Fundraising toolkit

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UCASU.COM /EVENTS


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CONTENTS

FUNDRAISING WITH THE

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UNION

FUNDRAISING DO’S & DONT’S

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FUNDRAISING IDEAS

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ONLINE FUNDRAISNG

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(CROWDFUNDING)

PLANNING YOUR EVENT

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KEEPING IT LEGAL

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HEALTH & SAFETY

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fundraising with the union This tool kit is designed to help you successfully plan and run any fundraising events you may wish to do during your time at University. It will help you with ideas, effective planning techniques and all things related!

THE FACTS The Students’ Union must be made aware of all fundraising activity, whether it’s for your course, a project or your club/society.

BEFORE YOU START FUNDRAISING This toolkit should be used in conjunction with the Fundraising Pack, to help with the overall planning of your event.

If you want to raise for a charity, please contact the events team.

The toolkit will include information on: •

Fundraising Do’s

& Don’ts

Fundraising Ideas

How to plan your Event

• Legalities •

Health & Safety

PLEASE NOTE THAT YOU MUST CONTACT the events team events.SU@UCA.AC.UK, BEFORE RUNNING ANY EVENT

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fundraising DO's & dont's

DO'S

DOnt'S

TIME Planning and hard work pays off but make sure that you don’t leave it until the last minute. Using your time effectively makes the process less difficult.

PRESSURISE A POTENTIAL SPONSOR Don’t worry if they say no. Not every person is going to be in a position to give. Even if someone can’t donate, at least you have raised awareness about your event and the cause.

USP What’s your Unique Selling Point for fundraising? Coming up with a creative idea or utilising your unique talent can give you that fundraising edge.

ASK TWICE If someone can’t or chooses not to give, don’t ask them again. Respect their decision. FORGET TO PLAN Decide as early as possible on how you’re going to run the event or raise sponsorship money.

CHECK IN If you have an idea, fill in your Fundraising Pack with as much detail as possible. If anything extra needs to be considered, for example any events which involve food, raffling or potential risks, must be authorised with the Union and/or the appropriate person.

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fundraising IDEAS

IDEAS

A list of just some of the ideas you could use to maximise your fundraising. •

Arts or Crafts Stall

(especially festive times • Picnics

Pool Competition

Christmas)

• Photography

Bag Packing

• Barbeque

Quiz (with a twist)

• Raffles

Busking/Carole Singing •

Tea Party

(on campus)

Theme Days/Evenings

Cabaret Night

Variety Shows

Dance Classes

Donut Sale

krispykreme.co.uk/fund

raising

Fairs, Fetes, Bazaars etc

Five a side Football

Guess the Weight…

Hair Beading/Plaiting

Jewellery Making/

Selling •

Murder Mystery Night

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online fundraising (crowdfunding) Crowdfunding is a method of raising money from the public in order to finance a project. Crowdfunding makes use of the easy accessibility of vast networks of people through social media and crowdfunding websites. People can donate from anywhere in the world and you can personalise your page, telling everyone about what you are fundraising for. Here is a link to a popular and legitimate crowdfunding source; www.kickstarter.com

MAKE SURE YOUR TARGET IS REALISTIC AND ACHIEVABLE. KICKSTARTER BASICS: www.kickstarter.com/help/ faq/kickstarter+basics KICKSTARTER CREATOR HANDBOOK: www.kickstarter.com/help/ handbook/funding

Kickstarter is one of the lead crowdfunding websites. Please read the links provided below to ensure that this resource is appropriate for your project.

KICKSTARTER RULES: www.kickstarter.com/rules KICKSTARTER PROHIBITED ITEMS: www.kickstarter.com/rules/ prohibited

Please note that the project in mind must produce a physical product in order to be suitable for Kickstarter and if you don’t hit your target – you don’t receive the money.

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PLANNING YOUR EVENT

PLAN IN ADVANCE Once you have decided on your fundraising event, whether you are working as a group or by yourself, put together an action plan.

MARKETING MATERIAL If you are planning to produce any printed information, please send us a final copy of your material for approval before you print.

Work out how long it will take you to organise the event. Create a timeline of when things should be completed, who to contact, who is responsible for what and how much you hope to raise.

Our logo may also be added to this material, depending on the nature of our partnership. MAKE A LIST As well as filling in the Fundraising Pack which is returned to the Union, also create a list for yourself and your group. Include all the things that you need to organise and tick them off as you go.

WORK OUT A BUDGET Costs can include anything from postage and printing to equipment hire. To save costs, it is a good idea to utilise your contacts or contact local businesses to donate items/service. Estimate the total income that you think your event will generate, and then you’ll be able to see if the profit justifies the time and effort.

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THEY SHOULD INCLUDE: •

What is the event?

When and where will you hold the event?

Who and how many people will it appeal to?

Is the planned date suitable or does it clash

with any local or university events?

How much are you hoping to raise?

How much will it cost to run your event(s)?

How will you publicise your event?

Is the venue confirmed?

Is the venue suitable for the nature of your event?

How much support do you need?

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KEEPING IT LEGAL RAFFLES & LOTTERIES A raffles is a form of a lottery, and all lotteries are regulated by the Gambling Commission. While you need a license to run most lotteries, some are exempt, for example; an ‘incidental, non-commercial lottery’.

PUBLIC LOTTERY A public lottery which is open to the members of public must be registered with the local authority.

PRIVATE LOTTERY When raffle tickets are sold to people in the same locations, advertising may only be carried on the premises where the tickets are being sold. Tickets must be the same price, state the price, the name and address of the promoter.

**Alcohol CAN NOT be offered as a prize on our premises**

You can find more details at: www.gamblingcommision. gov.uk

SMALL LOTTERY When a raffle takes place at an existing event, tickets must be the same price with the price clearly stated. There can be no cash prizes.

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HEALTH & SAFETY HEALTH & SAFETY You are required to fill in an Event Safety Plan Form for every event. These can be found on the events page. If you need assistance filling in the form, please contact events.su@uca.ac.uk.

venues only).

Ensure that there is

wheelchair access.

Confirm that first aid

provisions and emer

gency evacuations are

If you are running an event which involves food you are required to fill in a Food Sales Risk Assessment Form, also located on the events page.

in place.

Ensure that if you are

using a fitness/dance

instructor that they can

These forms MUST be returned to the events team.

and will provide:

A copy of their

Before any event, it is good practise to undertake a risk assessment for health & safety hazards:

insur ance documents,

any certificates and

quali fications relevant

to the class they

Check what kind of

are providing and any

public liability insur

letters of recommenda

ance the owner or

tion.

operator of the venue

has and that it covers

the owner’s liability

risks (applies to external

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