RODRIGUEZ ASOCIADOS

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Export Import Business

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How to Register a Small Business in Florida

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What is the difference between LLC & Inc?

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How to Start an Import Export Company

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[in this section]

History’s entrepreneurs Thomas Edison

Scientist, Inventor, Entrepreneur The the hobby of a visionary

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[in this section]

BUSINESS AND MONEY

Dr. Dre, music industry entrepreneur Iovine donate $70 million for new USC center. “The Dog Whisperer,” from being homeless to becoming a Hollywood star. Tony Hawk on Selling Out Without Being a Sellout

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Healthy Eating Begins at the Supermarket All rights reserved. Rodriguez Asociados Company Design Urbana Publishing House Copyright © 2013 printed in the U.S.A

Rodriguez Asociados magazine may 14, 2013



Export Import Business

how it’s done

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Starting a Business?

How to Register a Small Business in Florida Innovators and entrepreneurs looking to take more control of their work life should consider starting a small business in Florida. The Sunshine State offers a variety of resources for small businesses getting started, and because of its reputation as a tourist hot spot there are plenty of business opportunities for people who know how to look for them. For a small business to operate legally in Florida, it must be registered and have all necessary tax identification numbers.

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egister the name. If the business is operating under a fictitious name that is different from the owner’s name, Florida requires the business to register the name. A fictitious business name can be registered online at the Florida State Department of State Division of Corporations at sunbiz.org.

enue Service at irs.gov or by calling the IRS at 800-829-4933. Register for Florida tax identification numbers. Small businesses in Florida might be required to register for various taxes or fees, including sales tax, fuel taxes, and solid waste fees, depending on the type of business and the services or goods it provides.

Determine the legal structure of the business. Small businesses that are non-profit, corporations, partnerships, or limited-liability corporations are required to register their legal structure with the state at sunbiz.org. Sole proprietorships, which are unincorporated businesses operated by one person, do not need to register.

To find out what kind of taxes a particular small business must pay to the state and to register for a tax identification number, visit the Florida Department of Revenue (see Resources section) online or call it at 800-352-3671.

Obtain an employer identification number, or EIN. This number is required to identify a business for tax purposes and for hiring employees. An EIN can be obtained through the U.S Internal Rev-

Registering a business in Florida may require an entity to register not only at the State level but also with the local county government. Corporate entities are usually required to register with the Division of Corporations, while many professions are required to register with the Department of Business and Professional Regulation. County occupational licenses are usually obtained from the local county government. For additional information on who needs to register and with whom, check it out the links to get more information:

www.sunbiz.org

www.floridatrend.com www.irs.gov www.myfloridalicense.com www.myfloridacfo.com www.flchamber.com www.business.gov

Obtain all required business licenses and permits. Depending on the type of small business you wish to register, different licenses and permits might be required for the business to operate legally. To find out which Florida licenses and permits the business requires and to register for them, visit MyFlorida.com. Rodriguez Asociados magazine may 14, 2013


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how it’s done

Export Import Business

Registro de Empresas Cómo registrar un negocio en el Estado de la Florida

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egistre el nombre. Si la empresa está operando bajo un nombre ficticio que es diferente del nombre del propietario, la Florida requiere que el negocio de registro de la denominación. Un nombre comercial ficticio puede registrarse en línea en el Departamento de la División de Corporaciones del Estado de sunbiz.org Estatal de Florida. Determine la estructura legal de la empresa. Las pequeñas empresas que son sin fines de lucro, corporaciones, asociaciones o corporaciones de responsabilidad limitada están obligadas a registrar su estructura jurídica con el Estado en sunbiz.org. Las empresas individuales, que son entidades sin personalidad jurídica operados por una sola persona, no es necesario registrarse. Obtener un número de identificación patronal o EIN. Este número es necesario para identificar a una empresa a efectos fiscales y para la contratación de empleados. Un EIN se puede obtener a través de los EE.UU. Servicio de Impuestos Internos en irs.gov o llamando

Rodriguez Asociados magazine may 14, 2013

al IRS al 800-829-4933. Regístrese para obtener los números de identificación fiscal de Florida. Las pequeñas empresas de la Florida podrían ser obligados a inscribirse en varios impuestos o derechos, incluyendo el impuesto sobre las ventas, impuestos a los combustibles, y los honorarios de residuos sólidos, dependiendo del tipo de negocio y los bienes o servicios que ofrece.Para saber qué tipo de impuestos a las pequeñas empresas en particular debe pagar al estado y para registrarse para un número de identificación fiscal, visite el Departamento de Ingresos de Florida (ver la sección de Recursos) en línea o llamar al 800-3523671. Obtener todas las licencias comerciales y permisos necesarios. Dependiendo del tipo de pequeña empresa que desee registrar, diferentes licencias y permisos podrían ser necesarios para que el negocio funcione legalmente. Para averiguar qué licencias de la Florida y permite que el negocio requiere y para inscribirse en ellas, visite MyFlorida.com.

Registrar una empresa en la Florida puede requerir que la entidad registra no sólo a nivel estatal sino también con el gobierno del condado local. Las personas jurídicas suelen ser necesarios para inscribirse en la División de Corporaciones, mientras que muchos profesionales están obligados a registrarse en el Departamento de Negocios y Regulación Profesional. Licencias del condado de trabajo se suelen obtener por parte del gobierno local del condado. Para obtener información adicional acerca de quién tiene que registrarse y con quién, échale un vistazo a los enlaces para obtener más información:

www.sunbiz.org

www.floridatrend.com www.irs.gov www.myfloridalicense.com www.myfloridacfo.com www.flchamber.com www.business.gov



EDUCATION

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Export Import Business

If you are getting ready to launch your own business, you’ve thought about your options. You want to be able to have a business name, be recognized by the state you have your business in, protect your assets and have the best tax privileges. Choosing to structure your business as limited liability company (LLC) or a straight incorporation (Inc.) will depend on several factors.

By Misty S. Bledsoe

Some tips to keep in mind

What is the difference between LLC & Inc? 1. Employees

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limited liability company often will not have any technical employees. That is, whatever profits the company makes, the owner(s) keep and depositdirectly into their business or personal bank account. Incorporations will have actual employees with regular I-9 and W-2 employee paperwork to be filled out and kept track of. In this case, the owner would have a title say of “CEO” and will have filed a W-2, etc, and receive an actual paycheck made out from the company to her name as an employee. The CEO could choose to have a salary or an hourly wage assigned to herself to accomplish this. 2. Taxes Limited liability company owners are taxed as though the income the business was made was personal income. They are allowed various self-employment business deductions just as a regular Rodriguez Asociados magazine may 14, 2013

corporation is. Incorporations are taxed as an entity. The business pays separate taxes than the employee. For example if the corporation made $40,000, last year and the CEO was paid $20,000 in wages, the corporation would pay taxes on the $40,000, and the CEO would pay personal taxes on the $20,000. In this respect, the income made from the incorporation seems to be taxed twice.

up and registrations than a corporation. Fees vary from state to state for registration and taxes every year, but overall the cost of choosing a limited liability company is much less in time and money. Corporations also are required to have annual meetings with minutes taken and those findings published to stockholders and to the state. Limited liability companies do not.

3. Stocks Limited liability companies are started and owned with actual cash or credit, and profits and losses are measured in these terms. Incorporations are owned and held in stock. To structure your business as a corporation automatically means that your business has to distribute stock for available purchase and so requires more legal paperwork.

5. Considerations Carefully consider the pros and cons of each option. If you want to avoid double taxation, extra time and expense in paperwork and ongoing maintenance, choose a LLC. If you want your assets to be owned and controlled completely by the company and not you for liability purposes and want profits taxed completely independently of your personal taxes, then choose incorporation. Either way, make sure you’ve consulted with legal counsel and received qualified tax advice when choosing a structure.

4. Costs Starting a limited liability company has less paperwork during both start-


Export Import Business

EDUCATION

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¿Qué diferencia hay entre LLC y Inc? Si usted está listo para poner en marcha su propio negocio, usted ha pensado acerca de sus opciones. ¿Quieres ser capaz de tener un nombre de empresa, ser reconocidos por el estado en el que tiene su empresa en, proteger sus activos y tienen las mejores ventajas fiscales. La elección de la estructura de su negocio como sociedad de responsabilidad limitada (LLC) o una incorporación directa (Inc.) dependerá de varios factores.

1. Empleados

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na sociedad de responsabilidad limitada con frecuencia no tienen ningún empleado técnicas. Es decir, lo que los beneficios que la empresa hace, el propietario (s) a mantener y depositdirectly en su negocio o cuenta bancaria personal. Incorporaciones tendrán los empleados actuales con regulares I-9 y W-2 papeleo empleado para ser llenado y se mantiene un registro de. En este caso, el propietario tendría un título de decir “CEO” y se han presentado una W-2, etc ... y recibir un sueldo real hecha de la empresa a su nombre como un empleado. El CEO puede optar por tener un sueldo o un salario asignado a sí misma para lograr esto. 2. Impuestos Propietarios de la empresa de responsabilidad limitada se gravan como si el ingreso se realizó el negocio fue el ingreso personal. Se les permite varias deducciones empresariales de autoempleo como una corporación regular es. Incorporaciones se gravan como una entidad. La empresa paga impuestos por separado que el empleado. Por ejemplo, si la compañía ganó $ 40.000, el año pasado y el director general recibió $ 20,000 en salarios, la empresa tendría que pagar impuestos sobre los $ 40.000, y la CEO pagaría los impuestos personales sobre los $ 20.000. A este respecto, los ingresos a partir de la incorporación parece ser gravados dos veces. 3. acciones Sociedades de responsabilidad limitada se inician y propiedad con dinero

real o de crédito, y las ganancias y pérdidas se miden en estos términos. Incorporaciones son propiedad y mantenidos en stock. Para estructurar su negocio como una corporación significa automáticamente que su negocio tiene que distribuir de stock para compra disponibles y así requiere más papeleo legal. 4. Costos El inicio de una sociedad de responsabilidad limitada tiene menos papeleo, tanto durante el arranque y registros de una corporación. Las tarifas varían de estado a estado para la inscripción y los impuestos cada año, pero en general el costo de la elección de una compañía de responsabilidad limitada es mucho menor en el tiempo y el dinero. Las empresas también están obligadas a tener reuniones anuales con minutos tomadas y los resultados publicados para los accionistas y para el Estado. Sociedades de responsabilidad limitada no. 5. Consideraciones Considere cuidadosamente los pros y los contras de cada opción. Si desea evitar la doble imposición, el tiempo y los gastos adicionales en el papeleo y el mantenimiento continuo, elija un LLC. Si desea que sus activos a ser poseída y controlada totalmente por la empresa y no para propósitos de responsabilidad y quieren ganancias gravadas con total independencia de sus impuestos personales, a continuación, elija la incorporación. De cualquier manera, asegúrese de que ha consultado con un abogado y recibió asesoría fiscal calificado al momento de elegir una estructura. Rodriguez Asociados magazine may 14, 2013



Export Import Business

ENTREPRENEURS

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How to Start an Import Export Company

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n importing and exporting business requires little equipment to start, yet you can make lucrative profits in a short time. You can make money by starting your import/export company as the middle-man between companies that need goods shipped to their business and companies that need their manufactured product sold in stores. You may choose to work from home with basic equipment like a computer, Internet service and fax machine. A decision you must make is what products you would like to start importing and exporting.

Instructions

1. Create a business presence by making business cards and company letterhead. When making contacts, they will only know you by your stationary and your voice. Use software like Microsoft Publisher to create your own letterhead or use professional companies that specialize in printing quality letterhead and business cards. 2. Visit foreign consulates in your area who may have commercial liaisons that

want to establish business relationships in the United States to import goods. The consulates may get you in contact with companies in other countries to build business relationships. Visit your Chamber of commerce in your local area to gain contacts for possible companies to import. Make connections with smaller manufacturers to gain education on the import/export business before moving to large manufacturers. 3. Determine what products and goods you want to import or export. Think of common items that you see many individuals using to give you an idea. Allow the contacts and connections you have made at the foreign consulates to assist you with which products will be the most beneficial to import and export. 4. Write letters to potential clients using your company letterhead and business cards. Introduce your company and your willingness to offer your services to import or export the various products they offer. Mail the introductory letter using the addresses from the contacts you made at the consulates and Chamber of Commerce. Use overseas distributors

like Tradekey.com and Ec21.com 5. Visit your bank or banks in your area that specialize in international banking. For example, banks like HSBC and the Bank of Hong Kong have branches in other countries, where drafting letters of credit is common practice. A letter of credit is a bank that will pay the funds to the importer if the goods successfully reach its destination in an acceptable format. Speak with bank managers and inform them of your new company to request any assistance and advice. 6. Check your credit to ensure you have a high credit score. When working with banks and letters of credit ,they will expect you to have a high credit score. Obtain a credit report from Equifax.com, Transunion.com and Experian.com. 7. Join trade organizations in your area that specialize in importing and exporting for networking and education. For example, join the American Association of Exporters and Importers, the Federation of International Trade Associations and the International Chamber of Commerce. Rodriguez Asociados magazine may 14, 2013


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ENTREPRENEURS

Export Import Business

Cómo empezar una compañia de exportación e importación

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n negocio de importación y exportación requiere poco equipo para empezar, sin embargo, usted puede obtener beneficios lucrativos en poco tiempo. Usted puede hacer dinero por iniciar su empresa de importación exportación, el medio-hombre entre las empresas que necesitan las mercancías enviadas a sus negocios y empresas que necesitan sus productos manufacturados se venden en las tiendas. Usted puede optar por trabajar desde casa con equipamiento básico como una computadora, servicio de Internet y fax. Una decisión que debe tomar es qué productos desea iniciar la importación y la exportación.

Instrucciones

1. Crear una presencia comercial haciendo tarjetas de visita y papel con membrete de la empresa. Al hacer contactos, ellos sólo te conozco por su inmóvil y su voz. Utilice software como Microsoft Publisher para crear su propio papel con membrete o utilizar empresas profesionales que se especializan en papel con membrete de impresión y tarjetas de visita. 2. Visita consulados extranjeros en su área que pueden tener enlaces comerciales que desean establecer relaciones comerciales de los Estados Unidos a la importación de bienes. Los consulados pueden obtener en contacto con empresas de otros países para construir relaciones de negocios. Visite a su Cámara de Comercio de su localidad para obtener contactos para posibles empresas a importar. Haga las conexiones con los fabricantes más pequeños para obtener la educación en el negocio de importación / exportación antes de trasladarse a grandes fabricantes.

Rodriguez Asociados magazine may 14, 2013

3. Determine qué productos y bienes que desee importar o exportar. Piense en los elementos comunes que se ven muchas personas que utilizan para que te hagas una idea. Permita que los contactos y las conexiones que ha realizado en los consulados extranjeros para ayudar a usted con qué productos serán los más beneficiosos para la importación y exportación.

donde la redacción de las cartas de crédito es una práctica común. Una carta de crédito es un banco que va a pagar los fondos para el importador, si los bienes lleguen con éxito a su destino en un formato aceptable. Hable con los gerentes del banco y les informará de su nueva empresa para solicitar cualquier tipo de asistencia y asesoramiento.

4. Escriba cartas a los posibles clientes utilizando sus tarjetas de visita y papel con membrete de la empresa. Presente a su empresa y su disposición a ofrecer sus servicios a la importación o exportación de los diversos productos que ofrecen. Envíe por correo la carta de presentación con las direcciones de los contactos realizados en los consulados y de la Cámara de Comercio.

6. Revise su crédito para asegurarse de tener una puntuación de crédito alta. Cuando se trabaja con los bancos y las cartas de crédito, se espera que usted tenga una alta puntuación de crédito. Obtener un informe de crédito de Equifax. com, Transunion.com y Experian.com.

5. Visite su banco o los bancos en su área que se especializan en la banca internacional. Por ejemplo, los bancos como el HSBC y el Banco de Hong Kong tienen sucursales en otros países,

7. asociarse a organizaciones en su área que se especializan en la importación y exportación para la creación de redes y la educación. Por ejemplo, unirse a la Asociación Americana de Exportadores e Importadores, la Federación de Asociaciones de Comercio Internacional y la Cámara Internacional de Comercio.



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History’s entrepreneurs

Export Import Business

Thomas Edison

A What do you say about the man who gave the world the electric light, the phonograph, talking motion pictures and more than 1,300 other patented inventions? That he was the world’s greatest inventor, certainly. But he was also able to exploit the profit potential in his creations, an entrepreneurial bent that asserted itself when Edison was a teenager, printing a newspaper in the baggage car of a rolling train and then selling copies to passengers. His impact on the way people live was and is pervasive. As a combination of inventive genius and entrepreneurial flair, he stands alone.

Scientist, Inventor, Entrepreneur When you think of Ben Franklin you automatically think of the inventor of electricity. But Ben Franklin is also one of the grandfathers of entrepreneurship. Even though he didn’t in fact invent electricity, he invented the lightning rod, a tool that was used to harness electricity and protect structures and ships from lightning strikes. He was a scientist at heart and that drove his inventor side. But the inventor side also drove the entrepreneur side. His creations and business opportunities often went hand in hand. For instance, he was the owner of the very first fire company and then the very first fire insurance company. Thus his inventions or business enterprise opportunities would usually always be hand in hand. Many people have tried to learn Franklin’s secrets to success from his bestseller, “The Way to Wealth,” which is still in print and has gone through more than thirteen hundred editions. The book compiles famous sayings such as, “A penny saved is a penny earned,” and “Early to bed and early to rise, makes a man healthy, wealthy, and wise.”

Rodriguez Asociados magazine may 14, 2013

The the hobby of a visionary

When Jobs returned to the U.S., at 1974 after that made a trip to India to study Eastern culture and religion, he renewed his friendship with Wozniak, who had been trying to build a small computer. To Wozniak, it was just a hobby, but the visionary Jobs grasped the marketing potential of such a device and convinced Wozniak to go into business with him. In 1975, the 20-year-old Jobs and Wozniak set up shop in Jobs’ parents’ garage, dubbed the venture Apple, and began working on the prototype of the Apple I. To generate the $1,350 in capital they used to start Apple, Steve Jobs sold his Volkswagen microbus, and Steve Wozniak sold his Hewlett-Packard calculator. Although the Apple I sold mainly to hobbyists, it generated enough cash to enable Jobs and Wozniak to improve and refine their design. In 1977, they introduced the Apple II the first personal computer with color graphics and a keyboard. Designed for beginners the user-friendly Apple II was a tremendous success, ushering in the era of the personal computer. Firstyear sales topped $3 million. Two years later, sales ballooned to $200 million.



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BUSINESS AND MONEY

Export Import Business

“The Dog Whisperer,” from being homeless to becoming a Hollywood star.

Dr. Dre, music industry entrepreneur Iovine donate $70 million for new USC center Hip-hop mogul Dr. Dre, whose real name is Andre Young, and music industry entrepreneur Jimmy Iovine have donated a combined $70 million to create a new institute at the University of Southern California, the school announced Tuesday night. The huge gift from the two who have been music business partners in the past will be used to create the Jimmy Iovine and Andre Young Academy for Arts, Technology and the Business of Innovation.

“The Dog Whisperer with Cesar Millan” is broadcast in over 80 countries, including in the U.S. on the National Geographic Wild Channel. Now in its ninth season, Cesar has become a household name, allowing him to build a vast dog training empire, with five bestselling books, a line of pet products and a magazine. And because in the U.S., 3 to 4 million stray or abandoned dogs are unable to find loving homes and are euthanized, Cesar has a foundation to help rescue many dogs and find loving homes for them. Cesar lives in the beautiful hills of Santa Clarita, California, where he runs a 43 acre Dog Psychology Center for troubled or abandoned dogs. This facility includes a swimming pool, hiking trails and many other amenities which Cesar shares with at any one time the 30 to 40 dogs that he rehabilitates and trains and places in loving homes.

Tony Hawk on Selling Out Without Being a Sellout

The academy will provide a special four-year program for undergraduates whose interests span several fields from marketing to computer science to visual design and other arts. It will include one-on-one faculty mentoring with professors from programs around the university and interaction with entertainment industry luminaries. The academy will accept its first class of 25 students in the fall of 2014. Iovine is the co-founder of Interscope Records, chairman of Interscope Geffen A&M and a mentor on “American Idol.” Dr. Dre is best known as a producer, solo rapper and co-owner of Death Row records. He later started his own record label, Aftermath Entertainment.

Rodriguez Asociados magazine may 14, 2013

At times, success can be bittersweet when you finally reach the top only to find someone trying to knock you down. What to do? Keep going, says skateboard icon Tony Hawk. In this ‘Trep Talk Extra, Hawk shares how he handled the backlash of criticism following his rise to success as an entrepreneur in the skateboard industry.

Tony Hawk’s adventure sports empire includes skateboard company Birdhouse Projects, the Hawk Clothing line, a wildly popular video game series, and his production company 900 Films that teamed with YouTube this year to launch the Ride Channel. He has also donated more than $4 million to nearly 500 skatepark projects throughout the country through the Tony Hawk Foundation.



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TIPS

Export Import Business

Healthy Eating Begins at the Supermarket

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ollow the advice below to make sure you not only have a wellstocked pantry for healthful eating, but are buying the right products at the right time in the right way. You’ll notice that many of the tips below have you looking at a food product’s nutrition label and ingredients list for information. If you haven’t become expert at this, time to study up. Visit the U.S. Food and Drug Administration for a guide to understanding food-labeling information. 1. Rule number one: Buy fresh food! There is no simpler, no easier, no plainer measure of the healthiness of your food than whether it comes in boxes and cans or is fresh from the farm or the fields. If more than half your groceries are prepared foods, then you need to evolve your cooking and eating habits back to the healthy side by picking up more fresh vegetables, fruits, seafood, juices, and dairy.

yourself to the discipline of a wellplanned shopping list, you can resist the seductive call of aisle upon aisle of junk food, thereby saving your h o m e , your family, and yourself from an overload of empty calories.

4. Buy organic whenever possible. Sure, it costs a few dollars more. But a study in the Journal of Agricultural and Food Chemistry found that organically grown fruits and vegetables contain higher levels 3. Think of the departments of cancer-fighting antioxidants than (dairy, produce, meat, and so on) as conventionally produced foods. separate stores within the supermar5. Buy frozen. Frozen fruits and ket. Shop with a list. Organize your shopping list based on the tip above vegetables are often flash frozen at — that is, by the sections of the store. the source, locking in nutrients in a This will have you out of the super- way fresh or canned can’t compete market at the speed of light. But with. Stock your freezer with bags shopping with a list has benefits be- of frozen vegetables and fruits. You yond speed and spending. By lashing can toss the veggies into soups and 2. Shop the perimeter of the store. That’s where all the fresh foods are. Make it a habit — work the perimeter of the store for the bulk of your groceries, then dip into the aisles for staples that you know you need.

Rodriguez Asociados magazine may 14, 2013

stews, microwave them for a side dish with dinners, or thaw them at room temperature and dip them into low-fat salad dressing for snacks. Use the fruits for desserts, smoothies, and as ice cream and yogurt toppings.

6. Stock up on canned tomato products. Here’s one major exception to the “fresher is better” rule. Studies find that tomato sauces and crushed and stewed tomatoes have higher amounts of the antioxidant lycopene than fresh, because they’re concentrated. Canned tomatoes are a godsend when it comes to quick dinners in the kitchen. Warm up a can with some crushed garlic for a chunky pasta sauce; pour a can over chicken breasts and simmer in the crock pot; add to stews and sauces for flavor and extra nutrients.




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