Innovative Business Leaders Making a Difference, 2022

Reed Abernathy Vice President

James Polka Vice President

Kevin Macritchie COO

David Marr CEO

Karen Lyons Chief Financial Ofcer

Innovative

BUSINESS LEADERS

Tactical Rehabilitation THE TEAM HELPING THE MEN AND WOMEN IN UNIFORM

MAKING A DIFFERENCE 2022

MARCH 2022

COVER STORY

An Interview With Kevin Macritchie Helping The Men And Women In Uniform

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Dr. Upendra Nagaich

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20 The Long-term Health And Safety Implications Of The “end Of Covid”

CXO

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Dr. Sam Swapn Helping Organizations Train Their Employees

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Mohammed Mubin Mallick a robot-enthusiast revolutionizing the Robotics and Automation Industry

NTENTS Susan Semmelmann An Exemplary Woman in Design

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Editor In Chief Prashant C. Managing Editor Ehsan Jami Publishing Control Team Alexis, Michael Visualiser Mary Chars Art And Design Head Stephan Wood Art And Design Assistant Aby K. Art And Pictures Editor Abhijit Kandalkar Business Development Manager Wilson Shan Marketing Manager Chris Philip Business Development Executive Maria, Wilson, Martina, Alex, Kevin Technical Head Jacob Smile Assistant Technical Head Alina Sege Digital Marketing Manager Jennifer Parker Assistan Digital Marketing Manager David King Research Analyst Earl Lewis Circulation Manager Scoot Taylor sales@tycoonsuccess.com

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Editorial Desk

Innovative

BUSINESS LEADERS

MAKING A DIFFERENCE 2022

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ith the constant development in the startup ecosystem, more and more women are chasing the entrepreneurial dream and succeeding in their ventures. Women leadership in today’s world has been on a rising graph in the recent years. In this day and age, we can proudly say that women leadership is not an obscure concept any longer. Women are in the news every day, ruling all segments of industry and all facets of life. Successful women leaders and subject matter experts who have created a very strong knowledge pool are helping innovators to shape ideas into reality.

With a set of strengths and professional code of conduct that women are very well suited for; organizations are actively seeking women for leadership roles and female entrepreneurs are starting businesses at a faster rate than any other time in the past. Several organizations too are enabling women to grow and flourish in both their professional and personal lives, enabling them to thrive on their own path, based on their own professional and personal priorities. Their expertise and thought leadership are fuelling organizations' impressive success. In a country like India where most of the women aren't encouraged to think big, there are some who have soared higher than one would expect from a constrictive setup.

These wonder women are inspiring other ladies to venture on the path of start-ups through the stories of their personal struggles and challenges. Our current edition speaks of such inspiring stories of women entrepreneurs who are disabling the think-leaderthink-male norm and touching the sky. The number of female founders shining in our country will only rise, and we could not be prouder of our women.

Flip the pages and Happy reading…!!

Tycoon Success Magazine editor@tycoonsuccess.com

Kevin Macritchie COO Team Tactical Rehabilitation

Innovative Business Leaders Making a Difference, 2022

AN INTERVIEW WITH

Kevin MacRitchie HELPING THE MEN AND WOMEN IN UNIFORM

Cover Story

and Financial oversight with the CFO. He founded the company in a modest 640 square foot storefront in 2013 with a simple mission to 'Serve those that serve' and honor those who protected our nation with the best solutions available. As the founder of the organization, David spearheads the diligent research of new products and is the core of Tactical Rehabilitation's knowledge and compliance base.

He continually seeks innovations in technology and has made available a superior line of products that the organization makes available to its patients to ensure the best possible healing process creating one patient at a time-serving their individual needs.

He says; “It is an honor to serve the world's greatest heroes and lead the way to Service Readiness for those that ensure freedom around the globe.”

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eet the Executive Team of Tactical Rehabilitation, which works to deliver the best possible service, solutions, and healthcare to the biomechanical needs of the world's greatest heroes- the men and women of the United States Military. All of Tactical Rehabilitation's products are battle-tested having been used by service members deployed across the planet. The organization's staff is trained to provide the highest quality care and fit for patients and to be a resource for providers.

The organization was founded by David Marr in 2013.

As the founder of Tactical Rehabilitation, David surveyed the providers and solutions offered before laying the foundation stone of the company in 2013.

While surveying, David saw a need for healthcare that is entirely focused on healing patients with the best possible solutions and less focused on maximizing profits at the expense of those that ensure the freedom of every citizen of the United States and its allies.

The Leadership Team David Marr is the founder and CEO of Tactical Rehabilitation. He leads the oversight of Compliance

David prides himself on maintaining a family atmosphere and a caring culture for the employees and their families of Tactical Rehabilitation. With David's long-standing commitment to serving others in law enforcement, as a Game Warden, and for other pioneering DME providers growing their patient success each year, it is easy to see why the military and industry

welcomes David and Tactical Rehabilitation's down to earth approach to ensure the best in healthcare to the servicemen and women.

With over thirty years of experience working in the healthcare and IT industry, Kevin MacRitchie currently serves as the Chief Operations Officer of Tactical Rehabilitation. As a leader in the healthcare sector, Kevin has worked tirelessly to create the best possible patient experience. He specializes in high customer satisfaction, engineering leadership, and information technology.

Kevin says, “Maximizing patient success will always be our most critical of priorities.”

He holds a bachelor's degree in Information Systems and Operations Management from the University of Toledo. Kevin has received multiple healthcare industry awards for his incredible work in transforming the organization and the industry to enable more focus time on patient care and improving business operational efficiencies of healthcare behind the scenes as not to interfere with patient care.

Karen Lyons is the Chief Financial Officer and Chief Legal Counsel for Tactical Rehabilitation. Karen has more than 30 years of experience working in healthcare, non-profit, and construction industries. As a financial professional, Karen also combines operational information with financial outcomes to enhance company performance and provide trends and analysis to meet the need of multiple stakeholders.

“Balancing the priorities of the day-to-day with the long-range financial goals and stability of our company will ensure our company can continue to “serve those that serve” for decades to come and create life-long careers for our employees.”- says Karen.

James Polka, on the other hand, serves as the Vice President of the organization. He is also the founder of many Tactical Rehabilitation early systems and policies, supports the company growth through strategic planning and property management along with optimal location and site selection/build-out of locations. James also coleads new product solutions with Reed for inclusion in Tactical Rehabilitation's plethora of incredible partners and solutions, works closely on CRM activities and how

they positively impact sales and sales reach to new providers in order to help heal additional servicemen and women.

James says, “Understanding the community we serve through listening to our providers and partners, ensures our patients will always be provided the best possible care.”

Reed Abernathy serves as the Vice President of the company. He is the founder of the vision/mission/goals and purpose statements and the keeper of the company culture of Tactical Rehabilitation. Reed also plays a crucial role in mentoring Business Development/Sales Team members and seeks out many of the new products and solutions Tactical Rehabilitation reviews for inclusion in their plethora of incredible partners and solutions.

“Ensuring our Mission and Vision is at the heart of all we do ensures everyone in our company is working together as a team”. – Says Reed.

Also, the executive team of the organization works as a family among themselves and with their employees. It is a strong binding partnership and heartfelt responsibility to communicate well with each other and, as a result, with their employees to ensure the best solutions and vision are executed to enhance the well-being of their patients and continuously improve the quality of the Healthcare provided to their patients.

Serving the Men and Women in Uniform David sought out the best possible brand names from Sole Supports Orthotics to Aspen, Don Joy, Intensity, and more in Orthotics, Bracing, Intramuscular Pain Management, and more to help address the most common injuries that affect 68% or more of the most common areas that prevent soldiers from a constant “Service Ready” status. Through incredible partnerships and a steadfast Mission to humbly “Serve those that Serve”, David set the initial focus for the company Tactical Rehabilitation continues to become.

Since its inception, Tactical Rehabilitation has expanded into various additional areas including Bone Stimulation, Portable Ultrasound, Para-Somnia Solutions, and more.

Rehabilitation serves ensures the company to better align itself with the needs of the providers and ultimately the patients served.

These areas are similarly critical to ensuring the “Service Ready” of freedom. Tactical Rehabilitation is not a typical DME with solutions in every DME category, rather a highly specialized and trained team servicing the very specific needs of their patients and ensuring they can return to “Service Ready Status” as quickly as possible.

According to Vice President James Polka, “The most crucial step in understanding the business of Tactical Rehabilitation is understanding the needs of those we serve.” He also adds, “This is best accomplished through constantly ensuring our business development and sales reps have the tools and information critical to know and support our providers”.

Tackling Challenges

Mission and Vision

As the COO Kevin MacRitchie believes, growth brings change, and change brings new challenges and acceptance to change itself. As the company grew, so did its awareness to bring in new skills from outside the company in critical roles like CFO and COO. The very same growth created new leadership and promotional opportunities from within the company allowing team members to rise to new challenges and lead their peers while developing new employees in new markets. The Executive Team works tirelessly to create the delicate balance of internal and external employee growth which has been a crucial part of ensuring the longevity of Tactical Rehabilitation's culture to serve those in uniform.

Kevin believes in the foundations set by Vice President Reed Abernathy, with core values like patient care to die for, profound level of respect for one another, and to make a positive difference in the lives of employees, patients, and providers, Tactical Rehabilitation can continue to provide highest quality products and the highest level of service to active-duty service members, veterans, and their family members.

Also, Covid was everyone's nemesis, but the executive team invested in and grew the company and never once shut, paused, or closed their doors. All this ensured providers and patients that Tactical is there to serve the needs of its patients. During the pandemic, Tactical grew and nearly doubled as others closed their doors to the needs of their patients and providers. Tactical Rehabilitation grew in their current locations and opened doors in new locations where patients no longer had services available. Throughout the pandemic, the organization ensured employee safety and its presence for patients and providers.

Giving it Back to the Society CSR plays a crucial role in understanding the partnerships between Tactical Rehabilitation and the providers that entrust their patient care to Tactical Rehabilitation. Understanding who Tactical

Advice for Upcoming Entrepreneurs When we requested Kevin to provide any advice for young upcoming entrepreneurs, he said, “Know your strengths and leverage them. Know better your weaknesses and ensure your plans include how to garner this perspective in-house until you can hire it in-house.

Allowing yourself to become blind-sided is an intentional plan… to failure.”

Dr. Sam Swapn CEO

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Innovative Business Leaders Making a Difference, 2022

Dr. Sam Swapn HELPING ORGANIZATIONS TRAIN THEIR EMPLOYEES

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eadquartered in Fremont CA Strategism Inc offers the best online and in-class training, certification, staffing, and consulting services.

Founded in 2008 by Dr. Sam Swapn, CEO, the firm currently employs more than 100 employees across the planet. The firm's strength lies in its training courses, which are mainly geared towards obtaining accredited and industry-leading certifications in management and information technology (IT).

As the founder and CEO, Dr. Sam Swapn brings a formidable reputation of working for more than 25 years in the project management field, having worked as an entrepreneur, consultant, investor, corporate trainer, educator, and mentor to several companies and executives in the Bay Area.

Dr. Sam is a well-known figure in television debates, panelists, and keynote speaker at various events. He has also authored several books related to Project Management, FDI, etc. His latest book, 'World War III: Corona' is already a top seller on multiple e-commerce platforms.

Tackling Professional Failures Dr. Sam believes failure is a must, risk-taking is a must, and learning from failure is very important. Twice in his career, he felt this thing is coming to an end in 2016 and 2019 but he came out of them successfully as the biggest mantra is- 'keep trying', 'do not give up, 'there is something you are missing'. Failure and crisis are the best opportunities that cannot be wasted. Dr. Sam has

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learned most from his failures and tries not to make the same mistakes tough it is a constantly changing landscape. He is a lifelong learner and wants to learn from everyone including a 'kid'.

Dr. Sam loves challenges and enjoys the uncertainty and complexity of decision-making. He thinks the biggest asset leaders should have, is to be a person who does not get afraid of any situation, applies his intellect to find solutions consistently. The ability to stand quiet and calm and find answers for an ever-changing environment is the key to success, and he is ready to face that challenge.

Handling Success According to Dr. Sam, business success is achieving numbers, making an impact on larger numbers, and building a positive cash flow in the business. On his side, success is creating constant 'happiness' for him. He believes money and power do not bring success, it facilitates it, beyond that is how we nurture relationships and personal friends.

Dr. Sam believes the greatest achievement for him and the entire team of Strategism in the training business has been to understand the pulse of the market and design training courses suited to that specific need of the employers because at the end of the day companies want to hire people who have the right skills.

Associating with Good Guys When we asked Dr. Sam, about his leadership style, he

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says “Well, the bad news is that you cannot please everyone.” He also adds, “In the corporate world, there are some good guys and some bad guys. Bad guys create a negative culture.

Good guys want to create a change. I want to associate with good guys and build on their energy.”

As the CEO and founder of the firm, Dr. Sam wants to try and engage the bad guys if he cannot let them go from the company. His leadership style is to be open to change and constant learning. Learning from anyone is the key.

He says, “I do make a lot of mistakes but I am willing to always say 'sorry' and 'thank you to people who help me learn and grow.”

Also, when it comes to the attributes of a good leader, Dr. Sam believes a good leader is a good listener and a problem solver. It is also someone, who tries to take everyone along, and creates a positive & happy atmosphere where everyone feels welcome and open to learn and contribute.

The Vision Dr. Sam's vision in life is to move into the non-profit world in the next few years. He has already created a non-profit, Dr. Sam Foundation that will work on educating girls all over the world from 5 years of age, till they start earning. It is called “Sabla”. Dr. Sam wants to serve humanity and make a bigger impact on the lives of people globally. He wants to give back to society. Manavta and University are two pieces of his plan.

Future Roadmap Currently, Strategism has a training arm that teaches people Project Management, Agile, Data Science, AI, ML, Blockchain, etc. The firm also has a consulting arm where it works with its clients and provides the latest and most equipped human capital. Dr. Sam says, “Our plan is to grow the business to 100 people on consulting side in 2022 and make it a 10-million-dollar business.”

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DR. UPENDRA NAGAICH M.Pharm., Ph.D., FSPER Founder & CEO SPER Market Research 20

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Innovative Business Leaders Making a Difference, 2022

DR. UPENDRA NAGAICH

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r. Nagaich received his B.Pharm. from Jiwaji University, Gwalior, India, M.Pharm. from Rajiv Gandhi University of Health Sciences [RGUHS], Bangalore, India and & Ph.D. from Jiwaji University, Gwalior, India.

Dr. Nagaich is an accomplished leader in healthcare research with a blend of consulting and operating experience. He is a seasoned business leader with a demonstrated history of working in healthcare and technology industry and successful in nurturing the business from the grassroots level, achieved significant profitability goals, and driving increased revenue for the organization.

Continuing to achieve the vision founded SPER Market Research in 2015 to cater the qualitative and quantitative research-based solutions and support to companies so that they can make right business & investment decisions faster based on real facts.

He is on the advisory board of several National Industry Forums on Healthcare & Technology and actively engaged in promoting the innovation across industry Dr. Nagaich filed 13 Indian patents, published more than 150 high quality papers in international and national journals of repute, invited as speaker in various conferences, presented papers at various national and international conferences and seminars and is edited a handbook on “Handbook of Research on Advanced Pharmaceutics” to be published by CRC Press, A Taylor & Francis, United Kingdom.

Pharmaceutical Sciences, Award of Excellence in Pharmacy given by Society for Rural Development & Empowerment, New Delhi, Young Research Pharmacist Award, Young Pharmacy Teacher Award given for his active contribution in the field of pharmaceutical education, Young Performer Award given for the outstanding work in the field of Pharmaceutical Sciences, Distinguished Alumni Award by Acharya Alumni Association of Pharmacy, Bangalore. Dr. Nagaich is a Fellow member of SPER and Life Member of IPA, APTI and IPGA. In addition, he is also serving as Secretary, Society of Pharmaceutical Education & Research [SPER] and currently serves as the Editor, Journal of Advanced Pharmaceutical Technology & Research [JAPTR] [An Thomson Reuters, PubMed and SCOPUS indexed international research journal published by Wolters Kluwer Health, Philadelphia, USA] and as an Editor-inChief, SPER Times. SPER Times is an Official News Magazine of SPER. He was the member of under-graduate board of studies in pharmaceutical sciences, Pt. B. D. Sharma University of Health Sciences, Rohtak [Haryana]. He was the Executive Council [EC] Member of Indian Pharmaceutical Association [IPA]. Dr. Nagaich was Mentor of Indian Pharmaceutical Association (IPA)Student Forum 2010-11 for Madhya Pradesh & Chhattisgarh State. He is on the editorial board of many international and national research journals.

Dr. Nagaich has been selected as The 10 Most Revolutionary Business Leaders and is a recipient of the 100 Most Impactful Healthcare Leaders [Global Listing] given by World Health Congress, Young Scientist Award given by Dhule Charitable Society, Dhule in recognition of outstanding research contribution in the field of

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Mohammed Mubin Mallick R

obotics was merely a fairytale/fiction when it was first introduced to the world. With technological evolution, we have witnessed a plethora degree disruption in the traditional business sphere.

Though robotics has not grown as it was depicted two or three decades prior, it has shown tremendous/noteworthy development in disrupting traditional businesses. Very few in the industry have contributed to this, and one such revolutionary personality is Mohammed Mubin Mallick, the CEO and the Founder of Kiran Smart.

Mubin discovered the potential of robotics during an international summit GITEX, 2018 in Dubai. He was surprised by the technology and developed a curiosity about its possible applications. As automation and robotics have shown a promising future, Mubin decided to blend his newly developed interest into his company’s product portfolio. “I have always thought about robot but it came

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in reality,” he adds. Since then, he carried out research programs and held interactive campaigns with various robot manufacturers around the world.

He started acquiring robots to understand its technical factors and what services he can offer to the market with robots. Currently, Kiran Smart is signed up with many Robotics companies and manufacturers around the world to be the most innovative robotics Technology Company in Kuwait and GCC. He strives to make his company one of the best robotics service and solution providers globally.

He and his team focus on adapting innovative technologies to solve the problems of their customers and help them to be abreast with the latest advancements. The company is continuously investing in its research on the new trend of products and solutions that are coming into the market. “We adopt it and also educate our customers too so that they could have the knowledge of it,” he mentions. He claims his company is an

out-of-the-box thinking entity that stays ahead of its competition with its ability to bring authenticity to the robotics industry. He considers his KNOWLEDGE and EXPERIENCE has been the biggest failures of his professional life. He understood the power of knowledge and started to acquire as much as he can to prevail in the revolutionary industry of robotics.

“So, to acquire knowledge I have invested my personal life and time in it to know more and more,” he asserts.

He is proud of his endeavors on how he went the extra mile to fabricate himself as a pioneer in the field achieving milestones in his pathway.

As per a say ‘it doesn’t come easy’, Mubin also faced various challenges and obstacles while paving his journey.

Most primary obstacles for him were focused on how to face the challenge in terms of competition, handling the employees, maintaining the best customer relationships, and customers satisfaction. To overcome these challenges, he follows a different 25

approach strategy for every specific challenge faced. “Sometimes it cannot be defined because it comes within, which is inner self instinct,” he adds.

He relies on his leadership principles which are driven by being Kind Hearted. Before a business leader, he is a humanitarian at heart. He prefers to be kind towards people and recommends others to do so. “Because kindness can win anything,” he asserts.

“According to me any Leader must have certain skills and it could vary leaders to leaders. As of me, what I would say about my leadership’s skills: kindness, problem solver, supportive, forecaster, innovator, and giver,” he mentions. Kindness and compassion have always been key ingredients behind Mubin’s success. According to his experience, he has learned that kindness is even more powerful than love. “The reason is that Love you cannot show to everyone but one can be kind to any person,” he adds. “I would say that you cannot love mankind but you can be kind to mankind.”

Moreover, he always provides guidance to his team and resolves problems immediately with his decisiveness. As a visionary, he prefers an optimistic approach while dealing with new innovative ideas and provides creative space for his team to contribute to the better growth of the company. “Reason when I am leading the team, I am learning how to treat the team members, I am understanding the psychology of the team member and many more,” he emphasizes.

Marching with Compassion and Conviction Mubin defines success as a journey and not a destination. He says, “one’s journey ends when death comes.

Therefore, till then the journey will be on with more achievements and 26

success which means success is nonstoppable achievements in life.” He equips many innovative ideas but looking at the current situation he desires that we all must cumulatively take measures to tackle the biggest dilemma—COVID 19. He paraphrases his mother advice, Live up to others expectation. Don’t be in luxury but give to others who cannot afford in their Life. He considers it as the best life-leading advice one can ever receive as it teaches the true essence of compassion. “I do not make people feel their position whether they are rich or poor or in higher position or in lower position and I treat everyone equally with love and respect all,” he adds. He firmly believes in God and the notion of helping others through his endeavors. “The more I am giving to

the world then more blessing I have from GOD. Factor which give me immense pleasure is the Love that I am getting from people for my work,” he mentions.

Moreover, he envisions achieving the successful stature of a WorldRenowned Robotics Solutions and Services Company. He claims his success journey differently than many as he started his business to help others to prevail rather than for his benefit.

Professionally, he still believes that he has not reached the ultimate goal and considers his accomplishments as mere steps of the ladder aiming towards success. He will not his achievements hammer his persistence and will continue to strive in building brand trust across the globe.

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Vincent Theobald-Vega Consultant & Partner

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Innovative Business Leaders Making a Difference, 2022

THE LONG-TERM HEALTH AND SAFETY IMPLICATIONS OF THE “END OF COVID”

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uring the peak of the Covid pandemic there were dramatically fewer fatal accidents reported from workplaces. In most countries there were also dramatically fewer road fatalities. However, as people return to a 'new normal', what changes will we see as a result of the pandemic?

HSE's "Technical Report The impact of the coronavirus pandemic on the interpretation of health and safety statistics 2020/21" notes that: "It is too soon to say exactly how the world of work will evolve in the coming years as we adjust to the longterm presence of coronavirus in the community, though it is looking increasingly likely that there will be a long-term legacy on working conditions in many workplaces.”

What has changed 'Work from home' is something that can only be achieved for some workers, mainly office based. The jobs that have moved to 'homeworking' tend to also be those with the lowest health and safety impact (in terms of historic injury and disease). Many of those in front-line support roles cannot undertake work from home (such as bus drivers, shop assistants and nurses). Many factory workers, needing to physically interact with machinery and materials, cannot work from home. But work has also changed for these groups. The issue considered here is how long-term health and safety at work may have changed.

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During the pandemic, measures such as shutdowns and furlough reduced exposure to Covid and removed people from hazardous work activities. However, in the UK the number of fatal accidents actually went up in 2020/21 (from an abnormally low base in 2019/20), even though the HSE reported a 27% reduction in the number of accident reports. In the USA the number of fatalities fell by 10.7% (2019 to 2020). The reasons for these contradictory indicators are not yet fully understood, as the data used to interpret the impact of Covid has been significantly distorted.

HSE also noted: "Rapid changes in how and where people were working, changes in work intensity, and perceived job insecurity, even if working conditions did not markedly change, all have the potential to affect workers' health in a number of ways.”

The future 'normal' is likely to have several outstanding issues: the increased automation of work; increased use of contactless technologies; increased lone working; reduced contact with other workers; and, more flexible working hours all have long-term implications for people's health and safety.

Automation and technology Historically, more technology resulted in safer workplaces. Investment in new technologies was already underway before the pandemic, and has been accelerated 29

duties in this issue. In many ways, the increased technology (even contactless payment) has reduced human interaction and left some feeling they are 'nothing more than parts in a machine'.

Flexible working

by the changes introduced. It is unlikely that new technologies will be removed, so these changes are likely to be permanent. However, new technologies often have hidden safety issues and can increase stress and isolation (including increased lone working). Many changes have been rushed in, and will require some effort to fully integrate into company systems. The knock-on effects may last for decades. Due to the financial burdens of such interventions, companies that have changed quickly may be unable to benefit from the next round of technologies still to be released.

Lone working and reduced contact Lone working is a specific hazard to many workers.

Using technology can mitigate some of the problems (with location fixing, enhanced communications, with more data available than ever before), but the fundamental problem remains that there is nobody present to help when things go wrong. Lone working is often considered to increase the probability and severity of accidents, and is regularly implicated in serious accidents becoming fatalities. Anecdotal data suggests that the changes introduced have resulted in a lot more lone working and some companies may need to significantly address whether they have introduced more risk as a result.

The discovery that people do not all need to arrive at once and leave together to make workplaces operate, has come as a shock to many companies. This may be the biggest cultural change that many workplaces have experienced. The health benefits from these changes are considerable, including reduced stress and better home / work balances. Add the introduction of voluntary homeworking (with reduced office space needs) and many companies are very willing to maintain these changes after the pandemic is 'over'. Savings from shorter, less crowded commuting times (with less pollution) may also provide society with benefits that are not normally measured.

The downside is that we will now have large numbers of workers using IT equipment in unsuitable conditions, and a greater reliance on digital communications. This will result in a large number of ergonomic injuries ('bad backs', repetitive strain injuries, carpel tunnel syndrome etc.) that would not have happened if the workplaces had been in a more regulated office environment. Many employers have failed to realise that they are still responsible for the health and safety resulting from employment, even when the employees is at home. Such health effects will start to show up in the next few years, as health issues have a long latency period.

What next?

To reap the benefits of change, companies will need view worker health and safety in a different way, embedding protections with more consideration of the impact on the worker, rather than simply looking at processes.

Reduced contact with other workers whilst at work can increase stress for some workers. This applies equally to a person on site undertaking low-hazard operations, and to office workers sitting at home. Stress at work had already been highlighted as a growing and serious health and safety issue, but the pandemic has made this worse.

The HSE stress management standards provide an excellent starting point to addressing the issue. Many companies still do not seem to have understood their 30

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Susan Semmelmann O

ur homes are our sanctuaries; our comfort zones, a place where we can acquire a sense of belonging. We personalize this place to meet and suit our preferences.

However, with all of the intricacies, options, and decisions to consider, the decorating process can become daunting. In such cases, seeking advice from interior designers help us bring balance and elegance to our space.

They adapt to our tastes in creating environments that make us happy to reside in, under the banner of interior design.

Interior design is a space that is equally dominated by both men and women, but one must acknowledge the extra creativity that women bring to the table. From extending their finesse and artistic skills to creating brands that are loved by people all over the world, women interior designers are carving a niche for themselves. One such young and inspiring Interior Designer is Susan Semmelmann. Susan has worked tirelessly over the years to MARCH 2022

build her design firm — Susan Semmelmann Interiors. Susan designs amazing one-of-a-kind feature elements that can be included in the home throughout the construction phase. Her brand is known for catering to various lifestyles and having a blend of contemporary, modern, vintage and bold vibes. the inception in March, 2019, she has expanded by leaps and bounds in merely three years.

Currently, the company has 70 projects in the pipeline and Susan's expertise is in high demand.

Susan brought her 23 years of design and construction knowledge to the table. She stepped out in faith, armed with vast experience and a crystal-clear vision, to start her new venture with no clients and only a few willing staff. Her customer list swiftly grew, and she now needs to hire more designers and critical personnel to keep up with Demand. Her key goal in growing her company is to retain loyalty, relationships, and connections among her employees. She believes, if

fundamental values are prioritized, work will always reflect a high degree of excellence, resulting in a trusted brand. “The quality of life lies in how you choose to see it. It's all about perspective,” she adds.

Transforming Styles into Spaces that Rejoice Living Susan has remarkably carved her journey to attain her current stature.

With the help of her team at her design firm, she continued to work with her clients to create inspiring and innovative designs that meet their tastes and styles. Through networking, word-of-mouth, and recognition from peers and contemporaries, Susan Semmelmann Interiors has become a hot topic. Much like Susan's firecracker personality, she and her team's designs are utterly unique. “We are a turn-key design firm that can walk our clients from construction through completion.

Soup to nuts. We provide many levels of custom consultation and design options, as well as hundreds of top33

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quality vendor lines offering art, décor, and furnishings,” she asserts.

She states that every project uniquely identifies itself as each space has its own identity and feel. While designing a project, endless factors are incorporated together. Almost everything in the environment, including what lurks deep within the senses, acts as a stimulus; be it a piece of music, a painting, enticing objects, nature, culture, and most importantly people and their stories. Susan's competitive advantage is her ability to build a home that is truly theirs, integrating elegance, comfort, and function while remaining within their means and budget. Aside from having a thorough understanding of their requirements, she was able to save time and make the entire process fun and painless.

If you can Dream it, she can Build it!

Keeping supply-chain constraints into consideration, the company focuses on broadening product access and availability to satisfy clients' needs.

MARCH 2022

Her clients undoubtedly agree to the fact that Susan Semmelmann Interiors puts the 'custom' in custom-made. The firm's construction detailing options include floor-to-ceiling feature walls, fireplace surrounds, ceiling details, cabinetry, tile design, and integrated lighting, to name a few. Semmelmann Interiors also has an in-house collection of beautiful custom drapes, bedding, and upholstered furniture made from quality fabrics sourced directly from mills. Their exclusive offerings also include custom-crafted mattresses, seats, ottomans, mirrors, and headboards. Momentarily, the designed pieces chosen for projects are not found in retail, so it intends to customize the desired items.

'The Spirit of Living is in the Giving' is the motto that encapsulates Susan's purpose for doing what she does. “I have the amazing privilege to use the vehicle of top-notch client service and fabulous design to invest back into my community and make a difference,” she says. Susan Semmelmann's star is blazing across the interior design landscape of Dallas-Fort Worth and beyond. She thrives on giving stellar service to her clients and also shines a light on charitable pursuits near and dear to her heart.

something spectacular in Fort Worth in an attempt to build dreams for their clients. She mentions, “What started as a cautious commitment to take on 2,500 square feet of office space has grown into a 10,000-square-foot firm with aspirations for an online presence and off-site storage to retain items and merchandise.” The Vickery location will house the firm's office as well as Fort Worth Drapery and Fort Worth Design Studio. The concept is to open these resources to the public and give other designers more options to offer their clients. Moreover, being a compassionate personality, Susan is committed to sharing and desires to enlighten others with her insights.

“Susan Semmelmann Interiors is 100% invested in making our clients' dreams a reality. They are trusting us with their hearts' desire for their homes. It's an honor to be part of that process, and we don't take it lightly. We simply partner with them by bringing our resources and expertise to the table to build something beautiful!” one of her clienteles emphasizes.

Future Endeavours Susan and her team are developing

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