BRAND AND DESIGN CONCEPTS
THE NAME
This year’s conference is called The National Student Fundraising Conference. We’ve called it this to build an inclusive conference of all student fundraising groups and not just RAG’s. We’ve moved away from calling it RAG Conference to try and prevent student fundraising groups not called RAG from being deferred. In links and URL’s we’ve used ‘tnsfc’ as a shorter version of the title and are refraining from using RAG Conference in any communications.
DETAILS
This years conference is held at UWE Bristol. It is being held 20 - 23 August 2018. Information can be found at: • www.thestudentsunion.co.uk/tnsfc • facebook.com/TheNationalStudentFundraisingConference • twitter.com/tnsfconference
FONTS We’re using the same fonts as The Students’ Union at UWE
HEADINGS, SUBHEADINGS AND TITLES
ALTERNATE GOTHIC NO.2 BODY COPY AND WEB ADDRESSES
News Gothic BT Roman IF NOT AVALIABLE
ARIAL NARROW BOLD
Arial Regular
PRIMARY LOGO
To be used in all situations where possible.
B&W LOGO To be used situations where required such a single screen print tees.
OTHER LOGOS ICONS
PRIMARY COLOURS GREY [G5]
RGB 51 51 51 333333
OCEAN BLUE
RGB 45 163 218 2da3da
NON TREE GREEN
RGB 104 191 105 68bf69
SLICE OF LIME [G1]
RGB 161 205 71 a1cd47
ADDITIONAL COLOURS SPRITE [G1]
WEB f4e50e
RGB 244 229 14
TURTLE [G2]
WEB 40beb8
RGB 64 190 184
BLUE WHALE [G2]
WEB 2da3da
RGB 86 139 200
LUKE-WARM PINK [G3]
WEB RGB e74861 231 72 97
MOUTH OF MAUVE [G3]
WEB aa6892
RGB 170 104 146
ORANGEADE [G4]
WEB f16f21
RGB 241 111 33
SURPLUSS ORANGE [G4]
WEB fbb03b
RGB 251 176 59
WOLF HOWL
WEB
BEE STING [G5]
WEB
RGB 102 666666 102 102
231f20
RGB 35 31 32
Gradient matches (such as the top of this page) are indicated via [G?].