Demeneer master pdf format

ManageMent of Product develoPMent

eMerging technology design

design & styling

cradle to cradle

architectural Building coMPonents design engineering

Mike Westdijk •

Herman Weeda •

Judith van Voorthuizen •

Casper Tromp •

Sander Sloot •

Kim van Renswouw •

Jan Willem Peters •

Lenneke Koopmans •

Marcel Koelman •

Mette Klaversma •

Linda van den Heuvel •

Jennifer Heezen •

Marloes Everlo •

Paul van Ettinger •

Florian Draisma •

Oliver Davina •

Stephan Brandenburg •

Zimri van de Boer •

Jonathan Bennink •

Charlotte van Arragon •

Masterpieces industrial design engineering

Masterpieces INDUSTRIAL DESIGN ENGINEERING

2011

Preface This booklet contains masterpieces of the Industrial Design Engineering master’s programme at the University of Twente in the Netherlands. The masterpieces are graduation projects which are examined in 2010. Graduates in Industrial Design Engineering obtain a Master of Science degree. In 2010 there where 42 graduates and in this booklet we present you a variety of 20

Preface

pieces. We hope you will enjoy reading the brief descriptions of the projects.

Dr. ir. Thonie van den Boomgaard MBA Director of education BSc Industrial Design / MSc Industrial Design Engineering University of Twente

2

Preface 3

masterpiece on page 58

Contents 4

masterpiece on page 38

Contents 6. What is industrial Design Engineering?

7. The master programme 8. Master specialisations

15. Career options 16. More information 20. The 20 masterpieces 60. List of all the graduates in 2010

Contents

14. Admission

5

What is Industrial Design Engineering?

Many products we use today did not exist or were totally different ten years

Industrial Design Engineering

ago. The core competence of industrial engineers is to design, redesign, develop and enhance products for all purposes. This means graduates of Industrial Design Engineering master’s programme have knowledge of many disciplines, including technology, production, marketing, consumer behaviour and aesthetics and know how to integrate these when developing new concepts, products or solutions. Industrial engineers need to be able to take a wide spectrum of factors into account during the production process, including the price of the production process. During the master’s program students gain skills and professional attitude that are needed to prepare them for the future.

6

masterpiece on page 50

The master programme students with a BSc in Industrial Design Engineering or a similar programme with equivalent competencies at the same level. The master’s programme enhances and broadens the basis acquired in the bachelor’s programme and enables students to concentrate on one of six specialisWations. The programme is academic with the emphasis on design methodologies and problem-solving strategies based on a solid theoretical foundation.

This principle is clearly reflected in the programme; although many courses include design assignments relating to realistic and topical themes, the goal is not only to develop a product but to extend and reinforce students’

Industrial Design Engineering

The Master of Science programme is a two-year programme (120 EC) for

understanding of design principles, theoretical concepts, and the interactions between products and product development processes.

The master programme has five specializations: – Architectural Building Components Design Engineering (ABCDE) – Cradle to Cradle (C2C) – Design and Styling (D&S) – Emerging Technology Design (ETD) – Management of Product Development (MPD)

7

Architectural Building Components Design Engineering The building industry is changing rapidly. Professional and private clients demand custom-made buildings and their need for building products and components is growing. Suppliers strive to offer many variations in order to

Master specialisation 8

deliver tailored solutions. They do this by standardizing and maximizing existing technical solutions, components and manufacturing processes, distribution channels and brands. These new building practices call for new competences and employees who are educated to do the job well.

Cradle to Cradle In designing new products sustainability will play more and more an important role. A strategy to maximize the ability of industry to turn used materials into

Following the biological system, technical loops of material can be developed in which products are optimized for reuse achieving a sustainable system of consumption and production. In this master specialization attention will be given to principles of reusability. Students learn principles and methodologies and will apply these in an industrial environment.

Master specialisation

new products is a central issue of the master specialisation Cradle to Cradle.

9

Design & Styling In industrial design engineering a designer has to play several roles. Sometimes the most important part of industrial design is the application of a new technology. Other times the development of a better user interface is more important. Design is, for the most part, about the combination and integration of different aspects. Styling always plays an important role. In the master specialisation Design & Styling, students oversee all aspects of product development, with an accent on the historical context of the product, its consumer concerns and its emotional benefits.

Four courses form the continuous thread through the master specialisation

Master specialisation

Design & Styling. The main theme of the first course, Past Futures, is the history of style. Design styles are placed in the context of society and the times.

In the second course, Evolutionary Product Development, the history of a chosen existing product is studied. Students bring an example of a product which is then dismantled during a practical. The product is analyzed with special attention paid to the used production methods, materials and surface treatments. In the second part of this course, students redesign the product as a ‘next logic step’ based on the history of the product.

10

The importance of consumer concerns and emotional benefits has substantially increased over the past decades. Therefore, in the third course in this series, Design & Emotion, special attention is paid to the concerns, expectations and values of a group of people in order to enhance the experience and fulfill the concerns and expectations of the customer.

In the fourth and last course, Create the Future, an emphasis is placed on the development of a product for the longer term, for example, ten or more years.

To realize this, students first write several future scenarios. Based on one or more of these scenario’s a product for the future is developed.

Emerging Technology Design The master specialisation Emerging Technology Design (ETD) teaches students how to introduce new technologies into the consumer market instead of introducing a technology for a single, specific product. In this way technology that is expensive because of its limited field of applicability can become cheap because it is adapted for mass production. On the other hand, consumer products can be modified and or new products can be brought to market because new technologies make it possible to produce new shapes (hydroforming) or cheaper (less parts due to the use of composite materials) or more advanced (fuel cells, reduced sound). Another goal of this specialisation

and market.

Within the ETD specialisation there are seven pre defined technology directions in which the student can specialize and finally do the master assignment. There is also a possibility to propose a personal technology direction. The technology directions are: - Biomedical Product Design

Master specialisation

is to decrease the distance between the research environment and the industry

- Smart Environments and Virtual Reality - Sustainable Technology for Product Development - Product and Surfaces - Advanced Materials Engineering - Product Realization - Structural Dynamics, Acoustics and Control

masterpiece on page 22

11

Management of Product Development When launching new products, it’s essential to progress through the product development stages (from product concept to finalized product) quickly and efficiently. In this master specialisation, students learn to effectively manage

Master specialisation

the product creation process and to communicate with a variety of target groups, both internally and externally (clients and suppliers). Although the product development manager is not always directly involved in a product’s design, he or she needs to be aware of various design techniques in order to adequately lead multidisciplinary design teams. This may include generating a product development plan, drafting recommendations for the organization of a product’s development, organising a feasibility study and optimizing a product’s life cycle.

12

Industrial Design Engineering

masterpiece on page 44

13

Admission Candidates with a BSc in Industrial Design from the universities of Twente,

Industrial Design Engineering 14

Eindhoven and Delft automatically qualify for admission. Candidates with academic qualifications in similar disciplines need to complete a personalized pre-master’s programme worth 20 - 30 EC based on experience. Often, the premaster’s programme can be included as a minor in a bachelor’s programme.

Candidates with a BSc or equivalent degree from a foreign university can apply through the website, where additional criteria are also described.

Graduates from Dutch HBO institutes qualify for admission after completing the pre-master’s programme, an excerpt of the bachelor’s IDE programme with a study load of about 45 EC. Further details about the pre-master’s programme and the admission requirements can be found on the website.

Career options engineers, design managers, usability consultants, brand managers, innovation consultants, etc. Many start their own enterprises. Before the programme became operational, a labour market survey confirmed that there is an urgent need in the Netherlands for engineers with the ability to integrate the contributions of various experts to produce development processes.

Industrial Design Engineering

In general, graduates hold positions as product developers, designers, product

15

masterpiece on page 28

More information Industrial Design Engineering 16

Information for prospective students:

www.utwente.nl/master/ide

General information:

www.utwente.nl/ide

Dr. ir. Thonie van den Boomgaard MBA Director of Education BSc Industrial Design / MSc Industrial Design Engineering +31 (0)53 489 4756 a.vandenboomgaard@utwente.nl

17

masterpiece on page 48

Industrial Design Engineering

Index of the masterpieces 20. Charlotte van Arragon •

Industrial Design Engineering

22. Jonathan Bennink • 24. Zimri van de Boer • 26. Stephan Brandenburg • 28. Oliver Davina • 30. Florian Draisma • 32. Paul van Ettinger • 34. Marloes Everlo • 36. Jennifer Heezen • 38. Linda van den Heuvel • 40. Mette Klaversma • 42. Marcel Koelman •

18

44. Lenneke Koopmans • 46. Jan Willem Peters • 48. Kim van Renswouw • 50. Sander Sloot • 52. Casper Tromp • 54. Judith van Voorthuizen • 56. Herman Weeda • 58. Mike Westdijk •

Industrial Design Engineering

Masterpieces 20

19

Emerging Technology Design

20

STUDENT

Charlotte van Arragon

Design of a urine collection system for medical home tests A growing number of people are suffering from chronic high blood pressure

amount of salt in their diet. To monitor their daily intake of salt Medimate bv is developing a lab-on-a-chip home test to measure sodium (salt) in the urine.

To perform this test the user will need a system to collect and store their urine during one night.

In this graduation project different scenarios for collecting urine are compared and a product roadmap was created with the evolution of the urine collecting system over time. One product on the roadmap is worked out to a complete product proposal. To optimize the usability of the product several tests were

Charlotte van Arragon

(hypertension). Patients can reduce their high blood pressure by reducing the

executed with the users to provide input for redesigning the product. This resulted in a disposable urine collection bag with a tip that is cut off by a cutter in the accompanying storage container.

MASTER SPECIALISATION

Emerging Technology Design

GRADUATION COMPANY

Medimate bv

PROFESSOR

Wim Poelman

UNIVERSITY MENTOR

Mieke van der Bijl - Brouwer

EXAM DATE

12 February 2010

21

Emerging Technology Design

22

STUDENT

Jonathan Bennink

The Development of the OSMO Inspector 2 During the Optimal Saving in Membrane Operation (OSMO) Project of the University of Twente, a setup was developed to conduct fully automated

commercial potential, but can’t be sold in its current form. Hence, a new product is developed using the same experimental principles of the original setup, but it is improved in various ways. The main design requirements include compactness, user friendliness, user interface, safety and aesthetics.

The resulting product design is around 15 times smaller than the original setup, is fully enclosed and thus protected from external influences, has an

Jonathan Bennink

experiments on hollow fiber, ultra filtration membranes. The setup has

up to date user interface and is ready to be taken into serial production. A working prototype proved full OSMO functionality, but also the increased user friendliness and the product’s aesthetical appeal.

23

MASTER SPECIALISATION

Emerging Technology Design

GRADUATION COMPANY

University of Twente

PROFESSOR

Matthias Wessling

UNIVERSITY MENTOR

Rob Lammertink

EXAM DATE

16 July 2010

Emerging Technology Design

24

STUDENT

Zimri van de Boer

Development of an Inflatable T-Shirt Worldwide drowning is the secondary leading cause of accidental death of children. A possible reason is the lack of a flotation device that offers the

which inspired the Dutch company Kids Nautique bv to come up with the idea of an inflatable t-shirt. In collaboration with TNO Defence, Safety and Security this led to a project to develop an innovative flotation device which comply to those two requirements in which inflation technology of TNO for inflation is suspected to have a serious market potential. After drowning, market and target group analysis, the requirements for the Inflatable shirt were set and

Zimri van de Boer

comfort of a t-shirt / normal cloth combined with the protection of a lifejacket,

different solutions selected. The inflation technology of TNO is derived from space technology and compared to other solutions which resulted in different concepts of the inflatable shirt. The most feasible concept was elaborated into a design giving a good base of the design and specification for the next steps towards market introduction.

MASTER SPECIALISATION

Emerging Technology Design

GRADUATION COMPANY

Kids Natique bv

PROFESSOR

AndrĂŠ de Boer

UNIVERSITY MENTOR

Bert Geijselaers

EXAM DATE

27 May 2010

25

Design & Styling

26

STUDENT

Stephan Brandenburg

The new Heineken fridge: a redesign to enhance the Heineken brand experience Commercial fridges play an important role in the outlets where Heineken beer

optimal drinking temperature. Currently Heineken uses standard fridge models, on which Heineken branding is applied through graphics and custom exterior panels. As a result the fridges communicate the Heineken visual identity, but lack a more meaningful implementation of the brand values. What would these fridges look like if they were to be completely redesigned with the Heineken brand in mind? To answer this question several design directions were explored, which resulted in two new Heineken fridges: both very different from each other, but similar in their goal to provide a Heineken experience on every

Stephan Brandenburg

is served. They provide visibility for the bottles and cool the beer down to the

level. As the final designs are confidential a selection of ideas from earlier on in the design process is shown.

27

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Heineken

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Jan Willem Hoftijzer

EXAM DATE

29 June 2010

Design & Styling

28

STUDENT

Oliver Davina

Exterior design of an automobile created out of single curved surfaces Avions Voisin is a new innovative Dutch automobile company. They design and build handmade cars in the so-called executive segment. Most essential feature of the concept of the automobile is that all car body panels will be single curved

assignment was to create an automobile in accordance with the regulations and of which the looks are as pleasant as possible. Extensive and thorough development has led to new design rules and a coherent, headstrong and harmonious design. Attention is also paid to a chassis that supports all body

Oliver Davina

to avoid the necessity of expensive moulds and dies for the production. The

panels and the technical elaboration of the moving parts. Although the focus is on the aesthetic design, manufacturability is considered constantly. The result is a mature and distinguishing automobile, not interchangeable with any other car currently available on the market.

29

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Avions Voisin

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Jan Willem Hoftijzer

EXAM DATE

26 August 2010

Management of Product Development

30

STUDENT

Florian Draisma

A method for future vision and concept development at TomTom This method combines both scenario planning for generating and discussing multiple possible futures and scenario based design for generating and

Both scenario techniques are used as a communication tool, they describe and evaluate context of use and provide a common language between stakeholders.

In interviews with important TomTom stakeholders (management and board level), three plausible world scenarios were developed and discussed: flirting in traffic, holiday planning and green competition. By using this method, TomTom

Florian Draisma

discussing future product ideas and picturing them in these possible futures.

can thoroughly assess and plan for future developments in the long term and a company-wide vision is more likely to be established. A mixture of expert input from various disciplines and user input guides the project to a product that is fit for the future, whatever the future may hold. Because of confidentiality reasons, none of the pictures of the end result or details about the method are published in this booklet.

MASTER SPECIALISATION

Management of Product Development

GRADUATION COMPANY

TomTom International bv

PROFESSOR

Fred van Houten

UNIVERSITY MENTOR

Mieke van der Bijl - Brouwer

EXAM DATE

29 January 2010

31

Emerging Technology Design

32

STUDENT

Paul van Ettinger

Innovation in Reel Winches Royal Huisman Shipyard is one of the leading manufacturers of exclusive superyachts in the world. The deck equipment of these yachts, like hatches,

research was carried out to determine the current needs of the reel winch market. In combination with a research in emerging technologies, a set of design criteria were set up. The most important criteria were the increase of line speed, a decrease of weight and volume of the reel winch and a quicker response time. The final concept combines these requirements into a novel, inventive Rondal product which fits nicely in their catalogue. This gives Rondal

Paul van Ettinger

blocks and reel winches are provided by the sister company Rondal. This

a unique position in the market of reel winches for superyachts.

33

MASTER SPECIALISATION

Emerging Technology Design

GRADUATION COMPANY

Rondal

PROFESSOR

AndrĂŠ de Boer

UNIVERSITY MENTOR

Bert Geijselaers

EXAM DATE

9 December 2010

Design & Styling

34

STUDENT

Marloes Everlo

Design of a playground for children up to 6 years Play equipment for young children is not only smaller than the other devices on the playground; the way young children interact with the devices also

equipment line for children up to 6 years, especially developed for their demands and wishes.

With the recommendations emerging from an extensive research to the changing capabilities and external preferences of the target group, a modern play area was designed. These series in the theme ‘Watery Holland’ contains two composite play devices, a balancing-bridge, a wobbling-device and a

Marloes Everlo

differs. Therefore, play equipment manufacturer IJslander wanted a separate

water apparatus. The various devices are designed to challenge children in the entire target group, whilst being safe. Furthermore, the devices were adapted to European safety standards and to the production and placement capabilities of IJslander.

35

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

IJslander

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Maaike Mulder-Nijkamp / Margot Stilma

EXAM DATE

16 April 2010

Design & Styling

36

STUDENT

Jennifer Heezen

The Bottle-warmer Difrax bv is a leading international player in the baby products market. All of the products Difrax offers are aimed at making the early years of children

assignment was to develop a bottle-warmer for Difrax which can be used in combination with their S-bottle.

This resulted in a bottle-warmer which matches the Difrax existing range of products. The bottle-warmer is able to heat up a full 210 ml bottle (20 째C) to body temperature (37 째C) in less than three minutes. The bottle warmer is easy to operate. Only one button has to be pushed to activate it. One can perceive

Jennifer Heezen

more pleasant and at increasing convenience for parents. The purpose of the

the status of the bottle warmer by the illuminated edge of the button and the beeps the bottle-warmer produces. The water, infant formula or breast milk will be heated up till body temperature regardless of its start temperature and volume.

37

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Difrax bv

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Ilanit Lutters-Wuestink

EXAM DATE

16 December 2010

Design & Styling

38

STUDENT

Linda van den Heuvel

DayZone product family During the internship at Philips Lighting, a product family is designed around the

luminaires are high-end offices and meeting rooms, but they also have to fit in reception areas, hotel lobbies and restaurants.

To come up with useful designs, the new designs are based on research about design of product families, user wishes, trends in future applications, competitors and the desired positioning of the products in the overall portfolio of Philips.

A lot of sketches, concepts, contact with the marketing and design department, detailing and prototyping resulted in a series of three luminaires: a round recessed, a surface mounted and a suspended luminaire. The suspended version has an optional

Linda van den Heuvel

DayZone square (a new LED luminaire of Philips). The target applications for these

cover and architects can choose for white or ambient indirect lighting. This makes the luminaire suitable for both offices and hospitality. The DayZone product family is appreciated by architects, end-users and Philips. The products will be further industrialized by Philips and will be available mid 2011.

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Philips Lighting

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Maaike Mulder-Nijkamp

EXAM DATE

1 October 2010

39

Management of Product Development

40

STUDENT

Mette Klaversma

Travelers’ experience in a light rail vehicle Currently the focus in the development process of lightrail rolling stock is not really on the traveller and his experience during the trip, but on technology,

can use to focus on travellers’ experience during the design process of the interior of lightrail rolling stock. Aspects as light, lay-out, environment, smell in and outside the vehicle, other travellers, used materials and cleanliness of the vehicle are of influence for the experience of the traveller. The feelings of the traveller about these aspects will result in approach or avoidance behaviour.

For this reason experience is very important for the stakeholders, like the

Mette Klaversma

functionality and costs. Therefore a tool has been developed which designers

public transport operating companies. Experience differs per person, therefore a segmentation has been developed consisting of the following five types of travelers: business traveller during rush hour, business traveller outside rush hour, pupil / student, leisure traveller and caretaker.

MASTER SPECIALISATION

Management of Product Development

GRADUATION COMPANY

Intergo / Strukton Groep nv

PROFESSOR

Fred van Houten

UNIVERSITY MENTOR

Mieke van der Bijl - Brouwer

EXAM DATE

21 May 2010

41

Design & Styling

42

STUDENT

Marcel Koelman

Design of a hang out place for youth Yalp is a supplier of sport and playgrounds. They do not only create inspiring and challenging environments designed to stimulate people to play, sport

current youth trends, Yalp came up with the idea to create an interactive hang out place for loitering youth, where they can play with the music from their mobile phones. During this graduation project, the development of this product continued. The result is an attractive and innovative hang out place, where users can play and adjust their favorite music in a creative way, like a real DJ.

Marcel Koelman

and to become active, but mostly to let them have fun! After investigation in

43

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Yalp

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Wouter Eggink

EXAM DATE

5 November 2010

Management of Product Development

44

STUDENT

Lenneke Koopmans

Designing a vacuum release system A significant proportion of the population struggles to open jars, purely because they are unable to apply the required forces. This project is therefore aimed

closures at minimal cost increase. After a market research was carried out and several concepts were generated, a final concept was chosen. Because of confidentially, no details regarding the final solution can be given.

Many prototypes of the final concept were made and tested. Results of the torque measurements showed the opening torque dropped with almost 50%. Also other tests are carried out to prove the new closure is as good as

Lenneke Koopmans

at designing a vacuum release system, which can be applied to different

a standard one. Before the closure will be launched, more tests have to be carried out.

45

MASTER SPECIALISATION

Management of Product Development

GRADUATION COMPANY

Crown Packaging Ltd

PROFESSOR

Roland ten Klooster

UNIVERSITY MENTOR

Roy Damgrave

EXAM DATE

21 October 2010

Design & Styling

46

STUDENT

Jan Willem Peters

Unruly design: the evaluation of a product design method based on a particular design history In the history of product design there are several trends insubordinate to the standards in product design. These trends have been evaluated and

method, practical tests were done in order to gain experience with the method.

Only one part of the method is applied to six different products. Encountered problems are evaluated to determine adjustments. A questionnaire was created to evaluate the results of applying the unruly design method to specific products. Both the practical test and the questionnaire show the usefulness of the product design method. The project concludes into points of

Jan Willem Peters

summarized into a new product design method; unruly design. To improve the

recommendation.

47

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

University of Twente

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Wouter Eggink

EXAM DATE

24 August 2010

Design & Styling

48

STUDENT

Kim van Renswouw

Unlock and Discover a New Playing Experience During this graduation project, executed for Philips AVENT at Philips Design in Amsterdam, a design solution is developed for the Chinese market. Based on

the target group is defined as Chinese well educated parents of a young child who want to make the best choices for the health, development and well-being of their child. Together with a literature research on child development and by keeping in mind the brand promise of Philips AVENT, a product is designed which meets the needs of Chinese parents and their child. This innovative and unique product together with the research are discussed at Philips and due to a

Kim van Renswouw

an extensive research on China and a qualitative research on end-user insights,

non-disclosure agreement, more details about this project and detailed images of the final design cannot be given yet.

49

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Philips AVENT

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Wouter Eggink

EXAM DATE

26 January 2010

Design & Styling

50

STUDENT

Sander Sloot

Unruly design tricks for mobile phones Unruly product design draws attention and triggers strong reactions. Based on the work of unruly designers from the past there are some recurring procedures. These procedures are summarized in an ‘unruly design approach’. This design approach

meaningful products.

In this project, the unruly design tricks are used to create novel en meaningful mobile phones. The design process gave insight in the usefulness of the tricks for the industrial design practice. Research, on the experience of unruly properties in

Sander Sloot

consists of tricks that assist the designer in creating aesthetically pleasing and

styling, shows that Loewy’s Most Advanced Yet Acceptable (MAYA) principles play an important role in product acceptance. An aesthetically pleasing design is gained by a balance between novelty and typicality in the product. In mobile phones typicality can be preserved by using a standardized interface and novelty can be gained by implementing expressive styling. The unruly design approach gives industrial designers a broader view on functionality. It proves to be useful in the creative process for designing products that facilitate meaning.

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

University of Twente

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Wouter Eggink

EXAM DATE

26 August 2010

51

take away long shelf life sales ready

kitchen pharmaceutical

FOOD

fresh

cosmetics furniture

purfume

oral care

PHARMACEUTICAL

LIVING interior

Design & Styling

audio-visual

PRINT

household

PRODUCT EXPLORATION

PACKAGING CONSUMER ELECTRONICS computer

MEDIA

INTERNET

portable

merchandise merchandise

content

52

event event

FASHION

cloth

sports bags suits

Post order order

STUDENT

Casper Tromp

A design toolbox to adapt to changing markets AGI van de Steeg and it’s main company AGI media are situated in a changing market. Sales of the main product, the Digipak CD and DVD packaging, have dropped since the internet took up a significant share of these media

formalised and could be described best as trial and error. This provides the starting point for a design innovation process. In this process a toolbox with tools for new market exploration and product development is put together, to guide and stimulate the design process. The toolbox is illustrated and tested in

Casper Tromp

carriers. The current strategy for exploring and adapting to new markets is not

two design cases: packaging designs for event related products and postorder gift packaging.

53

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

AGI van de Steeg

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Roland ten klooster

EXAM DATE

21 January 2010

Management of Product Development

54

STUDENT

Judith van Voorthuizen

Life cycle assessment of Grolsch packagings ‘The most suitable packaging offers maximum performance for the required

over the whole life cycle.’ A clear statement, but how can environmental sustainability be applied to packaging development in practice?

To gain more insight in the environmental impact, a packaging chain model is developed which represents the life cycle of a packaging. A literature research on sustainable design methods resulted in a list of sustainable packaging design guidelines. Ideas for more sustainable packagings were developed to test these guidelines. In addition, the environmental impacts of three beer packagings are determined by executing a life cycle assessment (LCA). The

Judith van Voorthuizen

functions and at the same time minimises the total environmental impact

critical points in the packaging chain were indicated, and improvements were suggested. The LCA results are used as a benchmark for new packaging development as well. The packaging development process of Grolsch is researched and recommendations for the integration of sustainability in this process were provided.

MASTER SPECIALISATION

Management of Product Development

GRADUATION COMPANY

Grolsch

PROFESSOR

Roland ten Klooster

UNIVERSITY MENTOR

Marten Toxopeus

EXAM DATE

20 May 2010

55

Design & Styling

56

STUDENT

Herman Weeda

The Passenger Perspective Why are most public spaces designed so poorly? At what point does the userexperience become part of the product design creation process of public spaces?

kind of improvements can be envisioned and implemented to enhance the user experience and esthetic-functional qualities of public spaces? These were some fundamental questions for embedding this research on the Experience of Public Spaces for ProRail and NS. An extended literature study on User-Experience of Public Spaces has resulted into a theoretical model, which is tested along a real-world case study for the design and construction of a small railway station for the city of

Herman Weeda

How can we improve on the current design situation and inherent processes? What

Sassenheim.

The preliminary design of Sassenheim station has been reviewed, which has led to several recommendations, alterations and design changes. The knowledge acquired from this research and case study will be used to re-evaluate, re-think and recommend new guidelines for all levels of the design creation process of small railway stations in the Netherlands.

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

ProRail / NS

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Robert Wendrich

EXAM DATE

24 June 2010

57

Design & Styling

58

STUDENT

Mike Westdijk

Being inspired by biology in product design: a designer’s review of biomimicry The science of biomimicry was researched within this thesis from a designer’s perspective. Biomimicry aims at finding solutions and creating insight and understanding within the biological domain, while at the same time applying these

creativity and sparking innovation in the technological context of developing and improving solutions. In case of product design, biomimicry could be used not only as bio-inspiration, but as applying biological knowledge to the product’s life-cycle and environment level as well.

Mike Westdijk

findings in the technological domain. Biology proves to be a good source for evoking

Finding biological patterns to be mimicked by creatives can be problematic due to domain-specific terminology, understanding of living organisms, appliance of this biological knowledge and the immensity of nature. To overcome these problems and to support creatives by making biomimicry easier for them, an improved approach for biomimicry has been developed, resulting in the biomimetic creative process. It has been illustrated with houseboat concepts on releasing excessive heat.

MASTER SPECIALISATION

Design & Styling

GRADUATION COMPANY

Dock36 / D’Andrea & Evers Design

PROFESSOR

Arthur Eger

UNIVERSITY MENTOR

Robert Wendrich

EXAM DATE

4 November 2010

59

List of all the graduates in 2010 NAME

EXAM DATE

Charlotte van Arragon Anneke Bakker

12-02-2010 04-11-2010

•

Unai Balda Irurzun

•

19-11-2010

Jonathan Bennink

•

16-07-2010

Dennis de Beurs

Index

Zimri van de Boer Hedde Bosma

15-10-2010

•

Oliver Davina

27-05-2010

•

22-04-2010

•

Stephan Brandenburg

•

29-06-2010 26-08-2010

•

Wietse van Dijk

•

05-01-2010

Florian Draisma

•

29-01-2010

Paul van Ettinger

60

•

09-12-2010

•

Marloes Everlo

•

16-04-2010

Lieke van Gorp

•

02-07-2010

Annemiek van de Grint Cor Heeres

•

18-11-2010

•

Jennifer Heezen

•

01-10-2010 16-12-2010

•

Huub Kienhuis

16-12-2010

•

Linda van den Heuvel Alske Jonker

19-03-2010

11-02-2010

•

Mette Klaversma

•

21-05-2010

NAME

EXAM DATE 21-12-2010

•

Marcel Koelman

05-11-2010

•

Lenneke Koopmans

•

21-10-2010

Marten Kraaijvanger

•

26-08-2010

Jelte Nijholt

08-10-2010

•

Leon Oudehand

30-09-2010

•

Wieke Oudhuis

•

23-12-2010

Nienke Peeters

•

16-04-2010

Jan Willem Peters Wilco Prinsen

20-10-2010

•

19-02-2010 26-08-2010

•

08-07-2010

•

Sanne Tiekstra

21-01-2010

•

Judith van Voorthuizen

Herman Weeda

Ryelle de Wit

•

20-05-2010 22-02-2010

•

Mike Westdijk

04-02-2010

•

Casper Tromp

Olle Vos

26-01-2010

•

•

Sander Sloot Bas Smilde

24-08-2010

•

Kim van Renswouw josse Ruiter

Index

Josja Kneefel

• •

•

24-06-2010 04-11-2010 12-11-2010

61

Colophon Publisher

University of Twente Industrial Design Engineering P.O. Box 217 7500 AE Enschede

Colophon

the Netherlands www.utwente.nl/ide

Printed by

Ipskamp Drukkers, Enschede

Design & Layout

Design Agency Demeneer www.demeneer.nl

62

Cover photo by

Dawn Pedersen

Copies

1000

Editor

Eduard Pupupin Mariska Winter

Published

August 2011

Masterpieces A masterpiece is (a) something superlative of its kind, and (b) a piece of work that proves a person is a master in his subject. That is what you will find in this booklet: the ‘final masterpieces’of twenty students of the Industrial Design Engineering master’s

Masterpieces 2011

programme (IDE) at the University of Twente. We present you the masterpieces of 2010!

In its short period of existence, Industrial Design Engineering has become one of the most popular programmes in Twente. The source of its popularity can possibly be attributed to its strong relationship to artefacts in people’s everyday life, and by the fact that the programme combines aspects of many subjects - from technology and management to psychology, ergonomics, creativity and philosophy. The students who get a master’s degree of Industrial Design Engineering are capable of integrating the various knowledge and academic domains, borth researching.