ENORMOUS ACTIVITIES FAIR 2012 REPORT
MARKETING METHODS WEBSITE
SIGNAGE
The website included sponsor logos and were linked to a specific site or Facebook page. http://www.studentactivities.ucla.edu/eaf.htm
Posted around campus: • Banners • Display monitors • Printed Signs
SOCIAL MEDIA
Email blasts also included logos and links.
Strong online presence. • Facebook https://www.facebook.com/UCLARecreation
• Twitter https://twitter.com/UCLARecreation
PRESS Campus newspapers and web newsletters were contacted for the event.
PARTICIPANT DEMOGRAPHICS TOTALS
10,000+ Participants All New Bruins: Grad Students, Transfer Students, International Students, and Freshmen Current Students 30+ student affairs departments and 250+ student organizations represented across UCLA.
SOCIAL MEDIA Facebook and Twitter presence for the event and our partners for over two weeks.
https://www.facebook.com/UCLARecreation https://twitter.com/UCLARecreation
FINAL OUTCOMES BECAUSE OF YOUR PARTICIPATION‌
Introducing and strengthening brand recognition through engagement Bridging together Seventeen Magazine and their partners to the UCLA student community
MORE OPPORTUNITIES Here are other ways you can engage with the community here at UCLA:
• • • • • • • • • • • •
Title sponsor Grand Prize sponsor T-shirt sponsor Coupon distribution with emails and during registration Booth display indoors and outdoors ‘Learn at Lunch’ sessions Student events (i.e BruinFest) Employee events (i.e I Heart Walking) Community events (i.e Jazz-Reggae Festival) Participation at multiple events Year long sponsor opportunities Contact to other PAC-12 campuses
Thank you Looking forward to working with you!
KIRAN MISTRY C: (310) 678-4556 E: kmistry@recreation.ucla.edu