visual
ORDER
THE INFORMATION CONTAINED ON THE FOLLOWING PAGES.
CONTENT
figure/ground
similarity
translation
symmetric balance
proximity
rotation
asymmetric balance
closure
reflection
ambiguous balance
continuance
glide-reflection
neutral balance
dilation
THE PERCEPTION OF A SUBJECT AND HOW IT STANDS OUT FROM ITS BACKGROUND.
FIGURE/GROUND
ITEMS THAT SHARE QUALITIES SUCH AS TEXTURE, SHAPE, COLOR.
SIMILARITY
SIMILAR ITEMS GROUPED NEAR EACH OTHER HAVE A RELATIONSHIP.
PROXIMITY
THE MIND COMPLETES AN IMAGE BY USING KNOWLEDGE AND OBSERVATIONS ALREADY MADE.
CLOSURE
AN IMAGE LEADS OFF THE EDGE OF A FRAME, CAUSING THE EYE AND READER TO MOVE WITH IT.
CONTINUANCE
THE EQUAL MOVEMENT OF AN OBJECT, EITHER HORIZONTAL OR VERTICAL, TO CREATE A PATTERN.
TRANSLATION
REPEATEDLY TURNING AN OBJECT AN EQUAL DISTANCE AROUND A FIXED POINT.
ROTATION
AN IMAGE IS ALTERED BY FLIPPING IT 180 DEGREES OVER AN AXIS, CREATING A MIRRORED EFFECT.
REFLECTION
A COMBINATION OF FLIPPING AN IMAGE OVER AN AXIS TO MIRROR IT, AND THEN TRANSLATING IT.
GLIDE-REFLECTION
THE CHANGE IN SIZE OF A REPEATED IMAGE WITHIN A COMPOSITION.
DILATION
ELEMENTS COMPOSED AROUND A CENTRAL AXIS CONVEY REGULARITY AND STABLENESS.
SYMMETRIC BALANCE
AN IRREGULAR COMPOSITION OF ELEMENTS, CENTERED AROUND A CENTRAL AXIS.
ASYMMETRIC BALANCE
ELEMENTS CONTAIN A LACK OF RELATIONSHIP BETWEEN EACH OTHER, APPEARING VAGUE.
AMBIGUOUS BALANCE
NON-ACTIVE COMPOSITION CHARACTERIZED BY RANDOMNESS.
NEUTRAL BALANCE
速 tucker love, 2013 completed as a requirement for visual communication course in the graphic design program at the kansas city art institute. michael kidwell, assistant professor.
VISUAL ORDER