Web Communications Annual Stakeholder Meeting

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Annual Web Stakeholder Meeting


Agenda Introduction: Changes in Web Coordinator Model New faces Vacancies I. Presentations by each of the Web: learning from each other. Leah Andrews Danial Bleille Johanna Blickenstaff Amber Crowley Becky Gibson Tonda Lark Lesa McPeak Chad Neilson Kelsey Pilch Jason Seitz Ron Shaw

Responding to questions re Mom’s weekend Web Analytics Reconfiguration Online recruitment advertising/campaign Barker Trading Website, 360 Tour Process improvement for the Dean’s e-newsletter Topic to come Redeveloping the “the First Monday” newsletter Unit/College Capital Campaign websites Independent Study Website Restructuring of the Boise and Cd’A websites Developing the new Housing Website

Additional information: Unit goals/objectives, challenges & opportunities


Agenda Continued II. Stakeholder participation: observations and priorities III. Budget and Finances for the Web Coordinator model ‣ Review Web Coordinator operating and development budgets ‣ Discuss the process for equipment/operating expenses IV.

Preliminary redesign results ‣ How is the new website performing? ‣ Problems complaints and adjustments

V. Proposed 2012 Goals ‣ Inline Page Editor ‣ Mobile site ‣ Enhance multilingual experience ‣ Online training videos ‣ Web Author Auditing Tools ‣ Events Calendar ‣ Capital Campaign websites


WEB COMMUNICATIONS ORGANIZATION CHART (updated 10/7/2011)

WEB DIRECTOR

FUNCTIONAL UNIT SUPERVISOR

WEB CRD. ENGR

WEB CRD. CLASS

FUNCTIONAL UNIT SUPERVISOR

WEB TEAM MANAGER

WEB CRD. CNR

WEB CRD. LAW/SCI

WEB CRD. CAA

WEB CRD. CBE / ED

WEB CRD. COGS / RES.

WEB CRD. CALS / EXT

WEB CRD. SA

‡ IH USABILITY

WEB CRD. EM

‡ IH WEB AA

WEB CRD. DFA

WEB ASST. CTRS

*


Stakeholder Participation Observations & priorities


Discussion Prompts ‣

How well are the Web priorities “top-down” and the needs “bottom-up” aligned?

How are your units and audiences expressing satisfaction/dissatisfaction with the website?

In what ways is electronic communication facilitating the achievement of unit goals? In what ways is it falling short?

How would you like the Web to be focused this coming year?


Budget ‣

Two x-budgets (colleges & non-academic) ‣

Web Coordinator salaries

Accumulate surplus at the rate of approximately 10% annually. ‣

Interim freelancer/contractor costs during vacancies

Professional development (two conferences per year)

Search and relocation expenses

Computer and office equipment

Telephone and other operating costs


Funding Split Unit

Central Funding

Unit Funding

Unit Funding

CLASS

25%

75%

LAW/SCIE

50%

25%

CNR

25%

75%

EDU/BUS

50%

25%

25%

Grad /Research

60%

25%

15%

ENGR

25%

75%

CALS/EXT

50%

25%

CAA

25%

75%

EM

50%

50%

S. AFFAIRS

36%

64%

DFA

25%

75%

A. Affairs

25%

75%

ADV

100%

25%

25%


Web Coordinator Budgets (Central X Budgets / Units)

$174,460

$130,845

$87,230

$43,615 FY 2008

FY 2009

FY2010

FY 2011

$0 FY 2012


Budget Continued ‣

One operating z-budget ‣

Primarily spent on Web Development/Programming (ITS)

Sitecore licensing

Degree finder hardware

Online forms

E-mail marketing

Event streaming


Web Development Expense (Advancement)

$160,000

$120,000

$80,000

$40,000 FY 2008

FY 2009

FY2010

FY 2011

$0 FY 2012


Redesign Updates


Launch Issues ‣ Approximately

40 e-mails and online comments

‣ Where

is VandalWeb, My.uidaho, Blackboard, and Online E-mail access?

‣ Problems

with displaying internet explorer Feedback button launched on all new web pages.


Usability UNIVERSITY OF IDAHO:Â Home Prospective Students

r Current StudentsoveParents H

Alumni

Faculty & Staff

University of Idaho Academic Calendar

A-Z | Apply | Calendar | Vandal Accounts:

Athletics Schedules Bookstore

About Dining Admissions Campus

Campus Events is Students My University VisitThis Current Section

of Idaho

Lorem ipsum dolor sit amet, allda peepo say adipiscing News & Events Giving et diam ut laoreet.

> Blackboard

Feature Targeting Student Life Current Students

Academics

VIEW

Announcement Search

Directory | Locations |

Research > ITS Help Desk Athletics > Vandal Mail

!

> Vandal Web

MORE

Key Message Feature (curated)

Key Message Feature (curated)

Placeholder Headline

Placeholder Headline

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View the Photo of the Day archive. >

U-Idaho Photo of the Day

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More

News: University of Idaho 2011-2015 Strategic Plan

"

Connected Community: Serving the World in 19 Days

"

Event: Jesse Jackson Keynote Lecture - February 7th

"

Global Learning: Setting Students on the World Stage

"

Copyright 2011 University of Idaho. All rights reserved.

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Special Event (swappable)

Employment Opportunities / Accessibility / Directions & Maps / Contact Us /


Delayed Features ‣ Inline

editor (April 2012)

‣ Audience-specific

(end March 2012)

home pages and targeted content

‣ Randomizing

features/promos (April 2012)

‣ News/Events

pages, faculty profile pages

(imminent)

‣ Program

websites (late spring)


New Website Performance


2012 Goals


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