Master of Applied Business

MANAGEMENT MASTER OF APPLIED BUSINESS

CREDITS 180 (1.5 EFTS) CAMPUS Mt Albert START DATES February or July DURATION Full-time for 18 months or part-time options available ANNUAL FEES $7,800 (NZD)

(Approximate domestic fees only. Includes GST but excludes the Compulsory Student Services Fee levy)

Career opportunities

• Business analytics manager • Insights & data analytics managers • Head of business intelligence • Digital performance consultant • Digital marketing manager • Digital & search specialist • Human resources advisor • Senior human resources manager • Supply chain manager • Programme manager

Highlights

• Acquire and update your business capabilities. No prior experience in business is required. • Applied learning. Utilise case studies and projects to apply theory and skills to real-world situations.

• Blended course delivery. Learn in a variety of different ways from facilitated workshops and interactive lectures to online learning, presentations and discussions, and self-directed learning. • Do an internship (elective course).

Undertake a workplace project relevant to your specialisation. • Flexible timetable. Week evenings and weekend classes with online delivery options to support your learning. • Industry connections. Benefit from applied learning and collaborate with industry stakeholders in addition to the necessary theoretical learning. • Post-study work visa. International graduates will be eligible for a poststudy work visa upon completion of this programme. • Small classes. Facilitated by expert lecturers with strong industry connections and experience. Ready to take the business world by storm? Advance your knowledge and skills, and progress your career, by learning what it takes to perform – and excel – in higher-paid, leadership and management positions. Choose from a range of highly relevant and in-demand specialisations including Business Analytics, Digital Marketing, Advanced HR, Leadership or Supply Chain & Logistics.

Programme overview

Now, more than ever, organisations are faced with unprecedented challenges and new opportunities. If businesses are to remain profitable and at the top of their game, they need a contemporary workforce that can negotiate change and disruption with agility and resilience.

This Master’s programme has been designed to enable recent business graduates (or those with relevant work experience) to gain highly specialised knowledge and contemporary skills in their chosen area of specialisation.

When you graduate, you’ll be ready to enter the local and international workforce in a wide range of leadership and management positions, or further your existing career as a capable and responsible business professional.

Specialisations

Our specialisations reflect current industry practice and areas of high demand for employment:

Business Analytics

When leveraged effectively, business analytics can be used to solve business problems, predict market trends, and increase efficiency, productivity, and revenue. In this specialisation, you’ll be introduced to the fundamental principles of data science and the techniques and tools of managing and using data in decision-making. You’ll gain an in-depth understanding of concepts, procedures, and computing techniques for enterprise data mining with applications to different industries and explore storytelling in data analytics for improving organisational outcomes.

Digital Marketing

Marketing has always been about connecting with your audience at the right time and in the right place. In today’s business world, that place is online. In this specialisation, you’ll gain practical experience in developing inbound marketing and online advertising campaigns for an organisation. You’ll also learn how to use and analyse web data to optimise digital marketing tactics and support organisational decision-making

Additional industry certifications you may be able to achieve include: • Industry Certification in Inbound

Marketing • Industry Certification in Online

Advertising • Industry Certification in Web Analytics

Leadership

Leadership may not be a one size fits all, but the fundamentals remain the same. Strong business leadership drives organisational performance by creating an environment that inspires employees to do their best. In this specialisation, you’ll examine the practical skills and knowledge required to successfully lead and manage change, critically evaluate the skills, knowledge, and abilities of effective leadership from a diverse range of cultural approaches and learn how to build an inclusive culture that enhances employee and organisational performance.

Supply Chain & Logistics

Supply chain and logistics management is critical to business performance and customer satisfaction.

This specialisation focuses on applying theoretical principles and analytical techniques to optimise and improve supply chain, distribution logistics and warehouse operations. This includes a group project where you’ll develop procurement strategy, policies, and processes to improve an organisation’s supply chain, and using real-world business problems, gain a better understanding of warehousing and distribution operations.

Advanced HR

Effective HR management helps bridge the gap between employee performance and an organisation’s strategic objectives. This specialisation focuses on data-driven people practices: how to implement modern HR practices that create cutting-edge employee experiences in the workplace, the application of technology in analysing employee data to improve performance, what causes an organisation’s culture to develop, and therefore how to build an inclusive culture that enhances employee and organisational performance.

Admission requirements

For this programme, you’ll need:

For applicants 20 years or older

• Provide sufficient evidence of aptitude or appropriate work or other life experience that would indicate a successful outcome in the qualification.

For applicants 16 – under 20 years old

• A recognised Bachelor’s degree (or higher) with merit achievement (a grade average of B- or higher); or • A professional qualification in a relevant discipline, recognised as being equivalent to merit achievement in a Bachelor’s degree or equivalent

English Language Requirements

• 8 credits at NCEA Level 2 in English (4 in reading, 4 in writing)

If English is not your first language, you’ll need one or more of the following:

• Achieved NCEA Level 3 and New Zealand

University Entrance

• Provide evidence you satisfy our criteria for existing English proficiency

• Achieved at least one English proficiency outcome in the last two years

If you don’t meet the English criteria above, we have a range of English Language programmes available.

There are additional requirements for international students – you can find more information on our website

Other options

If you don’t meet these requirements, you could apply for special admission.

For more information download the programme regulations: unitec.ac.nz/management

International Students, please visit unitec.ac.nz/international