Graphic communication with Typography GCOM 323 “ON YER BIKE” Philipp Condrau
CON TENT
CONTENT
3
THE SIGNAGE SYSTEM
4
THE SIGNAGE SYSTEM
Example: Barbican
B4 – GIN DISTILLERY – 20m B1 – BLUES BAR – 75m
C2 – DRAKE CIRCUS – 250m B8 – AQUARIUM – 75m E1 – THE ORANGERY – 45 m U1 – R LEVINKSKY – 70m D3 – THE SHAKESPEARE – 20 m H1 – SMEATON TOWER – 110 m
The signage is where you need it, on the road.
B8 – AQARIUM – 150m
Identification Code for the locations.
100 mm
The capital Letter for the zone. The number stands for the location itself. Each location in an area has a number.
Size – SIGNAGE TYPE
50 mm
Size – GUIDING STRIPE
Danger-Mark: Appears at spots where it is dangerous for Cyclists. It is recommended to get off the bike and walk.
5
CYCLE HIRE STATION
Maps B1 B2 B3 B4 B5 B6 B7 B8 B9 B10 B11 B12 B13 B14 B15 B16
CYCLE HIRE STATION BLUES BAR THREE CROWNS PLYMOUTH ART CENTRE PLYMOUTH GIN DESTILLERY KAYA GALLERY BAR RAKUDA FISH BAR PASTA BAR M WOOD ART ELIZABETHAN HOUSE ATTIC CAFÉ BARBICAN THEATRE TOURIST INFORMATION NATIONAL MARINE AQUARIUM CAWSAND FERRY CASA MIA
B3
B1
B2
B4
B6
B5
B8
B7
B9 B10 B14
B11
B16
U
B12
B13
C
D Cremyll Ferry
H
B B15
E The Hoe Mount Edgcumbe Devonport University City Centre
The Barbican
CYCLE RENT STATION
te s
to t
he
de
st
ina tio
ns
The Bicycle
6
B8 B1 – P B 1 – AS 1 6 – AT TA BA TIC BAR R C RA AF K E U DA
Ro u
CYCLE HIRE STATION
B1 – BLUES BAR B7 – FISH BAR B16 – CASA MIA
Routes to the destinations
Poster
THE STATION
BARBICAN MOUNT EDGCUMBE UNIVERSITY THE HOE CITY CENTRE DEVONPORT
7
PRIMARY LOGO DESIGN
SKETCHES FOR THE LOGO
GRID FOR THE LOGO
8
PRIMARY LOGO DESIGN
CYCLING – BRISTOL
CYCLING – LIVERPOOL
CYCLING – MANCHESTER
CYCLING – LONDON
9
COLOUR SPECIFICATIONS
PANTONE Warm Red U PANTONE 157 U PANTONE 1235 U
PANTONE 1797 U PANTONE 184 U PANTONE 1805 U
PANTONE 675 U PANTONE 262 U PANTONE 7446 U
PANTONE 286 U PANTONE 289 U PANTONE 290 U
PANTONE 583 U PANTONE 7491 U PANTONE 3298 U
PANTONE Black 7 U PANTONE 438 U PANTONE 444 U
10
COLOUR SPECIFICATIONS
University
The Hoe
City Centre
Barbican
Mount Edgcumbe
Devonport
11
TYPEFACE: REPLICA
THE QUICK BROWN FOX JUMPS OVER THE LAZA DOG. 0123456789 !?^$%()–@><~/ Replica Std Regular / Size: 18pt Leading: 21.6pt
the quick brown fox jumps over the laza dog. 0123456789 !?^$%()–@><~/ Replica Std Regular / Size: 24pt Leading: 28.8pt
12
TYPEFACE: REPLICA
THE TYPEFACE REPLICA IS USED IN THE SIGNAGE SYSTEM AND IN PROMOTIONAL ITEMS.
13
TYPEFACE: RIDE THE LINE
14
TYPEFACE: RIDE THE LINE
The RIDE THE LINE identity and typeface has been specially created for ‘Cycling – Plymouth’ by Philipp Condrau and reflects the idea of pretetermined paths and cycle maps specially aimed at those who wish to get to know all aspects of the city at a slow pace. The typeface is made up of flowing lines creating interesting and intriguing shapes or ‘routes’ which sometimes overlap and sometimes join each other. The identity and typeface will feature on all aspects of Cycling Plymouth’s marketing material, as well as on the highway– posters, leaflets, the website and on products. “Ride the Line” (Adapted from Johnny Cash’s “Walk the Line”)
15
THE MAPS
B1 B2 B3 B4 B5 B6 B7 B8 B9 B10 B11 B12 B13 B14 B15 B16
CYCLE HIRE STATION BLUES BAR THREE CROWNS PLYMOUTH ART CENTRE PLYMOUTH GIN DESTILLERY KAYA GALLERY BAR RAKUDA FISH BAR PASTA BAR M WOOD ART ELIZABETHAN HOUSE ATTIC CAFÉ BARBICAN THEATRE TOURIST INFORMATION NATIONAL MARINE AQUARIUM CAWSAND FERRY CASA MIA
B3
B2
B1
B4
B6
B5
B7
B8
B9 B10 B14
B11
B16
U
B12
B13
C
D
B
H
Cremyll Ferry
B15
E The Hoe Mount Edgcumbe Devonport University City Centre
The Barbican
D10 D11
D12
D1 D2 D3 D4 D5 D6 D7 D8 D9 D10 D11 D12 D13 D14 D15
D9
CYCLE HIRE STATION MOUNTWISE ROUTEWAYS CENTRE PARK & VIEWPOINT YACHT HARBOR STONEHOUSE POOL MARTIN BUSH GALLERY VIEWPOINT STONEHOUSE CREEK HIGHER PARK LODGE HOTEL MOUNTBATTEN DAVENPORT PARK GRANDBY ISLAND THE ROYAL FLEET SALVATION ARMY PLYMOUTH MUSIC ZONE
D13
D15
D14
D2 D1 D8
D5 D3
D4
U D
C H
Cremyll Ferry
Devonport
B
E
D6
The Hoe The Barbican Mount Edgcumbe University City Centre
D7
C1 C2 C3 C4 C5 C6 C7 C8 C9 C10 C11 C12 C13 C14 C15
CYCLE HIRE STATION CIVIC CENTRE THEATRE ROYAL RESTAURANTS & PUBS CINEMA OUTDOOR LEISURE ARGOS WH SMITH MARKET HALL VIBES MUSIC POSITANO ITALIAN RESTAURANT ARMADA DRAKE CIRCUS SHOPPING CENTRE CAFE ROUGE PLYMOUTH INN HOTEL MARKET
C11 C10
C9
C12
C8
C5 C6
C7 C15
C2
C14
C1 C13
U D Cremyll Ferry
H
E The Hoe The Barbican Mount Edgcumbe Devonport University
16
C3
C
C4
B
City Centre
THE MAPS
H1 H2 H3 H4 H5 H6 H7 H8
CYCLE HIRE STATION THE PROMENADE SMEATON’S TOWER ROYAL CITADEL PARK AVALON GUEST HOUSE ACCOMODATIONS, HOTELS THAI PALACE, RESTAURANT PLYMOUTH MARINE LABORATORY
H6 H5 H4 H9
H15
H7
H8
H1
H1 H3 H2
H10
H13
H11
H14 H12
U D
C B
H
Cremyll Ferry
H9 H10 H11 H12 H13 H14 H15
The Hoe
E The Barbican Mount Edgcumbe Devonport University City Centre
BOND PEARCE PLYMOUTH LIFEBOAT STATION THE WEST HOE RESTAURANT THE WATERFRONT TINSIDE POOL VIEWPOINTS WWII MEMORIAL
E2 E3
E1 E2 E3 E4 E5 E6 E7 E8 E9 E10 E11 E12 E13 E14 E15
CYCLE HIRE STATION CREMYLL FERRY CREMYLL SAILING MOUNT EDGCUMBE PUB THE ORANGERY RESTAURANT GRILL AND BEACH BEACH PICNIC AREA VIEWPOINT OUTDOOR TENNIS PICNIC AREA AND VIEWPOINT VIEWPOINT MILLBROOK LAKE BEACH VIEWPOINT AND BEACH MOUNT EDGCUMBE HOUSE
E1
E4 E5
E14
E6
E15
E7
E13
E8
E11
U
E12
C
D
H
Cremyll Ferry
E
E10
B
The Hoe The Barbican Devonport University City Centre
E9
Mount Edgcumbe
U1 U2 U3 U4 U5 U6 U7 U8 U9 U10 U11 U12 U13 U14 U15 U16
CYCLE HIRE STATION SCOTT BUILDING ROLAND LEVINSKY BUILDING STUDENT UNION MAIN HALL CITY MUSEUM & ART GALLERY CITY LIBRARY PORTLAND SQUARE SHERWELL CENTRE I.V. THEATRE FITZROY ROLLE BRUNEL BABBAGE REYNOLDS SMEATON UNIVERSITY LIBRARY
U11
U9
U10
U8 U7 U12 U13
U D
U15
C Cremyll Ferry
H
The Hoe The Barbican Mount Edgcumbe Devonport City Centre
U4
U14
University
E
U3
U14
B
U1
U6 U5 U2
17
THE MAPS
18
THE MAPS
19
THE POSTERS: BARBICAN
20
THE POSTERS: BARBICAN
21
THE POSTERS: UNIVERSITY
22
THE POSTERS: UNIVERSITY
23
THE POSTERS: THE HOE
24
THE POSTERS: THE HOE
25
THE POSTERS: CITY CENTRE
26
THE POSTERS: CITY CENTRE
27
THE POSTERS: DEVONPORT
28
THE POSTERS: DEVONPORT
29
THE POSTERS: MOUNT EDGCUMBE
30
THE POSTERS: MOUNT EDGCUMBE
31
THE LEAFLETS
The Orangery
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
E5
Grill and Beach
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
E6
Beach
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
Viewpoint
E7
Picnic area
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
E8
Viewpoint
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
E9
Outdoor Tennis
Lorepedictur re estiusda culpa.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
E10
Picnic area and viewpoint
Plymouth Art Centre
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
Higher park lodge
Lorepedictur re estiusda culpa.
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
E3
D9
E11
Cremyll Sailing
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
E4
Millbrook Lane
H10 E2
Stonehouse creek
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur. Opening Times: 10:00 – 17:00
Exernate nihictur, solorib ustem. Eruptat entur!
Cremyll Ferry
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
D8
H12
The Royal fleet
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
E15
Mount Edgcumbe House
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
E14
Viewpoint and Beach
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
E13
Beach
Vibes Music
Lorepedictur re estiusda culpa.
D13
West Hoe Restaurant
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
C9
E1
Martin Bush Gallery
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
Hotel Mountbatten
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
Market Hall
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur. Opening Times: 10:00 – 17:00
Net, sim etusciento ma des doloris eos ius erit, temporrum ipsa aut lautam, aut evendit quam, seque pa doluptiunt et ommolec atiorep ererum quundunt, ut as coriber rovita nisci consedi gendes destium quatiate sust, sust est, cor aut eosaperum namus enihill.
D6
Viewpoint
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
D10
H11 C8
Mount Edgcumbe
Stonehouse pool
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
D7
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
Salvation Army
Plymouth Lifeboat station Argos
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
D14
Outdoor Leisure
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
D5
Davenport Park
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
The Waterfront
WH Smith
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
C6
C7
Yacht harbor
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
Exernate nihictur, solorib ustem. Eruptat entur!
H12
Plymouth music zone
C5
Park and viewpoint
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
I.V. Theatre
Lorepedictur re estiusda culpa.
D11
D3
Bond Pearce
Lorepedictur re estiusda culpa.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
Cinema
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Routeways centre
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
D15
Elizabethan House
C4
D2
D4
Grandby island
H9
Mountwise
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
U9
Exernate nihictur, solorib ustem. Eruptat entur!
B10 Plymouth Marine Laboratory
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur. Opening Times: 10:00 – 17:00
D1
City Library
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
Sherwell Centre
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur. Opening Times: 10:00 – 17:00
D12
Babbage Arumqui odi omnienim aperum nectati aerempo riostissi vel in natis imillorest pedicil ipsuntis pa duciatem iunt. Occulpa ribeatias aboruptament antiis quam ipitiam, sit ea cum imolo eos accum quatia voluptur adis archilliquis niaestisit eum.
U13
H8
Devonport
U6
U8
Fitzroy
Cawsand Ferry
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
B13 B14
National Marine Aquarium Tourist Information
Exernate nihictur, solorib ustem. Eruptat entur!
C12
Drake Circus
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
C11
Armada
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
C10
Positano
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
H15
WWII Memorial
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
H14
Viewpoints
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
H13
Tinside Pool
Restaurants and Pubs
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
Accommodations, Hotels
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
City Museum and Art
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
U10
B15
Theatre Royal
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
C3
Attic Café
C2
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
Civic Centre
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
C1
Avalon guest house
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
H6
H7
U5
U7
Portland Square
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam. Culpa nectempos exernate nihictur, solorib ustem.
Neceaquo minctib usandam fuga. Sequos apid explaborem exerum lab is pro vel est re volore, tem ea sam venduciisin re dolut omnihici consequ istruntis aliat hit quam re nati il maximpo restotam as dio. Minventem ipsa veriorum endent mosapistio maio odiscipit explaborum apelles atus, ut fugitio.
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
City Centre
H5
Student Union
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
B11
Royal Citadel
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
U3
M Wood Art
Reynolds
Smeaton’s Tower
Roland Levinksy Building
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
Lorepedictur re estiusda culpa.
Thai Palace
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Main Hall
U14
H3
H4
Park
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
U2
U4
Rolle
H2
B9
Scott Building
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
The Promenade
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur. Opening Times: 10:00 – 17:00
U1
U11
Casa Mia
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
H1
Pasta Bar
El ius eaque dolorec erfere sitet pa si aut res maio. Ex est harumque que etur? Icto inciatur as etur? Ucienimust ommolor iaeptaquid undi coriate velit, consed qui solentur reiur, conse que omnim fuga. Me cus cullab ilita audi inctume nducia auta voles eaquia dolestiae.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
B16
Itiam reperun debisquist, tempor se sus, quistis cimporem aute natem quo blautaquam que mi, et labore excessim quat qui volliquatius nonsequaepel ipsam, serspedistia commoll orporer umquissitata natem a sitatur accus, sit et aut de prepedionsed utempor istibus ut vent quas etur, officias ab iur.
Bar Rakuda
Lorepedictur re estiusda culpa nectempos. Opening Times: 14:00 – 23:00
Barbican Theatre
The Hoe
B6
B8
University of Plymouth
Exernate nihictur, solorib ustem. Eruptat entur!
Plymouth Art Centre
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
Kaya Gallery
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Fish Bar
Lorepedictur re estiusda culpa nectempos. Opening Times: 9:00 – 18:00
B12
B3
B5
B7
Smeaton
The Three Crowns
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
Plymouth Gin Destillery
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
B2
B4
U15
The Blues Bar
Enjoy regular live music in the Blues Bar with your favourite drink and a great atmosphere.
Brunel
B1
Exernate nihictur, solorib ustem. Eruptat entur!
Whether you are visiting Plymouth or if you live nearby, this is the place to discover everything you ever wanted to know about the place from where Sir Francis Drake sailed, from where the Pilgrim Fathers departed to settle the New World.
U12
The Barbican
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
C15
Market
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur.
C14
Plymouth Inn Hotel
Lorepedictur re estiusda culpa nectempos exernate nihictur, solorib ustem. Eruptat entur? Asincie nihicil ma sita velit im ut laboremped quam.
C13
Cafe Rouge
FRONT OF THE LEAFLETS Intormations on the labled locations
32
THE LEAFLETS
CYCLE HIRE STATION BLUES BAR THREE CROWNS PLYMOUTH ART CENTRE PLYMOUTH GIN DESTILLERY KAYA GALLERY BAR RAKUDA FISH BAR PASTA BAR M WOOD ART ELIZABETHAN HOUSE ATTIC CAFÉ BARBICAN THEATRE TOURIST INFORMATION NATIONAL MARINE AQUARIUM CAWSAND FERRY CASA MIA
B1 B2 B3 B4 B5 B6 B7 B8 B9 B10 B11 B12 B13 B14 B15 B16
U1 U2 U3 U4 U5 U6 U7 U8 U9 U10 U11 U12 U13 U14 U15
B3
B1
B2
B4
B6
B5
B7
B8
CYCLE HIRE STATION SCOTT BUILDING ROLAND LEVINSKY BUILDING STUDENT UNION MAIN HALL CITY MUSEUM & ART GALLERY CITY LIBRARY PORTLAND SQUARE SHERWELL CENTRE I.V. THEATRE FITZROY ROLLE BRUNEL BABBAGE REYNOLDS SMEATON
U11
U9
U10
U8
B9
U7 U12
B10
B16
U
B12
U13
B14
B11
U
B13
D
C
D
H
Cremyll Ferry
B15
U14
University
E
E The Hoe Mount Edgcumbe Devonport University City Centre
U15
B
H
Cremyll Ferry
U1
U6 U5
The Hoe The Barbican Mount Edgcumbe Devonport City Centre
The Barbican
U4
U3
C
B
U2
D10
H1 H2 H3 H4 H5 H6 H7 H8
CYCLE HIRE STATION THE PROMENADE SMEATON’S TOWER ROYAL CITADEL PARK AVALON GUEST HOUSE ACCOMODATIONS, HOTELS THAI PALACE, RESTAURANT PLYMOUTH MARINE LABORATORY
D11
D12
H6 H5 H4 H9
H15
H7
H8
H1
H1 H3
D1 D2 D3 D4 D5 D6 D7 D8 D9 D10 D11 D12 D13 D14 D15
D9
CYCLE HIRE STATION MOUNTWISE ROUTEWAYS CENTRE PARK & VIEWPOINT YACHT HARBOR STONEHOUSE POOL MARTIN BUSH GALLERY VIEWPOINT STONEHOUSE CREEK HIGHER PARK LODGE HOTEL MOUNTBATTEN DAVENPORT PARK GRANDBY ISLAND THE ROYAL FLEET SALVATION ARMY PLYMOUTH MUSIC ZONE
D13
D14
D15
D2 D1 D8
D5
H2 H10
H13
H11
D3 H14 H12
U D Cremyll Ferry
D4
U D
C B
H
H9 H10 H11 H12 H13 H14 H15
The Hoe
E The Barbican Mount Edgcumbe Devonport University City Centre
BOND PEARCE PLYMOUTH LIFEBOAT STATION THE WEST HOE RESTAURANT THE WATERFRONT TINSIDE POOL VIEWPOINTS WWII MEMORIAL
C H
Cremyll Ferry
B
Devonport
E
D6
The Hoe The Barbican Mount Edgcumbe University City Centre
D7
E2 E3
E1
E4
C1 C2 C3 C4 C5 C6 C7 C8 C9 C10 C11 C12 C13 C14 C15
CYCLE HIRE STATION CIVIC CENTRE THEATRE ROYAL RESTAURANTS & PUBS CINEMA OUTDOOR LEISURE ARGOS WH SMITH MARKET HALL VIBES MUSIC POSITANO ITALIAN RESTAURANT ARMADA DRAKE CIRCUS SHOPPING CENTRE CAFE ROUGE PLYMOUTH INN HOTEL MARKET
C11 C10
C9
C12
C8
C5 C6
C7 C15
E1 E2 E3 E4 E5 E6 E7 E8 E9 E10 E11 E12 E13 E14 E15
E5
CYCLE HIRE STATION CREMYLL FERRY CREMYLL SAILING MOUNT EDGCUMBE PUB THE ORANGERY RESTAURANT GRILL AND BEACH BEACH PICNIC AREA VIEWPOINT OUTDOOR TENNIS PICNIC AREA AND VIEPOINT VIEWPOINT MILLBROOK LAKE BEACH VIEWPOINT AND BEACH MOUNT EDGCUMBE HOUSE
E14
E6
E15
E7
E13
C14
E8 C2
C1 C13
U D
C Cremyll Ferry
H
E11
C3
U C4
Cremyll Ferry
E The Hoe The Barbican Mount Edgcumbe Devonport University
City Centre
E
E12
C
D
B
H
E10
B
The Hoe The Barbican Devonport University City Centre
E9
Mount Edgcumbe
BACK OF THE LEAFLETS The maps of the zones
33
THE LEAFLETS
34
THE LEAFLETS
35
THE PRODUCTS
B1 B2 B3 B4 B5
The Blues Bar
The Three Crowns
Plymouth Art Centre
STILL WATER
Plymouth Gin Destillery
Pasta Bar
M Wood Art
B14 B15 B16
Elizabethan House
Attic Café
Barbican Theatre
B13
Civic Centre
Restaurants & Pubs
National Marine Aquarium
Casa Mia
C6 C7 C8 C9
BLACKBERRY JIUCE
Market Hall
Vibes Music
C13 C14 C15
Positano
Armada
Drake Circus
Cremyll Ferry
Cremyll Sailing
E6 E7 E8 E9
Cafe Rouge
Plymouth Inn Hotel
Market
Picnic area and viewpoint
Viewpoint
Millbrook Lake
U6 U7 U8 U9
City Library
Portland Square
Sherwell Centre
I.V. Theatre
City Muesum and Art
U13 U14 U15
Fitzroy
Brunel
APPLE JUICE
Viewpoint
Outdoor Tennis
E13 E14 E15
Beach
Viewpoint and Beach
Mount Edgcumbe
The Promenade
Smeaton’s Tower
Royal Citadel
Babbage
Reynolds
Smeaton
H6 H7 H8 H9
Accomodations, Hotels
Thai Palace
CRANBERRY JUICE
Park
Plymouth Marine Lab
Bond Pearce
Avalon Guest House
H10 H11 H12
H13 H14 H15
Tinside Pool
Plymouth Lifeboat Station
The West Hoe Restaurant
D1 D2 D3 D4 D5
Beach
Picnic Area
Grill and Beach
E10 E11 E12
ORANGE JUICE
Main Hall
U10 U11 U12
H1 H2 H3 H4 H5
Argos
Outdoor leisure
Mount Edgcumbe Pub
Student Union
Rolle
Cawsand Ferry
WH Smith
Cinema
The Orangery
Scott Building
Roland Levinsky Building
Tourist Information
Theatre Royal
C10 C11 C12
E1 E2 E3 E4 E5
U1 U2 U3 U4 U5
Bar Rakuda
Fish Bar
Kaya Gallery
B10 B11 B12
C1 C2 C3 C4 C5
B6 B7 B8 B9
The Waterfront
Mountwise
Routways Centre
Park & Viewpoint
Yacht Harbor
D6 D7 D8 D9
Viewpoints
WWII Memorial
Martin Bush Gallery
Viewpoint
ICE COFFEE
Stonehouse Creek
Higher Park Lodge
Stonehouse Pool
D10 D11 D12
Hotel Mountbatten
Davenport Park
Grandby Island
D13 D14 D15
The Royal Fleet
Salvation Army
Plymouth Music Zone
The bottle designs for the promotion of “Ride the Line” in shops . People get take off the label and use the map on the back.
FRONT OF THE BOTTLE LABELS Bottle label with the name of the zone and the locations
36
D6
D7
C3
CYCLE HIRE STATION
H7 H1
C7 C14
C1
H11
CYCLE HIRE STATION
D4
D5
H8
D3
D8
H9
D2 D1
D9
D15
H10
D14
D12
C8
D13
E9
E8
C2
D10
E7
E5
C15
D11
E6
E4
C11
Devonport
E1
C6
E10
E3
C5
E12
E11
E15
E2
City Centre
CYCLE HIRE STATION
E13
E14
Mount Edgcumbe
B16
B5
B1
B2
B8
B12
B9
B11
B7
B10
B6
B13
B15
CYCLE HIRE STATION
U14
U13
U14
U12
U1
U11
U10
U15
U3
U2
U9
University of Plymouth
CYCLE HIRE STATION
B4
B3
The Barbican
U4
U6 U5
U7
B14
U8
THE PRODUCTS
C10
C9
The Hoe
C12
H15
H5 H4
H13
H1
H2 H3
C4 C13
H12 H14
CYCLE HIRE STATION
BACK OF THE BOTTLE LABELS The maps of the zones
37
THE PRODUCTS
38
THE PRODUCTS
39
THE WEBSITE
U D
C
ABOUT RIDE THE LINE SIGN UP CONTACT US
Cremyll Ferry
B
H
E
HOME: Overview of the Zones On the side-navigation: About Ride the Line , Sign up and Contact us
D ABOUT RIDE THE LINE SIGN UP CONTACT US
C Cremyll Ferry
E
H
B
UNIVERSITY
U
Roll over Zone (University)
40
THE WEBSITE
U9
U10
U8
U1 U2 U3 U4 U5 U6 U7 U8 U9 U10 U11 U12 U13 U14 U15
U7
CYCLE HIRE STATION SCOTT BUILDING ROLAND LEVINSKY BUILDING STUDENT UNION MAIN HALL CITY MUSEUM & ART GALLERY CITY LIBRARY PORTLAND SQUARE SHERWELL CENTRE I.V. THEATRE FITZROY ROLLE BRUNEL BABBAGE REYNOLDS SMEATON
U12 U13
U3
U4
U15 U14
U1
U6 U5
UNIVERSITY
U11
ABOUT RIDE THE LINE SIGN UP CONTACT US
U2
Klick on “University”–Zone Map appears
U9
U10
U8
U1 U2 U3 U4 U5 U6 U7 U8 U9 U10 U11 U12 U13 U14 U15
CYCLE HIRE STATION SCOTT BUILDING ROLAND LEVINSKY BUILDING STUDENT UNION MAIN HALL CITY MUSEUM & ART GALLERY CITY LIBRARY PORTLAND SQUARE SHERWELL CENTRE I.V. THEATRE FITZROY ROLLE BRUNEL BABBAGE REYNOLDS SMEATON
U7 U12 U13
U3
U4
U15
U1
U14
SCOTT BUILDING
Nestiis ditat. Rum nonseque vendae opta doluptiantem suntiatus num que vollam quodicae quod ma nossed que cone pro modi blab inist, eos escilit audandi rae eiunt.
U1
U6 U5
UNIVERSITY
U11
ABOUT RIDE THE LINE SIGN UP CONTACT US
U2
Roll over locations: Provides Informations abotu the locationyou’re rolling over
41
THE WEBSITE
Name: Date of Birth: Adress: ABOUT RIDE THE LINE SIGN UP CONTACT US
E-Mail adress:
Name: Date Issued:
42
THE WEBSITE
Name:
Tom Allen
Date of Birth:
14.05.1967
Adress: ABOUT RIDE THE LINE SIGN UP CONTACT US
Holdsworthstreet 19 Plymouth
E-Mail adress: tom_allen@hotmail.com
Name: Date Issued:
Click on the “Sign-up” button in the navigation. You can sign up for your Cycle Hire card where you can put money on to hire a Bicycle.
43
Philipp Condrau
Title
45
Title
46
Title
47