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FACTS 2014
Source:
S usta i na bi l i ty • Infra str ucture • Innova t ion • Technolog y • Hou s i n g
FACTS 2014 WHERE DID YOU HEAR ABOUT EXPO CIHAC 2014?
AGE
Outdoor Advertising
2500
5.7%
Magazine 11.2%
13
2000
31
16.3%
16.0%
673
12.4%
1500
13.2% 11.7%
12.5% 9.7% 8.1%
28.3%
6033
Expo CIHAC advertising
62 33
1000
Web or e-mail 50.8%
500
0 AGE
1938
1902
1473
1571
1392
1154
962
1486
18-24
25-30
31-35
36-40
41-45
46-50
51-55
56 贸 m谩s
FACTS 2014 GENDER
STATES 24%
MEXICO
36%
D.F.
42%
OTHERS
24.84%
Gerrero 1%
San Luis Potosi 1% Otros estados 7%
Nuevo León 2%
2951
Jalisco 2% Oaxaca 1%
Tlaxclala 2% Morelos 2%
Puebla 5%
8927 Michoacán 3%
75.16%
Hidalgo 4% Guanajuato 4%
Querétaro 4%
Veracruz 4%
FACTS 2014 FIELD OF INTEREST
A 13.9%
A . BASI C CONSTRUCT I ON MATE RIALS
7.84%
B. MACH I NE RY
1 2.80%
C
C. PART I T I ON WALLS
9.69%
D. WI ND OWS
6.67%
E. WATE RPROOF I NG SEAL AN TS
6.58%
F. PAI N TS AND PASTE S
4.16%
G. P I PE S
8.69%
H. BATHROOM EQU I PME N T
3.45%
I. E LECTRI CAL EQU I PME N T
8.89%
J. L AMPS AND L IGHT I NG
6.16%
K . AUTOMAT I ON
2. 76%
L. COMPUT I NG
1.54%
M. E D I TORIAL
2.02%
N. F I NANCE SE RV I CE S
1. 79%
O. PROFE SSI ONAL ASS OC IAT I ONS
3. 73%
P. OTHE R PRODUCTS
D
J
H
B E
F G
I
K
P
L
N
M 13. 9%
7. 84%
1 2 . 80 %
9. 6 9 %
6 . 6 7%
6 . 5 8%
4 .16%
8.69%
3. 4 5 %
8.89%
6 .16%
2. 76%
1. 5 4%
2.0 2%
O 1. 7 9%
3.73%
KIND OF BUSINESS
LEVEL OF PARTICIPATION IN PURCHASE DECISION MAKING
7000
472 6
3 9. 8%
1 20 7
10 . 2%
7. 9 %
936
7. 2%
858 842
7.1 %
4 . 5% 3 . 6%
2. 5% 1.9% 0.7%
66 9 534 429 292 231 84
6000
6254
1070
9. 0 %
5. 6%
52.7%
MAKE S PURCHASE DEC I SI ONS
5000
4000 39.8% CONSTRUCTOR 10.2% DRA F TSMAN 9.0% D I STRI BU I TOR 7.9% SE RV I CE S
3 000
7.2% MANUFACTURE R 7.1% CON TRACTOR 5.6% OTHE R 4.5% D I Y PROJECT 3.6% STUDE N T 2.5% PUBL I C AGE NCY 1.9% REAL STATE DE VE LOPE R 0. 7% TEACHE R OR RE SEARCHE R
2000
11.9%
I S NOT I NVOLVE D I N THE PURCHASE DEC I SI ONS 1417
1000
0
PART I C I PATE S I N THE SPEC I F I CAT I ON 4207
35.4%
®
Attendees to EXPO CIHAC 2014
>> Over 50,000
professionals of the construction Industry
Exhibitors: 503 Booths: 522*
100 innovations
Exhibition area:
30,000 m2
*Some exhibitors have more than one booth
OCTUBRE 13th TO 17th
CENTRO BANAMEX MEXICO CITY
¡BOOK YOUR BOOTH! We look forward to having you on the greatest trade show for the Industry, where you can do business with more than 50,000 professionals and major companies.
roberto.carranza@ubm.com T. (55) 4122 . 2900 01 800 06 . CIHAC
www.expocihac.com
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