565) with tempered glass top which is available in black, graphite or galvanised steel finish. It has an E27 (max. 60W) lamp source and is available in 3 sizes: 85cm, 49cm and 26cm. The products are designed to withstand tough climatic conditions and come with a 15 year anti-corrosion warranty. This range is in the new Norlys 2014 catalogue available from Elstead Lighting. Visit our new showroom in Alton (GU34 2QJ) where all Norlys models are on permanent display or www.elsteadlighting.com

Kingfisher +44 (0)1623 415900 www.kingfisherlighting.com A LED only light fitting for urban lighting, LUNIO is designed by Italian lighting manufacturer Arcluce. Its sleek, modern and minimal design is the perfect synthesis combining esthetical features and shapes. Lunio is highly efficient, the ideal solution for urban settings, pathways, outdoor public and private areas, parks and gardens. Made from die-cast aluminium and finished in subtle anthracite grey, Lunio adds class to any exterior environment. Lunio is available to the UK though Kingfisher Exterior Lighting, Arcluce’s exclusive distributor. Kingfisher have worked closely with Arcluce for many years, forming a strong partnership. Visit Arcluce at The Arcshow, stand Q52!

Danlers 01249 443377 | www.danlers.co.uk Danlers extend range of Energy Saving Batten Mount controls Danlers Batten Mount PIR controls are the ideal quick fix, low cost, energy saving solution for organisations demanding a reduction in their rising energy costs. They are ideal for switching lights off when not required and with energy savings of up to 50% the payback period is kept to a minimum.

These UK manufactured, IP53 rated controls switch lighting loads of up to 10 amps and are simply fixed to the end of a lighting batten. New to the range are two Spot Detection controls; featuring a narrow (1.5m) zone of detection ideal for access points into storage aisles. One is available with a passive photocell (BMPIRSP) the other with DANLERS one touch ‘Intelligent’ photocell (BMINTPIRSP). Also new are two Batten Mount PIRs offering a reduced range of detection, ideal for environments with open grid flooring where false triggering can occur from other levels. The first variant has a ‘Passive’ photocell (BMPIRRH) the other offers DANLERS one touch ‘Intelligent’ photocell (BMINTPIRRH).

Danlers one touch ‘Intelligent’ calibration process distinguishes the difference between artificial light and the natural ambient light delivered to the photocell, resulting in enhanced energy savings and minimising the risk of false triggering or ‘hunting.’

GB patent pending No. 1219746.3.

A P R I L 2 014

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V-Tac 020 7299 1212 | www.v-tac.co.uk V-TAC’s T8 LED tubes are perfect replacement for T8 fluorescent tubes. V-Tac offers a vast collection of T8 led tubes in 600mm, 1200mm, 1500mm, 1800mm or 2400mm at unbeatable prices! V-TAC LED Tubes have no mercury, UV/IR rays, and emit less CO2. They save up to 80% energy and last up to 30 times longer than fluorescent tubes. They are available in dimmable and non–dimmable options and in colour temperatures 4500k and 6000k.

In addition V-TAC also boasts of its Waterproof LED Fitting in T8 LED Tubes available in 1200mm and 1500mm.

Visit www.v-tac.co.uk for more details.

| www.tlmagazine.co.uk

27/03/2014 17:19

EVENT • 59

© TODD KAPLAN

PRETTY IN PINK

Away from its traditional theatre market, Robert Juliat has proven a hot favourite for large-scale spectaculars and live music events.

The company has been named on Billboard Magazine’s Top Ten Tours for 2013, which showed that RJ followspots created fireworks on no less than seven of the top ten spectacular events.

‘These listings confirm once more how our followspots cut through the powerful lighting on these fabulous tours,’ said sales director, Claus Spreyer. ‘It also illustrates

the durability and roadworthiness of spots like Lancelot, Cyrano, Manon and Lucy, which withstand the rigours of these worldwide tours so well.’

In the no 1 spot, Bon Jovi Because We Can world tour featured ten RJ Lancelot 4000W HTI followspots supplied by PRG for the European leg of 2013’s number one world tour.

At number two, Michael Jackson The Immortal world tour used four RJ Cyrano 2500W HMI spots supplied by Solotech for Martin Labrecque’s lighting design.

In the number three position, Pink The Truth About Love tour, and fourth: Bruce Springsteen’s The Wrecking Ball tour used a total of 15 Robert Juliat spots supplied by Morpheus Lights for Jeff Ravitz’s lighting design to accompany The Boss around the world.

In fifth place, Rihanna Diamonds World Tour, was followed by Beyoncé Mrs Carter Show World Tour, European leg in eighth position. And finally, in ninth position: Depeche Mode Delta Machine tour.

Le lite bite?

French TV lighting designer, David Seligmann-Forest again specified Robe products to light the popular reality TV show, MasterChef France – the fourth series of which was recorded at La Plaine Studios, St Denis, Paris.

For the three months of shooting MasterChef France, his lighting rig contained four ROBIN LEDWash 1200s, 39 ROBIN LEDWash 600s, 20 ROBIN LEDWash 300s and eight of the small super-quick-andbright ROBIN LEDBeam 100s.These were dotted all over the studio and their various different features and functions were used intensively.

‘I made the most of all the numerous options that these great fixtures offered,’ Seligmann-Forest explained. ‘It’s absolutely essential to have a highly versatile lighting system for a show like this’. He went on to explain that lighting the cooking elements of the show needed to be ‘soft, natural and elegant’.

For the final, the lighting needed to be ‘glamorous and festive’.

He also needed to highlight specific sections of the show distinctively, and add drama with lighting effects including the start, the arrival of the contestants and the all-important announcement of the final results.

To aid this process, he added another 30 LEDBeam 100s, another 10 LEDWash 1200s, 14 more ROBIN MMX Spots and four ROBIN Pointes.

These were all supplied by YES Rental. He used the LEDWashes just like automated fresnels for key lighting and back lighting.

‘It’s far softer and more delicate than a fresnel fixture, and I can mix them really nicely,’ he explained.

Lighting for MasterChef France was programmed and operated

by Ted Hall using a grandMA2 full size console.

ONE FOR THE PETROL HEADS Screeching tyres, burning rubber and adrenalinefuelled action was enjoyed by around 5,000 performance car enthusiasts daily in the Live Action Arena at the 2014 Autosport International

exhibition, courtesy of XL Video’s spectacular 90-m wide projection.

Staged at the NEC, Birmingham, XL has been involved with the popular show for several years.

Following the success of the widescreen projection last year, it was back again right at the heart of the production design for the show under the creative direction of Malcolm Forbes.

XL was again working for the Live Action Arena’s technical production co-ordinators, Network Productions. XL’s Project Manager was Toby Evans.

XL also supplied

backstage and dressing room monitoring with a combination of LCD displays and 65-inch plasma screens, so presenters, artists, participants and crew could all follow the show.

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EVENT • 61

RAY OF HOPE ?

A potential life after tungsten for stage productions?

I This is not a campaign against any other light source, merely an attempt to preserve a particularly beautiful species

Richard II Nigel Lindsay, David Tennant, Simon Thorp, Oliver Rix, Jim Hooper, Keith Osborn, Sean Chapman, Youssef Kerkour, Edmund Wiseman. Photography

by Kwame Lestrade

n the hands of a talented lighting designer, the stars of the stage and the productions they perform in are given an extra dimension. Tungsten has been the light source of choice to achieve that extra element since the days of the naked flame.

As Michael Hulls explained to TL at the start of the STC’s fight to keep Tungsten on the theatre LD’s shopping list: ‘This is not a campaign against any other light source, such as LED or discharge, merely an attempt to preserve a particularly beautiful species.

To consider the gradual extinction of tungsten sources is something that makes myself and many other theatre-based LDs weep.’

However, despite the many professional LDs and companies, such as Osram, fighting to halt its potential demise, the times – as an icon of US music and poetry once wrote – they are a changin’, and sadly, potential EU restrictions may still dictate the need to find alternative sources.

Tim Mitchell, associate artist for the Royal Shakespeare Company has embraced the new technology for the RSC’s latest performance of Richard II at The Barbican, starring David Tennant. Mitchell specified seven Color Force 72 RGBA colour-mixing fixtures to light metal chain ‘legs’ rigged across the stage to a height of eight metres. The battens were placed directly above the chains in a custom containment, to shield the units from the audience.

www.tlmagazine.co.uk | A P R I L 2 0 1 4

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62 • EVENT

BLENDING BATTENS

The production’s set designer, Stephen Brimson Lewis, explained: ‘My design for Richard II required many thousands of metres of fine metal chain, and this surface needs careful handling, as all the changes of mood and space were created through a precise lighting design and very little other scenery.

‘The Color Force 72 LED battens gave us the precise control we needed to transform the chains with dramatic colour changes and subtle intensity. ‘The design was a true collaboration between scenic and lighting design, made possible by the use of the Chroma-Q battens.’

Mitchell worked with Brimson, testing the fittings colour, brightness and dimming potential with the chain staging at the RSC workshops, to prove he could blend the battens with conventional units and their colours. For Richard II, they were required to blend into the colour palette used in the conventional lighting rig, which was mainly emitting a wide range of pale blues and Drawing the Line - Photography by Marcus Tozini

warms through Lee colour correction filters.

‘I recommend the Color Force battens all the time because of the incredible colour mixing - I don’t think there is another batten on the market at the moment that has got the ability to do pastel colours as well as they do,’ explained Mitchell. ‘The spread and amazing output from these relatively small battens works well – and of course they dim just beautifully.

‘The battens were very consistent, colour wise, across our rig,’ he added. ‘It’s so simple – I used a colour in a pre-set on one batten, and then copied that to all other units in the rig, and there you had it! The way the Color Forces produced the pastel tints by the warm LED was superb.’

IMPRESSIVE RESULTS

A contemporary production of Howard Brenton’s Drawing the Line at London’s Hampstead Theatre has been lit by multiaward winning lighting designer, Rick Fisher using ETC’s Source Four LED CYC adapters.

‘We are using them to light through the ceiling of the beautiful set,’ explained Fisher.

‘I’m sure we have only scratched the surface of what they can do. I was really impressed.’

He used six Source Four LED Lustr+ luminaires alongside conventional Source Four units.

‘There were times when I almost could not tell the difference as to which was on – the conventional or LED,’ he asserted. ‘They are not the same, but they are pretty close and for the first time, I almost could see not missing tungsten so much.’

The CYC adapter makes it possible to transform any Source Four LED into a powerful tool to light cycloramas when its lens barrel is removed, and an adapter added. Typically, a CYC light can only be used for one purpose, so when a design doesn’t include a backdrop, the fixture goes unused. In contrast, if there is no cyclorama to light, the adapter can be removed and the luminaire can be applied to other lighting tasks.

Fisher’s design for Drawing the Line also uses two ETC Selador Desire D40 Ice luminaires, and three Selador Desire D40 Fire units, which bring extraordinary intensity to the performance. Ice adds a range of colour from the cool end of the spectrum, and Fire brings a warm wash of amber, orange and red.

‘Ironically perhaps, after all the work ETC has done blending the beams, my set is great at separating out the colours, so we get an amazing dappled effect,’ he said.

‘I am glad to have two of the LED engines in Hampstead as well, with regular lenses that I rigged as head-high face lighting for the actors, but my real favourites are the CYC units.

‘They really do the job better than a traditional flood, even in the unusual way I was using them,’ Fisher.

CON TACT STC – Save Tungsten Campaign www.twitter.com/SaveTungsten Chroma-Q www.chroma-q.com/performance ETC www.etcconnect.com

They are pretty close - and for the first time, I almost could see not missing tungsten so much’

A P R I L 2 014

| www.tlmagazine.co.uk

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EVENT • 65

SPACE CONSCIOUS

Sensing Spaces exhibition at The Royal Academy

T

he latest ground breaking Royal Academy exhibition, Sensing Spaces draws together specially commissioned work to give a new perspective on architecture through structure, texture, scent, colour and light from some of the most creative architects and practices.

Approached by the lead exhibition lighting designer, Shizuka Hariu of SHSH Architecture + Scenography, Pulsar successfully met the technical and visual demands of a high profile lighting installation within the exhibition, and following on from that success, the company was asked to provide LED lighting for an additional installation as well. Responding to the design by Grafton Architects, Hariu planned a soft and subtle lighting design, that would resemble changing daylight and bring different sensations to the space.

The designer began by looking for an economical and long-lasting lighting solution that would illuminate the installation through the space’s

skylights –15m above the floor of Gallery IX. Because of its efficiency and long life, LED was deemed to be the only viable option, but the choice of supplier was limited because the units had to be weather proof (at least IP66 rated) for external mounting, had to be capable of reliably lasting the exhibition span without problems, and be DMX-controlled to allow for the required programming.

After a number of manufacturers were contacted and their products trialled, Pulsar was found able to provide the right combination of high quality light, smooth dimming, and durability.

Once the Cambridge-based specialist company had provided on-site lighting trials, a selection of 3200K Warm White, 4000K Neutral White, and TriColour ChromaFlood fittings were chosen to create the range and breadth of tone found within natural daylight to give the best lighting effects possible.

‘Pulsar is one of best companies producing exterior LED lighting,’ Hariu

noted, ‘and when I saw the Pulsar website, I found the light I needed to have for the Grafton Architects’ installation in Gallery IX. ‘Nowadays, there are not many lighting companies that can produce a 200W LED floodlight that’s also IP66 and DMX programmable. I especially liked the quality of the light from the ChromaFlood 200 in white, they have a pure and beautiful colour resolution, which is easy to work with in both the 3200K and 5000K variations.’

Although working to a very tight deadline, the high quality products combined with the company’s professional technical team impressed Hariu to the extent that she went on to use additional Pulsar products as decorative elements in the installation by Li Xiaodong.

‘Within the short time we had, Adrian Worgan followed up my questions really well, and Paul Johnson and his team were all very supportive in helping install and manage the programming of my lighting design. I really appreciate all the technical support we were given and look forward to working with Pulsar again!’

A total of 23 fixtures were supplied for Sensing Spaces, comprising six ChromaFlood 100 Rounds, six ChromaFlood 200s, 11 ChromaPoints alongside a single ChromaZone, three OutStation OS1 controllers, and a Masterpiece 216 control desk.

CON TACT Pulsar www.pulsarlight.com Royal Academy www.royalacademy.org.uk SHSH www.shsh.be Grafton Architects www.graftonarchitects.ie

www.tlmagazine.co.uk | A P R I L 2 0 1 4

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PEOPLE • 69

10 minutes with...

FRED BASS

Time to grab a coffee and relax, while Fred Bass, managing director of Neonlite International, spills the beans ...

Fred Bass joined Neonlite in 2010, bringing more than 25 years’ industry experience to the role of MD. He is responsible for strengthening the company’s business development and leading its sales and marketing strategies for the Megaman brand, worldwide.

What is your favourite light source, and why?

A very warm white LED candle is hard to beat. The mellow tone (2400k) goes well with a single malt late at night… I’d personally recommend the 15-year-old Aberlour.

Could and should more be done to control light pollution, or is it not really a big issue?

Yes more should be done.

It’s not just polluting our night skies, but it’s wasteful inefficiency. However, to change this requires a major shift in attitudes.

Who is your favourite designer of anything that’s not lighting-related?

Thomas Heatherwick.

Whether it’s his design of the East Beach Café in West Sussex, the new London bus or the Olympic cauldron; I have a great respect for his work.

Which lighting project would you like to have worked on or been involved with?

another dimension to home security. I can see a shift for lighting controls moving to the mass market.

The San Francisco Bay Bridge. It’s a stunning location, beautifully enhanced with LED.

Do you see a time when all lighting is sustainable?

If so, how can we start to achieve it?

After the huge changes LED has brought to the industry, what do you think will be the next big advance?

Yes as soon as all power generation is sustainable and rare earth metals are fully recyclable! Highly efficient lighting is the easy part.

Intelligent lighting control is bringing real change to the industry and is moving it on in leaps and bounds. With intuitive designs and reliable controls that are easy to use, end users will be able to control their lighting at the touch of a button on smartphones, from anywhere in the world over Wi-Fi. As well as being great for mood and scene setting, being able to control your lighting remotely will add

What trends do you forecast in domestic lighting?

Mass adoption of quality, branded LEDs. Once people realise that you really do get what you pay for and you can’t expect something for nothing, quality products, which offer real reliability, will take off.

Why do you think lighting is bucking the general UK business trend and showing such strong growth?

Lighting - and LED in particular - is being driven by a number of wider issues.

Whether it’s legislation, environmental issues or superior light quality, the fact, at the end of the day, is that industry and consumers are finding that LED does really provide cost savings.

Chandelier or candle?

Chandelier.

Is there one declining light source that you’ll miss above all others? If so, which is it, and why?

Linear Halogen, as it’s a superb heater (>90%) and a blindingly good security light… especially when linked to a sensor that reacts to a passing aircraft!

CON TACT Neonlite International www.megamanlighting.com

www.tlmagazine.co.uk | A P R I L 2 0 1 4

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C O M M E R C I A L F E AT U R E

Exhibiting 101 -

Interactive Engagement

So you’ve planned your next exhibition; booked the space, nailed the stand design, kicked off your pre-show online promotion via Twitter, Facebook & Google+. Now all you have to do is get there and wait for the leads to start rolling in…right?

Partly true, but have you thought about how you’re going to steer more exhibition visitors to your stand? Or how you’re going to engage visitors for longer when they do get to your stand?

Interactive engagement is all about creating a more immersive user experience. It also opens up a two way communication with the frostiest of visitors, and prevents you from blending into a crowd of competitors shouting about what they do.

If you can provide a visitor with a memorable and enjoyable experience, whilst educating them on your product and simultaneously registering their interest, it takes a lot of the hard work out of exhibiting. People start wanting to come to your stand.

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When you collect their information in the process, for the all important post-show follow up, it’s no surprise that more exhibitors are integrating engagement into their live marketing programmes.

So how do you do this?

The first step is to identify your exhibition objectives; are you looking to talk to as many visitors as possible? Is the exhibition purely a branding exercise?

Perhaps you’re looking to increase signups to your service?

With the exhibition objectives in mind, you can start to think about creative use of the stand space.

Integrating technology at the design stage can be a great way to add to the user experience,

while at the same time providing a tool to efficiently capture data.

The introduction of a competitive element can help pull the crowds, especially if you tie it in with a prize giveaway.

We also know that low value giveaways can be lost in a crowded exhibition environment, so why not combine promotional giveaways with participation in your interactive quiz or game?

Depending on your audience or market, social interaction can be a winning compliment to engagement at exhibitions. If you’ve created a great on-stand experience, don’t just share it on your company’s social media channels throughout the show. Invite users to share the encounter on their own Twitter or Facebook accounts. Make it easy for them follow you by incorporating your social profiles into the design of your stand.

Interactive games, quizzes and surveys can help to get your message across in a fun way and potentially showcase a more down to earth brand personality, that otherwise may be hard to translate in other forms of branding. It’s true there

are additional development costs involved, in addition to the expense of exhibiting. However, when that development negates the need for data capture tools, and you can spread the initial cost over a series of shows, the efficiency benefits start to weigh up.

Skyline Whitespace provide exhibition stand design and build, and we’ve helped clients successfully incorporate interactive engagement on stands of all sizes. One such example was at Lux Live 2013, for the Institution of Lighting Professionals. See our website for more ideas, or get in touch to discuss how we can help you get more out of your next exhibition.

For more information: T: 0845 322 36 55 E: info@skylinewhitespace.com W: www.skylinewhitespace.com

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Exhibitions • Portable Displays • Engagement • Live Events

Building Brands with exhibition stands

Skyline Whitespace are dedicated exhibition and event professionals, devoted to designing powerful experiences through exceptional stand design and innovative engagement tools that can bring your brand to life and deliver real results. If you have a brief or are considering exhibiting soon, call us now for a free 3D design or a chat at our London showroom. Why not get in touch?

“

Wanted to say a massive THANK YOU

to everyone at Skyline who made the competometer happen. It went down

”

really really well and we had a very successful show

Operations Manager ILP (Institute of Lighting Professionals)

Flexibility! Reconfigure Components to Fit Varying Spaces. Rental or Purchase.

Get in touch and arrange a visit to our London showroom

call: 0845 322 36 55

email: info@skylinewhitespace.com look: www.skylinewhitespace.com

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80 • DIRECTORY

EMERGENCY LIGHTING

LED MARINE LIGHTING

Cooper Lighting and Safety manufacture a comprehensive range of mains and emergency lighting solutions for commercial and industrial applications. Based in Doncaster, UK, Cooper Lighting and Safety is an operating business of Cooper Safety, a division of Cooper Industries. We are able to provide a wide range of products, services and support to our customers.

TEL: 01302 321541 EMAIL: sales@cooper-ls.com WEB: www.cooper-ls.com ADDRESS: Wheatley Hall Road, Doncaster, South Yorkshire, DN2 4NB

Timage (GB) LLP is renowned in the yacht industry for its beautifully crafted Italian LED and traditional bulb lighting.

Timage specialises in nautically styled brass bulkhead lights, waterproof step and courtesy lights, reading lights and ceiling lights. Substantial stock holding for fast delivery.

COLD CATHODE

EMERGENCY LIGHTING

LED LIGHTING

• Kemps are the UK’s largest manufacturer of high quality Cold Cathode lighting • Temperatures range from 1800k to 8000k, plus various colours • Dimmable by Mains, 0-10v, DMX and Dali • Lamplife over 50,000hrs • Energy Efficient • UK and Global projects TEL: 0113 271 5777 EMAIL: sales@kempslighting.com WEB: www.kempsarchitecturallighting.com ADDRESS: Unit 2, Matrix Court, Middleton Grove, Leeds LS11 5WB

Emergency lighting products limited (elp) is a small and focused UK manufacturing company dedicated to providing superior service and products to all customers requiring Emergency Lighting Equipment and Emergency Lighting Conversion services.

Custom size LED panels up to 2500m x 1800mm. Stunning illumination from the high brightness LED’s and graduated grid acrylic which produces totally even and shadow free illumination across the face. White and RGB LED are available.

TEL: 01403 786601 EMAIL: sales@elp.uk.com WEB: www.elp.uk.com/ ADDRESS: Unit 9 Gillmans Industrial Estate, Natts Lane, Billingshurst, West Sussex, RH14 9EZ

TEL: 01604 678410 EMAIL: sales@artillus.com WEB: www.artillus.com ADDRESS: Artillus Illuminating Solutions Ltd 5 Bellman Gate, Holcot Lane, Sywell Northants NN6 0BL

DECORATIVE LIGHTING

EMERGENCY LIGHTING

LED LIGHTING

Iberian lighting Ltd, A dynamic company based in Southern England and conveniently within easy reach of London. We take your bespoke lampshade designs from concept to a carefully designed ready to hang commercial finished product.

The Light Corporation - Hand-built & Bespoke British Lighting “The Light Corporation is a Lighting Design and Manufacturing business located in the UK offering standard and bespoke LED lighting solutions to the high-end marketplace in the Residential, Marine, Restaurant & Bar and Retail sectors.”

TEL: 01424 428 161 WEB: www.iberianlighting.co.uk ADDRESS: Design & Innovation Center Drury Lane St Leonards on Sea East Sussex TN38 9XP

The Emergi-Lite portfolio from Thomas & Betts delivers a highly versatile choice of emergency lighting and fire detection products and systems for a wide range of applications. Our aim is to enable customers to achieve the maximum benefit in investment, whilst keeping the protection and safety of human life paramount.

TEL: +44 (0)113 281 0600 EMAIL: emergi-lite.sales@tnb.com WEB: www.emergi-lite.co.uk ADDRESS: Bruntcliffe Lane, Leeds West Yorkshire LS27 9LL. UK

EMERGENCY LIGHTING

LAMP HOLDER

LED LIGHTING

2012 has seen the official launch of our luminaire design department. We have 30 years experience within the emergency lighting industry, and with the vast advances in lighting design due to the growth in LED technologies, it has been a natural progression to utilise our experience and resources to now offer our clients a one stop solution for bespoke design and manufacture.

TEL: 01376 331515 EMAIL: info@cocolighting.com ADDRESS: The Old Power Station,Unit 5c, Enterprise Court, Lakes Road, Braintree, Essex, CM7 3QS

The leading UK manufacturers of brass lampholders and lighting components offering quality products for the Lighting Industry. Full catalogue available on request or on our web-site. We also offer a bespoke service for customers own component designs. A long established family business with a professional approach. Full ISO 9001:2008 and LIA Code of Practice Quality approvals.

Pace Uk, LED Design and LED Manufacture with 10 years experience in designing LED products, we can offer our customers a fast turn around on prototype designs. We also have access to all key manufacturers of high flux LEDs. We specialise in producing cost effective design solutions, believing that price of product is always important.

TEL: 01934 733121 EMAIL: les@paceuk.com WEB: www.paceuk.com ADDRESS: The Rising, The Square, Axbridge, Somerset, BS26 2AP

AMENITY AND STREET LIGHTING

GM LIGHTING Full range of galvanised steel, aluminium, conical, octagonal columns, high masts and lattice towers, plus amenity lanterns and luminaires.

Most ex-stock FOR PROMPT DELIVERY. TEL: 020 8688 2743 Mob : 07850 530 036 EMAIL: gordon477@btinternet.com ADDRESS: 14 Tritton Avenue, Beddington, Surrey CRO 4SS

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TEL: 0121 622 2385 EMAIL: sales@s-lilley.co.uk WEB: www.s-lilley.co.uk/ ADDRESS: 80 Alcester Street, Birmingham B12 0QE

TEL: 01376 343087 EMAIL: sales@timage.eu WEB: www.timage.eu ADDRESS: PO Box 141, Lakes Road, Braintree, Essex. CM7 2SG

TEL: +44(0) 1442 216200 EMAIL: sales@lightcorporation.com ADDRESS: Unit 3, North Bridge Road, Berkhamsted, Herts, HP4 1EF England

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DIRECTORY • 81

To advertise here contact Damien Ward T.0203 617 4683 E.damien.ward@astongreenlake.com LIGHTING ACCESSORIES

LIGHTING COMPONENTS

LIGHTING LAMPOSTS AND LANTERNS

The New ‘Penthouse Collection’, the latest in flat plate design, stylish and sleek with no visible fixings. From a British manufacturer and pioneer of flat plate design.

The leading UK manufacturers of brass lampholders and lighting components offering quality products for the Lighting Industry. Full catalogue available on request or on our website. We also offer a bespoke service for customers own component designs. A long established family business with a professional approach. Full ISO 9001:2008 and LIA Code of Practice Quality approvals.

Period Cast Iron Lamp Posts We’ve Created the UK’s largest stockholding of Lamp Posts & lanterns. For “lighting retailers” we provide free standing display units. For “Designers & Specifiers” we offer a unique design & development service. For “Architects & Councils” we offer a full commercial support, from supply to installation.

TEL: 01483 713400 EMAIL: info@wandsworthgroup.com WEB: www.wandsworthelectrical.com

LIGHTING CONTROLS

B.E.G.

TEL: 0800 6888372 EMAIL: sales@blackcountrymetalworks.co.uk WEB: www.blackcountrymetalworks.co.uk ADDRESS: Whitehall, Aston, Oswestry, Shropshire, SY11 4JH

LIGHTING COMPONENTS

LIGHTING MAINTENANCE

Simpson Springs manufacture springs, pressings and wireforms for the lighting industry. We produce bespoke parts to customers requirements as well as stock parts common to the industry

Nu-era lighting is an independently owned and directed business, providing a comprehensive range of industrial and commercial luminaires to suit a variety of applications. This is complimented by a full in house emergency conversion facility led by our dedicated ICEL accredited specialists.

LUXOMAT ®

BEG Luxomat® is one of Europe’s leading suppliers of occupancy sensors, with the largest range of products available in the UK. The products are easy to install, such as separate mounting plates for the surface products and with our remote control you can set the controls from the ground.

With over 30 years in providing sensor solutions for saving energy and providing control, you can be confident that our products will provide the performance that you require.

TEL: 01189 786573 EMAIL: simpson.springs@btinternet.com WEB: www.simpsonsprings.co.uk ADDRESS: Unit 1, Latimer Road Industrial Estate, Latimer Road, Wokingham, Berkshire. RG41 2YD

TEL: 01376 515937 FAX: 01376 515926 EMAIL: sales@nueralighting.com ADDRESS: Unit A, Eastways, Witham, Essex, CM8 3YQ

LIGHTING COMPONENTS

LIGHTING DESIGN

LIGHT MEASUREMENT INSTRUMENTS

We are major importers and distributors of a full range of lighting components for the lighting and the electrical wholesale industry. Please visit our website to view our range.

We develop lighting products for all sectors and specialise in LED. Our sustainable and maintainable design does not compromise on innovation whilst maintaining the “wow factor”. I am level 4 qualified under the ILP competency framework. I have 22 years of experience and a team with 40 years between them. The ONLY accredited and approved SECURED BY DESIGN lighting consultancy in the UK.

UK agents for Hagner lightmeters, our range of luxmeters can measure 0.01 – 199,900 lux.

All detectors are Vλ filtered & cosine corrected, and the instrument is delivered fully calibrated.

We also supply luminance meters, combination meters and special detectors.

TEL: 0870 850 5412, EMAIL: info@beguk.co.uk.

rs available nd sizes

TEL: 0121 622 2385 EMAIL: sales@s-lilley.co.uk WEB: www.s-lilley.co.uk ADDRESS: 80 Alcester Street, Birmingham B12 0QE

Glass dichroic colour correction filters shapes and sizes

WEB: www.cordsncables.co.uk available in custom TEL: 0121 523 2574 EMAIL: info@cordsncables.co.uk

TEL: 07990 962692 EMAIL: information@itdoes.co.uk WEB: www.itdoes.co.uk

r a wide ts to help ect urces.

LIGHTING COMPONENTS

Warming filters for LED lamps

LIGHTING FILTERS

TEL: 07900 571022 EMAIL: enquiries@hagnerlightmeters.com WEB: www.hagnerlightmeters.com ADDRESS: PO Box 210 Havant Hampshire PO9 9BT

SUSPENSION SYSTEM

further details.

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Louvres available in custom

Inlico are established distributors of lighting components shapes and sizes and accessories.

Our product range includes: lampholders, switches and dimmers, plugs, cable and cordsets, as well as plastic and metal parts and UL-approved components.

We also operate a product labelling service for luminaires.

TEL: 0121 359 8585 EMAIL: info@inlico.com WEB: www.inlico.com ADDRESS: 26-36 Frankfort Street, Newtown, Birmingham, B19 2YH

www.leefilters.com

LEE Filters, Building on our experience in film and television lighting, LEE Filters have introduced a range of lighting filter products specifically designed for use in the entertainment, sales@leefi lters.com leisure and architectural industries.

+44 (0) 1264 366245

TEL: 01264 366245 22/11/2011 11:00 WEB: www.leefilters.com 17/05/2011 14:16 ADDRESS: Central Way, Walworth Industrial Estate Andover, Hampshire, SP10 5AN

Walter Logan’s Swivel joints manufactured by Meinzer Swivel Joints GmbH are well know to be the best quality swivel joints available to lighting manufacturers who prize quality and regularity above the cheapness of other swivel joint manufacture’s. Types available are raw brass swivel joints, silver swivel joints, chrome swivel joints, black swivel joints plus many more.

TEL: 0208 446 0161 EMAIL: info@walterlogan.com WEB: www.walterlogan.com/index.html ADDRESS: 3 Athenaeum Rd, Whetstone, London N20 9AA

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From design, sampling and technical support to manufacture, Simpson Springs & pressings Ltd provide a complete service for lighting springs and clips.

Whether it’s one spring or one million, our commitment to total quality management ensures the customer gets the right product at the right time, every time.

We have a particular expertise in the manufacture of springs, pressings and wireforms for the lighting industry and produce bespoke parts for some of the UK’s largest lighting manufacturers. Our stock range of lighting springs is widely used and available on the shelf for immediate despatch. We have many of the latest Computer Controlled and Aided Coiling and Generating Machines which give us an edge on both quality and price. This quality in product is backed up by our approval and commitment to BS EN ISO 9001.

Email: simpson.springs@btinternet.com

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Telephone: 0118 978 6573

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T O TA L L I G H T I N G

ENERGY EFFICIENT

• COMMERCIAL

• SPECIALIST

• EVENT

• RETAIL

ISSUE 113

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