T&A Media Pack 2010

Page 1

media pack and electronic advertising rates 2010


TYRES & ACCESSORIES

HELLO AND WELCOME to the new Tyres & Accessories media information pack. Within these pages you will find information on our magazine alongside advertising rates and contact details for the whole team (see p. 4). In the centre, you will find the official 2010 features list, complete with editorial and advertising deadlines (pp. 8-9). If you flip this brochure the other way up, you will find advertising rates and media information relating to our two electronic products, the all-new tyrepress.com and the free daily e-Newsletter from tyrepress.com. For information on how you can secure your copy of Tyres & Accessories – complete with full website access and e-Newsletter subscription – turn to page 6.

CONTENTS: [3] MAGAZINE ADVERTISING RATES [4] MEET THE TEAM [5] SUPPLEMENTS [6] SUBSCRIPTIONS INFORMATION [7] CLASSIFIED ADVERTISING AND INSERTIONS [8-9] 2010 FEATURES LIST

02

First published in 1946, Tyres & Accessories is the top-selling quality trade magazine for tyres, wheels and associated products. The magazine aims to provide trade professionals with a comprehensive news source and targeted advertising platform. All its products are widely-read in the UK, where it has the highest circulation in the trade, and internationally – T&A is shipped to 160 countries worldwide. It is the only tyre and wheel trade magazine in the UK that has its circulation independently audited by ABC, giving advertisers the assurance that their trust, advertisements and marketing spend have been well-placed. If you are interested in subscribing to the magazine, accessing the full content of Tyrepress.com or receiving our free daily news service, please do not hesitate to get in touch by telephone on +44 (0)1782 214224 or by email to theeditor@ tyrepress.com. If you are interested in advertising in the magazine or online, call Scott Parker on +44 (0)1782 214224 or email to scott.parker@tyrepress.com. You can also find this information, and subscription forms at www.tyrepress.com and elsewhere in this media pack.


MAGAZINE ADVERTISING RATES

NUMBER OF INSERTIONS Full Page Mono

1-3

4-6

7-9

10-12

£ 950

£ 900

£ 830

£ 760

£ 580

£ 550

£ 500

£ 465

£ 400

£ 380

£ 350

£ 320

(210 x 297 mm)

Half Page Mono (90 x 135 mm) (92 x 273 mm)

Quarter Page Mono (92 x 135 mm) Vertical (190 x 64 mm) Horizontal

Front Cover

£ 1850

(216 x 303 mm incl. 50 mm bleed for Logo)

Back Cover

£ 1600

(216 x 303 mm)

Inside Front/Back Cover

£ 1350

(297 x 210 mm)

Double Page Spread

£ 2700

(400 x 273 mm)

Colour

£ 350

Spot Colour

£ 150

Recognised agencies will receive a 15% commission All copy must be supplied to Tyres & Accessories in high resolution format (300dpi) PDF, Jpeg or GIF file. Due to quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution.

Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com

03


MEET M EETT THE E TEAM TEAM M

Tyre Industry Publications Ltd. Editorial Office of Tyres & Accessories 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5 PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 260252

Registered Office Unit I, Magnolia Centre, Telford Road, Clacton-on-Sea, Essex CO15 4 LP, United Kingdom Tel.: 0044 (0)1255/222233 ....................................................... info@tyrepress.com Fax: 0044 (0)1255/222234 ....................................................... www.tyrepress.com

Publisher Klaus Haddenbrock ........................................................... +49 (0)4141/5336-20 klaus.haddenbrock@reifenpresse.de

Editorial Christopher Anthony ......................................................... +44 (0)1782/214224 chris.anthony@tyrepress.com Stephen Goodchild ............................................................ +49 (0)4141/5336-19 stephen.goodchild@tyrepress.com Andrew Bogie.................................................................... +44 (0)1782/214224 andrew.bogie@tyrepress.com Peter Gardner .................................................................... +44 (0)1255/222233 peter.gardner@tyrepress.com

Advertising Alan Day........................................................................... +44 (0)1255/222233 alan@tyrepress.com Scott Parker ....................................................................... +44 (0)1782/214224 scott.parker@tyrepress.com

Circulation Manager Julie Wilshaw.................................................................... +44 (0)1782/214224 julie.wilshaw@tyrepress.com

Bank details: National Westminster Bank 10 Station Road Clacton-on-Sea Essex C015 1TA United Kingdom

04


SUPPLEMENTS

Retreading Supplement sõ 4HEõ2ETREADINGõ3UPPLEMENTõISõAõJOINTõPRODUCTIONõOFõ4YRESõõ & Accessories and Neue Reifenzeitung, presented in both English and German. sõ &OCUSINGõONõTHEõGROWINGõGLOBALõENTERPRISEõOFõTYREõRETREADING õõ the supplement is supplied with all March and September issues of both magazines every year, in addition to being available electronically to subscribers at http://www.tyrepress.com/News/tyrepress_magazine/ sõ )TõHASõAõCIRCULATIONõOFõNEARLYõ õCOPIES õDELIVEREDõTOõ important tyre business contacts in 160 countries.

Regional Market Supplements sõ4YRESõ õ!CCESSORIESõANDõ.EUEõ2EIFENZEITUNGõALSOõPRODUCEõõ supplements providing in-depth analysis of regional markets, which have included such emerging markets as China and Russia. sõ4HEõSUPPLEMENTSõAREõSUPPLIEDõWITHõISSUESõOFõBOTHõ magazines, in addition to being available electronically to subscribers at http://www.tyrepress.com/News/tyrepress_ magazine/ sõ4HEYõHAVEõAõCIRCULATIONõAPPROACHINGõ õCOPIES õ shipped to 160 countries. If your company would be interested in reaching 13,500 global tyre industry decision-makers, contact Scott Parker now for advertising rates, and to reserve your place in the next supplement.

Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com

05


SSUBSCRIPTIONS UBSSCRIPTTIONS INFORMATION INFO ORMATIION Please select which membership type you would prefer from the options below. If you have any questions about the signup procedure, please don‘t hesitate to contact us on +44 (0) 1782 214224. MAGAZINE SUBSCRIPTION (UK) (£60.00 for one year) · 12 issues of Tyres & Accessoires magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (UK-based customers only). MAGAZINE SUBCRIPTION (EUROPE) (£70.00 for one year) · 12 issues of Tyres & Accessoires magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (European based customers only). MAGAZINE SUBSCRIPTION (GLOBAL) (£90.00 for one year) · 12 issues of Tyres & Accessoires magazine · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. ONLINE SUBSCRIPTION (6 MONTHS) (£45.00 for 6 months) · 6 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included). ONLINE SUBSCRIPTION (12 MONTHS) (£80.00 for one year) · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included). FOR SECURE WEB PAYMENTS VISIT: www.tyrepress.com/subscribe/signup.php PAYMENT SYSTEM *SECURE SAGE PAY PAYMENTS

06


CLASSIFIED CLA ASSIFIE ED ADVERTISING AD DVERTTISING AND AND INSERTIONS INSERRTION NS

CLASSIFIED ADVERTISING Number of Insertions

1-3

4-6

7-9

10-12

Full Page Mono

£ 950

£ 905

£ 855

£ 800

Half Page Mono

£ 500

£ 475

£ 450

£ 425

Quarter Page Mono ....................... £ 280 Horizontal or Vertical

£ 265

£ 250

£ 235

Please note Recruitment & Private Sale Goods advertisements will be charged at £ 16 per column centimetre

MAGAZINE INSERTIONS Magazine inserts must be with our printers no later than 1 week prior to print. 1-12 pages, up to A4 saddle stitched

£ 250.00

12 Pages + including supplements (Hand Inserted)

£ 550.00

All copy must be supplied to Tyres & Accessories in high resolution format (300dpi) PDF, Jpeg or GIF file. Due to quality control: Tyres & Accessories will not be able to accept any adverts of low quality resolution.

Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com

07


// FEATURES LIST 2010 // TYRES & ACCESSORIES FEATURES:

JANUARY Agricultural Tyres Motorcycle Tyres FEBRUARY Tyre Collection, Recycling and Disposal Autosport/Aftermarket Show Review Tyrexpo Africa Preview

EDITORIAL DEADLINE

MAY Essen Preview II Retail/Buying Groups JUNE Industrial/Specialty Tyres High-Performance Tyres Exhausts

AD COPY DEADLINE

11.12.2010

15.12.2010

21.12.2010

11.01.2010

22.01.2010

25.01.2010

15.02.2010

22.02.2010

12.03.2010

19.03.2010

22.03.2010

12.04.2010

19.04.2010

23.04.2010

14.05.2010

17.05.2010

24.05.2010

MARCH Private Brands 12.02.2010 4x4 Tyres Brakes Retreading Special – Bilingual Supplement APRIL Essen Preview I Wheel Report Wheel Alignment Tyrexpo Africa Review

AD DEADLINE


FEATURES:

JULY Essen Show Review Earthmover/OTR Tyres AUGUST CITExpo Preview Brityrex Preview Winter Tyres

EDITORIAL DEADLINE

AD COPY DEADLINE

14.06.2010

18.06.2010

12.07.2010

19.07.2010

23.07.2010

20.08.2010

23.08.2010

13.09.2010

17.09.2010

20.09.2010

11.10.2010

15.10.2010

18.10.2010

15.11.2010

19.11.2010

22.11.2010

SEPTEMBER Truck Tyres 16.08.2010 TAFF Award Nominations Reifen China Preview Retreading Special – Bilingual Supplement OCTOBER e-Commerce Wholesaling Batteries

AD DEADLINE

21.06.2010

CITExpo Review

NOVEMBER Motorsport Review Fleet Business Lifting Equipment Brityrex Review DECEMBER Tyre Changers, Wheel Balancers Garage Consumables (inc. weights) Year in Review Reifen China Review


ONLINE media pack and electronic advertising rates 2010


TYREPRESS.COM AND THE E-NEWSLLETTER HELLO AND WELCOME to the all-new media information pack and advertising rate card for the premier tyre business news site, tyrepress.com. Mid-2009 saw the relaunch of a new, feature-rich tyrepress.com, with top-to-toe improvements and design upgrades, including the ability to embed video content. 2010 will be no different in terms of innovation, with tyrepress.com set to become the hub of a thriving internet community for the global tyre business. Advertising rates for the website are available on the page to the right of this column, including different banner sizes, links and animation options. Watch out for video advertising in the near future.

CONTENTS: [3] TYREPRESS.COM ADVERTISING RATES [4] TYREPRESS.COM FEATURES [5] E-NEWSLETTER ADVERTISING RATES [6] BUSINESS DIRECTORY RATES [7] SUBSCRIPTION TO TYREPRESS.COM [8-9] 2010 TYRES & ACCESSORIES FEATURES LIST

02

In addition to the valuable advertising opportunities offered in the rest of the website, the new tyrepress.com also has a powerful new Business Directory. Sure to grow exponentially during 2010, the Directory allows companies to present linked corporate logos, make company literature available for download, and even include video content, such as advertisements. Business Directory entries also link to the large news section of the site, making them visible to every visitor to tyrepress.com. To find out how to take advantage of these features, turn to page 06. The tyrepress.com e-Newsletter has had its most successful year ever, now boasting a subscriber list of over 10,000 global tyre business contacts. Having launched a new design in late-2009, the e-Newsletter offers exciting new advertising opportunities, comprising five banner sizes and three positions. Effectively, advertisers send a linked advert to 10,000 tyre business professionals every working day – turn to page 05 to see how your company can benefit from this valuable service.


TYREPRESS.COM ADVERTISING RATES Home Page Header Advert £ 350 (per month)

Top Side Bar Advert £ 250 (per month)

Top Centre Banner £ 300 (per month)

Side Tower Large Advert £ 300 (per month)

Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com

Side Tower Medium Advert £ 240 (per month)

Side Tower Small Advert £ 200 (per month)

03


TYREPRESS.COM FEATURES Massive News Archive sþ 7HILEþTHEþTYREPRESS COMþHOMEPAGEþISþ updated on every business day and contains the latest in tyre-based news, the news archive contains everything ever published during the 11 years of the website’s existence. sþ PLUSþARTICLESþAREþAVAILABLEþATþ http://www.tyrepress.com/News/ sþ 0OWERFULþSEARCHþENGINEþANDþBROWSER FRIENDLY article categorisation help readers to reach the required articles or topics faster.

Multimedia Capabilities sĂľ 4HEĂľNEWĂľTYREPRESS COMĂľSUPPORTSĂľEXCITING new features, such as picture galleries along side news stories, embedded video and digital magazine editions for subscribers. sĂľ !DVERTISERSĂľCANĂľREACHĂľTYREĂľBUSINESSĂľCONTACTSĂľ with downloads, animated and video content in addition to still images and links on all pages, including the Business Directory (see p. 06). sĂľ %XPECTĂľMOREĂľEXCITINGĂľTYREĂľNEWSĂľFEATURESĂľTOĂľ be announced in 2010, as tyrepress.com grows.

All-New Forum sĂľ !ĂľPOWERFULĂľNEWĂľFORUMĂľSYSTEMĂľALLOWSĂľREADERSĂľ to comment on news stories. sĂľ 3UBSCRIBERSĂľAREĂľABLEĂľTOĂľSTARTĂľDISCUSSIONĂľ threads. sĂľ )NTERACTĂľWITHĂľOTHERĂľIMPORTANTĂľTYREĂľBUSINESS contacts.

04


E-NEWSLETTER ADVERTISING RATES

E-NEWSLETTER Number of Months

≥3

4-6

7-9

100 x 600 Pixels (per month)

£ 350

£ 335

£ 320

£

300

200 x 600 Pixels (per month)

£ 600

£ 570

£ 550

£

520

400 x 600 Pixel (per month)

£ 1000

£ 950

£ 900

£

800

Head Banner (per month) 800 x 200 Pixels

£ 400

£ 380

£ 360

£

350

Sidebar Adverts (per month) 200 x 100 Pixels

10-12

£ 150

Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com

05


BUSINESS DIRECTORY RATES BASIC PACKAGE 1 Hyperlink to your e-mail and website Only £155

Your company Your address Your telephone number Your e-mail (hyperlinked) Your website (hyperlinked)

ADDITIONAL FEATURES TO PACKAGE 1 Larger advert to include photo/logo Only £250 Additional photos £35 each

ADDITIONAL FEATURES TO PACKAGE 2

A pdf of your company‘s brochure available for direct download £45

B e-Brochure with turnable pages, no need to download £100

Special Offer – Buy package 3 with pdf and e-Brochure for only £375 – a saving of £125 Total cost of package 3 with both pdf and e-Brochure £500 rrp Scott Parker Advertising Manager 6A Salem Street, Etruria, Stoke-on-Trent, Staffordshire, ST1 5PR, United Kingdom

06

Tel.: +44(0)1782 214224 Fax: +44(0)1782 286589 scott.parker@tyrepress.com www.tyrepress.com


SUBSCRIPTIONS INFORMATION Please select which membership type you would prefer from the options below. If you have any questions about the signup procedure, please don‘t hesitate to contact us on +44 (0) 1782 214224. ONLINE SUBSCRIPTION (6 MONTHS) (£45.00 for 6 months) · 6 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included). ONLINE SUBSCRIPTION (12 MONTHS) (£80.00 for one year) · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (Print magazine not included). MAGAZINE SUBSCRIPTION (UK) (£60.00 for one year) · 12 issues of Tyres & Accessoires magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (UK-based customers only). MAGAZINE SUBCRIPTION (EUROPE) (£70.00 for one year) · 12 issues of Tyres & Accessoires magazine, · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. (European based customers only). MAGAZINE SUBSCRIPTION (GLOBAL) (£90.00 for one year) · 12 issues of Tyres & Accessoires magazine · 12 months complete access to tyrepress.com and subscription to our popular e-Newsletter. FOR SECURE WEB PAYMENTS VISIT: www.tyrepress.com/subscribe/signup.php PAYMENT SYSTEM *SECURE SAGE PAY PAYMENTS

07


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.