The Row - Dec/Jan 09-10

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Chattanooga, Tennessee

december/January 2009-2010

In This Issue: •

Warehouse Row Then & Now .....................1

The Row: Kids ................................. 2 Decor ........................... 2 Dining .............................3 Fashion ....................... 3

Embellish struts their stuff...................... 6

Yves Delorme New collections ................ 6

Level 10 ............................ 7

The Cosmetic Market .............................. 7

Houston Museum Antiques Show............ 8

Canstruction event ............................. 8

Directory ................. 8

Warehouse Row: Then & Now Celebrating the past, looking toward the future: Warehouse Row comes of age

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here’s something reassuring about an old building. Maybe it’s the good bones - the functional, sturdy, artisanal construction we don’t often find in today’s mass-produced culture. Or maybe it’s the sense of history, the idea that an old building has seen some things and survived. 1110 Market Street Chattanooga, TN 37402 423.267.1127

This is certainly the case with Chattanooga’s Warehouse Row. Built on Chattanooga’s Old Stone Fort

Civil War site, the very foundations of Warehouse Row are steeped in history. Yet, the buildings themselves, erected between 1904 and 1929 to house agricultural warehousing and distribution interests, are a testament to the forward-thinking of their post-industrial creators. Warehouse Row has always embodied a synergy between past and present, which still continues today. Continued pages 4-5


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Introducing: Snap Kids

Introducing: Public House

The southeast’s best in kid’s clothes for newborns through age 14

Dressing up the neighborhood pub for a home-grown dining experience

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nap Kids expands its operations with a new store at Warehouse Row in Chattanooga which joins other locations in Nashville, TN and Birmingham, AL. Offering apparel and footwear for newborns to age 14, Snap Kids is one of the only kids apparel stores in the South that caters to that wide of an age range. Signature lines include Ella Moss, Splendid, Tea Collection, Room Seven, True Religion, Sevens and Hudson Jeans. Snap Kids also offers personal shopping and regular trunk shows. “Snap Kids is anxious and excited to be a part of Warehouse

Amanda Pinson Jewelry Jewelry designer Amanda Pinson brings her unique eye to Warehouse Row

Row as well as the Chattanooga community,” said owner Leah Bentley. “Catering to both boys and girls, we’re excited to bring a store to the Downtown area and showcase our combination of lines. The overall collection of apparel, from larger designers such as Marc Jacobs and Juicy Couture to boutique brands such as Neige and Baby Bean, offers clients unique pieces that are stylish, comfortable and durable.” Snap Kids opens at Warehouse Row December 1, 2009. For more information, email: info@snapkids.net.

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hether its called a neighborhood bar, the local pub or a public house, the idea remains the same. A public house is part of its community, a gathering place for folks looking for good food and drink. Warehouse Row’s Public House extends the tradition, offering great service in a comfortable, casual setting, with food that will please your palate without breaking the bank. Featuring seasonal, local produce, fish from Foley’s in Boston and great quality steaks, Public House is a great place for a homey, comforting meal.

www.publichousechattanooga.com

Revival Reaching into the past to move forward into the future.

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ashville native Amanda Pinson recently relocated her unique jewelry shop to Warehouse Row. Pinson says, “Our move to Warehouse Row was largely due to the developers extraordinary vision, but also to continue our shared retail philosophy with sister store REVIVAL. We are so thrilled to be a part of such a forward thinking community of high end retailers.”

evival and Warehouse Row go together like Lewis and Clark, salt and pepper, peanut butter and chocolate. Both pay tribute to the past while leaping forward into the future with uncommon style. Revival brings an exquisite and eclectic mix of antiques, luxury gifts, and a curatorially-edited selection of “uncommon goods” to Warehouse Row. The staff at Revival is also happy to offer personal consultations on landscapes as well as residential and commercial interiors. Explore all that Revival has to offer at: www.revivaluncommongoods.com.

Pinson looks for unique uses of colors and cuts as well as unexpected mountings. Whether you’re buying your first piece or adding to your collection, Amanda Pinson will help you find the right jewels to express yourself. www.amandapinsonjewelry.com 2

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onsidered state-of-the-art for their time, the original seven buildings of Warehouse Row (built 1904-1911) featured electric elevators and automatic fire extinguishers. Though the Great Depression crippled the agricultural interests housed in the historic buildings, Warehouse Row (which by this time included an eighth structure built in1929,) found a new vocation, housing a ship-building plant during World War II. This ebb and flow between boom times and slow times continued for Warehouse Row throughout the

1900’s. During the last half of the twentieth century, Warehouse Row changed hands many times. In 1989, the old buildings were re-purposed into a popular outlet concept. However, the outlet concept faded and by the turn of the millennium, the historic property once again found itself in need of new leadership. Enter international asset acquisition and management company, Jamestown. “Warehouse Row is a sound investment for Jamestown because of its central location in Chattanooga’s historic downtown area. We are

encouraged by the fact that our efforts at renovation are resonating with tenants,” said Michael Phillips, Creative Director for Jamestown. While most stores are accessible via street-level entrances, the property’s large interior atrium has been refashioned to cultivate a community atmosphere. Convenient parking, restaurants, fashion and design boutiques, art and a picnic area facilitate

“A nod toward the past, a leap into the future” the developing identity of the district. Today Warehouse Row, which still features original patterned brick work, stone work and cornice treatments, retains the character of its storied past while looking forward to a future filled with uncommon style and Chattanooga’s best dining, fashion, home furnishings, accessories, art and more. Explore Warehouse Row at: www.warehouserow.net

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Mother/Daughter Shopping At Embellish

Be Blown Away At Level 10

Satisfy your holiday shoe cravings with a Mother/Daughter shopping event at Embellish December 18-19, 2009

Aveda Salon Level 10 Relocates to Warehouse Row

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Mothers, daughters, grandmothers and granddaughters, drop by the mother/daughter holiday shopping event at Embellish for your chance to win a Donald Piliner handbag autographed by Donald himself!

evel 10 owner Tra Raines and his partner own an historic home in Atlanta and they are all about history and renovation. So when his client, Terri Holley, told him she was moving her shop, Embellish, to Chattanooga’s historic Warehouse Row, a light went off in Raines’ head. “We’d been in the south side for eight years,” said Raines. “With Embellish, Amanda Pinson and Revival all relocating to Warehouse Row, it felt like the perfect time to make a change.”

You’ll be wowed by a trunk show filled with fantastic designs by Ann Roth. Door prizes, discounts, refreshments and make overs by The Cosmetic Market round out a weekend of sheer shoe bliss. For more information, call (423) 752-7463 or visit www.embellishshoes.com

The Cosmetic Market Skin care guru Linda Roberts opens the fourth Cosmetic Market store at Warehouse Row

Yves Delorme New Collections Yves Delorme brings exquisite linens and home accessories to Warehouse Row

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idely known for its fine European linens and home accessories, Yves Delorme is part of a family-owned French company, Fremaux Delorme, which has produced fine linens since 1845. Creative director

Evelyne Julienne is the artistic force behind Yves Delorme collections. Available in 2010 by special order is the “Jungle” collection, pictured right. Printed in luxury percale with cotton piping, Jungle features a modern large-leaf pattern which reverses to a motif in shades of dark wood. Jungle offers a counter point to the more modern “Brousse” collection. Also new this fall, look for Flat Iron, Persane, Pudong and Tribu collections, which can all be viewed at www.yvesdelorme.com. 6

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eauty retailer and skin care guru Linda Roberts is bringing upscale cosmetic retail to Chattanooga. “Chattanooga is an upscale town populated by a growing number of affluent households that are often challenged when looking for upscale products in that area. I know The Cosmetic Market will fill this need,” say Roberts. With Cosmetic Market stores in Franklin and Nashville and Private Edition and Therapy Systems stores in Nashville, Roberts is well-versed in the cosmetics business. With a celebrity clientele that includes Nicole Kidman and Sheryl Crow, the buzz is in the makeup at The Cosmetic Market. 7

Level 10 boasts years of expertise in hair, makeup, nails and facials. They even have a wedding specialist on staff poised to ready a brideto-be and her entourage for the big day. Call (423) 634.2042 to book your service today!


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Antique It!

DIRECTORY Amanda Pinson Jewelry amandapinsonjewelry.com

River City Grille (423) 386-3009

(423) 209-2828 Blue Coast Burrito bluecoastburrito.com (423) 755.0680 Embellish embellishshoes.com (423) 752.shoe Level 10 (423) 634.2042 Public House

publichousechattanooga.com

(423) 266.3366

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The Houston Museum will host it’s 36th annual antiques show at Warehouse Row 02/26-02/28.

Warehouse Row is pleased to announce that it will host the Annual Houston Museum Antiques Show, a Chattanooga tradition featuring more than 35 antique dealers.

Snap Kids snapkids.net (615) 460-7627 Taiwan Express (423) 266-5066 The Cosmetic Market thecosmeticmarket.com (423) 779-1377 Yves Delorme yvesdelorme.com (423) 265-4005

Revival

revivaluncommongoods.com

(423) 265.2656

Amy H. Frierson, Director of the Houston Museum “expects a large and lively crowd to arrive at Warehouse Row to explore tens of thousands of antique treasures” during the event February 26 through 28. Located in the arts district of downtown Chattanooga, the Houston Museum is home to one of the finest collections of antique glass and ceramics in the country. The annual Houston Museum Antiques Show benefits the museum’s operations. For more information, visit www.thehoustonmuseum.com or call 423.267.7176.

Art Against Hunger: One Can at a Time International design contest and interactive food drive Canstruction comes to Warehouse Row in 2010

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n 2010, Warehouse Row will host Canstruction, an international design competition and interactive food drive. Motivated teams of architects, engineers and students from the Chattanooga region will compete to design and construct a large sculpture composed entirely from cans of food. Following the competition, Warehouse Row will host the Canstruction Ball, as well as a week-long exhibition showcas-

ing the canned food sculptures. The public is invited to view the sculptures and bring canned food donations. At the end of the Canstruction event, all food items will be donated to local food banks to support community pantries, soup kitchens, and elderly and day care centers. Since its launch in 1992, Canstruction has donated nearly ten million pounds of food. For more information, visit: www.canstruction.org.

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