Social Media, Writing & Languages by University of Alberta Extension

extension.ualberta.ca

SOCIAL MEDIA, WRITING, & LANGUAGES

CONTINUING STUDIES | PROFESSIONAL DEVELOPMENT | LIFELONG LEARNING

UALBERTA EXTENSION

CONTENTS SOCIAL MEDIA Citations Overview ......................................................................................................................................... 4 Social Media Communications ........................................................................................................ 6 Social Media Strategic Marketing ................................................................................................... 8 Elective courses (both citations) ................................................................................................... 10 WRITING & EDITING Courses Overview ....................................................................................................................................... 12 Writing essentials .......................................................................................................................... 12 Editing ........................................................................................................................................... 13 Professional and specialty writing ................................................................................................ 14 Creative writing ............................................................................................................................. 15 Schedule at a glance ..................................................................................................................... 16 LANGUAGES Courses Overview ....................................................................................................................................... 18 Chinese .......................................................................................................................................... 19 French ............................................................................................................................................ 20 German .......................................................................................................................................... 21 Italian ............................................................................................................................................. 22 Japanese ....................................................................................................................................... 22 Schedule at a glance ..................................................................................................................... 24 SPANISH LANGUAGE Certificate Overview ....................................................................................................................................... 26 Courses offered ............................................................................................................................ 28 Schedule at a glance ..................................................................................................................... 30 GENERAL INFORMATION.................................................................................................................. 33

For further information: www.extension.ualberta.ca

Social Media Citations

The Faculty of Extension offers two credential

AUDIENCE

programs in social media, Citations in:

These career-enhancing programs will benefit professionals in communications, marketing, human resources, and information technology, whether from government, industry, or not-for-profit, as well as small business owners, public officials, and others who want to communicate with target audiences or build relevant social media strategic marketing skills using these engaging and effective media.

Social Media Communications Social media have profoundly changed the way we communicate with each other. This presents both opportunities and challenges. The Citation in Social Media Communications examines the rules of this new multi-dimensional communication model and explores how

PROGRAM REQUIREMENTS

individuals and organizations can use social

These part-time programs are comprised of four core courses and two electives. Each course is 20 hours in length, for a total of 120 instructional hours.

media platforms to actively engage stakeholders in online communities built around their products or services.

4 core courses

Social Media Strategic Marketing This unique program offers formalized

training in social media fundamentals and marketing strategy. It is designed to empower participants to think about social

2 electives

media in a strategic and innovative manner to position them for marketplace success.

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

QUALIFICATIONS & ADMISSION Enrolling in the program is a requirement if you want to earn the citation. You may apply for admission as you start your studies or, if you prefer, after you have taken one or more courses. To enrol, you must have a high school diploma or equivalent. Conditional admission may be granted to individuals who do not meet the requirements. This program is currently open for enrolment — apply now at www.extension.ualberta.ca.

“This course really was a game changer for me. It opened my eyes to a whole new area of marketing. I really had no idea there was so much to Social Media.” - Past participant, Trends in Social Media

Earn Two Credentials at Once TUITION & FEES • A one-time application fee of $100 is required for admission into the program. • Tuition is paid on a course-by-course basis as you register for your classes; courses are GST-exempt. COURSES OFFERED You can register for a course without enrolling in the program. If later you decide to apply for the full program, the course(s) you’ve taken will be applied toward your citation. These programs include blended learning courses and courses taught in the traditional classroom format. Blended learning courses combine online instruction with in-person class meetings.

Can’t decide between Social Media Communications and Social Media Strategic Marketing? Take both programs! Students who want to learn about a wider range of social media areas can transfer a credit of three courses (two core and one elective) from one citation to the other. In other words, those taking one of the citations would be able to earn the second citation by completing only three additional courses.

Register online at www.extension.ualberta.ca or by phone at 780.492.3116. You may also register by mail or in person at the Faculty of Extension, 10230 Jasper Avenue, downtown Edmonton. For further information: www.extension.ualberta.ca/socialmediaCOM

Core Courses - Social Media Communications

The following four core courses are required for students pursuing the Social Media Communications credential. Courses can also be taken for personal interest (that is, by individuals not interested in earning a credential). All courses are 20 instructional hours in length.

DIGITAL STORYTELLING AND NARRATIVE – EXSM 3989

FUNDAMENTALS OF SOCIAL MEDIA – EXSM 5510 Foundation course In this overview on social media, participants will explore key concepts associated with digital marketing and social media by becoming familiar with social media tools, basic website development and maintenance and introductory web analytics. Specific topics include e-commerce best practices, available social media tools, search engine utilization, designing professional and appealing web content, and creating targeted multimedia content. Tactics for ongoing skill-building and staying on top of trends will also be examined.

WRITING AND EDITING IN THE DIGITAL WORLD – EXSM 3990

Note: Although not mandatory, we strongly recommend that students take foundation courses prior to other core and elective courses. EFFECTIVE SOCIAL MEDIA COMMUNICATION – EXSM 3988 Foundation course Strategy and skills are needed for effective social media communication. Focusing on these, participants will learn how to create content for various popular social media platforms and to engage their communities and customers in conversation through these platforms. A special focus of this course will be the different writing needs of several major social media platforms and the development of strategic and skillful writing for each of them. Note: Although not mandatory, we strongly recommend that students take foundation courses prior to other core and elective courses.

To register: 780.492.3116

1.800.808.4784

Web 2.0 storytelling employs the creative use of digital tools and offers exciting new possibilities for collaboration and sharing. Storytelling practices and features that have grown out of the Web 2.0 technologies and cultural forms will be introduced. The new ways of creating and experiencing narrative (often non-linear and increasingly media-rich) that the social web can provide are explored, along with basic concepts of storytelling and its use as an educational and marketing tool in this new environment.

Designed for those who find themselves having to write in multimedia platforms and for writers already within the online realm, this course will look at a variety of delivery platforms. The primary role of the class will be an involvement with the multimodal text itself: writing, editing, and critiquing narrative for multimedia projects. Issues related to quality of content will be carefully looked at, as will quality of writing specific to the online environment.

Electives Choose two courses from a list of six electives offered at the Faculty. See page 10 for elective course descriptions and schedules.

www.extension.ualberta.ca/register

SCHEDULE AT A GLANCE

Core Courses - Social Media Communications FALL 2015 COURSE CODE

TITLE

DAYS

DATES

TIME

EXSM 3989 (FA1)

Digital Storytelling and Narrative (blended learning)**

Online & face-to-face

Online: Nov 30–Dec 18 F2F: Dec 7 & 8 (M&T)

9:30 am–4:30 pm $575 (in-class sessions)

FEE*

EXSM 3988 (FA1)

Effective Social Media Communication (blended learning)**

Online & face-to-face

Online: Oct 5–23 F2F: Oct 15 & 16 (R&F)

9:30 am–4:30 pm $575 (in-class sessions)

EXSM 5510 (FA1)

Fundamentals of 2F & 2S Social Media

Sep 11–12 & Sep 25–26***

6–9:30 pm (F) & 9 am–4 pm (S)

$575

FEE*

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

WINTER 2016 COURSE CODE

TITLE

DAYS

DATES

TIME

EXSM 3990 (WI1)

Writing and Editing in the Digital World (blended learning)**

Online & face-to-face

Online: Feb 29–Mar 18 F2F: Mar 10 & 11 (R&F)

9:30 am–4:30 pm $575 (in-class sessions)

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

SPRING 2016 COURSE CODE

TITLE

DAYS

DATES

TIME

EXSM 3988 (SP1)

Effective Social Media Communication (blended learning)**

Online & face-to-face

Online: Apr 25–May 13 F2F: May 5 & 6 (R&F)

9:30 am–4:30 pm $575 (in-class sessions)

EXSM 5510 (SP1)

Fundamentals of 2F & 2S Apr 1–2 & Apr 15–16*** Social Media

6–9:30 pm (F) & 9 am–4 pm (S)

FEE*

$575

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Courses are GST-exempt ** Taught using a blend of online and face-to-face (F2F) delivery. Access to the online component is provided through eClass (www.extension.ualberta.ca/elearning). *** This face-to-face (F2F) course is web-enhanced and includes required pre-readings. Pre-reading materials are available to students one week prior to the course start date and can be accessed through eClass (www.extension.ualberta.ca/elearning).

For the schedule of elective courses, please see page 11.

For further information: www.extension.ualberta.ca/socialmediaCOM

Core Courses - SOCIAL MEDIA STRATEGIC MARKETING

The following four core courses are required for students pursuing the Social Media Strategic Marketing credential. Courses can also be taken for personal interest (that is, by individuals not interested in earning a credential). All courses are 20 instructional hours in length.

ANALYTICS FOR SOCIAL MEDIA – EXSM 5512

FUNDAMENTALS OF SOCIAL MEDIA – EXSM 5510 Foundation course In this overview on Internet marketing and social media use, participants will explore key concepts associated with Internet marketing and social media by becoming familiar with social media tools, website development and maintenance, and web analytics. Specific topics that will be covered include e-commerce best practices, available social media tools, search engine utilization, designing professional and appealing web content, and creating targeted videos and “webisodes.” Tactics for tracking and analyzing success and determining trends will also be examined. Note: Although not mandatory, we strongly recommend that students take foundation courses prior to other core and elective courses. EFFECTIVE SOCIAL MEDIA COMMUNICATION – EXSM 3988

It’s important to measure where your web traffic is coming from, how much traffic you are receiving, and which communication messages are most effective at driving users to your desired destination. There are several ways to use analytics in social media, and this course will explore specific approaches such as: Google analytics, web search optimization and ROI analysis. DEVELOPING AN INTEGRATED SOCIAL MEDIA STRATEGY – EXSM 5511 This course introduces you to current best practices for social media and Internet marketing. Topics covered include: how to build an online presence through a strong marketing strategy, determining and managing a corporate image by developing a social media strategy that reflects organizational culture, strengthening an organizations’ reputation and brand, strategic planning and development, and executing an integrated strategic social media marketing plan.

Foundation course Strategy and skills are needed for effective social media communication. Focusing on these, participants will learn how to create content for various popular social media platforms and to engage their communities and customers in conversation through these platforms. A special focus of this course will be the different writing needs of several major social media platforms and the development of strategic and skillful writing for each of them. Note: Although not mandatory, we strongly recommend that students take foundation courses prior to other core and elective courses.

Community Engagement Studies Transfer courses from a citation in Social Media into the Citation in Community Engagement. Four qualifying courses: • Digital Storytelling and Narrative • Effective Social Media Communication • Fundamentals of Social Media

Electives

• Evaluating Trends in Social Media For course descriptions, please see pages 6 and 10.

Choose two courses from a list of six electives offered at the Faculty page 10 for elective course descriptions and schedules.

To register: 780.492.3116

1.800.808.4784

To learn more about the Citation in Community Engagement, visit www.extension.ualberta.ca/ces.

www.extension.ualberta.ca/register

SCHEDULE AT A GLANCE

Core Courses - Social Media Strategic Marketing FALL 2015 COURSE CODE

TITLE

DAYS

DATES

TIME

FEE*

CORE EXSM 5511 (FA1)

Developing an Integrated Social Media Strategy

EXSM 3988 (FA1) EXSM 5510 (FA1)

2F & 2S

Oct 23–24 & Nov 6–7**

6–9:30 pm (F) $575 & 9 am–4 pm (S)

Effective Social Online & Media Communication face-to-face (blended learning)***

Online: Oct 5–23 F2F: Oct 15 & 16 (R&F)

9:30 am–4:30 pm $575 (in-class sessions)

Fundamentals of 2F & 2S Social Media

Sep 11–12 & Sep 25–26**

6–9:30 pm (F) & 9 am–4 pm (S)

$575

TIME

FEE*

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

WINTER 2016 COURSE CODE

TITLE

DAYS

DATES

CORE EXSM 5512 (WI1)

Analytics for Social Media

WRF

Mar 16–18** 9 am–4 pm $575

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

SPRING 2016 COURSE CODE

TITLE

DAYS

DATES

TIME

FEE*

CORE EXSM 3988 (SP1)

Effective Social Media Communication (blended learning)***

EXSM 5510 (SP1)

Fundamentals of 2F & 2S Apr 1–2 & Apr 15–16** Social Media

Online & face-to-face

Online: Apr 25–May 13 F2F: May 5 & 6 (R&F)

9:30 am–4:30 pm $575 (in-class sessions) 6–9:30 pm (F) & 9 am–4 pm (S)

$575

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Courses are GST-exempt ** This face-to-face (F2F) course is web-enhanced and includes required pre-readings. Pre-reading materials are available to students one week prior to the course start date and can be accessed through eClass (www.extension.ualberta.ca/elearning). *** Taught using a blend of online and face-to-face (F2F) delivery. Access to the online component is provided through eClass (www.extension.ualberta.ca/elearning).

For the schedule of elective courses, please see page 11. For further information: www.extension.ualberta.ca/socialmediaSM

Elective Courses - SOcial media Citations

The listing below comprises elective courses

EVALUATING TRENDS IN SOCIAL MEDIA – EXSM 3991

that can be completed by students of either

As technology changes, the platforms, methods of communication and strategies also change. This course will address current and emerging trends in social media. You will be introduced to the “next wave” of social media technology and the requirements for its ongoing effectiveness.

citation – Social Media Communications or Social Media Strategic Marketing. Courses can also be taken for personal interest (that

ONLINE AND MOBILE MARKETING AND COMMERCE – EXSM 5513

is, by individuals not interested in earning a credential). All courses are 20 instructional

Learn the skills needed to strategically market across various online platforms. This course will address how to implement best practices for web marketing, mobile marketing, affiliate marketing, website design, e-commerce, and other Internet and online marketing opportunities.

hours in length. CAMPAIGN DELIVERY AND PROMOTION – EXSM 5515 Students will have a chance to put what they know into action. Working with a not-for-profit group, students will work to create and deliver a social media campaign. This will allow students to create a portfolio as well as provide them an opportunity to engage with the community. COPYRIGHT AND PRIVACY PROTECTION – EXSM 3995 For anyone who participates in the online environment, it is important to know the etiquette, ethics, and various legal and policy issues that affect how we use social media. Among the topics that will be discussed in this course are: creative commons, copyright, privacy, intellectual property, fair use, and the public domain. The differences that exist nationally and internationally will also be discussed, as this has important implications for social media use.

To register: 780.492.3116

1.800.808.4784

SOCIAL MEDIA MARKETING – EXSM 5514 Learn the skills needed to maximize your social media imprint and impact. This course will focus on how to market across various social media platforms and will cover subject matter such as how to create a social media following, how to engage and create social media and online communities, and best strategies for creating and directing web traffic. VISUAL COMMUNICATION: USING DESIGN TO IMPROVE YOUR ONLINE PRESENCE - EXSM 3993 Social media requires attention to design elements in order to be effective. In this course, you will learn basic design principles that will assist you in creating an effective and visually-pleasing online presence, as well as how to use design to emphasize the message that is being delivered.

www.extension.ualberta.ca/register

SCHEDULE AT A GLANCE

Elective Courses - Social Media Citations FALL 2015 COURSE CODE

TITLE

DAYS

DATES

TIME

FEE*

EXSM 5514 (FA1)

Social Media Marketing (blended learning)**

Online & face-to-face

Online: Nov 9–28 F2F: Nov 20 & 27 (2F)

9:30 am–4:30 pm $575 (in-class sessions)

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

WINTER 2016 COURSE CODE

TITLE

DAYS

DATES

TIME

EXSM 3995 (WI1)

Online & face-to-face

Online: Jan 11–29 F2F: Jan 18 & 19 (M&T)

9:30 am–4:30 pm $575 (in-class sessions)

EXSM 3991 (WI1) Evaluating Trends in Social Media (blended learning)**

Online & face-to-face

Online: Feb 8–26 F2F: Feb 18 & 19 (R&F)

9:30 am–4:30 pm $575 (in-class sessions)

EXSM 5513 (WI1)

Online and Mobile Online & Online: Mar 21–Apr 8 Marketing and Commerce face-to-face F2F: Apr 4 & 5 (M&T) (blended learning)**

FEE*

9:30 am–4:30 pm $575 (in-class sessions)

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

SPRING 2016 COURSE CODE

TITLE

DAYS

DATES

TIME

FEE*

EXSM 5515 (SP1)

Campaign Delivery and Promotion

2F & 2S

May 13–14 & May 27–28

6–9:30 pm (F) & 9 am–4 pm (S)

$575

EXSM 3993 (SP1)

Visual Communication: 2MF & 2S Using Design to Improve Your Online Presence

Jun 6, 10, 11 & Jun 13, 17, 18

6–9:30 pm (F) & 10 am–4 pm (S)

$575

For the schedule of core courses, please see page 7 (Social Media Communications) and 9 (Social Media Strategic Marketing).

For further information: www.extension.ualberta.ca/socialmedia

Writing & Editing Courses

WRITING ESSENTIALS

Clear communication is essential wherever life takes you. You will need to write in any

INTRODUCTION TO THE PROCESS OF WRITING – EXGEN 3796

of your career, study, or personal pursuits. Exploring the clear expression of ideas and improving your writing abilities can help you get ahead. We offer academic, professional, and personal development courses in writing and editing to assist you. Courses in our Writing & Editing program

GRAMMAR FOR EFFECTIVE WRITING – EXGEN 3797

are guided by professional writers, many of

This is a required course for the Qualified Administrative Assistants program. For more information on the Association of Administrative Assistants, visit www.aaa.ca.

whom have won national and international awards for their work. The courses aim to support you in achieving the following goals: communicating clearly; generating ideas and adapting them to the requirements of the audience, the genre, and the situation; mastering the principles and conventions of organizational writing, including grammar, punctuation, and usage; and using strategies for composing, drafting, and revising.

To register: 780.492.3116

1.800.808.4784

Learn about writing as a practice or process. Any experienced writer will tell you that writing is a skill that improves with practice. If you’re just getting started as a writer, or if you find it a struggle to produce written work, whether it is a business report, a business letter, an essay, short story or blog, following the writing process (prewriting, writing, and rewriting) will help. This course will guide you through each stage of the process and provide you with techniques that will help whenever you’re feeling stuck.

Correct and elegant writing depends upon considerations of genre, audience, rhetoric, and subject matter, in addition to knowledge of the writing process (prewriting, writing, and rewriting). This course will consider the role of grammar at all stages of the writing process and how grammar changes in different contexts. We will discuss word choice, sentence craft, and how to avoid the most common grammatical problems. Practice the grammatical rules by applying them to your own writing in exercises that will be critiqued by the instructor. Note: this course stresses the process of learning writing in a hands-on approach. Only selected key principles of grammar will be discussed and applied to your writing.

www.extension.ualberta.ca/register

WRITING SKILLS: IMPROVING STYLE AND CLARITY – EXGEN 3112

EDITING

This is a required course for the Qualified Administrative Assistants program. For more information on the Association of Administrative Assistants, visit www.aaa.ca.

INTRODUCTION TO THE CRAFT OF EDITING – EXGEN 3147

Overcome stylistic faults in your business, professional, or academic writing. Learn to assess your readers, evaluate your intent, and write clear and graceful text that engages your audience’s interest. Topics will include developing a vocabulary for analyzing style, creating a coherent point of view, removing redundancy, and controlling long sentences. The course includes exercises and writing assignments. WRITING AND GRAMMAR SKILLS: ADVANCED – EXGEN 3404 This course builds on grammar and writing skills by focusing on clarity, correctness, and the development of a compelling writing voice. Correcting for style, content, and format are integrated into formal studies in grammar. By focusing on these essential elements of writing, this course aims to prepare (or refresh) writers for the process from first draft to final product. In-class exercises will be used to take complex, sophisticated sentences and paragraphs and look at the underpinning logic of what the writer is trying to say.

Good writing is not only free of typos and grammatical errors, but also clear and engaging for the intended reader. Taught by a team of experienced editors, this introductory course presents an overview of the major tasks of an editor (both for print and the web). The editing sessions focus on proofreading, copyediting, stylistic editing, substantive and structural editing, production editing, as well as editing as a career. The web editing evening deals with the design of organization and navigation systems to support finding information on a website. ESSENTIAL EDITING – EXGEN 3329 Develop fundamental editing skills for a range of fields with a focus on the editor’s “bread and butter”: substantive and copyediting. Learn the theory and get practical, hands-on training. Ensure correct and consistent punctuation, grammar, word usage, and spelling, and improve the writing so it’s clear and concise. We will explore the editing process, the author-editor relationship, and the readers’ needs.

“Good writing is supposed to evoke sensations in the reader — not the fact that it is raining, but the feeling of being rained upon.” -E.L. Doctorow

For further information: www.extension.ualberta.ca/writing

PROFESSIONAL AND SPECIALTY WRITING

WRITING FOR MAGAZINES AND JOURNALS – EXGEN 3977

TECHNICAL WRITING: PROCEDURES AND MANUALS – EXGEN 3405 Have you been asked to write a set of procedures, a manual, or a user’s guide? Does this task seem daunting because you don’t consider yourself a technical writer? This course is intended for anyone who must write procedures or manuals for others, or for anyone exploring the technical writing profession. Examine the tasks, processes, and techniques for writing instructions and guides that are useful and easy to read. Learn how to conduct audience analysis and how to use this analysis to guide your writing. Experiment with document design and appreciate how design plays an important role in the writing process. Learn how to estimate the cost and schedule for producing your guides. Create an outline for a guide, write procedures, and conduct feedback testing to improve the usability of your guide. This course provides an overview of technical writing processes and practical hands-on exercises; no technical writing experience is required. WRITING ABOUT SCIENCE – EXGEN 3124 Transform your science research, theories and term papers into organized, clear and concise writing that has more broad-based appeal. The course — designed for technical writers, scientists, medical professionals and students — will focus on putting pop into the banal, structuring a story or speech, understanding what a general audience is looking for, as well as other tools and techniques to liven up matters pertaining to science, technology and the environment. Note: you will be encouraged, but not obligated, to pick an idea from a scientific paper or other source and turn it into a publishable magazine story of between 500 and 2,500 words.

Learn how to write compelling nonfiction for hungry magazine markets. Topics we’ll address include: types of nonfiction; finding and developing ideas; form, organization, and first drafts; revision strategies; and style. We’ll also discuss market research techniques, submission protocols, and ways to make editors take notice. Blogging and social media will be included as a brand-building tool as will “best practices” of good magazine and newspaper article-writing. In-class writing exercises and some at-home reading will be required. Throughout the course, you will be offered feedback toward the development of a publishable magazine story of your own. NEW! WRITING YOUR CAREER STORY: WHY IT MATTERS (ONLINE DELIVERY) – EXGEN 3750 In the 21st century, blood, sweat, tears, and a diploma are no longer enough for job success. Career research shows that in addition to skills and aptitudes, an understanding of what gives us a sense of meaning and direction is essential. We must learn about ourselves and cultivate an ability to articulate our stories in order to find, keep, and create our work. Narrative career approaches have been developed to that end. Work toward your own “career construction” as you explore life and career themes through creative, expressive, and reflective writing. Learn about the research that proves that “following your bliss” is not just for poets. This course is suited for career counsellors and coaches, those working in education and Human Resource Development, or those in career transitions or aspiring to learn more about career development. Required material: Career Cards: A Practical tool for exploring career identity (order online at www.blacktulippress.com).

WRITING CLEARLY IN THE WORKPLACE – EXGEN 3793 Your job description may not say “writer,” but somehow you spend a large part of your day writing memos, letters, and proposals. The biggest problem in workplace writing is not necessarily bad grammar, but too many words per thought. Wordy writing lacks clarity. Learning to avoid certain grammatical constructions will help you produce prose that makes your meaning crystal clear. This two-day workshop will focus on George Orwell’s six rules of good writing and the necessary grammatical information to put them into practice. Ample time will be devoted to in-class reinforcement exercises.

To register: 780.492.3116

1.800.808.4784

Corporate and Customized Training Do you see a writing course that you’d like offered at your worksite? Contact us to learn how we can help your organization with more effective business writing skills and customized training. Call 780.492.1185 or send us a message at applarts@ualberta.ca.

www.extension.ualberta.ca/register

CREATIVE WRITING

WRITING WHAT YOU KNOW: TECHNIQUES IN CREATIVE NONFICTION – EXGEN 3181

INTRODUCTION TO CREATIVE WRITING – EXGEN 3113

Writing creative nonfiction begins with an intensive exploration of people, places, and events we already know but often ignore. Join us for an exciting and interactive workshop, exploring our lives through writing and reading techniques and critiques. Journaling, memoir, food and travel writing will be included.

This is a course for writers who are starting out and want to experience the range and potential of the various forms of writing. We will look at poetry, fiction, and creative nonfiction. Facilitated through a discussion of the literature of the past and present, the main focus of this course will be on exploring your own creative writing.

There will be a pre-assignment as part of the course.

THE ART OF WRITING SHORT FICTION – EXGEN 3168 Writing short story is an art, requiring the precision and intensity of poetry combined with novel elements such as structure, setting, and characterization. We’ll look at our own work and the work of others in a workshop setting. You will have the opportunity to polish your style and form, edit and shape your writing, discover new ideas for story development, and gain confidence in your own style and process. Please submit a sample of your fiction writing (range of 3 to 10 single-sided pages, double spaced with 1” margins). We will workshop submissions in the class.

New Media in Writing, Editing and Publishing (Comm 597) (Online Graduate Course) An open studies course offered by the Communications and Technology Graduate Program, Faculty of Extension, U of A. www.mact.ca

WRITING THE NOVEL – EXGEN 3181 Explore the nature of the novel and its essential craft elements: plot, structure, characterization, point of view and sense of place. Gain perspective on your writing process, which will help you conceptualize your novel and begin writing in manageable size pieces. You will have the opportunity to share your work with others for feedback and refinement.

For further information: www.extension.ualberta.ca/writing

SCHEDULE AT A GLANCE

FALL 2015 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE*

EXGEN 3797 (FA1) Grammar for Michael Lahey 8W Oct 7–Dec 2** 6–8:30 pm Effective Writing

$345

EXGEN 3113 (FA1) Introduction to Kathryn MacLean 8M Oct 19–Dec 7 Creative Writing

6:30–9 pm

$345

EXGEN 3147 (FA1) Introduction to the Craft of Editing

6–8:30 pm

$325

Kara Abdolmaleki, 7T Oct 13–Nov 24 Angela Wiens, Theresa Agnew

EXGEN 3405 (FA1) Technical Writing: Angela Wiens 4T Oct 13–Nov 3 6–9 pm Procedures and Manuals

$345

EXGEN 3124 (FA1) Writing About Science

5:30–8:30 pm

$345

EXGEN 3793 (FA1) Writing Clearly Alan Rutkowski M & T Nov 2 & 3 9 am–4:30 pm in the Workplace

$395

EXGEN 3112 (FA1) Writing Skills: Improving Style and Clarity

$345

Ed Struzik

Oct 15–Nov 26

Shayne 8T Oct 6–Nov 24 Woodsmith

EXGEN 3181 (FA1) Writing the Novel Candas Dorsey 3F & 3S

Sep 25–26, Oct 23–24 & Nov 27–28

EXGEN 3750 (FA1) Writing Your Career Reinekke 8 weeks Oct 19–Dec 11 Story: Why It Matters Lengelle (online delivery)***

6:30–9 pm

7–9:30 pm (F) $375 & 10 am–4 pm (S) Online

$395

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Plus GST ** No class Nov 11 *** Online delivery courses are offered through eClass, the University of Alberta’s eLearning management system. To participate fully, you will need reliable Internet access (high speed preferable), a recent Mac or PC computer, and the ability to install your own software. For more information on computer setup requirements, visit: www.extension.ualberta.ca/elearning.

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

WINTER 2016 COURSE CODE

TITLE

TIME

FEE*

Jan 14–Feb 25

6–8:30 pm

$325

EXGEN 3113 (WI1) Introduction to Jennifer Delisle 8R Creative Writing

Feb 4–Mar 24

6:30–9 pm

$345

EXGEN 3796 (WI1) Introduction to Michael Lahey 5M Process of Writing

Jan 11–Feb 8

6–8:30 pm

$295

EXGEN 3405 (WI1) Technical Writing: Angela Wiens T & W Mar 1 & 2 Procedures and Manuals

9:30 am–4:30 pm

$345

EXGEN 3168 (WI1) The Art of Writing Margaret 3F & 3S Short Fiction Macpherson

Feb 5–6, Feb 26–27 Mar 18–19

7–9:30 pm (F), 10 am–4 pm

$375

EXGEN 3793 (FA1) Writing Clearly in the Workplace

Alan Rutkowski

R & F

Mar 10 & 11

9 am–4:30 pm

$395

EXGEN 3977 (WI1) Writing for Magazines and Journals

TBA

Jan 20–Mar 2

6–9 pm

$345

EXGEN 3112 (WI1) Writing Skills: Improving Style and Clarity

Shayne 8W Feb 3–Mar 23 Woodsmith

6:30–9 pm

$345

Online

$395

EXGEN 3329 (WI1) Essential Editing

INSTRUCTOR

DAYS

Kara Abdolmaleki

DATES

EXGEN 3750 (WI1) Writing Your Career Reinekke 8 weeks Mar 7–Apr 29 Story: Why It Matters Lengelle (online delivery)*** M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday

SPRING 2016 COURSE CODE

TITLE

EXGEN 3404 (SP1) Writing and Grammar Skills: Advanced

INSTRUCTOR

DAYS

DATES

TIME

FEE*

Michael Lahey

Apr 7–May 26

6–8:30 pm

$345

EXGEN 3181 (SP1) Writing What You Know: Judy Schultz F, S & D May 6, 7 & 8 Techniques in Creative Nonfiction

6:30–9:30 pm (F), $345 9:30 am–4:30 pm (S) & 9:30 am–12:30 pm (D)

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Plus GST ** Online delivery courses are offered through eClass, the University of Alberta’s eLearning management system. To participate fully, you will need reliable Internet access (high speed preferable), a recent Mac or PC computer, and the ability to install your own software. For more information on computer setup requirements, visit: www.extension.ualberta.ca/elearning.

For further information: www.extension.ualberta.ca/writing

Languages Courses

“To learn a language is to have one more window from which to look at the world.” - Mandarin proverb

Do you have a passion for languages? Is your job or your vacation travel taking you to other countries? Would you like to have a better understanding of your heritage or another culture? Or do you need to prepare for University credit language courses? Gain an edge on the expanding global market, visit places, and connect with people you otherwise wouldn’t by developing competence in a second language. Mastering a language is more than words and grammar. It’s about communicating and understanding — it is a cultural experience. Develop your vocabulary, perfect your pronunciation, and delight in the cadence, idioms, and forms of expression of your new language, opening doors to a world of career and life possibilities.

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

CHINESE

CHINESE II (MANDARIN) â&#x20AC;&#x201C; EXGEN 3488

The textbook used in the beginning levels of Chinese (Mandarin) is Integrated Chinese, by Tao-chung Yao et al. Chinese language and culture are introduced through a series of dialogues and narratives, with cultural notes, language use, grammar explanations, and exercises. The workbook that accompanies the textbook provides integrated activities that teach the four language skills: listening, speaking, reading, and writing. With the use of the Character Workbook, you will learn Chinese characters in their correct stroke order. All courses are 30 hours in length.

Based on the material taught in Chinese I (Mandarin), we will expand our vocabulary and grammar by practicing the dialogues in the textbook and oral activity of daily life. We will continue with translation of sentences from the workbook and will cover Lessons 6 to 11 in the Integrated Chinese textbook. You will gradually improve your pronunciation with ample practice exercises.

Prerequisite: Chinese I (Mandarin) or equivalent

Required textbooks: Integrated Chinese, Level 1, Part 1: Textbook Simplified Characters. Integrated Chinese Level 1: Character Workbook. Integrated Chinese: Workbook Simplified Characters.

CHINESE I (MANDARIN) â&#x20AC;&#x201C; EXGEN 3155 Learn conversational Mandarin while exploring aspects of Chinese life and culture. Through oral practice and conversational exercises, you will develop fluency in a comfortable language-learning environment with an experienced Mandarin instructor. The use of Pin-Yin, the Chinese characters in the Latin alphabet, makes learning accessible for students at the introductory level. We will cover the Introduction Chapter up to Lesson 5 in the Integrated Chinese textbook. Required textbooks: Integrated Chinese, Level 1, Part 1: Textbook Simplified Characters. Integrated Chinese Level 1: Character Workbook. Integrated Chinese: Workbook Simplified Characters.

For further information: www.extension.ualberta.ca/languages

FRENCH The textbook used in the five levels of our French program is En bons termes, by M. Parmentier and D. Potvin. Although conversation is the main focus of the classes, students will also develop a basic proficiency and a well-rounded grasp of French in the four language skills: listening, speaking, reading, and writing. You will be given a solid foundation through acquisition, reinforcement, and creative use of language structures. If you have previous knowledge of French, you can determine which level to register in by previewing the chapters in the book that correspond to what will be covered in the various levels. This information is noted in the course descriptions that follow. All courses are 30 hours in length. FRENCH I – EXGEN 3114 The language of instruction in French I will be primarily English, but students will have ample opportunity to practice their French. In addition to the grammar covered in Chapters 1 through 5 in En bons termes, we will cover the following vocabulary and conversational topics: greetings, food, ordering a meal, seasons/time, directions, dates, the rooms in a house, classroom/office vocabulary, age, the family, parts of the body, and health. Required textbook: En bons termes. FRENCH II – EXGEN 3109 Prerequisite: French I or equivalent A basic knowledge of the language is required for French II. The language of instruction is primarily French. In addition to the grammar covered in Chapters 6 through 9 and a portion of Chapter 14 (14.1, 14.2, 14.3) in En bons termes, we will cover the following conversational topics: shopping/clothing, professions, leisure (sports, hobbies, entertainment, etc.), and travel.

Textbooks are available at the University of Alberta Bookstore (North campus). Call 780.492.4215 or visit www.bookstore.ualberta.ca.

FRENCH IV – EXGEN 3247 Prerequisite: French III or equivalent Les étudiants devront être capables de tenir une conversation dans la plupart des situations de la vie quotidienne. L’enseignement sera donné exclusivement en français. Les chapitres de grammaire abordés seront les chapitres 15 à 17. Les sujets de conversation seront les suivants: initiation à la littérature francophone, les nouvelles techniques, l’environnement. D’autres sujets de conversation seront également étudiés selon les intérêts des étudiants. Required textbook: En bons termes. FRENCH V – EXGEN 3258 Prerequisite: French IV or equivalent Les étudiants devront être capables de tenir une conversation dans toutes les situations de la vie privée ou professionnelle. L’enseignement sera donné exclusivement en français. Les chapitres de grammaire abordés seront les suivants: chapitres 18 à 22. Les sujets de conversation seront: les différents aspects de la culture francophone, rédiger un curriculum vitae et une lettre de demande. D’autres sujets de conversation seront également choisis en fonction des intérêts des étudiants. Required textbook: En bons termes.

Required textbook: En bons termes.

Summer Intensives: French and Spanish

FRENCH III – EXGEN 3139 Prerequisite: French II or equivalent Language of instruction in French III is exclusively French. You should be comfortable reading short articles and carrying on a basic conversation. In addition to the grammar covered in Chapters 10 through 14 in En bons termes, we will cover the following conversational topics: arts and entertainment, expressing opinions (on religion, politics, family, etc.), health habits, and lifestyle/ culture. Required textbook: En bons termes.

To register: 780.492.3116

Every summer, students have a chance to complete a typically 12-week course in only two weeks: eight evenings, Monday through Thursday. Summer 2015: July 6 to 16, 6–9 pm

Summer 2016: July 4 to 14, 6–9 pm

Call 780.492.3034 for details.

1.800.808.4784

www.extension.ualberta.ca/register

GERMAN

GERMAN II – EXGEN 3398

Our German classes provide you with a meeting place to develop your linguistic competence. Although oral communication is the focus, exercises and activities will give you practice in listening, speaking, reading, and writing. Tidbits of German culture and history will be imparted. All courses are 30 hours in length.

Increase your communicative abilities in the German language. Using a communicative approach to learning, we will practice situations from everyday life. The following conversational topics will be covered: activities (leisure time, work, etc.), daily routines, time, rules and regulations, appointments, and living quarters. Learn the use of verbs in the present tense (irregular verbs, separable verbs, and modals), prepositions with dative, and indefinite pronouns. We will cover Chapters 4 and 5 in Themen aktuell 1, Lektion 1–5. The course allows for some additional topics.

GERMAN I – EXGEN 3397 This course is for those with very little or no background in German. It takes a communicative approach to learning, using practical situations from everyday life. The following conversational topics will be covered: greetings, introducing yourself and others, professions, country of origin, hobbies, prices, food, compliments, and complaints. Learn basic pronunciation rules, the use of the present tense, basic sentence structures of German, numbers 1 to 1000, and the use of two cases (nominative and accusative). We will cover Chapters 1 through 3 in Themen aktuell 1, Lektion 1–5. You will also receive some information on the culture of Germanspeaking countries. The course allows for additional topics. Required textbook: Themen aktuell 1 Kursbuch + Arbeitsbuch: Lektion 1–5.

Prerequisite: German I or equivalent

Required textbooks: Themen aktuell 1 Kursbuch + Arbeitsbuch: Lektion 1–5. GERMAN III – EXGEN 3399 Prerequisite: German II or equivalent The course takes a communicative approach to learning, using practical situations from everyday life. The following conversational topics will be covered and reinforced: ailments, body parts, daily life, work, professions, and travel. Learn to use imperatives, possessive articles, special prepositions, |and the perfect tense. We will cover Chapters 6 through 8 in Themen aktuell 1, Lektion 6–10. The course allows for some additional topics and Internet use. The language of instruction is primarily German. Required textbooks: Themen aktuell 1 Kursbuch + Arbeitsbuch: Lektion 6–10.

For further information: www.extension.ualberta.ca/languages

ITALIAN

ITALIAN III – EXGEN 3196 Prerequisite: Italian II or equivalent

Our Italian language program uses a holistic approach to second-language learning. Not only does one learn how to accurately converse, speak, and read in Italian, but also to love the language, the people, and the culture of Italy. Each lesson uses techniques that will help you retain the language. All courses are 30 hours in length. ITALIAN I – EXGEN 3116 In this introductory course you will become acquainted with everyday Italian conversation through oral practice, basic grammar instruction, and pronunciation drills. By the end of the course you will be able to competently introduce yourself and others, pose questions on personal information (place of residency, people you know, what you possess, etc), and respond to analogous questions. You will easily be able to interact at an elementary level of Italian, as long as the speaker enunciates slowly, clearly and is willing to be collaborative and supportive in the learning experience. Required textbook: Italian Made Simple. Italian Verb Workbook. Bilingual Visual Dictionary: Italian-English.

Build on your ability to carry on a simple conversation in Italian through this course, which will stress the development of a more comprehensive vocabulary and idiom, specifically in speaking. Comprehend the essential points of clear messages on familiar topics such as work, school, free time, etc. After Level III you should be able to hold your own when traveling to a region where people speak the language. Construct simple, coherent passages on topics that are either familiar or of interest. You will be able to: describe experiences, events, dreams, wishes, and ambitions; elaborate on reasons; give explanations on opinions and projects. Required textbooks: Italian Made Simple. Italian Verb Workbook. Bilingual Visual Dictionary: Italian-English.

JAPANESE Our Japanese courses aim to make language learning fun. Using a communicative teaching approach, such as looking at the situation or context of conversations and images, you will be given extensive practice opportunities that maximize interaction with other learners. Focus will be on oral Japanese, but basic reading and the writing systems of the Japanese language (Hiragana and some Katakana) are included. Cultural and social aspects of Japan are also incorporated. All courses are 30 hours in length.

Textbooks are available at the University of Alberta Bookstore (North campus). Call 780.492.4215 or visit www.bookstore.ualberta.ca.

JAPANESE I – EXGEN 3138 ITALIAN II – EXGEN 3117 Prerequisite: Italian I or equivalent Requiring a reasonable command of basic Italian structure, this course will focus on helping you develop conversational skills. Understand isolated, frequently used sentences and expressions such as basic information on the person and family, abilities, local geography, and the workplace. Be successful in expressing aspects of your life and of your surroundings in simple terms. Required textbooks: : Italian Made Simple. Italian Verb Workbook. Bilingual Visual Dictionary: Italian-English.

To register: 780.492.3116

1.800.808.4784

The objective of Japanese I is to provide a solid foundation in the knowledge and skills required to speak functional Japanese. We will cover Lesson 1 through 6 in both Marugoto: Japanese language and culture Starter A1 Katsudoo and Starter A1 Rikai. After completing this course you will be able to survive day-to-day situations in Japanese such as greetings, introductions, counting, asking and giving simple information, shopping, and so on. Required textbooks: : Marugoto: Japanese language and culture – Starter A1 Katsudoo Coursebook for communicative language activities; – Starter A1 Rikai Coursebook for communicative language competencies.

www.extension.ualberta.ca/register

JAPANESE II – EXGEN 3143 Prerequisite: Japanese I or equivalent The course will start with a review of basic sentence structure, vocabulary, and useful daily expressions. Then we will move on to more complex grammatical rules, especially the inflection of verbs and adjectives. We will increase our vocabulary and special idiomatic expressions used in daily life in Japan. We will cover Lessons 7 through 12 in both Marugoto: Japanese language and culture Starter A1 Katsudoo and Starter A1 Rikai. English will be used to explain grammatical points only. You will be encouraged to use the target language as much as possible. Upon completion of this course you will be able to handle day-to-day situations in Japan with more ease and to express your feelings and ideas with more confidence. Required textbooks: Marugoto: Japanese language and culture – Starter A1 Katsudoo Coursebook for communicative language activities; – Starter A1 Rikai Coursebook for communicative language competencies. JAPANESE III – EXGEN 3414 Prerequisite: Japanese II or equivalent Expand your everyday communication skills, learn more advanced Kanji, and increase your command of idiom, vocabulary, grammar, reading, and writing. The main focus will be on oral Japanese, but in order to enhance your communicative skills we will learn further complex verb sentences and idiomatic expressions. We will cover Lesson 13 through 18 in both Marugoto: Japanese language and culture Starter A1 Katsudoo and Starter A1 Rikai. Required textbooks: Marugoto: Japanese language and culture – Starter A1 Katsudoo Coursebook for communicative language activities; – Starter A1 Rikai Coursebook for communicative language competencies.

SPANISH All courses available through our Spanish Language Certificate program can be taken for personal interest by students not interested in earning the certificate. We offer seven different levels of courses (for beginning to advanced learners), plus a conversation class for those interested in keeping their Spanish-speaking skills sharp. For details, please see pages 30 to 31.

Faculty of Extension Open House Thursday, August 27, 2015 4–8 pm Enterprise Square 10230 Jasper Avenue, Edmonton Not sure what class you would like to take this fall, or perhaps you’re a returning student with questions, questions, and more questions? Find out from program instructors and faculty staff about our programs and courses by attending our Open House. We offer adult learners a wealth of part-time continuing studies, professional development, and lifelong learning opportunities.

JAPANESE IV – EXGEN 3418 Prerequisite: Japanese III or equivalent Develop your communication and reading skills in Japanese further. We will cover Lesson 1 through 6 in both Marugoto: Japanese language and culture Elementary 1 A2 Katsudoo and Elementary 1 A2 Rikai. By the time you have completed the course, you should be able to handle basic everyday living situations in Japanese. Practice forming complex sentences (including attributive modifiers, tenses, and conditions) and expand your vocabulary. Required textbooks: Marugoto: Japanese language and culture – Starter A1 Katsudoo Coursebook for communicative language activities; – Starter A1 Rikai Coursebook for communicative language competencies.

For further information: www.extension.ualberta.ca/languages

SCHEDULE AT A GLANCE

FALL 2015 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE

EXGEN 3155 (FA1) Chinese I (Mandarin)

Qian Tang

12M

Sep 14–Dec 7**

6:30–9 pm

$395*

EXGEN 3488 (FA1) Chinese II (Mandarin)

Qian Tang

12W

Sep 16–Dec 9***

6:30–9 pm

$395*

EXGEN 3114 (FA1) French I

Jean-Christophe Paccoud

12M

Sep 14–Dec 7**

6:30–9 pm

$395

EXGEN 3109 (FA1) French II

TBA

12W

Sep 16–Dec 9***

6:30–9 pm

$395

EXGEN 3258 (FA1) French V

Jean-Christophe Paccoud

12R

Sep 17–Dec 3

6:30–9 pm

$395

EXGEN 3397 (FA1) German I

Jasmin Hirschberg

12T

Sep 15–Dec 1

6:30–9 pm

$395*

EXGEN 3399 (FA1) German III

Jasmin Hirschberg

12R

Sep 17–Dec 3

6:30–9 pm

$395*

EXGEN 3116 (FA1) Italian I

Antonella 12M Ciancibello

Sep 14–Dec 7**

6:30–9 pm

$395*

EXGEN 3117 (FA1) Italian II

Antonella 12T Ciancibello

Sep 15–Dec 1

6:30–9 pm

$395*

EXGEN 3138 (FA1) Japanese I

Mineko Koto

12M

Sep 14–Dec 7**

6:30–9 pm

$395*

EXGEN 3418 (FA1) Japanese IV

Mineko Koto

12R

Sep 17–Dec 3

6:30–9 pm

$395*

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Plus GST ** No class Oct 12 *** No class Nov 11

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

WINTER 2016 COURSE CODE TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE

EXGEN 3155 (WI1) Chinese I (Mandarin)

Qian Tang

12W

Jan 13–Mar 30

6:30–9 pm

$395*

EXGEN 3114 (WI1) French I

TBA

12W

Jan 13–Mar 30

6:30–9 pm

$395

EXGEN 3109 (WI1) French II

Jean-Christophe Paccoud

12M

Jan 11–Apr 11**

6:30–9 pm

$395

EXGEN 3139 (WI1) French III

Jean-Christophe Paccoud

12R

Jan 14–Mar 31

6:30–9 pm

$395

EXGEN 3397 (WI1) German I

Jasmin Hirschberg

12R

Jan 14–Mar 31

6:30–9 pm

$395*

EXGEN 3116 (WI1) Italian I

Antonella 12W Ciancibello

Jan 13–Mar 30

6:30–9 pm

$395*

EXGEN 3117 (WI1) Italian II

Antonella 12M Ciancibello

Jan 11–Apr 11**

6:30–9 pm

$395*

EXGEN 3143 (WI1) Japanese II

Mineko Koto

Jan 11–Mar 21**

6–9 pm

$395*

10M

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Plus GST ** No class Feb 15 & Mar 28

SPRING/SUMMER 2016 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE

Jean-Christophe Paccoud

6M & 6W

May 2–Jun 13*

6:30–9 pm

$395

French I

TBA

M thru R

July 4–14

6–9 pm

$345

EXGEN 3109 (SP1) French II

TBA

6M & 6W

May 2–Jun 13*

6:30–9 pm

$395

EXGEN 3247 (SP1) French IV

Jean-Christophe Paccoud

10R

Apr 14–Jun 16

6:30–9:30 pm

$395

EXGEN 3114 (SP1) French I EXGEN 3114 (SU1)

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * No class May 23

For further information: www.extension.ualberta.ca/languages

Spanish Language Certificate

Spanish is now the second language of

AUDIENCE

international communication, with half a

Whether you want to study Spanish for enjoyment, travel, or to advance your career, a certificate will focus your efforts. Public institutions and private organizations will also find our Spanish Language Certificate a quick and efficient way to raise their employees’ competence in Spanish to the point where they can enter into inter-institutional arrangements and conduct business with other organizations on an equal footing.

billion speakers worldwide. Nearly 20 million non-native speakers also take Spanish lessons, making it the second (after English) most studied foreign/second language in the world. Knowledge of the Spanish language opens the doors to beautiful countries with vibrant cultures and traditions to be explored, both by avid travelers and those enjoying the diversity of the world through movies, music,

While our initial courses are tailored for the absolute beginners, those coming to the program with previous knowledge of Spanish can start at the course level that reflects their language competence.

literature, and other arts. Fluency in Spanish is also a career-enhancing

BENEFITS

skill, as businesses expanding into Latin

The Spanish Language Certificate program will allow you to:

America need employees who are competent in the language and knowledgeable about customs, etiquette, and relevant cultural backgrounds of Spanish-speaking countries. The Spanish Language Certificate program provides students with oral and written linguistic skills, while also developing an understanding of the cultures and literatures

• Develop communicative competence through activities related to business, travel, and culture. • Acquire a strong linguistic background as you understand language structures, expand your vocabulary, practice your pronunciation, and enhance your writing skills. • Become familiar with the cultures, customs, and traditions of Spanish-speaking countries. • Explore the Hispanic world by enjoying its arts and entertainment.

of the Hispanic world.

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

“One language sets you in a corridor for life. Two languages open every door along the way.” - Frank Smith

QUALIFICATIONS & ADMISSION

PROGRAM REQUIREMENTS

To enrol, you must have a high school diploma or equivalent. Conditional admission may be granted to individuals who do not meet the requirements. This program is currently open for enrolment — apply now at www.extension.ualberta.ca.

This part-time program is comprised of seven courses. It is offered in a format of two basic modules (21 hours each) and three intermediate modules (30 hours each) that are followed by two advanced seminars (39 hours each), for a total of 210 instructional hours. Students beginning the program at Spanish Module I generally graduate within two to three years. Learners coming to the program with previous knowledge of Spanish can start at the course level that reflects their language competence. CONTENT OVERVIEW Spanish Module I – 21 hours Spanish Module II – 21 hours Spanish Module III – 30 hours Spanish Module IV – 30 hours Spanish Module V – 30 hours Exam (taken during Spanish Module V) Spanish Seminar I – 39 hours Spanish Seminar II – 39 hours

Enrolling in the program is a requirement if you want to earn the certificate. You may apply for admission as you start your studies or, if you prefer, after you have taken one or more courses.

TUITION & FEES • A one-time application fee of $100 is required for admission into the program. • Tuition is paid on a course-by-course basis as you register for your classes. Courses are GST-exempt, except for the optional enrichment course Advanced Conversational Spanish. COURSES OFFERED You can register for a course without enrolling in the program, as long as course prerequisites are met. If later you decide to apply for the full program, the course(s) you’ve taken will be applied toward your certificate. Register online at www.extension.ualberta.ca or by phone at 780.492.3116. You may also register by mail or in person at the Faculty of Extension, 10230 Jasper Avenue, downtown Edmonton. For further information: www.extension.ualberta.ca/spanish

COURSES OFFERED You can register for a course without enrolling in the program, as long as course prerequisites are met. If later you decide to apply for the full program, the course(s) you’ve taken will be applied toward your certificate. Register online at www.extension.ualberta.ca or by phone at 780.492.3116. You may also register by mail or in person at the Faculty of Extension, 10230 Jasper Avenue, downtown Edmonton.

REQUIRED COURSES If you already have some knowledge of Spanish, you may start the program at the course level that reflects your language competence. For details, please contact the program office at 780.492.3034.

SPANISH MODULE I – EXSLC 3119 (21 hours)

SPANISH MODULE IV – EXSLC 3132 (30 hours)

This introduction to Spanish uses group work, exercises, and activities to practice vocabulary and structures in a conversational context. The basic elements include pronunciation, numbers, time and dates, greetings, descriptions, and basic sentence structure.

Prerequisite: Spanish Module III or equivalent

Required textbook: ¡Hola, amigos!, Third Canadian Edition. SPANISH MODULE II – EXSLC 3125 (21 hours) Prerequisite: Spanish Module I or equivalent The continuation of basic Spanish uses group work, exercises, and activities to practice vocabulary and structures in a conversational context. Beginning with a review of material from Module l, this course covers vocabulary for dining and travel, health, business conversation, and grammar related to forms of the present tense and reflexive verbs. Required textbook: ¡Hola, amigos!, Third Canadian Edition. SPANISH MODULE III – EXSLC 3377 (30 hours) Prerequisite: Spanish Module II or equivalent Develop communicative competence through activities related to travel, business, and culture. We will review material from the two previous modules and then move on to the two past tenses (preterit and imperfect), practice reading, understanding and telling stories, descriptions of past events and comparing “before” and “after” or “now” and “then” situations. Basic techniques for speaking, listening comprehension and reading are included, as well as a brief introduction in Spanish to the world of global trade.

Explore how to interact in the Spanish world by consolidating what you already know and expanding into new areas. You will tie together vocabulary, pronunciation, and grammar (including present, preterit, imperfect, present perfect, and future tenses). The conditional mode is reviewed, and the subjunctive is introduced and practiced in the present tense forms through the use of impersonal expressions, reflexive verbs, and commands. We’ll address the cultural aspects of such activities as shopping, meeting people, exploring cities, and doing business Required textbook: TBA SPANISH MODULE V – EXSLC 3157 (30 hours) Prerequisite: Spanish Module IV or equivalent Explore the Hispanic world by enjoying its arts and entertainment as you study the present and past tenses of the subjunctive mode. Learn about celebrations, housing, and stories while discovering the three main concepts of subjunctive and developing your level of comprehension, writing, and conversational skills. Required textbook: En contacto: gramática en acción.

Required textbook: ¡Hola, amigos!, Third Canadian Edition.

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

SPANISH SEMINAR I – EXSLC 3200 (39 hours)

OPTIONAL COURSE

Prerequisite: successful completion of Spanish Module V with a grade point value of 2.0 or higher or a letter grade of C or higher.

This enrichment course is not required for obtaining the certificate, but is offered as an option for those interested in keeping in touch with the language in a group setting.

This seminar is intended primarily to improve your competence in oral Spanish. You will choose a project according to your interest (e.g., the folk music of a particular Spanish-speaking country or region). With guidance and suggestions from the instructor and other members of the seminar, you will engage in research for the purpose of preparing a series of brief oral reports on your project. These will be presented and discussed at the seminar sessions. Required textbook: En contacto: gramática en acción. SPANISH SEMINAR II – EXSLC 3259 (39 hours)

ADVANCED CONVERSATIONAL SPANISH: PERSPECTIVAS – EXGEN 3741 (20 hours) Prerequisite: completion of the Spanish Language Certificate or an equivalent advanced knowledge of Spanish This course is designed to meet the needs of advanced Spanish learners. You will have the opportunity to review and progress in speaking Spanish. Most classes will provide an opportunity for communicative expression as you work through authentic language materials taken from a variety of Spanishlanguage newspapers, periodicals, movies, and advertisements.

Prerequisite: successful completion of Spanish Seminar I with a grade point value of 2.0 or higher or a letter grade of C or higher This seminar will improve your competence in written Spanish. It will consist of individual student projects based on your personal experiences or interest (e.g. Spanish and your work or profession; living in Spain or Latin America). During the seminar your instructor will guide you toward model Spanish writers. You will be introduced to Internet sites to investigate your themes. The class will participate in discussions about the subjects in progress. At the culmination of the course you will present your project to the class, defending your main theories. Required textbook: En contacto: gramática en acción.

For further information: www.extension.ualberta.ca/spanish

SCHEDULE AT A GLANCE

FALL 2015 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE*

EXGEN 3741 (FA1) Advanced Conversational Ivonne Quintero Spanish: Perspectivas**

10W

Sep 23–Dec 2***

6:30–8:30 pm

$295**

EXSLC 3119 (FA1) Spanish Module I

Teresa Castro-Albarracin

Sep 9–Oct 21

6:30–9:30 pm

$295

EXSLC 3119 (FA2) Spanish Module I

Sofia Elgueta Duplancic

9 M & 7 W Oct 19–Dec 14***

12:15–1:30 pm $295

EXSLC 3119 (FA3) Spanish Module I

Teresa Castro-Albarracin

Oct 26–Dec 7

6:30–9:30 pm

$295

EXSLC 3125 (FA1) Spanish Module II

TBA

Sep 9–Oct 21

6:30–9:30 pm

$295

EXSLC 3125 (FA2) Spanish Module II

Teresa Castro-Albarracin

Oct 28–Dec 16***

6:30–9:30 pm

$295

EXSLC 3377 (FA1) Spanish Module III

Ivonne Quintero

12M

Sep 14–Dec 7****

6:30–9 pm

$395

EXSLC 3200 (FA1) Spanish Seminar I

Ivonne Quintero

13R

Sep 10–Dec 3

6:30–9:30 pm

$495

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Certificate courses are GST-exempt ** Not required for certificate; GST is charged for this course. *** No class Nov 11 **** No class Oct 12

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

WINTER 2016 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE*

EXSLC 3119 (WI1) Spanish Module I

Sarah DeLano

Jan 13–Feb 24

6:30–9:30 pm

$295

EXSLC 3119 (WI2) Spanish Module I

Teresa Castro-Albarracin

7 R

Mar 10–Apr 21

6:30–9:30 pm

$295

EXSLC 3125 (WI1) Spanish Module II

Sarah DeLano

Jan 11–Feb 29**

6:30–9:30 pm

$295

EXSLC 3125 (WI2) Spanish Module II

Teresa Castro-Albarracin

Mar 9–Apr 20

6:30–9:30 pm

$295

EXSLC 3125 (WI3) Spanish Module II

Sofia Elgueta Duplancic

7 M & 9 W Feb 8–Apr 6**

12:15–1:30 pm $295

EXSLC 3377 (WI1) Spanish Module III

Ivonne Quintero

12W

Jan 13–Mar 30

6:30–9 pm

$395

EXSLC 3132 (WI1) Spanish Module IV

Ivonne Quintero

12M

Jan 11–Apr 11**

6:30–9 pm

$395

EXSLC 3259 (WI1) Spanish Seminar II

Ivonne Quintero

13R

Jan 14–Apr 7

6:30–9:30 pm

$495

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Courses are GST-exempt ** No class Feb 15 & Mar 28

SPRING/SUMMER 2016 COURSE CODE

TITLE

INSTRUCTOR

DAYS

DATES

TIME

FEE*

EXSLC 3119 (SP1) Spanish Module I

Teresa Castro-Albarracin

May 4–Jun 15

6:30–9:30 pm

$295

EXSLC 3119 (SU1) Spanish Module I

TBA

M–R

July 4–14

6–9 pm

$345

EXSLC 3125 (SP1) Spanish Module II

Teresa Castro-Albarracin

May 5–Jun 16

6:30–9:30 pm

$295

EXSLC 3377 (SP1) Spanish Module III

Ivonne Quintero

6T & 6R

May 10–Jun 16

6:30–9 pm

$395

EXSLC 3132 (SP1) Spanish Module IV

Ivonne Quintero

12W

Apr 13–Jun 29

6:30–9 pm

$395

EXSLC 3157 (SP1) Spanish Module V

Ivonne Quintero

10M

Apr 18–Jun 27**

6:30–9:30 pm

$395

M= Monday; T= Tuesday; W= Wednesday; R= Thursday; F= Friday; S= Saturday; D= Sunday * Courses are GST-exempt ** No class May 23

For further information: www.extension.ualberta.ca/spanish

Community Engagement Studies Faculty of Extension, University of Alberta

Engaging with stakeholders, community members or special interest groups is an integral part of many jobs. Whether you work in government, industry or the non-profit sector, learning how to foster and effectively manage engagement activities may be essential to your career and your organization’s success. The term community engagement is used to describe how various agencies and community groups share information, contribute expertise, and work collaboratively toward mutually beneficial outcomes. But effective community engagement does not just happen. What are community engagement best practices? What tools can be used to facilitate effective engagement? How do we monitor and evaluate engagement?

PROGRAM AT A GLANCE 1 core course and 2-4 electives

1-2 years of part-time study

Classes in downtown Edmonton

Currently open for enrolment

COURSES OFFERED This is a non-credit program comprised of one required 39-hour course (EXCES 1501) and 70 hours of a selection of electives available from the Faculty of Extension in Social Media, Government Studies, and Management programs. Participants will pursue their specific interests through their selection of electives. For a complete listing of courses, visit us online at www.extension.ualberta.ca/ces

Take courses in the Social Media Program as electives for the Citation in Community Engagement Studies. See pages 6 and 10 of this guide for descriptions of the qualifying elective courses noted below: • Digital Storytelling and Narrative • Effective Social Media Communication • Fundamentals of Social Media

extension.ualberta.ca/ces

• Evaluating Trends in Social Media

email: ces@ualberta.ca 780-492-7237

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

GENERAL INFORMATION

ONLINE SERVICES

You can register for most courses without enrolling in a program. If later you decide to apply for the full program, the course(s) youâ&#x20AC;&#x2122;ve taken will be applied toward your credential. Register online at www. extension.ualberta.ca or by phone at 780.492.3116. You may also register by mail or in person at the Faculty of Extension, 10230 Jasper Avenue, downtown Edmonton (T5J 4P6).

For help with online services, access the IST Helpdesk website at www.helpdesk.ualberta.ca. You may also contact them by email (helpdesk@ualberta.ca), or by phone at 780.492.9400. When contacting the Helpdesk, you must provide your seven-digit student ID number (found on the upper right corner of your registration confirmation notice).

POLICIES AND PROCEDURES ENROL IN A PROGRAM For programs granting a certificate or citation to graduating students, program application is a requirement if you want to earn the credential. In most cases, you may apply for admission as you start your studies or, if you prefer, after you have taken one or more courses. Our programs are open for enrolment on an ongoing basis: apply now at www.extension.ualberta.ca.

For information on course transfer, withdrawal, and other faculty policies and procedures, please refer to www.extension.ualberta.ca/policies.

READY TO GRADUATE? Apply to graduate on Bear Tracks between December 1 and February 1. For details, visit: www.extension.ualberta.ca/graduation.

LOCATION

QUESTIONS?

Our courses are held at Enterprise Square, downtown Edmonton, 10230 Jasper Avenue. Access to Enterprise Square is easy by public transport, car, or bike. We are linked to the Bay Enterprise Square LRT station, with a pedway connecting right to the classrooms. Several parking options and bike racks are available within a two-block radius.

For additional details on our courses and programs, please call 780.492.1185 or send us a message at applarts@ualberta.ca. For questions on course registration and program application, please call 780.492.3116 or email extnregistration@ualberta.ca. You may also find out more online at: www.extension.ualberta.ca.

TEXTBOOKS Your course confirmation notice will specify if a textbook is required for your course. Textbooks are available at the University of Alberta Bookstore, located in the Studentsâ&#x20AC;&#x2122; Union Building, 8900 114 Street. For more information, call 780.492.4215 or visit www.bookstore.ualberta.ca.

For further information: www.extension.ualberta.ca

Extension map

To register: 780.492.3116

1.800.808.4784

www.extension.ualberta.ca/register

UALBERTA EXTENSION PROGRAMS

The University of Albertaâ&#x20AC;&#x2122;s Faculty of Extension offers lifelong learning and professional development to those seeking to change or renew their careers, update their skills, and enrich their personal and professional lives. Applied Land Use Planning 780.492.6914 // 780.492.5532 extension.ualberta.ca/alup

Leadership 780.492.3027 // extension.ualberta.ca/advlead Management Development 780.492.3027 // extension.ualberta.ca/mgtdev

Business Analysis 780.492.5066 // extension.ualberta.ca/ba Business Seminars 780.492.5066 // extension.ualberta.ca/seminars

National Advanced Certificate in Local Authority Administration 780.492.4315 // extension.ualberta.ca/naclaa

Change Management 780.492.5066 // extension.ualberta.ca/changemgt

Occupational Health and Safety 780.492.3037 // extension.ualberta.ca/ohs

Communications & Technology Graduate Program 780.492.1538 // mact.ca

Project Management 780.492.5066 // extension.ualberta.ca/projectmgt

Community Engagement Studies 780.492.7237 // extension.ualberta.ca/ces

Residential Interiors 780.492.3034 // 780.492.2408 extension.ualberta.ca/ri

Construction Administration 780.492.5532 // extension.ualberta.ca/cst

Risk Management 780.492.3027 // extension.ualberta.ca/riskmgt

English Language Program 1.780.492.5530 // elp.ualberta.ca

Social Media Citations 780.492.1185 // extension.ualberta.ca/socialmedia

Environmental Resource Management 780.492.5532 // extension.ualberta.ca/erm Global Leadership 780.492.4315 // extension.ualberta.ca/global-leader Human Resources Management 780.492.3027 // extension.ualberta.ca/hrm Information Access and Protection of Privacy 780.492.5052 // extension.ualberta.ca/iapp

Supervisory Development 780.492.5066 // extension.ualberta.ca/sdp Supply Chain Management 780.492.3027 // extension.ualberta.ca/scma Visual Arts 780.492.3034 // 780.492.2408 extension.ualberta.ca/arts Writing & Editing 780.492.1185 // extension.ualberta.ca/writing

Information Technology Management 780.492.3027 // extension.ualberta.ca/itm Languages 780.492.3034 // extension.ualberta.ca/languages

extension.ualberta.ca

780.492.3116

1.800.808.4784

Engaging Minds I Uplifting Lives

extension.ualberta.ca

University of Alberta Faculty of Extension Enterprise Square 10230 Jasper Avenue Edmonton, AB T5J 4P6

SOCIAL MEDIA, WRITING & LANGUAGES

Registration office: 780.492.3116 or 1.800.808.4784