Midtown Beacon - 4th QTR 2010

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Volume 2, Issue 4

Fourth Quarter, 2010


Holiday Gift Guide Metropolis and 999 Peachtree have teamed up to offer Midtown Beacon readers great gift ideas and discounts this holiday season. Story pages 8-9.

New Faces 999 Peachtree welcomes a couple of new neighbors just in time for the holidays: Bunnell Idea Group and Pop-Up Store

Bunnell Idea Group helps people sell more and sell faster, through training and coaching classes. BIG is an especially good fit when client's have an intangible product or service and relationships are a big part of the sale. BIG has proven courses ranging from helping new and experienced sales talent, to sales managers who are looking for an edge in creating a team full of rainmakers. Clients have seen up to 253x ROI by using BIG's methods within the first 3 months. bunnellideagroup.com

Midtown Pop-Up December 2 - 5, 999 Peachtree, the Margaret Mitchell House and other locations TBD, will be participating in a stylish shopping event. Dotting Peachtree's Midtown Mile, several "pop-up shops" will create a holiday shopping experience like no other in town with brands like Alternative Apparel, Les Nouvelles (representing Rag & Bone, Jenni Kayne and more), Bella Cucina and more. Visit the "MidtownPopUpShop" on Facebook for updates and Pop Up Shop locations and vendors. 2


Midtown Market Midtown delivers the gift of seasonal vegetables, tasty treats and gourmet sundries all winter long at the new Midtown Market

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pasture raised chicken by Plow Point as well as fresh bread, coffee, ice cream, homemade popsicles, gourmet sundries and a "Farmers' Happy Hour" at Empire State South. Follow "MidtownATL" on Facebook to stay up to date on Midtown Market.

idtown Alliance and 999 Peachtree have teamed up to bring a weekly open air market to Midtown Atlanta. While farmer's markets aren't new to Midtown (Piedmont Park hosts the Green Market every Saturday from May 1 to December 11), Midtown Market at 999 Peachtree offers neighbors a much needed mid-week opportunity to restock their seasonal veggie supplies. The Midtown Market operates every Wednesday from 4pm to 7pm. Offerings include fruit and veggies from TaylOrganics Farms, eggs from ManyFold Farms and 3


Perfect Pimento Empire State South chef/partner Hugh Acheson shares his state secrets for the perfect grilled pimento cheese sandwich

but not so much that you’ve made a paste. This is something you do by hand. Leave those machines in the cupboard!

Pimento Cheese ~ 4 cups • 1 lb. sharp white cheddar (I like an 18 month old) • 2 lg. sweet red peppers, roasted, peeled, seeded and diced • ½ cup homemade mayonnaise (or Duke’s) • 1 tsp. Dijon mustard • ½ tbsp. smoked sweet Spanish paprika • Pinch of cayenne • ½ tsp. kosher salt

To Grill: Spread the pimento cheese onto a slice of soft white bread, such as a honey white. Place another slice on top of the cheese. Lightly butter the outside of the sandwich, using about ½ tbsp. butter. Heat another ½ tbsp. butter in a med. fry pan over med.-high heat. Once the butter is melted, toast until each side of bread is nicely crisp and golden. Once crisp, remove from the pan allow to cool.

Grate the cheddar by hand to a very traditional shred. No need to pull out the microplane rasp for this one. Add everything else and mix thoroughly 4


ESS Welcomes Smith Empire State South welcomes Restaurant Eugene and Bacchanalia alum Ryan Smith to the team as executive chef

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Eugene and Holeman & Finch. While working with a handful of Atlanta's best chefs, Ryan gained great experience and a sincere fondness for the history and traditions of the Southeast.

yan Smith developed an interest in cooking while working in the kitchens at Penn State University. After deciding to make cooking his career, Smith enrolled at The Culinary Institute in Hyde Park, NY. Ryan received his degree in 2000 and was drawn to Atlanta by a fellow chef, who recognized the emerging national fascination with Southern cuisine. Since his arrival in Atlanta, Ryan has worked in some of the city's most prominent restaurants, including Bacchanalia and most recently as Chef de Cuisine for Restaurant

In October, Empire State South chef/partner, Hugh Acheson named Ryan Smith the Executive Chef of Empire State South. "Ryan is natural chef with refreshing ideas and a great respect for this region and the Atlanta community," says Hugh," I look forward to what he brings to ESS."

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Meet Matt Chavis Self-described "sarcastic yet sincere" Midtown barista Matt Chavis dishes on his favorite things to do in Midtown

the business owners and community organizers. Have you met Richard, the owner of the little grocery store on Argonne? He knows everybody! He's been here through thick and thin. He's an example of the longlasting character of Midtown.

Q: What are some of your favorite things to eat in Midtown? A: Midtown Tavern's pork belly BLT is my favorite sandwich, hands down. If you're craving pizza, you gotta try Baraonda's Capricciosa Pizza. It's just perfection. Q: What are your favorite "Midtown" things to do?

Q: Did you go to the recent Midtown Festival of the Arts?

A: So many things! I love having drinks at Apre Diem just before catching a movie at Midtown Arts Cinema. I love all the great restaurants and bars. I love walking around Piedmont Park. But if you really want to see the heart of Midtown, you've got to talk to the people who've been here for decades --

A: I did! It was so much fun. So well planned and entertaining. A festival like this is exactly what Midtown has been missing. Q: Any Midtown events our readers won't want to miss? A: I'd have to say the Dali exhibit at the High Museum is a must see. 6


Festival of the Arts Midtown's first Festival of the Arts exceeded attendance and vendor expectations

MFOTA president Leslie Johnson, pictured below, is estatic about the success of this first time event, proudly telling us: "We estimate that more than 20,000 people attended the event, and many of our art vendors and adjacent retailers said they exceeded their sales expectations by the close of the festival's first day." With a culinary stage, two music stages, a kid's area,

MFOTA

amazing food, great arts and crafts and an unparalled location on the Midtown Mile, MFOTA is on the fast track to becoming one of Atlanta's best neighborhood festivals. Johnson and the other organizers would like to express their gratitude to the many volunteers who worked tirelessly to make MFOTA a reality. Keep your eye on midtownfestivalofthearts. org for news about next year's event.

The first annual Midtown Festival of the Arts was an absolute success! If you've got photos you'd like to share, please send them to midtownbeacon@gmail.com.


From us to you: The tenants of 999 Peachtree and the Metropolis dish about their favorite items, events and promotions this holiday season. Yes Home

Taco Mac

Indoor/Outdoor Firelites: Our hottest and coolest introduction ever. $35$55 yes4me.com

Watch all the football games while enjoying a great meal & Atlanta's largest beer selection. twitter.com/tmacmetroplis

Doc’s Shoe Shine Ladies: Buy 2 heel repairs and get the 3rd free. Men: Buy 1 shoe repair & get the 2nd ½ price 999 Cleaners (restrictions apply) 8 Pieces of Dry Cleaning for $24.99 Comforters: Laundry $24, Dry Clean $35 (Reg. $45) Cross Cuts $3 Off Men’s Cut, $5 Off Women’s Cut


Drew Lewis This Jack Spade Ajax weekend bag in Bleacher Plaid is a featured item at Drew Lewis this holiday season. Made of blended wool and cotton with leather top handles, a zipper closure and an adjustable strap, this sturdy duffle is a perfect gift for guys and gals alike. $395. drewlewis-atl.com

Silk

Empire State South

Through December, bring in this newsletter to receive an extra $10 when you purchase a $100 gift card. silkrestaurant.com

Pick up a delicious stockingstuffer or co-worker treat: Pastry Chef Chris Marconi's ginger snaps (& the recipe) for $2 each.

The UPS Store

Solarium

Ship and Save! $2 off packaging (1 item), $5 off packaging (3 items), $10 off packaging (3 items.)

New clients: Buy 1 Month, Get 1 FREE: All-Access use of the Beauty Angel Collagen Stimulator Booth Plus Full Body Vibration Therapy. solariumtan. com

*925 Peachtree only. Restrictions Apply.


In Midtown, there’s always something going on after dark. Here are a few of our favorite post-sunset places.

DANCING • Opera (1150): 1150B Peachtree Street, 404.874.0428 • Sutra Lounge: 1136 Crescent Avenue, 404.607.1160 • Cosmopolitan/Lava Lounge: 45 13th St, 404.873.6189 • Primal: 960 Spring Street NW, 404.745.9494 • Door 44: 44 12th Street, 678.949.9531 • Whiskey Park: 188 14th Street NE, 404.537.2815

LIVE MUSIC • Smith's Olde Bar: 1578 Piedmont Ave., 404.875.1522 Vinyl: 1374 West Peachtree Street, 404.885.1365 • MJQ: 736 Ponce de Leon Avenue, 404.870.0575

THEATER/COMEDY • Laughing Skull Lounge: 878 Peachtree St., 404.875.1667 • Whole World Theater: 1226 Spring St., 404.817.7529 • 14th Street Playhouse: 173 14th Street, 404.733.4738 • Center for Puppetry Arts: 1404 Spring St., 404.873.3089

BAR/LOUNGE • Apres Diem: 931 Monroe Dr., 404.872.3333 • Aurum: 933 Peachtree Street. 404.815.9426 • Cypress Street Pint & Plate: 817 W. Peachtree St., 404.815.9243 • Flip Flops: 1140 Crescent Avenue, 678.705.8555 • Halo: 817 W. Peachtree St. #E-100, 404.962.7333 • Hob Nob: 1551 Piedmont Avenue, 404.968.2288

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BAR/LOUNGE • El Bar: 939 Ponce de Leon Avenue, 208.545.1176 • Marlow’s Tavern: 950 West Peachtree St., 404.815.0323 • Midtown Tavern: 554 Piedmont Ave., 404.541.1372 • The Nook: 1144 Piedmont Avenue, 404.745.9222 • Park Tavern: 500 10th Street NE, 404.249.0001 • Ri Ra Atlanta: 1080 Peachtree St, Suite 1, 404.477.1700 • Shout: 1197 Peachtree Street, 404.846.2000 • Steamhouse Lounge: 1051 W. Peachtree, 404.233.7980 • Straits: 793 Juniper Street, NE, 404.877.1283 • Tap: 1180 Peachtree St., 404.347.2220 • Vortex: 878 Peachtree Street, 404.875.1667 • Zocalos: 187 10th Street, NE, 404.249.7576

LGBTQ NIGHTLIFE • Blakes: 227 10th Street, 404.892.5786 • Bulldogs: 893 Peachtree Street, 404.872.3025 • Burkharts: 1492 Piedmont Avenue # F, 404.872.4403 • Club Reign: 1021 Peachree St. (opening this winter) • Joe’s on Juniper: 1049 Juniper St, 404.875.6634

Aurum at Metropolis Visit Midtown’s coolest cocktail lounge. Aurum is Latin for “gold,” and the new lounge features a gold and chocolate color palate, laid-back DJ’s and great drinks. 933 Peachtree, Suite 915 | (404) 815-9426

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Events Calendar Noteworthy: There's a new market in town: Midtown Market at 999 Peachtree: Every Wednesday from 4pm to 7pm at the 999 Peachtree Plaza (10th & Peachtree) find seasonal, local fruits, vegetables, eggs, poultry and more. Be sure to check out "Farmers' Happy Hour" at Empire State South while you're there!

November, 2010 11/7: "Bearing Witness Series" with children of survivors, followed by guided tours of the Breman's holocaust gallery. Breman Museum. 2pm. thebreman.org

World Premiere - Albatross: Go West for the world premiere of Lee Nowell's awardwinning new work "Albatross." A married couple settles in for a quiet Tuesday evening and a series of startling confessions rocks their humdrum suburban routine. 10/21-11/20. actors-express.com. 404.607.SHOW

11/4-11/28: Macbeth and Timon of Athens at the Shakespeare Tavern. 404.874.5299

December, 2010 12/02 & 12/04: Handel's Messiah returns to the Atlanta Symphony Orchestra. 8pm. 404.733.5000 or boxoffice@woodruffcenter.org

FEATURED EVENT Enjoy a box step with your boxed lunch at "Fall Friday Lunches." Every Friday this fall, enjoy a boxed lunch prepared by a different Midtown eatery. Relax and enjoy live music in the Bank of America plaza (North & Peachtree) while you eat.

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Arts & Entertainment 14th Street Playhouse

173 14th Street. 404.733.4738 14thstplayhouse.org

Atlanta Symphony Orchestra

1280 Peachtree Street. 404.733.5000 atlantasymphony.org

Center for Puppetry Arts

1404 Spring Street. 404.873.3391 puppet.org

Georgia Shakespeare

4484 Peachtree Rd. 404.264.0020 gashakespeare.org

High Museum of Art

1280 Peachtree Street. 404.733.HIGH high.org

Margaret Mitchell House

990 Peachtree Street. 404.249.7015 gwtw.org

Piedmont Park Conservancy Community Center 1071 Piedmont Avenue. 404.876.4024 piedmontpark.org

For a more extensive list of links to Midtown arts and entertainment venues, visit www.midtownATL.com

Neighborhood And Community NEIGHBORHOOD ASSOCIATIONS Ansley Park ansleypark.org Atlantic Station atlanticstation.com Home Park homepark.org Midtown Alliance 404.892.4782 midtownalliance.org Midtown Neighborhood MidtownAtlanta.org Midtown’s Peachtree Corridor Sherwood Forest sherwoodforestatlanta.org

GOVERNMENT SERVICES City Council District 2 Kwanza Hall 404.330.6038 Fire Station #15 170 10th St. Atlanta, GA 30309 Police Zone 5 404.658.7054 NPU-E Chair: Penelope Cheroff Meetings: 1st Tues, 6:30pm pcheroff@cheroffgroup.com Report A Pothole 404.768.4653

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Metropolis & 999 Peachtree PERSONAL SERVICES

Mystic Lotus Salon

Cross Cuts Hair stylists 999 Peachtree, Lobby Level 404.872.2226

15% off facial services and 10% off cut & color services for new clients.

Mystic Lotus Salon Hair and spa services 814 Juniper St., #202 404.856.0786 mysticlotussalon.com James Madison Salon Hair stylists 933 Peachtree, The Metropolis 404.266.8647 jamesmadisonsalon.com

814 Juniper Street, 404.856.0786 mysticlotusssalon.com. Expires 12/31/10

Solarium Tanning Tanning salon 933 Peachtree, The Metropolis 404.249.9677 solariumtan.com Doc’s Shoeshine & Leather Care 999 Peachtree, Lobby Level

MEDICAL/DENTAL SERVICES Dr. Jay Smith Prosthodontics Atlanta 404.872.3140 Goodman & Goldstein Endodontics 404.885.1441 Metro Atlanta Cardiology Consultants Diagnostic, Interventional and Preventive Cardiology 404.874.1788 Midtown Oral & Facial Surgery Oral Surgery 404.892.2999

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Metropolis & 999 Peachtree (PROFESSIONAL SERVICES CON’T) Dr. Abe Shuster Periodontics 404.876.4867 Dr. Jeff Smith General & Cosmetic Dentistry 404.876.7979 Nanston Dental General, Cosmetic, & Implant Dentistry 404.892.2337

RESTAURANT Empire State South 404.541.1105 empirestatesouth.com Jimmy John’s Sandwiches 404.853.3443 jimmyjohns.com The Peachtree Club 404.817.0999 peachtreeclub.com Silk Restaurant 678.705.8888 silkrestaurant.com Taco Mac 678.904.7211 tacomac.com

RETAIL Drew Lewis Men's and women's fashion 404.881.5359 drewlewis-atl.com The UPS Store Shipping professionals 933 Peachtree, The Metropolis 404.685.8280 Yes Home Home accents, accessories and furniture 933 Peachtree, The Metropolis 404.733.5909 yes4me.com Published by TuckerMott Companies for Jamestown Properties. All Rights Reserved. ® www.jamestownproperties.com. For information on obtaining a business listing in the Midtown Beacon, contact: midtownbeacon@gmail.com

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Published by TuckerMott Companies for Jamestown Properties. 速 midtownbeacon@gmail.com


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