TREND Online | Screened In

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Men’s Online Fashion Inspiration By Callie Schaefer n the middle of a pandemic, there is no better place to find fashion inspiration than online. School, work and social gatherings all became virtual towards the beginning of 2020. Finding fashion inspiration can seem daunting and difficult. How does one find examples of their personal style on social media and then discover those pieces in real life? With social media platforms like TikTok, Instagram and Pinterest, finding your style inspiration has never been easier. TikTok has increased in popularity since the start of the pandemic, due to its ease of allowing many people to express themselves through short videos and the role it has played in today’s current fashion. TikTok has created

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a space for people to be creative and has a huge outreach. Kobe Knettel, senior at Sauk RapidsRice in Minnesota, is very active on the app. He said he finds the majority of his fashion inspiration on TikTok. He thinks the app has had a large influence on current fashion trends. “I think fashion trends are extremely influenced by social media, especially with the rise of TikTok,” said Knettel. “I feel like a lot of fashion trends have been shared through it, especially when they become popular.” Knettel described his process for putting together outfits after pulling inspiration from social media. After seeing a piece online he likes, he will try to find it to

purchase. He often found after finding the exact item that spiked interest on social media it would be sold out. He has made a habit of heading to thrift stores to find similar items for a good price. Looking at how influencers may have styled their pieces, Knettel will replicate it with some twists of his own. Yahsiah Scott, a resident of the Des Moines area, also looks to TikTok for fashion inspiration. He, like Knettel, looks in thrift stores to find pieces similar to what he saw on social media platforms. Scott sometimes even takes a second look at what he already has in his closet. While TikTok does a good job of reaching many people, spreading trends and giving many people inspiration- Pinterest


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