St. Charles Fashion Week 2011 by TPH Media

WELCOME TO FASHION WEEK Meet The St. Charles Fashion Week Team: TOM HANNEGAN is the publisher & founder of StreetScape Magazine and is proud to present the 2011 Greater St. Charles Fashion Week. StreetScape celebrated its 5 year anniversary in April. The Magazine also hosts ‘Beyond the Best; Top 50 Business Leaders in St. Charles/St. Charles County Awards. Tom’s passion to publish a positive community-based magazine is now extending to broadcast. His intentions are literally and figuratively to put St. Charles and St. Charles County in the spotlight with ‘The StreetScape Show’ a new program that airs on STL TV and the St. Charles City Channel. This new venture is in partnership with Xanadu Public Relations. Tom is currently running for Missouri State Representative. www.tomhannegan.com. Also check out StreetScape Magazine’s website, www.streetscapemazine.com. JULIE STOTLAR is the runway coordinator for the 2011 Greater St. Charles Fashion Week and owner of Byrd Style Lounge in Clayton. Having recently relocated from Miami where she is known as a staple on the fashion scene, Julie’s goal is to bring her experience in other fashion scenes to St. Louis. She has dabbled in designing men’s loungewear for Perry Ellis, has even been called upon to consult for emerging magazines, and most recently was a MADE coach and stylist for MTV. Her proudest accomplishment to date has been handling the denim production for Gap Inc., where she oversaw all aspects of production from inception all the way to the distribution for denim in Latin America. Learn more about Julie at www.byrdstylelounge.com. CILLAH HALL is the owner of Xanadu Public Relations and editor in chief of

SPECIAL THANKS to team members Donna Costellia, Mary Ellen Renaud, Timothy Duffett and Judy Peters!

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StreetScape Magazine. Prior to founding Xanadu, Cillah was a morning news producer at KSDK-Channel 5 in St. Louis. As owner and public relations consultant at Xanadu, Cillah handles publicity for large events, produces content for websites, creates and distributes news releases, schedules and coordinates media interviews and news conferences, seeks strategic partnerships for clients and maintains their social media networks. Clients include StreetScape Magazine, The Pujols Family Foundation, America’s Flower Man Dale Rohman, Missouri Black Expo, The Gateway Classic Sports Foundation, Cary O’Brien’s Design and Color Spa and many more. As editor in chief of StreetScape Magazine, Cillah plans and oversees the completion of each issue to make sure it aligns with the magazine’s editorial vision. Learn more at www.xanadupr.com.

Pre-Event Special Menus Available Wednesday, Thursday, Friday and Saturday from 5:00 – 6:00 p.m. Whether you’re hungry for a burger or an elegant dinner, Ameristar has a restaurant sure to please your palate. They’ve created specially priced menus in each outlet for Fashion Week! BUGATTI’S RESTAURANT Three Course Meal $19.99 SALAD: Tossed Field Greens with choice of dressing MAIN COURSE (Choose 1 from the following) Roast Prime Rib of Beef Baked Potato, Vegetables, Au Jus Marinated Top Sirloin Baked Potato, Vegetables, Mushroom Rosemary Demi Herb Roasted Chicken Breast Garlic Roasted Mashed Potatoes, Vegetables Oven Roasted Sea Bass Saffron Orzo, Roasted Vegetables DESSERT: New York Style Cheesecake AMERISPORTS $7.99 Create your own personal pizza, side salad with choice of dressing and beverage choice.

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FALCON DINER $6.99 Small plates and choice of beverage. Choice of the following: Sweet Steak Salad with Caramelized steak, mixed greens, tomatoes, bleu cheese, apricots Bacon Corn Fritters with maple bacon, crisp batter & avocado ranch Chicken Pot Sticker with soy-ginger dipping sauce Buffalo Shrimp with Cajun remoulade Honey Chicken Wings tossed in honey BBQ sauce Or choose our Burger Combo for $9.99 A juicy burger paired with garden salad and fries with choice of beverage

SCHEDULE OF EVENTS Wednesday, August 24 THEME: Local Passion For Fashion Highlighting local boutiques and designers. LOCATION: Ameristar Conference Center CHARITY: Connections to Success EMCEE: Anthony Slaughter, KSDK SWAG BAGS FOR THE FIRST 150 GUESTS! 5:00 – 6:00 P.M. Start your evening out with a delicious meal at one of Ameristar’s fine restaurants! Special menus and pricing are available especially for Fashion Week guests! Whether you’re looking for fine dining in Bugatti’s Restaurant or a burger at Amerisports you will find the pricing quite trendy! 6:00 P.M. Enjoy the boutique style shopping, complimentary wine tasting by Cedar Lake Cellars, complimentary spirits by Pearl Vodka and a silent auction to benefit Connections to Success. 8:P.M. Entertainment and Runway show, music by Harmony Fernandez, DJ services by Fullhouse Productions 9 P.M. Post-Show shopping and raffle winners announced. Models - West Model & Talent Management Hair- Cary O’Briens Design & Color Spa Make Up - Belleza Salon

RUNWAY LINEUP MARY JANES IT BOUTIQUE & MORE WHAT TO WEAR BOUTIQUE ZBELLA FRANCHESCA’S IVY HILL

TODAY’S VENDORS

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31 Gifts Arbonne International Beautiful Body Laser Belleza Salon Blue Bird Denim Bronx Diba Cary O’ Brien’s Design & Color Spa Cedar Lake Winery Designer Direct Finishing Touches by Charlotte Five Star Travel & Cruises Fran’s It Boutique and More Ivy Hill Lia Sophia Lillians of St. Charles Mary Jane Shoes Misty's Enchanted Florist Pearl Vodka Private Quarters Renata’s Boutique Scent From Home, LLC Stella & Dot Suntrup Sutton Lasater Jewelry The Powder Room What to Wear Boutique Zack Smithey, Artist Zbella Designs

SCHEDULE OF EVENTS Thursday, August 25 THEME: Flair Designers and boutiques showcase innovative couture collections. SPECIAL EVENT: The Fabric Company presents the 1st Designer Challenge for Greater St. Charles Fashion Week. LOCATION: Ameristar Conference Center CHARITY: The Karen Weidinger Foundation EMCEE: Melanie Moon, KPLR SWAG BAGS FOR THE FIRST 150 GUESTS! 5:00 – 6:00 P.M. Start your evening out with a delicious meal at one of Ameristar’s fine restaurants! Special menu’s and pricing are available especially for Fashion Week guests! Whether you are looking for fine dining in Bugatti’s Restaurant or a burger in Amerisports you will find the pricing quite trendy! 6:00 P.M. Enjoy the boutique style shopping, complimentary wine tasting by Cedar Lake Cellars, complimentary spirits by Pearl Vodka and a silent auction to benefit The Karen Weindinger Foundation for breast cancer awareness. 8:P.M. Pre-show by design students from Lindenwood University, Entertainment and Runway show, music by Harmony Fernandez, DJ services by Fullhouse Productions 9 P.M. Post-Show shopping and raffle winners announced.

RUNWAY LINEUP ALY’S BOUTIQUE DEERRA NIKOLS SHAUN HENLY CACHE KATRINA BENNETT Models - West Model & Talent Management Hair- Cary O’Briens Design & Color Spa Make Up - Belleza Salon

TODAY’S VENDORS

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31 Gifts Aly’s Interiors Arbonne International Belleza Salon Beautiful Body Laser Bronx Diba Byrd Style Cache Cary O’ Brien’s Design & Color Spa Cedar Lake Winery Five Star Travel & Cruises Juxtapose Jewelry Katrina Bennett Designs Mary Kay Cosmetics Misty's Enchanted Florist Pearl Vodka Posh Boutique Stella & Dot Scent From Home, LLC Suntrup Sutton Lasater Jewelry The Fabric Company Zack Smithey- Artist Zbella Designs

2011 DESIGNER CHALLENGE 1st ANNUAL DESIGNER CHALLENGE SPONSORED BY THE FABRIC COMPANY The Fabric Company has provided 5 finalists with a “kit” consisting of fabric, accent fabric and accessories. Each kit component must be represented in the final garment and only the kit contents may be used. Only necessary notions (i.e. closures, thread) may be used in addition to the kit’s contents. The winner of the Designer Challenge is entitled to a one-page feature article and a minimum of two photos in the Fashion Week recap issue of Streetscape Magazine and their own website provided by Grip Agency (www.gripagency.com.) Garments will be on display starting Wednesday. Each paid ticket is entitled to vote for their favorite, so don’t forget to cast your ballot!

SCHEDULE OF EVENTS Friday, August 26 THEME: Designer Night Designers showcase innovative couture collections. LOCATION: Ameristar Conference Center CHARITY: Basket of Hope EMCEE: Vickie Newton, KMOV SWAG BAGS FOR THE FIRST 150 GUESTS! 5:00 – 6:00 P.M. Start your evening off with a delicious meal at one of Ameristar’s fine restaurants. Special menu’s and pricing are available especially for Fashion Week guests! Whether you are looking for fine dining in Bugatti’s Restaurant or a burger in Amerisports you will find the pricing quite trendy! 6:00 P.M. Enjoy the boutique style shopping, complimentary wine tasting by Cedar Lake Cellars, complimentary spirits by Pearl Vodka and a silent auction to benefit Basket of Hope. 8:P.M. Entertainment and Runway show, music by Harmony Fernandez, DJ services by Fullhouse Productions 9 P.M. Post-Show shopping and raffle winners announced. Models - West Model & Talent Management Hair- Cary O’Briens Design & Color Spa Make Up - Belleza Salon

RUNWAY LINEUP BETTY CHIBWE VICTROLA CONJETTA SUZANNE LAY NICOLE MOSS

TODAY’S VENDORS Savvy Settings Scentsy Candles Silpada Jewelry Simply Cynthia Stella & Dot Studio 1 Salon Suntrup Sutton Lasater Jewelry U-Design Jewelry Vuvu Stone Zack SmitheyArtist Zbella Designs G R E A T E R S T. C H A R L E S F A S H I O N W E E K 2 0 1 1

31 Gifts Baby Cakes Beautiful Body Laser Belleza Salon Bronx Diba Cary O’Brien’s Design & Color Spa Cedar Lake Winery Conjetta Emerge Fitness Five Star Travel & Cruises It Works! Just Jewelry Lia Sophia Lilu’s Shoes Miche Bag Moss Boutique Pearl Vodka Robins Nest on the Katy Trail

MEET THE EMCEES VICKIE NEWTON joined KMOV Channel 4 in January 2002 as an Anchor/Reporter for "News 4 St. Louis" at 5 and 10 p.m. weekdays with Larry Conners. Vickie takes great pride in her community involvement. She serves on the St. Louis Board of Directors for the Alzheimer's Association and Opera Theatre - St. Louis and most recently was appointed to the Music Panel of the National Endowment For The Arts. Vickie received her Master's Degree in Journalism from the University of Detroit. A true "news junkie," MELANIE MOON can't imagine doing anything else but reporting the news for KPLR-TV. This award-winning journalist joined the team in 2000. She has been recognized four times by the Associated Press for her investigative reporting and she is most proud of her series of reports on child abductions. She studied mass communications and journalism at the University of South Florida and later transferred to Liberty University in Lynchburg, VA, where she graduated cum laude. She also spent a semester working for CNN in Washington, D.C. In addition to her journalistic skills, Melanie is a classically trained pianist, harpist and vocalist. ANTHONY SLAUGHTER is a meteorologist at KSDK – NewsChannel 5. He attended the University of MissouriColumbia and worked as a weather forecaster at KOMU before making the move to St. Louis. In his free time, Anthony enjoys theatre, swimming, discovering new music and anything outdoors. You can find Anthony on Channel 5 on weekends at 6:00 a.m. and 9:00 a.m., and during the week at noon. Anthony’s favorite words to live by are “No matter what the weather is, it’s a beautiful day because it’s a day we’ve never seen before.”

SCHEDULE OF EVENTS Saturday, August 27 THEME: HOT! HOT! HOT! Features jeans and beachwear poolside. SPECIAL EVENT: Z107.7 will broadcast live from Llewelyn’s on Main Street after the show! Event hosted by Pearl Vodka, Llewelyn’s and Streetscape Magazine. LOCATION: Ameristar Hotel Pool – Event Lawn CHARITY: YMCA EMCEE: Melanie Moon, KPLR SWAG BAGS FOR THE FIRST 150 GUESTS! 5:00 – 6:00 P.M. Start your evening out with a delicious meal at one of Ameristar’s fine restaurants! Special menu’s and pricing are available especially for Fashion Week guests! Whether you are looking for fine dining in Bugatti’s Restaurant or a burger in Amerisports you will find the pricing quite trendy! 6:00 P.M. Enjoy the boutique style shopping, complimentary wine tasting by Cedar Lake Cellars, complimentary spirits by Pearl Vodka and a silent auction to benefit YMCA. Two roundtrip tickets anywhere Funjet Vacation flies will be one of the many great door prizes given away! Tickets generously provided by Five Star Travel and Funjet Vacations. 8:P.M. Entertainment and Runway show, music by Christina J, DJ services by Fullhouse Productions 9 P.M. Post-Show shopping and raffle winners announced

RUNWAY LINEUP BYRD STYLE LOUNGE MOV MS. BRIE’S BOUTIQUE VON MAUR REED Models - West Model & Talent Management Hair- Cary O’Briens Design & Color Spa Make Up - Belleza Salon

TODAY’S VENDORS

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Arbonne International Baby Cakes Belleza Salon Bronx Diba Cary O’ Brien’s Design & Color Spa Cedar Lake Winery Conjetta Fit 4 Life Five Star Travel & Cruises It Works! Lia Sophia Ms. Brie’s Boutique Natures Glow Pearl Vodka Scentsy Candles Silpada Jewelry STL Massage Suntrup Sutton Lasater Jewelry Vault Denim Zack Smithey- Artist Zbella Designs

OUR CHARITIES BASKET OF HOPE Basket of Hope began in St. Louis in 1995 and is now in over 20 cities nationwide. They deliver generously packed gift baskets filled with age appropriate toys, games, craft items, gift certificates from Prestige Portraits, bracelets from U-Design Jewelry and more to children in local hospitals. Parents are given a Hope Tote filled with a Bible, journal, inspirational books, and uplifting music. The program will be featured in the 2012 Super Bowl in Indianapolis and NFL players in 32 NFL cities will deliver Baskets of Hope!

CONNECTIONS TO SUCCESS Connections to success empowers determined individuals with a plan and resources to achieve economic self-reliance. Its programs include Professional Development, Pathways to Success, Wheels to Success and Dress for Success. Dress for Success Midwest provides women transitioning to the workforce with business appropriate apparel as they prepare to enter the professional workforce.

OUR CHARITIES

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THE KAREN WEIDINGER FOUNDATION Karen K The Karen Weidinger W Weidinger Foundation (KWF), F founded in 2004, is a Foundation St. Charles-based charity made up entirely of volunteers. The KWF has raised w w and donated nearly w $200,000 to assist breast cancer patients in the community. Each and every dollar has stayed in the community, offering items and services that are not typically covered by insurance, such as wigs, post-mastectomy camisoles and dietary consultation, as well as support and wellness programs designed to improve the healing process for patients. YMCA The Y offers programs, services and initiatives focused on youth development, healthy living and social responsibility. Its programs enable kids to realize their potential and provide ways for families to have fun together. The Y works to empower people to be healthier in spirit, mind and body, prepares people for college and employment, welcomes and embraces newcomers and helps foster a nationwide service ethic.

BIOGRAPHIES In order of appearance: MARY JANE’S is an independent clothing boutique and designer shoe store. With locations in Park City, Utah and St. Louis, Missouri, Mary Jane’s features a wide selection of trendy and classic fashions as well as one-of-akind accessories. Visit our stores to browse our collection of elegant tops, designer shoes, and unique jewelry from local and independent designers. For the discerning trendsetter, our Denim Bar is loaded with casual staples and stylish designs for both men and women. IT BOUTIQUE & MORE is located on charming Historic North Main Street in St. Charles, it Boutique & More is a fashion forward contemporary womans’ boutique specializing in unique apparel by newer designers. All apparel is under $100 & we purchase 6 pieces of a style. Friend us on Facebook. Uniquely your fashion store. www.itboutiqueandmore.com WHAT TO WEAR BOUTIQUE is inspired fashion for both men and women in an upscale boutique in the heart of Edwardsville. What to Wear offers the latest fashions and creates a unique shopping experience, combining great styles, good value and superior customer service. ZBELLA DESIGNS is the newest European fashion in the softest leather! Featuring a wide selection of colors in cut out leather designs on a lightweight fabric with styles to please every shopper. The designs include short and long jackets, dresses, halter tops, vests, shawls and skirts. This will be the most unusual piece of clothing you will ever buy. Visit us at www.zbelladesigns.com FRANCHESCA’S specializes in the most fashion-forward styles in women's clothing, accessories, and gifts. Our stores are constantly filled with new treasures and our style is always one step ahead of the trend. Each Francesca's boutique has its own charm which means you're sure to find something special and unique at each one! IVY HILL is a women's clothing and accessories boutique nestled in the heart of the central west end. We specialize in hard-to-find brands in St. Louis as well as feature some talented local designers. With a reputation for providing exceptional customer service in welcoming and laid back atmosphere, Ivy Hill was honored to be on Alive Magazine's "Hot List" and St. Louis Magazine's A-List for the past two years. Ivy Hill is proud to carry a variety of designers, styles and price-points. Please visit us in store or shop online at www.ivyhillboutique.com ALY’S BOUTIQUE is a unique shopping experience located in Historic Cottleville. One stroll through this full boutique will leave you in awe of the sparkling costume jewelry, elegant home décor and trendy fashion

BIOGRAPHIES apparel. You are sure to find a perfect treasure. Ask about our full interior design service which includes custom furniture, window treatments, in-home accessorizing and more. DEERRA NICKKOL is the brainchild of Deerra Nickkol Williams, a Lindenwood University graduate who has been designing for 10 years. She has featured her work in the International Fashion Show in the Bahamas, L.A. Fashion Week, and Memphis Fashion Week. Deerra recently opened a boutique in the Delmar Loop called Fashion House. SHAUN HENLY/N9NE17 Since the age of fifteen Shaun has always had an eye for fashion. With his artistic vision he has reinvigorated the whole idea of Glamour. Edgy, sexy, fierce, and yet conservative, is what best describes the line N9NE-17. This lineup can go from very airy to very dark, depending on the customer. CACHE is a nationwide, boutique style retailer for the style-conscious, confident woman! We offer a high level of customer service and our goal is to have the cache woman feel like she is the center of attention. Cache has an enticing collection of both apparel and accessories, along with special event dresses. KATRINA Z'CHORI Katrina Bennett, Designer/Owner 1-888-768-5727 • info@KatrinaZchori.com • www.KatrinaZchori.com

VICTROLA came to be in 2009 as the alter ego of designer Lauren Cram. The redheaded fashion enthusiast thinks that there is an alter ego inside of everyone that is just screaming to get out. VICTROLA just happens to be hers. CONJETTA is a women's ready-to-wear line specializing in impeccably fitting garments made in the U.S.A. out of fine fabrics and leathers. Conjetta is unique, daring, feminine and innovative. It’s for the woman that demands the best in every aspect of life. She’s classy, yet edgy, sophisticated, independent, driven, motivated and successful. She’s environmentally, politically, and economically aware of the world around her. She is Conjetta.....www.conjetta.com

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BETTY CHIBWE presents Vuvu Stone Collection:- “Elegant Couture with a Touch of Africa”. We provide authentic & unique touch of fashion. Our pieces are timeless – guaranteed to own your pieces for a very long time and they never go out of season. Each color & design we choose has a precise meaning, indicating a precise emotional state.

BIOGRAPHIES SUZANNE LAY embodies the idea that “opposites attract”. Taking reference from my personal life and relationship with my husband; we are exact opposites but we are a perfect match. I incorporate wovens within my knit designs and woven pieces within my collection. I like to experiment with the ideas of hard vs. soft and structure vs. draping. Suzanne Lay designs for the “Conservative Sexy” woman. A woman who is confident and demands attention, who wants to be comfortable and sexy at the same time. Suzanne Lay has been described as comfortable, sexy, alluring and chic. NICOLE MOSS offers custom design and embroidery, alterations, one of a kind Clothing, Accessories, Gifts, and graphic design brought to life on printed items. For custom needs please call 636-410-0625 To shop, visit us at 424 S Main in Saint Charles MO 63301. ~ Moss is a division of So Fitting LLC ~ BYRD STYLE Julie Byrd’s vision is to help make St. Louis a Fashion and Art destination by offering a unique social shopping experience. Her focus is not simply selling clothes; it’s providing a lifestyle based on an exceptional shopping environment focused on Fashion, Music, Art and People. Byrd Style Lounge focuses on cutting edge, fashion forward apparel and accessories that are comfortable and unique to the St. Louis area. MOV Miss Ohio Vintage, a traveling boutique, was started in February 2010, with an emphasis on modern basics paired with eccentric, yet timeless statement pieces. View all collections at MissOhioVintage.com. The featured Vintage Lingerie Collection was developed by Lindsay Pattan and styled by Jourdan Duzan. MS. BRIE’S BOUTIQUE is very unique; our goal is to bring a little of the West Coast to the Midwest. We specialize in BLING, GLAM, NICE FASHION ACCESSORIES and clothing. We can dress anyone from teens to the high class middle aged woman or man. We have special shopping parties in store or in home parties. Visit us on Facebook, Twitter,or Linkton. Too busy to come in shop? Shop on line at Msbriesboutique.com VON MAUR at The Meadows at Lake Saint Louis offers a unique selection of specialty and brand name fashion apparel, shoes, gifts, and accessories for the entire family. Von Maur also carries a distinctive selection of prestige cosmetic, skin treatment and fragrance lines for men and women.

REED ROBINSON is a designer and philanthropist hailing from LA. She gains inspriation from her time spent in Bali, and her designs are highly influenced by the beachy artisan life style. They're eclectic, with a vintage splash. These designs are sought after by high end clients from around the globe!

SPECIAL THANKS A very special thanks to our partners* who have donated their time and products for door prizes, swag bags, and to make this event possible! PARTNERS Ameristar Casino Resort Spa Belleza Salon Bronx Diba Shoes Byrd Cary O’Brien's Design & Color Spa Cedar Lake Cellar Classic Sign Five Star Travel & Cruises Funjet Vacations Fullhouse Productions Grip Agency Llywelyn's Pub

Pearl Vodka Suntrup The Meadows Shopping Center Thomson Printing West Model & Talent Management Xanadu PR Z107.7 Photography: Michael Schlueter www.schlueterphoto.com Peter Wochniak www.peterwochniak.com

SWAG BAGS & DOOR PRIZES 31 Gifts Abby Keough Custom Creations Aly's Boutique Ameristar Casino Resort Spa Ara Spa at Ameristar Casino Resort Arbonne International Belleza Salon Bronx Diba Shoes Build-A-Bear Cary O'Brien's Design & Color Spa Designer Direct Jewelry Fit 4 Life Five Star Travel & Cruises Funjet Vacations Jake's on Main Juxtipose Jewelry Lia Sophia Llewelyn's Pub *Known partners as of press time.

Mary Janes Pearl Vodka Private Quarters Robin’s Nest on the Katy Trail Scentsy Stella & Dot STL Massage Shaun Henley The Meadows Shopping Center: Cache Chico's Francesca's Collection Lens Crafters Maurices New Balance New York Co. Soma Von Maur The Powder Room