BURWASH USPTA's 1990 Professional of the Year
vantage® The Trade Magazine of Men and Women Tennis-Teaching ProfessionalsT"
Volume 14 -Issue 10
November 1990
The Voice Of The Tennis Teaching Profession
NATIONAL BOARD OF DIRECTORS Presrdent
Jack Justice
First Vice President
Gordon Collins
Vice President
Dave Sivertson Kathy Woods Cliff Drysdale Will Hoag
Secretary/Treasurer CEO LEGAL COUNSEL
Phil Lancaster Tim Heckler Paul Waldman
NATIONAL HEADQUARTERS Assistant to the CEO
On the cover... From Davis Cup star to internat ional entrepreneur, Peter Burwash. USPTA's Professional of the Year, has left a tell ing mark on tennis. Story on page 1B.
FEATURES 11
KNOWING WHEN TO SAY SO LONG
Your student has outgrown your lessons, but can you let go? By COLLEEN A. CLERY
CONVENTION '90
Rich Fan!ling
Coordinator of Tennis Teacher Development
Allan Henry
Communications Coordinator
Bill Gordon
Marketrng Coordinator
Dana Stull
Magazrne Coordinator
Becky Senseney
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A MAIN EVENT
USPTA 's National Convention keeps getting bigger and better
18
PETER'S PRINCIPLE
Service is No. 1 to Peter Burwash, USPTA 's Professional of the Year
22
RECURRENT THEME
Christf Call·
Newcomers Brady, Barry had grand debuts at the National Championships
Corporate Administrative Assistant
Dale Henry
Corporate Secretary
Lori Garrett
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Corporate Services · Manager
Computer Services and Club Relations Membership Coordinator
Kathy Buchanan
TOURNAMENT RESULTS SETTING HIS AGENDA
New USPTA-president Jack Justice points to fitness, leadership Laraine Reid
Membership/ Education Assistant
Donna Woodstead
Membership/ Education Assistant
Nanci Seehorsch
In an interview, Ron Woods discusses new USTA program
Frnancral Manager
Renee Heckler
Director of Certification and Academies
George Bacso
DEPARTMENTS
Co-Director of Academies Advertrsrng/ Marketing lnformatr on
BiiiTym Phone(B13)973-3777
ADDvantage is published monthly by the United States Profess ional Tennis Association. For information , write World Headquarters One USPTA Centre 3535 Briarpark Drive Houston, TX 77042 phone (713) 97-USPTA. or fax (713) 978-7780 Office Hours 9:00-5:30 CST Copyright© United States Professional Tennis Assoc iation, Inc. 1990. All rights reserved. Reproduction of any portion of this magazine is not permitted without written permission from the publisher.
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SPORT SCIENCE COMPETENCY TESTING
3
PRESIDENT'S MESSAGE
4 7
LETTERS
9 10 14 15
ASK THE PROFESSOR
30 32
NEW MEMBERS DATES THAT RATE USPTA DRILLS TENNIS QUIZ
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INDUSTRY ACTION CEO'S MESSAGE
EXECUTIVE COMMITTEE NATIONAL BOARD OF DIRECTORS JACK JUSTICE President (803) 642-6642
DAVE SIVERTSON Vice President (512) 453-7249
CLIFF DRYSDALE Vice President (919) 256-6735
PHIL LANCASTER Secretary/Treasurer (214) 233-5312
PAUL WALDMAN Legal Counsel (212) 354-8330
GORDON COLLINS First Vice President (408) 395-7111
KATHY WOODS Vice President (908) 329-9146
WILL HOAG Vice President (305) 564-1271
ROD DULANY Past President (703) 524-3227
TIM HECKLER CEO (713) 97-USPTA
DIVISION PRESIDENTS AND REGIONAL VICE PRESIDENTS - - - - - - - - . . . CALIFORNIA DIVISION
MIDDLE STATES DIVISION
PACIFIC NORTHWEST DIVISION
DON GOMSI President
AND REW POGONYI President
LISA MOLDREM President
(714) 792-4829,
(215) 233-3191
(206) 526-0435
HANK LLOYD Regional Vice President
PETER DAUB Regional Vice President
CAROLYN LUMBER Regional Vice President
(714) 535-7740
(714) 793-2121
(503) 287-0250
EASTERN DIVISION
MIDWEST DIVISION
SAN DIEGO DIVISION
STEVE DIAMOND President
MIKE HURLEY President
JUDY PRESTON President
(201) 857-7476
(216) 478-2712
(619) 280-7355
RAY TUCKER Regional Vice President
KIRK ANDERSON Regional Vice President
DON HENSON Regional Vice President
(718) 238-3880
(513) 390-2740
(619) 282-2900
FLORIDA DIVISION
MISSOURI VALLEY DIVISION
SOUTHERN DIVISION
MARK McMAHON President
JAIME VARGAS President
FRED BURDICK President
(407) 482-0110
(314) 449-1332
(404) 832-6570
JIM HAHN Regional Vice President
DOUG BOSWELL Regional Vice President
RANDY STEPHENS Regional Vice President
(407) 395-0128
(918) 496-1523
(912) 474-5075
HAWAII DIVISION
NEW ENGLAND DIVISION
SOUTHWEST DIVISION
DINO BONDALLIAN President
HOWARD BURNETT President
JOE LONG President
(808) 322-3441
(603) 772-6191
(505) 822-0455
DAVID PORTER Reg ional Vice President
DAVE FLEURY Regional Vice President
BRIAN CHENEY Regional Vice President
(808) 293-3755
(207) 846-3675
(602) 840-64 12
INTERMOUNTAIN DIVISION
NORTHERN CALIFORNIA DIVISION
TEXAS DIVISION
DAVE HOUSTON President
RON WOODS President
DAVE ROMBEF_jG President
2
--....
(30 3) 761-9900
(415) 388-1727
(512) 991-7561
DAVE BROWN Regional Vice President
BILL RAPP Regional Vice President
BOB KING Regional Vice President
(30 3) 232-6272
(415) 364 -6272
(713) 622 -5921
MIDDLE ATLANTIC DIVISION
NORTHWEST DIVISION
CHIP KING President
RAJAN KESWANI President
JIM REFFKIN Pasl President (1988) (602) 791 -4896
(703) 273-2056
(612)-426-1308
TED MEYER Reg ional Vice President
STEVE WILKINSON- Regional Vice President
(804) 320-3244
(507) 931-1614
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MIKE EIKENBERRY Past Pres1dent (1986) 1703) 893-4 428 BILL TYM Past Pres,denl (198 4) (615) 297 -3340
president's message
The Right Stuff In tennis as in life, ¡ fitness is all important
Jack Justice, President
H
ave you noticed how the topranked players, internationally on down to the district level, al l seem so fit? In our Texas Division, they call them " hard bellies " (I learned that at the TPTA Convention two years ago). Take a c loser look at these players and you will see what I mean . Their example tells us a great deal about the physical rigors of our sport and provides an excellent role model. More importantly, it gives us every reason to stress fitn ess in all our teaching. I br ing this up because, sadly, physical education is being shoved into the backseat in our schools and other'' institutions . I read in the newspaper where Americans are gaining in averag e weight. This may make the shoe manufacturers happy, but it does little for footwork or mobility on the tennis court, which makes our job all the harder and more important. We cannot be honest with our lesson s if we are not requiring fitness. Everyone must be made to understand clearly that fitness equals better tennis. The adult players certainly have a
better understanding of why fitness must remain¡ in our schools and why we stress it in our programs. We are fortunate that tennis requires physical exertion because our clients can remain healthy by playing . This fact alone insures that people will continue to participate and is a strong sel ling point. A good two- or three-set match three or four times a week really does nicely for a lot of top corporate executives. I recommend jumping rope to all my students and require it in my junior programs. Also I mention in the program literature the need for making a towel and water jug a habit at practice. This clears the air early as to what,is expected. At the same time , I do not advocate exercise as a means of punishing lateness or a mistake in practice. I want my students to enjoy exercise and not associate it with anything negative. I want to nurture a philosophy in my students that exercise is a way to become a better tenn is player and, therefore , is just as important as stroke production .
I invite each of you to think of ways to make 1991 a year of fitness at your club or facility. Spread the word through your club newsletter and the local media. Please join USPTA and the President's Council on Physical Fitness and Sports in insuring that America stays fit and that we don't allow a very core part of our sport to be shoved into the background. We all know it's the RIGHT STUFF. H
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1.41~'1''l'l~ll(;:__...,_~ Good Times at '90 Convention The following were sent to CEO Tim Heckler by attendees of the 1990 USPTA National Convention.
Thanks to each and every one of you for all the hard work you did to make the Convention a great week of tennis, seminars and fun parties, and for creating an atmosphere for fellow teaching ·pros to further get to know each other and create new friendships. I got a lot out of the week and I truly appreciate all that was done and given to us. Again, thank you for ~verything.
Thank you for an outstanding Convention. USPTA is obviously moving in the right direction. Again this year I was fortunate to be a part of our industry's No. 1 "happening of the year." You , Rich Fanning and the rest of the staff deserve much thanks and appreciation for a job well done. We in Northern California were excited and proud to receive " Division of the Year" honors. Also, I congratu late Hank Lloyd and his California team for winning the National Team Championships.
Laurie Taylor Encinitas, Calif.
Bill Rapp Redwood City, Calif. Regional Vice President Northern California Division
f})r. James f£. Loehr Internationa{ C{u6 ~tworl( Now you can bring the Mental Toughness Training Techniques of Dr. Jim Loehr to your club and your students!
• Personal, on-site Mental Toughness Training seminars by Dr. James E. Loehr, sport psychologist, UST A and NBTA Director of Sport Science • Coaches Instruction Seminar---at the Nick Bollettieri Tennis Aca'd emy in Bradenton, FL • Mental Toughness Hotline. . • Newsletter, Books, Videos and special merchandise discounts • Exclusive territories For more information , contact Carlos Salum , NBTA-Sport Science, 5500 34th St. W., Bradenton , FL 34210 or call 813/755-1000 (FAX : 813/758-0198)
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I would like to thank you for the hard work and effort you and your staff put into the 1990 Palm Springs Convention. I had a BLAST being a part of it. The seminars, parties, tennis, Battle of the Divisions and hospitality were glorious. I was particularly happy when you announced the purchase of our own headquarters in Houston . I look forward to the 1991 Hilton Head conference and I'll be sure to have a Lip Sync that will bless your socks off. Tim " Koach " Conroy Pittsburgh
Plaudits for Specialty Course I have just finished the American Red Cross CPR and First Aid course . My instructor was very professional and did an excellent job of presenting the material. I feel it should be a requirement for any professional to be certified and pass these courses. I am glad that I had to take these Specialty Courses as required for my Master Professional status. James E. Davis Pro/ Manager Shadow Valley Club Maumee, Ohio
McEnroe Photos Hit Home Excellent photo analysis of McEnroe (AODvantage, September 1990) Especially the clear depiction of the trunk and torso during the hit. We have a sport scientist in Northern California, John White , who has applied the concept of "gyroscopic stability" to the power strokes of baseball and tennis. Similarly, McEnroe keeps his turning center in the same plane in photos 6-9. avoiding the hip flexion seen in many of his competitors. I would suggest that equally important to McEnroe's delivery is the forearm rotation seen in frames 8-9. Of the new crop of U.S. players, Agassi , Chang and Berger do not employ this rotational action, whereas Krickstein and Sampras do, and with obviously better results. Jim Mclennan Los Altos, Calif. Vice President Northern California Division
MA1CH MATE'",.---------__, A DIY. OF CROWN MANUFACTURING
Ball Machine Drill
Ground Stroke Lob PURPOSE OF DRILL Improve accuracy of lobs.
SKILL.LEVEL All levels.
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PREPARATION 1. Define target areas. 2. Set ball machine for 4 second interval. 3. Set speed according to skill level of player. 4. Set position 6 according to the diagram. ·
THE DRILL Player hits from: position 1 into T-A; position 2 into T-B; position 3 lob to T-B; position 4 to T-B ; position 5 to T-A; position 6 lob to T-A. Alternate Drill: lob shot 3 toT-A; lob shot 6 to T-B.
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£::,.
£::,.
£::,.
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5
6
£::,.
£::,.
T = Target Areas , £::,. = Player Locations e = Shot Locations ----- = Ball Path
Ball Machine Tip ---. When practicing with the ball machine, vary the location of"the machine to simulate cross ,court returns or down the line returns.
For More Information Contact
CROWN MANUFACTURING 24807 Avenue Tibbetts, Valencia, CA 91355 (805) 257-7714 or Call Toll Free (1-800) 251-6716 USPTA PROS WILL BE PAID $100.00 FOR ANY DR ILL SUBMITTED & PUBLISHED BY CROWN MFG.
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It's tiine to show off our figure. • TENNIS WEEK is read first, before TENNIS magazine, WORLD TENNIS and TENNIS UST A. • TENNIS WEEK comes out first, before TENNIS magazine, WORLD TENNIS and TENNIS USTA (no need to wait two months after Wimbledon to read about it). • TENNIS WEEK is relied on first for the sport's behind the scene's political and business news.
Maintaining our figure is no sweat.
THE _.. FIRST
AND
LAST
WORD
IN
TENNIS
$30 per year • 20 issues Canada & Mexico • $40 - All Other • $100 124 East 40th Street, New York, NY 10016 • (212) 808-4750
NEW MEMBERS
A hearty welcome to the following new USPTA members, who fulfilled requirements for membership between Aug. 1 and Sept. 30, 1990.
MEMBERS CALIFORNIA L. Gary Lindstrom Raul Montoya Kurt A Rothman Caryn C. Wilson EASTERN Mark G. Beares Caterina Cherichella Wayne A Emerick Eric S. Forman Lisa R. Gnann William P Gordon Nicholas J. Pingitore Sommer E. Schmeiske Joseph N. Walker Kenneth J. Wilcox Julio A Yacub FLORIDA Kim L. Barry Rill H. Baxter Craig J. Bolte Vesna Curkovic Russell B. Elefterion Jeffrey D. Kulich Timothy J. Lufkin Nicole L. Stafford Robert W. Zipay INTERMOUNTAIN Byron H. Boyd Eve B. Farquharson S.J. Hoskins Warrick Jones Don Parker
SPONSORS
MEMBERS
B. Canfield D. Henson B. Krueger F. Brennan
Vlado Ruzicka Thomas A Schaeffer John K. Stanton Mark Tafoya Lewis J. Turner Daniel Yohannes
K. Kovach D. Malmstrom B. Negri R.. Kessler J. Booth D. Burgess P. Smith A Johnston S. Seagren J. Pepiot S. Diamond
W. Haag R. Westhoff D. Dooley R. Dubins D. Quilligan J. Herzberger J. Bowen S. MaharaJ J. Maloy
W. Cham-A-Koon D. Ray J. Wrage U. Brown M. James
INTERNATIONAL Paul A Chambers Francisco J. Cuesta Luis M. Perez
D. Romberg L. Ocampo J. Brandi
MIDDLE ATLANTIC Richard C. Benoit Kirsten L. Caister Robert Delgado Anthony DeVera Jane M. Heintzman Joanne H. Levy Pete J. Markham Pierre D. Mbongo S. Olateru-Oiagbegi Megan E. Rooney
H. Burrows R. Reppert, J. Cole T. Hawkins D. Rende D. Rende T. Hawkins T. Hawkins B. Anderman M. Miller
MIDDLE STATES David A Abrams Rebecca S. Cecere William I. Friedman James T. Grubb John L. Mercer Fred M. Schwan Robert H. Starr Francis P. Steel MIDWEST Stephen A Cannon , Jr. Gretchen A Fagen Mark R. Fairchild Steve A Francour Michael Friedman John C. Huebl Michael P. Insko Jane M. Jimenez Gerald M. Krawc·huk Thomas F. Lane Gregory Y. Mason Gerald A Modjeska Charles V. Painter H. Clinton Storey Susan H.B. Waldrop MISSOURI VALLEY Mike V. Henrich Harvey G. McCartney Sara E. Peverill
SPONSORS S. Tidball K. Wallace C. King C. Frey G. Stilwell G. Stilwell
G. Wil liams C. Miller E. Manning A Porter R. Ruzanic L. Denyes J. Taggart L. Hyde
N. Simpson J. Ford J. Hopkins T. Holmes S. Smith J. Stassen K. Stephens R. Schaub M. Simcina S. France S. Gothard M. Ceranec L. Jackson P. Burling S. Patton
I. Srut J. Molina B. Bruning
--- ,.NATIONAL Mark J. Hamlin
NEW ENGLAND Michael J. Coleman Ned Gallagher Dennis L. Langdell Michael Mercier Joseph A O'Farrell , Jr.
S. Smith
J. Matulis P Frew N. Martel R. Manter N. Polizzi
NORTHERN CALIFORNIA E. Gelleri Brian A Berry Wil lie Brown J. Moulton P. Moore-Naber James D. Gorman
MEMBERS Kathryn J. Harrison Jade P. Nguyen Patrick Piccolrvaz
NORTHWEST Chandra S. Mallampalli
SPONSORS L. Parker K. Shein S. Ward
S. Wilkinson
SAN DIEGO David Bray Robert A Bruce James C. Harper E. Donovan Henson Vera E. Lane Jon Lewis Leslie Monteforte Bill F. Peters Ned J. Reidy Brian R. Whitecotton
D. Henson C. Fagerburg K. Temple V. Barnes L. Mulvania P Maloof M. Harris
SOUTHERN Bruce B. Beck Gabriel A Briggs Toby M. Cash Edwin C. Chukwurah Lance N. Clement David F. Dauterive John W. Dingle Billy W. Embry Paul F. Fortunato Kevin E. Grant Renee F. Hebert Carl Hodge Joseph W. Isenhour, Jr. Richard C. Johnson William W. Laughlin Christopher E. Mamman David W. Price Karen L. Rothchild Eric K. Voges Colby V Winmill
R. Hand D. Covington R. Stephens V. Bilotta J. Hurst P Barbe C. Jones R. Brooks P. Howell J. Mc_;)ween S. Smith R. Stephens J. Justice T. Bartlett S. Mansour C. King J. Pitkanen C. King T. Mazur P Griffith
SOUTHWEST Gordon S. Brown Timothy M. Howell TEXAS E. Drew Alexander Keith S Casterlin Michael W. Deslatte R. Chris Schonfeld Robert C. Shetler Clark Woodson
M. Berner
A Svensson C. Pate
S. Nichols M. Adams
J. Brotherton R. Mattingley K. Sumrow L. Lyman H. Zeese C. Blue
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1990 Convention
Exhi~itors
USPTA would like to thank the following companies for e ~hibiting at the trade show during the 1990 USPTA National Convention.
Alpha Sports, Inc.
Penn Racquet Sports
American Sunwear Company
Prince Manufacturing, Inc.
Asahi Athletic Footwear
Pro-Form Sports
Ashaway Racket Strings
Pro Kennex
Association Group Administration
Pro Stats
_Clark Distributing Company
R. Neumann & Company
Cortlan.d Company
Reebok International Ltd.
Crown Manufacturing, Inc.
Rocky Mountain Sports
Domino 's Pizza TEAMTENNIS
Sony Corporation of America
Dunlop Slazenger Corporation
Southern Sports Surfaces
Eye Communications, Inc.
Spalding Professional Racket Sports
Fred Perry Sportswear (U.K.)
Tennis Tutor
FTM Sports GAMMA Sports Gold Medal Recreational Products Harry Hopman/Saddlebrook International Tennis Head Sports, Inc. Hightower USA Racquet Sports Hilton Head Island Convention & Visitors Bureau IBI USA, Inc. Le Coq Sportif
Ten star Corporation The Sporting House The Tennis Magazine Show Time Sports, Inc./Wimbledon, USA Unique Sports Products USPTA Retirement Program United States Tennis Association Western Clay Tennis Wilson Sporting Goods Winn .. lnc.
/
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Natural Drive
Yamaha Corporation of America
New Balance
Yonex Corporation
Nike, Inc.
Zebest Racquet Sports
ask the professor
Jack L. Gro
el Ph.D.
A Toss-l)p Any of the basic tossing motions is OK provided the student can accommodate
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Dr . Groppel illustrates the three basic tossing motions. The motion at the far right, the same used by most touring pros. promotes optimal trunk rotation but is more difficu lt to learn . Conversely, the motion at the far left tends to limit rotation but is simplest to learn.
straight down and up with the tossing arm , Q: I have always read that the toss is is the simp lest. However, as the arm is critical to the serve, but what about the moved back toward the rear leg, the different tossing motions? Some players movement becomes more diffi cult. This begin by moving the tossing arm becomes a coordination problem that most straight down nearly parallel to the players can easily learn to accommodate , front thigh, then straight up. Others however. move the arm down and -slightly back to the middle of the body, then up. Still In terms of accuracy, all of these tossing others bring the arm down and back all actions are good depending on the quality the way to the rear leg before beginning ¡ of practice the player has had in developing the motion . The least accurate is the one in the upward motion. What are the advantages and disadvantages to these dif-.... which the arm is brought al l the way back to ferent motions? the rear leg. The only reason for an inaccu rate toss, however, is coordination, Dr. Groppel: My answer is predicated on which can be overcome by quality practice. several factors: simplicity of movement, Relative to rhythm, a player _gan achieve rhythm with any of the three tossing actions. accuracy of toss, rhythm generated by the movement. and body rotation all owed by The concern is that the player not have any hitches or extraneous movements that will the action . The first motion you describe, coming hamper rhythm .
The amount of body rotation allowed by the tossing motions makes for interesting discussion. Optimal trunk rotation is attainable with any of the actions, yet there are inherent limitations. For example, when the arm is brought straig ht down and up nearly parallel with the front thigh , it's possible that trunk rotation will be restricted due to the tossing arm being kept in front of the body. On the other hand, lowering the arm only to the midsection wi ll allow a little more ¡ trunk rotation . It is with the third motion, when the tossing arm is brought back to the rear leg, that rotation is maximized. Wh ich of the motions you choose to teach is up to you . Just be su re that your student achieves optimal tossing placement, consistency and trunk rotation. If these goals are reached , any of the tossing actions will definitely work. 9
Dates That Rate Exams and Upgrades November November November November November November November November November November November November December December December December December December December December December December
1-2 Hot Springs, AR 3-4 Portland, OR 4 Redlands, CA 5 La Jolla, CA 7-8 Hilton 1-tead, SC 9-1 0 Tampa, FL 10-11 Louisville, KY 11-12 Dallas, TX 13 Flushing, NY · 1 7-18 Milwaukee, WI 18 Farmington , CT 18-19 Los Gatos, CA 2-3 · Hilton Head , SC 7-8 Naples, FL 7-8 Minneapolis, MN 8-9 Evansville, IN 9-1 0 Denver, CO 9-1 0 Myrtle Beach, SC 11 Flushing, NY 13-15 Phoenix, AZ 15-16 Tampa, FL 15-16 Jackson, MS
March 1-2 March 3-4 March 4 March 10-11 March 10-12 March 11-12 March 12 March 15-16 March 15-17 March 17-18 March 30-31 March 30-31 March TBA Apri l 1 April 3-4 April 14-15 Apri l 19 April 20-21 April 20-21 April 20-21 April 27-28 April 27-28 April 28-29 Apri l TBA
Springfield, .MO Malibu , CA San Francisco, CA Murrieta, CA Mill Creek, WA Carmel Valley, CA Flushing, NY Detroit, Ml Las Cruces, NM Houston, TX Hershey, PA Boca Raton, FL Jackson, MS Los Gatos, CA Las Vegas, NV Baltimore, MD Flushing, NY Tampa, FL Chicago, IL Kailua Kona, HI Boca Raton , FL Oklahoma City, OK Tyler, TX Mobile, AL ~
6-7 7 8 11 19-20 24 2-3 3-4 4 5 16-17 17-18 23-24 23-24 23-24 23-24
Mclean , VA Los Gatos, CA Flushing, NY Kailua Kona, HI Boca Raton, FL Chicago, IL Wayland , MA Qenver, CO Sacramento, CA Flushing, NY Boca Raton, FL Grapevine, TX Deluth, GA Indianapolis, IN Flushing , NY Murrieta, CA
18 2 7 8 9 13 15 15
Los Gatos, CA Hilton Head, Naples, FL Evansville, IN Myrtle Beach , Phoenix, AZ Tampa, FL Jackson , MS
sc sc
-1991January 6 January 19 February 16 February 17 February 23 February 23 February TBA March 3 March 10 March 10 March 11 March 15 March 15 March 30 March 30 March TBA April 3 Arpil 14 April 20 April 20 April 21 April 27 April 28 April 28 April TBA
Mclean , VA Boca Raton, FL Boca Raton, FL Grapevine, TX Indianapolis, IN Rochester, NY Atlanta, GA Malibu, CA Mile Creek, WA Murrieta, CA Carmel Valley, CA Detroit, Ml Las Cruces NM Boca Raton, FL Hershey, PA Jackson, MS Las Vegas, NV Baltimore, MD Tampa, FL Chicago, IL Kailua Kona, HI Boca Raton , FL Tyler, TX Murrieta, CA Mobile, AL
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Tennis Teachers' -courses
-1991January January January January January January February February February February February February February February February February
November December December December December December December December
November 15-17 Los Gatos, CA December 12-14 Tampa, FL
-1991L...__ _ _ _ _ _ _ _ _ _ _ __ _ _ .
,. Certification Training -courses November November November November November
1 7 9 10 17
Hot Springs, AZ Hilton Head, SC Tampa, FL Louisville, KY Milwaukee, WI
January 16-18 February 13-15
Boca Raton , FL Boca Raton , FL
February 20-22 March 27-29 May 1-3 May 7-9 May TBA July TBA September 12-14 October 16-1 8 November 14-1 6 Decembe r 4-6
Murrieta, CA Boca Raton, FL Chicago, IL Richmond, VA Nashville, TN Nashville, TN Mclean , VA Boca Raton, FL Los Gatos, CA Tampa, FL
The above schedule of USPTA Certification exams and courses is subject to change. For more information, ca ll the USPTA Education Department at (713) 97-USPTA. 10
Knowing When to Say So Long Learn to know and accept when it's time for your student to move on to another pro
by Colleen A. Clery
!~ice
A fter being aced and watching two outright winners fly by before I had a chance to step in the right direction, I had a fee ling times were changing. This hardhitting and consistentral ly between student and teacher continued for the next four games. With the score tied at 2-al l, I suggested a tiebreaker. After narrowly finishing off Bruce in the tiebreaker, I walked hesitantly to the net and shook his hand. I looked Bruce in the eye and told him he was finished with me as his tennis teacher. This was graduation day and it was time to let go. Like a parent waving goodbye to her son as he drives away to college for the first time, I bade farewell to Bruce at the net It was clear that working out with a female pro was no longer going to satisfy Bruce; he needed the influence, dominance and aggressiveness of a male pro. I had brought him from nothing to something and I felt good about our accomplishments, as well as the positive rapport we developed. The rest of his road to success would be up to another pro. Some teaching profess ionals may think this attitude indicate s an escape or lack of creativity. Perhaps the plain truth is, Bruce is getting too good for me. At this point, I truly feel a male opponent will help Bruce improve more rapidly. Saying goodbye is never easy, however, by passing him on to the head pro at our club, I can still keep an eye on his progress. Against a hard-hitting male pro who regularly competes in tournaments, Bruce will be challenged in his lessons. Why is this process so difficult for many pros? As with any relationship, " breaking
Colleen Clery is the director of guest recreation /tennis professional at the San Diego Princess Resort. She has taught and played competitive tennis for 10 years. After being ranked No. 1 in San Diego, Clery played the pro tour in 1983. She has a degree in jou rnalism from San Diego State University. A member of USPTA for three years, Clery was San Diego's Female Pro of the Year in 1989.
up" can leave the individual with an empty feeling . In addition , many pros let their ego get in the way and take it personally when a student switches instructors. Nonetheless, if you really care about your students, you want the best for them . Sometimes the best decision means taking a back seat and letting someone else do the work. Every pro has a unique way of relating to the student One pro may have a better method of expressing the same concept or perhaps his personality is more effective for the student at a certain stage of his development For example, one pro may communicate well with children , yet lack the ability to instill discipline in an up-and-coming junior. Another pro may relate to adults better than chi ldren . As professionals, we must all be . able to analyze- our strengths and weaknesses and assess what willbe best for the student. I was fortunate to learn tennis from four great teaching professionals Each one
added a different dimension to my game wh ich was unique. This helped me continually improve as a competitive player, and it has helped me as a teaching professional. When I find myself stumped on how to relate a certain concept, I reach back into my memory bank to how my former instructors re lated the concept Thus, if one plan fails, I have alternatives. Yet, I still don't have all the answers and I realize my limitations. In recent months, I have read about some well-known teaching professionals being upset over a lack of credit from their former students who have gone on to successful careers. Indeed, some credit is due for the student's success Every player has to start somewhere and each teacher will eventually be a part of his/her career development Yet, receiving credit is not the sole motivation for the truly dedicated teaching professional. Most of us earn a living from the profession , but we also teach tennis in order to spread the good word about a game we all love very much. Why be a tennis teacher if you don 't feel a devotion to the game or to your stude nts? As teachers, we are givers, not takers. Most of us have had our glory days and now strive to pass on all we have learned so others may benefit So the next time one of your students moves on to another pro to expand his or her game or to see another perspective, don 't take it personally. Your student needs to grow just like you did. Of course , when my former student, Bruce Kammer, makes the big time , he will most certainly recall the patience and guidan'ce of his first pro. I will also remind him of our last lesson together n when he ALMOST beat me. 11
.fJtO.penn I
USPTA- December Discount Program
FOR USPTA MEMBERS ONLY
Save 20~/dozen on Pro Penn tennis balls! Save 40¢/dozen on Long Play! Current Price 6-114dz. 120-1194dz. 1200dz.+ Extra-Duty I Regular $9.64 Dz. $9.56 Dz. $9.44 Dz. Longplay $10.04 Dz. $9.96 Dz. "$9.84 Dz. Promotional Price 6-114dz.
Earn a free pair of Pro Penn tennis shoes! Now is the perfect opportunity to "try us on". Our new Pro Penn tennis shoe is available only to authorized Pro Penn accounts. This exclusive footwear comes in "widths" in both men's and ladies' sizes. Qualified dealers may buy 11 pairsofthe same men's or women's model and receive the 12th pair of the same model free. Standard terms of Net 30 days applies.
120-1194dz. 1200dz.+
Extra-Duty/Regular/Longp~ay
$9.44 Dz.
I
$9.36 Dz.
$9.24 Dz.
Freight: Prepaid on 96 dozen tennis balls or more shipped at one time to one location. ·
If 96 dozen or more tennis balls are purchased for delivery at the same time, the 12 pairs of shoes will also earn the same free freight and dating terms as the tennis balls. Pro Penn Pro Penn Women's Men's
Terms: 4%30 Days, 2%60 Days, Net 90 Days. In addition to the discounted price, Penn will . also make a donation of 10¢/dozen to your divisional USPTA office, and another 10¢/dozen to the USPTA National Headquarters. These funds will be used to help support programs for your association.
$40.50 per pair Sizes Narrow: 8-11 Medium: 7-12,13 Wide: 8-11
$38.00 per pair Sizes Narrow: 6-9 Medium: 5-101/2 Wide: 6-9
You and your association will also benefit from our new quarterly discount program on shoes. A donation of 25¢ per pair from Penn will be sent to each Regional USPTA division. Take "Addvantage" of this offer today .
••••••••••••••••••••••••••• • Discount good only on orders • •• place d by D ecember 17 th fo r shipment •• •
between December 1 & D ecember 21, 1990 •
•••••••••••••••••••••••••••
- DON'T DELAY, ORDER NOW! CALL TOLL FREE
1-800-BUY-PENN
It isn't easy to kill aPro Thnn. The new Pro Penn has a 30%longer playing life than our regular tennis ball. A fact some of our competitors are fincling hard to swallow Available now at your pro shop. Š 1987 Penn Athletic Products Division. For a poster of th1s ad send $2 to Penn, 306 South 45th Avenue, Phoen1x, Arizona 85043
USPTA DRILLS Approach and Poach Drill Purpose To practice hitting the approach shot crosscourt and the poaching volley, for correct placement and putaway in a doubles match. Place the students in two lines - one line for hitting approach shots (A), the other for poaching (P) . This is a two-ball drill. The instructor feeds the first ball to be hit as an approach shot crosscourt. The first student in the approach-shot line hits and goes to the end of the poach line . The second ball is hit immediately after the short approach , as a poaching volley. Feed re latively quick to keep the dril l moving and the students' feet moving. Switch to the backhand approach and backhand poach after sufficient rounds to the forehanq side . Optional : Place targets on the court for direct placement. Feed a third ball as an overhead to the student hitting an approach¡ switching sides to cover his or her poaching partner.
p p p
I I I I I I I I I I I
I
Beth Barden Kenosha, Wis.
A A
\
\ \ \ \
I I
I
I Target Player Movement / - - - Ball Movement
14
• Topic: Hiring A Tennis Pro
•
1. USPTA must be ' provided with this information in order to assist a club in filling a tennis professio11al vacancy. · 0 A A job description 0 B. A termination notice that states the effective date 0 C. A notice stating that the club seeks to fill the position 0 D. All of the above 0 E. Band C 2. True or false: Regardless of the type of tennis facility, it is a good idea to appoint a selection committee to assist in the hiring process. 3. The selection committee should have _ _ members. OA 2-3
0 B. 3-5 0 c. 5-7 0 D. No certain number 0 E. 12 4. True or false: Invariably, speeding up the selection process causes problems. 5. True or false: The Lnability of facilities to define the role of the tennis professional is mainly to blame for the high turnover rate.
•
6. True or false: Generally, all tennis facilities are alike. 7. Why is it necessary to have a job description? 0 A To protect the facility 0 B. To protect the professional 0 C. A and B 0 D. To clearly define the position 0 E. A, Band D
8. True or false: A resume offers the employer a complete picture of the prospective employee. 9. True or false: Whereas the search committee should be made aware of the income and expenses of the tennis operation, job candidates should not. 10. True or false: Generally, the tennis professional's net income is exaggerated because people fail to realize the difference between gross profit and net profit. 11. What is the next step for the club after it receives a written resume from an applicant? 0 A Have the search committee meet 0 B. The chairperson reviews the resume first 0 C. Review the resume and decide whether to keep or throw away 0 D. Acknowledge receipt of the resume 12. True or false: 100 is the desired number of applicants to review for a position. 13. The screening process should produce a final group of candidates how large? OA 3 0 B. 4
0
c.
5
0 D. 6 0 E. 10 14. True or false: If a candidate is obviously not qualified, it is expeditious to inform the person face-to-face.
15. True or false: To be safe, it is best to interview all candidates. 16. True or false: Informing candidates they are not qualified is the hardest part of the selection process. 17. True or false: The finalists, as well as the media, should be notified as soon as the search committee has made its selection and the candidate has been notified. 18. A formal written employment contract is beneficial to both parties because: 0 A It protects the employer 0 B. It protects the tennis professional 0 C. The contract reduces the agreement to writing and eliminates many areas of assumption 0 D. All of the above 0 E. A and B 19. An "evaluation rap session" between the club and its tennis professional should be held: OA monthly 0 B. quarterly 0 C. semiannually 0 D. annually
20.
True or false: The evaluation session represents a two-way effort in communications between the tennis professional and the club.
Answers on page 31.
15
USPTACon
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The tennis
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•
•
industry~
at the USPTA Na1 RANCHO MIRAGE, Calif. - Like any other sporting industry, tennis has its main events . For Grand Slam competition, there 's the U.S. Open . For the latest in equipment and apparel , there 's the Super Show. But for combining all the elements of the tennis industry, none does it better than the USPTA National Convention . Here's a sampling of the proceedings from this year's USPTA Convention • Tennis teacher education in the form of seminars, specialty courses, clinics, workshops and certification training . Seminars were presented by tennis notables Jack Kramer, Bobby Riggs, Roscoe Tanner, Jim Loehr and Jack · Groppel, as well as by U.S. Olympic Tearn sports psychologist Diana McNab and York Onnen, director of program development for the President's Council on Physical Fitness and Sports. • A pair of prize-money national tournaments involving top players, many of them current and former members of the professional tours. • A three-day trade show involving the major tennis manufacturers.
tion '90
• •
lQ into the '90s
.I Convention
awards breakfast in honor of top in the tennis-teaching pro)n . 3rd USPTA Convention - Swinging '90s - had all this and more. A rent it was, with a record 1,350 ~s enjoying nine days of education, : competition and camaraderie at s Rancho Las Palmas Resort. The J pages relive the events and of the Convention . onvention also marked the end of ~sidency and the beginning of The passing of the leader's torch de from Rod Dulany of Arlington, ack Justice, who was elected to a .r term . Justice, of Aiken , S.C., bethe 28th president in the 63-year ,, USPTA. ,d along with Justice to new son the National Board of Directors ardon Collins of Los Gatos, Calif. :e president), Dave Sivertson of ·exas (vice president), Kathy Woods :eton , N.J. (vice president), Cliff , of Wilmington , N.C. (vice presi/ill Hoag of Fort Lauderdale, Fla. ·esident), and Phil Lancaster of ;ecretary/treasurer). ~vers
USPTA Convention '90
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•
•
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Peter's Principle USPTA's Professional of the Year has a simple success formula RANCHO MIRAGE, Calif. - Peter Burwash long ago made the discovery that the key to success in business is good service. Applying that principle , he built Peter Burwash International (PBI) into the world 's largest tennis management company. Through PBI -which has been cited as "one of America's best-managed companies" - Burwash has spread the goodwill of tennis across the globe. He's authored
dedication to service
numerous books on tennis and fitness, lectured at major tennis and business conferences, served as an instruction editor for TENNIS magazine, done commentary on tennis telecasts and tips on radio, and faithfully carried the banner of USPTA and its cause wherever he traveled . In his book Service for Success, Burwash provides-a list of "ten commandments" for effective management in the service busi-
ness. The first, and perhaps most revealing of the author, is that the leader must view himself as least important in the business; customers and those who deal with customers come first. A former Canadian Davis Cup standout, Burwash , 45, took time out from his dizzying schedule - he 's on the road more than 300 days a year - to attend ' the awards breakfast and accept the USPTA Professional of the Year award for 1990. It was a fitting honor for Burwash, who, for all his work to elevate the business side of tennis, remain s one of the game 's premier teachers. "I've known Peter for a number of years and his contributions to USPTA and to tennis in general have been immeasurable," said U$PTA CEO Tim Heckler. " He is certainly a most deserving person for this distinguished award " Equally deserving of honor was the University of Tennessee's Mike DePalmer, who was named USPTA Coach of the Year. DePalmer's Volunteers team , which began the season ranked 17th, won an NCAA record 34 matches and lost one - to Stanford in the NCAA final. The team 's highest ranked singles player was 43rd DePalmer has coached at Tennessee since 1981 . Prior to that, he helped found the DePalmer-Bollettieri Tennis Club in Bradenton , Fla., forerunner of the Nick Bollettieri Academy. Other individual honorees from the awards breakfast included Jim Murphy (USTA/ USPTA Community Service), Pat Serre! (Male Player of the Year), Michele Sniffen and Lisa Seemann (tie , Female Player of the Year), Juan Diaz (Male Player of the Year/35-over), Jeanette Paddock (Female Player of the Year /35-ove r) and Tommy Bartlett (Male Player of the Year/45over).
Burwash (left} accepts award from immediate past president Rod Dulany 18
Years of Service Awards 20 YEARS AWARD AI Bray Ed Babitz David Benjamin Chuck Blackwell Powell Blankenship Arnold Bradshaw Robert Brien Barry Butcher Vilis Cakans Joseph Cerato Ellis Coats Jeff Cook Joseph Coyle Ann Cundall Lee Draisin Fred Dri ll ing Ramsey Earnhart Mike Eikenberry Barbara Fraser Ed Freeman Fritz Gildemeister Bobby Green Don Hebert Tim Heckler Bob Herschel Walter Johnson Aram Karoghlanian Larry Kast Owen Kennedy Bob King Fred Kn1ffen Alan Koth John Lawrence Karen Linden Del Little Marilyn Lubel Bruce Mahler John Maloy Richard Martineau Zdravko Mincek Denis Moss Bruce Negri Ted Norris Melvina Nozick Julia O'Shaugnessy
Te rry Petersen Dave Power Manuel Prado Colin Robertson An n Rockwell Bob Ruzanic Paul Ryan Leonard Scholss Niesi Sie Gerald Slobin Anita Sohaski Gustavo Soto Jake Stap Sidney Steinour Dan Sul livan Victor Tan talo Bill Thompson Art Ti lton Alice Tym BiiiTym Fernando Velasco Peter Viei ra Joseph Weave r Cai'OI Weym ul ler Ray Yost
30 YEARS AWARD J. Cary Bachman Dudley S Bell James W. Boehle Donald K. Brown Martin Buxby Dieter F. Ehlerman Joseph F. Fait Joe Fortino Ed Garc ia Spencer E. Gray Alan Laveson Michael N. Manvi lle Charl ie McCleary Jack Roach Joseph G. Sobek
"
Coach of the Year MIKE DEPALMER
35 YEARS OF SERVICE Charles Ei senberger Hank Fenton Gene Garrett Doris Hart Edward T Reid Brick Warden
40 YEARS OF SERVICE 25 YEARS AWARD Patricio Apey Robert Bennett Asher Birnbaum Frank Brennan Duane Bruley Oscar Cisneros Jim Cox Charles Enge Tony Fusco Berj Kalpak George MacCall Ed Moosbrugger Chet Murphy K.Simms Sean Sloane Fred Wein heimer Hans Wicha ry David Young
Male Player of the Year PAT SERRET Female Player of the Year (tie) LISA SEEMANN MICHELE SNIFFEN Male Player of the Year 35-over JUAN DIAZ Female Player of the Year 35-over JEANETTE PADDOCK Male Player of the Year 45-over TOMMY BARTLETT
Lou Ballato
W. Hughes Davis Charles G. Lu ndgren Jack March George T Pero Joseph A Poltrone Walter (Tex) Schwab AI Silvestri Stanley Singer Clark R. Taylor
50 YEARS OF SERVICE Walter Montenegro Hank Quinn Robert A Young
USTA/ USPTA Community Service Award JIM MURPHY
55 YEARS OF SERVICE E. John Harbett Wi ll iam M. Kenney
Division of the Year NORTHERN CALIFORNIA Newsletter of the Year --..... INTERMOUNTAIN Seminar Contest Winners 1. SANDY KELLY (pictured) 2. BRIT FELDHAUSER
;J. JOE THOMPSON, SKIP JOHNSON (co-winners)
1990 Master Professionals (I to r) LARRY LINEBERRY JIM DAVIS JAY HARDMAN GENE WILLIAMS CHARLES G. LUNDGREN (not pictured) SKIP SINGLETON (not pictured) 19
Logo Watch Exclusively for the
USPTA Tennis
Unisex quartz watch with USPTA logo exquisitely cut on black stone face. The watch also features a genuine black "crocodite" leather band. Q1Y.
I USPTALogo Watch
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USPTA Convention '90
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Recurrent Theme Newcomers Brady, Barry steal the show
RANCHO MIRAGE, Calif.' - It has become standard procedure at the USPTA National Championships for some newcomer to quietly surface and knock the socks off the competition . The latest September su rprises come compl iments of Kip Brady and Kim Barry, a duo new to USPT A competition but not to th e idea of winning on a high level, nor to
the frustration of injury. Incidentally, these two might do well to consider mixed doubles if for no other reason than their names have a natural ring . Were a KB-KB partnership to materializethat's highly unlikely since it was Kim and husband Van who captured the mixed doubles title - they'd probably agree on how to win . " Persistence and being in shape." That was Judy Newman 's assessment following her 6-1, 6-4 defeat to Barry in the Sept 19 women 's final , a match control led by Barry virtually from the outset It wasn 't any-easier for Rill Baxter, who, like Newman , fell victim to an exceptionally well prepared opponent Brady's 6-2 , 6-3 victory over Baxter in the men 's final owed as much to mind control and condition ing as to raw skill. Certainly, there was no disputing who looked fitter, mentally and physically, after the baseline battle had ceased . " I think I frustrated him a little bit," Brady said . Brady has made a habit of that, dating back to his days at the University of Californ ia-Santa Barbara. Unseeded , he made it to the NCAA quarterfinals in 1989. But a ,. broken foot put at least a temporary halt to Brady's plans for joining the professional tour. F9llowing a period of rehabilitation back home in Kansas, he recently returned to the Los Angeles area to take a teaching job at Rolling Hills Plaza Racq uet Club in Torrance . " I lack the fund s and a sponsor to give the tour a try . ~ s.aid Brady, 23, unseeded for the $40,000 USPT A tournament. ''I'm going to teach for a while, then hopefully I won 't get burned out I'll try to keep playing tournaments like this and maybe someday get out there (on the tour)."
.
That probably won 't go over we ll with the other USPTA players, who for now must deal with Brady's patient, borderline-hypnotic baseline game. It's a tactic that, depending on your point of view, either lull s or wears out opponents, or both. Just ask the Brady bunch - R.J. Dunkle, Karl Johnson, sixthseeded Adam Brock, fourth-seeded Mike Fedderly, eighth-seeded Kurt Hammerschmidt and seventh-seeded Baxter - all victims of Brady on the comparatively slow h.ardcourt surface at Marriott's Rancho Las Palmas Country Club. " I sort of stayed back with him and got into that game and I couldn't break out of it, " said Baxter, a former Pepperdine All American now living in Sarasota, Fla. If Brady is a latter-day Harold Solomon, then Barry is a likeness to Chris Evert ... in playing style and on-court attire. The fourth seeded Barry and her proficient ground game, featuring a powerful two-fisted backhand , proved too much for the fifth-seeded Newman ,·as well as for Rosie Baries, a 6-0, 6-0 loser to Barry in the semifinals. "She's (Barry) playing on the pro tour fulltime and I'm playing on the tour parttime, and I think that makes a big difference," said Newman, a resident of Sausalito, Calif. "She has the tournament toughness. You tend to hit your volleys back to the players because you're used to teaching lessons." Barry, 27 , hopes her title proves therapeutic. Having returned to the tour several
1990 USPTA National Championships SINGLES FINALS
Women's35
Men's Open
DESSIE SAMUELS def. Lisa Spau lding 7-5. 6-4
KIP BRADY def. Rill Baxter 6-2, 6-3 Men's 35
CLAUDE ENGLAND def. Wendel l Pierce 3-6, 7-5, 6-2
Men's 55
NORM PETERSON-BOB HILL def. Bill Roberti-Conrad Woods 3-6, 6-0, 6-1
Women's40
SHARON BANGHAF def. Karen Tuomi 6-0, 1-6, 6-4 Women's45
Men's 60-65
TOM FALKENBURG-BOB STUBBS def. Ben Press-Ed Serues 4-6, 6-1, 6-2
Men's 40
JUDY LOUIE def. Uta Hegberg 6-2 , 4-6, 6-2
Women's Open
Men's 45
Women's 50
ROBIN COVERDALE-DARCY JONES def. Judy Newman-Helle Viragh 6-4, 5-7, 6-4
STEVE WILKINSON def. Jack Dunmead 6-3, 6-2
DIANE ELLIOTI def. Avis Murray 7-6, 2-6, 6-0
Women's 35
Men's 50
Women's 55
BILL TYM def. Alfredo Garcia 6-0, 6-1
BETTY WALSH def. Jean Peabody 6-0, 5-7 , 6-3
Men's 55
DOUBLES FINALS
ELDEN ROWE def. Frank Pisciotta 3-6, 6-0, 6-1
Men's Open
Men's 60
PAT SERRET-ERIC STYRMOE def. Juan Ayala-Ron Hightower 6-4, 3-6, 6-3
BOB MITCHELL def. Albert Rogers 6-1 , 6-1
Men ' s~5
ARMISTEAD NEELY def. Bob Scott 6-3, 6-2
Men's 65
TOM FALKENBURG def. Charles Stewart 6-2, 6-1 Men's 70's
DAN GLADMAN-JEFF CROWNE def. Mark Wier-Wendell Pierce 4-6, 6-1 , 6-2
Mixed Open
KIM BARRY-VAN BARRY def. Mike Fedderly-Christine Turdo 7-6, 6-2
Team Championships Final Standings 1. CALIFORNIA 36 Games 2. Northern California 21 3. Florida 4. Southwest Consolation Winner-Northwest
Men's40
(split) BOB STUBBS, ED SERU ES
CLIFF PRICE-DAVID BRYANT def. Armistead Neely-Brian Marcus 7-5, 6-3
Women's Open
Men's 45
KIM BARRY def. Judy Newman 6-1 , 6-4
BILLY HIGGINS-OWEN GILLEN def. Townsend Gi lbert-Jack Dunmead 7-6, 6-4
months ago following rehabilitation of a broken ankle, the South Africa native quit in August due to a slump that saw her ranking dip to 250 . "I've been playing really well and I have a lot of confidence, " said Barry, who lives in Leesburg , Fla. "I hadn't had very many hard matches this tournament, (and) I think I was expecting a few harder matches. This match was good . I like it when people push me and I can come out and play my best tennis." Pat Serre!, seeded No. 1 for singles, made up partial ly for h is loss to Baxter in the quarterfinals by teaming with Tucson 's Eric Styrmoe to win the men 's open doubles crown . The top -seeded Serre! and Styrmoe defeated No. 4 Juan Ayala of Houston and Ron Hightower of Los Angeles 6-4, 3-6 6-3 _ The women 's championship went 1o Robin Coverdale of Rosevil le, Minn ., and Darcy Jones of White Bear Lake , Min n., who trounced Newman and Helle Viragh of Corte Madera, Calif , 6-1 , 6-1 . The mixed doubles open final was Barry, Barry good, with Kim and Van Barry turning back Mike Fedderly and Christine Turdo, 7-6, 6-2 .
JEANETIE PADDOCK-JUDY LOUIE def. Eve Farquharson-Patricia Fraser 6-1 , 6-3
Senior Team Final Standings 1 CALIFORNIA 22 pts. 2. New England 12 3. San Diego 11 4. Northern California 9 5. Southwest 6
Members of the winning California Division team.
23
USPTA National Championships
Women 's Open Singles
Lisa Seemann, CA
SEEMANN
Bye
SEEMANN ANDERSON
6-3, 6-2
4
5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32
24
SEEMANN
6-2, 6-0
BARDEN ALLEN Allison Allen, CA
ALLEN 0-W
6-1, 6-2 NEWMAN 2~.
COVERDALE 0-W
MC DANALD
MC DANALD
6-7,
7~.
6-2
6-3, 6-0 Jud Newman, CA Mag ie Morris, AZ Susan Hunt, OR Laura Balentine, NC . Heile Vi ra h, CA Judith Weitz, HI Carol Coparanis, OR Christine Turdo, FL Peggy Reilly, CA Jean Osachuck, MA Kim Bar , FL
NEWMAN
6-4,
NEwMAN 0-W
NEWMAN
MORRIS
6-2, 6-2
7~
BARRY
5-3, RET.
6-1, 6-4
VIRAGH
6-3, 6-2 COPARANIS
VIRAGH
6-3,
7~
6-4, 6-2
BARRY
TURDO 3-0, RET.
6-1 , 6-1
BARRY 0-W
BARRY
6-1, 6-1 BARRY
6-0, 6-0
BAREIS
6-3, 6-2
BAREIS
DUNNE
6-1, 6-3 BAREIS
6-4,
STEWART SNIFFEN Michele Sniffen, FL
6-3,6-1
SNIFFEN
7~. 6-4
7~
Men's Open Singles
NEUHART 2 3 4
NEUHART IH,6-2
MCCLUNG
5 Vince Horcasitas, CA 6 Chuck Caudle, FL 7 8 9
HORCASITAS 6-3, 6-2 WILLIAMS IH,IH HAMMERSCHMIDT 0-W
11 Kent Shanks, CA 12 Jim Schaedel, LA
SCHAEDEL 6-0,6-2
21 Andrew Stoner, PA 22 Mike Irwin, CA 23 Len Simard, FL 24 Alex Zoccoli, CA 25 Adam Brock, NC 26 Victor Palafox, AZ. 27 Tom Loucks, WA
FEDDERLY 7~.6-3
FEDDERLY 6-3, 6-1
STONER • IH, 6-3
STONER 6-4, 6-3
SIMARD 6-2, 6-3
BRADY 6-3, 6-4
1~.
BROCK 6-3, 6-0
BROCK 7~. RET.
LOUCKS 6-1, 6-2
BRADY 7·5, 6-3
40
BRADY 6-4, 6-1
2~.
GORMAN 0-W
31 R. J. Dunkle, OH 32 Ki Brad , CA
38 Alexander Kukaras, W. German 39 Paul Wolff, CA
BRADY 6-0,6-0 BRADY 6-3,6-4
GARMAN 6-0, 6-0
STYRMOE 6-2, 6-2
ROBERTS 7~.~.6-4 2~.
STYRMOE 6-0,6-2
BYBEE 6-3, 6-2
BYBEE 6-3, 3-{), RET.
FAIRCHILD$ 7~. 6-1
FAIRCHILD$ IH,6-3
FAIRCHILD$ 6-1, 6-0
54 55 56 57 Steve La on, FL
LEAL 6-1, 6-2 ACHONDO 6-0, 6-1 YOUNJUNG 6-3, 6-1 BAXTER' 6-1, 6-4 LAYTON 6-1 , 6-3 ROYER
STYRMOE 6-3, 3-{), RET. FAIRCHILD$ 6-4,6-2
SHOGREEN IH, 6-0
49 Ma nor Santizo, CA 50 Daniel Leal, AL 51 David Kaufman, NY 52 53
BAXTER 6-1, 3·6, 6·2
-.... ACHONDO 7~.6-0
BAXTER 6-0,6-2 BAXTER 6-1,6-3 BAXTER 7·5, 6-1 ROYER 6-1 , 6-3 SERRET 6-2, fH
BALLIN GALL
64 Pat Serre!, LA
SERRET
BRADY 6-2, 6·3
MATHEWS IH,6-2
MATHEWS IH, 6-2
GILROY 6-3, fH 43 John Erickson, MN 44 L nn B bee, VA
HAMMERSCHMIDT 6-3, 6-2
FEDDERLY 7·5, 6-1
JOHNSON 6-2, 6-1
Fred Pfuhl, PA Steve Garman, AL Steven Lees, CO David Mathews, GA Mark Roberts, CA
HAMMERSCHMIDT 6-3, 2·2, RET.
SCHROEDER 6-1, 6-0
SCHROEDER 6-0, 6-0
28 Har Gilbert, FL 29 Karl Johnson, IL 30 Brad Gillan, CA
33 34 35 36 37
WILLIAMS 3-3, 30-0, RET.
HAMMERSCHMIDT 6-2, Hi, 6-3
CUMMINGS 5-7, 7~. 6-2 15 16 Bud Schroeder, OH 17 Mike Fedder! , CA 18 David MacBurnie, FL 19 Jose Mario Condeco, Portu al 20 Jim Gorman, CA
NEUHART 6-1 , 6-0
SERRET !H, 6-0
25
Women 's Open Doubles
SEEMANN.SNIFFEN
2
SEEMANN. SNIFFEN
BYE
3 4 5 6 7 8 9 10 11 12 13 14 15 16
BARDEN-SELKE
BYE ANDERSON-MORRIS
l
COVERDALE..JONES
COVERDALE-JONES
I
6-4,6-4
6-0, 6-0
I
MC DANALD-SWANBERY
MC DANALD-SWANBERY
J
1-6, 7·5, 7-6
I
NEWMAN·VIRAGH
BAREIS.DUNNE
BAREIS-DUNNE CHASE-HOWELL
6-1 , 7-5
COVERDALE-JONES
6-4, 5-7, 6·4
CHASE-HOWELL
IKKELA-OSACHUK
BYE
NEWMAN·VIRAGH
3-6, 6·3, 6·0
NEWMAN·VIRAGH
NEWMAN·VIRAGH BYE COPARANIS-JUDSON
6-1, 6-1 6-4, 6·7, 6-1
5-7, 6-2, 6-2
HUNT-STENSRUD
MC DANALD·SWANBERY
J
COVERDALE..JONES
COVERDALE-JONES
BYE
SEEMANN-SNIFFEf:l
L
BARDEN-SELKE
COPARANIS..JUDSON
J
6-4, 6-1
Men 's Open Doubles
1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32
SERRET-STYRMOE GARMAN-HUNT BARRY-GILBERT KOESSLER· PETERSON FEDDERLY·MATHEWS HERZBERG ER-WOLFF LEAL-SCHAEDEL FLEMING·GRUNDITZ ACHONDO·FAIRCHILDS STEVENS-PRESS BROWN-SANTIZO GILROY-KAUFMAN HAMMERSCHMIDT-STONER CAP ESTANY-WOODY NEWMAN-WILLIAMS CUMMINGS-WATTERS KIM-GILLEN DU NKLE-JOHNSON LOUCKS-NASH BRADY-BYBEE CANENCIA-PAGE GORMAN-ROBERTS CAUDLE-SEGAL AYALA-HIGHTOWER DOTY· MC CLUNG BRAN-PALAFOX BARNES-STORCK NEUHART-SIMARD LAYTON-SCHROEDER CULLISON-GORDON-POORMA BYE BAXTER-ROYER
26
SERRET·STYRMOE
6-1 , 6-2
·SERRET·STYRMOE
BARRY-GILBERT
6-0, 6-1 SERRET·STYRMOE
6-3, 6-4
6-3, 6-1
FEDDERLY·MATHEWS W/0
LEAL-SCHADEL
LEAL-SCHADEL
4-6, 7·5, 6-4 SERRET-STYRMOE
6-1 , 6-0
7·5, 6·3
ACHONDQ..FAIRCHILDS
6-3, 6-4
ACHONDQ..FAIRCHILDS
GILROY-KAUFMAN
6-2, 6-2 ACHONDQ..FAIRCHILDS
7-6, 4-6, 6-3
7-6, 6-7, 6-2
HAMMERSCHMIDT-STONER
6-3, 6-4, NEWMAN-WILLIAMS
MERSCHMIDT..sTON
6-1, 6-3 SERRET·STYRM OE
6-3, 6-3
6·4, 3·6, 6·3
DUNKLE..JOHNSON
6-1, 6-1
BRADY-BYBEE
BRADY-BYBEE
6-2, 4-6, 6-3 AYALA-HIGHTOWER
1·5, 7-6
--..
7 ·5, 3-6, 6-2
GORMAN-ROBERTS
6-2, 6-1 • AYALA-HIGHTOWER D-W ·
AYALA-HIGHTOWER
7-6, 6·2 AYALA-HIGHTOWER
7-5, 6·4
BRAN-PALAFOX
6-3, 6-4
NEUHART-SIMARD
NEUHART-SIMARD
4-6, 6-2, 7-6
6-1,6-2
BAXTER-ROYER
6-4, 3-6, 7·5
CULL.ISON--GORIXlN..f'OORMAN 6-3, 6-4
BAXTER-ROYER
BAXTER-ROYER
3-6, 7·5, 6-4
USPTA Convention '90
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Setting His Agenda New USPTA president Jack Justice approaches his term with high energy and high hopes
busy on a day-to-day basis with the activities of the Association . This is due in large part to a greater emphasis being placed on national board ll]embers participating in national industry activities as well as divisional programs. "The second thing is, our organization has grown in size to where there is a demand on the president to meet with the constituents at conventions and what not. So the travel has increased. And we're much more involved in the industry business, much like the tennis professional has evolved from strictly a ball basher into a businessman." .Justice is no stranger to high office, having served on the National Board of Directors since 1985. A 21-year member of USPTA, he was named Professional of the Year by the Southern Division in 1980 and
1981 . Justice entered the teaching profession fulltime in 1977 following a long career with the Army. Justice has chaired a number of national committees, including club relations, USTA liaison, long-range planning and archives. He has been particularly active in club relations, having lectured at the CMAA and IRSA conferences and co-authored with CEO Tim Heckler the employment assistance manual , How To Hire A Tennis Professional. Justice is both modest and enthusiastic about his new role, yet ever mindful of the expectations that will follow him. " Basically, I'm not well-known in the industry," Justice said. "At the same time, I've got to step into that role and meet the demands of the Association and the H industry. And it's a pretty big role ."
Jack Justice
'Tennis equals fitness."
3etter get used to that phrase because J'll be hearing it often during the presincy of Jack Justice . Elected to office ring the USPTA Convention, Justice plans stress ten nis as a way to fitness during term . "That carries us well in a national 1t," he said. USPTA and the President's uncil on Physical Fitness and Sports, o forged an alliance earlier this year, e been holding talks on ways to promote ess through grassroots tennis. Several Jgrams are under consideration . _ook for leadership throughout USPTA high energy leadership much like his n - to be another Justice priority. ''I'm ng to develop depth in the leadership 3.in, from the communities to the divinallevel on up to the national level," said ;tice, who is director of tennis at Woodside tntation Club in Aiken , S.C. )n the chang ing role of the president, he d "The new president is much more
t
Justice cuts USPTA's 63rd birthday cake during the National Convention.
27
~m~a
CoNVENTION sEssioNS
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AUDIO CASSETTES
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u.s.
USPTA NATIONAL CONVENTION
Palm Springs, California • September 15-23, 1990 Tape 1: ___ Ta pe2: ___ Ta pe 3: Tape 4: Tape 5 : Tape 7: ___ Tape8: Tape 9: ___ Tape 10: ___ Tape 12: ___ Tape 13: Tape 14: Tape 15: ___ Tape 16: ___ Tape 18: Tape 19:
General Session: America's Physical Vitality: A Nation at Risk- York Onnen Training Your Teaching Staff for the Nineties- Paul MacDonald & Klaus Hilgers Dealing with Teen-age Mentality: Guidelines for Coaches- Cheryl McLaughlin Power Communications Skills for Professionals- Barbara Braunstein Molding Professionals into the Management T earn -Mike Eikenberry & Spike Gonzales General Session: History of the qame: Past, Present & Future- Bobby Riggs Your Step Ladder to Success: Tennis Teaching Progressions - Guy Parks Gee-Tactics: An All-Court Approach- Bill Tym The Anatomy of Communication - Coleen Kaczor National Seminar Contest- (Sept. 20) Footwork That Works: Gravity FootworkJim McLennan Practical Sport Science for the Teaching Pro -Jack Groppel & Lynne Rolley Setting Your Fees- Charles Swayne A Million Dollar Lesson Program- Barbara Skurdall General Session: Mastering the Mental Skills of Tennis- Diana McNab Girls & Tennis: Inspiring & Maintaining Interest - Eue Ellis
___ Tape20: ___ Tape21: ___ Tape23: ___ Tape24:
___ Tape25: ___ Tape26: ___ Tape27: ___ Tape29: ___ Tape30: ___ Tape31: ___ Tape32: ___ Tape34: ___ Tape35: ___ Tape36: ___ Tape37: ___ Tape38:
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Pro Tennis Assoc.
The Anatomy of Stress Management- ColeenKaczor Plyometrics for Improved Tennis Performance -Dean & Greg Brittenham National Seminar Contest- (Sept. 21) Getting to the Top: Career Planning for Women Professionals -Moderator: Diane Selke - Lynne Rolley, Barbara Skurdall, Barbara Braunstein & Beu Raws Country Club Programming for $ucce$$ Rodney Workman Court Maintenance: Red Clay in the WestMaruin Kohlman Compiling & Interpreting a Sport Science Profile -Jack Groppel General Session: 50 Years of Tennis: Administration & Competition- Jack Kramer Rotator Cuff Injuries: A Players Nightmare -Jeffrey Abrams, M.D. Tennis Doctor or Quack?- Dean Snyder The Teaching Pro as the Equipment Advisor- Don Hightower National Seminar Contest- (Sept. 22) A Blueprint for Career Success -Ed McQuillin Parents, Players, Coaches: The Tearn Concept- Lynne Rolley Building an Effective Team: The Psycho!ogy of Doubles -Jim Loehr Legal Problems Facing Pros Today -Rodger Herrigel
Price Schedule 1 Cassette$ 7.50 10 Cassettes- $ 75.00 (Choice of two complimentary tapes plus custom cassette album.) FuiiSet$ 190.00 ($50 Savings, plus three custom cassette albums.) Please add 50¢ postage and handling for each individual cassette ordered. Make checks payable to:
CoNVENTION TAPES INTERNATIONAL . P.O. Box 691166 • Orlando, FL 32869-1166 • Telephone: (407) 239-2767 Name _____________________________________________________________________________________ Address____________________________________________________________________________________ City/State/Zip _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ __
Sport Science Testing Ron Woods, USTA's director of player development, discusses the new sport science competency testing program
national team , training camps, area training centers and the 12 and 14 Zone Team Championships will be required to pass the Levell test.
What is included in the Level I USTA sport science competency test? RW: The Levell test covers sport psychology, sport pedagogy, sport nutrition, sport physiology, sports medicine and sport management. The multiple-choice, 1DOquestion, open-book test is designed to be non-threatening and can be completed at home. All the material on the test is based on the USTA publication Successful Coaching
Ron Woods
Why is USTA interested in testing tennis coaches on sport science knowledge? RW: With the emphasis on player development, it has become clear that coaches not on ly need more information in the sciences, they're hungry for it. USTA is working to provide the latest information and also to insure that all coaches working in USTA programs have at least a basic understand ing of sport science principles. What is the benefit to a teaching professional in being knowledgeable in the sport sciences? RW: It's going to allow the teaching professional to do a better job in training all players - from young beginners, to elite athletes, to seniors. The reason is, teaching methods will be based on scientific research and current information. · Is it required of coaches to pass the Levell USTA sport science competency test? RW: Coaches who work in higher-level USTA programs will be required to exhibit at least the basic level (Level I) of competency in sport science. Our most experienced coaches will take the lead. Starting with the USTA national coaches, we hope a great many teaching professionals and coaches wi ll follow. At this point, coaches involved with the U.S.
(The book and test can be purchased from the USTA Publications Department for $25, or $1 6 for the book and $1 0 for the test if purchased separately. Upon completion of the test, mail it to the USTA Princeton office where it will be scored by computer. A score of 80 percent or better is passing. The test can be taken as many times as necessary until a passing grade is achieved. The cost to repurchase the test is $10. Persons who pass the test will receive written acknowledgement of successful completion for Level I)
Who designed Successful Coaching? RW: Successful Coaching is an adaptation of the highly successful book by the same name written by Rainer Martens, founder of the American Coaching Effectiveness Program . The book is a comprehensive introduction to sport science competency for tennis coaches and teachers. It was edited by the USTA staff and members of the USTA Sport Science Committee. What is the next step once the Level I , test has been passed? F3W: We hope teaching professionals will continue to update their sport science knowledge by reading the USTA Sport · Science For Tennis newsletter (sent to all USPTA-certified teaching professionals). attending clinics and workshops that feature sport science topics and looking for articles in other journals and magazines that concern sport science. The purpose of Levell is to _:>.Park interest in sport science in a non-threatening way We want all teachers and coaches to be committed to developing that area of their background.
Is there advanced testing? RW: A USTA Level II sport science competency test is in the formative stage right now. We expect the first of three two-hour exams which comprise Level II to be completed by early 1991 . Anyone who has passed Level I is eligible to take Level II. The exams will be closed-book, and include written as well as video analysis segments. The first exam will cover sport psychology and motor learning. The second, will cover sport physiology and sport nutrition, and the third will cover sport biomechanics and sports medicine. Similar to college boards, the tests will be available in various locations across the country. How does USPTA figure in the USTA sport science competency testing? RW: USPTA can play an important role in this testing . USTA is conducting and stimulating research in sport science specific to tennis through· research grants and working with players. We are sharing our findings in the USTA Sport Science for Tennis newsletter and other journals. We are offering testing so tennis teachers and coaches can measure the level of their understanding. This is not a certification, but rather a test of sport science competency. USPTA has the opportunity to provide further education for its members to broaden their sport science knowledge One way is through specialty courses, which can help teachers and coaches stay current. These courses can be especially helpful for Level II testing , where written competency objectives for each area of testing will be available. The instructor can address all areas for testing in the course . Another way is through divisional workshops, conventions and coaching clinics, where sport science topics can be featured . I believe this sport science testing provides an exciting opportunity for all of us to work together to bring our tennis-teaching knowledge to a new level. I encourage all professionals to become involved.
For more information, write to USTA at 700 Alexander Road, Princeton, NJ 085406399, or call 800-223-0456. 29
INDUSTRY ACTION
US PTA • Mark McCormack, sports marketing pioneer and founder of InternationalManagement Group (IMG), has been appointed to Honorary Membership in USPTA McCormack's IMG became the first company devoted exc lusively to the management of profe ssional athletes, and now includes Chris Evert, Martina Navratilova, Ivan Lendl, Jennifer Capriati and Andre Agassi
among its clients. McCormack, an attorney, has also authored several bestseller books on business philosophy. His wife , Betsy Nagel sen, is a veteran of the women 's tour. • Mark McMahon, president of USPTA's Florida Division, has been appointed head tennis professional at Boca West Club in Boca Raton , Fla. The 3,200-member club features 38 courts, four championship golf courses and tennis and golf pro shops. McMahon, formerly director of tennis at nearby Boca Lago Country Club, will be responsible for all tennis operations.
Mark McCormack
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• USTA announced the addition of 15 Area Training Centers, bringing the total of fully operational junior development sites to 11 0 nationwide. Nine more facilities are under consideration for appointment in 1991 . "We're reaching a fresh crop of 2,000 players each season, " said Lew Brewer, USTA training center administrator. "When you combine numbers like this with the level of coaching and attention these kids receive, more players are bound to excel in the sport than ever before." • USTA's National Junior Tennis League has awarded lour college scholarships to program participants: John Ferris (Stamford, Conn .), Matthew Howley (Philadelphia), Jennifer Ann Moeller (Britt, Minn.) and May Nicholson (Port Angeles, Wash ) Scholarships are conferred on high school se niors based on participation in local USTA/NJTL programs, scholastic ability, academic motivation, personal character and financial need.
• Prince Manufacturing has donated 32,000 sets of racquet string and 3,600 racquet grips for use in the Schools Program. The equipment will be used by elementary and junior high school students nationwide. "A major obstacle to overcome in the .Schools Program is providing equipment," said Maggie Lawlis, national program coordinator. "Prince has been very generous in helping us meet this need."
Associations • A newly revised tennis net and net post specification from the United States Tennis Court & Track Builders Association (USTC&TBA) aims for consistent ball response to the net cord . The association refers to the new spec as "a significant step toward giving both the professional and the amateur player a consistent ball response, regardless of the location of the facility." Copies of the new spec are available through USTC&TBA at 720 Light St, Baltimore, MD 21230, or by calling (301) 752-3500.
Pro Tours • Bjorn Borg IS tra1n1ng for a possible comeback to the men 's tour following a seven-year layoff, according to a Swedish newspaper. The former world No. 1, who is reportedly $5 million in debt, will play exhibitions before deciding whether to pursue top tournaments.
Manufacturers
j' President Bush and USPTA pro David Altshuler pesed courtside at the Bushes' Kennebunkport, Maine, compound over Labor Day weekend. Altshuler and a companion teachi ng pro, Michael Benton, were invited to the compound to play doubles with the president's son Marvin after staging a tenn is clin ic at a local club where the Bushes are members. The president dropped by to watch the dou bles match . Said Altshu ler: "I thin k (the president) felt that, if he had the time, there was nothing he would rather do than grab a racquet and get out there."
• The Italian firm Edizione finalized purchase of Prince in October. Prince's management team will remain in place and continue to own a significant portion of the company. With the transaction, Prince plans to expand into the golf market Edizione controls Benetton Group, Nordica and related companies. • Prince is also entering the tennis ball market The new Prince ball , to be introduced in January 1991 , is ITF-approved and will be sold exclusively outside the U.S. at tennis pro and specialty shops, sporting goods stores and resorts. • Penn has been named official ball for the Kremlin Cup, the first-ever men 's tennis event in the Soviet Union. The Kremlin Cup will be held Nov. 5-11 in Moscow. Eight of the world 's top 20, as well as Jimmy Connors, have committed to play.
• Penn also announced the appointment of F. Michael Fernandez to sales representative for Texas. Fernandez, a teaching member of USPTA, had been employed as head tennis pro at Bent Tree Country Club in Dallas. • Slazenger has been selected official ball for the Compaq Grand Slam Cup Dec. 1016 in Munich, Germany. Sixteen top men 's players will compete for $2 million.
Miscellany • Lisa Raymond· (Valley Forge, Pa.) and Ivan Baron (Plantation, Fla.) have been named 1990 Junior Players of the Year by TENNIS magazine. Raymond , 17, won the 18s Easter Bowl and the single and doubles at the 1Bs Nationals. Baron, 18, won the singles and doubles at the 18s Nationals. • The U.S. won nine of 11 matches with Great Britain to capture the 18th Alpha Sports/Maureen Connolly Challenge Trophy. The event, held Oct 5-7 in Austin , Texas, featured the top under-21 ladies from each country.
Correction Due to an error in editing, Jim Annesi's "Crosscourt Rally Drill " in September ADDvantage incorrectly stated that to emphasize depth and angle , the second bounce of each shot should land in the doubles alley. It should have stated beyond the doubles alley. We apologize for the error.
Answers to Tennis Quiz on page 15. 1. E 2. B
3. 8 4. False 5. True 6. False 7. 0
8. False 9. False 10. True 11.0 12. False 13. 0 14. False
15. False 16. False 17. False 18. 19. 0 20. True
c
(Note: All information taken from How To Hire A Tennis Professional)
31
-------------Let's Sell Us It's time we let everyone know the power of our grassroots involvement
Tim Heckler, CEO
F
rom my business travels, I am increasingly disturbed by the lack of re cognition given USPTA and its network of teaching members for the hard work and success we 've achieved in the grassroots. An alarming number of people in and out of our industry are unaware of this powerful computerlinked network, a fact that becomes apparent when I sit down to negotiate product endorsements on behalf of the Association. The truth is, no grassroots program can afford to operate without the assistance of USPTA's nearly 9,000 members. This inc ludes main USTA programs such as Player Development, Schools, the National Junior Tennis League , the Tennis Industry Council (TIC) and the Volvo Tennis League . Take a close look at any of these and you 'll see USPTA pros playing vital roles, from the lowest to highest levels. How vital? A recent research report titled " Increasing Tennis Participation," jointly commissioned by USTA, TIC, the Am erican Tennis Industry Federation and the Athletic Footwear Association, poi nts to the power of teaching pros in the grassroots. "To accomplish -the industry's growth objectives, " it states, "the game of tennis should be 'mark-eted' to the American public. " The report emphasizes the traditional role of the teaching pro in marketing efforts such as local tennis programs, tennis organizations and leagues. Unfortunately, USPTA's contributions to this vital endeavor remain , for the most part, invisible to the public eye.
32
Our ability to reach and organize tennis teachers and our education efforts among them are simply overlooked. This is due in part to the aggressive efforts of the other industry groups (our so-called cooperative agerJcies) to focus attention on their part in the cause. We have relied too heavily on these other industry groups passing on the good word about USPTA to the industry at- large by acknowledging the impact of our member network on the success of their projects. Unfortunately, they have seen fit to heap most of the credit on themselves and have simply taken our efforts for granted . We are missing out on a major benefit as a result. As it stands, we cannot expect to walk into the corporate office of an AT&T, Xerox or Volvo and have them be familiar with USPTA or its ability to serve as a major sports marketer. We can, however, expect that they already know about the many other organizations, sports marketing agencies and agents who have produced successful programs at our expense . It is time we banded together to app]ise fully the industry and consumers of the tremendous influence we have on tennis professionals at clubs, resorts, schools and municipal facilities. However, we will never be able to do this until we become more selective in the projects we get involved in. At some point, we must avoid going off as individuals and doing all the projects that come our way. We may actually need to get to the point where we only support those
projects that are officially recommended by the Association. In doing so, we will enhance our own image as well as that of USPTA Only when we reach the point that our members understand and make their collective support (or lack of it) felt can we expect to demand the just acknowledgement due us for our efforts on behalf of other groups. When we reach the point that our members are doing more USPTA projects than others, we will have taken control of our future. I'm sure you have noticed USPTA is beginning to organize its own sports marketing events. USPTA's Across America Tennis Day was our first major event and was highly successful. More than 1,500 USPTA professionals ran clinics and fun tournaments on May 12, and more than 100,000 players hit tennis balls on that day at facilities across America. We have proven our organizational capabilities and shown our collective strength beyond a doubt. We will continue to capitalize on these capabilities with an additional project this year. If each of you will place USPTA projects ahead of all others on your calendar, you will soon find that the rest of the tenn is industry will appreciate us more for what we do best. Most of all , the financial assistance of an AT&T, Xerox or Volvo for such projects will go directly into USPTA's bank account rather than some other agency's, while we continue to do the work for the "good of the game." o
Part tennis shoe, part Porsche. The same kind of German engineering responsible for some of the world's fastest cars is berund the new Pro Penn tennis shoe. Created by a famous German designer, this shoe embodies the same obsession with performance and refined sense of style that you ntight see in a 911. Look beyond the Pro Penn's uncluttered, white leather exterior and you11 fmd high-tech features and exotic materials. Like an interior
strap of nonstretching Hytrel* which anchors your foot in the shoe. And a sole made of Long Play Formula 144A; a new rubber compound which will wear for hundreds of hard matches. This brilliantly conceived shoe is manufactured with the stringent quality control that has
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Tennis Professio.nals
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