Urban Views Weekly May 17, 2017

May 17, 2017

Scholar of the Week - Blair Page

Vacation in RVA Trade travel cost for dining, hotel and entertainment

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Civic Beat FUNdraising Good Times

Three Powerful Fundraising Tools Central Virginia African American Chamber of Commerce

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May 24, 2017 6:00pm-8:30pm

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Perfecting the Elevator Pitch & Making Lasting Connections in 2 Minutes or Less

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Every time we work with an organization, agency or college we experience a deep kindred feeling with the people gathered at the table. Whether presenting information, listening to concerns, or developing strategies we are also meeting new friends.

We are witnessing diverse individuals putting their beliefs into action, and we are inspired. Nonprofit board members and volunteers are some of the best people we will ever meet.

They are passionate, knowledgeable, experienced, wellconnected, thoughtful, and resourceful. And, we know that you – our readers – share these qualities.

Whether we have met you or not, you energize us and encourage us.

We write this column each week to provide you with information that can help you meet the challenges and take advantage of opportunities.

Prerequisites for Fundraising Success walks you through the steps for planning, launching, and maintaining successful fundraising programs.

You will learn how to set attainable goals; develop a fundraising plan; hire the right staff; encourage teamwork; and tell your story and raise awareness. Other topics include recruiting volunteers and cultivating leaders; approaching donors; managing your data; and rewarding donors.

If you are a frequent reader you know there is no magic wand that will ensure your organization has all the resources needed to sustain and grow. But there are ways you can increase the effectiveness of your board and increase the number of donors and

The Fundraiser’s Guide for Soliciting Gifts is for you if you have been asked to raise money but are not sure how to proceed.

You will learn how to prepare to meet with continues to page 9

Ervin B. Clarke, Publisher publisher@urbanviewsweekly.com

Free for Members | Non-Members $10.00 RSVP online at www.CVAACC.org

VOL. 10, ISSUE 20

Central Virginia African American Chamber of Commerce Email: Info@CVAACC.org • Phone: 804-823-7745 Join the chamber by going online to www.CVAACC.org

6802 Paragon Place, Suite 410 Richmond, VA 23230 Office: (804) 441-6255 Fax: (888) 439-2534

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Urban Views Weekly | May 17, 2017

We have created three tools that can help you with your fundraising. They are at the core of all our work and they inform this column on a weekly basis. One – in fact – is a compilation of columns from FUNdraising Good Times’ first ten years.

See if one of these books is right for you and your nonprofit.

“...there are ways you can increase the effectiveness of your board and increase the number of donors and funders who support your work.”

1726 East Main Street | Richmond, VA 23223

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funders who support your work.

Cover photo courtesy of Julexus Cappell

Flora C. Clarke, Administrative Assistant flora@urbanviewsweekly.com Shelia O. Spurlock-Shaw, Advertising shelia@urbanviewsweekly.com Nickkol Lewis, Art Director Visual Appeal, LLC | visualappealstudio.com

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When a

stroke strikes

seconds count.

When a stroke strikes, seconds count. Without blood and oxygen, brain cells can become damaged and may die in just minutes.

If you or a loved one is ever stricken, remember that Bon Secours St. Mary’s is a Joint Commission Comprehensive Stroke Center. Recognized for the highest level of care for the most complex stroke cases.

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Urban Views Weekly | May 17, 2017

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ViewPoints

By Dr. T

Mental illness is colorblind In many ways, mental illness no longer holds the same stigma as it once did just a few decades ago.

There are more resources dedicated to mental health now than ever before, and employers, schools and institutions cannot discriminate against or penalize someone due to their struggles with numerous mental health concerns. Today, insurance companies must include psychological, psychiatric and addiction disorders as a part of their overall health coverage. And yet, within communities of color, the stigma remains. Black people are far less likely to acknowledge mental health issues, recognize that there is a problem, and ultimately seek help to address them than their white counterparts. African American males are particularly concerned with the stigma. Many Black folks believe that mild depression or anxiety would be considered “crazy” in their social circles and that any discussion about mental illness would not be appropriate even among family members. It’s just something you don’t talk about! Folks are more likely to make a joke about it than to take it seriously. This silent threat to our community is growing and if it continues to live in the shadows and remain unaddressed, we will continue to lose our young people, women and men to its disease.

generationally. Research shows that socioeconomic status is inextricably bound to mental health: People who are impoverished, homeless, incarcerated or have substance abuse problems are at higher risk for poor mental health and mental health disease. The criminal justice system and the increase of mass incarceration within the Black community, and the “privatization” of prisons giving rise to the prison industrial complex, including the school to prison pipeline, has exacerbated the mental health issues among our families and within our neighborhoods.

What can we do? When mental health providers are predominantly white and less than 2 percent of the American Psychological Association members are Black, it creates a serious concern. The lack of culturally sensitive and knowledgeable psychologists who are adequately equipped to address the needs of the community they serve remains a serious challenge. This has been documented by some patients reporting that they have experienced racism during treatment and micro-aggressions from therapists due either to ignorance or a lack of competency. Despite these issues, we must begin to address mental illness in our community. We must get our children help because the incidents of suicide and attempted suicide have begun to rise among African American youths and young adults.

What continues to be unaddressed within the African American community is the We can no longer tell jokes about it and pretend that mental illness is not affecting us particular social, political and historic factors that contribute to the overall mental and, even worse, killing us. Many people attempt to address it through prayer and believe health of the community. We continue to deny that God will “turn it around.” Personally, I believe the traumatic and historic effects of the legacy of prayer does change things, but some things cannot Tawnya Pettiford-Wates, Ph.D. chattel slavery, state-sponsored terrorism, Jim Crow, be changed through prayer alone. Mental health Founder and Artistic Director segregation, race-based exclusion from healthcare, concerns need treatment and often victims of its education, social and economic resources, which all wrath need medication. We must stop denying, The Conciliation Project and Associate Professor translate into socioeconomic disparities experienced hiding, ignoring and joking about mental illness Virginia Commonwealth University disproportionally by African American people and begin to find some help to address it.

DrT@Margins2theCenter.com | www.theconciliationproject.org

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Health News

sponsored by VCU Health J. Chevonte’ Alexander

High Blood Pressure - A Silent Killer High blood pressure plays a contributing role in more than 15% of deaths in the United States, according to a Harvard study. High blood pressure boosts the risks of leading killers such as heart attack and stroke, as well as aneurysms, cognitive decline and kidney failure.

High blood pressure is a “silent killer” • Most of the time there are no obvious symptoms.

• Certain physical traits and lifestyle choices can put you at a greater risk for developing high blood pressure.

What is high blood pressure?

High blood pressure (HBP or hypertension) is when your blood pressure, the force of the blood flowing through your blood vessels, is consistently too high.

• When left untreated, the damage that high blood pressure does to your circulatory system is a significant contributing factor to heart attack, stroke and other health threats.

If you have high blood pressure, you are not alone

What do your blood pressure numbers mean?

• About 85 million Americans — one out of every three adults over age 20 — have high blood pressure. (Nearly 20 percent don’t even know they have it.)

• The best way to know if you have high blood pressure is to have your blood pressure checked.

How is blood pressure determined?

Dr. Candace Johnson, assistant professor in the Department of Family and Community Health Nursing at the VCU School of Nursing lets us know that: • Blood pressure is measuring the force of blood as it pumps through the heart and the body.

• Blood pressure is determined using a manual sphygmomanometer or an electronic blood pressure monitor.

There are so many reasons to manage your blood pressure.

Here’s just one.

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• Both devices use sensitive technology to detect the pressure caused by the force of blood against the walls of a large blood vessel, such as the one in the bend of your elbow called the antecubital vein.

Dr. Johnson’s program of research explores the biological and behavioral determinants of health in African American women at high-risk for cardio-metabolic diseases and the potential for prevention of disease using yoga, meditation, and online technology as tools for moderating behavior change. African American women represent the U.S. subpopulation at the highest risk for death from cardiovascular disease and complications from type 2 diabetes.

The only way to know if you have high blood pressure is to have your blood pressure tested. Understanding your blood pressure numbers is key to controlling high blood pressure.

Blood pressure categories The five blood pressure ranges as recognized by the American Heart Association are: • Normal blood pressure Normal is considered blood pressure numbers that are within the normal (optimal) range of less than 120/80 mm Hg. • Prehypertension (early stage high blood pressure) Prehypertension is when blood pressure is consistently continues to page 11

vcuhealth.org

Urban Views Weekly | May 17, 2017

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Staycation 101: Planning a Mem

With the weather slowly changing and summer rapidly approaching, minds are shifting from work mode to vacation mode. You’re spending your lunch break scouting locations, searching for flight deals, and putting family members and friends on alert that a summer getaway is in the works. It’s an exciting time for many, but the truth is that vacations take heavy planning; securing time off isn’t always feasible, saving for a fantasy trip can be difficult, and aligning schedules to get everyone together can be borderline impossible. The more people that join, the more planning is involved, which ultimately means more money is required.

Between hotel Homes in costs, rental car Church Hill fees, attraction & Downtown admissions, Richmond. and meals, the numbers add up rather quickly. So, what do you do?

Do you forfeit the idea of a vacation altogether, or do you find ways to make it work and enjoy time off as efficiently and cost-effectively as possible? The answer: you plan a staycation.

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Urban Views Weekly | May 17, 2017

So, how do you make a staycation happen right here in Richmond, VA? On the surface, it seems like Richmond, as quaint and charming as it is, has already shown its residents all it has to offer. But what if you researched the city as a tourist instead of a lifelong resident? What you’ll find is not that you managed to spend yet another weekend in the same old city doing the “same ol’, same ol’,” but that you’ve learned about the rich history behind the historic neighborhoods you drive through daily.

You’ll meet small business owners, discover delicious restaurant gems, and find yourself in pockets of the city you may have never known existed. What you’ll find is that an amazing retreat is possible when you allow yourself to be a tourist in your own hometown. Even better is that if you’re staycationing with children, they’ll relish in the opportunity to sleep in a hotel or home-away-from-home for a few nights.

Everyone wins.

Jimmette Jones

Unlike a vacation, where you “vacate” your current city and spend anywhere from a few days to a week in another state or country, a staycation is exactly that: you “stay” in your current city or state and unplug, unwind, and enjoy time away from everyday life. Most times, a staycation consists of either visiting a neighboring city or booking a hotel in your own city, right in the heart of downtown.

They provide the perfect opportunity to look at your hometown through a different lens and step outside of the box, gaining new perspectives and experiences

you’d otherwise never have. Try new restaurants, explore unfamiliar neighborhoods, or check out those museum exhibits you’ve heard so much about, but never got around to visiting. You’ll be surprised how different your experience is when you treat your own town like a distant land you’re experiencing for the first time. And yes, you turn off your phone to prevent distractions and truly live in the moment.

Planning a staycation in Richmond is a breeze. From

“Planning a staycation in Ric no shortage of activities to d historical visits to nature walks and everything in between, there’s no shortage of activities to do in the state’s capitol city. First, you must decide where to stay. Thanks to sites like Airbnb, you can easily reserve homes in neighborhoods you’ve always wanted to visit. Do you love the charm of Carytown? If so, you can bet that a host in that area has a beautiful home for rent.

If you’ve always wondered how it’d feel to sleep in a high-rise loft apartment with stunning views of the James River, there are listings for those, too! Your options are limitless when it comes to hosting sites, and as we discussed in our article about international

morable Vacation Right at Home saving the money for a vacation is quite the struggle, so she decided to take matters into her own hands and plan her own little getaway right here in town. She’s no stranger to exploring the great outdoors, so choosing to unplug for the weekend with a hiking trip was a no-brainer.

By Janna M. Hall

exhibit, soaking in as much art and culture as your heart desires. Enjoy museums like the great Agecroft Hall, the Science Museum of Virginia, the Children’s Museum, and the Virginia Museum of Fine Arts, to name a few, and take advantage of the neighborhood that boasts rows of beautiful historic homes, local restaurants and coffee shops, and the historical Byrd Theatre.

Julexus Cappell

“Before college, I loved walking trails with my mom, but with my mom two hours away in Harrisonburg, VA, What you’ll also find are I kind of let it go,” she how many great sites explains. “College has you’ll stumble upon a way of not letting when you’re open to you make time for exploring. Thanks to the things you love, the rising creative scene so I took the time to brought about by VCU’s pick that hobby back School of the Arts, up. Richmond and the you’ll find breathtaking tri-cities has over 15 art in the form of hiking trails in the area, beautifully painted Appomattox River Heritage Trail and they don’t lack in murals and street variety of scenery; I chose the Appomattox River Heritage sculptures. At every corner, you’ll see the creative minds Trail because it’s less than a mile from historic downtown at play in Richmond, something you might overlook when Petersburg, with the simply passing through restaurants and shops the city. that make the area so charming.”

Whether staycationing in Richmond or Over the course of traveling a little further the weekend, Cappell to a town such as enjoyed tackling Colonial Williamsburg, the 10-mile stretch discuss with your family alongside the water the types of attractions that allows for biking, and experiences that hiking, jogging, and will make the staycation dog-walking. The views feel like you’ve truly and quiet of the trail left town. It’s all are incredibly serene, about cultivating an providing the perfect experience that allows opportunity to escape you to see the beauty in daily life and restart the scaling back on vacation Local farmer’s market in Richmond week with a clear head. costs while still making lasting memories. What’s even better is that in between Of course, nature walks aren’t your only option when exciting vacations to Disney and family trips abroad, planning your staycation in Richmond. Other options you’ll always know that when you’ve mastered the art of include renting a home in the museum district and staycationing, a vacation is only a few clicks—and even spending your days wandering through each museum fewer dollars—away.

Julexus Cappell

chmond is a breeze...there’s do in the state’s capitol city.” travel, the prices are tough to beat.

Julexus Cappell, rising Junior at Virginia State University, devoted her staycation to navigating the Appomattox River Heritage Trail, something she’s had her sights set on since moving to Petersburg in 2015. Thanks to the demands of undergrad, carving out the time and

Jimmette Jones

Once you’ve got your location locked in, it’s time to plan your activities. Our suggestion? Give nature a try! Richmond has an array of trails, parks, and river walks that offer beautiful views and miles of terrain on which to explore.

www.UrbanViewsWeekly.com

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By Janna M. Hall

Reducing risk factors can lower the chance of having a stroke Stroke affects nearly 800,000 people each year, but did you know that 80% of all strokes can be prevented? Genetics aside, our lifestyle—what we eat, how active we are, and even the relationship we develop with our primary care physician—ultimately determines the future of our health, and it’s up to us to lead a life that permits reward and not elevated risk. So, which risk factors are avoidable, and how can we lower them?

Dr. Thomas Smith, M.D., Neurologist at Bon Secours Neurology Clinic, advises us to first acknowledge risk factors, and then re-evaluate lifestyle choices in order to reduce chances of suffering a stroke.

“There are four risk factors,” he explains. “The number one risk is high blood pressure, but smoking, high cholesterol, and diet and exercise, which leads to diabetes are also major risk factors that you can control. With your lifestyle alone, you can lower your risk of stroke by 80%.”

“Keep it between 120 and 140 in the systolic, and below 90 for diastolic blood pressures,” he says. He also recommends maintaining follow-up appointments with www.UrbanViewsWeekly.com your physician, which allows you to keep a close eye on Because high blood pressure remains the largest risk your levels day in and day out and identify any causes factor amongst stroke victims, especially in the African for concern. Because hypertension is the number one risk American community, special attention must be paid to factor for stroke, special attention must be paid to how how it’s managed. Dr. Smith stresses the importance of it’s monitored and managed, even with all other lifestyle sticking to the blood pressure medicine prescribed by your changes considered. primary care physician. Develop a schedule, set reminders, What are the other natural ways to prevent stroke and lower and stay on top of refills to ensure you remain at healthy your risk factors? blood pressure levels.

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Urban Views Weekly | May 17, 2017

• Quit smoking. The Center for Disease Control reports that the effects of smoking have a direct correlation to cardiovascular disease and stroke. Smoking makes blood more likely to clot, which can block blood flow to the heart and brain, and also lowers your levels of “good” cholesterol.

• Drink in moderation. Regular, heavy drinking causes a rise in blood pressure levels, contributes to obesity, changes the way your body responds to insulin (causing diabetes), and can trigger an irregular heartbeat, all of which are your largest risk factors for stroke. The Stroke Association recommends reducing your intake to no more than 14 units of alcohol per week for both men and women.

• Lower your cholesterol. Choosing foods with healthier fats lowers your cholesterol. Eliminate trans fats from your diet, eat foods rich in omega-3 fatty acids, and limit your red meat and dairy intake, which contain the saturated fat that raises “bad” cholesterol levels.

• Control stress levels. Develop natural ways to combat stress and anxiety. Research shows that stress is linked to an increase in bone marrow activity and to inflammation in the arteries, both of which can cause heart attack and stroke. Practice meditation or incorporate more exercise into your weekly routine in order to help stave off anxious thoughts that produce stress.

Continues to Page 9

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FUNdraising from page 2

a prospective donor; what to say and do when meeting with a donor; exactly how to ask for a gift; what to do when a donor says “Yes”; what to do when a donor says “No”; and how to close a meeting with a potential donor or funder.

FUNdraising Good Times Classics, Volume 1 is a collection of our best strategies for fundraising professionals, volunteers, and nonprofit leaders. Topics covered include: Feasibility studies, proposal writing, marketing, soliciting gifts, special events, board development, strategic planning, fundraising ethics and career advice.

All three books are available from Amazon.com.

We know that fundraising is all about preparation. It is our hope that these tools can help you and your team members strengthen your organization. They are easy to read with short chapters – just enough information to help you and your team unlock your knowledge and create solutions that will work for your organization.

Copyright 2017 – Mel and Pearl Shaw Mel and Pearl Shaw are authors of four books on fundraising available on Amazon.com. For help growing your fundraising visit www.saadandshaw.com or call (901) 522-8727.

See the Fun - Share the Fun!

#MyRVAHappenings www.MyRVAHappenings.com

Stroke from page 8

Pay attention to migraines. According to the American Migraine Foundation, stroke occurs more frequently in persons who commonly experience migraine headaches.

Women and those 45 and younger are especially affected, and face a larger risk of migraine-related stroke. Identify the signs of migraine, and incorporate natural remedies to keep the frequency low.

When it comes to heart disease and stroke, it’s imperative to not only identify risk factors, especially as it pertains to your specific racial group, but to also work with physicians and conduct your own research on the role you can play in lowering that risk. Knowing is half the battle; the real change begins when you make necessary lifestyle changes to prevent you from becoming a statistic. www.UrbanViewsWeekly.com

Urban Views Weekly | May 17, 2017

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Scholar of the Week Two of Blair Page’s biggest inspirations are his parents. “Growing up they didn’t have much and they both worked hard to provide my brother, my sister and I with a comfortable life,” he said.

“I just really admire their commitment, dedication and work ethic.” Blair’s parents are who helped him understand how fortunate their family was in comparison to others. Both Blair and his twin brother play football and when they were in the 7th grade, they had the chance to play for a city league. Spending extended amounts of time in the urban environment and getting to know his teammates, opened Blair’s eyes to different lifestyles and made him even more thankful.

the school. Along with the college being an athletic fit, he said it was an academic fit, as well, because it offered their desired majors and has a vast, valuable alumni network.

While in high school, Blair has been very involved with extracurricular activities. In the past, he volunteered for three different political campaigns. These include the 2012 Barack Obama campaign, Terry McAuliffe’s 2013 governor campaign and Hillary Clinton’s 2016 campaign. In school, Blair is a member of the FBLA, Tri-M Music Honor Society, Concerned Black Men, the 1130+ SAT Club, an editor for RCHS Writing Center, in the RCHS Jazz Ensemble, a model U.N. Club president, the Varsity Track & Field Captain, etc.

Blair is also a Varsity Football ™ Captain, one of his favorite Week activities outside of school.

While he enjoys football for the physical activity and thinking aspects, his other favorite activities in his spare time include reading and watching movies.

Scholar0

Blair Page

of Richmond Community High School

Learning about his teammates’ different stories and struggles encouraged Blair to pursue becoming a civil rights attorney.

“As an African American, it’s of the not hard to see on the news different injustices every day,” Blair said. “I just thought, maybe if I can go to law school and apply some of my knowledge to that, then maybe I can help correct some of these things.” Before pursuing law, Blair plans to attend Hampden-Sydney College to pursue a bachelor’s degree in economics. He has had an interest in economics since he was younger. Not only is he interested in how the U.S. economy works, but also how it is connected to other economies throughout the world. Blair chose Hampden-Sydney over other schools because of the financial assistance the school offered and because he and his brother plan to continue playing football for

GPA: 4.02 College(s) of Interest: Hampden-Sydney College Major Community Service: Political campaigns, church and Central Virginia Food Bank Strong Interests: Economics and Law Favorite Activities: Play football, read and watch movies

Locally sponsored by:

With all of his extracurricular activities, Blair has been able to maintain a 4.02 GPA. Now that his high school years are coming to a close, he plans to continue excelling in college. One lesson from high school that he will take with him is to always be prepared. “You never know who might surprise you with a test or a pop quiz so always be prepared and organized.”

SPOT A STROKE F.A.S.T.

StrokeAssociation.org/WarningSigns | 1-888-4-STROKE 10

Urban Views Weekly | May 17, 2017

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Classifieds

Health News from page 5

ranging from 120-139/80-89 mm Hg. People with prehypertension are likely to develop high blood pressure unless steps are taken to control it.

that level, you should CALL 9-1-1 and get help immediately.

Your blood pressure numbers and what they mean

• Hypertension Stage 1 Hypertension Stage 1 is when blood pressure is consistently ranging from 140-159/90-99 mm Hg. At this stage of high blood pressure, doctors are likely to prescribe lifestyle changes and may consider adding blood pressure medication.

• Hypertension Stage 2 Hypertension Stage 2 is when blood pressure is consistently ranging at levels greater than 160/100 mm Hg. At this stage of high blood pressure, doctors are likely to prescribe a combination of blood pressure medications along with lifestyle changes.

www.UrbanViewsWeekly.com Your blood pressure is recorded as two numbers: • The bottom number is called the diastolic blood pressure and it refers to the force created on the walls of the heart as blood returning from the body to the lungs to receive more oxygen fills up the small top chambers of the heart. This filling cycle is called diastole.

• The top number is called the systolic blood pressure and it refers to the force created when blood that has just received oxygen from the lungs is forcefully ejected from the 2 larger bottom chambers of the heart in the part of the blood circulation process called systole.

• Hypertensive crisis This is when high blood pressure requires emergency medical attention. If your blood pressure is higher than 180/110 mm Hg and you are NOT experiencing symptoms such as chest pain, shortness of breath, back pain, numbness/weakness, changes in vision or difficulty speaking, wait about five minutes and take it again. If the reading is still at or above

3. Eat a healthy diet.

Dr. Johnson advises, “manage your sodium intake to no more than 2300 mg per day (food label reading is important!).”

4. Reduce sodium in your diet.

5. Limit the amount of alcohol you drink.

6. Quit smoking.

8. Reduce your stress.

Dr. Johnson suggests, “manage your stress and anxiety levels using alternative therapies like yoga, dance, physical activity and other activities that stimulate the relaxation of the blood vessels.”

Here are 10 lifestyle changes you can make to lower your blood pressure and keep it down.

Knowing your blood pressure numbers is key to living a longer, healthier life.

What’s Your Take? What is the first word that comes to mind when you think of the 45th President of the United States?”

Check out the story and respond to this week’s poll at TanyaFree.com and the Urban Views Weekly FACEBOOK Page.

Listen to the Tanya Free and Friends Talk Show Wednesdays @ 2pm on WCLM1450AM streaming LIVE @ TanyaFree.com and BlackTalkRadioNetwork.com. You can now watch us LIVE at TanyaFree.com and ustream.tv

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7. Cut back on caffeine.

10. Get support.

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2. Exercise regularly.

• Ultimately, too much force of blood against the walls of the heart and arteries leads to hardening of the arteries (or atherosclerosis) and that leads to many forms of heart disease including hypertension, congestive heart failure, heart attack, and stroke.

TanyaFree.com/ Urban Views Weekly Poll

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1. Lose extra pounds and watch your waistline.

Blood pressure often increases as weight increases.

9. Monitor your blood pressure regularly and see your doctor regularly.

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